UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 20-F

ANNUAL REPORT PURSUANT TO SECTION 13
OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2002

Commission file number 1-12260

Coca-Cola FEMSA, S.A. de C.V.
(Exact name of registrant as specified in its charter)

Not Applicable
(Translation of registrant’s name into English)

United Mexican States
(Jurisdiction of incorporation or organization)

Guillermo González Camarena No. 600
Centro de Ciudad Santa Fé
01210 México, D.F., México

(Address of principal executive offices)

Securities registered or to be registered pursuant to Section 12(b) of the Act:
Title of Each Class
   Name of Each Exchange
on Which Registered

American Depositary Shares, each representing
     10 Series L Shares, without par value
  New York Stock Exchange, Inc.
     
Series L Shares, without par value   New York Stock Exchange, Inc. (not for trading, for listing purposes only)
     
8.95% Notes due November 1, 2006   New York Stock Exchange, Inc.

Securities registered or to be registered pursuant to Section 12(g) of the Act:

     None

Securities for which there is a reporting obligation pursuant to Section 15(d) of the Act:

     None

The number of outstanding shares of each class of capital or common stock as of December 31, 2002 was:
     

726,750,000

Series A Shares, without par value

427,500,000

Series D Shares, without par value

270,750,000

Series L Shares, without par value

Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days.
   |X|    Yes |     |   No

Indicate by check mark which financial statement item the registrant has elected to follow.
   |     |    Item 17 |X|   Item 18


 
   

 


 

TABLE OF CONTENTS
      Page
  Introduction   
Item 1. Not Applicable   3
Item 2. Not Applicable   3
Item 3. Key Information   4
  Selected Financial Data   4
  Dividends and Dividend Policy   6
  Exchange Rate Information   6
  Risk Factors   8
Item 4. Information on the Company   15
  The Company   15
  Regulation   32
  Bottler Agreements   34
  Description of Property, Plant and Equipment   36
  Significant Subsidiaries   37
Item 5. Operating and Financial Review and Prospects   39
Item 6. Directors, Senior Management and Employees   57
Item 7. Major Shareholders and Related Party Transactions   66
  Major Shareholders   66
  Related Party Transactions   69
Item 8. Financial Information   71
  Consolidated Statements and Other Financial Information   71
Item 9. The Offer and Listing   72
  Trading Markets   72
  Trading on the Mexican Stock Exchange   74
Item 10. Additional Information   75
  Bylaws   75
  Material Contracts   81
  Exchange Controls   82
  Taxation   83
  Documents on Display   88
Item 11. Quantitative and Qualitative Disclosures about Market Risk   89
Items 12-14. Not Applicable   91
Item 15. Controls and Procedures   91
Items 16-17. Not Applicable   91
Item 18. Financial Statements   91
Item 19. Exhibits   91

 
  i  

 


 

INTRODUCTION

References

     Unless the context otherwise requires, the terms “Coca-Cola FEMSA,” “our company,” “we,” “us” and “our” are used in this annual report to refer to Coca-Cola FEMSA, S.A. de C.V. and our subsidiaries on a consolidated basis. We acquired Panamerican Beverages, Inc., referred to in this annual report as Panamco, on May 6, 2003. Unless otherwise specified, Panamco is not reflected in the financial or other information presented in this annual report, as it will only be reflected in our consolidated financial statements for periods ending after May 1, 2003.

     References herein to “U.S. dollars,” “U.S.$,” “dollars” or “$” are to the lawful currency of the United States. References herein to “Mexican pesos,” “pesos” or “Ps.” are to the lawful currency of Mexico. References herein to “Argentine pesos” or “A$” are to the lawful currency of Argentina. References herein to “Colombian pesos” or “Cps.” are to the lawful currency of Colombia. The term “billion” as used in this annual report means one thousand million. Certain amounts in this annual report may not total due to rounding.

     “Soft drink” as used in this annual report refers generally to non-alcoholic beverages, including those carbonated or containing natural or artificial flavored soft drinks and sweeteners. The term “unit case” refers to 192 ounces of finished beverage product (24 eight-ounce servings) and, when applied to fountain syrup, powders and concentrate, refers to the volume of fountain syrup, powders and concentrate that is required to produce 192 ounces of finished beverage product.

Financial Statements and U.S. GAAP

     This annual report includes (under Item 18) our audited consolidated balance sheets as of December 31, 2002 and 2001 and the related consolidated statements of income, changes in stockholders’ equity and changes in financial position for the years ended December 31, 2002, 2001 and 2000. We publish our financial statements in Mexican pesos and prepare such financial statements in accordance with Mexican GAAP. Mexican GAAP differs in certain significant respects from U.S. GAAP. Notes 22 and 23 to our consolidated financial statements provide a description of the principal differences between Mexican GAAP and U.S. GAAP as they relate to our company and a reconciliation to U.S. GAAP of net income and stockholders’ equity.

     Pursuant to Mexican GAAP, in our financial statements and the selected financial information set forth in this annual report:
nonmonetary assets (including property, plant and equipment of local origin) and stockholders’ equity are restated for inflation based on the local consumer price index; property, plant and equipment of foreign origin are restated based on the exchange rate and inflation in the country of origin and converted into Mexican pesos using the prevailing exchange rate at the balance sheet date;
gains and losses in purchasing power from holding monetary liabilities or assets are recognized in income; and
all financial statements are restated in constant pesos as of December 31, 2002.

The effect of inflation accounting under Mexican GAAP has not been reversed in the reconciliation to U.S. GAAP of net income and stockholders’ equity.

     Coca-Cola FEMSA de Buenos Aires S.A., referred to in this annual report as Coca-Cola FEMSA de Buenos Aires or KOFBA, our wholly owned Argentine subsidiary, maintains its financial records in Argentine pesos, which are translated into Mexican pesos for purposes of consolidation. In order to consolidate financial information for Coca-Cola FEMSA de Buenos Aires with our other financial information for a particular period, we translate such subsidiary’s information using the product of the U.S. dollar/Argentine peso exchange rate and the Mexican peso/U.S. dollar exchange rate, in each case as in effect at the end of such period. We restate KOFBA’s financial information for prior periods by applying the Argentine consumer price index and

 
   

 


 

then translate such restated information using the exchange rate in effect at the end of the most recent completed period for which financial results are being reported.

Currency Translations

     This annual report contains translations of certain peso amounts into U.S. dollars at specified rates solely for the convenience of the reader. These translations should not be construed as representations that the peso amounts actually represent such U.S. dollar amounts or could be converted into U.S. dollars at the rate indicated. Unless otherwise indicated, such U.S. dollar amounts have been translated from pesos at an exchange rate of Ps.10.459 to U.S.$1.00, the exchange rate quoted by dealers to us for the settlement of obligations in foreign currencies on December 31, 2002. On December 31, 2002 and on June 13, 2003, the noon buying rates for pesos as published by the Federal Reserve Bank of New York were Ps.10.43 to U.S.$1.00 and Ps. 10.60 to U.S.$1.00, respectively. See “Item 3. Key Information—Exchange Rate Information” for information regarding exchange rates since January 1, 1998.

Sources

     Certain information contained in this annual report has been computed based upon statistics prepared by Mexico’s Instituto Nacional de Estadística, Geografía e Informática (the National Institute of Statistics, Geography and Information), Instituto Nacional de Estadísticas y Censos de Argentina (the National Institute of Statistics and Census of Argentina), the Federal Reserve Bank of New York, Banco de México, Comisión Nacional Bancaria y de Valores (the National Banking and Securities Commission or the CNBV), and upon our estimates.

Forward-Looking Information

     This annual report contains words such as “believe,” “expect,” “anticipate” and similar expressions that identify forward-looking statements. Use of such words reflects our views about future events and financial performance. Actual results could differ materially from those projected in such forward-looking statements as a result of various factors that may be beyond our control, including, but not limited to, effects on our company from changes in our relationship with The Coca-Cola Company, movements in the prices of raw materials, competition, significant developments in the economic or political conditions in Latin America, particularly in Mexico, or changes in our regulatory environment. We have recently consummated the acquisition of, and are beginning the process of integrating, Panamco, which exposes us to a variety of new risks and challenges. Accordingly, we caution readers not to place undue reliance on these forward-looking statements. In any event, these statements speak only as of their respective dates, and we undertake no obligation to update or revise any of them, whether as a result of new information, future events or otherwise.

 
  2  

 


 

Item 1. Not Applicable

Item 2. Not Applicable

 
  3  

 


 

Item 3. Key Information

SELECTED FINANCIAL DATA

     This annual report includes (under Item 18) our audited consolidated balance sheets as of December 31, 2002 and 2001 and the related consolidated statements of income, changes in stockholders’ equity and changes in financial position for the years ended December 31, 2002, 2001 and 2000. Our consolidated financial statements are prepared in accordance with Mexican GAAP. Mexican GAAP differs in certain significant respects from U.S. GAAP. Notes 22 and 23 to our consolidated financial statements provide a description of the principal differences between Mexican GAAP and U.S. GAAP as they relate to us, together with a reconciliation to U.S. GAAP of net income, shareholders’ equity and certain other selected financial data.

     Pursuant to Mexican GAAP, in our financial statements and the selected financial information set forth below:
nonmonetary assets (including plant, property and equipment of local origin) and stockholders’ equity are restated for inflation based on the local consumer price index; property, plant and equipment of foreign origin are restated based on the exchange rate and inflation in the country of origin and converted into Mexican pesos using the prevailing exchange rate at the balance sheet date;
gains and losses in purchasing power from holding monetary liabilities or assets are recognized in income; and
all financial statements are restated in constant pesos as of December 31, 2002.

The effect of inflation accounting under Mexican GAAP has not been reversed in the reconciliation to U.S. GAAP of net income and stockholders’ equity. See Note 22 to the consolidated financial statements.

     In order to consolidate financial information for Coca-Cola FEMSA de Buenos Aires with our other financial information for a particular period, we translate such subsidiary’s information using the product of the U.S. dollar/Argentine peso exchange rate and the Mexican peso/U.S. dollar exchange rate, in each case as in effect at the end of such period. We restate Coca-Cola FEMSA de Buenos Aires’ financial information for prior periods by applying the Argentine consumer price index and then translate such restated information using the exchange rate in effect at the end of the most recent completed period for which financial results are being reported.

     On May 6, 2003, we acquired Panamco. Panamco is not reflected in our consolidated financial statements presented in this annual report.

 
  4  

 


 

The following table presents selected financial information of our company. This information should be read in conjunction with, and is qualified in its entirety by reference to, our consolidated financial statements, including the notes thereto. The selected financial information contained herein is presented on a consolidated basis, and is not necessarily indicative of our financial position or results of operations at or for any future date or period.

  At or for the Year ended December 31,

  2002 (1)   2002   2001   2000   1999   1998
 
(millions of U.S. dollars or constant Mexican pesos
at December 31, 2002, except per share data)
Income Statement Data:                      
Mexican GAAP                      
Net sales $1,672.4 Ps. 17,491.5 Ps. 16,612.3 Ps. 15,968.5 Ps. 14,232.0 Ps. 13,404.2
Total revenues 1,684.7   17,620.0   16,729.5   16,035.4   14,275.4   13,470.2
Cost of sales 777.4   8,130.0   7,737.8   7,773.3   7,412.2   7,305.5
Gross profit 907.3   9,490.0   8,991.7   8,262.1   6,863.2   6,164.7
Operating expenses 479.2   5,012.5   5,018.1   5,073.6   4,502.6   4,152.2
Goodwill amortization 3.6   37.3   100.7   108.3   117.5   127.0
Income from operations 424.5   4,440.2   3,872.9   3,080.2   2,243.1   1,885.5
Net income 245.2   2,564.2   2,202.3   1,358.3   1,003.3   693.5
                       
Income per share (2) 0.17   1.80   1.55   0.95   0.70   0.49
                       
U.S. GAAP                      
Net sales $1,672.4 Ps. 17,491.5 Ps. 18,322.1 Ps. 18,210.5 Ps. 17,012.6 Ps. 17,040.2
Total revenues 1,684.7   17,620.0   18,501.6   18,302.0   17,075.4   17,189.8
Income from operations (3) 403.5   4,220.3   3,790.3   3,152.1   2,328.5   2,029.5
Net income 241.3   2,524.0   2,300.5   1,543.3   1,177.0   619.5
Income per share 0.17   1.82   1.61   1.08   0.83   0.43
                       
Balance Sheet Data:                      
Mexican GAAP                      
Total assets $1,546.3 Ps. 16,172.5 Ps. 14,260.4 Ps. 12,107.0 Ps. 11,279.5 Ps. 11,539.4
Long-term debt 303.1   3,169.8   2,949.4   3,235.6   3,445.8   4,040.3
Capital stock 226.6   2,369.6   2,369.6   2,369.6   2,369.6   2,369.6
Total stockholders’ equity 872.3   9,123.9   7,680.0   5,415.6   5,186.4   4,546.8
U.S. GAAP                      
Total assets $1,577.4 Ps. 16,498.1 Ps. 15,161.4 Ps. 14,554.4 Ps. 13,808.8 Ps. 14,548.1
Long-term debt 303.1   3,169.8   2,949.3   3,239.7   3,455.9   4,077.8
Total stockholders’ equity 854.7   8,939.0   7,894.3   7,156.5   6,080.1   5,548.7
                       
Other Data:                      
Mexican GAAP                      
Depreciation (4) $    49.8 Ps. 520.9 Ps. 594.6 Ps. 650.7 Ps. 545.9 Ps. 414.7
Capital expenditures (5) 128.2   1,340.9   826.2   920.6   966.8   1,725.6
                       
U.S. GAAP                      
Depreciation (4) $    51.1 Ps. 534.6 Ps .688.7 Ps. 778.2 Ps. 683.6 Ps. 557.4
Capital expenditures (5) 128.2   1,340.9   963.4   993.2   1,051.8   1,929.0

(1) Translation to U.S. dollar amounts at an exchange rate of Ps.10.459 to U.S.$1.00 solely for the convenience of the reader.
(2)   Computed on the basis of 1,425 million shares outstanding after giving effect to the 3 to 1 stock split effected on January 9, 1998.
(3) We include employee profit sharing as part of income from operations for purposes of U.S. GAAP.
(4) Excludes breakage of bottles and cases (Ps.192.1 million in 2002), goodwill amortization and impairment (Ps.439.2 million in 2002) and amortization of deferred charges and pension and seniority premiums (Ps.287.9 million in 2002). See the consolidated statements of changes in financial position included in our consolidated financial statements.
(5) Includes retirements of property, plant and equipment.

 
  5  

 


 

Dividends and Dividend Policy

     The table below sets forth the nominal amount of dividends declared and paid per share each year in pesos and translated into U.S. dollars at the indicated exchange rate on each of the respective payment dates.
    Year
   Pesos per Share
(nominal)

   U.S. dollars per
Share

  1998   0.096   0.011
  1999   0.123   0.013
  2000   0.153   0.015
  2001   0.212   0.023
  2002   0.394   0.042

     

     In March 2003, the holders of our Series A Shares and our Series D Shares decided that we will not distribute dividends in 2003.

     The declaration, amount and payment of dividends are subject to approval by holders of all series of our stock voting as a single class, excluding the Series L Shares, generally upon the recommendation of our board of directors, and will depend upon our operating results, financial condition, capital requirements, general business conditions and the requirements of Mexican law. Accordingly, our historical dividend payments are not necessarily indicative of our future dividends.

Exchange Rate Information

     The following tables set forth, for the periods indicated, the high, low, average and period-end noon buying rate of the Federal Reserve Bank of New York, expressed in pesos per U.S. dollar. The rates have not been restated in constant currency units. All amounts are stated in pesos.

Exchange Rate

 

High   

Low

Average (1)

Period End

 

1998

10.63

 

8.04

 

9.15

 

9.90

 

1999

10.60

 

9.24

 

9.56

 

9.48

 

2000

10.09

 

9.18

 

9.47

 

9.62

 

2001

9.97

 

8.95

 

9.34

 

9.16

 

2002

10.43

 

9.00

 

9.66

 

10.43

 

First Quarter 2003

11.24

 

10.32

 

10.82

 

10.78

 

(1) Average month-end rates.

 
  6  

 


 
      Exchange Rate
     
   

High

Low

Period End

 

2002:

     
   

January 

9.25

 

9.09

 

9.15

 
   

February 

9.17

 

9.05

 

9.13

 
   

March

9.11

 

9.00

 

9.00

 
   

April 

9.37

 

9.00

 

9.38

 
   

May 

9.71

 

9.22

 

9.65

 
   

June 

9.98

 

9.60

 

9.98

 
   

July 

9.97

 

9.61

 

9.80

 
   

August 

9.96

 

9.74

 

9.92

 
   

September 

10.35

 

9.96

 

10.21

 
   

October 

10.22

 

9.95

 

10.15

 
   

November 

10.34

 

10.09

 

10.15

 
   

December 

10.43

 

10.10

 

10.43

 
                 

2003:

 

 

 
   

January 

10.98

 

10.32

 

10.90

 
   

February 

11.06

 

10.77

 

11.03

 
   

March 

11.24

 

10.66

 

10.78

 
   

April 

10.77

 

10.31

 

10.31

 
   

May 

10.42

 

10.11

 

10.34

 
   

June   (1)

10.74

 

10.24

 

10.60

 

(1) From the period beginning June 1, 2003 until June 13, 2003.

     Mexico has a free foreign exchange market and, since December 1994, the Mexican government has not intervened to maintain value of the peso against the U.S. dollar. The peso declined in 1998 as the foreign exchange markets experienced volatility as a result of the financial crises in Asia and Russia and the financial turmoil in countries such as Brazil and Venezuela. The peso remained relatively stable from 1999 until the fall of 2001. In late 2001 and early 2002, the peso appreciated considerably against the U.S. dollar and, more strongly, against other foreign currencies. From the second quarter of 2002 and until March 2003, however, the peso depreciated in value. We can make no assurance that the Mexican government will maintain its current policies with regard to the peso or that the peso will not further depreciate significantly in the future.

     We pay all cash dividends in pesos. As a result, exchange rate fluctuations will affect the U.S. dollar amounts received by holders of our American Depository Shares, which represent 10 Series L Shares, on conversion by the depositary for our ADSs of cash dividends on the shares represented by such ADSs. Fluctuations in the exchange rate between the peso and the U.S. dollar have affected the U.S. dollar equivalent of the peso price of our shares on the Mexican Stock Exchange and, consequently, have also affected the market price of our ADSs.

 
  7  

 


 

RISK FACTORS

Risks Related to our Company

Our business depends significantly on our relationship with The Coca-Cola Company.

     Approximately 98% of our net sales in 2002 were derived from the distribution of Coca-Cola trademark beverages. We produce, market and distribute Coca-Cola trademark beverages through standard bottler agreements. These bottler agreements with The Coca-Cola Company cover all of our present territories. Through its rights under the bottler agreements, The Coca-Cola Company has the ability to exercise substantial influence over the conduct of our business. See “Item 4. Information on the Company—Bottler Agreements.”

     Under our bottler agreements, The Coca-Cola Company may unilaterally set the price for its concentrate. Furthermore, in conjunction with The Coca-Cola Company, we prepare a three-year general business plan that is submitted to our board of directors for approval. The Coca-Cola Company may require that we demonstrate our financial ability to meet our plans and may terminate our rights to produce, market and distribute soft drinks in territories with respect to which such approval is withheld. We are prohibited from bottling any soft drink product without The Coca-Cola Company’s authority or consent. The Coca-Cola Company has the exclusive right to import and export Coca-Cola trademark beverages to and from our territories. In addition, we may not transfer control of our bottling rights for a territory without the consent of The Coca-Cola Company.

     We are dependent on The Coca-Cola Company to renew our bottler agreements. The two bottler agreements that cover our Mexican territories (other than those acquired from Panamco) will each expire in 2013 and the Buenos Aires bottler agreement will expire in 2004. These bottler agreements are automatically renewable for additional ten-year terms, unless either party gives notice of its intention not to renew the agreement within a specified time period. The bottler agreements covering Panamco’s Mexican subsidiaries have a ten-year term ending in 2005, while the Panamco bottler agreements in Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil have five-year terms. Our bottler agreements, and therefore our right to distribute Coca-Cola trademark beverages, are subject to termination by The Coca-Cola Company in the event of default by us or upon expiration. No assurance can be given that our bottler agreements will be renewed upon the expiration of their respective terms. Non-renewal of the bottler agreements would have a material adverse effect on our business, financial condition, prospects and results of operations. See “Item 4. Information on the Company—Bottler Agreements.”

The Coca-Cola Company and FEMSA have substantial influence on the conduct of our business.

     The cumulative effect of our relationships with The Coca-Cola Company and Fomento Económico Mexicano, S.A. de C.V., a Mexican beverage company commonly known as FEMSA, gives each of these corporations significant influence on the conduct of our business and gives them, together, the ability to control our company. The Coca-Cola Company indirectly owns 39.6% of our outstanding capital stock, representing 46.4% of the voting rights in our company. The Coca-Cola Company is entitled to appoint four of our 18 directors and certain of our executive officers and, except under limited circumstances, has the power to veto significant decisions of our board of directors. FEMSA indirectly owns 45.7% of our outstanding capital stock, representing 53.6% of the voting rights in our company. FEMSA is entitled to appoint 11 members of our board of directors and certain of our executive officers. The Coca-Cola Company and FEMSA together, or FEMSA acting alone in certain limited circumstances, thus have the power to determine the outcome of all actions requiring approval by our board of directors, and FEMSA and The Coca-Cola Company together, except in certain limited situations, have the power to determine the outcome of all actions requiring approval of our shareholders. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders—The Shareholders Agreement.”

We have incurred significant new indebtedness as a result of the Panamco acquisition.

     In connection with the acquisition of Panamco, we incurred approximately U.S.$2.5 billion of debt (including existing debt of Panamco). This new debt includes a bridge facility due in April 2004 in the amount of approximately U.S.$833 million. We now have significantly more indebtedness than we have had historically, and

 
  8  

 


 

we have agreed to certain covenants that impose restrictions on the conduct of our business. In connection with the refinancing of the bridge facility, we may be required to agree to additional restrictions or less favorable terms than we have obtained to date. The increase in debt may reduce the amount of cash otherwise available to us to invest in our business or meet our obligations and may prevent us in the future from obtaining additional financing or completing refinancings on terms favorable to us. Because we have significant indebtedness in U.S. dollars and our sales are in a number of currencies other than U.S. dollars, our ability to service our indebtedness may be adversely affected by changes in exchange rates or interest rates or in economic conditions in the different countries in which we now operate, particularly Mexico.

We may fail to realize the contemplated benefits from integrating Panamco’s Mexican operations.

     We expect to realize benefits from the Panamco acquisition by integrating the Mexican operations of both companies. Our ability to realize any benefits, however, depends on our success in applying our operational practices and integrating the organizational structures of the two operations. We may fail or be delayed in realizing any operational benefit from this integration, and we may need to invest significant capital and resources in the acquired business or incur other costs in order to achieve this integration.

Taxes on soft drinks could adversely affect our business.

     Our products are subject to excise and value-added taxes in many of the countries in which we operate. The imposition of new taxes or increases in taxes on our products may have a material adverse effect on our business, prospects, financial conditions and results of operations. We can give no assurance that any governmental authority in any country where we operate will not impose or increase any such taxes in the future.

Voluntary price restraints or statutory price controls would limit our ability to increase prices and may have an adverse effect on our results.

     Voluntary price restraints or statutory price controls in any of the countries in which we operate may have a material adverse effect on our business, prospects, financial conditions and results of operations. Although Mexican bottlers have been free to set prices for carbonated soft drinks without governmental intervention since January 1996, such prices were once subject to statutory price controls and, later, to voluntary price restraints, which effectively limited our ability to increase prices in the Mexican market without governmental consent. See “Item 4. Information on the Company—Regulation—Price Controls.” We can give no assurance that governmental authorities in any country where we operate will not impose voluntary price restraints or statutory price controls.

Increases in the price of raw materials may increase our cost of sales and may adversely affect our results of operations.

     We use high fructose corn syrup, referred to in this annual report as HFCS, and sugar as sweeteners in our products. In 2002, we converted our Mexican bottling facilities to sugar-cane based production following the imposition of a 20% excise tax on carbonated soft drinks sweetened with HFCS. In addition, the prices of certain materials used in the bottling of our products, including aluminum cans, plastic bottles, bottle closures (both steel and plastic), other packaging materials and HFCS, are quoted in U.S. dollars and therefore may increase if the U.S. dollar appreciates against the currency of any country in which we operate, particularly against the Mexican peso. See “Item 4. Information on the Company—The Company—Raw Materials.”

     Increases in the price of raw materials, including increases that may occur as a result of import duties, import restrictions or fluctuations in exchange rates, will increase our cost of sales and adversely affect net earnings to the extent we are unable to increase our sales prices. We cannot assure you that our raw materials prices will not increase in the future.

A water shortage could adversely affect our business.

     Water is an essential component of soft drinks. We obtain water from various sources in our territories, including springs, wells, rivers and municipal water companies.

 
  9  

 


 

     In Mexico, we purchase water from municipal water companies and pump water from our own wells pursuant to concessions granted by the Mexican government. We obtain approximately 90% and 100%, respectively, of the water used in our soft drink production in the Valley of Mexico and the Southeast of Mexico Territory pursuant to these concessions, which the Mexican government granted based on studies of the existing and projected groundwater supply. Our existing water concessions may be terminated by the Mexican government under certain circumstances. See “Item 4. Information on the Company—Regulation—Water Supply Law.”

     We cannot assure you that water will be available in sufficient quantities to meet our future production needs, or that our concessions and permits will not be terminated by governments in any such territory or prove sufficient to meet our water supply needs.

A shortage of key materials used in the production of our products could adversely affect our business.

     Pursuant to the bottler agreements with The Coca-Cola Company, we are required to purchase concentrate exclusively from The Coca-Cola Company. In addition, we must purchase other supplies, including containers, closures, cases, cartons and other packages and labels, only from manufacturers approved by The Coca-Cola Company. See “Item 4. Information on the Company—The Company—Raw Materials.” Access to these materials could be adversely affected by strikes, weather conditions, exchange controls, governmental controls, or national emergency situations. Any shortage of these materials could adversely affect our business, results of operations, prospects, or financial condition.

Competition from other bottlers could adversely affect our business.

     The beverage industries in the Mexican and Buenos Aires Territories, as well as in many of the Panamco territories, are highly competitive. Our principal competitor in the Mexican Territories is The Pepsi Bottling Group, referred to in this annual report as PBG, the largest bottler worldwide of PepsiCo, Inc. Our principal competitor in Buenos Aires is Buenos Aires Embotelladora S.A., referred to in this annual report as BAESA, a large PepsiCo bottler. Companhia de Bebidas das Amers, commonly referred to as AmBev, the largest brewer in Latin America, has recently acquired an important stake of BAESA. In addition, in each of our territories we compete with various other bottlers and distributors of nationally and regionally advertised soft drinks. We face increased competition in many of our territories from producers of low cost beverages, commonly referred to as “B” brands. Our ability to maintain existing prices or implement price increases depends to a great extent on competitive conditions and the effect of such prices on sales volume. Price discounting has been a means of maintaining or increasing sales volume share in our territories. This may have an adverse effect on our results of operations. Although we believe that we are well positioned to meet our objective of maintaining or increasing our sales volume at satisfactory price levels in the various territories in which we compete, competition is likely to continue or intensify, particularly after the acquisitions of Pepsi Gemex, S.A. de C.V. by PBG and BAESA by AmBev. We can give no assurance that we can meet our objective of increased sales volume or that price discounting will not continue to have an adverse effect on our results of operations.

We now conduct business in countries throughout Latin America in which we have not previously operated and that present different or greater country risk than Mexico or Argentina.

     As a result of the Panamco acquisition, we have expanded our geographic reach from Mexico and Argentina to include Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil. Many of these countries present different or greater country risk than Mexico and Argentina. We have not previously conducted business in Panamco’s territories. We now face competitive pressures that are different than those we have historically faced. In Brazil, we compete against both AmBev, a Brazilian company with a portfolio of brands that includes Pepsi and local brands with flavors such as guaraná, and “B” brands or “Tubainas,” which are small, local producers of low cost flavored soft drinks that represent an important portion of the soft drink market. In addition, distribution and marketing practices in some of these territories differ from our historical practices. Several of Panamco’s territories have a lower level of pre-sale as a percentage of total distribution than we are accustomed to having in our territories, and the product and presentation mix varies from territory to territory with customer preferences. We may have to adapt our marketing and distribution strategies to effectively compete. Our inability to compete effectively may have an adverse effect on our future operating results.

 
  10  

 


 

Our compliance with environmental regulations could result in material adverse effects on our results of operations or financial condition.

     Environmental laws and regulations and their enforcement are becoming increasingly more stringent in many countries in Latin America. Such costs may have a material adverse effect on our future results of operations or financial condition.

Risks Related to Our Controlling Shareholders and Capital Structure

A significant percentage of our outstanding capital stock and all of the voting rights are held by FEMSA and The Coca-Cola Company, which effectively control the management of our company and whose interests may differ from those of our other shareholders.

     The Coca-Cola Company indirectly owns 39.6% of our outstanding capital stock, representing 46.4% of the voting rights in our company, and FEMSA indirectly owns 45.7% of our outstanding capital stock, representing 53.6% of the voting rights in our company. Consequently, FEMSA acting alone or both The Coca-Cola Company and FEMSA acting together have the power to elect a majority of the members of our board of directors and play a significant or controlling role in the outcome of substantially all matters to be decided by our shareholders. The interests of The Coca-Cola Company and FEMSA may differ from those of our other shareholders. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders” and “Item 10. Additional Information—Bylaws—Voting Rights.”

Holders of our Series L Shares have limited voting rights.

     Holders of our Series L Shares are entitled to vote only in limited circumstances. They generally may elect three of our 18 directors and are only entitled to vote on specific matters, such as changes in our corporate form, certain mergers involving our company and the cancellation of the registration of our shares. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders” and “Item 10. Additional Information—Bylaws—Voting Rights.” In addition, we can give no assurance that holders of our ADSs will receive notices of shareholder meetings from The Bank of New York, the depositary for our ADSs, with sufficient time to enable such holders to return voting instructions to the depositary in a timely manner.

Holders of our ADSs may not be able to participate in any future preemptive rights offerings and as a result may be subject to a dilution of equity interest.

     Our shares are traded on the New York Stock Exchange in the form of ADSs. Under Mexican law, if we issue new shares for cash as a part of a capital increase, we must generally grant our shareholders the right to purchase a sufficient number of shares to maintain their existing ownership percentage. Rights to purchase shares in these circumstances are known as preemptive rights. We may not legally offer or sell shares to holders of our ADSs in the United States pursuant to any preemptive rights offering (or otherwise) unless (i) we file a registration statement with the U.S. Securities and Exchange Commission, with respect to that future issuance of shares or (ii) the offering qualifies for an exemption from the registration requirements of the U.S. Securities Act of 1933. In addition, under current Mexican law, sales by the depositary of preemptive rights and distribution of the proceeds from such sales to ADS holders are not possible. See “Item 10. Additional Information—Bylaws—Preemptive Rights.”

     At the time of any future capital increase, we will evaluate the costs and potential liabilities associated with filing a registration statement with the SEC, as well as the benefits of preemptive rights to holders of our ADSs in the United States and any other factors that we consider important in determining whether to file a registration statement. If we do not file a registration statement with the SEC, our ADS holders in the United States may not be able to participate in any preemptive rights offering and their equity interest would be diluted proportionately.

 
  11  

 


 

It may be difficult to enforce civil liabilities against us or our directors, officers and controlling persons.

     We are organized under the laws of Mexico, and most of our directors, officers and controlling persons reside outside the United States. In addition, a substantial portion of our assets and their assets are located in Mexico. As a result, it may be difficult for investors to effect service of process within the United States on such persons or to enforce judgments against them, including in any action based on civil liabilities under the U.S. federal securities laws. There is doubt as to the enforceability against such persons in Mexico, whether in original actions or in actions to enforce judgments of U.S. courts, of liabilities based solely on the U.S. federal securities laws.

The protections afforded to minority shareholders in Mexico are different from those in the United States.

     Under Mexican law, the protections afforded to minority shareholders are different from those in the United States. In particular, the law concerning fiduciary duties of directors is not well developed, there is no procedure for class actions or shareholder derivative actions, and there are different procedural requirements for bringing shareholder lawsuits. As a result, in practice it may be more difficult for our minority shareholders to enforce their rights against us or our directors or controlling shareholders than it would be for shareholders of a U.S. company.

We have significant transactions with affiliates, particularly The Coca-Cola Company and FEMSA, that create potential conflicts of interest.

     We engage in transactions with subsidiaries of both FEMSA and The Coca-Cola Company. Our transactions with FEMSA include supply agreements under which we purchase certain supplies and equipment, a service agreement under which a FEMSA subsidiary transports finished products from our production facilities to our distribution facilities in Mexico, and a service agreement under which a FEMSA subsidiary provides administrative services to our company. In addition, we have entered into cooperative marketing arrangements with The Coca-Cola Company and FEMSA. See “Item 7. Major Shareholders and Related Party Transactions—Related Party Transactions.” Transactions with affiliates may create the potential for conflicts of interest.

Holders of ADSs are not entitled to attend shareholders’ meetings, and they may only vote through the depositary.

     Under Mexican law, a shareholder is required to deposit its shares with a Mexican custodian in order to attend a shareholders’ meeting. A holder of ADSs will not be able to meet this requirement, and accordingly is not entitled to attend shareholders’ meetings. A holder of ADSs is entitled to instruct the depositary as to how to vote the shares represented by ADSs, in accordance with procedures provided for in the deposit agreement, but a holder of ADSs will not be able to vote its shares directly at a shareholders’ meeting or to appoint a proxy to do so.

Our bylaws restrict the ability of non-Mexican shareholders to invoke the protection of their governments with respect to their rights as shareholders.

     As required by Mexican law, our bylaws provide that non-Mexican shareholders shall be considered as Mexican in respect of their ownership interests in our company and shall be deemed to have agreed not to invoke the protection of their governments in certain circumstances. Under this provision, a non-Mexican shareholder is deemed to have agreed not to invoke the protection of his own government by asking such government to interpose a diplomatic claim against the Mexican government with respect to the shareholder’s rights as a shareholder, but is not deemed to have waived any other rights it may have, including any rights under the U.S. securities laws, with respect to its investment in our company. If you invoke such governmental protection in violation of this agreement, your shares could be forfeited to the Mexican government.

Developments in other emerging market countries may affect prices of our ADSs.

     As is the case with respect to securities of issuers from other emerging markets, the market value of securities of Mexican companies is, to varying degrees, affected by economic and market conditions in other emerging market countries. Although economic conditions in such countries may differ significantly from economic conditions in Mexico, investors’ reactions to developments in any of these other countries may have an

 
  12  

 


 

adverse effect on the market value of securities of Mexican issuers. In recent years, prices of both Mexican debt securities and Mexican equity securities dropped substantially as a result of developments in Russia, Asia and Brazil. There can be no assurance that the market value of the ADSs and Series L Shares would not be adversely affected by events elsewhere, especially in emerging market countries.

Exchange rate fluctuations may affect the value of our securities.

     Fluctuations in the exchange rate between the peso and the U.S. dollar will affect the U.S. dollar value of an investment in our equity securities and of dividend and other distribution payments on those securities. See “—Key Information—Exchange Rates.”

Risks Related to Mexico and other Countries in which We Operate

Adverse economic conditions in Mexico may adversely affect our financial condition and results of operations.

     We are a Mexican corporation, and our Mexican operations are our single most important geographic division. As a result, our business may be significantly affected by the general condition of the Mexican economy and/or the rate of inflation.

     Mexico has experienced a prolonged period of slow growth since 2001 primarily as a result of the downturn in the U.S. economy. In 2001, Mexico’s gross domestic product, or GDP, contracted by 0.3%, while inflation reached 4.4%. In 2002, GDP grew by 0.9% and inflation reached 5.7%. For 2003, the Mexican government has estimated that GDP growth will be 3.0% and inflation is expected to be 3.0%, though these estimates may not prove to be accurate.

     If the Mexican economy falls into a recession or if inflation and interest rates increase significantly, demand for soft drink beverages may decrease as consumers find it more difficult to pay for our products or demand may shift to lower margin products or lower margin presentations. Because a large percentage of our costs are fixed costs, we may not be able to preserve our profit margins by reducing costs and expenses and our profits margins may suffer as a result. This could have a material adverse effect on our financial condition and results of operations.

Depreciation of the peso relative to the U.S. dollar could adversely affect our financial condition and results of operations.

     Declines in the value of the peso relative to other currencies, in particular the U.S. dollar, increase our interest costs in pesos relative to our indebtedness and result in foreign exchange losses that could adversely affect our ability to meet our interest and principal obligations under our indebtedness. As of December 31, 2002, all of our indebtedness was denominated in U.S. dollars, and we may in the future incur additional non-peso-denominated indebtedness. The value of the peso has been subject to significant fluctuations with respect to the U.S. dollar in the past and may be subject to significant fluctuations in the future. For example, from January 1, 1995 to March 31, 1996, the Mexican peso depreciated 50.8% to Ps.7.5375 per U.S. dollar and fluctuated from a high, relative to the U.S. dollar, of Ps.5.00 to a low, relative to the U.S. dollar, of Ps.8.14. In 2002 and the beginning of 2003, the peso significantly fluctuated in value relative to the U.S. dollar from Ps.9.0 to Ps.11.24.

     Furthermore, severe devaluation or depreciation of the peso may also result in disruption of the international foreign exchange markets and may limit our ability to transfer or to convert pesos into U.S. dollars and other currencies for the purpose of making timely payments of interest and principal on our indebtedness.

     While the Mexican government does not currently restrict, and for many years has not restricted, the right or ability of Mexican or foreign persons or entities to convert pesos into U.S. dollars or to transfer other currencies out of Mexico, the government could institute restrictive exchange rate policies in the future. To the extent that there are currency fluctuations, they are likely to continue to have an effect on our financial condition, results of operations and cash flows in future periods.

 
  13  

 


 

Political events in Mexico could affect Mexican economic policy and our operations.

     Mexican political events may also significantly affect our operations and the performance of Mexican securities, including our securities. In the Mexican national elections held on July 2, 2000, Vicente Fox of the Partido Acción Nacional (National Action Party) or PAN won the presidency. His victory ended more than 70 years of presidential rule by the Partido Revolucionario Institucional (Institutional Revolutionary Party) or PRI. Neither the PRI nor the PAN succeeded in securing a majority in the Mexican Congress or Senate.

     President Fox assumed office on December 1, 2000. While the transition from the previous administration was smooth, President Fox has since encountered strong opposition to some of his proposed reforms in both Congress and the Senate, where opposition parties such as the PRI and the Partido de la Revolución Democratica (Democratic Revolution Party), or PRD, have frequently joined forces to block PAN initiatives. Such legislative gridlock could slow down the progress of reforms in Mexico and could have a material adverse effect on our business, financial condition, prospects and results of operations.

Developments in Argentina may adversely affect our business.

     In recent years, Argentina has faced significant economic and political instability, including a contracting economy, a drastic currency devaluation, high unemployment, the introduction of exchange controls and social unrest. After a series of failed governments, Nestor Kischner was appointed president of Argentina in May 2003. It is premature to predict the way in which the new government will seek to address the economic crisis. The Argentine crisis has had, and continues to have, a material adverse effect on our operations. We have experienced declining net sales in Argentina since 1998. In 2001, we recognized a loss generated by the devaluation of the Argentine peso against the U.S. dollar against our original investment in Argentina, and in 2002 we impaired a substantial portion of the goodwill generated by the acquisition of our Argentine operations. We can give no assurance that future developments in the Argentine economic policies and political environment will not have a material adverse effect on our business, financial condition, prospects and results of operations.

We now conduct business in countries throughout Latin America in which we have not previously operated and that present different or greater country risk than Mexico or Argentina.

     As a result of the Panamco acquisition, we have expanded our geographic reach from Mexico and Argentina to include Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil. Many of these countries present different or greater country risk than Mexico or Argentina. Panamco’s operating results in recent years have been adversely affected by deteriorating macroeconomic and political conditions in some of these countries, particularly in Venezuela where a national labor strike effectively halted production and distribution during the months of December 2002 and January 2003. Our future results may be significantly affected by the general economic and financial conditions in the countries where we operate, by the devaluation of the local currency, inflation and high interest rates, or by political developments or changes in law. In addition, some of these countries may impose exchange controls that could impact our ability to purchase raw materials in foreign currencies and the ability of the subsidiaries in these countries to remit dividends abroad or make payments other than in local currencies, as is currently the case in Venezuela under regulations imposed in January 2003.

 
  14  

 


 

Item 4. Information on the Company

THE COMPANY

     We are the largest Coca-Cola bottler in Latin America, representing approximately 40% of Coca-Cola volumes in Latin America, and the second largest bottler of Coca-Cola products in the world, as measured by sales volume in unit cases sold in 2002. We operate in Mexico (a substantial part of central Mexico, including Mexico City and Southeast Mexico), Guatemala (Guatemala City and surrounding areas), Nicaragua (nationwide), Costa Rica (nationwide), Panama (nationwide), Colombia (most of the country), Venezuela (nationwide), Brazil (greater São Paulo, Campinas, Santos and part of Mato Grosso do Sul) and Argentina (Federal Capital and surrounding areas, referred to in this annual report, as Gran Buenos Aires).

     Our principal shareholder is Compañía Internacional de Bebidas, S.A. de C.V., referred to in this annual report as CIBSA, a wholly owned subsidiary of FEMSA. FEMSA traces its origins to Cervecería Cuauhtémoc, Mexico’s first brewery, which was founded in 1890 by four Monterrey businessmen, Isaac Garza, Francisco G. Sada, José A. Muguerza, and José M. Schneider. FEMSA is still controlled by descendants of the founders of Cervecería Cuauhtémoc.

     We were established in October 30, 1991 as a sociedad anónima de capital variable organized under the laws of Mexico. Our principal executive offices are located at Guillermo González Camarena No. 600, Col. Centro de Ciudad Santa Fé, Delegación Álvaro Obregón, México, D.F., 01210, México. Our telephone number at this location is (52-55) 5081-5100. Our website is http://www.cocacola-femsa.com.mx.

Corporate History

     In 1979, Grupo Industrial Emprex, S.A. de C.V., referred to in this annual report as Emprex, acquired certain soft drink bottling subsidiaries that are now a part of our company. At that time, the acquired subsidiaries had thirteen Mexican distribution centers operating 701 distribution routes, and production capacity of the acquired subsidiaries was 83 million physical cases.

     In October 1991, Emprex transferred the shares of its operating subsidiaries engaged in the soft drink business, not including sparkling water operations, to FEMSA Refrescos, S.A. de C.V., the subholding company that became our company. A portion of Emprex’s shares was contributed to the sub-holding company and the remaining shares were sold to the sub-holding company in exchange for a note payable to Emprex.

     Effective May 1993, Impulsora de Mercados, S.A. de C.V., referred to in this annual report as Impulsora, a wholly owned subsidiary of Emprex, made a contribution of capital of Ps.645.7 million (in nominal 1993 pesos, approximately U.S.$206.5 million) to our company in return for 90,250,000 Series L Shares (before the 3 to 1 split effected on January 9, 1998). Emprex made an additional contribution of capital in the amount of Ps.11.6 million (in nominal 1993 pesos, approximately U.S.$3.7 million) in exchange for 11,128,980 Series A Shares (before the 3 to 1 split effected on January 9, 1998) as of that date. We used the proceeds of these transactions to retire a portion of our outstanding debt obligations to Emprex, as well as the debt owed by our subsidiaries to Emprex.

     Consistent with our goals of maximizing long-term profitability and growth and enhancing our competitive position, Emprex agreed to the subscription of 30% of our capital stock by The Inmex Corporation, referred to in this annual report as Inmex, an indirect subsidiary of The Coca-Cola Company. In June, 1993, Inmex subscribed to 142,500,000 Series D Shares (before the 3 to 1 split effected on January 9, 1998) for $195 million. We repaid the remainder of our debt obligations to Emprex in June 1993 with the proceeds of this transaction. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders—The Shareholders Agreement.”

     In September 1993, we listed our Series L Shares on the Mexican Stock Exchange and our ADSs on The New York Stock Exchange, Inc. and Impulsora sold its Series L shares to the public.

     In a series of transactions between 1994 and 1997, we acquired 100% of KOFBA from The Coca-Cola Export Corporation, a subsidiary of The Coca-Cola Company. We expanded our Argentine operations in

 
  15  

 


 

February 1996 when we acquired the former San Isidro Refrescos S.A. territories, including certain properties of Refrescos del Norte S.A. In 1998, in conjunction with this transaction, we began servicing all the accounts of Refrescos del Norte. Through these transactions, we expanded our Argentine operations to include the San Isidro and Pilar areas in a region contiguous to our Buenos Aires Territory.

     We expanded our Mexican operations in November 1997 by acquiring 100% of the capital stock of Embotelladora de Soconusco, S.A. de C.V., known as the Tapachula Franchise, a bottler in the Tapachula area of the state of Chiapas in Southern Mexico. With this acquisition, we service the entire state of Chiapas.

     CIBSA was created in July 2002 as a result of a spin-off (an escisión under Mexican law) of Emprex, in which CIBSA was created as a new company whose sole asset is Emprex’s equity interest in Coca-Cola FEMSA.

     On December 22, 2002, we signed an agreement to acquire Panamco and the acquisition was completed on May 6, 2003.

     Unless otherwise specified, Panamco is not reflected in the financial or other information presented in this annual report as it will only be reflected in our financial statements for periods ending after May 1, 2003.

The Panamco Acquisition

     On May 6, 2003, we completed the acquisition of Panamco, then the largest soft drink bottler in Latin America and one of the three largest bottlers of Coca-Cola products in the world, as measured by sales volume in unit cases sold in 2002. Panamco is now our wholly-owned subsidiary. Panamco produces and distributes Coca-Cola trademark beverages in its bottling territories in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil, along with bottled water, beer and other beverages in some of these territories. In 2002, Panamco reported net sales of U.S.$2,357.9 million, operating income of U.S.$131.2 million and net income of U.S.$33.2 million, under U.S. GAAP. Panamco sold approximately 1,228.1 million unit cases in 2002. Additional information regarding Panamco’s operations and recent performance can be found in its annual report filed with the SEC on Form 10-K on March 28, 2003 and its quarterly report filed with the SEC on Form 10-Q on May 6, 2003. Such reports do not constitute part of this annual report and are not incorporated by reference into this annual report.

     The Panamco acquisition significantly increases the geographic diversity of our operations, although the Mexican operations of both companies represent by far the largest single portion of our business, representing 53% of the combined volume for the two companies in 2002. This geographic diversification will present significant new challenges as we will be conducting business in territories where we have not previously operated and will expose us to new economic, political, currency exchange and other risks.

      Integration. We are currently planning and taking certain initial steps towards the integration of Panamco’s operations with ours. Our primary objective is to achieve complete integration in the operations and management of the two companies’ Mexican operations, which we believe complement each other in numerous areas, with the goal of realizing important synergies in distribution, back-office operations, manufacturing and procurement, including through the closure and integration of facilities and headcount reductions. We have begun the process of closing Panamco’s executive offices in Miami, Florida. We will maintain our corporate headquarters in Mexico City, and will have divisional headquarters in the following three regions:
Mexico with divisional headquarters in Mexico City,
Latin Centro (covering territories in Guatemala, Nicaragua, Costa Rica, Panama, Venezuela, and Colombia) with divisional headquarters in San José, Costa Rica, and
Mercosur (covering territories in Brazil and Argentina) with divisional headquarters in Sao Paulo, Brazil.

 
  16  

 


 

We are in the process of evaluating the operations and strategies of our new businesses outside Mexico, and we have begun to replicate some of our management practices and systems throughout our new territories.

      Acquisition Cost. The cost of the acquisition was approximately U.S.$3.7 billion. The acquisition was financed as follows:
U.S.$1,978 million of new debt (including approximately U.S.$373 million used to refinance existing Panamco indebtedness),
U.S.$260 million from a capital investment by FEMSA through CIBSA,
U.S.$674 million notional amount of our Series D shares issued to subsidiaries of The Coca-Cola Company,
U.S.$285 million in cash, and
U.S.$512 million of assumed debt.

     Additionally, the Company incurred other costs and expenses related to the transaction, which it has been paying with cash on hand.

     As part of the acquisition, all shareholders of Panamco, other than The Coca-Cola Company and its subsidiaries, received cash in exchange for their shares. The Coca-Cola Company and its subsidiaries received Series D shares in exchange for their equity interest in Panamco of approximately 25%. This increased The Coca-Cola Company’s beneficial ownership of our total share capital from 30% to 39.6% and its beneficial ownership of our voting share capital from 37% to 46.4%.

      Coca-Cola Memorandum. In connection with the signing of the agreement for the acquisition of Panamco, The Coca-Cola Company and FEMSA memorialized certain understandings primarily relating to operational and business issues that affect us following the completion of the acquisition. The terms are as follows:
The current stockholder arrangements between FEMSA and The Coca-Cola Company will continue in place. See “Item 7. Major Shareholders and Related Party Transactions—The Shareholders Agreement.”
FEMSA will continue to consolidate our financial results.
The Coca-Cola Company and FEMSA will continue to discuss in good faith the possibility of implementing changes to our capital structure in the future.
There will be no changes in concentrate incidence pricing or marketing support by The Coca-Cola Company during the first year of operations following the acquisition. After such time, The Coca-Cola Company will have complete discretion to implement any changes with respect to these matters, but any decision in this regard will be discussed with us and will take our operating condition into consideration.
The Coca-Cola Company may require the establishment of a different long-term strategy for Brazil. If, after taking into account our performance in Brazil, The Coca-Cola Company does not consider us to be part of this long-term strategic solution for Brazil, then we will sell our Brazilian franchise to The Coca-Cola Company or its designee at fair market value. Fair market value would be determined by independent investment bankers retained by each party at their own expense pursuant to specified procedures.
FEMSA, The Coca-Cola Company and we will meet to discuss the optimal Latin America territorial configuration for the Coca-Cola bottling system. During this meeting, we will consider all possible combinations and any asset swap transactions that may arise from these discussions. In addition, we will entertain any potential combination as long as it is strategically sound and done at fair market value.

 
  17  

 


 

 
We would like to keep open strategic alternatives that relate to the integration of carbonated soft drinks and beer. The Coca-Cola Company, FEMSA, and us would explore these alternatives on a market-by-market basis at the appropriate time.
The Coca-Cola Company will sell to CIBSA, FEMSA’s subsidiary that holds shares of us, upon CIBSA’s request, sufficient shares to permit CIBSA to beneficially own 51% of our outstanding capital stock (assuming that CIBSA does not sell any shares and that there are no issuances of our stock other than as contemplated by the acquisition). This understanding will be in place until May 2006. In this proposed sale, CIBSA would pay the higher of:
               the prevailing market price per share at the time of the sale, and
the sum of U.S.$2.216 per share plus The Coca-Cola Company’s carrying costs.
We may be entering some markets where significant infrastructure investment may be required. The Coca-Cola Company and FEMSA will conduct a joint study that will outline strategies for these markets, as well as the investment levels required to execute these strategies. Subsequently, it is intended that FEMSA and The Coca-Cola Company will reach agreement on the level of funding to be provided by each of the partners. The parties intend that this allocation of funding responsibilities would not be overly burdensome for either partner.
Subject to the execution and delivery of mutually satisfactory definitive agreements, The Coca-Cola Company intends to grant us a stand-by line of credit in the principal amount of U.S.$250 million. The purpose of this line of credit would be to support investments that we may need to make during economically difficult periods prior to the third anniversary of the completion of the acquisition. We are currently in the process of negotiating definitive documentation for this facility.

Business Strategy

     With the acquisition of Panamco, we are now the largest bottler of Coca-Cola trademark beverages in Latin America.

     We seek to provide our shareholders with an attractive return on their investment by increasing our profitability. The key factors in achieving profitability are increasing the sales volume of our products at a competitive price while improving operational efficiencies by implementing the best practices throughout our company. To achieve these goals we continue our efforts in:
implementing marketing strategies and programs designed to increase consumer demand for our products,
replicating our successful practices throughout the whole value chain within the territories recently acquired,
expanding and enhancing presentation and brand portfolios in order to meet consumer demand and to promote market presence growth,
rationalizing bottling capacity to increase the utilization of existing assets,
streamlining production and distribution processes for improved operating efficiencies,
integrating operations through advanced information technology, and
enhancing the quality of management at all levels.

     We seek to increase per capita consumption of soft drinks in the territories in which we operate. To that end, our marketing teams continuously develop sales strategies tailored to the different characteristics of our various territories and channels. We continue to develop our product portfolio to better meet market demand and maintain our overall profitability. To stimulate and respond to consumer demand, we continue to introduce new products and

 
  18  

 


 

new presentations. See “—The Company—Our Products.” We also seek to increase placement of refrigeration equipment, including promotional displays, through the strategic placement of such equipment in retail outlets in order to showcase and promote our products. In addition, because we view our relationship with The Coca-Cola Company as integral to our business strategy, we use market information systems and strategies developed with The Coca-Cola Company to improve our coordination with the worldwide marketing efforts of The Coca-Cola Company. See “—Marketing—Channel Marketing.”

     We seek to rationalize our distribution capacity to improve the efficiency of our operations. We have closed several under-utilized centers and shifted distribution activities to other existing facilities. See “—Description of Property, Plant and Equipment.” Our capital expenditure program includes investments in production and distribution facilities, information systems, bottles, cases and coolers. We believe that this program will allow us to maintain the capacity and flexibility to create and respond to consumer demand for non-alcoholic beverages. In 2002, our capital expenditure program reached Ps.1,340.9 million (approximately U.S.$128.2 million), a 28.7% increase over 2001. See “Item 5—Capital Expenditures.” In each of our facilities, we seek to increase productivity through infrastructure and process reengineering for improved asset utilization.

     As part of our plan to increase sales volume, we acquired Panamco on May 6, 2003. Panamco produces and distributes trademark beverages of The Coca-Cola Company in its bottling territories in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil, along with bottled water, beer and other beverages in some of these territories. We are in the process of integrating Panamco’s operations with ours and evaluating the operations and strategies of Panamco’s businesses. See “—The Panamco Acquisition.”

     Finally, we focus on management quality as a key element of our growth strategies and remain committed to fostering the development of quality management at all levels. Both FEMSA and The Coca-Cola Company provide us with managerial experience and depth. To build upon these skills, we also offer management training programs and programs designed to enhance our executives’ abilities.

Our Markets

     As of December 31, 2002, our subsidiaries operated in three geographically defined territories:
Valley of Mexico Territory : Comprised of the Mexico City metropolitan area, including a substantial portion of the adjacent State of Mexico.
Southeast of Mexico Territory : Comprised of the States of Tabasco and Chiapas and portions of the States of Oaxaca and Veracruz.
Buenos Aires Territory : Comprised of the Federal District of Buenos Aires, Argentina and a significant part of the Gran Buenos Aires metropolitan area.

 
  19  

 


 

     The Valley of Mexico Territory and the Southeast of Mexico Territory together compose our Mexican Territories. The following maps show the locations of our territories at December 31, 2002.

Mexican Territories

Valley of Mexico  
   
Production Assets  
Production Plants   4  
Production Lines   21  
Distribution Routes   1,083  
Distribution Centers   15  
   
Capacity (MM Unit Cases)  
Installed   598.0  
% Utilized   63 %
   
Mix of Presentation (%)  
Returnable   33.7  
Non Returnable   64.0  
Fountain syrup   2.3  
   
Southeast of Mexico  
   
Production Assets  
Production Plants   4  
Production Lines   7  
Distribution Routes   403  
Distribution Centers   38  
   
Capacity (MM Unit Cases)  
Installed   142.3  
% Utilized   73 %
   
Mix of Presentation (%)  
Returnable   43.7  
Non Returnable   55.6  
Fountain syrup   0.7  

 
  20  

 


 

Buenos Aires Territory


Buenos Aires
   
Production Assets
Production Plants 1
Production Lines 8
Distribution Routes 201
Distribution Centers 3
   
Capacity (MM Unit Cases)
Installed 207
% Utilized 56 %
   
Mix of Presentation (%)
Returnable 12.4  
Non Returnable 82.9  
Fountain syrup 4.7

     The characteristics of these three territories are very diverse. The Valley of Mexico Territory is densely populated and has a large number of competing soft drink brands and higher per capita income than the Southeast of Mexico Territory. The Southeast of Mexico Territory is a large and mountainous area with lower population density, lower per capita income, and lower per capita consumption of soft drink products compared with the Valley of Mexico. The Buenos Aires Territory is densely populated and has lower per capita consumption of soft drink products as compared with the Mexican Territories. Per capita income has been negatively affected by macroeconomic conditions in Argentina.

     With the acquisition of Panamco, we have extended our geographic reach to include markets in Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil and have further expanded our current market presence in Mexico.

 
  21  

 


 

Our Products

     As of December 31, 2002, our subsidiaries produced, marketed and distributed the following Coca-Cola and Mundet trademark beverages:
Mexican Territories Buenos Aires Territory 
Coca-Cola Coca-Cola 
Coca-Cola light (1) Coca-Cola light (1)
Sprite Sprite 
Sprite light (2) Sprite light (2) 
Fanta Fanta 
Fresca (3) Quatro (4)
Lift (5) Kin 
Delaware Punch (6) Taí (8)
Ciel (7) Schweppes (9)
Beat (9) Hi-C (10)
Senzao (12) Crush (11)
Ciel Mineralizada (13) Black Fire (13)
Powerade (14)  
Sidral Mundet (15)  
Sidral Mundet light (15)  
Prisco (15)  
Mickey Aventuras (16)  
Kin Light (17)  
Nestea (18)  

(1) Introduced in October 1997 as a replacement for diet Coke.
(2) Introduced in February 1999 as a replacement for diet Sprite.
(3) Introduced in September 1994.
(4) Introduced in December 1994.
(5) Introduced in May 1995; a new flavor “Green Apple” was launched in December 2002.
(6) Introduced in March 1996.
(7) Introduced in 1997.
(8) Introduced in June 2000.
(9) Introduced in November 2000 as an energetic drink and re-launched as a CSD with a new flavor in September 2002.
(10) Introduced in December 2000.
(11) Introduced in February 2001.
(12) Introduced in April 2001.
(13) Introduced in March 2001.
(14) Introduced in September 2001.
(15) Incorporated into our brand portfolio in December 2001.
(16) Introduced in April 2002.
(17) Introduced in June 2002.
(18) Introduced in August 2002.

     Our single most important brand is Coca-Cola , which accounted for 71.1% of the total consolidated sales volume in 2002. Sprite, Fanta and Lift , our next largest brands in consecutive order, accounted for 4.3%, 4.1% and 4.1%, respectively, of the sales volume in 2002.

     We sell Coca-Cola trademark beverages in containers authorized by The Coca-Cola Company, which consist of a variety of returnable and non-returnable presentations in the forms of glass bottles, cans, and plastic bottles made of polyethylene terephtalate, referred to in this annual report as PET. In addition, we sell some Coca-Cola trademark beverage syrups in containers designed for soda fountain use, which we refer to as fountain containers.

 
  22  

 


 

     Pursuant to an agreement between The Coca-Cola Company and Cadbury, Schweppes PLC, referred to in this annual report as Cadbury, The Coca-Cola Company acquired Cadbury’s beverage brands in Argentina in July 1999, allowing us to distribute Cadbury beverages in our Buenos Aires Territory. In 2001, we suspended the sale and distribution of Cadbury beverages in our Mexican Territories.

Sales

     In evaluating the development of local sales territories, we and The Coca-Cola Company measure, among other factors, the per capita consumption of Coca-Cola trademark beverages. Per capita consumption data for a territory is determined by dividing management’s estimate of applicable aggregate consumption figures within the territory (in bottles, cans, powders and fountain containers) by the estimated population within such territory, and is expressed on the basis of the number of eight-ounce servings consumed annually per capita.
In our Valley of Mexico and Southeast of Mexico Territories, estimated per capita annual consumption of our Coca-Cola trademark beverages in 2002 was 462 eight-ounce servings and 287 eight-ounce servings, respectively, lower than the estimated national average of 487 eight-ounce servings. In our Buenos Aires Territory, estimated per capita annual consumption of our products in 2002 was approximately 258 eight-ounce servings, higher than the national average in Argentina of 204 eight-ounce servings. Our data shows that per capita consumption grew in recent years in the Mexican Territories, and we believe that general population growth in our Mexican Territories will result in increased sales in those territories.

     Total unit case sales volume of our products increased 2.1% in 2002 compared to 2001. See “Item 5. Operating and Financial Review and Prospects—Results of Operations.”

     The following table illustrates the historical sales volume for the Valley of Mexico Territory, the Southeast of Mexico Territory and the Buenos Aires Territory:
  

Combined Sales Volume
Year ended December 31,


    2002   2001   2000   1999   1998  
   
    (millions of unit cases, except percentages)

Company Total

620.3

  

607.8

  

582.6

  

544.2

  

519.6

  

% Growth

2.1

%

4.3

%

7.0

%

4.7

%

18.6

%

Product and Packaging Mix Summary

      Mexican Operations. In the Mexican Territories, in 2002 we sold a majority of our beverages at small retail stores to customers who take the beverages home or elsewhere for consumption. We also sell products in the “on-premise” segment, which consists of (i) sales through sidewalk stands, restaurants, bars and various types of dispensing machines and (ii) sales through “point of sale” programs in concert halls, auditoriums and theaters by means of a series of arrangements with Mexican promoters. The vast majority of our sales to all of these outlets is on a cash basis.

     In 2002, approximately 97.2% of our unit case sales in the Mexican Territories were of Coca-Cola trademark beverages. Sales volume of Coca-Cola trademark beverages in the Mexican Territories increased by 3.0% in 2002 as compared to 2001. We attribute this increase to (i) increased packaging options provided by us to consumers, (ii) the strengthening of our brand portfolio through the introduction of new flavored soft drinks, (iii) continued marketing efforts, and (iv) successful promotional activities.

 
  23  

 


 

     The following tables highlight historical sales volume mix and total sales volumes in the Mexican Territories for our products:

Valley of Mexico Territory
Year ended December 31,
 
2002   2001   2000   1999   1998  
 
Unit Case Volume Mix by Category (in percentages)
Colas 71.9 % 76.1 % 76.9 % 76.2 % 75.5 %
Flavored Soft Drinks 22.2   20.2   20.6   21.5   21.7  
  Total Carbonated Soft Drinks 94.1   96.3   97.5   97.7   97.2  
Water 4.2   3.6   2.5   2.3   2.8  
Other Categories (1) 1.7   0.1        
 
  Total 100.0 % 100.0 % 100.0 % 100.0 % 100.0 %
 

(1) Includes Powerade , Nestea, Kin Light and Mickey Aventuras.
   
Unit Case Volume (millions of unit cases)
Coca-Cola trademark beverages 366.5   355.4   341.1   314.9   302.4  
Other Beverages 11.8   0.9   2.4   2.0   2.1  
 
  Total 378.3   356.3   343.5   316.9   304.5  
 
  % Growth 6.2 % 3.7 % 8.4 % 4.1 % 17.3 %

Southeast of Mexico Territory
Year ended December 31,
 
2002   2001   2000   1999   1998  
 
Unit Case Volume Mix by Category (in percentages)
Colas 71.5 % 72.4 % 73.9 % 73.9 % 72.5 %
Flavored Soft Drinks 21.3   21.4   20.5   20.1   21.0  
  Total Carbonated Soft Drinks 92.8   93.8   94.4   94.0   93.5  
Water 6.3   6.1   5.6   6.0   6.5  
Other Categories (1) 0.9   0.1        
 
  Total 100.0 % 100.0 % 100.0 % 100.0 % 100.0 %
 

(1) Includes Powerade , Nestea, Kin Light and Mickey Aventuras.
   
Unit Case Volume (millions of unit cases)
Coca-Cola trademark beverages 124.4    121.1    116.0   99.9   95.3  
Other Beverages 2.0   0.5   1.6   1.3   1.4  
 
Total 126.4   121.6   117.6   101.2   96.7  
 
% Growth 3.9 % 3.4 % 16.2 % 4.7 % 27.9 %

Combined Mexican Territories Sales Volume
  Year ended December 31,
 
  2002   2001   2000   1999   1998  
 
Unit Case Volume (millions of unit cases)
Total 504.7   477.9   461.1   418.1   401.2  
% Growth 5.6 % 3.6 % 10.3 % 4.2 % 19.8 %

 
  24  

 


 

     In 2002, we introduced The Coca-Cola Company trademark powdered products under the Kin Light brand, a diet flavored powder. We offered Kin Light on a complimentary basis to our customers in order to better examine this category’s potential and evaluate consumption patterns and price strategies. Our sales volume for 2002 in the Mexican Territories includes 6.3 million unit cases of Kin Light.

     Since 1995, we have introduced a number of new presentations in the Mexican Territories. These include 2.5 and 2.0-liter returnable plastic bottles, 1.0-liter non-returnable plastic bottles, 8-ounce non-returnable glass bottles, 0.25-liter non-returnable plastic bottles, and 0.6-liter plastic contour bottles to replace the 0.5-liter non-returnable glass and plastic presentations.

     Our most popular soft drink presentations are the 2.0-liter returnable plastic bottles, the 0.6-liter non-returnable plastic contour bottle and the 2.0-liter non-returnable plastic bottle, which accounted for 27.9%, 23.0% and 16.4%, respectively, of our total soft drink sales volume in 2002 in the Mexican Territories.

     In recent years, the packaging trend in the soft drink industry in Mexico has moved toward non-returnable presentations. Total non-returnable presentations (excluding fountain and powders) represented 60.6% of total sales in the Mexican Territories in 2002 as compared to 57.5% in 2001 and 55.7% in 2000. During 2002, we refocused our packaging mix strategy to reinforce our sales of returnable packages. Returnable plastic and glass presentations offer consumers a more affordable, although less convenient, product. The price of a 2.0-liter returnable package is approximately 17% less than the same size non-returnable package. These returnable products are mainly sold to small store retailers, which represent the largest distribution channel in the Mexican market, who benefit from returnable bottles’ lower price per ounce of product, allowing them to compete with larger supermarkets. Returnable packages present an opportunity to attract new customers and maintain customer loyalty, because they make Coca-Cola trademark beverages more attractive to price-sensitive consumers. We believe that our continued commitment to returnable bottle availability will allow us to compete with low-price entrants to the Mexican soft drink market.

     Multi-serving presentations (those presentations of more than 1.0-liter) are an important component of our product mix. In 2002, multi-serving presentations represented 46.9% of our total soft drink sales in the Mexican Territories, as compared to 48.4% in 2001. Although the volume of multi-serving presentations have decreased slightly in the last couple of years, we expect that demand for multi-serving presentations will increase after the launch of the 2.5 liter Coca-Cola presentation. We believe that the popularity of multi-serving presentations is primarily attributable to the lower price per ounce of product in larger presentations.

     The following table sets forth our unit case volume mix by presentation in the Mexican Territories:
  Year ended December 31,
 
2002   2001   2000   1999   1998  
 
Unit Case Volume Mix by Presentation (in percentages)
Valley of Mexico          
  Returnable 33.7 % 39.3 % 42.2 % 4.6 % 48.0 %
  Non-returnable (1) 64.0   58.4   55.5   57.3   50.0  
  Fountain 2.3   2.3   2.3   2.1   2.0  
Southeast of Mexico          
  Returnable 43.7 % 44.6 % 50.3 % 56.7 % 60.8 %
  Non-returnable (1) 55.6   54.8   49.1   42.8   38.8  
  Fountain 0.7   0.6   0.6   0.5   0.4  

(1) Includes powders for 2002.

      Argentine Operations. In the Buenos Aires Territory, in 2002 we sold the majority of our products in the take-home segment, which consists of sales to customers who take the beverages home or elsewhere for consumption. In 2002 the percentage of sales through supermarkets decreased, to 23.4% in 2002 from 28.4% in 2001.

 
  25  

 


 

     In 2002, 100% of our unit case sales in the Buenos Aires Territory were of Coca-Cola trademark beverages. Sales volume of Coca-Cola trademark beverages in the Buenos Aires Territory decreased 11.0% in 2002 as compared to 2001.

     The following tables highlight historical sales volume mix and total sales volumes in the Buenos Aires territory:

Buenos Aires Territory
  Year ended December 31,
 
  2002   2001   2000   1999   1998  
 
Unit Case Volume Mix by Category (in percentages)
Colas 68.3 % 69.7 % 75.8 % 75.9 % 76.9 %
Flavored Soft Drinks 30.4   29.0   23.5   23.4   22.1  
  Total Carbonated Soft Drinks 98.7   98.7   99.3   99.3   99.0  
Water 0.8   0.5   0.6   0.7   1.0  
Other Categories (1) 0.5   0.8   0.1      
 
  Total 100.0 %

100.0

%

100.0

% 100.0 % 100.0 %
 
                     
Unit Case Volume (millions of unit cases)
  Total 115.6   129.9   121.5   126.1   118.4  
  % Growth (11.0 )% 6.9 % (3.7 )% 6.5 % 14.8 %

(1) Including HiC.

     In 2002, 2.25-liter and 1.5-liter non-returnable plastic bottles accounted for 47.2% and 18.5% of total soft drink sales volume, respectively. In order to minimize the impact of the deteriorated economic situation in Argentina, we launched new returnable presentations such as a 1.25-liter returnable-glass presentation, which accounted for almost 10% of our sales volume in 2002, to increase the affordability of our products in this territory.

     The following table sets forth our unit case volume mix by presentation in the Buenos Aires Territory:

  Year ended December 31,
 
  2002   2001   2000   1999   1998  
 
Unit Case Volume Mix by Presentation (in percentages)

Buenos Aires

         

  Returnable

12.4

%

5.8

%

9.8

%

10.3

%

10.8

%

  Non-returnable

82.9

 

89.1

 

83.7

 

83.9

 

83.3

 

  Fountain

4.7

 

5.1

 

6.5

 

5.8

 

5.9

 

Seasonality

     Sales of our products are seasonal, as our sales levels generally increase during the summer and the Christmas holiday season. In the Mexican Territories, we typically achieve our highest sales during the summer months (April through September) as well as during the Christmas holidays in December. In the Buenos Aires Territory, our highest sales levels occur during the summer months (October through March) and the Christmas holidays.

Marketing

     We rely extensively on advertising, sales promotions and non-price related retailer incentive programs designed by local affiliates of The Coca-Cola Company to target the particular preferences of our soft drink consumers. Our company, in conjunction with The Coca-Cola Company, has developed a sophisticated marketing strategy to promote the sale and consumption of our products. Through the use of advanced information technology,

 
  26  

 


 

we have gained customer and consumer information that allows us to tailor our marketing strategies to the types of customers located in each of our territories and to meet the specific needs of the various market segments we serve.

      Retailer Incentive Programs. Incentive programs include providing retailers with commercial refrigerators for the display and cooling of soft drink products at little or no charge, free point-of-sale display materials, and complimentary soft drink products. We seek, in particular, to increase distribution coolers among retailers to increase the visibility and consumption of our products and to ensure that they are sold at the proper temperature. Sales promotions include sponsorship of community activities, sporting, cultural and social events, and consumer sales promotions such as contests, sweepstakes and product giveaways.

      Advertising. In addition, we advertise in all major communications media. We also focus attention on increasing brand recognition by consumers and improving our customer relations. National advertising campaigns are designed and proposed by The Coca-Cola Company’s local affiliates, with our input at the local or regional level.

      Channel Marketing . In order to provide a more dynamic and specialized marketing of our products, our marketing strategy is to segment our market and develop targeted marketing efforts for each segment or distribution channel. This channel marketing strategy entails a comprehensive and detailed analysis of the purchasing patterns and preferences of various groups of soft drink consumers in each of the various types of locations or distribution channels where they might potentially purchase Coca-Cola trademark beverages.
In response to this analysis, we tailor our product, price, packaging, and distribution strategies to meet the particular needs and exploit the potential of each channel.

     We believe that the implementation of our channel marketing strategy also enables us to respond to competitive initiatives with channel-specific responses as opposed to market-wide responses. This focused response capability isolates the effects of competitive pressure in a specific channel, thereby avoiding costlier market-wide responses. Our channel marketing activities are facilitated by our management information systems. We have invested significantly in creating such systems, including hand-held computers for most of our sales routes in the Valley of Mexico, Southeast of Mexico and Buenos Aires Territories to support the gathering of product, consumer and delivery information required to implement our channel marketing strategies effectively.

      Cooperative Marketing Budget. Our total marketing expenditures made in the Mexican Territories increased 8.3% to Ps.667.6 million in 2002 from Ps.616.0 million in 2001. In the Buenos Aires Territory, our marketing expenditures decreased 38.5% to approximately A$15.2 million (Ps.47.2 million) from A$24.7 million (Ps.70.2 million) in 2001. Under the 2002 and 2001 cooperative marketing budgets, The Coca-Cola Company contributed to our marketing expenditures by approximately matching the amount we spent on these marketing efforts in each respective year. See “—Bottler Agreements.”

Product Distribution

     The following table provides an overview of our product distribution infrastructure and retail network as of December 31, 2002.

Product Distribution Summary
        Mexico   Argentina  
 

Distribution Centers

53

 

3

 
 

Sales Routes

1,486

 

201

 
 

Number of Retailers (1)

283,650

 

76,400

 
 
       
  (1)   Estimated.        

      Mexican Territories. We subcontract to our affiliate, FEMSA Logística, S.A. de C.V., referred to in this annual report as FEMSA Logística, a subsidiary of FEMSA, the transportation of finished products to our distribution centers from our Mexican production facilities. From the distribution centers, we then distribute our

 
  27  

 


 

finished products to retailers through our own fleet of trucks. See “Item 7. Major Shareholders and Related Party Transactions—Related Party Transactions.”

     Our distribution centers range from large warehousing facilities and re-loading centers to small deposit centers. In addition to our fleet of trucks, we distribute our products in certain locations through a fleet of electric carts and hand-trucks in order to comply with local environmental and traffic regulations.

     We believe that service visits to retailers and frequency of deliveries are essential elements in an effective distribution system for soft drink products. Accordingly, we have continued to expand our pre-sale system in the Valley of Mexico Territory and throughout the main cities in the Southeast of Mexico Territory. The pre-sale program separates the sales and delivery functions, allowing sales personnel to sell products prior to delivery and enabling trucks to be loaded with the mix of products that retailers need and desire, thereby increasing distribution efficiency. Under the pre-sale program, sales personnel also provide merchandising services during retailer visits, which we believe enhances the presentation of our products at the point of sale.

      Buenos Aires Territory. At December 31, 2002, we operated three distribution centers in the Buenos Aires Territory. We also utilize the pre-sale system in the Buenos Aires Territory and distribute our products (1) by means of our own fleet of trucks and non-affiliate transportation subcontractors and (2) through independent wholesalers. In addition, in designated zones independent wholesalers purchase our products at a discount from the wholesale price and resell the products to retailers. Independent wholesalers distributed approximately 6% of our products in Argentina in 2002.

     At December 31, 2002, we made approximately 92% and 94% of our sales through the pre-sale system in our Mexican and Buenos Aires Territories, respectively.

Competition

     Although we believe that our products enjoy wider recognition and greater consumer loyalty than those of our principal competitors, the soft drink segments of the Mexican and Argentine beverage markets are highly competitive. The beverage industry in many of our new territories acquired from Panamco is also highly competitive. Our principal competitors are local bottlers of PepsiCo., beverage brands and other bottlers and distributors of national and regional soft drink brands. PBG recently bought our main competitor in Mexico. We face increased competition in many of our territories from producers of low cost beverages, commonly referred to as “B” brands.

     Recently, price discounting and packaging have joined consumer sales promotions, customer service, and non-price retailer incentives as the primary means of competition among soft drink bottlers. We believe that the introduction of new presentations has been a major competitive technique in the soft drink industry during recent years. See “—Sales.”

     Our ability to maintain existing prices or implement price increases depends to a great extent on competitive conditions and the effect of such prices on sales volume. Price discounting has been a means of maintaining or increasing sales volume in our territories. As a result of the Panamco acquisition, we now face competitive pressures that are different than those we have historically faced. In Brazil, we compete against both AmBev, a Brazilian company with a portfolio of brands that includes Pepsi and local brands with flavors such as guaraná, and “B” brands or “Tubainas,” which are small, local producers of low cost flavored soft drinks that represent an important portion of the soft drink market. In addition, distribution and marketing practices in some of these territories differ from our historical practices. Several of Panamco’s territories have a lower level of pre-sale as a percentage of total distribution than we are accustomed to having in our territories, and the product and presentation mix varies from territory to territory with customer preferences. We may have to adapt our marketing and distribution strategies to effectively compete. Our inability to compete effectively may have an adverse effect on our future operating results.

      Mexico. Our principal competitors in the Mexican Territories are bottlers of PepsiCo. products, whose territories overlap but are not co-extensive with our own. These competitors include Pepsi Gemex in the Valley of

 
  28  

 


 

Mexico Territory, recently acquired by PBG, the largest bottler of PepsiCo globally, and several other PepsiCo. bottlers in the Southeast of Mexico Territory. In addition, we compete with Cadbury and with national and regional brands in our Mexican Territories.

      Argentina. In the Buenos Aires Territory, our main competitor is BAESA, a PepsiCo. bottler, which is owned by Argentina’s principal brewery, Quilmes Industrial S.A. In addition to BAESA, competition has intensified over the last several years with the entrance of a number of competitors offering generic, low-priced soft drinks as well as many other generic products and private label proprietary supermarket brands that are produced by contract bottlers.

Raw Materials

     Pursuant to the bottler agreements with The Coca-Cola Company, we are required to purchase concentrate for all Coca-Cola trademark beverages from companies designated by The Coca-Cola Company. The price of concentrate for all Coca-Cola trademark beverages is a percentage of the average price we charge to our retailers. This percentage is set pursuant to periodic negotiations with The Coca-Cola Company. Historically, concentrate has been purchased in the local currency of the territory. In addition to concentrates, we purchase sweeteners, carbon dioxide, glass and plastic bottles, cans, closures and fountain containers, as well as other packaging materials. The bottler agreements provide that, with respect to Coca-Cola trademark beverages, all containers, closures, cases, cartons, and other packages and labels may be purchased only from manufacturers approved by The Coca-Cola Company, including manufacturing subsidiaries of FEMSA Empaques, S.A. de C.V., referred to in this annual report as FEMSA Empaques, an indirect subsidiary of FEMSA.

     None of the materials or supplies that we use is presently in short supply, although the supply of specific materials could be adversely affected by strikes, weather conditions, governmental controls or national emergency situations.

      Mexican Territories. We purchase some glass bottles, closures, plastic cases, cardboard products, commercial refrigerators, cans, and certain lubricants and detergents for bottling lines from subsidiaries of FEMSA Empaques at competitive prices. We purchase our returnable plastic bottles from Continental PET Technologies de México, S.A. de C.V, a subsidiary of Continental Can, Inc., which has been the exclusive supplier of returnable plastic bottles to The Coca-Cola Company and its bottlers in Mexico. We purchase the large majority of our non-returnable plastic bottles, as well as pre-formed plastic ingots for the production of non-returnable plastic bottles, from ALPLA Fábrica de Plásticos, S.A. de C.V., referred to in this annual report as ALPLA, an authorized provider of PET for The Coca-Cola Company.

     We purchase some can presentations from Industria Envasadora de Querétaro, S.A. de C.V., known as IEQSA, a bottler cooperative in which we hold an approximate 19.6% interest. Both we and IEQSA purchase a portion of our empty can supply requirements from Fábricas Monterrey, S.A. de C.V., known as Famosa, a subsidiary of FEMSA Empaques.

     We obtain water from ground water sources under concessions obtained from the Mexican government and held by our various subsidiaries. We also obtain water from the municipalities where bottling plants are located. See “—Regulation—Water Supply Law.” We believe that such sources provide an adequate supply of water to meet our current and projected requirements in Mexico. In addition, we obtain carbon dioxide gas from domestic sources.

     Sweeteners are combined with water to produce basic syrup, which is added to the concentrate as the sweetener for the soft drink. We may utilize raw or refined sugar or HFCS as sweeteners in our products.
The Coca-Cola Company authorizes the use of a sugar/HFCS mix. We have discontinued, however, using HFCS in Mexico due to the Mexican excise tax imposed in January 2002, to soft drinks sweetened with HFCS. Aspartame, an artificial sweetener for diet sodas, is included in the concentrates of Coca-Cola light and Sprite light , which are purchased from The Coca-Cola Company, and Mundet light , which is purchased from Promotora de Marcas Nacionales, S.A. de C.V., referred to in this annual report as Promotora de Marcas Nacionales, an indirect subsidiary of FEMSA.

 
  29  

 


 

     We regularly purchase sugar from Promotora Mexicana de Embotelladoras, S.A. de C.V., known as PROMESA, a cooperative of Coca-Cola bottlers. These purchases are regularly made under one-year agreements between PROMESA and each bottling subsidiary for the sale of sugar at a price that is determined monthly based on the cost of sugar to PROMESA. The agreements incorporated by reference standard industry provisions relating to the quality and delivery of the sugar.

     In December 2001, the Mexican government expropriated the sugar industry in Mexico. To administer this industry, the Mexican government entered into a trust agreement with Nacional Financiera, S.N.C., referred to in this annual report as Nafin, a Mexican government-owned development bank, pursuant to which Nafin acts as trustee. During 2002, we also purchased sugar directly from Nafin.

     Sugar may also be obtained through purchases in the international market. However, imported sugar is presently subject to import duties, the amount of which is set by the Mexican government. Although there are currently no statutory price controls for sugar in Mexico, increases in the price of sugar, which may occur in the event that import duties increase or import restrictions on sugar are imposed, will increase our cost of sales. To the extent we are unable to pass along their full amount to the consumer, such increases would adversely affect our net earnings.

     Historically, we have bought HFCS from domestic sources at prices competitive to the price of sugar.
The Mexican government imposed a 20% excise tax, effective January 1, 2002, on carbonated soft drinks sweetened with HFCS. As a result we converted our Mexican bottling facilities to sugar-cane-based production in early 2002. On January 1, 2003, the Mexican government broadened the reach of this tax by imposing a 20% excise tax on carbonated soft drinks produced with any non-sugar sweetener, including HFCS.

     The following table sets forth the average real price increase or decrease of sugar as purchased from our suppliers over the course of each year:

Average Real Price increase (decrease) of Sugar in the Mexican Territories
  2002
2001
2000
1999
1998
Change over previous year (1) 4.6% (6.3)% (10.2)% (12.7)% 2.2%

(1) After the imposition of a Mexican excise tax on soft drinks sweetened with HFCS on January 1, 2002, we purchased greater amounts of refined sugar than in years past, which increased our sugar costs.

     Of the raw materials required in the bottling of our products, the prices of aluminum cans, plastic bottles, bottle closures (both steel and plastic), other packaging materials and HFCS are quoted in U.S. dollars and therefore are affected by the fluctuation of the Mexican peso against the U.S. dollar. We have historically passed on increases in these costs to our customers in the form of price increases. During 2002, the average real unit price in Mexican pesos of these dollar-denominated costs increased as a result of the appreciation of the Mexican peso against the U.S. dollar. Except for those discussed in this paragraph, we purchase all of our raw materials for our Mexican territories in pesos, including soft drink concentrate.

      Buenos Aires Territory. We purchase glass bottles, plastic trays and other raw materials from several domestic sources. We purchase pre-formed plastic ingots, as well as returnable plastic bottles, at competitive prices from Complejo Industrial PET S.A., referred to in this annual report as CIPET, a local subsidiary of Embotelladora Andina S.A., a Coca-Cola bottler with operations in Argentina, Chile and Brazil and other international suppliers. We purchase crown caps from local and international suppliers.

     We purchase our can presentations for distribution to its customers in Buenos Aires from Complejo Industrial CAN S.A., referred to in this annual report as CICAN. In December 1996, The Coca-Cola Company sold CICAN to a group of bottlers that included Coca-Cola FEMSA de Buenos Aires. Under the terms of the shareholders’ agreement among these bottlers, CICAN is managed as a joint venture. As of December 31, 2002, Coca-Cola FEMSA de Buenos Aires owned a 48.1% equity in CICAN.

 
  30  

 


 

     We obtain water for our plant in Buenos Aires from Aguas Argentinas S.A., a private company responsible for managing the public water supply. We believe that this source provides an adequate supply of water to meet the needs for our Argentine operations. Praxair Argentina S.A. provides our requirements of carbon dioxide gas.

     In Argentina, we principally use HFCS as sweetener in our products, although we may use sugar in the future. Aspartame, an artificial sweetener for diet sodas, is included in the concentrate of Coca-Cola light and Sprite light , which we purchase from The Coca-Cola Company.

     The following table sets forth the average real price increase or decrease of HFCS as purchased from our suppliers over the course of each year:

Average Real Price increase (decrease) of HFCS in the Buenos Aires Territory

  2002
2001
2000
1999
 

Change over previous year

53.0%

8.9%

(7.4)%

(14.3)%

 
  31  

 


 

REGULATION

      Price Controls. Prices of our products have been regulated by the Mexican government in the past. Prior to 1992, prices of carbonated soft drinks were regulated by the Mexican government. From 1992 to 1995, the industry was subject to voluntary price restraints. However, in response to the devaluation of the peso relative to the U.S. dollar in 1994 and 1995, the Mexican government adopted an economic recovery plan to control inflationary pressures in 1995. As part of this plan, the Mexican government encouraged the Asociación Nacional de Productores de Refrescos y Aguas Carbonatadas, A.C. (National Association of Bottlers) to engage in voluntary consultations with the Mexican government with respect to price increases for returnable presentations, limiting our ability to pass on increases in the prices of raw materials. Such voluntary consultations were terminated in 1996. We implemented strategic price increases during 2001 and 2002, and at the beginning of 2003 in the Mexican and Argentine territories.

      Taxation of Soft Drinks. Taxation of soft drinks differs in Mexico and Argentina. In January 2002, the Mexican government imposed a 20% excise tax on soft drinks produced with HFCS that was suspended until September 2002. In January 1, 2003 the Mexican Government implemented a 20% excise tax on sparkling water and on carbonated soft drinks produced with non-sugar sweeteners. Moreover, soft drinks are subject to an economy-wide value-added tax of 15%. In Argentina, soft drinks are subject to an economy-wide value-added tax of 21%. Prior to 1996, cola soft drinks in Argentina were subject to an excise tax of 24%, which was lowered in April 1996 to 4.0%. From 1996 to December 31, 1999, the cola tax remained at 4%. On January 1, 2001, the Argentine government implemented a tax bill mandating that the cola tax be increased to 8% and that other flavored soft drinks and bottled water be taxed at 4%.

      Water Supply Law. In Mexico, we purchase water directly from municipal water companies and pump water from our own wells pursuant to concessions obtained from the Mexican government on a plant-by-plant basis. Water use in Mexico is regulated primarily by the Ley de Aguas Nacionales de 1992 (the 1992 Water Law), and regulations issued thereunder, which created the Comisión Nacional del Agua (the National Water Commission). The National Water Commission is charged with overseeing the national system of water use. Under the 1992 Water Law, concessions for the use of a specific volume of ground or surface water generally run for five-, ten- or fifteen-year terms, depending on the supply of groundwater in each region as projected by the National Water Commission. Concessionaires may request concession terms to be extended upon termination. The Mexican government is authorized to reduce the volume of ground or surface water granted for use by a concession by whatever volume of water is not used by the concessionaire for three consecutive years. However, because the current concessions for each of our plants in Mexico do not match each plant’s projected needs for water in future years, we successfully negotiated with the Mexican government for the right to transfer the unneeded portion of rights under concessions from certain plants to other plants anticipating greater water usage in the future. Our concessions may be terminated if, among other things we use more water than permitted or we fail to pay required concession-related fees. We believe that we are in compliance with the terms of our existing concessions.

     Although we have not undertaken independent studies to confirm the sufficiency of the existing or future groundwater supply, we believe that our existing concessions satisfy our current water requirements in Mexico. We can give no assurances, however, that groundwater will be available in sufficient quantities to meet our future production needs.

     We do not currently require a permit to obtain water in Argentina. Because our Alcorta plant does not use water from underground sources, no permit for water use is necessary. Instead, we obtain water for the Alcorta plant from Aguas Argentinas, a privately-owned concessionaire of the Argentine government. We can give no assurances, however, that water will be available in sufficient quantities to meet our future production needs.

      Environmental Matters. Our operations in Mexico are subject to Mexican federal and state laws and regulations relating to the protection of the environment. The principal legislation is the federal Ley General de Equilibrio Ecológico y Protección al Ambiente (the General Law for Ecological Equilibrium and Environmental Protection, or the Environmental Law), which is enforced by the Secretaría del Medio Ambiente, Recursos Naturales y Pesca (the Ministry of the Environment, Natural Resources and Fisheries, or SEMARNAP). SEMARNAP can bring administrative and criminal proceedings against companies that violate environmental laws, and it also has the power to close non-complying facilities. Under the Environmental Law, rules have been

 
  32  

 


 

promulgated concerning water, air and noise pollution and hazardous substances. In particular, Mexican environmental laws and regulations require that we file periodic reports with respect to air and water emissions and hazardous wastes and set forth standards for waste water discharge that apply to our operations. We are also subject to certain minimal restrictions on the operation of delivery trucks in Mexico City. We have implemented several programs designed to facilitate compliance with air, waste, noise, and energy standards established by current Mexican federal and state environmental laws, including a program that installs catalytic converters and liquid petroleum gas in delivery trucks for our operations in Mexico City. See “The Company—Product Distribution.”

     In addition, we are subject to the Ley Federal de Derechos (the Federal Law of Governmental Fees). Adopted in January 1993, the law provides that plants located in Mexico City that use deep water wells to supply their water requirements must pay a fee to the city for the discharge of residual waste water to drainage. In 1995, municipal authorities began to test the quality of the waste water discharge and charge plants an additional fee for measurements that exceed certain standards published by SEMARNAP. All of our bottling plants located in the Valley of Mexico Territory, as well as the Toluca plant, met these new standards in 2001, and as a result, we were not subject to additional fees. See “—Description of Property—Production Facilities.”

     Our Argentine operations are subject to Argentine federal and provincial laws and regulations relating to the protection of the environment. The most significant of these are regulations concerning waste water discharge, which are enforced by the Secretaría de Recursos Naturales y Ambiente Humano (the Ministry of Natural Resources and Human Environment) and the Secretaría de Política Ambiental (the Ministry of Environmental Policy) for the province of Buenos Aires. Our Alcorta plant meets waste water discharge standards and is in compliance with these standards.

     We have expended, and may be required to expend in the future, funds for compliance with and remediation under local environmental laws and regulations. We do not believe that such costs will have a material adverse effect on our results of operations or financial condition. However, since environmental laws and regulations and their enforcement are becoming increasingly more stringent in both Mexico and Argentina as well as in the new Panamco territories, to the extent that we cannot pass on to our customers the increased costs of compliance and remediation, such costs may have a material adverse effect on our future results of operations or financial condition.

     Our acquisition of Panamco will subject us to a variety of regulations and taxes in countries where we have not historically conducted operations. See “Item 4. Information on the Company—The Company—The Panamco Acquisition.”

 
  33  

 


 

BOTTLER AGREEMENTS

Coca-Cola Bottler Agreements

     Bottler agreements are the standard contracts that The Coca-Cola Company enters into with bottlers outside the United States for the sale of concentrates for certain Coca-Cola trademark beverages. We manufacture, package, distribute, and sell soft drink beverages and bottled water in our Mexican Territories under two Mexican bottler agreements we entered into with The Coca-Cola Company. We also manufacture, package, distribute, and sell soft drink beverages and bottled water in our Buenos Aires Territory under our Buenos Aires bottler agreement.

     These bottler agreements provide that we will purchase our entire requirement of concentrates for Coca-Cola trademark beverages from The Coca-Cola Company and other authorized suppliers at prices, with terms of payment, and on other terms and conditions of supply as determined from time to time by The Coca-Cola Company at its sole discretion. Although the price multipliers used to calculate the cost of concentrate and the currency of payment, among other terms, are set by The Coca-Cola Company at its sole discretion, we set the price of products sold to retailers at our discretion, subject to the applicability of price restraints. We have the exclusive right to distribute Coca-Cola trademark beverages for sale in our territories in authorized containers of the nature prescribed by the bottler agreements and currently used by our company. These containers include various configurations of cans and returnable and non-returnable bottles made of glass and plastic and fountain containers. See “—The Company—Sales.”

     The bottler agreements include an acknowledgment by us that The Coca-Cola Company is the sole owner of the trademarks that identify the Coca-Cola trademark beverages and of the secret formulas with which The Coca-Cola Company’s concentrates are made. Subject to our exclusive right to distribute Coca-Cola trademark beverages in our territories, The Coca-Cola Company reserves the right to import and export Coca-Cola trademark beverages to and from Mexico and Argentina. Our bottler agreements do not contain restrictions on The Coca-Cola Company’s ability to set the price of concentrates charged to bottlers and do not impose minimum marketing obligations on The Coca-Cola Company. The prices at which we purchase concentrates under the bottler agreements may vary materially from the prices we have historically paid, including during the periods covered by our financial information attached to this annual report. Under our bylaws and the shareholders agreement, however, an adverse action by The Coca-Cola Company under any of the bottler agreements may result in a suspension of certain veto rights of the directors, referred to in this annual report as Series D Directors, appointed by The Coca-Cola Company. This provides us with limited protection against The Coca-Cola Company’s ability to raise concentrate prices. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders—The Shareholders Agreement.”

     The Coca-Cola Company has the ability, at its sole discretion, to reformulate any of the Coca-Cola trademark beverages and to discontinue any of the Coca-Cola trademark beverages, subject to certain limitations, so long as all Coca-Cola trademark beverages are not discontinued. The Coca-Cola Company may also introduce new beverages in our territories; in that event, we will have, under the supplemental agreements discussed below, the right of first refusal with respect to the manufacturing, packaging, distribution, and sale of such new beverages subject to the same obligations as then exist with respect to the Coca-Cola trademark beverages under the bottler agreements. The bottler agreements prohibit us from producing or handling cola products other than those of The Coca-Cola Company, or other products or packages that would imitate, infringe upon, or cause confusion with the products, trade dress, containers or trademarks of The Coca-Cola Company, or from acquiring or holding an interest in a party that engages in such activities. The bottler agreements also prohibit us from bottling any soft drink product except under the authority of, or with the consent of, The Coca-Cola Company. The bottler agreements also impose restrictions concerning the use of certain trademarks, authorized containers, packaging, and labeling of The Coca-Cola Company so as to conform to policies prescribed by The Coca-Cola Company. In particular, we are obligated to:

Maintain such plant and equipment, staff, and distribution facilities as are capable of manufacturing, packaging, and distributing the Coca-Cola trademark beverages in authorized containers in accordance with our bottler agreements and in sufficient quantities to satisfy fully the demand for these beverages in our territories;

 
  34  

 


 
Undertake adequate quality control measures prescribed by The Coca-Cola Company;
Develop, stimulate, and satisfy fully the demand for Coca-Cola trademark beverages using all approved means, which include the spending of advertising and other marketing funds;
Maintain such sound financial capacity as may be reasonably necessary to assure performance by us and our affiliates of our obligations to The Coca-Cola Company; and
Submit annually to The Coca-Cola Company our marketing, management, promotional and advertising plans for the ensuing year.

     In each of the past five years, The Coca-Cola Company has contributed approximately half of our advertising and marketing budget in the Mexican Territories and, since September 1994, approximately half of such budget in the Buenos Aires Territory. Although we believe that The Coca-Cola Company intends to continue to provide funds for advertising and marketing, it is not obligated to do so under the bottler agreements. Consequently, future levels of advertising and marketing support provided by The Coca-Cola Company may vary materially from the levels historically provided. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders —The Shareholders Agreement.”

     Our two bottler agreements covering the Mexican Territories have terms of ten years and will each expire in June, 2013. The Buenos Aires bottler agreement has a term of ten years and will expire in September, 2004. The bottler agreements are automatically renewable for ten-year terms, subject to non-renewal by either party (with notice to the other party). The bottler agreements are subject to termination by The Coca-Cola Company in the event of default by us. The event of default provisions limiting the change in ownership or control of our company and the assignment or transfer of the bottler agreements are designed to preclude any person not acceptable to The Coca-Cola Company from obtaining an assignment of a bottler agreement or from acquiring our company, and are independent of similar rights set forth in the shareholders agreement. These provisions may prevent changes in our principal shareholders (as discussed below), including mergers or acquisitions involving sales or dispositions of our capital stock, without the consent of The Coca-Cola Company. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders —The Shareholders Agreement.”

     In connection with our bottler agreements, we also entered into a tradename licensing agreement with the Coca-Cola Company on June 21, 1993, pursuant to which we are authorized to use certain trademark names of the Coca-Cola Company. The agreement has an indefinite term, but is terminated if we cease to manufacture, market, sell and distribute Coca-Cola products pursuant to the bottler agreements or if the shareholders agreement is terminated. The Coca-Cola Company also has the right to terminate the license agreement if we use its trademark names in a manner not authorized by the bottler agreements.

     We entered into two supplemental agreements with The Coca-Cola Company on June 21, 1993 and September 1, 1994, which together clarify and expand certain provisions of our bottler agreements. Among other things, the supplemental agreements:
Specify that we have a right of first refusal with respect to the production and distribution of certain new trademark products of The Coca-Cola Company in the territories;
Detail the calculation of certain payments upon the occurrence of certain breaches;
Describe certain rights of first negotiation and first refusal of The Coca-Cola Company upon termination of any of the bottler agreements;
Set forth procedural details for notification and communication relating to specific provisions of the bottler agreements; and
Provide that The Coca-Cola Company may authorize other distributors of fountain within the territories and will reimburse us for documented costs relating to enforcement actions to protect certain trademarks of The Coca-Cola Company.

     The arrangements between The Coca-Cola Company and the Panamco bottling territories are also governed by bottler agreements. These agreements have different expiration dates and provide The Coca-Cola Company with rights and protections that are similar to those provided to it under our bottler agreements. The bottler agreements

 
  35  

 


 

covering Panamco’s Mexican territories have ten-year terms ending in 2005. The Panamco bottler agreements in Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil have five-year terms.

Mundet Bottler Agreements

     On November 2, 2001, we entered into two franchise bottling agreements with Promotora de Marcas Nacionales, an indirect subsidiary of FEMSA, under which we became the sole franchisee for the production, bottling, distribution and sale of Mundet brands in the Valley of Mexico and most of our Southeast of Mexico Territory. Each franchise agreement has a term of ten years and will expire in November, 2011. Both agreements are renewable for ten-year terms, subject to non-renewal by either party with notice to the other party. Other terms and conditions of the franchise agreements are similar to the current arrangements that we have entered into with The Coca-Cola Company for the bottling and distribution of Coca-Cola trademark soft drink beverages.

DESCRIPTION OF PROPERTY, PLANT AND EQUIPMENT

     The following tables summarize the value of our properties at December 31, 2002.

Total Asset Value Summary
At December 31, 2002
Book Value
(millions of pesos) (% of total)
Mexican Territorios Ps.15,062.1 93.1 %
Buenos Aires Territory 1,110.4 6.9 %
   
 
   Total Ps.16,172.5 100.0 %

Property, Plant and Equipment Summary
At December 31, 2002
    Book Value
    (millions of pesos) (% of total)
Valley of Mexico Territory       Ps. 4,385.3       62.9 %
Southeast of Mexico Territory 1,803.5 25.9 %
Buenos Aires Territory 780.0 11.2 %
   
 
   Total Ps. 6,969.1 100.0 %

Production Facilities

     Over the past several years, we made significant capital improvements to modernize our facilities and improve operating efficiency and productivity, including:
Increasing the annual capacity of our bottling plants;
Installing clarification facilities to process different types of sweeteners;
Installing plastic bottle-blowing equipment and can presentation capacity;
Modifying equipment to increase flexibility to produce different presentations, including swing lines that can bottle both non-returnable and returnable presentations; and
Closing obsolete production facilities.

      Mexican Territories. As of December 31, 2002, we owned four bottling plants in the Valley of Mexico Territory with a combined total installed annual capacity of 598.0 million unit cases and a capacity utilization of

 
  36  

 


 

63%. In the Southeast of Mexico Territory, we operated four bottling plants with a combined total installed annual capacity of 142.3 million unit cases and with capacity utilization of 73%.

     As part of our objective to rationalize bottling capacity, we closed four plants in the Mexican Territories during 2000 and 2001. We have compensated for the installed capacity of the closed plants by increasing production at our other bottling facilities in the Mexican Territories. In November 2001, we completed the second phase of our project to increase the installed capacity of our Toluca plant. The total installed annual capacity of this facility totals approximately 208 million unit cases.

     As of December 31, 2002 we operated fifteen distribution centers in the Valley of Mexico and 38 distribution centers in the Southeast of Mexico. We own the majority of our distribution centers in Mexico and we rent the remainder.

      Buenos Aires Territory. As of December 31, 2002, we owned one bottling plant in the Buenos Aires Territory with a total installed annual capacity of 207 million unit cases and a capacity utilization of 56%.

     As of December 31, 2002, we owned and operated three distribution centers in the Buenos Aires territory.

Production Facility Summary
As of December 31, 2002

Territory Location Principal
Use
Facility Area
(thousands of
sq meters)
Installed
Capacity
(millions of
unit cases)
%
Utilization

Valley of Mexico

 

Bottling Facility

 

 

 

 

Cedro, Distrito Federal

 

31.5

81.5

59

 

Toluca, Estado de México

 

240.0

206.0

62

 

Los Reyes la Paz, Estado de México

 

28.4

114.5

45

 

Cuautitlán, Estado de México

 

35.0

195.9

76

 

 

 

 

 

 

Southeast of
Mexico

 

Bottling Facility

 

 

 

 

Ixtacomitán, Tabasco

 

90.0

82.4

77

 

San Cristobal de las Casas, Chiapas

 

24.3

26.6

61

 

Oaxaca, Oaxaca

 

9.6

15.1

71

 

Juchitán, Oaxaca

 

26.7

18.2

70

 

 

 

 

 

 

Buenos Aires   Bottling Facility      

 

Buenos Aires, Argentina

 

74.2

206.7

56

SIGNIFICANT SUBSIDIARIES

     The table below sets forth all of our direct and indirect significant subsidiaries and the percentage of equity of each subsidiary we owned directly or indirectly as of December 31, 2002.

Name of Company
Percentage
Propimex, S.A. de C.V., a Mexican corporation 99 .99%
Inmuebles del Golfo, S.A. de C.V., a Mexican corporation 99 .99%
Refrescos y Aguas Minerales, S.A. de C.V., a Mexican corporation 99 .99%
Coca-Cola FEMSA de Buenos Aires S.A., an Argentine corporation 99 .99%

 
  37  

 


 

     On May 6, 2003, we completed the acquisition of Panamco and as a result we acquired subsidiaries with operations in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela and Brazil. Panamco and its subsidiaries are not reflected in the financial and other information presented in this annual report as they will only be reflected in our financial statements for periods ending after May 1, 2003.

 
  38  

 


 

Item 5. Operating and Financial Review and Prospects

General

     The following discussion should be read in conjunction with, and is qualified in its entirety by reference to, our consolidated financial statements including the notes thereto. Our consolidated financial statements were prepared in accordance with Mexican GAAP, which differ in certain significant respects from U.S. GAAP. Notes 22 and 23 to our consolidated financial statements provide a description of the principal differences between Mexican GAAP and U.S. GAAP as they relate to us, and a reconciliation to U.S. GAAP of net income, stockholders’ equity and certain other selected financial data.

     Pursuant to Mexican GAAP, in our financial statements and the financial information set forth below:
nonmonetary assets (including plant, property and equipment of local origin) and stockholders’ equity are restated for inflation based on the local consumer price index; property, plant and equipment of foreign origin are restated based on the exchange rate and inflation in the country of origin and converted into Mexican pesos using the prevailing exchange rate at the balance sheet date;
gains and losses in purchasing power from holding monetary liabilities or assets are recognized in income; and
all financial statements are restated in constant pesos as of December 31, 2002.

The effect of inflation accounting under Mexican GAAP has not been reversed in the reconciliation to U.S. GAAP of net income and stockholders’ equity.

     In order to consolidate financial information for Coca-Cola FEMSA de Buenos Aires with our other financial information for a particular period, we translate such subsidiary’s information using the product of the U.S. dollar/Argentine peso exchange rate and the Mexican peso/U.S. dollar exchange rate, in each case as in effect at the end of such period. We restate Coca-Cola FEMSA de Buenos Aires’ financial information for prior periods by applying the Argentine consumer price index and then translate such restated information using the exchange rate in effect at the end of the most recent completed period for which financial results are being reported.

     In the following discussion, certain references are made to nominal price changes. Nominal prices refer to the actual stated price charged for a product at a particular point in time and, therefore, nominal prices are not restated to adjust for inflation. Real price increases, which eliminate the effects of inflation or deflation, are lower or higher than nominal price increases, as the case may be. Unless otherwise specified, all growth rates in the following discussion are stated in real terms.

The Panamco Acquisition

     On May 6, 2003, we completed the acquisition of Panamco, the largest soft drink bottler in Latin America and one of the three largest bottlers of Coca-Cola products in the world, as measured by sales volume in unit cases sold in 2002. As a result of this acquisition, we are the largest Coca-Cola bottler in Latin America, representing approximately 40% of Coca-Cola volumes in Latin America and the second largest bottler of Coca-Cola products in the world, as measured by sales volume in unit cases sold in 2002. In 2002, Panamco reported net sales of U.S.$2,357.9 million, operating income of U.S.$131.2 million and net income of U.S.$33.2 million, under U.S. GAAP. Panamco sold approximately 1,228 million unit cases in 2002. Additional information regarding Panamco’s historical performance can be found in its annual report filed with the SEC on Form 10-K on March 28, 2003. Such report does not constitute part of this annual report and is not incorporated by reference into this annual report.

     We will begin consolidating the results of Panamco during the second quarter of 2003 and, under Mexican GAAP, Panamco’s results will be reflected in our financial statements starting on May 1, 2003. Panamco has historically prepared its financial statements in accordance with U.S. GAAP in U.S. dollars. We have historically

 
  39  

 


 

and will continue to prepare our financial statements in accordance with Mexican GAAP in Mexican pesos. When presented in Mexican GAAP and in Mexican pesos as part of our consolidated results, the results of Panamco may be significantly different from and may not be comparable to those reported by Panamco for prior periods. We may not provide separate financial statements for Panamco for future periods. In addition, because Panamco will not be included in our financial statements for periods prior to the second quarter of 2003, our future quarterly results will be comparable starting with the third quarter of 2004 as compared to the third of 2003 and our future annual results will be comparable starting with the full year of 2005 as compared to the full year of 2004.

     Panamco has recorded significantly lower operating margins than us in recent years, reflecting in part deterioration of macroeconomic and political conditions in some of the countries in which it operates and competitive pressures. Our ability to maintain our margins will depend on our ability to generate synergies from the combination of the Mexican operations and to put in place new strategies in some of our new territories, as well as on macroeconomic conditions and competitive pressures throughout Latin America.

     The Panamco acquisition significantly increases the geographic diversity of our operations, although the Mexican operations of both companies represent the single largest portion of the business, representing 53% of the combined volume for the two businesses in 2002. We now operate in a number of countries throughout Latin America in which we have not previously operated and that present different or greater country risk than Mexico. Since 2002, Panamco’s results have been adversely impacted by events in Venezuela. We also now operate in Brazil, Colombia and other countries in Latin America, which have experienced political or economic difficulties in recent periods. Our future results may be significantly affected by the general economic and financial conditions in the countries where we operate, particularly in Mexico, and by the devaluation of the local currency in those countries, by inflation and high interest rates in those countries, or by political developments or changes in law in those countries. See “Item 4. Information on the Company—The Panamco Acquisition.”

     We are currently planning and taking certain initial steps towards the integration of our new operations. Our primary objective is to achieve complete integration in the operations and management of the two companies’ Mexican operations, which we believe complement each other in numerous areas, with the goal of realizing important synergies in distribution, back-office operations, manufacturing and procurement, including through the closure and integration of facilities and headcount reductions. We have begun the process of closing Panamco’s executive offices in Miami, Florida. We are in the process of evaluating the operations and strategies of our new businesses outside Mexico, and we have begun to replicate some of our management practices and systems throughout our new territories.

     We have not yet concluded our valuation of Panamco’s assets and liabilities, but have preliminarily determined that the excess purchase price over the fair value of Panamco’s tangible assets and liabilities will be primarily recorded as identifiable intangible assets with indefinite lives, consisting principally of our rights under our bottler agreements. Starting in January 2003, consistent with U.S. GAAP, intangible assets with indefinite lives will not be subject to amortization under Mexican GAAP, but will be subject to annual impairment tests. We can give no assurance that our preliminary conclusions will not change as a result of new information or developments.

     We anticipate investing significant amounts over the next few years in connection with the integration and for modernizing certain of our recently acquired facilities. We do not currently have an estimate of all amounts required, but plan to finance any such costs and investments with cash flow from operations. We expect that these investments will improve our operations and profitability in these new territories.

     We have incurred the following new indebtedness, totaling approximately U.S.$1,978 million (including approximately U.S.$373 million used to refinance existing Panamco indebtedness), in connection with the acquisition of Panamco:
Bridge Loans in the amount of Ps.1,006.2 million and U.S.$739 million, each of which matures in April 2004;
Term Loans in the amount of Ps.2,741.3 million (maturing in five years, with semi-annual installments beginning in 30 months), U.S.$286.5 million (maturing in three years) and U.S.$208.5 million (maturing in five years, with semi-annual installments beginning in 30 months); and

 
  40  

 


 

Mexican Certificados Bursátiles in the amount of Ps.2,000 million (maturing in four years), Ps.1,250 million (maturing in five years) and Ps.1,000 million (maturing in seven years).

     We have also acquired approximately U.S.$512.1 million of existing indebtedness of Panamco, which is denominated in U.S. dollars, Mexican pesos and Colombian pesos. The Bridge Loans and, to a lesser extent the Term Loans and the Certificados Bursátiles , contain restrictions on the conduct of our business. Specifically, the Bridge Loans significantly restrict our ability and the ability of our subsidiaries to incur additional indebtedness, to make investments or acquisitions, to dispose of assets or to engage in certain other fundamental transactions and require us to maintain certain financial ratios.

Effects of Economic Conditions

     Our results of operations are affected by economic conditions in Mexico and in the other countries in which we operate. In periods of slow economic growth and high inflation, demand for soft drinks tends to be adversely affected, decreasing our sales volumes. Because a large percentage of our costs are fixed costs our profits margins may suffer from reduced demand. Alternatively, demand may shift to lower margin products or lower margin presentations. We may not be able to preserve our profit margins by reducing costs and expenses. See “Item 3. Key Information—Risk Factors.”

     Our results of operations are also affected by changes in currency exchange rates. Devaluation of the peso against the U.S. dollar, such as occurred in the second half of 2002, may result in exchange losses on our net U.S. dollar-denominated indebtedness. In addition, currency fluctuations between the Mexican peso and the currencies of our non-Mexican subsidiaries affect our results as reported in Mexican pesos. Our ability to pay U.S. dollar-denominated debt or other costs and expenses denominated or determined by reference to the U.S. dollar may be adversely affected by devaluations of currencies in any of the countries in which we operate, particularly the Mexican peso, against the U.S. dollar.

Operating Leverage

     We are engaged in capital intensive activities. The high utilization of the installed capacity of our production facilities results in better fixed cost absorption, as increased output results in higher revenues without additional fixed costs. Absent significant increases in variable costs, gross profit margins will expand when production facilities are operated at higher utilization rates. Alternatively, higher fixed costs will result in lower gross profit margins in periods of lower output.

     In addition, our commercial operations are carried out through extensive distribution networks, the principal fixed assets of which are warehouses and trucks. Our distribution systems are designed to handle large volumes of beverages. Fixed costs represent an important proportion of our total distribution expense. Generally, the higher the volume that passes through the distribution system, the lower the fixed distribution cost as a percentage of the corresponding revenues. As a result, operating margins improve when the distribution capacity is operated at higher utilization rates. In contrast, periods of decreased utilization because of lower volumes will negatively impact our operating margins.

Revenue Recognition

     We recognize revenues when title transfers or services are rendered to customers. We consider the title transferred when products are shipped to independent wholesalers and/or retail customers.

Critical Accounting Estimates

     The preparation of our consolidated financial statements requires that we make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. We base our estimates and judgments on historical experience and on various other factors that we believe to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities. Actual results may differ from these estimates under different assumptions or

 
  41  

 


 

conditions. Our significant accounting policies are described in Notes 3 and 4 to our consolidated financial statements. On an on-going basis, we evaluate our estimates and judgments, and we believe our most critical accounting policies that imply the application of estimates and/or judgments are:

      Property, plant and equipment. Our depreciation expense was Ps.520.9 million in 2002, as compared to Ps.594.6 million in 2001 and Ps.650.7 million in 2000. Property, plant and equipment are depreciated over their useful lives. The estimated useful life of such assets represents the period that they remain in service and generate revenues. We base our estimates on independent appraisals and the experience of our technical personnel. We are currently conducting appraisals of the assets acquired in connection with the Panamco acquisition, in order to present their value in accordance with Mexican GAAP. We are considering making new investments to upgrade and modernize certain of Panamco’s plant and equipment and retiring or closing other. These actions may result in a decrease in the average life of our consolidated assets.

     We describe the methodology used to restate imported equipment in Note 4 e) to our consolidated financial statements, which includes applying the exchange and inflation rates of the country of origin utilized as permitted by Mexican GAAP. We believe this method more accurately presents the fair value of the assets than restated cost determined by applying inflation factors derived from the local consumer price index.

      Bottles and cases . We classify returnable bottles and cases as fixed assets, in accordance with industry practices. Breakage is accounted as an expense when it is incurred, and returnable bottles and cases are not depreciated. Non-returnable presentations are expensed as part of goods sold. Breakage expense for returnable presentations was Ps.192.1 million, Ps.198.8 million and Ps.279.1 million in 2002, 2001 and 2000, respectively.

     As a significant amount of bottles and cases are held by customers and not by us at any given time, calculating breakage expense requires us to estimate the breakage that will result from returnable presentations held by customers at period end. Our estimates vary primarily based on the mix of returnable presentations in the market and the quality of materials used for the presentation.

      Valuation of goodwill and long-lived assets. We carry substantial amounts on our balance sheet for property, plant and equipment net of accumulated depreciation and amortization. As a result of the Panamco acquisition, we will also carry significant amounts of intangible assets with indefinite lives. We annually review the carrying value of our goodwill and long-lived assets for recoverability. We also review for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. If they are impaired, we are required to recognize a loss by writing off part of their value. The analysis we perform requires that we estimate the future cash flows attributable to these assets, and these estimates require us to make a variety of judgments about our future operations, including, without limitation, volume, prices, costs, inflation, exchange rates and interest rates. While we believe that our estimates of future cash flows are reasonable, different assumptions regarding such cash flows could materially affect our evaluations.

     Due to the uncertainty and instability of the economic environment in Argentina, we wrote down in the third quarter of 2002, Ps.401.8 million (A$129.5 million) of the goodwill generated by the acquisition of the territories served by our wholly owned subsidiary Coca-Cola FEMSA de Buenos Aires. Given the present economic situation in Argentina, we believe that the current net asset value (A$288.6 million) of our foreign subsidiary is fairly valued, and although we can give you no assurance, we do not expect to recognize additional impairments in the future in Argentina. With the exception of the write-down in the third quarter of 2002, our evaluations throughout the year and up to the date of this filing, did not lead to any other significant impairment of goodwill or long-lived assets.

     Under Mexican GAAP, the remaining value of goodwill will continue to be amortized in the income statement. Changes in economic or political conditions in Argentina or in our business, however, may cause us to change our current assessment. Consolidated goodwill related to Argentina as of December 31, 2002 amounted to A$49.0 million.

     As we discuss in Note 4 i) to our consolidated financial statements, goodwill is the difference between the price paid and book value (substantially equal to fair value as a result of restatement for the effects of inflation under Mexican GAAP) of the net assets acquired. For Mexican GAAP purposes, this difference must be amortized over a

 
  42  

 


 

period of 20 years and is recorded in the currency of the country in which the assets are located. We calculate the restatement by applying the inflation rate of the country of origin, then translating it into Mexican pesos at the year-end exchange rate.

      Income taxes. We recognized deferred tax assets and liabilities based on the differences between the financial statements carrying amounts and the tax bases of assets and liabilities. We regularly review our deferred tax assets for recoverability and establish a valuation allowance based on historical taxable income, projected future taxable income and the expected timing of the reversals of existing temporary differences. If these estimates and related assumptions change in the future, we may be required to record additional valuation allowances against deferred tax assets resulting in additional income tax expense.

     Beginning in 2003, the statutory income tax rate in Mexico will decrease one percentage point per year until 2005, when the rate will be 32%. In accordance with this tax rate reduction, we decided to recognize under Mexican GAAP in December 2001, a reduction in deferred income tax liabilities and in the income tax provision for 2001 of Ps.238 million, based on the expected dates of reversal of the temporary differences. Depreciation of fixed assets represents the most important temporary difference that will be reversed in the future years at a lower rate. For U.S. GAAP, a change in the statutory tax rate may not to be considered until the enactment date, which is January 1, 2002.

      Labor liabilities. Our labor liabilities are comprised of pension plans and seniority premiums. Seniority premiums are amounts required to be paid by Mexican law to employees who work for 15 years or more with us, at the time the employee leaves the company. Amounts payable vary depending on the employee’s years of service and salary. Determining our obligations and expenses for these labor obligations depends on certain assumptions used by actuaries in calculating such amounts. We evaluate our assumptions at least annually. Those assumptions are described in Note 13 to our consolidated financial statements and include, among others, the discount rate, expected long-term rate of return on plan assets and rates of increase in compensation costs and certain employee-related factors, such as turnover, retirement age and mortality. In accordance with Mexican and U.S. GAAP, actual results that differ from our assumptions are accumulated and amortized over future periods and, therefore, generally affect our recognized expenses and recorded obligations in such future periods. While we believe that our assumptions are appropriate, significant differences in our actual experience or significant changes in our assumptions may materially affect our labor obligations and our future expense. The following table is a summary of the three key assumptions to be used in determining 2003 annual pension and seniority premium expense, along with the impact on these expenses of a 1% change in each assumed rate.

Assumption      2003 rate
(in real terms)
     Impact of 1% change
(millions of Mexican
pesos) (1)(2)
   

Discount rate   6 .00%   +179.8  
         -209.4  
Salary growth rate   2 .00%   +201.4  
        -156.1  
Long-term asset return   6 .00%   +179.8  
        -209.4  

(1) The impact is not the same for an increase of 1% as for a decrease of 1% because the rates are not linear.
(2) "+" refers to an increase of 1% “-” indicates a decrease of 1%.

 
  43  

 


 

Results of Operations

     The following table sets forth our consolidated income statement for the years ended December 31, 2002, 2001, and 2000:
Year ended December 31,
2002(1) 2002 2001 2000

(millions of U.S. dollars or constant Mexican pesos at
December 31, 2002)
Revenues:
Net sales $1,672.4 Ps.17,491.5 Ps.16,612.3 Ps.15,968.5
Other operating revenues 12.3 128.5 117.2 66.9

Total revenues 1,684.7 17,620.0 16,729.5 16,035.4
Cost of sales 777.4 8,130.0 7,737.8 7,773.3

Gross profit 907.3 9,490.0 8,991.7 8,262.1
Operating expenses:
Administrative 133.5 1,396.5 1,287.2 1,304.3
Selling 345.7 3,616.0 3,730.9 3,769.3

479.2 5,012.5 5,018.1 5,073.6
Goodwill amortization 3.6 37.3 100.7 108.3

Income from operations 424.5 4,440.2 3,872.9 3,080.2
Integral cost of financing :
Interest expense (31.9 ) (334.1 ) (329.8 ) (366.5 )
Interest income 24.2 252.6 273.8 137.6
Foreign exchange gain (loss), net 18.9 197.2 (6.3 ) (378.2 )
Gain (loss) from monetary position 36.9 385.5 (81.0 ) 6.7

Total integral cost of financing 47.9 501.2 (143.2 ) (600.3 )
Other expenses, net 51.1 534.3 37.3 96.0

Income for the year before income 421.4 4,407.1 3,692.4 2,383.9
taxes, employee profit sharing and
change in accounting principles
Income taxes and employee profit
sharing .
176.2 1,842.9 1,461.1 1,025.6
Change in accounting principles - - 29.0 -

Net income $245.2 Ps.2,564.2 Ps.2,202.3 Ps.1,358.3

(1) Translation to U.S. dollar amounts at an exchange rate of Ps.10.459 to U.S.$1.00, solely for the convenience of the reader.

Results of Operations for the Year Ended December 31, 2002; Compared to the Year Ended December 31, 2001.

Year ended December 31,
2002 2001 2002 2001
Mexican Territories Buenos Aires Territory
(millions of constant Mexican pesos at December 31, 2002)
Revenues:  
   Net sales   Ps.16,132.8   Ps.15,117.9   Ps.1,358.7   Ps.1,494.4  
   Other operating revenues   65.7   62.7   62.8   54.5  
   
  
 
      Total revenues   16,198.5   15,180.6   1,421.5   1,548.9  
   
  
 
   Cost of sales   7,197.6   6,874.1   932.4   863.7  
   
  
 
      Gross profit   9,000.9   8,306.5   489.1   685.2  
Operating expenses:  
     Administrative   1,303.2   1,207.6   93.5   79.6  
     Selling   3,268.4   3,262.1   347.4   468.8  
   
  
 
    4,571.6   4,469.7   440.9   548.4  
Goodwill amortization   7.9   7.9   29.4   92.8  
   
  
 
Income from operations   Ps.4,421.4   Ps.3,828.9   Ps.18.8   Ps.44.0  
   
  
 

 
  44  

 


 

      Net Sales. Consolidated net sales grew by 5.3% in 2002, principally reflecting growth in the Mexican territories which more than offset a decrease in net sales in Argentina.

     Net sales grew by 6.7% in the Mexican territories. During 2002, our average real price per unit case increased by 1.1%, mainly due to price increases implemented in the Valley of Mexico during February 2002. Sales volume in the Mexican territories grew by 5.6% to 504.7 million unit cases during 2002 and represented 81.3% of our consolidated sales volume. During 2002, as compared to 2001, sales volume in the Mexican territories:
in colas, increased 0.8%, to 362.2 million unit cases.
in flavored soft drinks, increased 12.9%, to 110.9 million unit cases.
in Ciel, still and sparkling water, increased 27.4%, to 23.9 million unit cases.

     The following chart sets forth sales volume and average unit price per case for 2002, as well as percent growth over 2001 in our Mexican territories.
Excluding Kin light (1) Including Kin light (1)
Total
% Growth
Total
% Growth
Sales volume (2) 498.4      4.3     504.7      5.6    
Avg. unit price Ps.32.37 2.3 Ps.31.97 1.1

(1) We distributed our Kin light brand on a complimentary basis powdered beverage during the year in order to better examine this category’s potential and evaluate consumption patterns and price strategies.
(2) Millions of unit cases.

     We believe that the principal volume drivers in the Mexican territories in 2002 were:
strong performance of Mundet beverages and still water, featuring the new 5-liter jug of Ciel;
continued expansion in the flavor and “new categories” segments with the introduction of new products, such as Beat, Mickey Aventuras, Kin Light and Nestea; and
modest volume growth in the core cola portfolio.

     Net sales in the Buenos Aires territory decreased by 8.2% in 2002, despite an 11% decline in sales volume. In Buenos Aires, our average real price per unit case increased by 2.2% in 2002, as a result of a 67% weighted average price increase implemented during the year that offset the effect of inflation and a change in mix to returnable packages which generate a lower price per unit. The 11% decline in sales volume reflects continued economic uncertainty in Argentina.

     We responded to the challenges presented by the Argentine market in 2002 with the objective of defending the equity of our brands, regaining market presence from “B” brands, extracting positive cash flow, and reducing our cost structure. As the year progressed, our commercial strategies yielded a more favorable outcome, closing the year with volume growth of 3.0% in the fourth quarter of 2002. Our principal commercial strategy was shifting the mix towards returnable packages, which increased from 5.8% of the mix in 2001 to 12.4% in 2002. The shift was led by the 1.25-liter glass returnable presentation of Coca-Cola, Fanta and Sprite, which was introduced in the second quarter of 2002 and represented 16.6% of our sales volume in Argentina during the fourth quarter of 2002.

      Other Operating Revenues. Other operating revenues increased by 9.6% in 2002, to Ps.128.5 million. The increase primarily reflects revenues obtained from toll production agreements in Argentina with neighboring Coca-Cola bottlers, whereby we have been toll producing beverages for sales in their territories.

      Cost of Sales. The components of cost of sales include raw materials (principally sweeteners, soft drink concentrate, packaging materials and water), depreciation expenses attributable to the Company’s production facilities, wages and other employment expenses associated with the labor force employed at our production facilities and certain overhead expenses. Concentrate prices, which are payable in local currency, are determined as

 
  45  

 


 

a percentage of the wholesale price of our products net of any value-added or similar taxes. See “Item 4. Information on the Company—The Company—Raw Materials.”

     As a percentage of net sales, cost of sales remained substantially unchanged during 2002 as compared to 2001 (46.48%, as compared to 46.58%). In Mexico, the cost of sales as a percentage of sales declined by 0.9 percentage points (to 44.61%) due to a greater absorption of fixed costs driven by sales volume growth. In Buenos Aires, cost of sales as a percentage of net sales during 2002 increased 9.8 percentage points (to 64.0%) as a result of lower absorption of fixed costs driven by volume decline, higher prices for raw materials particularly those with prices quoted in U.S. dollars, and higher depreciation resulting from the restatement to year-end values of foreign currency denominated assets following the significant devaluation of the Argentine peso.

      Operating Expenses. Consolidated operating expenses decreased by 0.1% in 2002 as compared to 2001, by 1.6 percentage points if compared as a percent of total revenues (to 28.4% from 30.0%). The decrease, in absolute terms, resulted from a 3.1% decline in selling expenses, which offset an 8.5% increase in administrative expenses. The increase in administrative expenses was due in part to increases in payroll taxes in Mexico following new legislation adopted at the beginning of the year.

     In Mexico, operating expenses decreased slightly as a percentage of total revenues (by 120 basis points to 28.2%). This reflects primarily a decrease of 130 basis points in selling expenses as a percentage of total revenues. Administrative expenses remained unchanged as a percentage of total revenues.

     In Buenos Aires, selling expenses decreased by 25.8%, a reduction of 580 basis points as a percentage of total revenues resulting from lower marketing expenses and headcount reduction combined with adjustments in salaries. Administrative expenses in Argentina increased by 17.6% as a result of higher depreciation resulting mostly from the restatement to year-end values of the leases of our computer equipment recorded in foreign currencies, following the significant devaluation of the Argentine peso.

     We incur various expenses related to the distribution of our products. We include these types of costs in the selling expenses line of our income statement. During 2002 and 2001, our distribution costs amounted to Ps.1,990.8 million and Ps.2,112.8 million, respectively. The exclusion of these charges from our cost of sales line may result in the amounts reported as gross profit not being comparable to other companies, who may include all expenses related to their distribution network in cost of sales when computing gross profit (or an equivalent measure).

      Goodwill. Goodwill amortization for 2002 was Ps.37.3 million, compared to Ps.100.7 million for 2001. Due to the uncertainty and instability of the economic environment in Argentina, during the third quarter of 2002, we wrote down Ps.401.8 million (A$129.5 million) of the goodwill generated by the acquisition of the territories served by our wholly owned subsidiary Coca-Cola FEMSA de Buenos Aires. This non-cash impairment charge was recorded under “other expense, net,” in our consolidated income statement. Given the present economic situation in Argentina, we believe that the current net asset value (A$288.6 million, or approximately U.S.$85.6 million) of our foreign subsidiary is fairly valued, and although we can give you no assurance, we do not expect to recognize additional impairments in the future. Under Mexican GAAP, the remaining value of goodwill will continue to be amortized in the income statement. Changes in economic or political conditions in Argentina or in our business, however, may cause us to change our current assessment. Consolidated goodwill related to Argentina as of December 31, 2002 amounted to A$49.0 million.

      Operating Income. Consolidated income from operations after amortization of goodwill grew by 14.6% to Ps.4,440.2 million in 2002. Operating income as a percentage of total revenues increased by 200 basis points in 2002, from 29.5% to 30.7%. This increase primarily reflects (i) a decrease in operating expenses, (ii) a 3.2% increase in the average price per unit case, (iii) a slight reduction in cost of sales per unit case and (iv) lower goodwill amortization expenses because of a non-cash impairment charge to goodwill relating to our Argentine operations in July 2002.

      Integral Cost of Financing. The term “integral cost of financing” refers to the combined financial effects of net interest expense or interest income, net foreign exchange gains or losses and net gains or losses on monetary position. Net foreign exchange gains or losses represent the impact of changes in foreign exchange rates on assets or

 
  46  

 


 

liabilities denominated in currencies other than pesos. A foreign exchange loss arises if a liability is denominated in a foreign currency that appreciates relative to the peso between the date the liability is incurred or the beginning of the period, whichever comes first, and the date it is repaid or the end of the period, whichever comes first, as the appreciation of the foreign currency results in an increase in the amount of pesos which must be exchanged to repay the specified amount of the foreign currency liability. The gain or loss on monetary position refers to the impact of inflation on monetary assets and liabilities.

     In 2002, we reported income of Ps.501.2 million from integral cost of financing, as compared to a loss of Ps.143.2 million in 2001. This improvement principally reflects:
A net foreign exchange gain of Ps.197.2 million in 2002, as compared to a loss of Ps.6.3 million in 2001. In 2002, both the Mexican peso and the Argentine peso depreciated in value against the U.S. dollar, resulting in foreign exchange gains on our U.S. dollar-denominated cash positions in Mexico and Argentina. In 2001, the Mexican peso appreciated in value against the U.S. dollar.
A gain on monetary position of Ps.385.5 million in 2002, as compared to a loss on monetary position of Ps.81.0 million in 2001. This improvement primarily reflects the effect of inflation on our net monetary liability position in Argentina. Argentina experienced significant inflation in 2002 as opposed to deflation in 2001, resulting in a monetary gain on our Argentine peso liabilities in 2002 and a loss in 2001.

     These factors more than offset an increase in net interest expenses of Ps.25.6 million, which reflects primarily a slight increase in interest expenses generated by the devaluation of the Mexican peso against the U.S. dollar and a decrease in interest income generated by a reduction in interest rates as applied to our cash balances.

     Until June 30, 2002, we calculated foreign exchanges losses or gains on the U.S. dollar liabilities incurred in connection with the acquisition of Coca-Cola FEMSA de Buenos Aires, or KOFBA, only with respect to the un-hedged portion of such liabilities. According to Mexican GAAP, the investment in KOFBA was designated as a hedge to the indebtedness incurred. As of June 30, 2002, the dollar-denominated outstanding liabilities relating to the acquisition of KOFBA amounted to U.S.$300 million and the net investment in KOFBA was U.S.$118.1 million, resulting in un-hedged liabilities of U.S.$181.5 million. Since July 2002, we discontinued using our investment in KOFBA as a hedge. We determined that our current operations in Argentina do not represent a natural hedge of these liabilities given the current volatility of the exchange rate between the Argentine peso and the U.S. dollar and the elimination of the one-to-one parity between those currencies. The Audit Committee of our Board of Directors approved this determination.

      Other Expenses. Other expenses increased significantly from Ps.37.3 million in 2001 to Ps.534.3 million in 2002, mainly as a result of the Ps.401.8 million impairment recognized during the third-quarter of 2002 in connection with the goodwill generated by the acquisition of our Argentine operations and severance payments in connection with the restructuring of certain of our operations in Mexico and Argentina.

      Income Tax, Tax on Assets and Employee Profit Sharing. Income taxes and employee profit sharing increased from Ps.1,461.1 million in 2001 to Ps.1,842.9 million in 2002. The Company’s consolidated effective income tax, tax on assets and employee profit sharing rate increased from 39.6% in 2001 to 41.8% in 2002. In 2002, our effective tax rate increased because the impairment charge mentioned above is non-deductible for tax purposes. Excluding that charge, our effective tax rate in 2002 would have been 38.3%.

      Net Income. Consolidated net income increased by 16.4% to Ps.2,564.2 in 2002, resulting in earnings per share (EPS) of Ps.1.80 (U.S.$ 0.17 per ADR).

 
  47  

 


 

Results of Operations for the Year Ended December 31, 2001 Compared to the Year Ended December 31, 2000
Year ended December 31,
2001 2000 2001 2000

Mexican Territories Buenos Aires Territory
(millions of constant Mexican pesos at December 31, 2002)
Revenues:
     Net sales Ps.15,117.9    Ps.14,427.9    Ps.1,494.4    Ps.1,540.6  
     Other operating revenues 62.7 50.0 54.5 16.9  
   
 
 
 
 
        Total revenues 15,180.6 14,477.9 1,548.9 1,557.5  
   
 
 
 
 
     Cost of sales 6,874.1 6,877.1 863.7 896.2  
   
 
 
 
 
        Gross profit 8,306.5 7,600.9 685.2 661.3  
Operating expenses:
     Administrative 1,207.6 1,216.5 79.6 87.7  
     Selling 3,262.1 3,323.5 468.8 445.9  
   
 
 
 
 
4,469.7 4,540.0 548.4 533.6  
Goodwill amortization 7.9 7.9 92.8 100.4  
   
 
 
 
 
Income from operations Ps.3,828.9 Ps.3,053.0 Ps.44.0 Ps.27.3  
   
 
 
 
 

      Net Sales. Net sales grew by 4.8% in the Mexican Territories. During 2001, there was a 4.0% real price increase per unit due to a change in the product and packaging mix. Sales volume in the Mexican Territories grew by 3.6% to 477.9 million unit cases during 2001, representing 78.6% of our total sales volume. As compared to the previous year, 2001 sales volume increased by 2.4% for colas and 4.2% for flavored soft drinks. Sales volume of Ciel still water in the same period increased by 31.0% to 14.9 million unit cases.

     The 3.6% sales volume growth in the Mexican Territories was the result of new product launches such as Senzao, Ciel Mineralizada (sparkling water), and Powerade and packaging such as the new eight-ounce non-returnable glass presentation for Coca-Cola and the 250-milliliter PET non-returnable presentation for Fanta, Lift , and Delaware Punch.

     In Argentina, average real price per unit decreased by 9.3% in 2001, a result of consumer migration to lower-price brands and larger presentations with a lower price per ounce. Although sales volume increased by 6.9%, lower average price per unit case offset this increase, resulting in a 3.0% reduction in net sales during 2001. Notwithstanding the adverse economic conditions in Argentina, sales volume increased as a result of our stronger brand portfolio. The launch of Schweppes Ginger Ale, Citrus and Tonic, Hi-C Orange and Apple Crush , and Taí which resulted in 34.4% growth in flavored soft drinks, contributed to increase in sales volume. Total cola sales decreased slightly by 1.5%.

      Other Operating Revenues. Other operating revenues increased from Ps.66.9 million in 2000 to Ps.117.2 million in 2001. The growth of these revenues mainly reflected the toll bottling contracts that we have with other bottlers of the Coca-Cola System in Argentina.

      Cost of Sales. As a percentage of net sales, consolidated cost of sales decreased by 2.1 percentage points over 2001 as a result of (i) higher fixed-cost absorption driven by sales volume growth, (ii) lower unit price of certain raw materials due to the appreciation of the Mexican peso over the U.S. dollar, and (iii) fixed-cost reductions resulting from the closing of one plant and two distribution facilities in the Valley of Mexico during 2001 and three plants in Mexico during 2000.

     In Buenos Aires, cost of sales as a percentage of net sales decreased by 0.4 percentage points, mainly due to fixed-cost reductions resulting from productivity and efficiency initiatives and the closing of the San Justo plant in 2000 and the Roca distribution center in 2001.

 
  48  

 


 

      Operating Expenses. Consolidated operating expenses decreased by 1.1% to Ps.5,018.1 million in 2001 from Ps.5,073.6 million in 2000. This slight abatement resulted from a decline of 0.4% and 1.2% in selling and administrative costs, respectively.

     As a percentage of total revenues, selling and administrative expenses decreased in Mexico by 1.5 percentage points and 0.4 percentage points, respectively, reflecting an increase in sales volumes, a decrease in distribution costs, and lower bottle and case breakage costs due to a higher non-returnable volume mix.

     In Argentina, selling expenses as a percentage of total revenues increased by 1.7 percentage points, representing a 5.1% increase in absolute terms resulting from higher marketing costs. Administrative expenses in Argentina decrease 0.5 percentage points, representing a decrease of 9.3% in absolute terms due to savings achieved from headcount reductions and the implementation of a seasonal labor program.

     During 2001 and 2000, our distribution costs amounted to Ps.2,112.8 million and Ps.2,186.3 million, respectively. Distribution costs are included in the selling expenses line of our income statement, rather than as cost of sales.

      Goodwill. Goodwill amortization in 2001 totaled Ps.100.7 million, as compared to Ps.108.3 million in 2000, a reduction of 7.0%. This decrease occurred as a consequence of the effect of Mexican inflation on goodwill associated with the 1994 acquisition of Coca-Cola FEMSA de Buenos Aires when restated in 2002 Mexican pesos.

      Operating Income. Consolidated income from operations after goodwill amortization grew by 25.7% to Ps.3,872.9 million in 2001. Lower cost of sales per average unit case and a slight decline in operating expenses affected a 4.0 percentage point increase in operating income as a percentage of total revenues.

      Integral Cost of Financing. The integral cost of financing decreased by 76.1%, from Ps.600.3 million in 2000 to Ps.143.2 million in 2001. The following factors contributed to the net decrease:
Net interest expense in 2001 declined by 75.5% as compared to 2000, due to higher cash holdings as well as the appreciation of the Mexican peso against the U.S. dollar. The majority of our interest expenses are denominated in U.S. dollars.
Monetary position shifted from a gain of Ps.6.7 million in 2000 to a loss of Ps.81.0 million in 2001, a result of the Mexican inflation adjustments applied to the net monetary assets of our Mexican operations and the Argentine deflation adjustments applied to the net monetary liabilities of our Argentine operations.
Foreign exchange loss totaled Ps.6.3 million during 2001, as compared to Ps.378.2 million in 2000. This decrease reflected the effect of the depreciation of the Argentine peso against the U.S. dollar as applied to our U.S. dollar-denominated asset position (consisting principally of cash) in Buenos Aires, which offset the loss generated by the appreciation of the Mexican peso against the U.S. dollar as applied to our dollar-denominated cash position in Mexico. We applied an exchange rate of A$1.70 per U.S. dollar for the period ending December 31, 2001.

      Other Expenses. Other expenses are primarily related to production and distribution rationalization efforts and headcount reductions. This category of expenses decreased from Ps.96.0 million in 2000 to Ps.37.3 million in 2001.

      Income Tax, Asset Tax and Employee Profit Sharing. Income tax, tax on assets, and employee profit sharing increased by 42.4%, from Ps.1,025.6 million in 2000 to Ps.1,461.1 million in 2001. Our consolidated effective income tax, tax on assets, and employee profit sharing rate decreased from 43.5% in 2000 to 39.6% in 2001, mainly due to the inclusion of deferred taxes resulting from changes to the Mexican Income Tax Law.

      Net Income. Net income for 2001 increased by 62.1% to Ps.2, 202.3 million from Ps.1, 358.3 million in 2000. This gain resulted principally from a 25.7% increase in operating income and a decrease of 76.1% in the integral cost of financing.

 
  49  

 


 

Liquidity and Capital Resources

      Liquidity. The principal source of our liquidity is cash generated from operations. We have traditionally been able to rely on cash generated from operations to fund our working capital requirements because a significant majority of our sales are on a cash or short-term credit basis. We have also been able to rely on cash generated by operations to fund our capital expenditures. In addition to cash generated from operations, we have used new borrowings to fund acquisitions of new territories. We have relied on a combination of borrowings from Mexican and international banks, borrowings in the international capital markets and, more recently, borrowings in the Mexican capital markets. We are in the process of negotiating a stand-by line of credit with The Coca-Cola Company in the principal amount of U.S.$250 million to support investments that we may need during difficult economic periods prior to May 2006. See “Item 4. Information on the Company—The Panamco Acquisition—Coca-Cola Memorandum.” Our principal use of cash has been for capital expenditure programs, debt servicing and dividend payments.

Principal Sources and Uses of Cash
Year ended December 31,
(millions of constant pesos at December 31, 2002)
2002
2001
2000
Net resources generated by operations Ps.   3,801.0    Ps.   3,342.8    Ps.   2,544.1
Net resources used in investing activities(1) (1,340.9 ) (826.2 ) (920.6 )
Bank loans, notes and interest payable (19.7 ) (18.1 ) 25.0
Dividends declared and paid (585.0 ) (318.8 ) (260.3 )

(1) Includes property, plant and equipment plus deferred charges and investment in shares.

     We believe that internal resources will be adequate to meet currently expected working capital needs and to meet our capital expenditures in 2003.

     Our ability and the ability of our subsidiaries to incur additional indebtedness is restricted by the terms of the financings obtained to fund the Panamco acquisition, in particular the Bridge Loans. These restrictions may affect our ability to respond to unexpected significant demands for cash and our ability to make new acquisitions. We have to repay or refinance the Bridge Loans by April 2004. We expect to repay the Bridge Loans primarily with new financings on the capital markets. We believe that our ability to obtain these financings, at all or on attractive terms, will primarily depend on our ability to maintain investment grade ratings for our company, which in turn depends on many factors some of which, such as economic and political conditions in our markets are outside our control. The terms of any new indebtedness used to refinance the Bridge Loans may also contain limitations on our ability to incur additional indebtedness, as well as other restrictions.

Contractual Obligations

     The table below sets forth our long-term contractual obligations as of December 31, 2002. The table does not include short-term debt, accounts payable or pension liabilities.
As of December 31, 2002
Amounts in millions of Mexican pesos

Contractual Obligations(1)
Total
2003
2004
2005
2006
2007
2008
and
thereafter

Long-Term Debt(2) 3,142.2   2.3   1,048.1   -   2,091.8   -   -  
Capital Lease Obligations 36.9 7.0 7.1 7.0 7.0 7.0 1.8
Operating Lease Obligations 210.5 60.1 62.3 54.7 18.5 13.2 1.7

(1) Does not include the obligations incurred on December 22, 2002 in connection with the Panamco acquisition, as the acquisition was completed on May 6, 2003. See “Item 4. Information on the Company—The Company—The Panamco Acquisition.” Other than the merger agreement for the Panamco acquisition and purchase agreements entered into in the ordinary course of business, we had no outstanding material purchase obligations at December 31, 2002.
(2)   All of our long-term debt at December 31, 2002 was denominated in U.S. dollars.

 
  50  

 


 

     As of December 31, 2002, we had total consolidated indebtedness of approximately Ps.7,048.7 million, of which Ps.3,169.8 million was long term debt and 100% of our indebtedness was denominated and payable in U.S. dollars.

     Our current financing policy is to rely primarily on internally generated resources to fund existing operations and capital expenditures while relying on external resources to finance the acquisition of new bottling territories, as we recently did for Panamco’s acquisition. Our indebtedness as of May 31, 2003, is primarily related to:
the acquisition of Panamco, for which we incurred U.S.$1,978 million of new debt (including amounts used to refinance approximately U.S.$373 million of Panamco’s existing debt) and additionally acquired U.S.$512 million of Panamco’s existing debt;
the acquisition of a 51% interest in the Buenos Aires Territory from The Coca-Cola Company, for which we borrowed approximately U.S.$100 million under a ten-year private placement in 1994, and
a U.S.$200 million ten-year Yankee bond issued in October 1996, the proceeds of which were primarily used to repay short-term indebtedness incurred to increase our interest in Coca-Cola FEMSA de Buenos Aires to 75% and to fund the purchase of certain corporate assets of an Argentine Coca-Cola bottler, SIRSA, including inventory and the assignment of certain commercial contracts.

     The new indebtedness incurred in connection with the acquisition of Panamco consists primarily of:
Bridge Loans in the amount of Ps.1,006.2 million and U.S.$739 million, each of which matures in April 2004;
Term Loans in the amount of Ps.2,741.3 million (maturing in five years, with semi-annual installments beginning in 30 months), U.S.$286.5 million (maturing in three years) and U.S.$208.5 million (maturing in five years, with semi-annual installments beginning in 30 months); and
Mexican Certificados Bursátiles in the amount of Ps.2,000 million (maturing in four years), Ps.1,250 million (maturing in five years) and Ps.1,000 million (maturing in seven years).

     The Bridge Loans and, to the lesser extent the Term Loans and Certificados Bursátiles, contain restrictions on the conduct of our business. Specifically, the Bridge Loans significantly restrict our ability and the ability of our subsidiaries to incur additional indebtedness, to make investments or acquisitions, to dispose of assets or to engage in certain other fundamental transactions and require us to maintain certain financial ratios. The Term Loans also require us to maintain certain financial ratios and restrict the ability of our subsidiaries to incur indebtedness. During 2003, the Bridge Loans require us to maintain a consolidated ratio of debt to EBITDA not greater than 3.5 to 1.0 and a consolidated ratio of EBITDA to interest expense not less than 3.0 to 1.0 (using terms defined in the agreement). The ratios get gradually stricter with time. A number of our financing instruments are subject to either acceleration or repurchase at the holder’s option if The Coca-Cola Company fails to beneficially own a specified percentage of our voting capital.

     The table below sets forth our debt amortization schedule (excluding capital leases) as of May 31, 2003, after the consummation of Panamco’s acquisition:

 
  51  

 


 
Debt Amortization Schedule
As of May 31, 2003
Amounts in millions

U.S. Dollars
Mexican Peso
Colombian
pesos(2)

2003     $  53.0      Ps.         —      Cps.         —    
2004(1) 839.0 1,006.2
2005 65,750
2006 486.5 1,245.1 45,000
2007 2,000.0 34,250
2008 and thereafter 498.5 4,991.3

(1) Includes the Bridge Loans incurred in connection with Panamco’s acquisition.
(2) As of May 31, 2003, the exchange rate between the Colombian peso and the U.S. dollar was Cps.2,816.8 to U.S.$1.00.

Approximately 71.4% of our long-term indebtedness at May 31, 2003 bore interest at floating rates. The weighted average cost of our indebtedness at May 31, 2002 was approximately 5.5%. The interest rate on our variable rate long-term indebtedness is principally determined with reference to LIBOR. We also have variable rate indebtedness that bear interest rates determined with reference to Cetes (treasury certificates issued by the Mexican government) and the TIIE (the Mexican 28-day interbank deposit rate).

Capital Expenditures

     The following table sets forth our capital expenditures (before retirements of property, plant and equipment) for the periods indicated.
Year ended December 31,
2002
2001
2000
(millions of constant pesos
at December 31, 2002)
Mexican Territories
Plants and distribution Ps.   542.5     Ps.513.7     Ps. 505.1
Bottles 252.0 169.9 214.1
Deferred charges and other investments 483.2 246.3 161.0
   
 
 
 
    Total Ps.1,277.7 Ps.929.9 Ps. 880.2
   
 
 
 
Buenos Aires Territory
Plants and distribution Ps     .25.6 Ps.   43.6 Ps.   35.9
Bottles 23.5 3.2 10.8
Deferred charges and other investments 14.1 (21.1 ) (0.8 )
   
 
 
 
    Total Ps.     63.2 Ps.   25.7 Ps.   45.9
   
 
 
 
     Total Coca-Cola FEMSA Ps.1,340.9 Ps. 955.6 Ps.926.1
   
 
 
 

     Our capital expenditures in 2002 focused on increasing plant operating efficiencies, improving the efficiency of our distribution infrastructure, advancing information technology, placing refrigeration equipment with retailers and investments in returnable bottles and cases. Through these measures, we strive to improve our profit margins and overall profitability.

     In connection with the evaluation of our new territories performed at the beginning of the year, we estimated that our capital expenditures in 2003 would be approximately U.S.$350 million. Based on our experience managing soft drink assets, we do not believe that we will spend this amount in full. Our capital expenditures in 2003 are primarily intended for:

 
  52  

 


 

Integration of operations within our new territories, such as expenditures required to standardize our information systems, replace older distribution vehicles and overhaul plant facilities and distribution centers;
Investments in returnable bottles and cases; and
Market investments (primarily for the placement of refrigeration equipment).

     We estimate that a majority of our projected capital expenditures for 2003 will be spent in our Mexican territories. We believe that internally generated funds will be sufficient to meet our budgeted capital expenditure for 2003. Our capital expenditure plan for 2003 may change based on market and other conditions and our results of operations and financial resources. Our ability to incur new indebtedness is limited. See “-Liquidity” and “-Contractual Obligations.” We also expect to incur other cash costs in connection with the integration of our new territories in order to reduce our overall costs in the future. We also expect to finance these costs with cash from operations.

     Historically, The Coca-Cola Company has contributed to our capital expenditure program. We generally utilize these contributions for the placement of refrigeration equipment with customers and other volume driving initiatives that promote volume growth of Coca-Cola trademark beverages. Such payments may result in a reduction in our selling expenditures. Contributions by The Coca-Cola Company are made on a discretionary basis. Although we believe that The Coca-Cola Company will make additional contributions in the future to assist our capital expenditure program, we can give no assurance that any such contributions will be made.

Hedging Activities

     We hold derivative instruments that hedge our commodity price risk. We currently do not hedge our interest rate or exchange rate risk with derivative instruments, but may do so in the future. See “Item 11. Quantitative and Qualitative Disclosures about Market Risk.” We do not enter into derivative transactions for speculative purposes.

U.S. GAAP Reconciliation

     The principal differences between Mexican GAAP and U.S. GAAP that affect our net income and stockholders’ equity relate to the accounting for:
Deferred employee profit sharing;
Deferred income taxes;
Goodwill amortization;
Capitalization of interest expense;
Restatement of machinery and equipment; and
Promotional expenses.

     For a more detailed description of the differences between Mexican GAAP and U.S. GAAP as they relate to us and a reconciliation of net majority income and majority shareholders’ equity under Mexican GAAP to net income and shareholders’ equity under U.S. GAAP, see Notes 22 and 23 to our consolidated financial statements.

     Pursuant to Mexican GAAP, our consolidated financial statements recognize certain effects of inflation in accordance with Bulletin B-10 and B-12. These effects were not reversed in the reconciliation to U.S. GAAP.

     Under U.S. GAAP, we had net income of Ps.2,524.0 million in 2002 and Ps.2,300.5 million in 2001 and Ps.1,543.3 million in 2000. Net income as reconciled to U.S. GAAP was lower than net income as reported under Mexican GAAP by Ps.40.2 million in 2002 and higher by Ps.98.2 million in 2001 and by Ps.185.0 million in 2000.

 
  53  

 


 

     Shareholders’ equity under U.S. GAAP was Ps.8,939.0 million in 2002, Ps.7,894.3 million in 2001 and Ps.7,156.5 million in 2000. Compared to Mexican GAAP, shareholders’ equity under U.S. GAAP was Ps.184.9 million lower in 2002, Ps.214.3 million higher in 2001 and Ps.1,740.9 million higher in 2000.

New Accounting Pronouncements

     Mexican GAAP

     Bulletin B-5, “ Información Financiera por Segmentos ” (Financial Information by Segment): In April 2003, Bulletin B-5 issued by the Mexican Institute of Public Accounts (“IMCP”), went into effect superseding the provisions in International Accounting Standard (“IAS”) No. 14, “Segment Reporting,” which was suppletory based on the provisions in Bulletin A-8, “ Aplicación Supletoria de Normas Internacionales de Contabilidad ” (Suppletory Application of International Accounting Standards), with respect to disclosing financial information by segment. The provisions of this new bulletin are substantially similar to those of IAS No. 14; however, they incorporate a managerial focus, which requires at a minimum disclosure of the segment information that is used by management to make decisions. These new provisions do not change the segment information previously presented by us.

     Bulletin C-8, “ Activos Intangibles ” (Intangible Assets): In January 2002, the IMCP issued new Bulletin C-8, and its provisions are mandatory for fiscal years beginning January 1, 2003. Bulletin C-8 supersedes the former Bulletin C-8, “ Intangibles ” (Intangible Assets), and establishes that project development costs should be capitalized if they fulfill the criteria established for recognition as assets. Any start-up expenses incurred after the effective date of this bulletin should be recorded as an expense unless they meet certain criteria. The unamortized balance of capitalized start-up expenses under the former Bulletin C-8 will continue to be amortized. Bulletin C-8 requires identifying all intangible assets to reduce as much as possible the goodwill relative to business combinations. We do not anticipate that this new standard will have a significant impact on our financial position or results of operations.

     Bulletin C-9, “ Pasivo, Provisiones, Activos y Pasivos Contingentes y Compromisos ” (Liabilities, Reserves, Contingent Assets and Liabilities, and Commitments): In December 2002, the IMCP issued new Bulletin C-9, and its provisions are mandatory for fiscal years beginning January 1, 2003. Bulletin C-9 supersedes the former Bulletins C-9, “ Pasivo s” (Liabilities), and C-12, “ Contingencias y Compromisos ” (Contingencies and Commitments), and establishes additional guidelines clarifying accounting for liabilities, reserves, and contingent assets and liabilities and commitments, and establishes new standards for the use of present value techniques to measure liabilities and accounting for the early settlement of obligations. We do not anticipate that this new standard will have a significant impact on our financial position or results of operations.

     Bulletin C-12, “ Instrumentos Financieros con Características de Pasivo, de Capital o de Ambos ” (Financial Instruments with Characteristics of Liabilities, Equity or Both): In May 2003, the IMCP issued Bulletin C-12, whose provisions are mandatory for fiscal years beginning January 1, 2004, although early application is encouraged. C-12 incorporates the related portions of other bulletins issued by the IMCP with respect to the issuance of debt, capital or compound financial instruments, as well as those standards considered necessary for the accounting recognition of such instruments. As a result, C-12 indicates the basic distinctions between liabilities and equity and establishes the rules for the initial classification and measurement of the liability and equity components of compound financial instruments. Subsequent recognition and measurement of the liability and equity components of financial instruments remains subject to previously issued applicable standards.

     Bulletin C-15, “ Deterioro en el Valor de los Activos de Larga Duración y su Disposición ” (Impairment in the Value of Long-Lived Assets and Their Disposal): In March 2003, the IMCP issued Bulletin C-15, whose application is mandatory for financial statements of periods beginning on or after January 1, 2004, although early application is encouraged. C-15 establishes, among others, new principles for the calculation and recognition of impairment losses for long-lived assets and their reversal. It also provides examples of indicators of possible impairment in the carrying amount of tangible and intangible long-lived assets in use, including goodwill. The calculation of such loss requires the determination of the recoverable value in use, which is the present value of discounted future net cash flows. The accounting principles issued prior to this new Bulletin used future net cash flows, without requiring the discounting of such cash flows.

 
  54  

 


 

     U.S. GAAP

     SFAS No. 143, “Accounting for Asset Retirement Obligations”: In June 2001, the Financial Accounting Standards Board (“FASB”) issued Statement of Financial Accounting Standards (“SFAS”) No. 143, which became effective for us beginning in 2003 and will be adopted accordingly. SFAS No. 143 addresses financial accounting and reporting for obligations associated with the retirement of tangible long-lived assets and the associated asset retirement costs including the legal obligations associated with the retirement of long-lived assets resulting from the acquisition, construction, development and/or normal operation of a long-lived asset, except for certain obligations of lessees. SFAS No. 143 also requires that the fair value of a liability for an asset retirement obligation be recognized in the year in which it is incurred if a reasonable estimate of the fair value can be made. The associated asset retirement costs are capitalized as part of the carrying amount of the long-lived asset. We do not anticipate that this new standard will have a significant impact on our financial position or results of operations.

     SFAS No. 145, “Rescission of SFAS Statements No. 4, 44, and 64, Amendment of SFAS No. 13, and Technical Corrections”: In April 2002, the FASB issued SFAS No. 145, which requires that gains and losses from extinguishment of debt in all years presented be classified as extraordinary items only if they meet the criteria of APB Opinion 30, “Reporting the Results of Operations—Discontinued Events and Extraordinary Items.”

     The amendment of SFAS No. 13, “Accounting for Leases,” eliminates an inconsistency between the required accounting for sale-leaseback transactions and the required accounting for certain lease modifications that have economic effects that are similar to sale-leaseback transactions. The new standard will be effective for financial statements issued for fiscal years beginning after May 15, 2002 and lease transactions occurring after May 15, 2002, with early application encouraged. We plan to adopt this new standard in 2003. We do not anticipate that this new standard will have a significant impact on our financial position or results of operations.

     SFAS No. 146, “Accounting for Costs Associated with Exit or Disposal Activities”: In June 2002 the FASB issued SFAS No. 146, which nullifies Emerging Issues Task Force (“EITF”) Issue No. 94-3, “Liability Recognition for Certain Employee Termination Benefits and Other Costs to Exit an Activity (including Certain Costs Incurred in a Restructuring).” The principal difference between SFAS No. 146 and EITF 94-3 relates to its requirement that a liability for a cost associated with an exit or disposal activity be recognized and measured initially at fair value when the liability is incurred, as opposed to recognition at the date of an entity’s commitment to an exit plan as had been required under EITF 94-3. The provisions of SFAS No.146 will be effective for exit or disposal activities that are initiated after December 31, 2002, with early application encouraged. Previously issued financial statements may not be restated, and the provisions of EITF 94-3 shall continue to apply for an exit activity initiated under an exit plan prior to the initial application of SFAS No. 146. We plan to adopt this new standard in 2003. We do not anticipate that this new standard will have a significant impact on our financial position or results of operations.

     FASB Interpretation No. 45, “Guarantor’s Accounting and Disclosure Requirements for Guarantees, Including Indirect Guarantees of Indebtedness of Others” (“FIN 45”): In November 2002, the FASB issued FIN 45, which requires that the guarantor recognize, at the inception of certain guarantees, a liability for the fair value of the obligation undertaken in issuing such guarantee. FIN 45 also requires additional disclosure requirements about the guarantor’s obligations under certain guarantees that it has issued. The initial recognition and measurement provisions of this interpretation are applicable on a prospective basis to guarantees issued or modified after December 31, 2002, and the disclosure requirements are effective for financial statement periods ending after December 15, 2002. We do not expect the adoption of FIN 45 will have a material impact on our financial position, results of operations or cash flows.

     EITF Issue 02-16, “Accounting by a Customer (Including a Reseller) for Certain Consideration Received from a Vendor” (“EITF 02-16”): In January 2003, the EITF concluded in EITF 02-16, whose provisions are required for financial statements for fiscal years beginning after December 15, 2002, with pro forma retroactive disclosure encouraged. EITF 02-16 addresses the accounting for cash consideration received from a vendor by a reseller of a vendor’s products. The EITF reached a consensus that cash consideration represents a reimbursement of costs incurred by the customer to sell the vendor’s products and should be characterized as a reduction of that cost when recognized in the customer’s income statement if the cash consideration represents a reimbursement of a specific, incremental, identifiable cost incurred by the customer in selling the vendor’s products or services.

 
  55  

 


 

Accordingly, the payments received by Coca-Cola FEMSA from The Coca-Cola Company for cooperative advertising, discussed in note 4(j) to our consolidated financial statements, are properly classified as a reduction of selling expenses. As a result, this new bulletin will have no impact on our financial statements.

     SFAS No. 149, “Amendment of Statement 133 on Derivative Instruments and Hedging Activities”: In April 2003, the FASB issued SFAS No. 149, which amends and clarifies financial accounting and reporting for derivative instruments, including certain derivative instruments embedded in other contracts and for hedging activities under SFAS No. 133. The changes in this statement improve financial reporting by requiring that contracts with comparable characteristics to be accounted for similarly. The new standard will be effective for contracts entered into or modified after June 30, 2003, except as stated below, and for hedging relationships designated after June 30, 2003. In addition, except as stated below, all provisions of this statement should be applied prospectively.

     The provisions of this statement that relate to SFAS No. 133, “Implementation Issues,” that have been effective for fiscal quarters that began prior to June 15, 2003, should continue to be applied in accordance with their respective effective dates. We do not anticipate that this new standard will have a significant impact on our financial position or result of operations.

     SFAS No. 150, “Accounting for Certain Financial Instruments with Characteristics of both Liabilities and Equity”: In May 2003, the FASB issued SFAS No. 150, which aims to eliminate diversity in practice by requiring that the following three types of financial instruments be reported as liabilities by their issuers:
Mandatorily redeemable instruments ( i.e. , instruments issued in the form of shares that unconditionally obligate the issuer to redeem the shares for cash or by transferring other assets);
Forward purchase contracts, written put options, and other financial instruments not in the form of shares that either obligate or may obligate the issuer to settle its obligation for cash or by transferring other assets; and
Certain financial instruments that include an obligation that (1) the issuer may or must settle by issuing a variable number of its equity shares and (2) has a “monetary value” at inception that (a) is fixed, (b) is tied to a market index or other benchmark (something other than the fair value of the issuer’s equity shares), or (c) varies inversely with the fair value of the equity shares, for example, a written put option.

     To date these types of instruments have been variously reported by their issuers as liabilities, as part of equity, or between the liability and equity sections (sometimes referred to as “mezzanine” reporting) of the balance sheet. The provisions of SFAS No. 150 are effective for financial instruments entered into or modified after May 31, 2003, and pre-existing instruments effective at the beginning of the first interim period beginning after June 15, 2003. We do not expect that the adoption of SFAS No. 150 will have a material impact on our financial position, results of operations or cash flows.

 
  56  

 


 

Item 6. Directors, Senior Management and Employees

Directors

     Management of our business is vested in the board of directors. Our bylaws provide that the board of directors will consist of at least eighteen directors elected at the annual ordinary shareholders’ meeting for renewable terms of one year. Our board of directors currently consists of 18 directors and 18 alternate directors. The directors are elected as follows: 11 directors and their respective alternate directors are elected by holders of the Series A Shares voting as a class; 4 directors and their respective alternate directors are elected by holders of the Series D Shares voting as a class; and up to 3 directors and their respective alternates director are elected by holders of the Series L Shares voting as a class. A director may only be elected by a majority of shareholders of the appropriate series, voting as a class, represented at the meeting of shareholders, and not by shareholders of all series present at the annual ordinary shareholders’ meeting. Holders of any series of our shares who do not vote in favor of the directors elected by the holders of a majority of shares of such series are entitled, acting separately or in groups of shareholders of any series, to elect one additional director and the corresponding alternate director for each 10% of our outstanding capital stock held by such dissenting shareholder or group of shareholders. These directors and alternate directors will not be counted as part of the minimum number of directors set forth in our bylaws and will be in addition to those elected by the majority of holders of Series A Shares, Series D Shares and Series L Shares.

     Our bylaws provide that the board of directors shall meet at least four times a year. Actions by the board of directors must be approved by at least a majority of the directors present and voting, which (except under certain circumstances) must include at least two directors elected by the Series D shareholders. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders—The Shareholders Agreement.”

     None of our directors has a service contract providing for benefits upon termination of employment.

     As of June 13, 2003, our board of directors included the following members (including alternate directors):

 
  57  

 


 

Directors

Principal Occupation

  

Born

First
Elected

Term
Expires

Alternate


Series “A”

 


José Antonio
Fernández Carbajal (1)

Chief Executive Officer,
Fomento Económico
Mexicano, S.A. de C.V.

 

February, 1954

1993

2004

Alfredo Livas Cantú


Alfonso Garza Garza (2)

General Director, Grafo
Regia, S.A. de C.V.

 

July, 1962

1996

2004

Mariana Garza Gonda


Juan Carlos
Braniff Hierro (1)

Vice Chairman of the Board,
Grupo Financiero
BBVA Bancomer, S.A. de C.V.

 

April, 1957

1993

2004

Francisco J. Fernández Carbajal


Carlos Salazar
Lomelín

Chief Executive Officer,
Coca-Cola FEMSA, S.A. de C.V.

 

April, 1951

2001

2004

Ricardo González Sada


Ricardo Guajardo
Touché

Chairman of the Board, Grupo
Financiero BBVA
Bancomer, S.A. de C.V.

 

May, 1948

1993

2004

Max Michel Suberville


Alfredo Martínez
Urdal

Chief Executive Officer,
FEMSA Cerveza

 

September, 1931

1993

2004

Gerardo Estrada Attolini


Federico Reyes
García

Executive Vice President,
Planning and Finance
of Fomento Económico
Mexicano, S.A. de C.V.

 

September, 1945

1993

2004

Alejandro Bailleres Gual


Eduardo Padilla Silva

Chief Executive Officer,
FEMSA’s Strategic
Business Division

 

January, 1955

1997

2004

José Calderón Rojas


Armando Garza Sada (2)

General Director,
Versax, S.A. de C.V.

 

June, 1957

1998

2004

Francisco Garza Zambrano


Daniel Servitje Montul

Chief Executive Officer,
Grupo Industrial Bimbo,
S.A. de C.V.

 

April, 1959

1998

2004

Fernando Pardo Ramírez


Herbert Allen III

Investment Banker, Allen
& Company Inc. New York, NY

 

June, 1967

2001

2004

Guillermo Chávez Eckstein



Series “D”

Gary Fayard

Chief Financial Officer,
The Coca-Cola Company

 

April, 1952

2003

2004

David Taggart


Steven J. Heyer

President and Chief Operating
Officer of The Coca-Cola Company

 

June, 1952

2002

2004

Patricia Powell


Charles H. McTier

President, Robert W.
Woodruff Foundation, Inc.

 

January, 1939

1998

2004

Larry Cowart


Eva Garza Gonda de Fernández (3)

President, Alternativas Pacíficas, A.C.

 

April, 1958

2002

2004

José Octavio Reyes



Series “L”

 

 

 

 

 

 


Alexis E. Rovzar de la Torre

Executive Partner,
White & Case S.C.

 

July, 1951

1993

2004

Arturo Estrada Treanor


José Manuel Canal

Independent Consultant

 

February, 1940

2003

2004

Helmut Paul


Francisco Zambrano
Rodríguez

Vice-President, Desarrollo
Inmobiliario y de Valores, S.A. de C.V.

 

January, 1953

2003

2004

Karl Frei


 
  58  

 


 

(1) Son-in-law of Eugenio Garza Lagüera.
(2) Nephew of Eugenio Garza Lagüera.
(3) Daughter of Eugenio Garza Lagüera and wife of José Antonio Fernández Carbajal.

     Eugenio Garza Lagüera is the Honorary (Non-Voting) Life Chairman of our board of directors. The Secretary of the board is Carlos Eduardo Aldrete Ancira and the Alternate Secretary of the board is David A. González Vessi.

Examiners

     We currently have two examiners, one elected by the Series A shareholders and one by the Series D shareholders, and two alternate examiners, one elected by the Series A shareholders and one by the Series D shareholders. Mexican law requires that the examiners receive periodic reports from our board of directors regarding material aspects of our affairs, including our financial condition. The primary role of the examiners is to report to our shareholders at the annual ordinary shareholders’ meeting on the accuracy of the financial information presented to such examiners by the board of directors. Our Series A examiner is Ernesto González Dávila, and our Series D examiner is Fausto Sandoval Amaya. Our Alternate Series A examiner is Ernesto Cruz Velázquez, and our Alternate Series D examiner is Humberto Ortíz Gutiérrez.

Executive Officers

     The following table lists our principal executive officers as of June 13, 2003, their current position, their date of birth and year of appointment to the current position at our company:



Executive Officers

   


Position

   


Born

Appointed to
Current Position


Carlos Salazar Lomelín

 

Chief Executive Officer

 

April, 1951

2001


Ernesto Torres Arriaga

 

Vice President

 

July, 1936

1995


Héctor Treviño Gutiérrez

 

Chief Financial and
Administrative Officer

 

August, 1956

1993


Rafael Suárez Olaguibel

 

Commercial Planning and Strategic
Development Officer

 

April, 1960

2003


Alejandro Duncan

 

Technical Officer

 

May, 1957

2002


Eulalio Cerda Delgadillo

 

Human Resources Officer

 

July, 1958

2001


John Santa María Otazúa

 

Chief Operating Officer — México

 

August, 1957

2003


Ernesto Silva Almaguer

 

Chief Operating Officer — Mercosur

 

March, 1953

2003


Hermilo Zuart Ruíz

 

Chief Operating Officer — Latin Centro

 

March, 1949

2003


Director and Officer Biographies

Eugenio Garza Lagüera , our Honorary Life Chairman, has served on our board of directors since 1993. He also serves as Honorary Life Chairman of Instituto Tecnológico de Estudios Superiores de Monterrey (“ITESM”), Grupo Financiero BBVA Bancomer, S.A. de C.V. and FEMSA. Mr. Garza Lagüera joined FEMSA in 1946 in the research department of Cervecería Cuauhtémoc. Mr. Garza Lagüera holds degrees in Chemical Engineering from the University of Texas and in Business Administration from ITESM.

José Antonio Fernández Carbajal has served as a Series A Director since 1993. He has been the Chief Executive Officer of FEMSA since 1995 and also serves as Chairman of the Board of FEMSA, Vice-Chairman of the Board of ITESM, a member of the boards of directors of Grupo Financiero BBVA Bancomer, S.A. de C.V. and Grupo Industrial Bimbo, S.A. de C.V. He has also held directorships at FEMSA Cerveza’s Commercial Division and Oxxo Retail Chain. He joined FEMSA in 1987 in the strategic planning department and has been involved in many

 
  59  

 


 

managerial and operational aspects of FEMSA’s businesses. Mr. Fernandez holds a degree in Industrial Engineering and an MBA from ITESM.

Alfonso Garza Garza has served as a Series A Director since 1996. He is General Director of Grafo Regia, S.A. de C.V. Mr. Garza also serves as an alternate director of FEMSA and Cervecería Cuauhtémoc Moctezuma, S.A. de C.V., a member of the boards of directors of the Hospital San José, CAINTRA N.L., COMCE Noreste, Premio Eugenio Garza Sada and CONACEX Noreste. Mr. Garza joined FEMSA in 1985 and has been involved in several business units and departments, including Domestic Sales, International Sales, Procurement and Marketing, mainly in Cervecería Cuauhtémoc Moctezuma, S.A. de C.V. and FEMSA’s Packaging Division. Mr. Garza holds a degree in Industrial Engineering from the ITESM and an MBA from Instituto Panamericano de Alta Dirección de Empresa (“IPADE”).

Juan Carlos Braniff Hierro has served as a Series A Director since 1993. He is Vice Chairman of the board of Grupo Financiero BBVA Bancomer, S.A. de C.V. Mr. Braniff also serves on the boards of directors of El Paso Energy Corp., Maizoro, S.A. de C.V. and FEMSA. Mr. Braniff has extensive experience in financial services such as capital and patrimonial investments, mortgage banking, commercial banking, international banking, and e-banking. Mr. Braniff holds a degree in Industrial Design from Universidad Autónoma de México, Atzcapotzalco.

Carlos Salazar Lomelín has served as both our Chief Executive Officer and a Series A Director since 2001. Mr. Salazar also serves as Member of the Board of Review of Grupo Financiero BBVA Bancomer, S.A. de C.V., Operadora Merco, S.A. de C.V., and Cintermex & Apex. In the past, Mr. Salazar has held general directorships in several business units of FEMSA, including Grafo Regia, Plásticos Técnicos Mexicanos, FEMSA Cerveza Export, Commercial Planning in Grupo Visa, and finally, Chief Executive Officer of FEMSA Cerveza. Mr. Salazar received a degree in Economics from ITESM, a graduate degree in Economic Development in Italy from the Instituto di Studio per lo Suiluppo and Cassa di Risparino delle Provincie Lambarda and an MBA from ITESM.

Ricardo Guajardo Touché has served as a Series A Director since 1993. He is currently the Chairman of the Board of Grupo Financiero BBVA Bancomer, S.A. de C.V. Mr. Guajardo also serves on the boards of directors of El Puerto de Liverpool, S. A. de C.V., Transportación Marítima Mexicana, S.A. de C.V., Grupo Industrial Alfa, S.A. de C.V., Grupo Financiero BBVA Bancomer, S.A. de C.V., Grupo Aeroportuario del Sureste, S.A. de C.V. and ITESM. Prior to serving as a director of our company, Mr. Guajardo held managerial positions in Grupo Visa and executive directorships in the financial divisions of Grupo AXA and Grupo VAMSA. Mr. Guajardo holds degrees in Electrical Engineering from ITESM and the University of Wisconsin and a Masters Degree from the University of California at Berkeley.

Alfredo Martínez Urdal has served as a Series A Director since 1993. He is the Chief Executive Officer of FEMSA Cerveza. Mr. Martínez-Urdal also serves on the boards of directors of BBVA Bancomer S.A. and Grupo Financiero BBVA Bancomer, S.A. de C.V. From 1993 until 1999 he held the position of Chief Executive Officer of our company, and he has also served as Chief Executive Officer of many prominent Mexican companies and banks, including Ponderosa Industrial Accel, Grupo Chihuahua, Multibanco Comermex, Celulosa de Chihuahua, and Banco Comercial Mexicano. Mr. Martínez-Urdal holds a degree in Economics from the Western Reserve University, a degree in Law from Universidad Nacional Autónoma de México, referred to in this annual report as UNAM, and a graduate degree from Harvard Business School.

Federico Reyes García has served as a Series A Director since 1993. He is the Executive Vice President of Planning and Finance of FEMSA. Mr. Reyes also serves as Vice Chairman of the board of directors of Seguros Monterrey New York Life, Chairman of the Board of Review of Fianzas Monterrey, and a member of the board of directors of the Universidad de Monterrey, referred to in this annual report as UDEM. Mr. Reyes has also served as the Director of Corporate Development of FEMSA. In addition, he acted as Director of Corporate Staff at Grupo AXA, a major manufacturer of electrical equipment, and has extensive experience in the insurance sector, serving six years as Chief Executive Officer of Seguros Monterrey and Fianzas Monterrey. Mr. Reyes holds a degree in Business and Finance from ITESM.

Eduardo Padilla Silva has served as a Series A Director since 1997. He is Chief Executive Officer of FEMSA’s Strategic Business Division. Mr. Padilla previously served as FEMSA’s Director of Planning and Control, after

 
  60  

 


 

holding a variety of positions at Grupo Alfa, including a ten-year tenure as Chief Executive Officer of Terza, S.A. de C.V. Mr. Padilla holds a degree in Mechanical Engineering from ITESM and an MBA from Cornell University.

Armando Garza Sada has served as a Series A Director since 1998. He is General Director of Versax, S.A. de C.V. He serves on the boards of directors of Alfa, Bain & Company Mexico, Especialidades Cerveceras, S.A. de C.V., Gigante, Lamosa, Liverpool, MVS, Pyosa and Vitro Plano. Mr. Garza is also Co-Chairman of Alestra (a joint venture formed by AT&T, Grupo Financiero BBVA Bancomer, S.A. de C.V. and Alfa). Prior to his current responsibilities, he was President of Sigma, the food division of Alfa. He has also held other executive positions in Alfa including Vice President of Corporate Planning and President of Polioles (a petrochemical joint venture with BASF). Mr. Garza holds a degree in Management from the Massachusetts Institute of Technology and an MBA from the Stanford Graduate School of Business.

Daniel Servitje Montul has served as a Series A Director since 1998. He is Chief Executive Officer of Grupo Industrial Bimbo, S.A. de C.V. He also serves on the boards of directors of Banco Nacional de Mexico, Grocery Manufactures of America, and FICSAC (Universidad Iberoamericana). Mr. Servitje joined Grupo Industrial Bimbo in 1978, and has served as General Director of Marinela and Vice President of Grupo Bimbo, S.A. de C.V., in the past. Mr. Servitje holds a degree in Business from the Universidad Iberoamericana in Mexico and an MBA from the Stanford Graduate School of Business.

Herbert Allen III has served as a Series A Director since 2001. He is an investment banker at Allen & Company, Inc., in New York City. Mr. Allen joined Allen and Company in 1993, focusing on the investment business sector. Prior to 1993, he was employed at T. Rowe Price in Baltimore. From 1990 to 1992, he worked for Botts & Company, Ltd. in London. Mr. Allen holds a Bachelor of Arts degree in History from Yale University.

Gary Fayard has served as a Series D Director since 2003. Since December, 1999, Mr. Fayard has been Senior Vice-President and Chief Financial Officer of The Coca-Cola Company. Mr. Fayard joined The Coca-Cola Company in April 1994. Prior to joining The Coca-Cola Company, Mr. Fayard was a partner in Ernst & Young LLP.

Steven J. Heyer has served as a Series D Director since 2002. He is President and Chief Operating Officer of The Coca-Cola Company. In April 2002, he was granted additional responsibilities to oversee the company’s operating units in Latin America. He joined The Coca-Cola Company in 2001 from AOL Time Warner, where he served most recently as President and COO of Turner Broadcasting System. Previously, he was President and COO of Young and Rubicam Advertising Worldwide and Senior Vice President and Managing Partner at Booz Allen & Hamilton.

Charles H. McTier has served as a Series D Director since 1998. He is President of the Robert W. Woodruff Foundation, Inc. He also currently serves as President of Joseph B. Whitehead Foundation, Inc., The Lettie Pate Evans Foundation, Inc., Lettie Pate Whitehead Foundation, Inc., Robert W. Woodruff Health Sciences Fund, Inc. and Ichauway Inc. Mr. McTier is also a member of the board of directors of the SunTrust Bank of Georgia and Vice President of the Commerce Club in Georgia. Mr. McTier holds a degree in Business Administration from Emory University.

Eva Garza Gonda de Fernández has served as a Series D Director since 2002. She is Founder and President of Alternativas Pacíficas, A.C. a non-profit organization. She serves as an advisor to Instituto Tecnológico y de Estudios Superiores de Monterrey. She holds a degree in Communication Science from ITESM.

Alexis E. Rovzar de la Torre has served as a Series L Director since 1993. He is an Executive Partner at White & Case S.C. Mr. Rovzar also serves on the boards of directors of FEMSA, Deutsche Bank (México) Grupo Industrial Bimbo, S.A. de C.V., Grupo ACIR, S.A. de C.V. and Comex, S.A. de C.V. He has participated in numerous international business transactions, including joint ventures, debt to capital swaps, and many other financial projects. Mr. Rovzar holds a degree in Law from UNAM.

José Manuel Canal Hernando has served as Series L Director since 2003. Mr. Canal is also a Director of FEMSA. Mr. Canal is an independent business consultant and was Managing Partner of Ruiz Urquiza y Cía, S.C. from 1982 to 1999. Mr. Canal served as our examiner from 1993 to 2002.

 
  61  

 


 

Francisco Zambrano Rodríguez was elected as Series L Director at our annual meeting of shareholders in 2003. Since 1997, Mr. Zambrano has worked in investment banking and private investment services in México. Mr. Zambrano is a member of the board of several Mexican companies: Desarrollo Inmobiliario y de Valores, S.A. de C.V., Internacional de Inversiones, S.A. de C.V. and Recursos Valuables, S.A. de C.V.

Ernesto González Dávila was elected Series A examiner at our shareholders meeting in 2003. Mr. González Dávila previously served as alternate Series A examiner. He is a partner in Ruiz Urquiza y Cía, S.C. since 1978. He is Mexican Operations Director of Galaz, Yamazaki, Ruiz Urquiza, S.C. (Deloitte & Touche) since September 2002.

Fausto Sandoval Amaya has served as the Series D examiner since 1993. He started at Ernst & Young L.L.P. in 1965 and has been a partner since 1978. He currently serves as Director of the Accounting Committee and is a member of the Board of Directors. He is also a member of the Boards of Black & Decker, Bombardier and Paccar (Kenworth Mexicana). Fausto Sandoval holds Public Accountant and Auditing degrees from the Escuela Superior de Administración y Finanzas del Instituto Politécnico Nacional.

Ernesto Torres Arriaga has served as our Vice President since 1995 mainly in charge of procurement and public relations. He joined our company in 1974 as a Director of Production for the State of Mexico. In 1982, he was appointed Production Manager of IEMSA. Mr. Torres began his career in 1958 and initially served at various bottling plants in Mexico, where he held several positions in the production, technical, and logistics areas, eventually becoming General Manager of Sales, Production and Administration. Mr. Torres holds a degree in Food Engineering from Kansas State University.

Héctor Treviño Gutiérrez has served as Chief Financial and Administrative Officer since 1993. He joined FEMSA in 1981 and was in charge of International Financing until 1984. From 1984 to 1986, he served as General Manager of Financial Planning and as General Manager of Strategic Planning from 1986 to 1989. From 1989 to 1993, Mr. Treviño headed FEMSA’s Corporate Development department. Mr. Treviño holds a degree in Chemical and Administrative Engineering from ITESM and an MBA from the Wharton School of Business.

John Santa María Otazúa was appointed as Chief Operating Officer in Mexico. He served as our Strategic Planning and Business Development Officer from 2001 to 2003. From 1995 to 2001, he also served as Chief Operating Officer of our Mexican operations. From 1991 to 1995, he worked with different bottling companies in Mexico, gaining expertise in areas such as Strategic Planning and General Management. Mr. Santa María holds a degree in Business Administration and an MBA with a major in Finance from Southern Methodist University.

Rafael Suárez Olaguibel was appointed in 2003 as Director of Commercial Planning and Strategic Development. He served as our Chief Operating Officer in Mexico from 2001 to 2003. He joined FEMSA’s soft drink division in 1986 as Planning and Projects Director. In March 1987, he was appointed Corporate Marketing Manager for the Valley of Mexico, and from 1987 to 1989, he served as Director of Marketing. In April 1989, he was appointed Distribution and Marketing Director of FEMSA’s soft drink division, and later served as Chief Operating Officer of Coca-Cola FEMSA de Buenos Aires until late in 2001. Mr. Suárez began his career in 1981 at Coca-Cola Export, where he worked in the Administrative, Distribution and Marketing departments of Cola-Cola Export. Mr. Suárez holds a degree in Economics from ITESM.

Ernesto Silva Almaguer was appointed in 2003 as Chief Operating Officer in the Mercosur region. He served as our Chief Operating Officer in Buenos Aires from 2001 to 2003. He joined FEMSA in 1980 as Strategic Services Manager. From 1985 to 1988, Mr. Silva assisted the General Director with Special Projects and Strategic Management. From 1988 to 1994, he worked for Famosa in several managerial positions. He has also served as Vice President of International Sales of FEMSA Empaques and as our New Business Development Director from 1997 to 2001. Mr. Silva holds a degree in Mechanical and Administrative Engineering from ITESM and an MBA from the University of Texas at Austin.

Eulalio Cerda Delgadillo has served as Human Resources Officer since 2001. He joined Cervecería Cuauhtémoc in September 1981 as a New Projects Executive. From 1982 to 1988, he served in the Marketing Department, and from 1988 to 1996, he worked in several departments including Maintenance, Packaging, Bottling, Human

 
  62  

 


 

Resources, Technical Development and Projects. Mr. Cerda holds a degree in Mechanical Engineering from ITESM.

Alejandro Duncan was appointed as our Technical Officer in February 2002. He joined FEMSA in 1980, taking several responsibilities in different production and manufacturing departments. From 1995 to 1997, he served as Plant Manager in the Valley of Mexico Territory, and in September 1997, he was transferred to Buenos Aires, where he served as Manufacturing Director. In 1999, he returned to Mexico and was appointed Infrastructure Planning Director. Mr. Duncan holds a degree in Mechanical Engineering from ITESM and an MBA from the Universidad de Monterrey.

Hermilo Zuart was appointed as our Chief Operating Officer in Latin Centro in May 2003. He joined FEMSA in 1985, taking several responsibilities in manufacturing, commercialization, planning and administrative areas. From 2001 to 2003, he served as FEMSA Franquicias Officer, mainly in charge of Mundet products. Mr. Zuart worked as Chief Operating Officer in the Valley of Mexico from 1995 to 2000 and as Chief Operating Officer in the Southeast of Mexico Territory from 1994 to 1995. He has more than 20 years of experience in the beverage industry. Mr. Zuart holds a degree in Public Accounting from the UNAM and completed a graduate course in Business Management from the IPADE.

Compensation of Directors and Officers

     For the year ended December 31, 2002 the aggregate compensation of all of our executive officers paid or accrued in that year for services in all capacities was approximately Ps.77.4 million, of which approximately Ps.34.3 million was paid in the form of cash bonus awards. The aggregate compensation amount also includes bonuses paid to certain of our executive officers pursuant to the stock incentive plan (as discussed in “—Stock Incentive Plan”).

     During 2001 and 2002, we paid Ps.30,000 to each director for each meeting attended by such director. The aggregate compensation for directors during 2002 was Ps.3.8 million.

     In 1997, we commenced an executive incentive program through which a one-time cash-settled option was granted to some of our executive officers. Under the terms of this program, as amended, the participant executive officers were entitled to the cash payment of a special bonus, on March 2003, based on the amount of increase in real terms during the life of the program in the market value of FEMSA BD Units and Series L shares of our company. The conditions for the payment of the special bonus were not met and this incentive program was terminated.

     Our senior management participates in our general pension plan, which is available to all non-union employees and officers of our company.

Stock Incentive Plan

     Our five-year stock incentive plan for the benefit of our executive officers expired in early 2003 and we are in the process of designing a new plan. Under the terms of the stock incentive plan, certain executive officers may be selected to receive a special cash bonus which will be used to obtain a stock grant (as discussed below) or an option right (as discussed below), as determined for each individual case. The selection of the executive officers to participate in the stock incentive plan, the type of right which will be obtained with the special cash bonus, and the value of the special cash bonus will be determined jointly by the Human Resources and Compensation Committee and our management, based on each executive officer’s level of responsibility and corporate achievements during the prior year.

     The stock grants and the option rights are administered by a trust for the benefit of the selected executive officers. Under the terms of the stock incentive plan, each time a special cash bonus is assigned by us or any of our subsidiaries to an executive officer, such executive officer shall contribute the bonus to the administrative trust in exchange for a stock grant or option right, as determined for each individual case.

 
  63  

 


 

     A stock grant will entitle an executive officer to receive a specified proportion of FEMSA BD Units and shares of our company which will be acquired by the administrative trust in either the New York Stock Exchange or the Mexican Stock Exchange, with the executive officer’s deposited special cash bonus. Under the terms of the stock incentive plan, the ownership of the FEMSA BD Units and the shares of our company will vest upon the executive officers on the 28th day of February over each of the next five years following the date of assignment of the stock grant, at a rate per year equivalent to the number of FEMSA BD Units and shares of our company that can be acquired with 20% of the total value of each executive officer’s special cash bonus.

     An option right is an option acquired by the administrative trust in either the New York Stock Exchange or the Mexican Stock Exchange with an executive officer’s deposited special cash bonus, which shall entitle an executive officer to either: (a) acquire a certain number of FEMSA BD Units and shares of our company, at the exercise price specified in the option or (b) receive a cash payment equivalent to the amount of increase in the market value of such number of FEMSA BD Units and shares of our company, as compared to the exercise price specified in the option. Under the terms of the stock incentive plan, the option rights shall be exercisable on the 28th day of February and the 31st day of August over each of the next five years following the date on which they were granted, at a yearly rate equivalent to up to 20% of the total number of FEMSA BD Units and shares of our company covered by each option right. If an option right is not exercised in full during a certain year, any remaining unexercised part shall be exercisable over the next year, at the specified dates. If at the time of expiration of an option right there are any remaining FEMSA BD Units and shares of our company over which no option has been exercised, the remaining part of the option will be automatically exercised as specified in (b) above and a cash payment will be made to the executive officer.

     To this date no option rights have been granted by either us or our subsidiaries pursuant to the stock incentive plan. However, as specified above, if any future option rights are to be granted, they will be acquired in the market.

Share Ownership

     As of May 31, 2003, certain of our directors and alternate directors serve on the Technical Committee as Trust Participants under the Irrevocable Trust No. F/29487-6 established at BBVA Bancomer, S.A., as Trustee, which is the owner of 54.3% of the voting stock of FEMSA, which in turn owns 45.7% of our outstanding capital stock through its subsidiary, CIBSA. These directors and alternate directors include Eugenio Garza Lagüera, Alfonso Garza Garza, Mariana Garza de Treviño and Eva Garza Gonda de Fernández. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders.” None of our other directors, alternate directors or executive officers is the beneficial owner of more than 1% of any class of our capital stock.

Board Practices

     Our bylaws state that the Board of Directors will meet at least once every three months, following the end of each quarter, to discuss our operating results and progress in achieving strategic objectives. Our Board of Directors can also hold extraordinary meetings. See “Item 10. Additional Information—Bylaws.”

     Under our bylaws, directors serve one-year terms although they continue in office until successors are appointed. None of our directors or senior managers of our subsidiaries has service contracts providing for benefits upon termination of employment.

     Our Board of Directors is supported by committees, which are working groups that analyze issues and provide recommendations to the Board of Directors regarding their respective areas of focus. The executive officers interact periodically with the committees to address management issues. The following are the three committees of the Board of Directors:

1. Finance Committee, which consists of Armando Garza Sada, Chairman, Steven J. Heyer, Federico Reyes Gar cía, Ricardo Guajardo Touché and Alfredo Martínez Urdal. This committee evaluates the investment and financing policies proposed by our chief executive officer, furnishes an opinion with respect to the annual budget and ensures the implementation of the budget and any proposed

 
  64  

 


 

  strategic plan, identifies risk factors to which we are exposed and evaluates risk management policies.

2. Audit Committee, which consists of Alexis E. Rovzar de la Torre, Chairman, Charles H. McTier, José Manuel Canal and Francisco Zambrano Rodríguez. This committee recommends to our board of directors candidates to serve as our external examiners, ensures the independence and objectivity of the external examiners, and recommends to our board of directors procedures for the preparation of financial information. Each member of the Audit Committee meets the independence requirements under Mexican law.

3. Human Resources and Compensation Committee, which consists of Daniel Servitje Montul, Chairman, Gary Fayard, Juan Carlos Braniff Hierro and Ricardo González Sada. This committee recommends procedures for the election of our chief executive officer and other senior executives, proposes to our board of directors criteria for the evaluation of the chief executive officer and senior executives, and analyzes our chief executive officer’s recommendations with respect to the structure and amount of compensation for our key executives.

Employees

     As of December 31, 2002, we employed 14,457 employees, including 12,347 employees in Mexico and 2,110 employees in Argentina. The table below sets forth the number of our employees by category of employment for the periods indicated.
For the Year Ended December 31,
2002(1)
2001
2000
Executives   201     154     143   
Non-Union Employees   5,245   5,350   5,771  
Union Employees   8,461   9,038   9,140  
   
 
 
 
      Total   13,907   14,542   15,054  
   
 
 
 

(1) As of December 31, 2002, we also employed 550 temporary workers.

     As of December 31, 2002, approximately 62% of our employees, most of whom were employed in Mexico, were members of labor unions. We had 40 separate collective bargaining agreements with six labor unions represented at our Mexican operations and one collective bargaining agreement with one labor union in Buenos Aires. In Mexico, wages are renegotiated every year while other terms and conditions of employment are renegotiated every two years. In Buenos Aires, the collective bargaining agreement is negotiated between the Cámara Argentina de la Industria de Bebidas sin Alcohol (the Argentine Chamber of the Non-Alcoholic Beverages Industry) on behalf of the beverage producers, and the Federación Argentina de Trabajadores de Aguas Gaseosas (the Argentine Federation of Soft Drink Workers), on behalf of the soft drink industry workers. The Argentine government is not involved in these negotiations.

     As of May 31, 2003, after consummation of the Panamco acquisition, we employed more than 42,000 employees (excluding outsourced labor and independent distributors). A significant portion of Panamco’s employees are members of labor unions. Panamco’s subsidiaries in Colombia and Venezuela are the subject of significant labor-related litigation. See “Item 8. Financial Information—Legal Proceedings.”

Insurance Policies

     We maintain insurance policies for all of our employees. These policies mitigate the risk of having to pay death benefits in the event of an industrial accident. We maintain directors’ and officers’ insurance policies covering all directors’ and certain key executive officers’ for liabilities incurred in their capacities as directors’ and officers’.

 
  65  

 


 

Item 7. Major Shareholders and Related Party Transactions

MAJOR SHAREHOLDERS

     As of December 31, 2002, our principal shareholders were Compañía Internacional de Bebidas, referred to in this annual report as CIBSA, a direct subsidiary of FEMSA, a publicly traded company listed on the Mexican Stock Exchange and on The New York Stock Exchange, and Inmex, a wholly owned subsidiary of The Coca-Cola Export Corporation and an indirect subsidiary of The Coca-Cola Company. See “Item 4. Information on the Company—The Company.”

     Our share capital consists of three classes of securities: Series A Shares held by CIBSA, Series D Shares held by Inmex, and Series L Shares, held by the public. Our capital structure at December 31, 2002 was as follows:
Shareholder
Outstanding
Capital Stock

% Ownership of
Outstanding
Capital Stock

% of
Voting Rights

CIBSA (Series A shares)(1) 726,750,000     51     63   
Inmex (Series D shares) 427,500,000 30 37
Public (Series L shares)(2) 270,750,000 19 *
                                                           
 
 
 
      Total 1,425,000,000 100 100
   

(1) FEMSA owns 99.98% of the capital stock of CIBSA, and 54.3% of the voting stock of FEMSA is controlled by the Technical Committee and Trust Participants under Irrevocable Trust No. F/29487-6 established at BBVA Bancomer, S.A., as Trustee. As of May 15, 2002, the Trust Participants included: Max Michel Suberville, Eugenio Garza Lagüera, Paulina Garza Gonda de Marroquín, Bárbara Garza Gonda de Braniff, Mariana Garza Gonda de Treviño Bryan, Eva Gonda de Garza, Eva Garza Gonda de Fernández, Consuelo Garza Lagüera de Garza, Alfonso Garza Garza, Patricio Garza Garza, Juan Carlos Garza Garza, Eduardo Garza Garza, Eugenio Garza Garza, Alberto Bailleres, María Teresa G. de Bailleres, Inversiones Bursátiles Industriales, S.A. de C.V., Corbal, S.A. de C.V., Magdalena M. de David, Alepage, S.A., Grupo Financiero BBVA Bancomer, S.A., as Trustee under Trust No. F/29013-0, Max David Michel, Juan David Michel, Monique David de VanLathem, Renee Michel de Guichard, Magdalena Guichard Michel, Rene Guichard Michel, Miguel Guichard Michel, Graciano Guichard Michel, Juan Guichard Michel, Inversiones Franca, S.A. de C.V., and BBVA Bancomer, S.A., as Trustee under Trust No. F/29490-0.
(2) Holders of Series L Shares are only entitled to vote in limited circumstances. See “Item 10. Additional Information—Bylaws.” Holders of American Depositary Receipts (“ADRs”) are entitled to instruct The Bank of New York, the depositary for the ADSs represented by the ADRs, as to the exercise of the limited voting rights pertaining to the Series L Shares represented by their ADSs.
(*) Holders of Series L Shares, and consequently holders of ADSs, are only entitled to vote in limited circumstances.

The Coca-Cola Company was a beneficial owner of Panamco shares prior to the acquisition. As a result of the Panamco acquisition, two wholly owned indirect subsidiaries of The Coca-Cola Company, which together with Inmex and another wholly owned subsidiary of The Coca-Cola Company that controls one of these two entities are referred to in this annual report as the TCCC Shareholder Subs, acquired 304,045,678 of our Series D Shares in exchange for The Coca-Cola Company’s share interests in Panamco. In connection with the Panamco acquisition, CIBSA received 117,328,519 of our Series A shares in exchange for its capital contribution to us.

Due to the acquisition of Panamco, our capital structure at May 31, 2003 was as follows:
Shareholder
Outstanding
Capital Stock

% Ownership of
Outstanding
Capital Stock

% of
Voting Rights

CIBSA (Series A shares)(1) 844,078,519     45.7     53.6   
TCCC Shareholder Subs (Series D shares) 731,545,678 39.6 46.4
Public (Series L shares)(2) 270,750,000 14.7 *
   
 
 
 
      Total 1,846,374,197 100.0 100.0
   

     In addition, 98,840,861 authorized but unissued Series L Shares are currently held in treasury.

     FEMSA and The Coca-Cola Company have reached an agreement pursuant to which, at FEMSA’s request, CIBSA may purchase sufficient shares from The Coca-Cola Company to increase its ownership of our capital stock to 51%. See “Item 4. Information on the Company—The Panamco Acquisition—Coca-Cola Memorandum.”

 
  66  

 


 

     CIBSA, as the sole owner of our Series A Shares, has the power to elect 11 of the 18 directors, and the TCCC Shareholder Subs, as the sole owners of our Series D Shares, have the power to elect 4 directors. Accordingly, CIBSA and the TCCC Shareholder Subs have the power to determine the outcome of all actions requiring approval by our board of directors and, except in certain limited situations, all actions requiring approval of the shareholders. See “—The Shareholders Agreement.”

     As Technical Committee members, Trust Participants under Irrevocable Trust No. F/29487-6 established at BBVA Bancomer, S.A., as Trustee, may be deemed to be the beneficial owners of 45.7% of our outstanding capital stock, because the trust owns 54.3% of the voting stock of FEMSA, which in turn owns 45.7% of our company through its subsidiary, CIBSA. As a consequence of the internal procedures of the trust’s Technical Committee, the Technical Committee, as a whole, is deemed to have the beneficial ownership with sole voting power of all the shares deposited in the Voting Trust and the Trust Participants, as Technical Committee members, are deemed to have beneficial ownership with shared voting power over those same deposited shares. We are not aware of any other beneficial owner of more than 5% of any class of our voting shares. See “Item 6. Directors, Senior Management and Employees—Share Ownership.”

     As of May 31, 2003, there were 24,952,431 of our ADSs outstanding, each ADS representing ten Series L Shares. Approximately 92.2% of our outstanding Series L Shares were represented by ADSs. As of May 31, 2003, the ADSs were held by approximately 270 holders, (including The Depositary Trust Company) with registered addresses in the United States.

The Shareholders Agreement

     In connection with the subscription by Inmex (an indirect subsidiary of The Coca-Cola Company) of 30% of our capital stock, FEMSA and The Coca-Cola Company agreed that we would be managed as a joint venture. Accordingly, in June 1993, Emprex (a direct subsidiary of FEMSA), which was until July 2002 the direct holder of the Series A Shares, Inmex and The Coca-Cola Company entered into a shareholders agreement, which, together with our bylaws, sets forth the basic rules under which we operate.

     As a result of the spin-off of Emprex, CIBSA became our only Series A shareholder. In July 2002, Emprex, Inmex and CIBSA executed an amended and restated shareholders agreement. The shareholders agreement was further amended in May 2003 to add as parties, the subsidiaries of The Coca-Cola Company that acquired Series D shares in connection with the acquisition of Panamco. In the shareholders agreement, the parties confirm their agreement to the corporate governance provisions set forth in our bylaws relating to the composition of our board of directors and executive officers as well as to the election of the members of our board and officers. See “Item 6. Directors, Senior Management and Employees.” In addition, the shareholders agreement embodies the principal shareholders’ agreement that we be managed in accordance with one-year and five-year business plans, although in practice, we are now managed according to a three-year plan.

     The shareholders agreement also sets forth the principal shareholders’ understanding as to the effect of adverse actions of The Coca-Cola Company under the bottler agreements as set forth in our bylaws. Our bylaws provide that a majority of the directors appointed by the holders of Series A Shares (Series A directors), upon making a reasonable, good faith determination that any action of The Coca-Cola Company under any bottler agreement or supplemental agreement between The Coca-Cola Company and our company or any of our subsidiaries is materially adverse to our business interests and that The Coca-Cola Company has failed to cure such action within 60 days of notice, may declare a simple majority period at any time within 90 days after giving notice. During the simple majority period certain decisions, namely the approval and material changing of our one-year and five-year business plans and the introduction of a new, or termination of an existing, line of business, which would ordinarily require the presence and approval by two Series D directors, can be made by a simple majority vote of our entire board of directors, without requiring the presence or approval of any Series D director. A majority of the Series A directors may terminate a simple majority period but, once having done so, cannot declare another simple majority period during a one-year period following a termination. If a simple majority period persists for one year or more, the provisions of the shareholders agreement for resolution of irreconcilable differences may be triggered, with the consequences outlined below.

 
  67  

 


 

     In addition to the rights of first refusal provided for in our bylaws regarding proposed transfers of Series A Shares or Series D Shares, the shareholders agreement contemplates three circumstances under which one principal shareholder may purchase the interest of the other in our company: (i) a change in control in a principal shareholder; (ii) the existence of irreconcilable differences between the principal shareholders; or (iii) the occurrence of certain specified defaults.

     In the event that (i) one of the principal shareholders buys the other’s interest in our company in any of these circumstances or (ii) the TCCC Shareholder Subs, or CIBSA’s ownership of our shares of capital stock other than the Series L Shares is reduced below 20% of all such shares and upon the request of the principal shareholder whose interest is not so reduced, the shareholders agreement requires that our bylaws be amended to eliminate all share transfer restrictions and all super-majority voting and quorum requirements, after which the shareholders agreement would terminate. In the event that the TCCC Shareholder Subs, or CIBSA’s ownership of our shares of capital stock other than the Series L Shares is reduced below 25% (but not below 20%) of all such shares and upon the request of the principal shareholder whose interest is not so reduced, the shareholders agreement requires that our bylaws be amended to eliminate all super-majority voting and quorum requirements, other than those relating to the share transfer restrictions. After the elimination of super-majority voting and quorum restrictions upon a reduction of the TCCC Shareholder Subs, ownership, CIBSA acting alone could have the power to determine most actions requiring shareholder or board approval by virtue of its ownership of Series A Shares.

     The shareholders agreement also contains provisions relating to the principal shareholders’ understanding as to our growth. It states that it is The Coca-Cola Company’s intention that we will be viewed as one of a small number of its “anchor” bottlers in Latin America. In particular, the parties agree that it is desirable that we expand by acquiring additional bottler territories in Mexico and other Latin American countries in the event any become available through horizontal growth. In addition, The Coca-Cola Company has agreed, subject to a number of conditions, that if it obtains ownership of a bottler territory that fits with our operations, it will give us the option to acquire such territory. The Coca-Cola Company has also agreed to support prudent and sound modifications to our capital structure to support horizontal growth. The Coca-Cola Company’s agreement as to horizontal growth would cease to be in effect upon (i) the elimination of certain super-majority voting requirements in the event that the TCCC Shareholder Subs’ or CIBSA’s ownership of our shares of capital stock other than the Series L Shares is reduced below 25% of all such shares as described above or (ii) The Coca-Cola Company’s election to terminate the agreement following a specified default as described above.

     In connection with the execution of the acquisition agreement of Panamco, The Coca-Cola Company and FEMSA memorialized their understandings relating to specified operational and business issues that may affect us following completion of the acquisition. A summary of these understandings is set forth under “Item 4. Information on the Company—The Company—The Panamco Acquisition.”

 
  68  

 


 

RELATED PARTY TRANSACTIONS

     We regularly engage in transactions with FEMSA, The Coca-Cola Company, and their affiliates. In 2002, we purchased crown caps, plastic bottle caps, cans, commercial refrigerators, lubricants, detergents, plastic cases, and substantially all of our returnable glass bottle requirements for our Mexican operations from FEMSA Empaques, an indirect, wholly-owned subsidiary of FEMSA, under several supply agreements. The aggregate amount of these purchases was Ps.403.3 million in 2002. In addition, some canned beverages in the Mexican Territories are purchased from IEQSA, which in turn purchases a portion of empty cans from Famosa, a subsidiary of FEMSA Empaques. In 2002, Coca-Cola FEMSA de Buenos Aires purchased all of its can presentations from CICAN, a joint venture between Coca-Cola FEMSA de Buenos Aires and the Coca-Cola bottlers in Argentina, Uruguay and Paraguay. In addition, Coca-Cola FEMSA de Buenos Aires also purchased a portion of its plastic ingot requirements for producing plastic bottles and all of our returnable bottle requirements from CIPET. CIPET is a local subsidiary of Embotelladora Andina, a Coca-Cola bottler with operations in Argentina, Chile and Brazil in which The Coca-Cola Company has a substantial interest. We believe that our purchasing practices result in prices comparable to those that would be obtained in arm’s length negotiations with unaffiliated parties. We also sell products to a chain of convenience stores owned by FEMSA. These transactions are also conducted on an arm’s length basis.

     We entered into a service agreement in June 1993 with FEMSA Servicios, S.A. de C.V., an indirect subsidiary of FEMSA, pursuant to which FEMSA Servicios provides certain administrative services relating to insurance, legal and tax advice for a period of at least one year, cancelable thereafter by either party, and certain limited administrative and auditing services for as long as FEMSA maintains an interest in our company. In each case, these agreements were made on terms that we believe to be commercially reasonable.

     In November 2000, we entered into a service agreement with FEMSA Logística, an indirect subsidiary of FEMSA, pursuant to which FEMSA Logística transports finished products from our production facilities to our distribution centers within Mexico. From November 1997 until November 2000, FEMSA Logística, and previously another FEMSA subsidiary, provided similar services pursuant to an informal arrangement with our company. In 2002, we paid approximately Ps.1,872.3 million pursuant to this agreement.

     We are insured in Mexico primarily under FEMSA’s umbrella insurance policies with Grupo Nacional Provincial S.A., of which the son of the chairman of its board of directors is one of our alternate directors. The policies were purchased pursuant to a competitive bidding process. Fidelity bonds are purchased from Fianzas Monterrey New York Life S.A., of which one of our directors is the chairman of the board of review, and financial services are obtained from Grupo Financiero BBVA Bancomer, S.A. de C.V., of which two of our directors, Ricardo Guajardo Touché and Juan Carlos Braniff Hierro, were the chairman and vice-chairman of the board of directors, respectively. Affiliates of Grupo Financiero BBVA Bancomer, S.A. de C.V. purchased participations in the loans and certificados bursátiles incurred to finance the Panamco acquisition and acted as agent for the placement of the certificados bursátiles . In each case, the transactions were conducted on an arm’s length basis.

     Our company and The Coca-Cola Company pay and reimburse each other for marketing expenditures under a cooperative marketing arrangement. In addition, The Coca-Cola Company has made payments to us in connection with cold-drink equipment investment and other volume driving investment programs. We purchase all of our concentrate requirements for Coca-Cola trademark beverages from The Coca-Cola Company. Total payments by us to The Coca-Cola Company for concentrates were approximately Ps.2,558 million, Ps.2,643 million and Ps.2,586 million in 2002, 2001 and 2000, respectively. In each of 2002 and 2001, The Coca-Cola Company contributed approximately 42% of our marketing budget, which totaled approximately Ps.714.8 million and Ps.692.6 million. In each of 2002 and 2001, The Coca-Cola Company also contributed to our refrigerator equipment investment program.

     In connection with the acquisition of Panamco, we exchanged 304,045,678 of our Series D Shares with certain subsidiaries of The Coca-Cola Company for the shares of Panamco held by them immediately before the acquisition. See “Item 4. Information on the Company—The Panamco Acquisition Cost” and “—Major Shareholders.” The subsidiaries of The Coca-Cola Company that held Panamco shares made specified undertakings to support and facilitate the Panamco acquisition for the benefit of our company. In consideration for these undertakings, we made certain undertakings for the benefit of The Coca-Cola Company and its subsidiaries,

 
  69  

 


 

including indemnity obligations with respect to specified matters relating to the accuracy of disclosure and the compliance with applicable law by our Board of Directors and the board of directors of Panamco and undertakings to take specified actions and refrain from specified others to facilitate the ability of The Coca-Cola Company to receive favorable tax treatment in connection with its participation in the acquisition. In connection with the execution of the acquisition agreement for Panamco, The Coca-Cola Company and FEMSA memorialized their understandings relating to specified operational and business issues that may affect us following completion of the acquisition. A summary of these understandings is set forth under “Item 4. Information on the Company—The Company—The Panamco Acquisition.”

     José Antonio Fernández, Eva Garza de Fernández and Ricardo Guajardo Touche are also members of the Board of Directors of ITESM, a prestigious Mexican private university that routinely receives donations from us.

     In connection with the acquisition of Panamco, we hired Allen & Company LLC to provide advisory services. One of our directors, Herbert Allen III, is the President of Allen & Company LLC.

 
  70  

 


 

Item 8. Financial Information

CONSOLIDATED STATEMENTS AND OTHER FINANCIAL INFORMATION

Consolidated Financial Statements

     See “Item 18. Financial Statements” and pages F-1 through F-34.

Dividend Policy

     For a discussion of our dividend policy, see “Item 3. Key Information—Dividends and Dividend Policy.”

Legal Proceedings

     We are party to various legal proceedings in the ordinary course of business. Other than as disclosed in this annual report, we are not currently involved in any litigation or arbitration proceeding that is pending or are aware of any threatened litigation or arbitration, which we believe has, or has had, a material adverse effect on our company.

     In May 2000, the Comisión Federal de Competencia (the Mexican Federal Antitrust Commission or “Commission”) requested that we provide them with information relating to their investigation of the sales practices of The Coca-Cola Company and the bottlers of Coca-Cola trademark beverages in Mexico, including our company. This investigation focused on monopolistic practices within the soft drink industry in Mexico. On November 3, 2000, the Commission notified us of its preliminary findings that the bottlers of Coca-Cola trademark beverages engaged in monopolistic practices with respect to exclusivity arrangements with retailers. On February 28, 2002, the Commission notified us of its decision, in which it found that bottlers of Coca-Cola trademark beverages, including our company, had committed monopolistic practices with respect to exclusivity arrangements with retailers. We appealed the ruling before the Mexican Antitrust Commission, and the Commission confirmed its findings on July 11, 2002. On August 21, 2002, we initiated proceedings (“amparo”) before a Mexican federal court challenging the decision of the Mexican Antitrust Commission. We believe that in the event that the ruling of the Mexican Antitrust Commission becomes final, such decision will not have a material adverse effect on our financial condition, since no fines have been imposed against us by the Mexican Antitrust Commission and the contracts with retailers that are subject of the investigations are not material with respect to our total sales.

     In June 2003, the Mexican Antitrust Commission announced that it was launching a separate investigation into the soft drink industry practice with respect to exclusivity arrangements in general. As of the date of this annual report, we have not received any requests for information from the Mexican Antitrust Commission. We cannot give any assurances that any action taken as a result of this investigation will not negatively affect us in the future.

     During 2002, we presented a claim to recover payments of approximately Ps.94 million made with respect to the Impuesto Especial Sobre Productos y Servicios (“Special Tax on Products and Services”) applicable to inventories produced with HFCS. We obtained a favorable ruling but the Mexican authorities have appealed this ruling. As of the date of this annual report, this appeal is pending.

     At the time of the Panamco acquisition, Panamco and its subsidiaries were, and Panamco and its subsidiaries are still, subject to a number of significant and on-going legal proceedings, including antitrust, tax, labor, human rights and other claims. A description of the litigation can be found in its annual report filed with the SEC on Form 10-K on March 28, 2003 and its quarterly report filed with the SEC on Form 10-Q on May 6, 2003. Such reports do not constitute part of this annual report and are not incorporated by reference into this annual report. We are in the process of conducting a review of litigation pending against Panamco. Although no assurances can be given, we believe, based on the information available to us to date, that claims pending against Panamco are either without merit or will not result in a material adverse effect on our consolidated financial condition or consolidated results.

 
  71  

 


 

Item 9. The Offer and Listing

TRADING MARKETS

     ADRs representing the ADSs have been issued by the Bank of New York, the depositary for our ADSs. Our ADSs have been traded on the New York Stock Exchange, and our Series L Shares on the Mexican Stock Exchange, since 1993. Each ADS represents ten Series L Shares. On December 31, 2002, approximately 94% of the publicly traded Series L Shares were held in the form of ADSs.

     The following table sets forth, for the periods indicated, the reported high and low sales prices for the Series L Shares on the Mexican Stock Exchange and the reported high and low sales prices for the ADSs on the New York Stock Exchange. Prices have not been restated in constant currency units.
Mexican Stock Exchange
pesos per L Share

New York Stock Exchange
dollars per L ADR

High
Low
High
Low
1998:  
    Full year    Ps.17.72     Ps.10.98     $ 20.69     $ 10.81   
1999:  
    Full year   Ps.20.30   Ps.12.32   $ 12.81   $ 11.13  
2000:  
    Full year   Ps.21.15   Ps.13.70   $ 22.38   $ 18.50  
2001:  
    First quarter   Ps.23.15   Ps.16.91   $ 25.31   $ 18.00  
    Second quarter   22.18   16.80   24.70   17.85  
    Third quarter   22.18   17.50   23.85   17.40  
    Fourth quarter   19.54   16.54   21.15   17.76  
2002:  
    First quarter   Ps.25.06   Ps.16.80   $ 25.31   $ 17.40  
    Second quarter   27.60   22.85   29.70   22.60  
    Third quarter   23.80   19.50   23.93   19.01  
    Fourth quarter   23.60   18.10   23.00   17.50  
    December   23.30   18.10   23.00   17.50  
2003:  
    January   Ps.20.90   Ps.18.74   $ 19.30   $ 18.02  
    February   20.20   19.20   18.52   17.47  
    March   20.09   18.30   17.86   16.64  
    April   22.00   18.80   21.25   17.39  
    May   23.00   20.80   22.40   20.03  
    June(1)   24.25   23.00   22.68   22.15  

(1) From the period beginning June 1, 2003 until June 13, 2003.

 
  72  

 


 

     Since November 1, 1996, our 8.95% Notes due November 1, 2006 have been listed on the New York Stock Exchange. The following table sets forth, for the periods indicated, the reported high and low sales prices for the notes, as a percentage of principal amount, on the New York Stock Exchange.
New York Stock Exchange
Percentage of Principal Amount

High
Low
1998:  
    Full year   106 .00 82 .00
1999:  
    Full year   102 .81 90 .16
2000:  
    Full year   106 .33 99 .24
2001:  
    First quarter   104 .88 102 .06
    Second quarter   104 .81 104 .63
    Third quarter   104 .81 104 .63
    Fourth quarter   112 .25 112 .25
2002:  
    First quarter   111 .91 110 .63
    Second quarter   111 .73 110 .75
    Third quarter   112 .13 110 .14
    Fourth quarter   115 .51 111 .88
    December   115 .51 114 .32
2003:  
    January   116 .70 115 .16
    February   115 .18 114 .76
    March   116 .43 115 .21
    April   116 .50 115 .63
    May   116 .90 115 .39
    June(1)   117 .72 116 .15

(1) From the period beginning June 1, 2003 until June 13, 2003.

     It is not practicable for us to determine the portion of the notes beneficially owned by U.S. persons.

 
  73  

 


 

TRADING ON THE MEXICAN STOCK EXCHANGE

     The Mexican Stock Exchange ( Bolsa Mexicana de Valores, S.A. de C.V. ), located in Mexico City, is the only stock exchange in Mexico. Founded in 1907, it is organized as a corporation whose shares are held by 30 brokerage firms, which are exclusively authorized to trade on the Exchange. Trading on the Mexican Stock Exchange takes place principally through automated systems, which are open between the hours of 8:30 a.m. and 3:00 p.m. Mexico City time, each business day. Trades in securities listed on the Mexican Stock Exchange can also be effected off the Exchange. The Mexican Stock Exchange operates a system of automatic suspension of trading in shares of a particular issuer as a means of controlling excessive price volatility, but under current regulations this system does not apply to securities such as the Series L Shares that are directly or indirectly (for example, through ADSs) quoted on a stock exchange outside Mexico.

     Settlement is effected two business days after a share transaction on the Mexican Stock Exchange. Deferred settlement, even by mutual agreement, is not permitted without the approval of the CNBV. Most securities traded on the Mexican Stock Exchange, including our shares, are on deposit with Instituciün para el Depüsito de Valores, S.A. de C.V. , commonly referred to as Indeval, a privately owned securities depositary that acts as a clearinghouse for Mexican Stock Exchange transactions.

 
  74  

 


 

Item 10. Additional Information

BYLAWS

     Set forth below is a brief summary of certain significant provisions of our bylaws, as amended, and Mexican law. This description does not purport to be complete and is qualified by reference to our bylaws and Mexican law. For a description of the provisions of our bylaws relating to our board of directors, executive officers and examiners, see “Item 6. Directors, Senior Management and Employees.”

Organization and Register

     We were incorporated on October 31, 1991, as a Mexican corporation ( sociedad anónima de capital variable ) in accordance with the Mexican Companies Law. We are registered in the Public Registry of Commerce of Mexico City on August 23, 1993 under the number 176543.

Purposes

     The purposes of our company may be found in Chapter 1, Article 2 of our bylaws and include the following general items: (a) to establish, promote and organize commercial or civil companies of any type, as well as to acquire and possess shares or participations in them; (b) to carry out all types of active and passive transactions involving bonds, shares, participations and securities of any type; (c) to provide or receive advisory, consulting or other types of services in business matters; (d) to conduct business with equipment, raw materials and any other items necessary to the companies in which we have an interest or with which we have commercial relations; (e) to acquire and dispose of trademarks, commercial names, copyrights, patents, inventions, franchises, distributions, concessions and processes; (f) to possess and operate real and personal property necessary for our purposes; to subscribe, buy and sell stocks, bonds and securities among other things; (g) to draw, accept, make, endorse or guarantee negotiable instruments, issue bonds secured with real property or unsecured, and to make us jointly liable, to grant security of any type with regard to obligations entered into by us or by third parties, and in general, to perform such acts, enter into such contracts and carry out such other transactions as may be necessary or conducive to our business purpose.

Voting Rights

     Series A Shares and Series D Shares have full voting rights but are subject to transfer restrictions. Series B Shares, if subscribed, will have full voting rights and will be freely transferable. Series L Shares are freely transferable but have limited voting rights. Series L Shares are not exchangeable for Series A Shares or Series D Shares or vice versa. Except for the restrictions on transfer of the Series A and Series D Shares, as well as limitations on the voting rights of Series L Shares, the respective rights of the Series A, Series D and Series L (but not Series B) Shares, voting as separate classes, to elect specified numbers of our directors and alternate directors and prohibitions on non-Mexican ownership of Series A Shares, the rights of holders of all series of capital stock are substantially identical. See “Item 6. Directors, Senior Management, and Employees”, “—Foreign Investment Legislation” and “—Transfer Restrictions”.

     Under our bylaws, holders of Series L Shares are entitled to vote only in limited circumstances. They may elect up to three of our eighteen directors and, in certain circumstances where holders of Series L Shares have not voted for the director elected by holders of the majority of such series of shares, they may be entitled to elect one or more additional directors. See “Item 6. Directors, Senior Management and Employees.” In addition, (i) transformation of our company from one type of company to another (other than changing from a variable capital to fixed-capital corporation and vice versa), (ii) any merger where we are not the surviving entity or any merger with an entity whose principal corporate purposes are different from those of our company or our subsidiaries, and (iii) cancellation of the registration of our shares with the National Registry of Securities (Registro Nacional de Valores or RNV) by the CNBV or with other foreign stock exchanges on which our shares may be listed, require a quorum of 82% of our capital stock (including the Series L Shares) and the vote of at least a majority of our capital stock voting (and not abstaining). The affirmative vote of 95% of our capital stock (including the Series L Shares) and the approval of the CNBV would be required to amend the provisions of our bylaws that require our controlling

 
  75  

 


 

shareholders, in the event of cancellation of the registration of any of our shares on RNV, to make a public offer to acquire such shares. Except as described above and in the following paragraph, the holders of Series L Shares have no voting rights. Holders of Series L Shares are not entitled to attend or to address meetings of shareholders at which they are not entitled to vote.

     Holders of ADRs representing our ADSs are entitled to instruct the depositary as to the exercise of the limited voting rights pertaining to the Series L Shares represented by their ADSs, subject to the terms of the ADS deposit agreement.

     Under Mexican law, holders of shares of any series are also entitled to vote as a class in a special meeting governed by the same rules that apply to extraordinary meetings, as described below, on any action that would prejudice the rights of holders of shares of such series but not rights of holders of shares of other series. In addition, a holder of shares of the series that might be prejudiced would be entitled to judicial relief against any prejudicial action taken without the required vote. The determination of whether an action requires a class vote on these grounds would initially be made by our board of directors or our examiners. A negative determination would be subject to judicial challenge by an affected shareholder, and the necessity for a class vote would ultimately be determined by a Mexican court. There are no other procedures for determining whether a particular proposed shareholder action requires a class vote, and Mexican law does not provide extensive guidance on the criteria to be applied in making such a determination.

Shareholders’ Meetings

     General shareholders’ meetings may be ordinary meetings or extraordinary meetings. General extraordinary meetings are those called to consider certain matters specified in Article 182 of the Mexican Companies Law and the bylaws, including, principally, amendments to the bylaws, liquidation, dissolution, merger, transformation from one type of corporate form to another, change in nationality, change of corporate purpose, issuance of convertible debentures and increases and reductions of the fixed portion of the capital. In addition, our bylaws require an extraordinary general meeting to consider the cancellation of the registration of our shares with the RNV or with other foreign stock exchanges on which its shares may be listed. General meetings called to consider all other matters are ordinary meetings, which must be held at least once each year. All other matters on which holders of Series L Shares are entitled to vote at a general shareholders meeting would be considered at an extraordinary general meeting.

     An ordinary general meeting of the holders of Series A, Series D and Series B Shares must be held at least once each year to consider the approval of the financial statements of our and certain of our subsidiaries for the preceding fiscal year, to elect examiners, to adopt the designation of directors determined by the holders of the Series A, Series D and Series L Shares at their respective special meetings and to determine the allocation of the profits of the preceding year.

     The quorum for special meetings of any series of shares is a majority of the holders of such shares, and action may be taken by holders of a majority of the shares. The quorum for ordinary and extraordinary general meetings at which holders of Series L Shares are not entitled to vote is 76% of the holders of our Series A, Series D and Series B Shares, and the quorum for an extraordinary general meeting at which holders of Series L Shares are entitled to vote is as set forth above.

     The board of directors, our examiners, or, under certain circumstances, a Mexican court, may call shareholders’ meetings. Holders of 10% or more of our capital stock may require the board of directors or the examiners to call a shareholders meeting at which the holders of Series L Shares would be entitled to vote, and holders of 10% or more of the Series A, Series B and Series D Shares may require the board of directors or the examiners to call a meeting at which the holders of Series L Shares would not be entitled to vote. Notice of meetings and the meeting agendas must be published in a newspaper of general circulation in Mexico City at least 15 days prior to the meeting. In order to attend a meeting, shareholders must deposit their shares and receive a certificate from our Corporate Secretary (or, in the case of Series A or Series D Shares, from our transfer agent) authorizing participation in such meeting at least 48 hours in advance of the time set thereof or, in the case of Series B or Series L Shares held in book-entry form through Indeval, submit certificates evidencing a deposit of the shares

 
  76  

 


 

with Indeval. If so entitled to attend the meeting, a shareholder may be represented by proxy. Our directors and examiners may not act as proxies.

     Under Mexican law, holders of 20% of our outstanding shares of common stock entitled to vote on a particular item may judicially oppose resolutions adopted at a general meeting if the following conditions are met: (i) such holders file a complaint with a Mexican court within 15 days after the adjournment of the meeting at which such action was taken; (ii) such holders’ complaint details the provisions of the Mexican law or our bylaws that are violated and the reason for their claim; and (iii) such holders were represented at the meeting when the action was taken or, if represented, voted against such action.

Dividend Rights

     At the annual ordinary general meeting of holders of Series A, Series D and Series B Shares, the board of directors submits our financial statements for the previous fiscal year, together with a report thereon by the board. The holders of Series A, Series D and Series B Shares, once they have approved the financial statements, determine the allocation of our net profits for the preceding year. They are required by law to allocate at least 5% of such net profits to a legal reserve, which is not thereafter available for distribution except as a stock dividend, until the amount of the legal reserve equals 20% of our historical capital stock (before the effect of restatement). The legal reserve on June 30, 1993 was Ps. 500,000. Thereafter, the shareholders may determine and allocate a certain percentage of net profits to any special reserve, including a reserve for open-market purchases of our shares. The remainder of net profits is available for distribution. All shares outstanding and fully paid (including Series L Shares) at the time a dividend or other distribution is declared are entitled to share equally in such dividend or other distribution. Shares which are only partially paid participate in a dividend or other distributions in the same proportion that such shares have been paid at the time of the dividend or other distributions. Treasury shares are not entitled to dividends or other distributions.

Liquidation

     Upon our liquidation, a liquidator may be appointed to wind up its affairs. All fully paid and outstanding shares of capital stock (including Series L Shares) will be entitled to participate equally in any distribution upon liquidation. Shares which are only partially paid participate in such distribution upon liquidation in the proportion that they have been paid at the time of liquidation. There are no liquidation preferences for any series of our shares.

Preemptive Rights

     In the event of a capital increase, a holder of existing shares (including Series L Shares) has a preferential right to subscribe for a sufficient number of shares of the same series to maintain the holder’s existing proportionate holdings of shares. Preemptive rights must be exercised within a term of not less than 15 days following the publication of notice of the capital increase in the Diario Oficial de la Federación and in one of the newspapers of general circulation in our corporate domicile. Under Mexican law, preemptive rights cannot be waived in advance of the issuance thereof and cannot be represented by an instrument that is negotiable separately from the corresponding share. As a result, there is no trading market for the rights in connection with a capital increase. Holders of ADSs that are U.S. persons or located in the United States may be restricted in their ability to participate in the exercise of such preemptive rights. See “Risk Factors—Risks Related to Our Controlling Shareholders and Capital Structure” for a description of the circumstances under which holders of ADSs may not be entitled to exercise such rights.

Foreign Investment Legislation

     Ownership by non-Mexicans of shares of Mexican enterprises is regulated by the 1993 Ley de Inversión Extranjera (the Foreign Investment Law) and the 1998 Regulations thereunder (the Foreign Investment Regulations). The Comisión Nacional de Inversión Extranjera (the National Foreign Investment Commission) is responsible for the administration of the Foreign Investment Law and its Regulations. In order to comply with restrictions on the percentage of their capital stock that may be owned by non-Mexican investors, Mexican

 
  77  

 


 

companies typically limit particular classes of their stock to Mexican ownership. Under the Foreign Investment Law, a trust for the benefit of one or more non-Mexican investors may qualify as Mexican if the trust meets certain conditions that will generally ensure that the non-Mexican investors do not determine how the shares are voted.

     The Foreign Investment Law generally allows foreign holdings of up to 100% of the capital stock of Mexican companies. However, the Law reserves certain economic activities exclusively for the Mexican state and certain other activities for Mexican individuals or Mexican corporations, the charters of which contain a prohibition on ownership by non-Mexicans of the corporation’s capital stock. Although the Foreign Investment Law grants broad authority to the Foreign Investment Commission to allow foreign investors to own more than 49% of the capital of Mexican enterprises after taking into consideration public policy and economic concerns our bylaws provide that Series A Shares shall at all times constitute no less than 51% of all outstanding common shares (excluding Series L Shares) and may only be held by Mexican investors.

Transfer Restrictions

     Our bylaws provide that no holder of Series A or Series D Shares may sell its Series A or D Shares unless it has disclosed the terms of the proposed sale and the name of the proposed buyer and has previously offered to sell such shares to the holders of the other such series for the same price and terms as it intended to sell the shares to a third party. If the shareholders being offered shares do not choose to purchase such shares within 90 days of the offer, the selling shareholder is free to sell the shares to such third party at the price and under the terms specified in such offer within a specified time. In addition, our bylaws impose certain procedures in connection with the pledge of any Series A or Series D Shares to any financial institution which are designed, among other things, to ensure that such pledged shares will be offered to the holders of the other such Series at market value prior to any foreclosure with respect thereto. Finally, a proposed transfer of Series A or Series D Shares other than a proposed sale or such a pledge, or a change of control of a holder of Series A or Series D Shares that is a subsidiary of a principal shareholder, would trigger rights of first refusal to purchase the subject shares at market value. See “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders—The Shareholders Agreement.”

Other Provisions

Redemption

     Our fully paid shares are subject to redemption in connection with either (i) a reduction of share capital or (ii) a redemption with retained earnings, which, in either case, must be approved by our shareholders at an extraordinary shareholders’ meeting. The shares subject to any such redemption would be selected by us by lot or in the case of redemption with retained earnings, by purchasing shares by means of a tender offer conducted on the Mexican Stock Exchange, in accordance with the Mexican Companies Law.

Capital Variations

     Any change in our authorized capital stock requires a resolution of an extraordinary general meeting of shareholders. We are permitted to issue shares constituting fixed capital and shares constituting variable capital. At present, all of the issued shares of our capital stock, including those Series B and Series L Shares that remain in our treasury, constitute fixed capital. See “—Voting Rights.” The fixed portion of our capital stock may only be increased or decreased by amendment of our bylaws upon resolution of an extraordinary general meeting of the shareholders. The variable portion of our capital stock may be increased or decreased by resolution of an ordinary general meeting of the shareholders without amending the by-law. Under Mexican law and our bylaws, the outstanding variable portion of our stock may be redeemed at the holder’s option at any time at a redemption price equal to the lower of: (i) 95% of the average market value of such shares on the Mexican Stock Exchange for 30 trading days on which the shares were quoted preceding the date on which the exercise of the option is effective and (ii) the book value of such shares at the end of the fiscal year in which the exercise of the option is effective. If the option is exercised during the first three quarters of a fiscal year, it is effective at the end of that fiscal year; but if it is exercised during the fourth quarter, it is effective at the end of the next succeeding fiscal year. The redemption price would be payable following the annual ordinary general meeting of holders of Series A, Series D and Series B Shares at which the relevant annual financial statements were approved.

 
  78  

 


 

     Fixed capital cannot be redeemed. Requests for redemption are satisfied only to the extent of available variable capital and in the order in which the requests are received. Requests that are received simultaneously are satisfied pro rata to the extent of available capital.

Forfeiture of Shares

     As required by Mexican law, our bylaws provide that our non—Mexican shareholders formally agree with the Secretaría de Relaciones Exteriores (the Ministry of Foreign Affairs) to: (i) to be considered as Mexicans with respect to our shares that they acquire or hold as well as to the property, rights, concessions, participation or interest owned by us or to the rights and obligations derived from any agreements we have with the Mexican government and (ii) not to invoke the protection of their own governments in matters relating to their ownership of our shares. Failure to comply with these provisions is subject to a penalty of forfeiture of such shareholders’ capital interests in favor of Mexico. Under this provision, a non-Mexican shareholder is deemed to have agreed not to invoke the protection of his own government by asking such government to interpose a diplomatic claim against the Mexican government with respect to the shareholder’s rights as a shareholder. In the opinion of Lic. Carlos Aldrete Ancira, our General Counsel, under this provision a non—Mexican shareholder is not deemed to have waived any other rights it may have, including any rights under the United States securities laws, with respect to its investment in our company. If the shareholder should invoke such governmental protection in violation of this agreement, its shares could be forfeited to the Mexican government. Mexican law requires that such a provision be included in the bylaws of all Mexican corporations unless such bylaws prohibit ownership of shares by non-Mexican persons.

Duration

     Our existence under the bylaws continues until 2090.

Purchase of Our Own Shares

     According to our bylaws, we generally may not repurchase our shares, subject to certain exceptions. First, we may repurchase fully paid shares for cancellation with distributable earnings pursuant to a decision of an extraordinary general meeting of shareholders. Second, pursuant to judicial adjudication, we may acquire the shares of a shareholder in satisfaction of a debt owed to us by such shareholder; we must sell any shares so acquired within three months, otherwise our capital stock will be reduced and such shares cancelled. Third, in accordance with our bylaws, we would also be permitted to repurchase our own shares on the Mexican Stock Exchange under certain circumstances, with funds from a special reserve created for such purpose. We may hold shares we repurchase as treasury shares, which would be treated as authorized and issued but not outstanding unless and until subsequently subscribed for and sold.

Conflict of Interest

     A shareholder voting on a business transaction in which its interests conflict with our interests may be liable for damages, but only if the transaction would not have been approved without such shareholder’s vote.

Actions against Directors

     Action for civil liabilities against directors may be initiated by resolution passed at a general ordinary shareholders’ meeting. In the event the shareholders decide to bring such action, the directors against whom such action is to be brought immediately cease to be directors. Additionally, shareholders (including holders of Series L Shares) representing, in the aggregate, not less than 15% of the outstanding shares may directly bring such action against directors, provided that (i) such shareholders did not concur in the decision at the general shareholders’ meeting not to take action against the directors, and (ii) the claim covers all the damages alleged to have been caused to us and not only the portion corresponding to such shareholders. Any recovery of damages with respect to such action will be for our benefit and not for the shareholders bringing action.

 
  79  

 


 

Appraisal Rights

     Whenever the shareholders approve a change of corporate purposes, change of nationality of the company, or transformation from one form of company to another, any shareholder entitled to vote who has voted against the change may withdraw from our company and receive the amount attributable to its shares under Mexican law, provided that the shareholder exercises its rights within 15 days following the adjournment of the meeting at which the change was approved. Because holders of Series L Shares are not entitled to vote on certain types of these changes, such withdrawal rights are available to holders of Series L Shares in fewer cases than to holders of other series of our capital stock.

Rights of Shareholders

     The protections afforded to minority shareholders under Mexican law are different from those in the United States and many other jurisdictions. The substantive law concerning fiduciary duties of directors has not been the subject of extensive judicial interpretation in Mexico, unlike many states in the United States where duties of care and loyalty elaborated by judicial decisions help to shape the rights of minority shareholders. Mexican civil procedure does not contemplate class actions or shareholder derivative actions, which permit shareholders in U.S. courts to bring actions on behalf of other shareholders or to enforce rights of the corporation itself. Shareholders cannot challenge corporate action taken at a shareholders’ meeting unless they meet certain procedural requirements, as described above under “—Shareholders’ Meetings.”

     As a result of these factors, in practice it may be more difficult for our minority shareholders to enforce rights against us or our directors or controlling shareholders than it would be for shareholders of a U.S. company.

     In addition, under the U.S. securities laws, as a foreign private issuer, we are exempt from certain rules that apply to domestic U.S. issuers with equity securities registered under the U.S. Securities Exchange Act of 1934, including the proxy solicitation rules, the rules requiring disclosure of share ownership by directors, officers and certain shareholders. We are also exempt from certain of the corporate governance requirements of the New York Stock Exchange, Inc., including the requirements concerning audit committees and independent directors.

Enforceability of Civil Liabilities

     We are organized under the laws of Mexico, and most of our directors, officers and controlling persons reside outside the United States. In addition, a substantial portion of our assets and their assets are located in Mexico. As a result, it may be difficult for investors to effect service of process within the United States on such persons. It may also be difficult to enforce against them, either inside or outside the United States, judgments obtained against them in U.S. courts, or to enforce in U.S. courts judgments obtained against them in courts in jurisdictions outside the United States, in any action based on civil liabilities under the U.S. federal securities laws. There is doubt as to the enforceability against such persons in Mexico, whether in original actions or in actions to enforce judgments of U.S. courts, of liabilities based solely on the U.S. federal securities laws.

 
  80  

 


 

MATERIAL CONTRACTS

     We manufacture, package, distribute, and sell soft drink beverages and bottled water under bottler agreements with The Coca-Cola Company. For a discussion of the terms of these contracts, see “Item 4. Information on the Company—Bottler Agreements” and “Item 7. Major Shareholders and Related Party Transactions—Related Party Transactions.” In addition, pursuant to a tradename licensing agreement with The Coca-Cola Company, we are authorized to use certain trademark names of The Coca-Cola Company. See “Item 4. Information on the Company—Bottler Agreements.”

     We are managed as a joint venture between CIBSA, a subsidiary of FEMSA, and certain subsidiaries of The Coca-Cola Company, pursuant to a shareholders agreement. For a discussion of the terms of this agreement, see “Item 7. Major Shareholders and Related Party Transactions—Major Shareholders—The Shareholders Agreement.”

     Pursuant to several supply agreements, we purchase crown caps, plastic bottle caps, cans, commercial refrigerators, lubricants, detergents, plastic cases, and substantially all of our returnable glass bottle requirements for our Mexican operations from FEMSA Empaques, a FEMSA subsidiary. Pursuant to a service agreement between our company and FEMSA Logística, a FEMSA subsidiary, FEMSA Logística transports finished products from our production facilities to our distribution centers in Mexico. See “Item 7. Major Shareholders and Related Party Transactions—Related Party Transactions” for a discussion of these and other transactions with our affiliates.

     We purchase the large majority of our non-returnable plastic bottles, as well as pre-formed plastic ingots for the production of non-returnable plastic bottles, from ALPLA, an authorized provider of PET for the Coca-Cola Company, pursuant to an agreement we entered into in April 1998. Under this agreement, we rent plant space to ALPLA, where it produces PET bottles and ingots to certain specifications and quantities for our use.

     On November 2, 2001, we entered into two franchise bottling agreements with Promotora de Marcas Nacionales, a subsidiary of Emprex, for the bottling and distribution of Mundet brands in most of our Mexican territories. The terms and conditions of the franchise agreements are similar to the current arrangements that we have entered into with The Coca-Cola Company for the bottling and distribution of Coca-Cola trademark soft drink beverages. See “Item 4. Information on the Company—Bottler Agreements.”

     See “Item 5. Operating and Financial Review and Prospects—Contractual Obligations” for a brief discussion of certain terms of our significant debt agreements.

 
  81  

 


 

EXCHANGE CONTROLS

     The Mexican economy has suffered balance of payment deficits and shortages in foreign exchange reserves. While the Mexican government does not currently restrict the ability of Mexican or foreign persons or entities to convert pesos to U.S. dollars, no assurance can be given that the Mexican government will not institute a restrictive exchange control policy in the future.

 
  82  

 


 

TAXATION

     The following summary contains a description of certain U.S. federal income and Mexican federal tax consequences of the purchase, ownership and disposition of the 8.95% Notes due November 1, 2006, referred to in this annual report as the Notes, Series L Shares or ADSs by a holder that is a citizen or resident of the United States, a U.S. domestic corporation or a person or entity that otherwise will be subject to U.S. federal income tax on a net income basis in respect of the Notes, Series L Shares or ADSs, referred to in this annual report as a U.S. holder, but it does not purport to be a description of all of the possible tax considerations that may be relevant to a decision to purchase the Notes, Series L Shares or ADSs. In particular, this discussion does not address all Mexican or U.S. federal income tax considerations that may be relevant to a particular investor, nor does it address the special tax rules applicable to certain categories of investors, such as banks, dealers, traders who elect to mark to market, tax-exempt entities, insurance companies, investors who hold the Notes, Series L Shares or ADSs as part of a hedge, straddle, conversion or integrated transaction or investors who have a “functional currency” other than the U.S. dollar. This summary deals only with U.S. holders that will hold the Notes, Series L Shares or ADSs as capital assets, but does not address the tax treatment of a U.S. holder that owns or is treated as owning 10% or more of the voting shares (including Series L Shares) of our company. Nor does it address the situation of holders of Notes who did not acquire the Notes as part of the initial distribution.

     This summary is based upon tax laws of the United States and Mexico as in effect on the date of this annual report, including the provisions of the income tax treaty between the United States and Mexico, referred in this annual report as the Tax Treaty, which are subject to change. The summary does not address any tax consequences under the laws of any state or locality of Mexico or the United States or the laws of any taxing jurisdiction other than the federal laws of Mexico and the United States. Holders of the Notes, Series L Shares or ADSs should consult their tax advisers as to the U.S., Mexican or other tax consequences of the purchase, ownership and disposition of Notes, Series L Shares or ADSs, including, in particular, the effect of any foreign, state or local tax laws.

Mexican Taxation

     For purposes of this summary, the term “non-resident holder” means a holder that is not a resident of Mexico and that does not hold the Notes, Series L Shares, or ADSs in connection with the conduct of a trade or business through a permanent establishment or fixed base in Mexico. For purposes of Mexican taxation, an individual is a resident of Mexico if he or she has established his or her home in Mexico, unless he or she has resided in another country for more than 183 days (whether consecutive or not) during a calendar year, and can demonstrate that he or she has become a resident of that country for tax purposes. A legal entity is a resident of Mexico either if it is organized under the laws of Mexico or if it has its principal place of business or its place of effective management in Mexico. A Mexican citizen is presumed to be a resident of Mexico unless such a person can demonstrate that the contrary is true. If a legal entity or an individual is deemed to have a permanent establishment in Mexico for tax purposes, all income attributable to such a permanent establishment will be subject to Mexican taxes, in accordance with applicable tax laws.

Tax Considerations Relating to the Notes

Taxation of Interest and Principal in Respect of the Notes. Under Mexican income tax law, payments of interest by a Mexican issuer in respect of its notes (including payments of principal in excess of the issue price of such notes, which, under Mexican law, are deemed to be interest) to a non-resident holder will generally be subject to a Mexican withholding tax assessed at a rate of 4.9% if (i) the relevant notes are registered with the Special Section of the National Registry of Securities and Intermediaries maintained by the National Banking and Securities Commission, (ii) the notes are placed, through banks or brokerage houses, in a country that has entered into a treaty to avoid double taxation with Mexico, and (iii) no party related to us (defined under the applicable law as parties that are (x) shareholders of our company that own, directly or indirectly, individually or collectively, with related persons (within the meaning of the applicable law) more than ten percent (10%) of our voting stock or (y) corporations more than twenty percent (20%) of the stock of which is owned, directly or indirectly, individually or

 
  83  

 


 

collectively, by related persons of our company), directly or indirectly, is the effective beneficiary of five percent (5%) or more of the aggregate amount of each such interest payment.

     Apart from the Mexican income tax law discussed in the preceding paragraph, other provisions reducing the rate of Mexican withholding taxes may also apply. Under the Tax Treaty, the rate would be 4.9% for certain holders that are residents of the United States (within the meaning of the Tax Treaty). If the requirements described in the preceding paragraph are not met and no other provision reducing the rate of Mexican withholding taxes applies, such interest payments will be subject to a Mexican withholding tax assessed at a rate of 10%.

     Payments of interest made by us with respect to the Notes to non-Mexican pension or retirement funds will be exempt from Mexican withholding taxes, provided that any such fund (i) is duly incorporated pursuant to the laws of its country of origin and is the effective beneficiary of the interest accrued, (ii) is exempt from income tax in such country, and (iii) is registered with the Ministry of Finance for that purpose.

     We have agreed, subject to specified exceptions, to pay additional amounts, referred to in this annual report as Additional Amounts, to the holders of the Notes in respect of the Mexican withholding taxes mentioned above. If we pay Additional Amounts in respect of such Mexican withholding taxes, any refunds received with respect to such Additional Amounts will be for the account of our company.

     Holders or beneficial owners of Notes may be requested by us to provide certain information or documentation required by applicable law to facilitate the determination of the appropriate withholding tax rate applicable to such holders or beneficial owners. In the event that the specified information or documentation concerning the holder or beneficial owner, if requested, is not provided on a timely basis, our obligation to pay Additional Amounts may be limited.

     Under existing Mexican law and regulations, a non-resident holder will not be subject to any Mexican taxes in respect of payments of principal made by us with respect to the Notes.

Taxation of Dispositions of Notes. Capital gains resulting from the sale or other disposition of the Notes by a non-resident holder will not be subject to Mexican income or other taxes.

Tax Considerations Relating to the Series L Shares and the ADSs

Taxation of Dividends. Under Mexican income tax law, dividends, either in cash or in kind, paid with respect to the Series L Shares represented by ADSs or the Series L Shares are not subject to Mexican withholding tax.

Taxation of Dispositions of ADSs or Series L Shares. Gains from the sale or disposition of ADSs by non-resident holders will not be subject to Mexican withholding tax. Gains from the sale of Series L Shares carried out by non-resident holders through the Mexican Stock Exchange or other securities markets approved by the Mexican Ministry of Finance will generally be exempt from Mexican tax provided certain additional requirements are met. Also, certain restrictions will apply if the Series L Shares are transferred as a consequence of public offerings.

     Gains on the sale or other disposition of Series L Shares or ADSs made in other circumstances generally would be subject to Mexican tax, regardless of the nationality or residence of the transferor. However, under the Tax Treaty, a holder that is eligible to claim the benefits of the Tax Treaty will be exempt from Mexican tax on gains realized on a sale or other disposition of Series L Shares or ADSs in a transaction that is not carried out through the Mexican Stock Exchange or other approved securities markets, so long as the holder did not own, directly or indirectly, 25% or more of our total capital stock (including Series L Shares represented by ADSs) within the 12-month period preceding such sale or other disposition. Deposits of Series L Shares in exchange for ADSs and withdrawals of Series L Shares in exchange for ADSs will not give rise to Mexican tax.

     Non-resident holders that do not meet the requirements referred to above are subject to a 5% withholding tax on the gross sales price received upon the sale of Series L Shares through the Mexican Stock Exchange. Alternatively, non-resident holders may elect to be subject to a 20% tax rate on their net gains from the sale as

 
  84  

 


 

calculated pursuant to the Mexican Income Tax Law provisions. In both cases, the financial institutions involved in the transfers must withhold the tax.

     The Mexican tax rules governing the taxation of gains of nonresident holders on dispositions of their Series L Shares or ADSs were amended during 2002. Nonresident holders who disposed of their Series L Shares or ADSs during 2002 should consult their own Mexican tax advisors for the Mexican tax treatment of such dispositions.

Other Mexican Taxes

     There are no Mexican inheritance, gift, succession or value added taxes applicable to the ownership, transfer, exchange or disposition of the Notes, ADSs or the Series L Shares, although gratuitous transfers of Series L Shares may in certain circumstances cause a Mexican federal tax to be imposed upon the recipient. There are no Mexican stamp, issue, registration or similar taxes or duties payable by holders of the Notes, ADSs or Series L Shares.

United States Taxation

Tax Considerations Relating to the Notes

Taxation of Interest and Additional Amounts in Respect of the Notes. A U.S. holder will treat the gross amount of interest and Additional Amounts ( i.e. , without reduction for Mexican withholding taxes) as ordinary interest income in respect of the Notes. Mexican withholding taxes paid at the appropriate rate applicable to the U.S. holder will be treated as foreign income taxes eligible for credit against such U.S. holder’s United States federal income tax liability, subject to generally applicable limitations and conditions, or, at the election of such U.S. holder, for deduction in computing such U.S. holder’s taxable income. Interest and Additional Amounts constitute income from sources without the United States for foreign tax credit purposes. During any period where the applicable withholding rate is 4.9%, such income generally will constitute “passive income” or, in the case of certain U.S. holders, “financial services income.” If the Mexican withholding tax rate applicable to a U.S. holder is 5% or more, however, such income generally will constitute “high withholding tax interest.”

     The calculation of foreign tax credits and, in the case of a U.S. holder that elects to deduct foreign taxes, the availability of deductions, involves the application of rules that depend on a U.S. holder’s particular circumstances. U.S. holders should consult their own tax advisors regarding the availability of foreign tax credits and the treatment of Additional Amounts.

     Foreign tax credits may not be allowed for withholding taxes imposed in respect of certain short-term or hedged positions in securities or in respect of arrangements in which a U.S. holder’s expected economic profit is insubstantial. U.S. holders should consult their own advisers concerning the implications of these rules in light of their particular circumstances.

     A holder or beneficial owner of Notes that is, with respect to the United States, a foreign corporation or a nonresident alien individual, referred to in this annual report as a Non-U.S. holder, generally will not be subject to United States federal income or withholding tax on interest income or Additional Amounts earned in respect of Notes, unless such income is effectively connected with the conduct by the Non-U.S. holder of a trade or business in the United States.

Taxation of Dispositions of Notes. A gain or loss realized by a U.S. holder on the sale, exchange, redemption or other disposition of Notes generally will be a long-term capital gain or loss if, at the time of the disposition, the Notes have been held for more than one year. Long-term capital gain recognized by a U.S. holder that is an individual is subject to lower rates of federal income taxation than ordinary income or short-term capital gain. The deduction of capital loss is subject to limitations for U.S. federal income tax purposes.

 
  85  

 


 

Tax Considerations Relating to the Series L Shares and the ADSs

     In general, for U.S. federal income tax purposes, holders of ADSs will be treated as the owners of the Series L Shares represented by those ADSs.

Taxation of Dividends. The gross amount of any dividends paid with respect to the Series L Shares represented by ADSs or the Series L Shares generally will be included in the gross income of a U.S. holder as ordinary income on the day on which the dividends are received by the U.S. holder, in the case of the Series L Shares, or by the Depositary, in the case of the Series L Shares represented by ADSs, and will not be eligible for the dividends received deduction allowed to corporations under the Internal Revenue Code of 1986, as amended. Dividends, which will be paid in pesos, will be includible in the income of a U.S. holder in a U.S. dollar amount calculated, in general, by reference to the exchange rate in effect on the date that they are received by the U.S. holder, in the case of the Series L Shares, or by the Depositary, in the case of the Series L Shares represented by the ADSs (regardless of whether such pesos are in fact converted into U.S. dollars on such date). If such dividends are converted into U.S. dollars on the date of receipt, a U.S. holder generally should not be required to recognize foreign currency gain or loss in respect of the dividends. Subject to certain exceptions for short-term and hedged positions, the U.S. dollar amount of dividends received by an individual U.S. holder in respect of Series L Shares or ADSs after December 31, 2002 and before January 1, 2009 is subject to taxation at a maximum rate of 15%. U.S. holders should consult their own tax advisors regarding the availability of the reduced dividends tax rate in light of their own particular circumstances. U.S. holders should consult their tax advisors regarding the treatment of the foreign currency gain or loss, if any, on any pesos received that are converted into U.S. dollars on a date subsequent to the date of receipt. Dividends generally will constitute foreign source “passive income” or, in the case of certain U.S. holders, “financial services income” for U.S. foreign tax credit purposes.

     Distributions to holders of additional Series L Shares with respect to their ADSs that are made as part of a pro rata distribution to all of our shareholders generally will not be subject to U.S. federal income tax.

     A holder of Series L Shares or ADSs that is, with respect to the United States, a foreign corporation or Non-U.S. holder generally will not be subject to U.S. federal income or withholding tax on dividends received on Series L Shares or ADSs, unless such income is effectively connected with the conduct by the Non-U.S. holder of a trade or business in the United States.

Taxation of Capital Gains. A gain or loss realized by a U.S. holder on the sale or other disposition of ADSs or Series L Shares will be subject to U.S. federal income taxation as capital gain or loss in an amount equal to the difference between the amount realized on the disposition and such U.S. holder’s tax basis in the ADSs or the Series L Shares. Any such gain or loss will be a long-term capital gain or loss if the ADSs or Series L Shares were held for more than one year on the date of such sale. Long-term capital gain recognized by a U.S. holder that is an individual is subject to lower rates of federal income taxation than ordinary income or short-term capital gain. The deduction of capital loss is subject to limitations for U.S. federal income tax purposes. Deposits and withdrawals of Series L Shares by U.S. holders in exchange for ADSs will not result in the realization of gain or loss for U.S. federal income tax purposes.

     Gain, if any, realized by a U.S. holder on the sale or other disposition of Series L Shares or ADSs will be treated as U.S. source income for U.S. foreign tax credit purposes. Consequently if a Mexican withholding tax is imposed on the sale or disposition of Series L Shares, a U.S. holder that does not receive significant foreign source income from other sources may not be able to derive effective U.S. foreign tax credit benefits in respect of these Mexican taxes. U.S. holders should consult their own tax advisors regarding the application of the foreign tax credit rules to their investment in, and disposition of, Series L Shares.

     A Non-U.S. holder of Series L Shares or ADSs will not be subject to U.S. federal income or withholding tax on any gain realized on the sale of Series L Shares or ADSs, unless (i) such gain is effectively connected with the conduct by the Non-U.S. holder of a trade or business in the United States, or (ii) in the case of gain realized by an individual Non-U.S. holder, the Non-U.S. holder is present in the United States for 183 days or more in the taxable year of the sale and certain other conditions are met.

 
  86  

 


 

United States Backup Withholding and Information Reporting

     A U.S. holder of Series L Shares, ADSs or notes may, under certain circumstances, be subject to “backup withholding” with respect to certain payments to such U.S. holder, such as dividends, interest or the proceeds of a sale or disposition of Series L Shares, ADSs or Notes, unless such holder (i) is a corporation or comes within certain exempt categories, and demonstrates this fact when so required, or (ii) provides a correct taxpayer identification number, certifies that it is not subject to backup withholding and otherwise complies with applicable requirements of the backup withholding rules. Any amount withheld under these rules does not constitute a separate tax and will be creditable against the holder’s U.S. federal income tax liability. While Non-U.S. holders generally are exempt from backup withholding, a Non-U.S. holder may, in certain circumstances, be required to comply with certain information and identification procedures in order to prove this exemption.

 
  87  

 


 

DOCUMENTS ON DISPLAY

     We file reports, including annual reports on Form 20-F, and other information with the Securities and Exchange Commission pursuant to the rules and regulations of the SEC that apply to foreign private issuers. You may read and copy any materials filed with the SEC at its public reference rooms in Washington, D.C., at 450 Fifth Street, N.W., Washington, D.C. 20549. Please call the SEC at 1-800-SEC-0330 for further information on the public reference room. As a foreign private issuer, we were not required to make filings with the SEC by electronic means prior to November 4, 2002, although we were permitted to do so. Any filings we make electronically will be available to the public over the Internet at the SEC’s web site at http://www.sec.gov.

     The annual and quarterly reports of Panamco referenced in this annual report may be inspected and copied at the offices of the SEC referenced above. Such information is also available on the SEC’s web site at http://www.sec.gov. Such reports do not constitute part of this annual report and are not incorporated by reference into this annual report.

 
  88  

 


 

Item 11. Quantitative and Qualitative Disclosures about Market Risk

     In connection with our business activities, we have issued and hold financial instruments that currently expose us to market risks related to changes in interest rates, foreign currency exchange rates and commodity prices. In May 2003, as a result of the Panamco acquisition, we incurred or acquired significant new indebtedness, which significantly increased our exposure to market risks relating to changes in interest rates and foreign currency exchange rates. See “Item 5. Operating and Financial Review and Prospects-Contractual Obligations. We are also subject to exchange rate risks resulting from our subsidiaries outside Mexico that report their results in currencies other than Mexican pesos.

     We currently do not hedge our interest rate or exchange rate risks with derivative instruments, but may do so in the future.

Interest Rate Risk

     Interest rate risk exists principally with respect to our indebtedness that bears interest at floating rates. At December 31, 2002, we had outstanding indebtedness of Ps.3,177.4 million, of which approximately 99.9% bore interest at fixed interest rates and approximately 0.1% bore interest at variable interest rates. The interest rate on our variable rate debt is determined by reference to the London Interbank Offer Rate, or LIBOR, a benchmark rate used for Eurodollar loans. LIBOR increases would, consequently, increase our interest payments.

     The table below provides information about our financial instruments that are sensitive to changes in interest rates, presenting principal payments and related weighted average interest rates by expected maturity dates. Weighted average variable rates are based on the LIBOR curve on December 31, 2002, plus spread contracted by us. The instruments’ actual payments are denominated in U.S. dollars, which are presented in pesos, our reporting currency, in the table below, utilizing the December 31, 2002 exchange rate of Ps.10.459 Mexican pesos per dollar. The fair value of long-term bank loans and syndicated loans is based on the discounted value of contractual cash flows. The discount rate is estimated using rates currently offered for debt with similar remaining maturities. The fair value of long-term notes payable is based on quoted market prices.

Principal by Year of Maturity
At December 31, 2002
(millions of constant Mexican pesos)

 

 

 

 

2007


 

2008
and
thereafter


2002


2001


2003


 

2004


 

2005


 

2006


 

Total


 

Fair
Value


Total


 

Fair
Value


Fixed Rate Debt

                                   

  Principal

-

 

1,045.9

 

-

 

2,091.8

     

-

 

3,137.7

 

3,558.6

2,911.0

 

3,242.5

  Weighted average rate

-

 

9.4

%

-

 

9.0

%    

-

 

9.1

%

-

9.1

%  
                                     

Variable Rate Debt

 

 

 

 

 

 

 

 

  Principal

9.3

 

9.3

 

7.0

 

7.0

 

7.0

 

1.8

 

41.4

 

41.4

51.8

 

51.8

  Weighted average rate

8.7

%

8.7

%

9.4

%

9.4

%

9.4

%

9.1

%

9.1

%

-

9.5

%  

     A hypothetical, instantaneous and unfavorable change of 100 basis points in the average interest rate applicable to floating-rate liabilities held at December 31, 2002 would have increased our interest expense in 2002 by approximately Ps.0.4 million, or 0.1%, over a 12-month period.

Exchange Rate Risk

     Our principal exchange rate risk involves changes in the value of the peso relative to the U.S. dollar. In 2002, approximately 92% of our consolidated total revenues were denominated in pesos, and 8% were denominated in Argentine pesos. We estimate that a majority of our consolidated costs and expenses are denominated in pesos for Mexican subsidiaries and in Argentine pesos for Coca-Cola FEMSA de Buenos Aires. As of December 31,

 
  89  

 


 

2002, all our indebtedness was denominated in U.S. dollars. Decreases in the value of the peso relative to the U.S. dollar will increase the cost in pesos of our foreign currency denominated operating costs and expenses and of the debt service obligations with respect to our foreign currency denominated indebtedness. A depreciation of the peso relative to the U.S. dollar will also result in foreign exchange losses as the peso value of our foreign currency denominated indebtedness is increased.

     Our exposure to market risk associated with changes in foreign currency exchange rates relates primarily to U.S. dollar-denominated debt obligations as shown in the interest risk table above.

     As of December 31, 2002, we did not have any forward agreements to hedge our liabilities denominated in US dollars and we did not have any call option agreements to buy U.S. dollars. A hypothetical, instantaneous 10% devaluation in the value of the peso relative to the U.S. dollar occurring on December 31, 2002, would have resulted in a decrease in our net consolidated integral cost of financing of approximately Ps.16.9 million over a 12-month period, reflecting a foreign exchange gain generated by the cash balances held in U.S. dollars as of that date, net of the loss based on our U.S. dollar-denominated indebtedness at December 31, 2002. However, this result does not take into account any gain on monetary position that would be expected to result from an increase in the inflation rate generated by a devaluation of the peso relative to the U.S. dollar, which gain on monetary position would reduce the consolidated net integral cost of financing. After the Panamco acquisition, we have a net monetary liability position in U.S. dollars, which could result in significant increases in the integral costs of financing in the event of a devaluation of the Mexican peso.

Commodity Price Risk

     On December 31, 2002 the Company signed various derivative contracts with different financial institutions to hedge the cost of aluminum for 2003 and 2004. These contracts vary in nature, but all settle exclusively in cash.

Maturity
Date
Contract
Type
Notional
Amount
Fair Value Tonage

2003 Seagull Ps.23,806       Ps.(894)      1,584    
Swaps 53,589 (929 ) 3,674

2004 Swaptions 34,556 (2,381 ) 2,360
Swaps 20,189 (427 ) 1,370

     The fair value is estimated based on quoted market prices to terminate the contracts at December 31, 2002.

Equity Risk

     In 1997, certain of our subsidiaries commenced an executive incentive program, which expired in accordance with its terms in March 2003 with no payments having been done under the program. In November 1997, we hedged our obligations under the executive incentive program by investing in options related to FEMSA BD Units. See “Item 6. Directors, Senior Management and Employees—Compensation of Directors and Officers.”

 
  90  

 


 

Items 12-14. Not Applicable

Item 15. Controls and Procedures

     (a) Within the 90 days prior to the date of this report, the Company carried out an evaluation under the supervision and with the participation of the Company’s management, including the Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of the Company’s disclosure controls and procedures. There are inherent limitations to the effectiveness of any system of disclosure controls and procedures, including the possibility of human error and the circumvention or overriding of the controls and procedures. Accordingly, even effective disclosure controls and procedures can only provide reasonable assurance of achieving their control objectives. Based upon and as of the date of the Company’s evaluation, the Chief Executive Officer and Chief Financial Officer concluded that the disclosure controls and procedures are effective to provide reasonable assurance that information required to be disclosed in the reports the Company files and submits under the Exchange Act is recorded, processed, summarized and reported as and when required.

     (b) There were no significant changes in our internal controls or in other factors that could significantly affect our internal controls subsequent to the date we carried out our evaluation.

Items 16-17. Not Applicable

Item 18. Financial Statements

     Reference is made to Item 19(a) for a list of all financial statements filed as part of this annual report.

Item 19. Exhibits

(a) List of Financial Statements Page
Report of Independent Public Accountants F-1  
Consolidated Balance Sheets at December 31, 2002 and 2001 F-2  
Consolidated Income Statements For the Years Ended
   December 31, 2002, 2001 and 2000 F-4  
Consolidated Statements of Changes in Financial Position For
   the Years Ended December 31, 2002, 2001 and 2000 F-5  
Consolidated Statements of Changes in Stockholders’ Equity
   For the Years Ended December 31, 2002, 2001 and 2000 F-6  
Notes to the Consolidated Financial Statements* F-7  

* All supplementary schedules relating to the registrant are omitted because they are not required or because the required information, where material, is contained in the Financial Statements or Notes thereto.

(b) List of Exhibits

Exhibit No: Description

Exhibit 1.1 Bylaws ( Estatutos Sociales ) of Coca-Cola FEMSA, dated May 12, 1993 (incorporated by reference to Exhibit 3.4 to Coca-Cola FEMSA’s Registration Statement on Form F-1 filed on August 13, 1993 (File No. 333-67380)).

 
  91  

 


 

Exhibit No: Description

Exhibit 1.2 Amendment to the Bylaws of Coca-Cola FEMSA, dated June 21, 1993 (incorporated by reference to Exhibit 3.5 to Coca-Cola FEMSA’s Registration Statement on Form F-1 filed on August 13, 1993 (File No. 333-67380)).

Exhibit 1.3 Amendment to the Bylaws of Coca-Cola FEMSA, dated May 6, 2003 (English translation).

Exhibit 2.1 Deposit Agreement among Coca-Cola FEMSA, the Bank of New York as Depositary and Holders and Beneficial Owners of American Depository Receipts, dated as of September 1, 1993 (incorporated by reference to Exhibit 3.5 to the Registration Statement of FEMSA on Form F-4 filed on April 9, 1998 (File No. 333-8618)).

Exhibit 2.2 Indenture Agreement between Coca-Cola FEMSA and Citibank, N.A., as Trustee, dated as of October 28, 1996 (incorporated by reference to Exhibit 2.1 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 30, 1997 (File No. 1-12260)).

Exhibit 2.3 Note Purchase Agreement between Coca-Cola FEMSA and the holders specified therein, dated as of August 26, 1994 (incorporated by reference to Exhibit 10.4 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 30, 1995 (File No. 1-12260)).

Exhibit 2.4 Indenture, dated July 11, 1997, by and between Panamco and The Chase Manhattan Bank, as Trustee (incorporated by reference to Exhibit 4.1 of Panamco’s Registration Statement on Form F-4, (File No. 333-7918)).

Exhibit 2.5 Bridge Loan Agreement, dated as of April 23, 2003 by and among Coca-Cola FEMSA, JPMorgan Chase Bank, Banco J.P. Morgan, S.A., Morgan Stanley Senior Funding, Inc., J.P. Morgan Securities Inc., Banco Nacional de México, S.A., BBVA Bancomer and ING Bank, N.V.

Exhibit 2.6 Term Loan Agreement dated April 23, 2003 by and among Coca-Cola FEMSA, JPMorgan Chase Bank, Banco J.P. Morgan, S.A., Morgan Stanley Senior Funding, Inc., J.P. Morgan Securities Inc., Banco Nacional de México, S.A., BBVA Bancomer and ING Bank, N.V.

Exhibit 4.1 Bottler Agreement with respect to the Valley of Mexico between Coca-Cola FEMSA and The Coca-Cola Company, dated June 21, 1993 (incorporated by reference to Exhibit 10.1 to Coca-Cola FEMSA’s Registration Statement on Form F-1 filed on August 13, 1993 (File No. 333-67380)).

Exhibit 4.2 Supplemental Agreement with respect to the Valley of Mexico between Coca-Cola FEMSA and The Coca-Cola Company, dated June 21, 1993 (incorporated by reference to Exhibit 10.3 to Coca-Cola FEMSA’s Registration Statement on Form F-1 filed on August 13, 1993 (File No. 333-67380)).

Exhibit 4.3 Bottler Agreement with respect to the Southeast Territory in Mexico between Coca-Cola FEMSA and The Coca-Cola Company, dated June 21, 1993 (incorporated by reference to Exhibit 10.2 to Coca-Cola FEMSA’s Registration Statement on Form F-1 filed on August 13, 1993 (File No. 333-67380)).

 
  92  

 


 

Exhibit No: Description

Exhibit 4.4 Supplemental Agreement with respect to the Southeast Territory in Mexico between Coca-Cola FEMSA and The Coca-Cola Company, dated June 21, 1993 (incorporated by reference to Exhibit 10.4 to Coca-Cola FEMSA’s Registration Statement on Form F-1 filed on August 13, 1993 (File No. 333-67380)).

Exhibit 4.5 Bottler Agreement with respect to the Gran Buenos Aires area between Coca-Cola FEMSA and The Coca-Cola Company, dated August 22, 1994 (incorporated by reference to Exhibit 10.1 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 30, 1995 (File No. 1-12260)).

Exhibit 4.6 Supplemental Agreement with respect to the Gran Buenos Aires area between Coca-Cola FEMSA and The Coca-Cola Company, dated August 22, 1994 (incorporated by reference to Exhibit 10.2 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 30, 1995 (File No. 1-12260)).

Exhibit 4.7 Amendment, dated August 4, 1995, to Bottler Agreement with respect to the Gran Buenos Aires area, dated August 22, 1994, between Coca-Cola FEMSA and The Coca-Cola Company (incorporated by reference to Exhibit 10.3 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 28, 1996 (File No. 1-12260)).

Exhibit 4.8 Bottler Agreement with respect to former SIRSA San Isidro Refrescos, S.A. I y C (“SIRSA”) territory, dated December 1, 1995, between Coca-Cola FEMSA and The Coca-Cola Company (incorporated by reference to Exhibit 10.4 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 28, 1996 (File No. 1-12260)).

Exhibit 4.9 Supplemental Agreement with respect to former SIRSA territory between Coca-Cola FEMSA and The Coca-Cola Company, dated December 1, 1995 (incorporated by reference to Exhibit 10.6 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 28, 1996 (File No. 1-12260)).

Exhibit 4.10 Amendment, dated February 1, 1996, to Bottler Agreement with respect to former SIRSA territory, dated December 1, 1995, between Coca-Cola FEMSA and The Coca-Cola Company (incorporated by reference to Exhibit 10.5 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 28, 1996 (File No. 1-12260)).

Exhibit 4.11 Amendment, dated October 30, 1997, to Bottler Agreement with respect to the Southeast of Mexico Territory and the Tapachula area in Mexico, dated June 21, 1993, between Coca-Cola FEMSA and The Coca-Cola Company (with an English translation) (incorporated by reference to Exhibit 4.11 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 20, 2001 (File No. 1-12260)).

Exhibit 4.12 Amendment, dated May 22, 1998, to Bottler Agreement with respect to the former SIRSA territory, dated December 1, 1995, between Coca-Cola FEMSA and The Coca-Cola Company (with an English translation) (incorporated by reference to Exhibit 4.12 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 20, 2001 (File No. 1-12260)).

Exhibit 4.13 Amended and Restated Shareholders Agreement by and among CIBSA, Emprex, The Coca-Cola Company and Inmex, dated as of July 6, 2002.

 
  93  

 


 

Exhibit No: Description

Exhibit 4.14 Amendment, dated May 6, 2003, to the Amended and Restated Shareholders Agreement, dated July 6, 2002, among CIBSA, Emprex, The Coca-Cola Company, Inmex, Atlantic Industries, Dulux CBAI 2003 B.V. and Dulux CBEXINMX 2003 B.V.

Exhibit 4.15 Services Agreement between Coca-Cola FEMSA and FEMSA Logística, dated November 7, 2001 (with an English translation) (incorporated by reference to Exhibit 4.15 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on June 20, 2001 (File No. 1-12260)).

Exhibit 4.16 Supply Agreement between Coca-Cola FEMSA and FEMSA Empaques, dated June 21, 1993 (incorporated by reference to Exhibit 10.7 to Coca-Cola FEMSA’s Registration Statement on Form F-1 filed on August 13, 1993 (File No. 333-67380)).

Exhibit 4.17 Coca-Cola Tradename License Agreement between Coca-Cola FEMSA and The Coca-Cola Company, dated June 21, 1993 (incorporated by reference to Exhibit 10.40 to FEMSA’s Registration Statement on Form F-4 filed on April 9, 1998 (File No. 333-8618)).

Exhibit 4.18 Supply Agreement between ALPLA Fábrica de Plásticos, S.A. de C.V. and Industria Embotelladora de México, S.A. de C.V., dated April 3, 1998 (with an English translation) (incorporated by reference to Exhibit 4.18 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on July 1, 2002 (File No. 1-12260)).*

Exhibit 4.19 Franchise Agreement between Promotora de Marcas Nacionales, S.A. de C.V. and Inmuebles del Golfo, S.A. de C.V., dated November 2, 2001 (with an English translation) (incorporated by reference to Exhibit 4.19 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on July 1, 2002 (File No. 1-12260)).*

Exhibit 4.20 Franchise Agreement between Promotora de Marcas Nacionales, S.A. de C.V. and Propimex, S.A. de C.V., dated November 2, 2001 (with an English translation) (incorporated by reference to Exhibit 4.20 to Coca-Cola FEMSA’s Annual Report on Form 20-F filed on July 1, 2002 (File No. 1-12260)).*

Exhibit 4.21 Share Subscription Agreement, dated as of October 2, 2002, entered by and among Coca Cola de Panama as Seller and CA Beverages, Inc. as Buyer (incorporated by reference to Exhibit 10.49 of Panamco’s Annual Report on Form 10-K for the year ended December 31, 2002 (File No. 1-2290)).

Exhibit 4.22 Coca Cola OPA Trust Agreement, dated as of October 2, 2002, entered by and among Coca Cola de Panama Compania Embotelladora, S.A. as the Settlor, Banco General, S.A. as the Trustee, Fundacion Pro Accionistas Minoritarios de Coca Cola de Panama y Cervecerias Baru-Panama as the Representative and CA Beverages, Inc. (incorporated by reference to Exhibit 10.50 of Panamco’s Annual Report on Form 10-K for the year ended December 31, 2002 (File No. 1-2290)).

Exhibit 4.23 Coca Cola Holdback Agreement, dated as of October 2, 2002, entered by and among Coca Cola de Panama Compania Embotelladora, S.A. as the Settlor, Banco General, S.A. as the Trustee, Fundacion Pro Accionistas Minoritarios de Coca Cola de Panama y Cervecerias Baru-Panama as the Representative and CA Beverages, Inc. (incorporated by reference to Exhibit 10.51 of Panamco’s Annual Report on Form 10-K for the year ended December 31, 2002 (File No. 1-2290)).

 
  94  

 


 

Exhibit No: Description

Exhibit 4.24 CBP OPA Trust Agreement, dated October 2, 2002, entered by and among CA Beverages, Inc. as Settlor, Banco General, S.A. as Trustee, Fundacion Pro Accionistas Minoritarios de Coca Cola de Panama y Cervecerias Baru-Panama as the Representative (incorporated by reference to Exhibit 10.52 of Panamco’s Annual Report on Form 10-K for the year ended December 31, 2002 (File No. 1-2290)).

Exhibit 4.25 Agreement of Merger, dated December 22, 2002, among the Coca-Cola FEMSA, Midtown Sub, Inc. and Panamco (incorporated by reference to the report of Foreign Issuer on Form
6-K filed by Coca-Cola FEMSA with the SEC on December 26, 2002 (File No. 1-12260)).

Exhibit 4.26 Amendment to the Trademark License Agreement, dated December 1, 2002, entered by and among Administracion de Marcas S.A. de C.V., as proprietor, and The Coca-Cola Export Corporation Mexico branch, as licensee (incorporated by reference to Exhibit 10.3 of Panamco’s Quarterly Report on Form 10-Q for the period ended March 31, 2003 (File No.
1-2290)).

Exhibit 4.27 Trademark Sub-License Agreement, dated January 4, 2003, entered by and among Panamco Golfo S.A. de C.V., as licensor, and The Coca-Cola Company, as licensee (incorporated by reference to Exhibit 10.6 of Panamco’s Quarterly Report on Form 10-Q for the period ended March 31, 2003 (File No. 1-2290)).

Exhibit 4.28 Trademark Sub-License Agreement, dated January 4, 2003, entered by and among Panamco Bajio S.A. de C.V., as licensor, and The Coca-Cola Company, as licensee (incorporated by reference to Exhibit 10.7 of Panamco’s Quarterly Report on Form 10-Q for the period ended March 31, 2003 (File No. 1-2290)).

Exhibit 4.29 Promotion and Non-Compete Agreement, dated March 11, 2003, entered by and among The Coca-Cola Export Corporation Mexico branch and Panamco Bajio S.A. de C.V. (incorporated by reference to Exhibit 10.8 of Panamco’s Quarterly Report on Form 10-Q for the period ended March 31, 2003 (File No. 1-2290)).

Exhibit 4.30 Promotion and Non-Compete Agreement, dated March 11, 2003, entered by and among The Coca-Cola Export Corporation Mexico branch and Panamco Golfo S.A. de C.V. (incorporated by reference to Exhibit 10.9 of Panamco’s Quarterly Report on Form 10-Q for the period ended March 31, 2003 (File No. 1-2290)).

Exhibit 4.31 Memorandum of Understanding by and among Panamco, as seller, and The Coca-Cola Company, as buyer, dated as of May 11, 2003, (incorporated by reference to Exhibit 10.14 of Panamco’s Quarterly Report on Form 10-Q for the period ended March 31, 2003 (File No.
1-2290)).

Exhibit 4.32 Bottler Agreement with respect to the Mexican Golfo area between Panamco Golfo, S.A. de C.V. and The Coca-Cola Company, dated July 1, 1999 (English Translation).

Exhibit 4.33 Bottler Agreement with respect to the Mexican Bajio area between Panamco Bajio, S.A. de C.V. and The Coca-Cola Company, dated July 1, 1999 (English Translation).

Exhibit 4.34 Form of Bottler Agreement covering all territories outside of Mexico that belonged to Panamco, including schedule of covered territories (English Translation).

Exhibit 8.1 List of Coca-Cola FEMSA’s Significant Subsidiaries.

Exhibit 12.1 Officer Certifications pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.


* Portions of Exhibits 4.18, 4.19, 4.20 and 4.21 have been omitted pursuant to a request for confidential treatment. Such omitted portions have been filed separately with the Securities and Exchange Commission.

 
  95  

 


 

     Omitted from the exhibits filed with this annual report are certain instruments and agreements with respect to long-term debt of Coca-Cola FEMSA, none of which authorizes securities in a total amount that exceeds 10% of the total assets of Coca-Cola FEMSA. We hereby agree to furnish to SEC copies of any such omitted instruments or agreements as the Commission requests.

 
  96  

 


 

SIGNATURE

     Pursuant to the requirements of Section 12 of the Securities Exchange Act of 1934, the registrant certifies that it meets all the requirements for filing on Form 20-F and has duly caused this Annual Report to be signed on its behalf by the undersigned, thereunto duly authorized.

     Dated: June 27, 2003

  COCA-COLA FEMSA, S.A. de C.V.


By:   /s/  H ÉCTOR T REVIÑO G UTIÉRREZ   

Héctor Treviño Gutiérrez

 
  97  

 


 

CERTIFICATIONS

I, CARLOS SALAZAR LOMELIN, certify that:

1. I have reviewed this annual report on Form 20-F of Coca-Cola FEMSA, S.A. de C.V.;

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4. The registrant’s other certifying officers and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15 and 15d-15) for the registrant and have:

  (a) Designed such disclosure controls and procedures to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

  (b) Evaluated the effectiveness of the registrant’s disclosure controls and procedures as of a date within 90 days prior to the filing date of this report (the “Evaluation Date”); and

  (c) Presented in this report our conclusions about the effectiveness of the disclosure controls and procedures based on our evaluation as of the Evaluation Date;

5. The registrant’s other certifying officers and I have disclosed, based on our most recent evaluation, to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent functions):

  (a) All significant deficiencies in the design or operation of internal controls which could adversely affect the registrant’s ability to record, process, summarize and report financial data and have identified for the registrant’s auditors any material weaknesses in internal controls; and

  (b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal controls; and

6. The registrant’s other certifying officers and I have indicated in this report whether there were significant changes in internal controls or in other factors that could significantly affect internal controls subsequent to the date of our most recent evaluation, including any corrective actions with regard to significant deficiencies and material weaknesses.

Date: June 27, 2003

  /s/ Carlos Salazar Lomelín
  Carlos Salazar Lomelín
Chief Executive Officer

 
  98  

 


 

CERTIFICATIONS

I, HECTOR J. TREVINO GUTIERREZ, certify that:

1. I have reviewed this annual report on Form 20-F of Coca-Cola FEMSA, S.A. de C.V.;

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4. The registrant’s other certifying officers and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15 and 15d-15) for the registrant and have:

  (a) Designed such disclosure controls and procedures to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

  (b) Evaluated the effectiveness of the registrant’s disclosure controls and procedures as of a date within 90 days prior to the filing date of this report (the “Evaluation Date”); and

  (c) Presented in this report our conclusions about the effectiveness of the disclosure controls and procedures based on our evaluation as of the Evaluation Date;

5. The registrant’s other certifying officers and I have disclosed, based on our most recent evaluation, to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent functions):

  (a) All significant deficiencies in the design or operation of internal controls which could adversely affect the registrant’s ability to record, process, summarize and report financial data and have identified for the registrant’s auditors any material weaknesses in internal controls; and

  (b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal controls; and

6. The registrant’s other certifying officers and I have indicated in this report whether there were significant changes in internal controls or in other factors that could significantly affect internal controls subsequent to the date of our most recent evaluation, including any corrective actions with regard to significant deficiencies and material weaknesses.

Date: June 27, 2003

  /s/ Héctor J. Treviño Gutiérrez
  Héctor J. Treviño Gutiérrez
Chief Financial Officer

 
  99  

 


 

REPORT OF INDEPENDENT PUBLIC ACCOUNTANTS

To the Stockholders of
Coca-Cola FEMSA, S.A. de C.V.,

We have audited the accompanying consolidated balance sheets of Coca-Cola FEMSA, S.A. de C.V. (a Mexican corporation) and Subsidiaries (collectively referred to as the “Company”) as of December 31, 2002 and 2001, and the related consolidated statements of income, changes in stockholders’ equity and changes in financial position for each of the three years in the period ended December 31, 2002, all expressed in thousands of Mexican pesos of purchasing power as of December 31, 2002. These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on these financial statements based on our audits.

We conducted our audits in accordance with auditing standards generally accepted in Mexico and in the United States of America. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of Coca-Cola FEMSA, S.A. de C.V. and Subsidiaries as of December 31, 2002 and 2001, and the results of their operations, the changes in their stockholders’ equity and the changes in their financial position for each of the three years in the period ended December 31, 2002, in conformity with accounting principles generally accepted in Mexico.

As mentioned in Note 4:
- Effective January 1, 2000 the new procedures for the recognition of deferred income taxes as prescribed by revised Bulletin D-4, “Accounting for Income Taxes, Tax on Assets and Employee Profit Sharing”, were adopted.
- Effective January 1, 2001 the new procedures for the recognition of all financial instruments as prescribed by Bulletin C-2, “Financial Instruments”, were adopted.

Accounting practices used by the Company in preparing the accompanying consolidated financial statements conform with accounting principles generally accepted in Mexico but do not conform with accounting principles generally accepted in the United States of America (U.S. GAAP). A description of these differences and a reconciliation of consolidated net income and stockholders’ equity to U.S. GAAP as permitted by the regulations of the U.S. Securities and Exchange Commission, which allow omission of the requirement to quantify, in the U.S. GAAP reconciliation, the differences attributable to the effects of comprehensive inflation adjustments recorded locally, are set forth in Notes 22 and 23.

Our audits also comprehended the translation of the Mexican peso amounts into U.S. dollar amounts and, in our opinion, such translation has been made in conformity with the basis stated in Note 2. The translation of the financial statement amounts into U.S. dollars and the translation of the financial statements into English have been made solely for the convenience of readers in the United States of America.

Mexico City, Mexico
January 21, 2003, except for Note 25 as to which the date is May 6, 2003

 
  F-1  

 


 

Coca-Cola FEMSA, S.A. de C.V. and Subsidiaries
Consolidated Balance Sheets
At December 31, 2002 and 2001
Amounts expressed in thousands of U.S. Dollars ($) and constant Mexican Pesos (Ps.) as of December 31, 2002

        2002     2001

Assets                               
Current Assets:              
  Cash and cash equivalents   $590,057   Ps. 6,171,394 Ps 4,523,063

  Accounts receivable:            
    Trade   52,396   548,010   587,823
    Notes   966   10,105   25,600
    Other   19,351   202,414   327,667

    72,713   760,529   941,090

  Recoverable taxes   23,033   240,905   2,288
  Inventories   71,401   746,786   576,525
  Prepaid expenses   6,789   70,994   28,378

Total Current Assets   763,993   7,990,608   6,071,344

Property, Plant and Equipment:            
  Land   73,726   771,104   757,171
  Buildings   236,104   2,469,411   2,355,133
  Machinery and equipment   592,454   6,196,478   5,645,105
  Accumulated depreciation   (297,615)   (3,112,760)   (2,637,529)
  Construction in progress   34,483   360,655   305,520
  Bottles and cases   27,174   284,218   212,308

Total Property, Plant and Equipment, Net   666,326   6,969,106   6,637,708

Investments in Shares   11,085   115,941   128,044
Deferred Charges, Net   80,163   838,430   527,334
Goodwill, Net   24,712   258,459   895,983

Total Assets   $1,546,279   Ps. 16,172,544 Ps .14,260,413

 
  F-2  

 


 

Liabilities and Stockholders’ Equity

          

 

 

 

 


Current Liabilities:

 

 

 

 

 

   Bank loans and interest

$ 6,874

Ps.

  71,900

Ps.

66,949

     Current maturities of long-term debt

889

 

9,294

 

13,400

     Suppliers

151,661

 

1,586,225

 

1,511,244

     Accounts payable

38,900

 

406,872

 

348,632

     Accrued taxes

21,159

 

221,299

 

396,829

Other liabilities

23,293

 

243,608

 

90,176


Total Current Liabilities

242,776

 

2,539,198

 

2,427,230


Long-Term Liabilities:

 

 

 

 

 

     Long-term debt

303,070

 

3,169,810

 

2,949,391

     Pension plan

15,577

 

162,923

 

154,626

     Seniority premiums

2,026

 

21,191

 

19,124

     Deferred taxes

75,283

 

787,386

 

670,278

     Other liabilities

35,200

 

368,159

 

359,761


Total Long-Term Liabilities

431,156

 

4,509,469

 

4,153,180


Total Liabilities

673,932

 

7,048,667

 

6,580,410


Stockholders’ Equity:

 

 

 

 

 

     Capital stock

226,557

 

2,369,560

 

2,369,560

  Additional paid-in capital

159,397

 

1,667,130

 

1,667,130

  Retained earnings from prior years

636,717

 

6,659,422

 

5,042,066

     Net income for the year

245,169

 

2,564,218

 

2,202,334

     Cumulative translation adjustment

(91,568)

 

(957,706)

 

(502,357)

     Cumulative result of holding non-monetary
       
assets

(303,925)

 

(3,178,747)

 

(3,098,730)


Total Stockholders’ Equity

872,347

 

9,123,877

 

7,680,003


Total Liabilities and Stockholders' Equity

$ 1,546,279

Ps.

  16,172,544

Ps.

14,260,413


The accompanying notes are an integral part of these consolidated balance sheets.
Mexico, D.F., January 21, 2003

Carlos Salazar Lomelin
Chief Executive Officer
Hector Trevino Gutierrez
Chief Financial and Administrative Officer
   

 
  F-3  

 


 

Coca-Cola FEMSA, S.A. de C.V. and Subsidiaries
Consolidated Income Statements
For the years ended December 31, 2002, 2001 and 2000
Amounts expressed in thousands of U.S. Dollars ($) and constant Mexican Pesos (Ps.) as of December 31, 2002

    2002         2001       2000

Net sales

$ 1,672,392

    

Ps.

    

17,491,545

    

Ps.

    

16,612,302

    

Ps.

    

15,968,453

Other operating revenues

12,283

 

 

 

128,473

 

 

 

117,171

 

 

 

66,936

Total revenues

1,684,675

 

 

 

17,620,018

 

 

 

16,729,473

 

 

 

16,035,389

Cost of sales

777,327

 

 

 

8,130,063

 

 

 

7,737,834

 

 

 

7,773,266

                           
Gross profit

907,348

 

 

 

9,489,955

 

 

 

8,991,639

 

 

 

8,262,123


Operating expenses:

 

 

 

 

 

 

 

 

 

 

 

 

 

    Administrative

133,521

 

 

 

1,396,501

 

 

 

1,287,196

 

 

 

1,304,309

    Selling

345,725

 

 

 

3,615,952

 

 

 

3,730,871

 

 

 

3,769,337

                           
 

479,246

 

 

 

5,012,453

 

 

 

5,018,067

 

 

 

5,073,646

Goodwill amortization

3,569

 

 

 

37,335

 

 

 

100,671

 

 

 

108,280


Income from operations

424,533

 

 

 

4,440,167

 

 

 

3,872,901

 

 

 

3,080,197


Integral cost of financing:

 

 

 

 

 

 

 

 

 

 

 

 

    Interest expense

(31,946)

 

 

 

(334,124)

 

 

 

(329,762)

 

 

 

(366,516)

    Interest income

24,150

 

 

 

  252,587

 

 

 

273,807

 

 

 

 137,603

    Foreign exchange gain (loss), net

18,854

 

 

 

197,195

 

 

 

 (6,300)

 

 

 

 (378,167)

    Gain (loss) on monetary position

  36,861

 

 

 

  385,530

 

 

 

 (80,966)

 

 

 

 6,736


 

47,919

 

 

 

501,188

 

 

 

(143,221)

 

 

 

(600,344)


Other expense, net

51,085

 

 

 

534,274

 

 

 

37,312

 

 

 

95,980


Income for the year before income
     taxes, employee profit sharing and
     change in accounting principles

421,367

 

 

 

4,407,081

 

 

 

 3,692,368

 

 

 

 2,383,873

Income taxes and employee profit
     sharing

176,198

 

 

 

1,842,863

 

 

 

1,461,062

 

 

 

1,025,555


Income for the year before change in
     accounting principles

245,169

 

 

 

2,564,218

 

 

 

2,231,306

 

 

 

1,358,318

Change in accounting principles

-

 

 

 

-

 

 

 

28,972

 

 

 

-

Net income for the year

$ 245,169

 

Ps.

 

2,564,218

 

Ps.

 

2,202,334

 

 Ps.

 

1,358,318


Weighted average shares outstanding
     (in thousands)

1,425,000

 

 

 

1,425,000

 

 

 

1,425,000

 

 

 

1,425,000

Income per share before change in
     accounting principles

$ 0.17

 

Ps.

 

1.80

 

Ps.

 

1.57

 

Ps.

 

0.95


Net income per share

$ 0.17

 

Ps.

 

1.80

 

Ps.

 

1.55

 

Ps.

 

0.95


The accompanying notes are an integral part of these consolidated income statements.

 
  F-4  

 


 

Coca-Cola FEMSA, S.A. de C.V. and Subsidiaries
Consolidated Statements of Changes in Financial Position For the years ended
December 31, 2002, 2001 and 2000
Amounts expressed in thousands of U.S. Dollars ($) and constant Mexican Pesos (Ps.) as of December 31, 2002

      2002 2001 2000

Resources Generated By (Used In):                      
Operating Activities:                                                 
    Net income for the year $ 245,169     Ps. 2,564,218     Ps. 2,202,334     Ps.  1,358,318
    Depreciation   49,805     520,909     594,595     650,733
    Breakage of bottles and cases   18,364     192,074     198,837     279,059
    Goodwill amortization and impairment 41,989     439,158     100,671     108,280
    Amortization and other 27,531     287,944     171,839     228,749

    382,858     4,004,303     3,268,276     2,625,139

Working capital:                      
    Accounts receivable   17,264     180,561     (188,685)     (70,557)
    Inventories (20,376)     (213,110)     (147,599)     (13,525)
    Prepaid expenses and recoverable taxes (54,334)     (568,284)     14,731     (21,197)
    Suppliers   7,169     74,981     266,601     137,308
    Accounts payable and other 20,238     211,672     (34,171)     107,121
    Accrued taxes   10,663   111,521       155,520     (219,290) 
    Interest payable   473     4,947     (6,374)     (5,807) 
    Pension plan and seniority premiums   (531)     (5,553)     14,540     4,877

Resources Generated By Operating
  Activities
  363,424     3,801,038     3,342,839     2,544,069

Investing Activities:                      
    Property, plant and equipment   (82,795)     (865,951)     (729,911)     (765,779)
    Retirements of property, plant and
      equipment
  -     -     129,448     5,555
     Investments in shares and deferred charges   (45,410)     (474,946)     (225,695)     (160,362)

Resources Used In Investing Activities   (128,205)     (1,340,897)     (826,158)     (920,586)

Financing Activities:                      
Amortization in real terms of financing
     for the purchase of Coca-Cola
     FEMSA Buenos Aires shares
  22,565     236,008     (270,440)     (212,260)
Translation adjustment in Coca-Cola
    FEMSA Buenos Aires investment
  (43,537)       (455,349)       719,556      (72,179) 
Proceeds form issuance of long-term debt   (1,883)     (19,691)     (18,066)     25,022
Dividends paid   (55,931)     (584,978)     (318,781)     (260,348)
Other liabilities   1,165     12,200     103,426     43,221

Resources Generated By (Used In)
     Financing Activities
  (77,620)     (811,810)     215,695     (476,544)

Increase in cash and cash equivalents   157,599     1,648,331     2,732,376     1,146,939
Cash and cash equivalents at beginning of
     the year
  432,458     4,523,063     1,790,687     643,748

Cash and Cash Equivalents at End of
     the Year
$ 590,057   Ps. 6,171,394   Ps. 4,523,063   Ps. 1,790,687

The accompanying notes are an integral part of these consolidated statements of changes in financial position.

 
  F-5  

 



Coca-Cola FEMSA, S.A. de C.V. and Subsidiaries
Consolidated Statements of Changes in Stockholders’ Equity
For the years ended December 31, 2002, 2001 and 2000
Amounts expressed in thousands of constant Mexican Pesos (Ps.) as of December 31, 2002

Description Capital
Stock
Additional
Paid-in
Capital
Retained
Earnings
from Prior
Years
Net
Income
for the
Year
Cumulative
Translation
Adjustment
Cumulative
Result of
Holding Non-
Monetary
Assets
Total
Stock-
holders’
Equity

Consolidated Balances
  at December 31, 1999
Ps. 2,369,560 Ps. 1,667,130 Ps. 4,002,913 Ps. 1,017,684 Ps. (1,149,734) Ps. (2,721,187) Ps. 5,186,366

Transfer of income of
  prior year
1,017,684 (1,017,684)
Dividends paid (260,348) (260,348)
Initial effect of deferred
   income taxes
(757,720) (757,720)
Comprehensive income 1,358,318 (72,179) (38,824) 1,247,315

Consolidated Balances
   at December 31, 2000
Ps. 2,369,560 Ps. 1,667,130 Ps. 4,002,529 Ps. 1,358,318 Ps. (1,221,913) Ps. (2,760,011) Ps. 5,415,613

Transfer of income of
   prior year
1,358,318 (1,358,318)
Dividends paid (318,781) (318,781)
Comprehensive income 2,202,334 719,556 (338,719) 2,583,171

Consolidated Balances
   at December 31, 2001
Ps. 2,369,560 Ps. 1,667,130 Ps. 5,042,066 Ps. 2,202,334 Ps. (502,357) Ps. (3,098,730) Ps. 7,680,003

Transfer of income of
   prior year
2,202,334   (2,202,334)  
Dividends paid (584,978) (584,978)
Comprehensive income 2,564,218 (455,349) (80,017) 2,028,852

Consolidated Balances
  at December 31, 2002
Ps. 2,369,560   Ps. 1,667,130   Ps. 6,659,422   Ps. 2,564,218   Ps. (957,706)   Ps. (3,178,747)   Ps. 9,123,877


The accompanying notes are an integral part of these consolidated statements of changes in stockholders’ equity.

 
  F-6  

 


 

Coca-Cola FEMSA, S.A. de C.V. and Subsidiaries
Notes to the Consolidated Financial Statements
For the years ended December 31, 2002, 2001 and 2000.
Amounts expressed in thousands of U.S. Dollars ($) and constant Mexican Pesos (Ps.) as of December 31, 2002.

Note 1. Activities of the Company

Coca-Cola FEMSA, S.A. de C.V. (“Coca-Cola FEMSA”) is a Mexican corporation whose main activity is the acquisition, holding and transferring of all types of bonds, capital stock, shares and marketable securities.

Coca-Cola FEMSA is an association between Fomento Economico Mexicano, S.A de C.V. (FEMSA), which indirectly owns 51% of the capital stock, and The Coca-Cola Company that indirectly owns 30% of the capital stock. The remaining 19% of the shares are quoted on the Bolsa Mexicana de Valores, S.A. de C.V. (BMV: KOFL) and the New York Stock Exchange, Inc. (NYSE: KOF).

Coca-Cola FEMSA and its subsidiaries (“the Company”), as an economic unit, are engaged in the production, distribution and marketing of certain Coca-Cola trademark beverages in two territories in Mexico and one territory in Argentina. The Valley of Mexico territory includes all of Mexico City and a substantial portion of the state of Mexico. The Southeastern Mexican territory covers the states of Tabasco, Chiapas and contiguous portions of the state of Oaxaca and the southern portion of the state of Veracruz. The Argentine territory includes Buenos Aires City and a substantial portion of the Gran Buenos Aires area.

On November 5, 2001, the Company entered into a franchise agreement with FEMSA for the production, distribution and sale of the Mundet brand beverages throughout the territories where the Company operates.

Note 2. Basis of Presentation

The consolidated financial statements of the Company are prepared in accordance with accounting principles generally accepted in Mexico (“Mexican GAAP”), which differ in certain significant respects from accounting principles generally accepted in the United States of America (“US GAAP”) as further explained in Note 22. A reconciliation from Mexican GAAP to US GAAP is included in Note 23.

The consolidated financial statements are stated in thousands of Mexican pesos (“Ps”). The translations of Mexican pesos into US dollars (“$”) are included solely for the convenience of the reader, using the exchange rate as of December 31, 2002 of Ps. 10.459 Mexican pesos to one US dollar. Such convenience translations should not be construed as representations that the Mexican peso accounts have been, could have been, or could in the future be, converted into US dollars at this or any other exchange rate.

The consolidated financial statements include the financial statements of Coca-Cola FEMSA and those of all companies in which it owns directly a majority of the outstanding capital stock and/or exercises control. All intercompany balances and transactions have been eliminated in such consolidation.

The subsidiaries of Coca-Cola FEMSA are:

  Valley of Mexico:
Propimex, S.A. de C.V. Refrescos y Aguas Minerales, S.A. de C.V.
Refrescos y Aguas Minerales, S.A. de C.V.
Administracion y Asesoria Integral, S.A. de C.V.

  Southeastern Mexico:
Inmuebles del Golfo, S.A. de C.V.

  Argentina:
Coca-Cola FEMSA de Buenos Aires S.A.

 
  F-7  

 


 

Note 3. Foreign Subsidiary Incorporation

The accounting records of the foreign subsidiaries are maintained in the currency of the country where they are located.

The financial statements of the foreign subsidiaries are restated to the purchasing power of the local currency at the end of the year applying the inflation rate of the country of origin and are subsequently translated into Mexican pesos using the year-end exchange rate for their inclusion in the consolidated financial statements.

The variation in a net investment in foreign subsidiaries generated by exchange rate fluctuations is included in the cumulative translation adjustment and is recorded directly in stockholders’ equity.

The foreign exchange gain or loss generated from the financing obtained to acquire foreign subsidiaries, net of the related tax effect, is included in the cumulative translation adjustment, since the net investment in the foreign subsidiary is considered to be an economic hedge of such debt. Although, if the financing obtained is higher than the investment made to acquire the foreign subsidiary, the foreign exchange gain or loss of the difference between that financing and the economic hedge is recorded in the results of the year.

The gain or loss on monetary position resulting from the financing designated to an economic hedge is computed using the inflation rate of the country in which the acquired subsidiary is located, because it is considered an integral part of the investment in such subsidiary, and is included in the integral result of financing.

The goodwill resulting from the acquisition of foreign subsidiaries is maintained in the functional currency of the foreign subsidiary, since such investment will be recovered in such currency, and is restated applying the inflation factor of the country of origin and using the year-end exchange rate.

In December 2001, the Argentine government adopted a series of economic measures, the most important of which consisted of restrictions on cash withdrawals and foreign exchange transactions. On January 6, 2002, the Argentine government published the Economic Emergency Law that will be in effect through December 10, 2003. This law grants powers to the government to establish the system that will determine the exchange rate of the Argentine peso with respect to foreign currencies and to establish foreign exchange regulations.

Due to the instability of the Argentine economy and the devaluation of the Argentine peso, the Company has recognized a loss in the value of its investment in Coca-Cola FEMSA de Buenos Aires, S.A. (“Coca-Cola FEMSA de Buenos Aires”). As of December 31, 2002, this situation continues, and the losses accumulated in stockholders’ equity generated by the Argentine peso devaluation amount to Ps. 1,538,745.

Additionally, as a result of the continuing difficult economic situation in Argentina, the uncertainty with respect to the period of recovery and the instability of the exchange rate, on July 1, 2002 the Company determined the value of Coca-Cola FEMSA de Buenos Aires based on price market value multiples of comparable businesses resulting in the recognition of an impairment of goodwill generated by the acquisition in the amount of Ps. 401,823, which was recognized in other expenses in the results of the year.

As a result, the net investment in Coca-Cola FEMSA de Buenos Aires is no longer considered to be an economic hedge of the liabilities denominated in US dollars incurred to acquire Coca-Cola FEMSA de Buenos Aires.

Note 4. Significant Accounting Policies

The Company’s accounting policies are in accordance with Mexican GAAP, which require that the Company’s management make certain estimates and use certain assumptions to determine the valuation of various items included in the consolidated financial statements.

The Company’s management believes that the estimates and assumptions used were appropriate as of the date of these consolidated financial statements.

 
  F-8  

 


 

The significant accounting policies are as follows:

a) Recognition of the Effects of Inflation:
  The recognition of the effects of inflation in the financial information consists of:

Restating nonmonetary assets such as inventories and fixed assets, including related costs and expenses when such assets are consumed or depreciated.
Restating capital stock, additional paid-in capital and retained earnings by the amount necessary to maintain the purchasing power equivalent in Mexican pesos on the dates such capital was contributed or income was generated through the use of factors derived from the National Consumer Price Index (“NCPI”).
Including in stockholders’ equity the cumulative effect of holding nonmonetary assets, which is the net difference between changes in the replacement cost of nonmonetary assets and adjustments based upon NCPI factors.

  The Company restates its consolidated financial statements in terms of the purchasing power of the Mexican peso as of the dated of the most recent balance sheet presented by using NCPI factors for Mexican subsidiaries, and by using for foreign subsidiaries the inflation rate plus the latest year-end exchange rate of the country in which the foreign subsidiary is located.

  The Company restates its income statement using NCPI factors determined from the month in which the transaction occurred to the most recent balance sheet date.

  Financial information for the Mexican subsidiaries for prior years was restated using NCPI factors. Financial information for foreign subsidiaries and affiliated companies included in the consolidated financial statements was restated using the inflation rate of the country in which the foreign subsidiary or affiliated company is located and then translated at the year-end exchange rate of the Mexican peso (see Note 3).

  Accordingly, the amounts presented are comparable with each other and with the preceding years since all are expressed in the purchasing power of the respective currencies as of the end of the latest year presented.

b) Cash and Cash Equivalents:
  Cash consists of non-interest bearing bank deposits. Cash equivalents consist principally of short-term bank deposits and fixed-rate investments with banks and brokerage houses valued at quoted market prices.

c) Inventories and Cost of Sales:
  The value of inventories is adjusted to replacement cost, without exceeding market value. Cost of sales is determined based on replacement cost at the time of sale. Advances to suppliers to purchase raw materials and spare parts are included in the inventory account and are restated by applying NCPI inflation factors, considering their average age.

d) Prepaid Expenses:
  These represent payments for services that will be received over the next 12 months. Prepaid expenses are recorded at historical cost and are recognized in the income statement in the month in which the services or benefits are received. Prepaid expenses are principally represented by advertising, leasing and promotional expenses.

  Advertising costs consist of television and radio advertising airtime paid in advance, which are generally amortized over a 12-month period based on the transmission of the television and radio spots. The related production costs are recognized in the results of operations the first time the advertising takes place.

  Promotional costs are expensed as incurred, except for those promotional costs related to the launching of new products or presentations. Those costs are recorded as prepaid expenses and amortized over the year, during which they are estimated to increase sales of the related products or presentations to normal operating levels, which is generally one year (see Note 7).

 
  F-9  

 


 

e) Property, Plant and Equipment:
  Are initially recorded at their acquisition and/or construction cost. Property, plant and equipment of domestic origin, except bottles and cases (see Note 4 g), are restated by applying NCPI inflation factors. Imported equipment is restated by applying the inflation rate of the country of origin, and then translated at the year-end exchange rate.

  Depreciation of property, plant and equipment is computed using the straight-line method based on the value of the assets reduced by their residual values. Depreciation rates are determined by the Company together with independent appraisers, considering the estimated remaining useful lives of the assets.

  The annual average depreciation rates of property, plant and equipment are as follows:

 
 
                    

%   

                             
 
 

  Building and construction

2.2

 

  Machinery and equipment

5.1

 

  Distribution equipment

7.1

 

  Other equipment

12.4

 
 
 

  The main types of machinery and equipment include: bottling production lines, conveyors, packaging equipment, laboratory equipment, as well as storage and container equipment.

g) Bottles and Cases:
  Bottles and cases are recorded at acquisition cost and restated to their replacement cost. The Company classifies bottles and cases as property, plant and equipment.

  Depreciation is computed only for tax purposes using the straight-line method at a rate of 10% per year. For financial reporting purposes, breakage is recorded as an expense as it is incurred. The Company estimates that breakage expense is similar to the depreciation calculated based on an estimated average useful life of approximately four years for returnable glass bottles, four years for returnable cases and one year for returnable plastic bottles. For the years ended December 31, 2002, 2001 and 2000, breakage expense amounted to Ps. 192,074, Ps. 198,837 and Ps. 279,059, respectively. Bottles and cases in circulation, which have been placed in the hands of customers, are presented net of deposits received from customers, and the difference between the cost of these assets and the deposits received is amortized according to their useful lives.

h) Investments in Shares:
  The investments in shares of affiliated companies are initially recorded at their acquisition cost and subsequently valued using the equity method. Investments in affiliated companies in which the Company does not have significant influence are recorded at cost and restated based upon NCPI factors.

i) Deferred Charges:
  Represent payments whose benefits will be received in future year. These consist principally of:

Investment in refrigerators, which are placed in the market to showcase and promote the Company’s products. These are amortized over their estimated useful life of three years. The amortization for the years ended December 31, 2002, 2001 and 2000 recognized in selling expenses amounted to Ps. 160,746, Ps. 109,673 and Ps. 126,490, respectively.
Agreements with customers for the right to sell and promote the Company’s products during certain periods of time, which are being considered as monetary assets and amortized in accordance with the timing of the receipt by the Company of such benefits, the average term of which is of five years. The amortization for the years ended December 31, 2002, 2001 and 2000 recognized in selling expenses amounted to Ps. 20,135, Ps. 25,083 and Ps. 26,224, respectively.
Leasehold improvements, which are restated by applying NCPI factors, considering their average age, are amortized using the straight-line method over the term in which the benefits are expected to be received.

j) Goodwill:
  Represents the difference between the price paid and the book value of the shares and / or assets acquired, which is substantially equal to the fair value of such assets. Goodwill is amortized over a period of no more than 20 years.

 
  F-10  

 


 

  Goodwill is recorded in the functional currency of the subsidiary in which the investment was made and is restated by applying the inflation rate of the country of origin and the year-end exchange rate.

k) Payments from The Coca-Cola Company:
  The Coca-Cola Company participates in the advertising and promotional programs of the Company. The resources received for advertising and promotional incentives are included as a reduction of selling expenses. The net expenses incurred were Ps. 714,840, Ps. 692,619 and Ps. 707,252, during the years ended December 31, 2002, 2001 and 2000, respectively.

  In addition, The Coca-Cola Company has made payments in connection with Coca-Cola FEMSA’s refrigeration equipment investment program. These resources are related to the increase in volume sales of Coca-Cola products that result from such expenditures and will be reimbursed if the established conditions in the contracts are not met. The refrigeration equipment is recorded in “Deferred Charges” net of the participation of The Coca-Cola Company.

l) Labor Liabilities:
  Labor liabilities include obligations for pension and retirement plan and seniority premiums based on actuarial calculations by independent actuaries, using the projected unit credit method. These liabilities are considered to be nonmonetary, and are restated using NCPI factors, with such restatement presented in stockholders’ equity. The increase in labor liabilities of the year is charged to expense in the income statement (see Note 13).

  The unamortized prior service costs of the pension and retirement plan, and seniority premium are recorded as expenses in the income statement, and are amortized over the estimated 14-year period during which the employees will receive the benefits of the plan, beginning in 1996.

  The subsidiaries of the Company (except Coca-Cola FEMSA de Buenos Aires) have established funds for the payment of pension benefits through irrevocable trusts with the employees as beneficiaries.

  Severance indemnities are charged to expenses on the date that they are incurred. The severance payments resulting from the Company’s reduction of personnel, as a result of the restructuring of certain areas, are included in other expenses, net. During the years ended December 31, 2002, 2001 and 2000, these amounted to Ps. 63,175, Ps. 25,992 and Ps. 32,170, respectively.

m) Revenue Recognition and Operating Costs and Expenses:
  Revenue is recognized upon shipment of goods to customers or upon delivery to the customer and the customer has taken ownership of the goods. Net sales reflect units delivered at selling list prices reduced by promotion allowances and discounts. The Company’s revenue transactions with discounts from regular prices are very limited. Therefore, no allowance for sales discounts is recorded.

  Cost of sales includes expenses related to raw materials used in the production process, including but not limited to the following: concentrate, sweeteners, cans, glass and plastic nonreturnable bottles, crowns and plastic caps, as well as related inbound freight costs. Cost of sales also includes labor (wages and other benefits), depreciation of production facilities and equipment and other costs including fuel, electricity, breakage of returnable bottles in the production process, equipment maintenance, inspection, and inter and intra- plant transfer costs.

  Administrative expenses include labor costs (salaries and other benefits) for employees not directly involved in the sale of the Company’s products, professional services fees, depreciation of offices facilities and amortization of capitalized software costs.

  Selling expenses include:
Distribution: labor costs (salaries and other benefits), outbound freight costs, warehousing costs of finished products, breakage for returnable bottles in the distribution process, depreciation and maintenance of trucks and other distribution facilities and equipment. During the years ended December 31, 2002, 2001 and 2000, these distribution costs amounted to Ps. 1,990,751, Ps. 2,112,767 and Ps. 2,186,291, respectively.
Sales: labor costs (salaries and other benefits) and sales commission paid to sales personnel.
Marketing: labor costs (salaries and other benefits), promotions and advertising costs.

 
  F-11  

 


 

n) Income Tax, Tax on Assets and Employee Profit Sharing:
  The Company determines and records its income tax (“ISR”), tax on assets (“IMPAC”) and employee profit sharing (“PTU”) in accordance with the tax legislation and revised Bulletin D-4, “Tratamiento Contable del Impuesto Sobre la Renta, del Impuesto al Activo y la Participacion de los Trabajadores en las Utilidades” (Accounting for Income Tax, Tax on Assets and Employee Profit Sharing), which requires that deferred tax assets and liabilities be recorded for all temporary differences between the accounting and tax bases of assets and liabilities.

  The balance of deferred income tax and deferred tax on assets is determined using the liability method, which takes into account all temporary differences between the accounting and tax bases of assets and liabilities. Deferred employee profit sharing is calculated considering only those temporary differences that arise from the reconciliation between the accounting income for the year and the bases for employee profit sharing, that are expected to generate a benefit or liability.

  The balance of deferred taxes is comprised of monetary and nonmonetary items, based on the temporary differences from which it is derived. Deferred taxes are classified as a long-term asset or liability, regardless of when the temporary differences are expected to reverse.

  The deferred tax provision for the year to be included in the results of operations is determined by comparing the deferred tax balance at end of the year to the balance at the beginning of the year, excluding from both balances any temporary differences that are recorded directly in stockholders’ equity. The deferred taxes related to such temporary differences are recorded in the same stockholders’ equity account. The initial effect of the application of this new bulletin as of January 1, 2000 was recorded in retained earnings (see Note 19 d).

  Each subsidiary determines and records its taxes as if it had filed separately based on the tax incurred during the year, in accordance with tax legislation. Therefore, the income tax provision reflected in the consolidated financial statements represents the sum of the provision for the subsidiaries and Coca-Cola FEMSA.

  FEMSA has received authorization from the Secretaria de Hacienda y Credito Publico (“SHCP”) to prepare its income tax and tax on asset returns on a consolidated basis, which includes the proportional taxable income or loss of its Mexican subsidiaries, which is 60% of the stockholders’ participation.

o) Integral Cost of Financing:
  The integral cost of financing includes:

  Interest:
Interest income and expenses are recorded when earned or incurred, respectively.

  Foreign Exchange Gains and Losses:
Transactions in foreign currency are recorded in Mexican pesos using the exchange rate applicable on the date they occur. Assets and liabilities in foreign currencies are adjusted to the year-end exchange rate, recording the resulting foreign exchange gain or loss directly in the income statement, except for the foreign exchange gain or loss from financing obtained for the acquisition of foreign subsidiaries (see Note 3).

  Gain (Loss) on Monetary Position:
This is the result of the effects of inflation on monetary items. The gain (loss) on monetary position for Mexican subsidiaries is computed by applying NCPI factors to the net monetary position at the beginning of each month, excluding the financing contracted for the acquisition of foreign companies (see Note 3).

  The gain (loss) on monetary position of foreign subsidiaries is computed by applying the monthly inflation rate of the country in which such subsidiary is located to the net monetary position at the beginning of each month, expressed in such country’s local currency, then translating the monthly results into Mexican pesos using the year-end exchange rate, except as mentioned in Note 3.

p) Financial Instruments:
  The Company contracts financial instruments to manage the financial risks associated with its operations. If the instrument is used to manage the risk related with the Company’s operations, the effect is recorded in cost of sales and in operating expenses, interest expense or in the foreign exchange loss (gain), depending on the related contract.

 
  F-12  

 


 

  Prior to 2001, the Company recorded in the result of the year the effect of financial instruments at their maturity date except for foreign exchange options, for which the premium paid was amortized throughout the life of the contract.

  Beginning in January 2001, Bulletin C-2, “Instrumentos Financieros” (Financial Instruments), went into effect, which requires an enterprise to record all financial instruments in the balance sheet as assets or liabilities. The bulletin requires that financial instruments entered into for hedging purposes be valued using the same valuation criteria applied to the hedged asset or liability.

  Additionally, financial instruments entered into for purposes other than hedging the operations of the Company should be valued at fair market value. The difference between the financial instrument’s initial value and fair market value should be recorded in the income statement at the end of the year. The initial effect of this bulletin is included in net income of 2001, net of taxes, as a change in accounting principle, which amount to Ps. 28,972.

q) Cumulative Result of Holding Nonmonetary Assets:
  This represents the sum of the differences between book values and restatement values, as determined by applying NCPI factors to nonmonetary assets such as inventories and fixed assets, and their effect on the income statement when the assets are consumed or depreciated.

r) Comprehensive Income:
  Comprehensive income is comprised of the net income and other comprehensive income items such as the translation adjustment and the result of holding nonmonetary assets and is presented in the consolidated statement of changes in stockholders’ equity.

s) Valuation of Goodwill and Long-Lived Assets:
  The Company reviews the carrying value of its goodwill and long-lived assets for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. In order to determine whether an impairment exists, management compares estimated future cash flows to be generated by those assets with their carrying value. If such assets are considered to be impaired, the impairment charge to be recognized in net income is measured by the amount by which the carrying amount exceeds their fair value.

Note 5. Other Accounts Receivable.


      2002 2001

  The Coca-Cola Company Ps. 113,753 Ps. 140,186
  Alpla, S.A. de C.V.   41,787   141,782
  Arteva, S.A. de C.V.   2,249   9,053
  Advances to employees   11,517   -
  Insurance claims   3,066   4,412
  Loans to employees   186   4,616
  Guarantee deposits   4,788   3,049
  Other   25,068   24,569

    Ps. 202,414 Ps. 327,667

The changes in the allowance for doubtful accounts are as follows:


       2002   2001

  Balance at the beginning of the year Ps. 9,380 Ps. 13,932
  Provision for the year   18,074   19,650
  Write-offs   (14,849)   (23,458)
  Restatement of initial balance   (1,580)   (744)

  Balance at the end of the year Ps. 11,025 Ps. 9,380

 
  F-13  

 


 

Note 6. Inventories.


       2002   2001

  Finished products Ps. 205,909 Ps. 192,825
  Raw materials   240,640   251,047
  Spare parts   76,804   80,216
  Advances to suppliers   217,782   45,897
  Work-in-process   1,294   898
  Advertising and promotional materials   4,357   5,642

    Ps. 746,786 Ps. 576,525

Note 7. Prepaid Expenses.


      2002   2001

  Advertising Ps. 48,612 Ps. 14,869
  Insurance   1,964   3,081
  Other   20,418   10,428

    Ps. 70,994 Ps. 28,378

  The advertising and promotional expenses recorded in the income statement for the years ended December 31, 2002, 2001 and 2000 are as follows:


      2002   2001   2000

  Advertising Ps. 490,927 Ps. 497,071 Ps. 616,584

  Promotional expenses   121,498   104,751   114,099

Note 8. Investments in Shares.


  Company Ownership   2002   2001

  Coca-Cola FEMSA:          
     Industria Envasadora de
   Querétaro, S.A. de C.V. (“IEQSA”)
 19.60% Ps. 67,643 Ps. 62,313
  Coca-Cola FEMSA de Buenos Aires:          
     Complejo Industrial Can, S.A.
   (“CICAN”)
48.10%   46,417   63,923
  Other Various   1,881   1,808

      Ps. 115,941 Ps. 128,044

Note 9. Property, Plant and Equipment.


      2002   2001

  Land Ps. 771,104 Ps. 757,171
  Buildings   2,469,411   2,355,133
  Machinery and equipment   6,196,478   5,645,105
  Accumulated depreciation   (3,112,760)   (2,637,529)
  Construction in progress   360,655   305,520
  Bottles and cases   284,218   212,308

    Ps. 6,969,106 Ps. 6,637,708

The Company has identified fixed assets consisting mainly of land, buildings and equipment for disposal, in accordance with an approved program for the disposal of certain investments, which at December 31, 2001 amounted to Ps. 25,225 (nominal value). Such assets are not in use and have been valued at their estimated realizable value, according to independent appraisals. Those fixed assets recorded at their estimated realizable value are considered monetary assets on which a loss on monetary position is computed and recorded in the results of operations.

 
  F-14  

 


 

Note 10. Deferred Charges.


2002

2001


  Refrigeration equipment Ps. 385,736 Ps. 305,496

  Leasehold improvements

27,741

66,260

  Intangible labor asset (see Note 13)

12,620

10,035

  Bonus program (see Note 14)

-

2,902

  Yankee bond

23,236

29,634

  Agreements with customers

72,293

67,190

  Pallets

55,327

35,678

  Deferred acquisition costs

261,477

-

  Other

-

10,139


Ps.

838,430

Ps.

527,334


Note 11. Balances and Transactions with Related Parties and Associated Companies.

The consolidated balance sheet and income statement include the following balances and transactions with related parties and affiliated companies:

a) FEMSA and Subsidiaries:


 Balance Sheet             2002       2001

               Ps.    18,670    Ps.    19,341
 Assets (accounts receivable)             200,162       116,923
 Liabilities (suppliers and other liabilities)                      

                       

 Income Statement

  2002       2001       2000

    Sales and other revenues Ps.   139,928   Ps.

118,420

  Ps.

87,985

    Purchases of inventories

    825,957      

550,848

     

616,325

    Operating expenses

    660,378      

626,913

     

673,651


b) The Coca-Cola Company:


 Balance Sheet                2002         2001

 Assets (accounts receivable)

        Ps.   113,753   Ps.  

140,186

 Liabilities (suppliers and other liabilities)

            312,329       152,904

                       

 Income Statement

    2002       2001       2000

     Purchases of concentrate Ps.   -   Ps.  

-

  Ps.  

-

     Interest expense     2,558,521      

  2,643,392

     

  2,586,255

      14,726       23,248      

28,604


c) Other associated companies:

For the years ended December 31, 2002, 2001 and 2000, the Company’s subsidiaries received services from other companies in which stockholders of the Company have and equity interest.


 Interest:

     2002         2001         2000

    Expense Ps.   -   Ps.  

-

  Ps.  

33

    Income     63,408      

 62,701

     

  15,827


                       

 Purchases of canned products from:     2002       2001       2000

    IEQSA Ps.   171,802   Ps.   429,945   Ps.   220,004
    CICAN     62,885       122,003       133,100

 
  F-15  

 


 

Note 12. Balances and Transactions in Foreign Currency.

Assets, liabilities and transactions denominated in a foreign currency other than the functional currency of the reporting unit, translated into U.S. dollars, are as follows:


 

 

 

Thousands of U.S. Dollars

     

  Balances:

 

Applicable
Exchange
Rate (1)

  

Short-Term

  

Long-Term

  

Total


  December 31, 2002:

Assets

10.459

$

320,660

$

-

$

320,660

 

Liabilities

 

 

7,763

 

303,070

 

310,833

 

 

 

 

 

 

 

 

 

  December 31, 2001:

Assets

9.18

$

182,935

$

-

$

182,935

 

Liabilities

 

 

7,772

 

303,959

 

311,731


(1) Mexican pesos per U.S. dollar.


Income Statement        Thousands of U.S. Dollars
  2002   2001   2000

    Interest income $ 2,931 $ 2,333 $ 208
    Interest expenses and commissions 28,043 28,809 28,428

$ (25,112) $ (26,476) $ (28,220)

As of January 21, 2003, the issue date of these consolidated financial statements, the exchange rate was 10.696 Mexican pesos per one U.S. dollar, and the foreign currency position was similar to that at December 31, 2002.

Note 13. Labor Liabilities.

The actuarial calculations for the Mexican subsidiaries’ pension and retirement plan and seniority premiums and the cost for the year were determined using the following long-term assumptions:


  

Real Rates


    Annual discount rate

6.00 %

    Salary increase

2.00 %

    Return on assets

6.00 %


In June 2001 the Company decreased the projected service obligation derived from a change in the actuarial calculations motivated by a confirmation received from the Mexican Social Security Institute (“IMSS”) regarding the interpretation of Article 28 of the Social Security Law in effect in July 1997, in which the IMSS increased the pensions to those insured for disability, old age, and discharge due to aging.

The balances of the liabilities and the trust assets, as well as the expenses for the year are as follows:


  Pension and retirement plans: 2002 2001

    Vested benefit obligation Ps. 56,721 Ps. 63,208
    Non-vested benefit obligation 90,010 48,032

    Accumulated benefit obligation 146,731 111,240
    Excess of projected benefit obligation over accumulated benefit
    obligation
26,196 15,701

    Projected benefit obligation 172,927 126,941
    Plan assets at fair value (35,326) (40,237)

    Unfunded projected benefit obligation 137,601 86,704
    Unrecognized net transition obligation services (14,258) (1,117)
    Unrecognized actuarial net gain 39,580 69,039

    Total Ps. 162,923 Ps. 154,626

 
  F-16  

 


 


  Seniority premiums: 2002 2001

    Vested benefit obligation Ps. 5,133 Ps. 5,380
    Non-vested benefit obligation 15,897 13,313

    Accumulated benefit obligation 21,030 18,693
    Excess of projected benefit obligation over accumulated benefit
    obligation
1,936 1,756

    Projected benefit obligation 22,966 20,449
    Unrecognized net transition obligation services (2,201) (2,334)
    Unrecognized net loss (12,194) (9,026)

8,571 9,089
    Additional labor liability 12,620 10,035

    Total Ps. 21,191 Ps. 19,124

  Total Labor Liabilities Ps. 184,114 Ps. 173,750


 
Expense for the Year:   2002   2001   2000

Pension and retirement plan Ps. 11,907 Ps. 11,132 Ps. 22,929
Seniority premiums 5,218 4,996 5,276

Ps. 17,125 Ps. 16,128 Ps. 28,205


The accumulated actuarial gains and losses were generated by the differences in the assumptions used for the actuarial calculations at the beginning of the year versus the real behavior of those variables at the end of the year.

At December 31, 2002 and 2001, the projected benefit obligation in some subsidiaries was less than the accumulated benefit obligation reduced by the amount of the plan assets at fair value, resulting in an additional liability, which is recorded as an intangible asset included in “Deferred charges, net” (see Note 10).

The trust assets consist of fixed income and variable funds, valued at market. The contribution to the pension plan trust by certain subsidiaries amounted to Ps. 100 (nominal value) at December 31, 2001.

The integral cost of financing includes the interest cost related to labor liabilities, net of the return on plan assets. This amounted to Ps. 5,286, Ps. 5,285 and Ps. 9,667 for the years ended December 31, 2002, 2001 and 2000, respectively.

Note 14. Bonus Program.

Certain subsidiaries of the Company have implemented a bonus program for the benefit of certain executive officers of such subsidiaries. Under the terms of this program approved in April 1997, the executive officers were to be entitled on the fifth anniversary of the program to a cash payment of a special bonus based on the officer’s salary and the amount of the increase in real terms in the market value of FEMSA and Coca-Cola FEMSA shares, during the preceding five years, provided that no payments would be made unless the market value of FEMSA and Coca-Cola FEMSA shares (equal parts) have at least doubled in real terms by such fifth anniversary. In March 2002, the Company amended certain terms of the program and extended the program by one year. As a result, the program will not expire until March 2003.

The Company hedged its potential obligation under the bonus program by investing in cash-settled options related to FEMSA shares, and such purchased options were deposited in a trust. The cost of the purchased options has been recorded in other assets, net and was amortized over the original five-year term of the options. As of December 31, 2002, the amount has been completely amortized, and as of December 31, 2001 the unamortized cost amounted to Ps. 2,902 (see Note 10).

 
  F-17  

 


 

The purchased options are “marked to market”, and any income derived therefore is recorded only to the extent that such income exceeds the potential compensation as a function of the special bonuses that would be due based on the stock price at the end of each reporting year. As of the date of these financial statements, no income has been recorded.

Additionally, in 1999 the Company instituted a new compensation plan for certain key executives, which consists of granting them an annual bonus based on each executive’s responsibilities within the organization and the executives’ performance during the previous year, which is accrued over a period of five years beginning in 1999. The annual bonus is recorded in the results of operations of the year.

For each key executive, on an annual basis, the net after-tax amount will be irrevocably transferred in kind to a trust, which through the instructions of a technical committee can:
Acquire stock of FEMSA or any of its subsidiaries that are listed on the Mexican stock exchange or certificates of deposit that represent shares listed in the NYSE, and/or
Acquire purchase options of the stock mentioned above.

The executives will have access to the assigned stock or options in 20% increments in each of the five years following the granting of the bonus.

Note 15. Bank Loans.

Long-term bank loans and notes payable of the Company are as follows (denominated in U.S. dollars, unless otherwise indicated):


Bank Interest Rate   2002   2001

Fixed interest rate:          
  Yankee Bond 8.95% Ps. 2,091,800 Ps. 1,940,652
  Private placement with Citibank, N.A. 9.40%   1,045,900   970,326
  GE Capital Leasing 9.44%   36,908   40,777

      3,174,608   2,951,755

  Various Libor + 2%   4,496   11,036

  Current maturities of long-term debt     (9,294)   (13,400)

    Ps. 3,169,810 Ps. 2,949,391


As of December 31, 2002 and 2001 the Libor rate was 1.38% and 1.88%, respectively.

Maturities of long-term bank loans as of December 31, 2002 are as follows:

 
   2004 Ps. 1,055,194
  2005   7,047
  2006   2,098,846
  2007   6,961
  2008   1,762
 
    Ps. 3,169,810
 

As of December 31, 2002, the Company was in compliance with all restrictions and covenants established in its loan agreements.

Note 16. Fair Value of Financial Instruments.

a) Long-term Debt:
  The fair value of long-term bank loans and syndicated loans is based on the discounted value of contractual cash flows. The discount rate is estimated using rates currently offered for debt with similar remaining maturities. The fair value of long-term notes payable is based on quoted market prices.

 
  F-18  

 


 


    2002     2001

  Carrying value Ps. 3,179,096   Ps. 2,962,791
  Fair value   3,600,030     3,294,218


b) Cash-Settled Options:
  The terms of accounting for the cash-settled options are described in Note 14. The fair value was estimated based on quoted market prices to terminate the contracts at the reporting date.

c) Forward Agreements to Purchase-Sell U.S. Dollars:
  At December 31, 2002 and December 31, 2001, the Company does not have any forward agreements to hedge its operations denominated in U.S. dollars.

  As of December 31, 2000, the Company had 35 contracts to buy and sell U.S. dollars for a total amount of $131,400 maturing during 2001. The agreements for the sale of U.S. dollars were for the same amount and mature on the same date as the agreements to purchase U.S. dollars. The goal was to manage the Company’s foreign exchange risk. The Company had 10 forward agreements to purchase Argentine pesos for a total amount of $100,000, which expired during November and December 2001.

d) Call Options:
  At December 31, 2000, the Company had contracts to purchase and sell U.S. dollars for a total amount of $87,600 during 2001.

e) Commodity Price Contracts:
  On December 31, 2002 the Company signed various derivative contracts with different financial institutions to hedge the cost of aluminum for 2003 and 2004. These contracts vary in nature to diversify the instruments, thereby minimizing the risk for the Company.

 
     Maturity
Date
   Contract
Type
     Notional
Amount
     Fair Value
 
  2003   Seagull   Ps. 23,806 Ps. (894)
      Swaps     53,589   (929)
 
  2004   Swaptions     34,556   (2,381)
      Swaps     20,189   (427)
 

The fair value is estimated based on quoted market prices to terminate the contracts at the reporting date. The Company does not anticipate canceling these agreements and expects them to expire as original contracted.

Note 17. Stockholders’ Equity.

As of December 31, 2002, the capital stock of the Company is comprised of 1,425 million common shares without par value and with foreign ownership restrictions. Fixed capital amounts to Ps. 633,250 (nominal value) and variable capital may not exceed 10 times the minimum fixed capital stock.

The characteristics of the common shares are as follows:
Series “A” and series “D” are ordinary, have unlimited voting rights, are subject to transfer restrictions, and at all times must represent a minimum of 75% of subscribed capital stock.
Series “A” shares may only be acquired by Mexican individuals and may not represent less than 51% of the total subscribed capital stock.
Series “D” shares have open subscription and cannot exceed 49% of the ordinary shares.
Series “L” shares have limited voting and other corporate rights.

 
  F-19  

 


 

In addition, 270,750 thousand series “B” shares and 204,000 thousand series “L” shares have been authorized and issued but not subscribed.

As of December 31, 2002, Coca-Cola FEMSA’s capital stock is comprised as follows:


Series Number of Shares

A 726,750
D 427,500
L 270,750

Total 1,425,000

The restatement of stockholders’ equity at December 31, 2002 for inflation is allocated to each of the various stockholders’ equity accounts as follows:


    Historical   Restatement   Restated
Value

Capital stock Ps. 633,250 Ps. 1,736,310 Ps. 2,369,560
Additional paid-in capital   305,505   1,361,625   1,667,130
Retained earnings from prior years   4,145,392   2,514,030   6,659,422
Net income for the year   2,513,967   50,251   2,564,218


At an ordinary stockholders’ meeting held on March 11, 2002, dividends in the amount of 0.3937 Mexican pesos per share (nominal value) were declared and subsequently paid in May 2002.

At an ordinary stockholder meeting held on March 11, 2002, the stockholders approved a maximum of Ps. 400,000 for a stock repurchase program.

The net income of each Mexican subsidiary is subject to a legal requirement that 5% thereof be transferred to a legal reserve until such reserve equals 20% of capital stock. This reserve may not be distributed to stockholders during the existence of the subsidiary, except as stock dividends. As of December 31, 2002, the legal reserve for Coca-Cola FEMSA amounts to Ps. 126,650 (nominal value).

From 1999 until 2002, the income tax rate was 35%, allowing the Company to defer payment of 3% in 1999 and 5% in 2000 and 2001, until the date on which the earnings were distributed as dividends on consolidated taxable income. Beginning in 1999, a previously taxable net income reinvested (Cuenta de Utilidad Fiscal Neta Reinvertida, “CUFINRE”) was created. As of December 31, 2002, this item amounts to Ps. 4,847,626.

Beginning in 2002, based on the latest tax reform, the right to defer taxes is no longer available, and CUFINRE has to be applied before CUFIN.

Note 18. Net Income per Share.

This represents the net income corresponding to each share of the Company’s capital stock, computed on the basis of the weighted average number of shares outstanding during the year. Additionally, the net income distribution according to the dividend rights of each share series is presented.

Note 19. Tax System.

a) Income Taxes:
  Mexican income tax is computed on taxable income, which differs from accounting income principally due to the differences between purchases and cost of sales, the treatment of the integral cost of financing, the relative cost of labor liabilities and depreciation. Taxable income is increased or reduced by the effects of inflation on certain monetary assets and liabilities through the tax inflationary component, which is similar in concept to the gain on monetary position.

  The statutory income tax rate from 2000 through 2002 is 35%. Beginning in 2003, the rate will be reduced one percentage point per year through 2005, when the rate will be 32%.

 
  F-20  

 


 

  The taxable income of Coca-Cola FEMSA Buenos Aires differs from accounting income mainly due to the differences in depreciation and labor liability provisions. The Argentine income tax rate is 35%.

b) Tax on Assets:
  The Mexican tax on assets is computed at an annual rate of 1.8% based on the average of certain assets at a tax-restated value less certain liabilities. The tax on assets is paid only to the extent that it exceeds the income tax for the year. If in the year there is a tax on assets payment, this amount may be credited against any excess of income taxes over the tax on assets of the preceding three years. Additionally, this payment may be restated and credited against the excess of income taxes over asset taxes for the following 10 years.

  The tax laws in Argentina established a Tax on Minimum Presumptive Income (TMPI), which, similar to the Mexican tax on assets, is paid only to the extent that it exceeds the income taxes for the year. Any required payment of TMPI is recoverable to the extent that the income taxes exceed the TMPI of the following four years.

c) Employee Profit Sharing:
  Employee profit sharing is computed at the rate of 10% of the individual taxable income of each of the Mexican subsidiaries, except that depreciation of historical, rather than restated values is used, foreign exchange gains and losses are not included until the asset or liability is due, and the other effects of inflation are also excluded.

  The present tax law in Argentina does not consider any employee profit sharing.

d) Deferred Income Taxes:
  Beginning in 2000 revised Bulletin D-4 requires that deferred tax assets and liabilities be recorded for all temporary differences between the accounting and tax bases of assets and liabilities.

  The temporary differences that generated deferred income tax liabilities (assets) are as follows:


Deferred Income Taxes   2002   2001

  Current:        
      Inventories Ps. 117,498 Ps. 176,343
      Other reserves   (59,335)   (54,913)
  Noncurrent:        
      Property, plant and equipment (1)   624,157   415,436
      Investments in shares   20,483   22,946
      Deferred charges   147,256   171,278
      Pension plan and seniority premiums   (62,673)   (60,812)

  Ps. 787,386 Ps. 670,278


  (1) Including bottles and cases.

  As mentioned in clause a) above, in accordance with the tax reform the statutory rate will be reduced from 35% to 32%, resulting in a reduction of the balance of deferred taxes as of December 31, 2002 and 2001, based on the expected dates of reversal of the temporary differences.

  The changes in the balance of the deferred income taxes for the year are as follows:


    2002   2001

Balance at the beginning of the year Ps. 670.278 Ps. 700,896
  Provision for the year 125,843   51,001
  Change on the statutory rate   (41,323)   (25,929)
  Result of holding nonmonetary assets   32,588   (55,690)

  Balance at the end of the year Ps. 787,386 Ps. 670,278

 
  F-21  

 


 

e) Income Taxes, Tax on Assets and Employee Profit Sharing Provisions:


    2002   2001   2000

Current income tax Ps. 1,627,036 Ps. 1,306,123 Ps. 843,662
Deferred income tax   84,520   25,072   57,056
Current employee profit sharing   131,307   129,867   124,837

  Ps. 1,842,863 Ps. 1,461,062 Ps. 1,025,555


  As of December 31, 2002 the Company does not have unamortized tax loss carryforwards or refundable tax on assets.


    2002   2001   2000

Statutory tax rate   35.00%   35.00%   35.00%
   Gain from monetary position   (3.06)   (0.75)   (0.70)
  Inflationary component   0.58   0.97   0.50
  Non-deductible expenses and other   0.95   (0.15)   3.16
  Goodwill impairment   3.44    

Effective tax rate   36.91%   35.07%   37.96%


Note 20. Contingencies and Commitments.

a) Contingencies:
  During 2002, the Company initiated an appeal related to the Special Tax on Products and Services (IEPS) applicable to inventories produced with high fructose content at the end of 2001 and early in 2002. The Company expects a favorable decision based on a legal opinion of the Company’s tax attorneys.

b) Commitments:
  As of December 31, 2002 the Company leases certain machinery and distribution equipment. The minimum lease commitments under the lease agreements are as follows:


  $ Ps.

2003 5,749 60,130
2004 5,958 62,314
2005 5,232 54,722
2006 1,772 18,535
2007 1,259 13,162
2008 164 1,719

  20,134 210,582

Note 21. Information by Segment.

Relevant information concerning the subsidiaries of Coca-Cola FEMSA, divided by geographic areas, is presented as follows:

 
  F-22  

 


 


2002   Mexico   Buenos
Aires (1)
  Total

Total revenues Ps. 16,198,490 Ps. 1,421,528 Ps. 17,620,018
Income from operations (1)   4,421,429   18,738   4,440,167
Interest expenses   330,189   3,935   334,124
Interest income   247,225   5,362   252,587
Income tax   1,728,367   (16,811)   1,711,556
Employee profit sharing   131,307   -   131,307
Depreciation and goodwill amortization   402,802   155,442   558,244
Goodwill impairment   240,150   161,673   401,823
Breakage of bottles and cases, amortization and other   470,228   9,790   480,018
Goodwill (2)   106,412   152,047   258,459
Total long-term assets   7,041,957   881,520   7,923,477
Total assets (3)   14,777,920   1,262,466   16,040,386
Recoverable taxes   132,158   -   132,158
Total liabilities (3)   5,677,502   246,550   5,924,052
Tax liability (4)   1,004,422   120,193   1,124,615
Capital expenditures (5)   1,277,683   63,214   1,340,897



2001            

Total revenues Ps. 15,180,604 Ps. 1,548,869 Ps. 16,729,473
Income from operations (1)   3,828,850   44,051   3,872,901
Interest expenses   327,422   2,340   329,762
Interest income   273,423   384   273,807
Income tax   1,299,890   31,305   1,331,195
Employee profit sharing   129,867   -   129,867
Depreciation and goodwill amortization   520,215   175,051   695,266
Breakage of bottles and cases, amortization and other   356,541   14,135   370,676
Goodwill (2)   115,125   780,858   895,983
Total long-term assets   6,957,571   335,515   7,293,086
Total assets (3)   12,895,963   1,364,450   14,260,413
Total liabilities (3)   4,978,898   352,338   5,331,236
Tax liability (4)   1,143,523   105,651   1,249,174
Capital expenditures (5)   800,243   25,915   826,158


2000            

Total revenues Ps. 14,477,916 Ps. 1,557,473 Ps. 16,035,389
Income from operations (1)   3,052,986   27,211   3,080,197
Interest expenses   363,747   2,769   366,516
Interest income   131,838   5,765   137,603
Income tax   869,745   30,973   900,718
Employee profit sharing   124,837   -   124,837
Depreciation and goodwill amortization   570,979   188,034   759,013
Breakage of bottles and cases, amortization and other   473,237   34,571   507,808
Capital expenditures (5)   874,489   46,097   920,586

(1) Includes effect of goodwill amortization.
(2) As of December 31, 2002 and 2001, the Company does not have any identifiable intangible assets other than goodwill as all previously acquired intangible assets were classified as goodwill.
(3) Recoverable taxes and tax liability are not included in total assets and total liabilities.
(4) Includes deferred long-term income tax for 3% (see Note 19)
(5) Includes investments and divestiture in property, plant and equipment as well as deferred charges.

Note 22. Differences Between Mexican GAAP and US GAAP.

 
  F-23  

 


 

The consolidated financial statements of the Company are prepared in accordance with Mexican GAAP, which differs in certain significant respects from US GAAP. A reconciliation of the reported net stockholder’s equity and comprehensive income to US GAAP is presented in Note 23. It should be noted that this reconciliation to US GAAP does not include the reversal of the restatement of the financial statements for inflation effects as required by Bulletin B-10, “Reconocimiento de los Efectos de Inflacion en la Informacion Financiera” (Recognition of the Effects of Inflation in the Financial Information), of Mexican GAAP. The application of this bulletin represents a comprehensive measure of the effects of price-level changes in the Mexican economy and, as such, is considered a more meaningful presentation than historical cost-based financial reporting in Mexican pesos for both Mexican and US accounting purposes.

The principal differences between Mexican GAAP and US GAAP included in the reconciliation that affect the consolidated financial statements of the Company are described as follow:

a) Restatement of Prior Year Financial Statements:
  As explained in Note 4 a), in accordance with Mexican GAAP, the financial statements for Mexican subsidiaries for prior years were restated using NCPI factors, and for foreign subsidiaries for prior years was restated using the inflation rate of the country in which the foreign subsidiary is located, then translated to Mexican pesos at the year-end exchange rate (see Note 3).

  Under US GAAP the restatement of prior year financial statements is not required. The Company follows the regulations of the Securities and Exchange Commission of the United States of America (“SEC”), which requires that the prior financial statements must be restated in constant units of the reporting currency, in this case, the Mexican peso, which requires the restatement of such prior-year amounts using NCPI factors. Additionally, all other US GAAP adjustments for prior years have been restated based upon SEC methodology.

b) Classification Differences:
  Certain items require a different classification in the balance sheet or income statement under US GAAP. These include:
As explained in Note 4 c), under Mexican GAAP advances to suppliers are recorded as inventories. Under US GAAP advances to suppliers are classified as prepaid expenses.
The impairment of goodwill and other long-lived assets, the gain or loss on the disposition of fixed assets, all severance indemnities, and employee profit sharing must be included in operating expenses under US GAAP.

c) Promotional Expenses:
  As explained in Note 4 d), for Mexican GAAP purposes the promotional costs related to the launching of new products or presentations are recorded as prepaid expenses. For US GAAP purposes, all promotional costs are expensed as incurred.

d) Goodwill:
  As mentioned in Note 4 i), under Mexican GAAP, goodwill must be amortized over a period of no more than 20 years. Under US GAAP, in accordance with Statement of Financial Accounting Standards (“SFAS”) No. 142, effective January 1, 2002 goodwill is no longer subject to amortization, but rather it is subject to periodic assessment for impairment by applying a fair-value-based test.

  In accordance with SFAS No. 142, the Company discontinued the amortization of goodwill effective January 1, 2002. The financial statement impact was to reduce amortization expense and increase net income under US GAAP by $37,335 (Ps. 0.03 per share) for the year ended December 31, 2002. A reconciliation of previously reported net income and income per share under US GAAP to the amounts adjusted to exclude goodwill amortization is as follows:


    2002   2001   2000

Reported net income Ps. 2,524,006 Ps. 2,300,509 Ps. 1,543,291
Add: Goodwill amortization   -   117,499   129,448

Adjusted net income Ps. 2,524,006 Ps. 2,418,008 Ps. 1,672,739

             
Reported net income per share Ps. 1.77 Ps. 1.61 Ps. 1.08
Add: Goodwill amortization   -   0.08   0.09

Adjusted net income per share Ps. 1.77 Ps. 1.69 Ps. 1.17



  F-24  

 


 


  In connection with the transition provisions for adopting this standard, the Company performed a transitional impairment test as of January 1, 2002 and found no impairment. The Company will perform subsequent impairment tests annually, unless an event occurs or circumstances change that would more likely than not reduce the fair value of a reporting unit below its carrying amount, in which case an impairment test would be performed between annual tests.

e) Restatement of Imported Machinery and Equipment:
  As explained in Note 4 e), in accordance with Mexican GAAP, imported machinery and equipment have been restated by applying the inflation rate of the country of origin, then translated at the year-end exchange rate of the Mexican peso. Under US GAAP the restatement of machinery and equipment is not required. The Company follows the SEC regulations, which require all machinery and equipment, both domestic and imported, has been restated using NCPI factors.

f) Capitalization of the Integral Result of Financing:
  Under Mexican GAAP, the capitalization of the integral cost of financing (interest, foreign exchange and monetary position) generated by loan agreements obtained to finance investment projects is optional. The Company does not capitalize the integral cost of financing.

  In accordance with US GAAP, if interest is incurred during the construction of qualifying assets, capitalization is required as part of the cost of such assets.

  Accordingly, a reconciling item for the capitalization of a portion of the integral result of financing is included in the US GAAP reconciliation of the net income and stockholders’ equity. If the borrowings are denominated in US dollars, the weighted-average interest rate on all such outstanding debt is applied to the balance of construction-in-progress to determine the amount to be capitalized, not to exceed interest expense. If the borrowings are denominated in Mexican pesos, the amount of capitalizable interest determined as noted above is reduced by the gain on monetary position associated with the debt.

g) Financial Instruments:
  In accordance with Mexican GAAP, as mentioned in Note 4 o), beginning in January 2001 Bulletin C-2 became effective.

  Under US GAAP, SFAS No. 133, “Accounting for Derivative Instruments and Hedging Activities”, also became effective in 2001. SFAS No. 133, as amended, establishes accounting and reporting standards requiring that every derivative instrument (including certain derivative instruments embedded in other contracts) be recorded in the balance sheet as either an asset or liability measured at its fair value. SFAS No. 133 requires that changes in the fair value of the derivative instrument’s fair value be recognized in:
The net income of the year; or
Other comprehensive income, if the instruments represent cash flow hedges that qualify for hedge accounting.

  For purposes of SFAS No. 133, the Company has elected not to designate its financial instruments as hedges for the derivative instruments, and accordingly the entire effect of the valuation of those instruments was recognized in the income statement as a change in accounting principles under US GAAP at January 1, 2001.

  Prior to 2001, in accordance with Mexican GAAP the income statement effect of forward contracts was recorded at the maturity of each contract. In accordance with US GAAP the income statement effect was determined by the difference between the exchange rate at the date the contract was signed and the forward exchange rate, amortizing such difference on a straight-line basis over the term of the contract.

h) Deferred Income Taxes and Employee Profit Sharing:
  The Company follows SFAS No. 109, “Accounting for Income Taxes”, for US GAAP purposes, which differs from Mexican GAAP as follows:

 

  F-25  

 


 

Under Mexican GAAP, deferred taxes are classified as non-current, while under US GAAP the classification is based on the classification of the related asset or liability.
Under Mexican GAAP the effects of inflation on the deferred tax balance generated by monetary items are recognized in the result on monetary position. Under US GAAP the deferred tax balance is classified as a nonmonetary item. As a result, the consolidated income statement differs with respect to the presentation of the gain (loss) on monetary position and deferred income tax provision.
Under Mexican GAAP, the change in statutory income tax rate approved early in 2002 was considered in the calculation of deferred taxes at December 31, 2001. Under US GAAP, a change in statutory tax rate may not be considered until the enactment date, which was January 1, 2002 for the changes mentioned in Note 19 a).
Under Mexican GAAP deferred employee profit sharing is calculated considering only those temporary differences that arise during the year and which are expected to turn around within a defined period, while under US GAAP the same liability method as used for deferred income taxes is applied. Also, for US GAAP purposes, employee profit sharing must be classified as an operating expense.

The differences in the restatement of imported machinery and equipment and the capitalization of financing costs, the pension plan and financial instruments under Mexican GAAP have a different treatment than under US GAAP (see Note 22 e, f, g and i). As a consequence, the related deferred income tax presented under Mexican GAAP is different from the effect calculated under US GAAP (see Note 19 d).


Reconciliation of Deferred Income Taxes   2002   2001

Deferred income taxes under Mexican GAAP Ps. 787,386 Ps. 670,278

Inflationary adjustment Mexico   -   30,118

US GAAP adjustments:        
   Property, plant and equipment, net   103,852   241,190
   Pension and retirement plans   1,105   1,478

Total adjustments   104,957   242,668

Deferred income taxes under US GAAP Ps. 892,343 Ps. 943,064


The changes in the balance of the deferred income taxes for the year are as follows:


    2002   2001

Balance at the beginning of the year Ps. 943,064 Ps. 1,031,682
   Provision for the year   23,682   23,705
   Change on the statutory rate   (53,828)   -
   Cumulative translation adjustment   (20,575)   (112,323)

Balance at the end of the year Ps. 892,343 Ps. 943,064



Reconciliation of Deferred Employee Profit Sharing   2002   2001

Deferred employee profit sharing under Mexican GAAP Ps. - Ps. -

US GAAP adjustments:        
   Inventories   34,558   50,397
   Property, plant and equipment, net   358,429   252,259
   Deferred charges   41,456   31,825
   Pension and retirement plans   (17,323)   (15,843)
   Other reserves   (13,110)   (8,921)

Total adjustments   404,010   309,717

Deferred employee profit sharing under US GAAP Ps. 404,010 Ps. 309,717


 
  F-26  

 


 

The changes in the balance of the deferred employee profit sharing for the year are as follows:


    2002   2001

Balance at the beginning of the year Ps. 309,717 Ps. 225,090
Provision for the year   96,810   86,336
Inflation effect   (2,517)   (1,709)

Balance at the end of the year Ps. 404,010 Ps. 309,717


i) Pension Plans:
  Under Mexican GAAP, the liabilities for employee benefits are determined using actuarial computations in accordance with Bulletin D-3, “Labor Obligations”, which is substantially the same as US GAAP SFAS No. 87, “Employers’ Accounting for Pensions”.

  The effect of the initial application of both bulletins generates a difference in the unamortized prior service costs and in the amortization expense. Under Mexican GAAP and US GAAP, there is no difference in the liabilities for seniority premiums.

  The Company prepared a study of pension costs under US GAAP based on actuarial calculations, using the same assumptions used under Mexican GAAP (see Note 13).

  The required disclosures under SFAS No. 87 are as follows:


Net pension cost:   2002   2001   2000

   Service cost Ps. 10,029 Ps. 8,535 Ps. 14,644
   Interest cost   6,766   7,235   11,804
   Actual return on plan assets   (2,658)   (3,124)   (2,690)
   Net amortization and deferral   (1,163)   (1,890)   (421)

   Net pension cost (US GAAP)   12,974   10,756   23,337
   Net pension cost recorded (Mexican GAAP)   11,907   11,132   22,929

   Additional (income) expense that must be
      recognized under US GAAP
Ps. 1,067 Ps. (376) Ps. 408



Pension liability   2002   2001

   Projected benefit obligation Ps. 172,928 Ps. 129,458
   Plan assets at fair value   (35,326)   (40,237)

   Unfunded projected benefit obligation   137,602   89,221
   Unrecognized net transition obligation   (17,763)   (5,384)
   Unrecognized net gain   39,928   66,566

   Total unfunded accrued pension liability under US GAAP   159,767   150,403
   Total unfunded accrued pension liability under Mexican GAAP   (162,923)   (154,626)

   Liability that must be canceled under US GAAP Ps. (3,156) Ps. (4,223)


The changes during the year in the projected benefit obligation of the pension plan, as well as the changes in the plan assets at market value, are as follows:

 
  F-27  

 


 



Change in Projected Benefit Obligatio n   2002   2001

Obligation at the beginning of the year Ps. 129,458 Ps. 197,354
   Service cost   10,029   8,535
   Interest cost   6,766   7,235
   Actuarial loss   34,244   (78,181)
   Benefits paid   (7,569)   (5,485)

Obligation at the end of the year Ps. 172,928 Ps. 129,458



Change in Plan Assets at Fair Value   2002   2001

Balance at the beginning of the year Ps. 40,237 Ps. 42,488
   Actual return on plan assets in real terms   2,658   3,124
   Actuarial gain   -   110
   Benefits paid   (7,569)   (5,485)

Balance at the end of the year Ps. 35,326 Ps. 40,237


j) Comprehensive Income:
  In Note 23 c), a reconciliation of comprehensive income under Mexican GAAP to US GAAP is presented. The reconciling items include adjustments to net income and other comprehensive income.

k) Statement of Cash Flows:
  Under Mexican GAAP, the Company presents a consolidated statement of changes in financial position in accordance with Bulletin B-12, “Estado de Cambios en la Situacion Financiera” (Statement of Changes in Financial Position), which identifies the generation and application of resources by the differences between beginning and ending financial statement balances in constant Mexican pesos. Bulletin B-12 also requires that monetary and foreign exchange gains and losses be treated as cash items for the determination of resources generated by operations.

  In accordance with US GAAP the Company follows SFAS No. 95, “Statement of Cash Flows”, excluding the effects of inflation (see Note 22 l).

l) Summarized Financial Information under US GAAP:


Balance Sheets   2002   2001

Current assets Ps. 7,980,319 Ps. 6,146,346
Fixed assets   7,267,583   7,369,458
Other assets   1,250,163   1,645,562

Total assets   16,498,065   15,161,366

Current liabilities   2,620,631   2,680,894
Long-term liabilities   3,353,575   2,966,102
Other liabilities   1,584,900   1,620,033

Total liabilities   7,559,106   7,267,029
Stockholders’ equity   8,938,959   7,894,337

Total liabilities and stockholders’ equity Ps. 16,498,065 Ps. 15,161,366




  F-28  

 


 

 
Income Statements   2002   2001   2000

Total revenues Ps. 17,620,018 Ps. 18,501,573 Ps. 18,302,044
Income from operations   4,220,272   3,790,313   3,152,121
Income before income taxes   4,186,521   3,648,533   2,493,590
Income taxes   1,662,515   1,348,024   950,299

Net income   2,524,006   2,300,509   1,543,291
Cumulative translation result   (676,015)   (1,617,223)   (198,506)
Result of holding nonmonetary assets   (218,391)   373,329   (7,982)

Comprehensive income   1,629,600   1,056,615   1,336,803

Weighted average common shares outstanding   1,425,000   1,425,000   1,425,000

Net comprehensive income per share Ps. 1.14 Ps. 0.74 Ps. 0.94


 
Cash Flows   2002   2001   2000

Net income Ps. 2,524,210 Ps. 2,250,232 Ps. 1,456,697
Non-cash items   966,682   1,055,704   1,164,102
Other expenses   377,531   39,729   (6,133)
Working capital investment   155,207   288,719   250,849
Taxes   (1,067)   31,792   (322,601)

Net cash flows from operating activities   4,022,563   3,666,176   2,542,914

Total fixed asset investments   (1,170,060)   (777,895)   (873,547)

Financial expenses   30,169   5,643   3,661
Bank loans   (10,805)   (24,697)   11,978
Dividends paid   (561,023)   (292,125)   (218,453)
Other financial transactions   (407,225)   184,868   (3,964)

Net cash flows used in financing activities   (948,884)   (126,311)   (206,778)

Net increase in cash and cash equivalents   1,903,619   2,761,970   1,462,589
Effect of exchange rate changes on cash   (194,551)   (316,356)   (96,319)
Cash and cash equivalents at the beginning
    of the
year
4,462,326   2,016,712   650,442

Cash and cash equivalents at the end of the year Ps. 6,171,394 Ps. 4,462,326 Ps. 2,016,712



Supplemental Information about Cash Flows:

      2002       2001       2000

Interest paid Ps. 41,208 Ps. 37,133 Ps. 185,963
Income tax and tax on assets paid   1,801,513   1,354,350   1,247,721



Statements of Changes in Stockholders’ Equity:

      2002       2001       2000

Stockholders’ equity as of the beginning of the year Ps. 7,894,337 Ps. 7,156,503 Ps. 6,080,048
Dividends paid   (584,978)   (318,781)   (260,348)
Cumulative translation result   (676,015)   (1,617,223)   (198,506)
Result of holding nonmonetary assets   (218,391)   373,329   (7,982)
Net income   2,524,006   2,300,509   1,543,291

Stockholders’ equity as of the end of the year Ps. 8,938,959 Ps. 7,894,337 Ps. 7,156,503

 
  F-29  

 


 


Note 23. Reconciliation of Mexican GAAP to US GAAP.

a) Reconciliation of Net Income for the year:


    2002   2001   2000

Net income under Mexican GAAP Ps. 2,564,218 Ps. 2,202,334 Ps. 1,358,318
US GAAP adjustments:            
   Restatement of prior year financial statements
       (Note 22 a)
  -   169,498   67,462
   Goodwill amortization (Note 22 d)   37,335   -   -
   Promotional expenses (Note 22 c)   (10,289)        
   Restatement of machinery and equipment (Note 22 e)   (13,127)   (6,511)   (25,415)
  Capitalization of interest expense (Note 22 f)   (664)   17,760   711
  Deferred income taxes (Note 22 h)   49,041   3,388   61,296
  Deferred employee profit sharing (Note 22 h)   (96,810)   (86,336)   81,327
Pension plan cost (Note 22 i)   (1,067)   376   (408)
   Financial instruments (Note 22 g)   (4,631)   -    

Total adjustments   (40,212)   98,175   184,973

Net income under US GAAP Ps. 2,524,006 Ps. 2,300,509 Ps. 1,543,291

Weighted average common shares outstanding   1,425,000   1,425,000   1,425,000
Net income per share under US GAAP Ps. 1.77 Ps. 1.61 Ps. 1.08


Under US GAAP, the monetary position effect of the income statement adjustments is included in each adjustment, except for the capitalization of the integral cost of financing and pension plan liabilities that are nonmonetary.

b) Reconciliation of Stockholders’ Equity:


    2002   2001

Stockholders’ equity under Mexican GAAP Ps. 9,123,877 Ps. 7,680,003
   US GAAP adjustments:        
      Restatement of prior year financial statements (Note 22 a)   -   220,666
      Goodwill amortization (Note 22 d)   37,335   -
      Restatement of machinery and equipment (Note 22 e)   224,500   462,886
      Capitalization of interest expense (Note 22 f)   73,978   78,944
      Deferred income taxes (Note 22 h)   (104,957)   (242,668)
      Deferred employee profit sharing (Note 22 h)   (404,010)   (309,717)
      Promotional expenses (Note 22 c)   (10,289)   -
      Financial instruments (Note 22 g)   (4,631)   -
      Accumulated pension plan liability (Note 22 i)   3,156   4,223

Total adjustments   (184,918)   214,336

Stockholders’ equity under US GAAP Ps. 8,938,959 Ps. 7,894,337



  F-30  

 


 

c) Reconciliation of Comprehensive Income:

 
    2002   2001   2000

Comprehensive income under Mexican
    GAAP
Ps. 2,028,852 Ps. 2,583,171 Ps. 1,247,315
    US GAAP adjustments:            
       Net income (Note 23 a)   (40,212)   98,175   184,973
       Cumulative translation result   (220,666)   (2,336,779)   (126,327)
       Result of holding nonmonetary assets   (138,374)   712,048   30,842

Comprehensive income under US GAAP Ps. 1,629,600 Ps. 1,056,615 Ps. 1,336,803


Note 24. Future Impact of Recently Issued Accounting Standards Not Yet in Effect.

a) In Mexican GAAP:

  Bulletin B-5, “Informacion Financiera por Segmentos” (Financial Information by Segment ) (“Bulletin B-5”):
In April 2003,Bulletin B-5 issued by the Mexican Institute of Public Accountants (“IMCP”), went into effect superseding the provisions in International Accounting Standard (“IAS”) No. 14, “Segment Reporting”, which was suppletory based on the provisions in Bulletin A-8, “Aplicacion Supletoria de Normas Internacionales de Contabilidad” (Suppletory Application of International Accounting Standards), with respect to disclosing financial information by segment. The provisions of this new bulletin are substantially similar to those of IAS No. 14; however, they incorporate a managerial focus, which requires at a minimum disclosure of the segment information that is used by management to make decisions. These new provisions do not change the segment information previously presented by the Company.

  Bulletin C-8, “Activos Intangibles” (Intangible Assets) (“Bulletin C-8”):
In January 2002, the IMCP issued new Bulletin C-8, whose provisions are mandatory for fiscal years beginning January 1, 2003. Bulletin C-8 supersedes the former Bulletin C-8, “Intangibles” and establishes that project development costs should be capitalized if they fulfill the criteria established for recognition as assets. Any start-up expenses incurred after the effective date of this bulletin should be recorded as an expense unless they meet certain criteria. The unamortized balance of capitalized start-up expenses under the former Bulletin C-8 will continue to be amortized. Bulletin C-8 requires identifying all intangible assets to reduce as much as possible the goodwill relative to business combinations. The Company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

  Bulletin C-9, “Pasivo, Provisiones, Activos y Pasivos Contingentes y Compromisos” (Liabilities, Provisions, Contingent Assets and Liabilities, and Commitments) (“Bulletin C-9”):
In December 2002, issued new Bulletin C-9, whose provisions are mandatory for fiscal years beginning January 1, 2003. Bulletin C-9 supersedes the former Bulletins C-9, “Pasivos” (Liabilities), and C-12, “Contingencias y Compromisos” (Contingencies and Commitments), and establishes additional guidelines clarifying the accounting for liabilities, provisions, and contingent assets and liabilities, and establishes new standards for the use of present value techniques to measure liabilities and accounting for the early settlement of obligations. The Company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

  Bulletin C-12, “Instrumentos financieros con Caracteristicas de Pasivo, de Capital o de ambos” (Financial Instruments with Characteristics of Liabilities, Equity or Both) (“Bulletin
C-12”):

In May 2003, the IMCP issued Bulletin C-12, whose provisions are mandatory for fiscal years beginning January 1, 2004, although early application is encouraged. C-12 incorporates the related portions of other bulletins issued by the IMCP with respect to the issuance of debt, capital or compound financial instruments, as well as those standards considered necessary for the accounting recognition of such instruments. As a result, C-12 indicates the basic distinctions between liabilities and equity and establishes the rules for the initial classification and measurement of the liability and equity components of compound financial instruments. Subsequent recognition and measurement of the liability and equity components of financial instruments remains subject to previously issued applicable standards. The company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

 
  F-31  

 


 

  Bulletin C-15, “Deterioro en el Valor de los Activos de Larga Duracion y su Disposicion” (Impairment in the Value of Long-Lived Assets and Their Disposal) (“Bulletin
C-15”):

In March 2003, the IMCP issued Bulletin C-15, whose application is mandatory for financial statements of periods beginning on or after January 1, 2004, although early application is encouraged. C-15 establishes, among others, new principles for the calculation and recognition of impairment losses for long-lived assets and their reversal. It also provides examples of indicators of possible impairment in the carrying amount of tangible and intangible long-lived assets in use, including goodwill. The calculation of such loss requires the determination of the recoverable value, which is now defined as the greater of the net selling price of a cash-generating unit and its value in use, which is the present value of discounted future net cash flows. The accounting principles issued prior to this new Bulletin used future net cash flows, without requiring the discounting of such cash flows. The company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

b) In US GAAP:
  SFAS No. 143, “Accounting for Asset Retirement Obligations” (“SFAS No. 143”):
In June 2001, the FASB issued SFAS No. 143, which is effective for the Company beginning in 2003. The Company plans to adopt this new standard in 2003. SFAS No. 143 addresses financial accounting and reporting for obligations associated with the retirement of tangible long-lived assets and the associated asset retirement costs. It applies to legal obligations associated with the retirement of long-lived assets that result from the acquisition, construction, development and/or the normal operation of a long-lived asset, except for certain obligations of lessees. This Statement requires that the fair value of a liability for an asset retirement obligation be recognized in the year in which it is incurred if a reasonable estimate of fair value can be made. The associated asset retirement costs are capitalized as part of the carrying amount of the long-lived asset. The Company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

  SFAS No. 145, “Rescission of FASB Statements No. 4, 44, and 64, Amendment of FASB Statement No. 13, and Technical Corrections” (“SFAS No. 145”):
In April 2002, the FASB issued SFAS No. 145, which requires that gains and losses from extinguishment of debt in all years presented be classified as extraordinary items only if they meet the criteria of APB Opinion 30, “Reporting the Results of Operations--Discontinued Events and Extraordinary Items”.

  The amendment of SFAS No. 13, “Accounting for Leases”, eliminates an inconsistency between the required accounting for sale-leaseback transactions and the required accounting for certain lease modifications that have economic effects that are similar to sale-leaseback transactions. The new standard will be effective for financial statements issued for fiscal years beginning after May 15, 2002 and lease transactions occurring after May 15, 2002, with early application encouraged. The Company plans to adopt this new standard in 2003. The Company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

  SFAS No. 146, “Accounting for Costs Associated with Exit or Disposal Activities” (“SFAS No. 146”):
In June 2002 the FASB issued SFAS No. 146, which nullifies Emerging Issues Task Force (“EITF”) Issue No. 94-3, “Liability Recognition for Certain Employee Termination Benefits and Other Costs to Exit an Activity (including Certain Costs Incurred in a Restructuring)”. The principal difference between SFAS No. 146 and EITF 94-3 relates to its requirement that a liability for a cost associated with an exit or disposal activity be recognized and measured initially at fair value when the liability is incurred, as opposed to recognition under EITF 94-3 at the date of an entity’s commitment to an exit plan. The provisions of SFAS No.146 will be effective for exit or disposal activities that are initiated after December 31, 2002, with early application encouraged. Previously issued financial statements may not be restated, and the provisions of EITF 94-3 shall continue to apply for an exit activity initiated under an exit plan prior to the initial application of SFAS No. 146. The Company plans to adopt this new standard in 2003. The Company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

  FASB Interpretation No. 45, “Guarantor’s Accounting and Disclosure Requirements for Guarantees, Including Indirect Guarantees of Indebtedness of Others” (“FIN 45”):
In November 2002, the FASB issued FIN 45, which requires that the guarantor recognize, at the inception of certain guarantees, a liability for the fair value of the obligation undertaken in issuing such guarantee. FIN 45 also requires additional disclosure requirements about the guarantor’s obligations under certain guarantees that it has issued. The initial recognition and measurement provisions of this interpretation are applicable on a prospective basis to

 
  F-32  

 


 

  guarantees issued or modified after December 31, 2002, and the disclosure requirements are effective for financial statement periods ending after December 15, 2002. The Company does not expect the adoption of FIN 45 will have a material impact on its financial position, results of operations or cash flows.

  EITF Issue 02-16, “Accounting by a Customer (Including a Reseller) for Certain Consideration Received from a Vendor” (“EITF 02-16”)
In January 2003, the EITF concluded in EITF 02-16, whose provisions are required for financial statements for fiscal years beginning after December 15,2002, with pro forma retroactive disclosure encouraged. EITF 02-16 addresses the accounting for cash consideration received from a vendor by a reseller of a vendor’s products. The EITF reached a consensus that cash consideration represents a reimbursement of costs incurred by the customer to sell the vendor’s products and should be characterized as a reduction of that cost when recognized in the customer’s income statement if the cash consideration represents a reimbursement of a specific, incremental, identifiable cost incurred by the customer in selling the vendor’s products or services. Accordingly, the payments received by Coca-Cola FEMSA from The Coca-Cola Company for cooperative advertising (see Note 4j) are properly classified as a reduction of selling expenses. As a result, this new bulletin will have no impact on the Company’s financial statements.

  SFAS No. 149, “Amendments of Statement 133 on Derivative Instruments and Hedging Activities” (“SFAS No. 149”):
In April 2003, the FASB issued SFAS No. 149, which amends and clarifies financial accounting and reporting for derivative instruments, including certain derivative instruments embedded in other contracts and for hedging activities under SFAS No. 133. The changes in this Statement improve financial reporting by requiring that contracts with comparable characteristics be accounted for similarly. The new standard will be effective for contracts entered into or modified after June 30, 2003, except as stated below and for hedging relationships designated after June 30, 2003. In addition, except as stated below, all provisions of this Statement should be applied prospectively.

  The provisions of this Statement that relate to SFAS No. 133 implementation issues that have been effective for fiscal quarters that began prior to June 15, 2003, should continue to be applied in accordance with their respective effective dates. The Company does not anticipate that this new standard will have a significant impact on its financial position or results of operations.

  SFAS No. 150, “Accounting for Certain Financial Instruments with Characteristics of both Liabilities and Equity” (“SFAS No. 150”):
In May 2003, the FASB issued SFAS No. 150, which aims to eliminate diversity in practice by requiring that the following three types of financial instruments be reported as liabilities by their issuers:

Mandatorily redeemable instruments (i.e., instruments issued in the form of shares that unconditionally obligate the issuer to redeem the shares for cash or by transferring other assets);
Forward purchase contracts, written put options, and other financial instruments not in the form of shares that either obligate or may obligate the issuer to settle its obligation for cash or by transferring other assets;
Certain financial instruments that include an obligation that (1) the issuer may or must settle by issuing a variable number of its equity shares and (2) has a “monetary value” at inception that (a) is fixed, (b) is tied to a market index or other benchmark (something other than the fair value of the issuer’s equity shares) or (c) varies inversely with the fair value of the equity shares, for example, a written put option.

  To date these types of instruments have been variously reported by their issuers as liabilities, as part of equity, or between the liability and equity sections (sometimes referred to as “mezzanine” reporting) of the balance sheet. The provisions of SFAS No. 150 are effective for financial instruments entered into or modified after May 31, 2003, and pre-existing instruments effective at the beginning of the first interim period beginning after June 15, 2003. The Company does not expect that the adoption of SFAS No. 150 will have a material impact on its financial position, results of operations or cash flows.

Note 25. Subsequent Event

On May 6, 2003, Coca-Cola FEMSA acquired 100% of the outstanding stock of Panamerican Beverages, Inc. (“Panamco”) for US$3,709 million, excluding transaction expenses. As part of the acquisition, the Company assumed US$885 million of debt, of which US$373 million was repaid in connection with the acquisition.

 
  F-33  

 


 

  The transaction was financed with new indebtedness in Mexican pesos of Ps. 7,998 million and US$1,234 million, an equity contribution from FEMSA of US $260 million, an exchange of The Coca-Cola Company’s equity interests in Panamco valued at US$674 million for new shares of Coca-Cola FEMSA, the assumption of indebtedness of US $512 million and cash on hand of US $285 million.

  Transaction costs and expenses, including financial and advisory fees, and costs associated with exiting activities of the former Panamco business include: (i) closing certain acquired facilities; (ii) rationalizing and consolidating operations, (iii) relocating the corporate and other offices, and (iv) other costs associated with the integration of the operations are expected to be material. These costs will be recorded on the Company’s Consolidated Balance Sheet as adjustments to the purchase price or on the Company's Consolidated Statements of Income as expenses, as appropriate.

  Assets acquired and liabilities assumed as part of this acquisition will be recorded on the Company’s consolidated balance sheet as of the acquisition date based upon their estimated fair values at such date. The excess of the purchase price over the estimated fair values of the underlying assets acquired and liabilities assumed will be allocated as identifiable intangible assets, principally bottling agreement rights, which the company has determined have an indefinite life. Appraisals and valuations of the acquired tangible and intangible assets in each of the eight countries in which Panamco operated are currently in process. The Company is unable to provide a preliminary estimate of the fair value of the assets acquired and liabilities assumed due to the incomplete nature of the valuations and pending the finalization of the integration plans.

  After the transaction, FEMSA indirectly owns 45.7% of the economic value of Coca-Cola FEMSA and 53.6% of the voting shares. The Coca-Cola Company indirectly owns 39.6% of the economic value and 46.4% of the voting shares. The public owns the remaining economic value.

 
  F-34  

 


Exhibit 1.3

COCA-COLA FEMSA, S.A. DE C.V.
BY-LAWS

CHAPTER I
NAME, PURPOSE, DURATION, LEGAL RESIDENCE AND NATIONALITY OF THE COMPANY

      ARTICLE 1: The Company is called “COCA-COLA FEMSA” followed by the words “SOCIEDAD ANONIMA DE CAPITAL VARIABLE” (Variable Stock Corporation), or by the abbreviation “S.A. DE C.V.”

      ARTICLE 2: The purposes of the Company shall be:

     (a) To establish, promote and organize commercial or civil companies of any type, as well as to acquire and possess shares or participations in them;

     (b) To acquire, possess and sell bonds, shares, participations and securities of any type, participate in the borrowing and lending of securities, enter into partnerships, companies and joint ventures and, in general, to carry out all types of active and passive transactions involving said securities;

     (c) To provide or receive advisory, consulting or other types of services in industrial, commercial, financial, legal and tax matters and in any other area related to the promotion, administration and management of companies;

     (d) To acquire, build, manufacture, import, export, dispose of and, in general, conduct business with all types of machinery, equipment, raw materials and any other items necessary to the companies in which it has an interest or with which it has commercial relations;

     (e) To request, obtain, register, buy, lease, sell or in any other way dispose of and acquire trademarks, commercial names, copyrights, patents, inventions, franchises, distributions, concessions and processes;

 
  1

 


 

     (f) To acquire, build, lease and, under any other title possess and operate, the real and personal property required by or necessary for its purpose, as well as to install or, under any other title operate, plants, workshops, warehouses, stores, storage facilities or depositories; to subscribe or buy and sell stocks, bonds and securities as well as to undertake any other transactions which may be necessary or conducive to the main business purpose; and

     (g) To draw, accept, make, endorse or guarantee (“ avalar ”) negotiable instruments, issue bonds secured with real property or unsecured, and to make the company jointly and severally liable, as well as to grant security of any type with regard to the obligations entered into by the Company or by third parties, and in general, to perform such acts, enter into such contracts and carry out such other transactions as may be necessary or conducive to the business purpose of the Company.

      ARTICLE 3: The Company shall have a term of 99 (ninety-nine) years, beginning as of the date the Company of its incorporation.

      ARTICLE 4: The legal domicile of the Company is Mexico, D.F., and the Company may establish agencies, offices or branches in other places in the Mexican Republic or abroad.

      ARTICLE 5: Any foreigner who, at the time of incorporation or at any subsequent time, acquires a corporate interest or participation in the Company, will be considered by that fact alone as Mexican with respect to such interest or participation, and it is understood that he agrees not to invoke the protection of his government, under the penalty, in case of failure to comply with this agreement, of forfeiting said interest or participation to the benefit of the Mexican Nation.

 
  2

 


 

CHAPTER II
CAPITAL STOCK AND SHARES

      ARTICLE 6: (a) The Company is a variable capital stock corporation. The minimum fixed Capital Stock not subject to withdrawal is equal to $820,502,794 (eight hundred and twenty million five hundred and two thousand pesos seven hundred ninety four pesos, national currency), which is fully paid and subscribed. The variable Capital Stock shall not exceed ten times the amount of the minimum fixed Capital Stock.

     (b) At least 75% of the Capital Stock will be represented by ordinary shares, (without expression of par value) These shares will be divided into three Series: Series “A” ordinary shares with restricted transferability, Series “D” ordinary shares with restricted transferability, and Series “B” ordinary shares of free transferability. The Capital Stock will also be represented by not more than 25% of Series “L” shares with limited voting rights, free transferability (without expression of par value).

     (c) The Series “A” shares shall represent at all times no less than 51% of the Capital Stock represented by ordinary shares, and shall be subscribed to and held only by Mexican investors. The Series “D” shares shall constitute at all times no less than 25% of the Capital Stock represented by ordinary shares and shall be freely subscribable. The Series “B” shares shall be freely subscribable and shall, together with the Series “D” shares, not exceed 49% of the Capital Stock represented by ordinary shares. The Series “L” shares shall, at all times subsequent to the authorization of the National Securities Commission and the Foreign Investment Commission of Mexico, not be counted for purposes of determining the amount and percentage of foreign participation in the Capital Stock of the Company.

 
  3

 


 

     If Series “A” shares are subscribes or acquired by any other shareholders holding shares of any other Series, and such shareholders has a nationality other than Mexican, such Series “A” shares shall be automatically converted in shares of the same series of stock that such shareholder own, and such conversion shall be considered perfected at the same time of said subscription or acquisition. Provided that the percentages of capital stock described in this paragraph c) are complied, the Series “A” shareholder and/or the Series “D” shareholders shall be entitled at any time to assign, in part or as a whole, their right to subscribe shares (i) in favor of a Subscription Subsidiary (as defined in Article 15 (g) below) and/or in favor of any other shareholder of the other series of shares; and (ii) in favor of any of their affiliates, with the written consent of all Series “A” and Series “D” shareholders.

     For purposes of the foregoing, it shall be stated the waiver of the respective pre-emptive rights, as well as the assignment of such rights, and as the case may be, the consent of the Series “A” and Series “D” shareholders in the minutes of the shareholders meeting approving the capital stock increase or by means of written instruments delivered to the Secretary of the Company before the expiration of the term to exercise such pre-emptive rights. The shares that, in exercise of a right assigned, are subscribed by shareholders holding other shares of stock, or by affiliates of such shareholders, shall be automatically converted into shares of the same series of stock that the shareholder that assigned such rights holds.

     (d) The Series “A” and the Series “D” shares shall be shares with restricted transferability, and as such, shall be subject to the restrictions set forth in Article 15 hereto and verification by the Company’s Transfer Agent referred to in Article 17 hereof for their transfer to be effective.

     (e) Within their respective Series, the shares give their holders the same rights and subject their holders to the same obligations.

 
  4

 


 

     (f) The certificates representing the shares shall bear the manual signature of one Series “A” and one Series “D” Director.

     (g) The Series “L” shares shall only have voting rights as to those limited matters described in these By-Laws and specified in the corresponding share certificates. Such limited matters are as follows: changes in the legal form of the Company, other than changes from Sociedad Anonima de Capital Variable to Sociedad Anonima and vice versa; merger with another corporation, in the capacity of merged corporation, or merger with another corporation in the capacity of merging corporation, when the principal corporate purposes of the merged corporation are not related to or connected with those of the Company or its subsidiaries; and the cancellation of the registration of the shares issued by the Company with the special section or securities section of the National Registry of Securities and Brokers or with other foreign stock exchanges in which the shares may be listed.

     (h) It is understood and agreed by the holders of Series “L” shares that under no circumstances will such holders have the right to determine the management of the Company, its investments, increases or reductions of Capital Stock, the issuance or amortization of the shares representing the Capital Stock, changes in these By-Laws or the dissolution or liquidation of the Company, or have any rights other than those expressly granted pursuant to paragraph (g) of this Article 6; provided, however, that the holders of Series “L” shares shall, have the right to designate up to 3 Proprietary Directors and their respective Alternate Directors, as set forth in Article 25 section (a) of these by-laws.

      ARTICLE 7: The Company shall be able to issue limited voting shares, described herein as Series “L” shares, which, with the prior authorization of the National Banking and Securities Commission and the Foreign Investment Commission of Mexico, will be considered issued under the applicable provisions of the Stock Exchange Law and the corresponding authorizations issued by the

 
  5

 


 

National Banking and Securities Commission. Article 198 of the General Law of Commercial Companies shall not apply to such shares, and such shares shall be subject to other limitations on corporate rights as specified herein.

      ARTICLE 8: Any increase or reduction of the fixed portion of the Capital Stock, any changes to the authorized Capital Stock and any consequent amendment of clause three of the escritura constitutiva and Article 6 of these By-Laws shall be accomplished pursuant to a resolution adopted at an Extraordinary Shareholders’ Meeting in accordance with the terms of Article 23 hereof.

      ARTICLE 9: Any increase or reduction of the variable portion of the Capital Stock, within the maximum amount authorized, shall (except when the shareholders exercise their right of redemption pursuant to Article 11 hereof) be accomplished pursuant to a resolution adopted at an Ordinary Shareholders’ Meeting in accordance with the terms of Article 23 hereof.

      ARTICLE 10: The variable portion of the Capital Stock may be increased, as and when approved at an Ordinary Shareholders’ Meeting, through the issuance of new shares or the offering of treasury shares (shares that are authorized, issued and unsubscribed shall be referred to herein as “Treasury Shares”) held for this purpose, provided that the shareholders shall have preemptive rights to subscribe such shares. The exercise of this right shall be carried out pursuant to the terms of Article 132 of the General Law of Commercial Companies.

      ARTICLE 11: (a) Subject to the provisions of this Article 11 and the General Law of Commercial Companies, the variable portion of the Capital Stock may be reduced, among other means, through the partial or full redemption of shares by the Company at the request of any shareholder, provided that prior notice of such intention to have their shares redeemed is given to the Company, which notice, (i) if received before the last quarter of the fiscal year, shall become effective as of the

 
  6

 


 

end of the fiscal year in question, or (ii) if received during the last quarter of the fiscal year, shall become effective as of the end of the following fiscal year. Notwithstanding the foregoing, the shareholders may not exercise their right of redemption if such redemption affects the fixed portion of the Capital Stock not subject to redemption or the percentages established in Article 6 of these By-Laws.

     (b) Should the Company receive redemption requests that would cause a reduction below the minimum of the Capital Stock of the Company or of the percentages established in Article 6 hereof, the Company shall only redeem such shares which would not cause a reduction in the Capital Stock below the minimum required or affect the percentages established in Article 6 hereof; such redemption shall be made with respect to each requesting shareholder in the order in which such request was received.

     (c) Should the Company receive simultaneous redemption requests that would cause a reduction below the minimum of the Capital Stock of the Company or of the percentages established in Article 6 hereof, the Company shall only redeem such shares which would not cause a reduction in the Capital Stock below the minimum required or affect the percentages established in Article 6 hereof; such redemption shall be made with respect to each requesting shareholder on a pro-rata basis as to the number of shares for which redemption was simultaneously requested.

     (d) The procedure for the exercise of the right of redemption by shareholders of the variable portion of the Capital Stock shall, in addition to complying with the provisions of Articles 220 and 221 of the General Law of Commercial Companies, conform to the requirement that such redemption shall be at the lower of the following amounts: 95% (ninety-five percent) of the quoted stock market price on the Mexican Stock Exchange (“ Bolsa de Valores ”), calculated based on the average of the closing prices for the thirty trading days prior to the

 
  7

 


 

date such redemption is effected, or the full book value of the shares in accordance with the year-end financial statements for the fiscal year in which the redemption is effected, as previously approved at the Ordinary shareholders’ Meeting.

     (e) The redemption amount shall be due and payable as of the day following the Ordinary shareholders’ Meeting at which the Company’s audited financial statements for the fiscal year at the end of which the redemption is effected are approved.

      ARTICLE 12: The Company, under the terms of the Stock Exchange Law and the general regulations issued by the National Banking and Securities Commission, shall be able to temporarily acquire shares representing its Capital Stock.

     Pursuant to the regulations of the National Banking and Securities Commission, the companies of which this company is a majority shareholder or a majority participant shall not directly or indirectly acquire shares representative of the capital stock of this company, except for acquisitions of shares by majority owned subsidiaries of this company, or by any trust created therefore, to implement options or sales plans granted or designed for the benefit of directors, employees or officers of such companies or of this company.

      ARTICLE 13: All increases or reductions of the Capital Stock shall be recorded by the Company in a Registry Book kept for such purpose.

      ARTICLE 14: The Company may redeem part of its shares by using distributable profits according to the following rules:

     (a) The redemption must be resolved by an Extraordinary Shareholders Meeting.

 
  8

 


 

     (b) Only fully paid shares may be redeemed.

     (c) The shares to be redeemed shall be acquired pursuant to the rules set forth in Article 136 of the General Law of Commercial Companies.

     (d) The certificates representing redeemed shares shall be cancelled.

      ARTICLE 15: (a) No sale, transfer, assignment, pledge or other disposition (any of the foregoing being hereinafter referred to as a “Transfer”) of Series “A” shares or Series “D” shares will be valid if it is not carried out in accordance with the following procedures, unless all the holders of the Series “A” and “D” shares give their prior written approval.

     (b) Any shareholder that wishes to sell Series “A” or “D” shares (the “Selling Shareholder”) shall communicate such intention in writing to the Series “A” shareholders (if the shares to be sold are Series “D” shares) or the Series “D” shareholders (if the shares to be sold are Series “A”, shares) (the shareholders required to receive such notice being hereafter referred to as “Offeree Shareholders”) and to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent 90 days prior to such proposed sale, which writing shall communicate the intention to sell such shares, the number of shares intended to be sold, the name of the proposed purchaser, the proposed price, which must be payable entirely in cash (the “First Refusal Price”), as well as any other terms in connection with the proposed sale.

     (c) During said period of 90 days, the Offeree Shareholders, each of whom shall be bound by the decision of Offeree Shareholders holding a majority of the Series “A” or Series “D” shares, as the case may be, will have an option to purchase all (but not less than all) of the shares offered at the First Refusal Price, to be paid in cash and on the same terms offered to the proposed purchaser, provided that, in the event such option is exercised, any Offeree Shareholder so

 
  9

 


 

required to purchase shares may designate any other person or persons on its behalf to acquire such shares and provided that the Offeree Shareholders give prior written notice of the exercise of such option to the Chairman of the Board of Directors, the designated representative of the Directors appointed by the Series “D” shareholders and the Transfer Agent. In the event such option is exercised, (i) if the shares to be acquired pursuant to such option are series “A” shares, each Offeree Shareholder shall be required to acquire such shares in the proportion its series “D” shares bear to all issued, subscribed and paid Series “D” shares, (ii) if the shares to be acquired pursuant to such option are series “D” shares, each Offeree Shareholder shall be required to acquire such shares in the proportion its Series “A” shares bear to all issued, subscribed and paid series “A” shares and (iii) the Selling Shareholder and each of the Offeree Shareholders (or any designee of such Offeree Shareholder) shall consummate the transactions implied by the exercise of such option within 10 business days after the date on which such option is exercised.

     (d) In case the Offeree Shareholders do not exercise the aforementioned purchase option, the Selling Shareholder will have 90 days beginning on the earlier of (i) the date on which the 90day period referred to in the immediately preceding paragraph ends and (ii) the date on which the Selling Shareholder receives written notice from the Offeree Shareholders of their desire not to exercise their option, to consummate the proposed sale, in its entirety, at price not less than the First Refusal Price and on terms no less favorable to the Selling Shareholder than those offered to the Offeree Shareholders.

     (e) At any time when any shares of the Company’s Capital Stock are listed for public trading on the Mexican Stock Exchange (“ Bolsa de Valores ”), any holder shall be entitled to sell Series “A” or Series “D” shares through a public offering on such Exchange, provided that it complies with the terms of paragraphs (b) through (e) of this Article 15, except that the Selling Shareholder need not provide the Offeree Shareholders with the names of the proposed purchasers.

 
  10

 


 

     (f) Should any Series “A” or “D” shareholder propose to pledge its shares to a financial or credit institution (the “Pledgee”), such shareholder (the “Pledgor”) shall deliver to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent, prior to the execution of such pledge, a written agreement in which the Pledgee agrees (i) to notify the Chairman of the Board of Directors of the Company and the designated representative of the Series D Directors of any default under the pledge, (ii) to comply with all the procedures set forth in paragraphs (b) through (d) and any other applicable provisions of this Article 15prior to any foreclosure of the pledged shares and (iii) to irrevocably waive any right of self adjudicating the shares, even with the written consent of the shareholder that granted the pledge, until it has fully complied with such restrictions and procedures, and (iv) that the Pledgor shall be entitled to vote the pledged shares so long as it is the registered holder thereof. In the event of such a foreclosure, the First Refusal Price shall be determined by an auction or, if such auction is not required by law and the transfer is to be carried out in a different manner, such First Refusal Price will be equivalent to the “Fair Market Value” of such shares, as determined pursuant to paragraph (1) of this Article 15.

     (g) Notwithstanding the foregoing, (i) any shareholder (a “Subscription Shareholder”) that acquires Series “A” or Series “D” shares by subscription (or that acquired Series “A” or Series “D” shares in connection with a recapitalization in exchange for shares of the Company it acquired by subscription) may Transfer any such shares to a which it owns, directly or indirectly, more than 50% of the outstanding shares of the capital stock with voting power (with respect to such Subscription Shareholder, a “Subscription Subsidiary”), and (ii) any Subscription Subsidiary may Transfer any such shares to such Subscription Shareholder or any other Subscription Subsidiary of such Subscription Shareholder, provided that in each case the Transferor shall gives prior written notice to the Chairman of the

 
  11

 


 

Board, the designated representative of the Directors appointed by the Series “D” shareholders and the Transfer Agent.

     (h) Any shareholder that wishes to Transfer Series “A” or “D” shares in any manner whatsoever except as permitted by paragraphs (b) through (g) hereof (the “FMV Shares”) shall communicate such intention in writing to the Series “A” shareholders (if the FMV Shares are Series “D” shares) or the Series “D” shareholders (if the FMV Shares are Series “A” shares) (the shareholders required to receive such notice being hereafter referred to as the “FMV Offeree Shareholders”) and to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent, which writing shall communicate the intention to Transfer the FMV Shares, the number of FMV Shares, the name of the proposed transferee and a detailed description of the proposed Transfer and the terms thereof, including any, compensation to be paid.

     (i) For a period of 90 days following delivery of such notice, FMV Offeree Shareholders holding a majority of the Series “A” or Series “D” shares, as the case may be, shall be entitled to demand a determination of Fair Market Value of the FMV Shares by delivering a notice in writing to the proposed transferor and to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent. If such a demand is so delivered, the FMV Offeree Shareholders, each of whom shall be bound by the decision of FMV Offeree Shareholders holding a majority of the Series “A” or Series “D” shares, as the case may be, and the proposed transferor shall proceed as rapidly as practicable to determine the Fair Market Value of the FMV Shares.

     (j) The FMV Offeree Shareholders, each of whom shall be bound by the decision of FMV Offeree Shareholders holding a majority of the Series “A” or series “D” shares, as the case may be, shall have an option to purchase all (but not less than all) of the FMV shares at a price equal to their Fair Market Value within 90 days following the determination thereof, provided that, in the event such option is

 
  12

 


 

exercised, any FMV Offeree Shareholder so required to purchase shares may designate any other person or persons on its behalf to acquire such FMV Shares. In the event such option is exercised, (i) if the FMV Shares are Series “A” shares, each FMV Offeree Shareholder shall be required to acquire such FMV Shares in the proportion its Series “D” shares bear to all issued, subscribed and paid Series “D” shares, (ii) if the FMV Shares are Series “D” shares, each Offeree Shareholder shall be required to acquire such FMV shares in the proportion its Series “A” shares bear to all issued, subscribed and paid Series “A” shares and (iii) the proposed transferor and each of the FMV Offeree Shareholders (or any designee of such FMV Offeree shareholder) shall consummate the transactions implied by the exercise of such option within 10 business days after the date on which such option is exercised.

     (k) In case the FMV Offeree Shareholders do not exercise the aforementioned purchase option, the proposed transferor will have 90 days beginning on the earlier of (i) the date on which the 90 day option period referred to in the immediately preceding paragraph ends and (ii) the date on which the proposed transferor receives written notice from the FMV Offeree Shareholders of their desire not to exercise their option, to consummate the proposed Transfer, in its entirety, on the terms specified in the notice referred to in paragraph (h) of this Article 15.

     (l) As used in this Article 15, the “Fair Market Value” of the Company’s shares shall mean an amount equal to the “Company Value”, as defined below, multiplied by a fraction, the numerator of which is the number of the Company’s shares that are being valued, and the denominator of which is the total number of issued, subscribed and paid shares as of the valuation date. As used in this Article 15, the term “Company Value” shall mean the amount in New Pesos that, as of the date of such valuation, would be received for all issued, subscribed and paid shares of the Company’s Capital Stock in an arm’s-length transaction between a willing buyer and seller, determined as follows:

 
  13

 


 

     1. The two parties determining Fair Market Value will each make an independent determination of the Company Value (each an “Original Valuation Determination”) and will submit it to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent. If the two valuations differ by an amount which is less than 10% of the smaller valuation, the Company Value will be the average of such Original Valuation Determinations.

     2. If the difference between the two valuations is an amount which is greater than 10% of the smaller valuation, the parties will each select a financial institution from a list of internationally recognized institutions approved by a majority of the Series A Directors and a majority of the Series D Directors. These two institutions will make their respective determinations of the Company Value (the “Second Valuations”) and submit them to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent. If the Second Valuations differ by an amount which is less than 10% of the smaller valuation, the Company Value will be the average of such Second Valuations.

     3. If the Second Valuations differ by an amount which is greater than 10% of the smaller valuation, the two aforementioned institutions will select a third institution from the same list from which they were chosen, which institution shall then make its own determination of the Company Value (the “Third Valuation”) .The two Second Valuations and the Third Valuation will be averaged together, and the Original Valuation Determination that is nearest to this average will be deemed to be the Company Value.

      ARTICLE 16: The Company may be reorganized into one of several corporations pursuant to a resolution adopted at an Extraordinary Shareholders’ Meeting.

 
  14

 


 

      ARTICLE 17: The Company will have a shares registry and will consider as shareholders only those persons who appear registered in such registry. Upon the appointment of the Trustee Division of Banca Serfin, S.A. (or any other trust institution that the Board of Directors may select) as transfer agent of the Company (the “Transfer Agent”), the Company will register its shares of capital Stock of any Series with the Transfer Agent; with respect to such shares, the Company will consider as owner only those shareholders who appear in the registry of such trust institution and, before making changes in such registry with respect to Series “A” or “D” shares, such trust institution must verify full compliance with the provisions set forth in Article 15 hereof.

      ARTICLE 18: (a) The Company’s controlling shareholders are required, in the event of cancellation of the registration of any shares of the Company in the Securities Section of the National Register of Securities, either at the request of the Company or by a resolution of the National Banking and Securities Commission of Mexico in accordance with law, to make a public offer to acquire said shares prior to such cancellation at the highest price resulting from the average of the closing prices of such shares over the thirty day period immediately preceding the offering date, or at the book value of the shares according to the most recent quarterly report presented to the Commission and the Mexican Stock Exchange prior to the offering.

     (b) Such shareholders shall not be obliged to carry out the aforementioned public acquisition offer in the event that all of the shareholders approve the cancellation of the registration.

CHAPTER III
SHAREHOLDERS’ MEETINGS

      ARTICLE 19: (a) The General Meeting of Shareholders is the supreme authority of the Company, all other corporate authority being subordinate thereto.

 
  15

 


 

     (b) The Shareholders’ Meetings shall be either General (Ordinary or Extraordinary) or Special and will be held at the domicile of the Company. Extraordinary Meetings will be those which are held to deal with any of the matters stipulated under Article 182 of the General Commercial Companies Law, as well as for the cancellation of the registration of shares issued or to be issued by the Company, which have been filed with the securities or special sections of the National Register of Securities and Financial Instruments, or with foreign stock exchanges in which such shares may have been listed. All other General Meetings will be Ordinary Meetings. Special Meetings will be those which are held to deal with matters put to the vote of a particular Series of shares. Each meeting shall deal only with the matters included in the Agenda.

      ARTICLE 20: (a) An Ordinary Meeting shall be held at least once a year in the Company’s offices on the date set by the Board of Directors, which date shall be within four months following the close of the corresponding fiscal year.

     (b) Extraordinary and Special Shareholders’ Meetings shall be called by the Board of Directors. Any such meetings will be called upon shareholder request pursuant to the terms set forth in Articles 184 and 185 of the General Commercial Companies Law and other applicable provisions of the Stock Exchange Law.

      ARTICLE 21: (a) The call for the Ordinary, Extraordinary and Special Shareholders’ Meetings, in first or further call, shall be published in the Official Newspaper in the domicile of the Company or in at least one of the newspapers of major circulation in the domicile of the Company, at least 15 days prior to the date determined for the meeting to take place.

     (b) Calls for a General Shareholders’ Meeting shall comply with the requirements set forth in Articles 186 and 187 of the General Law of Commercial Companies.

 
  16

 


 

      ARTICLE 22: To attend the meetings, holders of Series “A” and “D” shares must deposit their shares with the Transfer Agent and obtain written proof of ownership of such shares from the Transfer Agent in order to obtain from the Company’s Corporate Secretary a certificate authorizing such shareholders’ participation in the meetings, which certificate must be received at least 48 hours before the day and hour indicated for the meeting; holders of Series “B” and “L” shares must deposit their shares with the corporate Secretary and obtain a certificate from the Company’s Corporate Secretary authorizing such shareholders’ participation in the meetings, at least 48 hours before the day and hour indicated for the meeting or, in the case of Series “B” or “L” shares deposited in an institution for the custody of securities, said institution shall inform the Company’s Corporate Secretary, on a timely basis, of the number of shares that each of its depositors maintains therein, and shall indicate if the deposit has been made on the depositor’s or on a third party’s behalf; this proof shall be accompanied by a listing of names prepared by depositors and previously delivered to the Company’s Corporate Secretary, within the aforementioned time, in order to obtain a certificate valid for entry. The shareholders are entitled to be represented at the meetings by proxies, through a simple power of attorney letter, or by a power of attorney issued in the formats that satisfy the conditions set forth in the Stock Exchange Law, which must be received by the Company’s Corporate Secretary within the aforementioned time.

      ARTICLE 23: (a) The Ordinary and Extraordinary Shareholders’ Meetings, called to deal with matters in which the holders of Series “L” shares do not have voting rights, shall be considered legally convened through first or further call, provided that shareholders representing at least 76% of the issued, subscribed and paid ordinary Capital Stock are present, and their resolutions shall be valid when adopted by the holders of at least a majority of the issued, subscribed and paid shares of ordinary Capital Stock voting (and not abstaining) at such meeting.

 
  17

 


 

     (b) Except as otherwise provided in paragraph (d) of this Article 23, Extraordinary Shareholders’ Meetings which are held through first or further call, to deal with matters in which the holders of Series “L” shares have voting rights, shall be considered legally convened, provided that shareholders representing at least 82% of the issued, subscribed and paid shares of Capital Stock are present, and their resolutions shall be valid when adopted by holders of at least a majority of the issued, subscribed and paid shares of Capital Stock voting (and not abstaining) at such meeting.

     (c) Special Shareholders’ Meetings of any Series of shares, which are held through first or further call, shall be considered legally convened when holders of at least a majority of the issued, subscribed and paid shares of such Series are present, and their resolutions shall be valid when adopted by at least a majority of the issued, subscribed and paid shares of such Series.

     (d) The approval of the modification of any of the provisions of, Article 18 hereof requires a minimum quorum of holders of 95% of all the issued, subscribed and paid shares of Capital Stock, the vote of holders of at least 95% of all the issued, subscribed and paid shares of Capital Stock voting (and not abstaining) in connection therewith and the previous approval of the National Securities Commission.

     (e) Any Ordinary, Special and Extraordinary Shareholders’ Meetings shall be deemed lawfully called if all issued, subscribed and paid shares are represented therein, even if no notice was published, and their Resolutions will be deemed valid if, at the time of voting, all shares continue to be represented.

     (f) During an Ordinary Shareholders’ Meeting where the Company’s Financial Statements for the prior fiscal year are discussed shall also be discussed: (i) the report of the Auditing Committee referred to in Article 14 Bis 3, section IV, paragraph c) of the Stock Exchange Law, and (ii) the report referred to by Article

 
  18

 


 

172 of the General Law of Commercial Companies, corresponding to the Company’s prior fiscal year, along with those Reports that correspond to other companies of which the Company owns 50% or more of the capital stock, and the investment value of such company is equal or greater than 20% (twenty percent) of the Company’s net worth, in accordance to the last financial statements of the Company.

      ARTICLE 24: The Chairman of the Board of Directors, or whoever may substitute for him in his functions, shall preside over the corresponding Shareholders’ Meeting; in his absence, the meeting shall be presided over by any shareholder designated by those shareholders attending the meeting. The Secretary shall be the Board’s Secretary or, in his absence, any person designated by those shareholders attending the meeting. The Chairman shall name two of the shareholders present as vote-counters (“ escrutadores ”). Voting shall be by show of hands (“ economicas ”) unless at least three of the shareholders attending the meeting request that it be made by roll call (“ nominales ”). Furthermore, at the request of shareholders holding 10% (ten percent) of the shares represented at a Meeting, the vote for any matter with respect to which they do not consider themselves sufficiently informed may be postponed by them for up to three days without the need for a new call. This right may only be exercised once for a particular matter.

CHAPTER IV
ADMINISTRATION AND VIGILANCE

      ARTICLE 25: (a) The management and administration of Company matters shall be entrusted to a Board of Directors, which shall be comprised of not more than 18 Proprietary Directors and their respective Alternate Directors. The number of Proprietary and Alternate Directors will be increased if the minority shareholders exercise their right to designate a Director in accordance with Article 26 hereof.

 
  19

 


 

Nominations of Directors for each Series of shares will take place in a Ordinary Shareholders’ Meeting, convened in accordance with Article 23 hereof. The Series “A” shareholders shall, by a majority vote, appoint 11 Proprietary Directors and their respective Alternate Directors; the Series “D” shareholders shall, by a majority vote, appoint 4 Proprietary Directors and their respective Alternate Directors; the Series “L” shareholders shall, by a majority vote, appoint up to 3 Proprietary Directors and their respective Alternate Directors; and the Series “B” Shareholders may appoint Directors to the extent provided in Article 26 hereof.

     (b) The Directors shall be elected for one year and shall continue in the exercise of their functions even if the term for which they have been designated has concluded until such time as those persons appointed to replace them have taken office. The Ordinary Meeting of Shareholders at which the Directors of the Company are designated shall determine the compensation that the Directors will receive for their service during the period so designated.

      ARTICLE 26: Any shareholder or group of shareholders holding duly paid Series “B” shares or any other duly paid limited voting shares of Capital Stock of the Company, which did not vote in favor of the Directors appointed by the holders of a majority of the shares of the respective Series pursuant to Article 25(a) hereof, without affecting the number of Directors appointed pursuant to such Article, shall have the right to designate 1 Proprietary Director and its respective Alternate Director for each 10% of all issued, subscribed and paid shares of Capital Stock outstanding of the Company, pursuant to the Securities Market Law.

      ARTICLE 27: The Chairman of the Board of Directors, at least 25% of the members of the Board or any of the Examiners of the Company shall be entitled to call a Board of Directors Meeting. The calls for Board of Directors meetings shall be signed by the Chairman or, in his absence, by the Vice-Chairman or by the

 
  20

 


 

Secretary, and shall be sent by fax or personal delivery, or by any other means permitted by law, at least 15 days before the date of the meeting. Any three Directors may request a meeting of the Board of Directors of the Company, in which case the Chairman, Vice-Chairman or Secretary shall duly issue a call for such meeting to be held within 30 days after receipt of such request, and shall include in the agenda therefor any matter requested by such Directors.

     The examiners shall be called to all Board of Directors Meetings, as well as to the meetings of the committees in which the Board of Directors had delegated any authority.

      ARTICLE 28: (a) The Board of Directors shall meet at least once every 3 (three) months. Annually, at the first session after the meeting that designated them, the Board of Directors shall name, from the Directors designated by the Series “A” shareholders, and a Vice-Chairman. The Chairman, who shall act as chairman of the Board of Directors meetings and the Shareholders’ Meetings, shall, during his absences, have his position temporarily filled by the Vice-Chairman, and during the Vice-Chairman’s absence, by the other series A Directors in the order in which they have been designated.

     (b) The Secretary and an Alternate Secretary of the Company, neither of whom need be a Director, shall be designated by majority of the issued, subscribed and paid capital Stock represented by Series “A” shares. Minutes shall be taken at all meetings and must be approved in writing by at least a majority of the Directors designated by the Series “A” shareholders and by at least two Directors designated by the Series “D” shareholders who attended the respective session, and be signed by the Chairman and Secretary.

 
  21

 


 

      ARTICLE 29: (a) The Board of Directors shall be considered legitimately functioning with respect to any action only if the majority of its members are present at the time such action is taken, and (except during the pendency of a Simple Majority Period under Article 31 hereof, which exception shall apply only with respect to the Simple Majority Matters as defined therein), as part of such majority, at least two Directors designated by the Series “D” shareholders are also present at the time such action is taken.

     (b) The Board of Directors may, without convening, adopt resolutions by a unanimous vote of its members, provided that such resolutions are confirmed in a writing signed by all members and recorded in the minute books of the Company.

     (c) Resolutions of the Board of Directors shall be valid only if they have been approved by a majority of Directors voting (and not abstaining) at a meeting, which majority must (except (i) during the pendency of a Simple Majority Period under Article 31 hereof, which exception shall apply only with respect to the Simple Majority Matters, or (ii) in the event that all Series D Directors present thereat abstain) include at least two Series D Directors.

     (d) Notwithstanding the foregoing, the designation of the Chief Executive Officer and the Chief Financial and Administrative Officer shall be made, from a list proposed by the Series A Directors, by the majority vote of the Directors present, which majority must include the vote of at least two Series D Directors. The designation of the Chief Operating Officer, the Controller, the Systems Services Director and the Marketing Director shall be made from the list proposed by the Series D Directors, by the majority vote of the Directors present.

     (e) The removal of the above referenced officers shall be resolved by a majority of the Directors of the Series that proposed them.

 
  22

 


 

      ARTICLE 30: The Board of Directors shall have the following powers:

     (a) To manage the Company’s business and property, with the broadest powers of administration, pursuant to Article 2554, second paragraph, of the civil Code of the Federal District.

     (b) To exercise acts of ownership with regard to the Company’s personal and real property as well as its real and personal rights as set forth in the third paragraph of Article 2554 of the civil Code of the Federal District, and to grant guarantees of any type with regard to the obligations contracted or to the securities issued or accepted by third parties.

     (c) To act as agent of the Company with the broadest powers (including those that under Mexican law require a special Clause) before all administrative or judicial authorities of any Municipality or state or the Federation, as well as before labor or any other authorities, or before arbitrators or referees; to take depositions and testify, including withdrawing from civil rights (“ amparo ”) proceedings, under the terms of the first paragraph of Article 2554 of the Civil Code of the Federal District; as well as to act as agent of the Company before all types of criminal, Federal and State authorities; to file and withdraw criminal complaints; to cause the Company to assist Mexico’s Attorney General in those proceedings and to grant pardons.

     (d) To draw, make, endorse and guarantee (“ avalar ”) negotiable instruments on behalf of the Company, to issue securities secured with real property or unsecured, to cause the Company to be jointly and severally liable, to give guarantees (“ avales ”), bonds, or any other guarantee of payment with respect to any obligations contracted or securities issued or accepted by third parties, to

 
  23

 


 

donate or contribute the Company’s personal and real property to other companies, to subscribe shares of Capital Stock as well as acquire interests in other companies, and in general to conclude acts, enter into contracts and carry out other transactions which may be necessary, conducive, complementary or connected to the Company’s main business purpose.

     (e) To appoint the Officers and Managers deemed necessary, and to appoint Committees deemed necessary, and to determine their authority.

     (f) To approve the internal policies applicable to the Company.

     (g) To grant and revoke powers of attorney as it deems necessary, with or without the power of delegation, within the authority granted to the Board of Directors by these By-Laws.

     (h) To determine the manner in which the shares owned by the Company shall be voted at Ordinary and Extraordinary Shareholders’ Meetings of any majority controlled company.

     (i) To implement the resolutions taken at General Shareholders’ Meetings and, in general, to carry out all the acts and transactions necessary or convenient for the business purposes of the Company, except for those acts expressly reserved by law or these By-Laws to the Shareholders’ Meetings.

     (j) To approve the Five-Year Business Plan and the Annual Business Plan of the Company and its subsidiaries.

     (k) To approve any significant deviations from such Five-Year Business Plan or Annual Business Plan of the Company and its subsidiaries.

 
  24

 


 

     (l) To approve the introduction of any new line of business or the termination of any existing line of business.

The shareholders or the Board of Directors of the Company shall (by valid action at a General Shareholders’ Meeting or by action of the Board of Directors, in either case in accordance with these By-Laws) be entitled to reserve exclusively unto the Board of Directors, except for those determinations expressly reserved by law or these By-Laws to the Shareholders’ Meetings, all or any portion of its powers provided for herein or by applicable law, on such terms and subject to such conditions as the shareholders or the Board of Directors, acting as aforesaid, may specify from time to time.

     (m) To approve the operations that are not in the ordinary course of business of the Company, that are being considered to enter into the Company and its shareholders, with persons that are part of the management of the Company or with persons that such individuals have patrimonial nexus, or otherwise have kinship (either by blood or by law) up to the second degree, the spouse or concubinary; the purchase or sale of 10% or more of the assets of the Company; the issuance of a warranty for an amount exceeding 30% of the assets, or any other transaction that is different from the listed above that represents more than 1% of the assets of the Company.

The authority referred to in section m shall not be subject of delegation. The members of the board of directors shall be responsible for the resolutions adopted further to provisions of section m, except for the provisions of article 159 of the General Corporations Law.

     n) The board of directors shall require the prior authorization of the ordinary shareholders meeting in the following events:

 
  25

 


 

     1. To acquire shares of a company in one or several simultaneous or successive transactions within a same fiscal year, if the total value of such shares is higher than 20% of the equity of this company, pursuant to the corresponding last audited financial statements of this company.

     2. To sell shares of a company in one or several simultaneous or successive transactions, within a same fiscal year, if the total value of such shares is higher than 20% of the equity of this company, pursuant to the corresponding last audited financial statement of this company.

     3. To exercise the right of withdrawal of any of the shares of a company where this company is a shareholder if such withdrawal represents, in one or several simultaneous or successive transactions in the same fiscal year, the reimbursement of shares whose value exceeds 20% of the capital of such companies or if by reason of such withdrawal the company loses the management control of such company.

The approval of the ordinary shareholders meeting shall not be required to purchase or sell shares of another company of which more than 50% of its ordinary capital stock is owned by the Company, or to sell or acquire shares of other companies owned by such companies. The authorization shall not be required for purchase or sale of shares of any other companies through the Mexican Stock Exchange.

      ARTICLE 31: In the event that The Coca-Cola Company or any affiliate thereof takes any action under a bottler’s agreement (or any agreement supplemental or related thereto) executed with the Company or any of its subsidiaries that a majority of the Directors of the Company designated by the Series “A” shares reasonably and in good faith believe to be materially adverse to the business interests of the Company considered as a whole (a “Simple Majority Determination”), such majority may deliver written notice of such Simple Majority

 
  26

 


 

Determination (detailing the specific basis therefor) to The Cola-Cola Company or such affiliate and the designated representative of the Series D Directors. At any time during the 90-day period commencing on the 61st day following delivery of such notice, a majority of the Directors designated by the Series “A” shares may, if such action shall not have been cured to their reasonable satisfaction, deliver another written notice to the same persons declaring a “Simple Majority Period” to be in existence. During the pendency (and only during the pendency) of any such Simple Majority Period, only matters (as so limited, the “Simple Majority Matters”) described in paragraphs (j), (k) and (l) of Article 30 hereof, and matters described in paragraph (h) thereof only to the extent required to implement such matters described in such paragraphs (j), (k) and (l) at the level of any controlled company, shall be treated as matters to be approved by a simple majority vote of the entire Board of Directors of the Company, without requiring the presence or approval of any Director designated by the Series “D” shares. A majority of the Directors of the Company designated by the Series “A” shares may terminate a Simple Majority Period at any time by giving written notice thereof to The Coca-Cola Company or such affiliate and the designated representative of the Series D Directors. For a period of one year following any such termination, the Directors designated by the Series “A” shares will have no right to declare another Simple Majority Period to be in existence. No cure after the declaration of a Simple Majority Period of the action that gave rise thereto shall terminate such Simple Majority Period. No failure to declare a Simple Majority Period during such 90-day period shall prevent a majority of the Directors of the Company designated by the Series “A” shares from subsequently exercising the rights conferred by this section 31 by making another Simple Majority Determination with respect to such action.

      ARTICLE 32: The holders of ordinary shares, voting at an Ordinary Shareholders’ Meeting as set forth in Article 23, may set up intermediate levels of administration which differ from the ones set forth in the Law of Commercial

 
  27

 


 

Companies. The creation, structure and operation of such intermediate levels of administration shall be subject to the general rules issued by the National Banking and Securities Commission.

      ARTICLE 33: The surveillance of the Company shall be entrusted to two Proprietary Examiners and two Alternate Examiners. The Series “A” shareholders shall designate, by a majority vote, a Proprietary Examiner and his Alternate, and the Series “D” shareholders shall, by a majority vote, designate a Proprietary Examiner and his Alternate. The Examiners shall perform their duties for one year with the understanding that they will continue to carry out these duties until the successors appointed to replace them take possession of their charges.

CHAPTER V
FISCAL YEAR FINANCIAL STATEMENTS,
AND DISTRIBUTION OF PROFIT AND LOSS

      ARTICLE 34: The fiscal year of the Company shall be 12 (twelve) months, beginning on January 1 and ending on December 31 of the same year.

      ARTICLE 35: Annual profits, after payment of Income Tax (“ Impuesto Sobre la Renta ”), workers’ profit sharing and any other items that must be deducted or separated in accordance with Mexican law, shall be applied as follows:

     (a) A minimum of 5% shall be set aside to constitute the legal reserve fund until it reaches at least 20% (twenty percent) of the Company’s capital Stock;

     (b) The remainder may be distributed as dividends among the shareholders proportionally to the number of shares held by them or, if resolved by the Shareholders’ Meeting, it shall be totally or partially allocated in provision funds,

 
  28

 


 

reinvestment reserve funds, special funds or any other funds the meeting may determine.

      ARTICLE 36: The founders do not reserve any special participation in the Company’s profits.

      ARTICLE 37: Losses, if any, shall be divided among shareholders pro rata according to the number of shares held but shall not exceed the shares’ face value.

CHAPTER VI:
DISSOLUTION AND LIQUIDATION

      ARTICLE 38: The Company shall be dissolved in the cases referred to in points II, III, IV and V of Article 229 of the General Law of Commercial Companies or, if the Extraordinary Shareholders’ Meeting so determines, in accordance with the terms of Article 23 of these By-Laws.

      ARTICLE 39: Once the Company is dissolved, the Extraordinary Shareholders’ Meeting, by a majority vote, shall designate a Liquidator, fixing a term for the carrying out of his duties and the compensation that shall be paid to him.

      ARTICLE 40: The Liquidator shall carry out the liquidation of the Company pursuant to the resolutions of the Extraordinary Shareholders’ Meeting, and in the absence thereof, in accordance with the following:

 
  29

 


 

     (a) The Liquidator shall conclude the Company’s business in the manner he deems most appropriate, collecting receivables, paying debts and selling the Company’s property required therefor.

     (b) The Liquidator shall prepare the Liquidation Financial Statements and shall submit them for the approval of a duly called Extraordinary Shareholders’ Meeting.

     (c) The Liquidator shall distribute among the shareholders the remaining assets as per the Financial Statements approved by the Extraordinary Shareholders’ Meeting, in accordance with law and these By-Laws and against the delivery and cancellation of the corresponding share certificates.

      ARTICLE 41: During the liquidation period, the Extraordinary, Ordinary or Special Shareholders’ Meeting shall meet in accordance with the terms set forth in these By-Laws in the chapter relating to Shareholders’ Meetings, and the Liquidator shall perform the same functions the Board of Directors had during the normal course of the Company’s business.

      ARTICLE 42: During liquidation and with respect to the Liquidator, the Examiner shall perform the same duties attributed to them in the normal course of business regarding supervision of the Board of Directors’ acts.

 
  30

 


 

Exhibit 2.5



BRIDGE LOAN AGREEMENT

dated as of

April 23, 2003

among

COCA-COLA FEMSA, S.A. DE C.V.

THE LENDERS PARTY HERETO

JPMORGAN CHASE BANK
as Administrative Agent

and

BANCO J.P. MORGAN, S.A.,
INSTITUCIÓN DE BANCA MÚLTIPLE, J.P. MORGAN GRUPO FINANCIERO,
DIVISIÓN FIDUCIARIA
as Mexican Administrative Agent

MORGAN STANLEY SENIOR FUNDING, INC.
Syndication Agent

J.P. MORGAN SECURITIES INC.
and
MORGAN STANLEY SENIOR FUNDING, INC.,
Co-Lead Arrangers and Joint Bookrunners

BANCO NACIONAL DE MÉXICO, S.A.,
BBVA BANCOMER,
ING BANK, N.V.,
Senior Arrangers


 
   

 


 

TABLE OF CONTENTS

 

 

PAGE
ARTICLE 1
D EFINITIONS
     
Section 1.01. Defined Terms 1
Section 1.02. Terms Generally 17
Section 1.03. Accounting Terms 17
 
ARTICLE 2
T HE C REDITS
     
Section 2.01. Commitments 18
Section 2.02. Loans; Notes and other Evidence of Loans. 18
Section 2.03. Borrowing Request; Notice of Initial Peso Exchange Rate. 19
Section 2.04. Funding of Loans 20
Section 2.05. Interest Period Elections 22
Section 2.06. Termination or Reduction of Commitments 23
Section 2.07. Payment at Maturity 24
Section 2.08. Optional and Mandatory Prepayments 24
Section 2.09. Fees 25
Section 2.10. Interest 25
Section 2.11. Alternate Rate of Interest 25
Section 2.12. Increased Costs 27
Section 2.13. Break-Funding Payments 28
Section 2.14. Taxes 28
Section 2.15. Payments Generally; Pro Rata Treatment; Sharing of Set-offs 30
Section 2.16. Lender’s Obligation to Mitigate; Replacement of Lenders 31
Section 2.17. Judgment Currency 33
 
ARTICLE 3
R EPRESENTATIONS AND W ARRANTIES
     
Section 3.01. Organization; Powers 33
Section 3.02. Authorization; Enforceability 34
Section 3.03. Governmental Approvals; No Conflicts 34
Section 3.04. Financial Statements; No Material Adverse Change 34
Section 3.05. Properties 35
Section 3.06. Litigation and Environmental Matters 35
Section 3.07. Compliance with Laws and Agreements 36
Section 3.08. Investment and Holding Company Status 36
Section 3.09. Taxes 36
Section 3.10. Disclosure 36
Section 3.11. Pari Passu Status 36
Section 3.12. Subsidiaries 37
Section 3.13. Insurance 37
Section 3.14. Labor Matters 37

 
   

 


 

Section 3.15. Solvency 37
Section 3.16. Legal Form 37
 
ARTICLE 4
C ONDITIONS
     
Section 4.01. Effective Date 38
Section 4.02. Conditions To Borrowing 38
 
ARTICLE 5
A FFIRMATIVE C OVENANTS
     
Section 5.01. Financial Statements and Other Information 40
Section 5.02. Notice of Material Events 42
Section 5.03. Existence; Conduct of Business 42
Section 5.04. Payment of Obligations 43
Section 5.05. Maintenance of Properties 43
Section 5.06. Insurance 43
Section 5.07. Proper Records; Rights to Inspect and Appraise 43
Section 5.08. Compliance with Laws 43
Section 5.09. Use of Proceeds 43
Section 5.10. Further Assurances 44
 
ARTICLE 6
N EGATIVE C OVENANTS
     
Section 6.01. Liens 44
Section 6.02. Fundamental Changes 45
Section 6.03. Sale and Leaseback Transactions 45
Section 6.04. Transactions with Affiliates 45
Section 6.05. Restrictive Agreements 46
Section 6.06. Restricted Payments 47
Section 6.07. Interest Expense Coverage Ratio 47
Section 6.08. Leverage Ratio 47
Section 6.09. Investments and Acquisitions 47
Section 6.10. Asset Sales 48
Section 6.11. Certain Payments of Debt 49
Section 6.12. Debt 49
Section 6.13. Amendment of Material Documents 50
 
ARTICLE 7
E VENTS O F D
EFAULT
     
Section 7.01. Events Of Default 50
 
ARTICLE 8
T HE A GENTS
     
Section 8.01. Appointment and Authorization 53
Section 8.02. Rights and Powers as a Lender 53
Section 8.03. Limited Duties and Responsibilities 53

 
  ii  

 


 

Section 8.04. Authority to Rely on Certain Writings, Statements and Advice 54
Section 8.05. Sub-Agents and Related Parties 54
Section 8.06. Resignation; Successor Administrative Agents 54
Section 8.07. Credit Decisions by Lenders 55
 
ARTICLE 9
M ISCELLANEOUS
     
Section 9.01. Notices 55
Section 9.02. Waivers; Amendments 56
Section 9.03. Expenses; Indemnity; Damage Waiver 57
Section 9.04. Successors and Assigns 58
Section 9.05. Survival 61
Section 9.06. Counterparts; Integration; Effectiveness 61
Section 9.07. Severability 61
Section 9.08. Right of Set-off 62
Section 9.09. Governing Law; Jurisdiction; Consent to Service of Process 62
Section 9.10. WAIVER OF JURY TRIAL 63
Section 9.11. Headings 63
Section 9.12. Confidentiality 63

 
  iii  

 


 

SCHEDULES AND EXHIBITS:
Schedule 1.01A Acquisition Documents
Schedule 1.01B Initial Material Subsidiaries
Schedule 2.01 Commitments
Schedule 2.04 Deferred Funding Lenders
Schedule 3.03 Governmental Approvals
Schedule 3.06 Disclosed Matters
Schedule 3.12 Subsidiaries
Schedule 6.01 Existing Liens
Schedule 6.05 Existing Restrictions
Schedule 6.06 Certain Restricted Payments
Schedule 6.12 Existing Debt
     
Exhibit A Form of Assignment
Exhibit B-1 Form of Dollar Note
Exhibit B-2 Form of Peso Note
Exhibit C-1 Form of Opinion of New York Counsel to the Borrower
Exhibit C-2 Form of Opinion of Mexican Counsel to the Borrower
Exhibit D-1 Form of Opinion of New York Counsel to the Agents
Exhibit D-2 Form of Opinion of Mexican Counsel to the Agents
Exhibit E-1 Form of Borrowing Request
Exhibit E-2 Form of Interest Period Election Notice

 
  iv  

 


 

     BRIDGE LOAN AGREEMENT dated as of April 23, 2003 among COCA-COLA FEMSA, S.A. DE C.V., the LENDERS party hereto, BANCO J.P. MORGAN, S.A., INSTITUCIÓN DE BANCA MÚLTIPLE, J.P. MORGAN GRUPO FINANCIERO, DIVISIÓN FIDUCIARIA, as Mexican Administrative Agent, and JPMORGAN CHASE BANK, as Administrative Agent.

RECITALS

     The Borrower proposes to acquire all of the outstanding capital stock of Panamco (as defined below) pursuant to a merger of a wholly-owned Subsidiary of the Borrower with and into Panamco, and desires to borrow funds under this Agreement to finance such acquisition and for the other purposes set forth herein. The Lenders are willing to make loans hereunder on the terms and subject to the conditions set forth herein. The parties hereto therefore agree as follows:

ARTICLE 1
D EFINITIONS

     Section 1.01. Defined Terms. As used in this Agreement, the following terms have the meanings specified below:

     “ Acquisition ” means the merger between Panamco and a wholly-owned Subsidiary of the Borrower, all pursuant to the Acquisition Documents.

     “ Acquisition Date ” has the meaning set forth in Section 2.04(b).

     “ Acquisition Documents ” means the Merger Agreement and other documents specified in Schedule 1.01A.

     “ Adjusted LIBO Rate ” means, for any Interest Period, an interest rate per annum (rounded upwards, if necessary, to the next 0.01%) equal to (a) the LIBO Rate for such Interest Period multiplied by (b) the Statutory Reserve Adjustment in effect on the date of the determination.

     “ Adjusted Net Income ” has the meaning set forth in Section 6.06.

     “ Administrative Agent ” means JPMorgan Chase Bank, in its capacity as administrative agent under the Loan Documents, and its successors in such capacity.

     “ Administrative Questionnaire ” means an Administrative Questionnaire in a form supplied by the Administrative Agent.

     “ Affected Facility ” has the meaning set forth in Section 2.04(b).

     “ Affiliate ” means, with respect to a specified Person, another Person that directly, or indirectly through one or more intermediaries, Controls or is Controlled by or is under common Control with such specified Person. “ Control ” means possession, directly or indirectly, of the power to direct or cause the direction of the management or policies of a Person, whether through the ability to exercise voting power, by contract or otherwise. “ Controlling ” and “ Controlled ” have meanings correlative thereto.

COCA-COLA FEMSA BRIDGE LOAN AGREEMENT

 
   

 


 

     “ Agent s” means the Administrative Agent, the Mexican Administrative Agent and the Syndication Agent.

     “ Alternate Rate ” has the meaning set forth in Section 2.11(b).

     “ Alternate Rate Loan ” means, at any time, any Loan that is bearing interest at a rate based upon the Alternate Rate at such time.

     “ Attributable Debt ” in respect of a Sale and Leaseback Transaction means, at any date, the present value of the obligation of the lessee for net rental payments during the remaining term of the lease included in such Sale and Leaseback Transaction including any period for which such lease has been extended or may, at the option of the lessor, be extended. Such present value shall be calculated using a discount rate equal to the rate of interest implicit in such transaction, determined in accordance with GAAP.

     “ Applicable GAAP ” has the meaning set forth in Section 1.03.

     “ Applicable Margin ” means (as used below, periods are measured from the relevant Borrowing Date for such Tranche, with, for example, “Day 180” meaning the 180th day after the relevant Borrowing Date) (a) with respect to any Dollar Loan for any day, the rate per annum set forth below under the caption “LIBO Rate Margin” opposite the period in which such day occurs and (b) with respect to any Peso Loan for any day, the rate per annum set forth below under the caption “TIIE Rate Margin” opposite the period in which such day occurs:
Period
  LIBO Rate Margin
  TIIE Rate Margin
relevant Borrowing Date through Day 180   1.00%   0.50%
Day 181 through Day 270   2.00%   0.95%
Day 271 and thereafter   2.50%   1.65%

     “ Asset Amount ” has the meaning set forth in Section 6.05.

     “ Asset Swap ” means any sale, transfer, lease or other disposition by the Borrower or any of its Subsidiaries of any asset or assets, including any Equity Interest owned by the Borrower or any of its Subsidiaries, in which the consideration received for such asset or assets are in the form of Distribution Assets.

     “ Assignment ” means an assignment and assumption agreement entered into by a Lender and an assignee (with the consent of any party whose consent is required by Section 9.04), and accepted by the Administrative Agent, in the form of Exhibit A or any other form approved by the Administrative Agent.

     “ Borrower ” means Coca-Cola Femsa, S.A. de C.V., a sociedad anónima de capital variable organized under the laws of Mexico.

     “ Borrowing ” means Loans of the same Tranche made on the same day and as to which the same Interest Period is in effect.

 
  2  

 


 

     “ Borrowing Dates ” means the Dollar Borrowing Date and the Peso Borrowing Date; and the “relevant Borrowing Date” means, for the Dollar Loans, the Dollar Borrowing Date and, for the Peso Loans, the Peso Borrowing Date.

     “ Borrowing Request ” has the meaning set forth in Section 2.03.

     “ Bridge Maturity Date ” means the date that is 364 days after the Peso Borrowing Date; provided that if such day is not a Business Day and a LIBO Business Day, the Bridge Maturity Date shall be extended to the next succeeding day that is both a Business Day and a LIBO Business Day unless such next succeeding day would fall in the next calendar month, in which case the Bridge Maturity Date shall be the next preceding day that is both a Business Day and a LIBO Business Day.

     “ Bridge Refinancing Transactions ” means, collectively, the prospective issuance by the Borrower of (i) Dollar-denominated long-term bonds or debentures in the United States capital markets through an offering registered under the Securities Act of 1933, as amended, or under Regulation 144A or outside the United States under Regulation S, in each case promulgated by the SEC thereunder, and/or (ii) certificados bursátiles or other Peso-denominated debt securities in the Mexican capital markets and/or (iii) any other financing by the Borrower, in each case incurred solely for purposes of refinancing the Loans.

     “ Business Day ” means any day that is not a Saturday, Sunday, or other day on which commercial banks in New York City or Mexico City are authorized or required by law to remain closed.

     “ Capital Lease Obligations ” of any Person means obligations of such Person to pay rent or other amounts under any lease of (or other arrangement conveying the right to use) real or personal property, or a combination thereof, which obligations are required under Applicable GAAP to be classified and accounted for as capital leases on a balance sheet of such Person (including without limitation any such obligation arising under a Sale and Leaseback Transaction). The amount of such obligations will be the capitalized amount thereof determined in accordance with Applicable GAAP.

     “ Change in Control ” means the occurrence of either of the following: (a) the failure of the Borrower at any time to be a Subsidiary of FEMSA or (b) the failure by The Coca-Cola Company to own, directly or indirectly, beneficially and of record, full voting shares of capital stock of the Borrower representing at least 30% of each of the aggregate ordinary voting power and aggregate equity value represented by the Borrower’s issued and outstanding capital stock.

     “ Change in Law ” means (a) the adoption of any law, rule or regulation after the date of this Agreement (including circulars or other rules issued by any Governmental Authority of Mexico), (b) any change in any law, rule or regulation or in the interpretation or application thereof by any relevant Governmental Authority after such date or (c) compliance by any Lender (or, for purposes of Section 2.12(b), by any lending office of such Lender or by such Lender’s holding company, if any) with any request, guideline or directive (whether or not having the force of law) of any Governmental Authority made or issued after such date.

 
  3  

 


 

     “ CNBV ” means the National Banking and Securities Commission ( Comisión Nacional Bancaria y de Valores ) of Mexico or any entity succeeding to any or all of its functions.

     “ Coca-Cola Facility ” means a liquidity facility extended by The Coca-Cola Company and/or any of its Subsidiaries to the Borrower and/or one or more of its Subsidiaries the proceeds of which shall be used for ongoing working capital, general corporate and related purposes, and the aggregate principal amount of which shall not exceed US$250,000,000.

     “ Commitment ” means a Dollar Loan Commitment or Peso Loan Commitment, or any combination thereof (as the context requires).

     “ Consolidated EBITDA ” means, for any period, EBITDA of the Borrower and its Subsidiaries for such period; provided that “ Consolidated EBITDA ” (i) for the fiscal quarters ended June 30, 2002, September 30, 2002 and December 31, 2002 shall be deemed to be US$249,657,504, US$199,780,002 and US$220,686,730, respectively, (ii) for the fiscal quarter ended March 31, 2003 shall be deemed to be the sum of (A) EBITDA of the Borrower and its consolidated Subsidiaries plus (B) EBITDA of Panamco and its consolidated Subsidiaries, each determined for such financial quarter in accordance with Applicable GAAP and (iii) for the fiscal quarter ended June 30, 2003 shall be deemed to be the sum of (A) EBITDA of the Borrower and its consolidated Subsidiaries plus (B) EBITDA of Panamco and its consolidated Subsidiaries from April 1, 2003 through the Acquisition Date, each determined for such financial quarter in accordance with Applicable GAAP.

     “ Consolidated Interest Expense ” means, for any period, Interest Expense of the Borrower and its Subsidiaries for such period; provided that “ Consolidated Interest Expense ” (i) for the fiscal quarters ended June 30, 2002, September 30, 2002 and December 31, 2002 shall be deemed to be US$30,729,849, US$27,921,840 and US$28,968,628, respectively, (ii) for the fiscal quarter ended March 31, 2003 shall be deemed to be the sum of (A) the Interest Expense of the Borrower and its consolidated Subsidiaries for such fiscal quarter plus (B) the Interest Expense of Panamco and its consolidated Subsidiaries for such fiscal quarter, and (iii) for the fiscal quarter ended June 30, 2003 shall be deemed to be the sum of (A) the Interest Expense of the Borrower and its consolidated Subsidiaries for such fiscal quarter plus (B) the Interest Expense of Panamco and its consolidated Subsidiaries from April 1, 2003 through the Acquisition Date.

     “ Consolidated Tangible Assets ” means at any time the total assets appearing on a consolidated balance sheet of the Borrower and its Subsidiaries less intangible assets appearing on such balance sheet, all determined on a consolidated basis at such time in accordance with Mexican GAAP.

     “ Debt ” of any Person means, without duplication, (a) all obligations of such Person for borrowed money or with respect to advances of any kind, (b) all obligations of such Person evidenced by bonds, debentures, notes or similar instruments, (c) all obligations of such Person in respect of the deferred purchase price of property or services (excluding current trade payables or accounts payable incurred in the ordinary course of business), (d) all Debt of other Persons secured by any Lien on property owned or acquired by such Person, whether or not the Debt secured thereby has been assumed,

 
  4  

 


 

(e) all Guarantees including an aval by such Person of Debt of other Persons, (f) all Capital Lease Obligations of such Person, (g) all Derivatives Obligations of such Person (determined, where applicable, at the net termination value thereof and giving effect to contractually permitted netting with the relevant counterparty), (h) all non-contingent obligations of such Person as an account party in respect of letters of credit and letters of guaranty and (i) all obligations, contingent or otherwise, of such Person in respect of bankers’ acceptances.

     “ Default ” means any event or condition which constitutes an Event of Default or which upon notice, lapse of time or both would, unless cured or waived, become an Event of Default.

     “ Deferred Funding Amount ” and “ Deferred Funding Lender ” each have the respective meaning set forth in Section 2.04(b).

     “ Derivatives Obligations ” of any Person means all obligations of such Person in respect of any rate swap transaction, basis swap, forward rate transaction, commodity swap, commodity option, equity or equity index swap, equity or equity index option, bond option, interest rate option, derivatives transactions with respect to foreign currency exchange, cap transaction, floor transaction, collar transaction, currency swap transaction, cross-currency rate swap transaction, currency option or any other similar transaction (including any option with respect to any of the foregoing transactions) or any combination of the foregoing transactions, including without limitation obligations under any Synthetic Purchase Agreement; provided that in no event shall the term “Derivative Obligations” include any swap, option or similar transaction relating to the price of aluminum or other commodities used in the business of the Borrower and its Subsidiaries entered into in the ordinary course of business of such Person or Persons and not for speculative purposes.

     “ Disclosed Matters ” means the matters disclosed in Schedule 3.06.

     “ Distribution Assets ” means assets consisting of brands, routes, territories or distribution rights with respect to the distribution or sale of soft drinks, beer, juices, water and other beverages, together with related assets for production and distribution in such routes or territories, including Equity Interests in any Person all or substantially all of whose assets consist of the foregoing, provided that immediately after giving effect to any such acquisition of Equity Interests, such Person is a Subsidiary of the Borrower.

     “ Dollar Amount ” means, at any time, for any Lender and with respect to any determination required hereunder:

       (i) with respect to any Dollar Commitment or Peso Commitment of such Lender, the respective Dollar amount thereof as set forth on Schedule 2.01 or in the Assignment pursuant to which such Dollar Commitment or Peso Commitment (or portion thereof) has been assigned under Section 9.04

       (ii) with respect to any Dollar Loan, the principal amount of such Dollar Loan then outstanding; and

 
  5  

 


 

       (iii) with respect to any Peso Loan, the Dollar equivalent of the principal amount thereof then outstanding, determined using the Peso Spot Rate at the time of such determination.

     “ Dollar Borrowing Date ” has the meaning set forth in Section 4.02.

     “ Dollar Loan ” means a loan, denominated and payable in Dollars, made pursuant to Article 6.

     “ Dollar Loan Commitment ” means, with respect to each Lender, the commitment, if any, of such Lender to make a Dollar Loan on the Dollar Borrowing Date, expressed as an amount representing the maximum principal amount of such Dollar Loan, as such commitment may be (a) reduced from time to time pursuant to Section 2.06 and (b) reduced or increased from time to time pursuant to assignments by or to such Lender pursuant to Section 9.04. The initial amount of each Lender’s Dollar Loan Commitment is set forth on Schedule 2.01, or in the Assignment pursuant to which such Lender shall have assumed its initial Dollar Loan Commitment, as applicable.

     “ Dollars ”, “ $ ” or “ US$ ” means the lawful money of the United States.

     “ EBITDA ” means, for any period and for any Person, the sum of: (a) operating income of such Person and its Subsidiaries for such period plus (b) only to the extent deducted in determining such operating income for such period, (x) depreciation and amortization of such Person and its Subsidiaries for such period, all as determined in accordance with Applicable GAAP and (y) all other non-cash items of such Person and its Subsidiaries reducing such operating income for such period (not including any such non-cash charges in such period that reflect cash expenses paid or to be paid in any other period).

     “ Effective Date ” means the date on which each of the conditions specified in Section 4.01 is satisfied (or waived in accordance with Section 9.02).

     “ Environmental Laws ” means all laws, rules, regulations, codes, ordinances, technical standards ( normas técnicas ), orders, decrees, judgments, injunctions, notices or binding agreements issued, promulgated or entered into by any Governmental Authority, relating in any way to the environment, the preservation or reclamation of natural resources, the management, release or threatened release of any Hazardous Material or health and safety matters.

     “ Environmental Liability ” means any liability, contingent or otherwise (including any liability for damages, costs of remediation, fines, penalties or indemnities), of the Borrower or any of its Subsidiaries directly or indirectly resulting from or based on (a) violation of any Environmental Law, (b) the generation, use, handling, transportation, storage, treatment or disposal of any Hazardous Material, (c) exposure to any Hazardous Material, (d) the release or threatened release of any Hazardous Material into the environment or (e) any contract, agreement or other consensual arrangement pursuant to which liability is assumed or imposed with respect to any of the foregoing.

     “ Equity Interests ” means (i) shares of capital stock, partnership interests, membership interests in a limited liability company, beneficial interests in a trust or other

 
  6  

 


 

equity ownership interests in a Person or (ii) any warrants, options, convertible bonds or other rights to acquire such shares or interests.

     “ Events of Default ” has the meaning specified in Article 7.

     “ Excluded Taxes ” means, with respect to any Lender Party or other recipient of a payment made by or on account of any obligation of the Borrower under any Loan Document (a) Taxes imposed on (or measured by) its net income or net profits by the jurisdiction (or any subdivision thereof or therein) under the laws of which such recipient is organized or in which its principal office is located or, in the case of any Lender, in which its applicable lending office is located, (b) Taxes imposed as a result of the failure of such Lender Party’s representation in Section 2.14(e) to be accurate as of the date as of which it is made and (c) Taxes imposed as a result of a failure of such Lender Party (other than a Lender Party that is a Mexican Bank) to comply with its obligations set forth in Section 2.14(f), subject to the exceptions and limitations provided therein; provided that, in the case of clauses (b) and (c) above, Excluded Taxes shall only be deemed to include withholdings or deductions payable by the Borrower in respect of payments hereunder, in excess of a rate equal to the rate applicable if there had been no such failure by such Lender Party under Section 2.14(e) or Section 2.14(f), as applicable.

     “ Federal Funds Effective Rate ” means, for any day, the weighted average (rounded upwards, if necessary, to the next 0.01%) of the rates on overnight Federal funds transactions with members of the Federal Reserve System arranged by Federal funds brokers, as published on the next succeeding Business Day by the Federal Reserve Bank of New York, or, if such rate is not so published on such Business Day, the average (rounded upwards, if necessary, to the next 0.01%) of the quotations for such day for such transactions received by the Administrative Agent from three Federal funds brokers of recognized standing selected by it.

     “ Federal Reserve Board ” means the Board of Governors of the Federal Reserve System of the United States.

     “ FEMSA ” means Fomento Económico Mexicano, S.A. de C.V., a sociedad anónima de capital variable organized under the laws of Mexico.

     “ Financial Officer ” means the chief financial officer, principal accounting officer, treasurer or controller of the Borrower.

     “ Financing Transactions ” means (a) the Loan Transactions and (b) the Other Debt Refinancings.

     “ Fiscal Quarter ” means a fiscal quarter of the Borrower.

     “ Fiscal Year ” means a fiscal year of the Borrower.

     “ Foreign Financial Institution ” means an institution registered as a foreign financial institution with the Ministry of Finance in the registry referred to in Article 197 of Mexico’s Income Tax Law and any successor provision thereof, for purposes of fracción I, inciso a), subinciso 1 , of Article 195 of Mexico’s Income Tax Law.

     “ Foreign Joint Venture ” has the meaning set forth in Section 6.05.

 
  7  

 


 

     “ Governmental Authority ” means the executive, legislative and judicial branches of power of Mexico or any political subdivision thereof, the government of Mexico or any political subdivision thereof, or the government of any other nation or any political subdivision thereof, whether state or local, and any agency, authority, instrumentality, regulatory body, court, central bank or other entity exercising executive, legislative, judicial, taxing, regulatory or administrative powers or functions of or pertaining to government (including, without limitation, the United States Federal Reserve Board, Banco de México , the CNBV and IPAB).

     “ Guarantee ” by any Person (the “ Guaranteeing Person ”) means any obligation, contingent or otherwise, of the Guaranteeing Person guaranteeing any Debt of any other Person (the “ Primary Obligor ”) in any manner, whether directly or indirectly, and including an aval and any obligation of the Guaranteeing Person, direct or indirect, (a) to purchase or pay (or advance or supply funds for the purchase or payment of) such Debt or to purchase (or advance or supply funds for the purchase of) any security for the payment thereof, (b) to purchase or lease property, securities or services for the purpose of assuring the owner of such Debt of the payment thereof, (c) pursuant to a contract of such Guaranteeing Person, to maintain working capital, equity capital or any other financial statement condition or liquidity of the Primary Obligor so as to enable the Primary Obligor to pay such Debt or (d) as an account party in respect of any letter of credit or letter of guaranty issued to support such Debt; provided that the term “Guarantee” shall not include endorsements for collection or deposit in the ordinary course of business.

     “ Hazardous Materials ” means all explosive or radioactive substances or wastes and all hazardous or toxic substances, wastes or other pollutants, including petroleum or petroleum distillates, asbestos or asbestos-containing materials, polychlorinated biphenyls, radon gas, infectious or medical wastes and all other substances or wastes of any nature regulated pursuant to any Environmental Law.

     “ IMSS ” means the Instituto Mexicano del Seguro Social .

     “ Indemnified Taxes ” means all Taxes imposed by Mexico or any other jurisdiction (or any subdivision thereof or therein) from which or through which any payment is made or deemed made (for tax purposes) by the Borrower under the Loan Documents, except Excluded Taxes.

     “ INFONAVIT ” means the Instituto del Fondo Nacional de la Vivienda para los Trabajadore s of Mexico.

     “ Information Memorandum ” means the Confidential Information Memorandum dated January, 2003 relating to the Borrower and the Transactions.

     “ Initial Peso Exchange Rate ” has the meaning set forth in Section 2.03(b).

     “ Interest and Currency Hedges ” means agreements, however documented, entered into with the purpose of hedging interest rate or currency risk with respect to Debt for borrowed money of the Borrower and its Subsidiaries, and not for speculative purposes.

 
  8  

 


 

     “ Interest Expense ” means, for any period and for any Person, an amount equal to the interest expense (including deemed interest expense in respect of Capital Lease Obligations) of such Person and its Subsidiaries for such period, including fees or other similar amounts paid in connection with or in addition to interest and interest paid in respect of factoring or equivalent arrangements even if not reflected on a Person’s balance sheet or financial statements, determined on a consolidated basis in accordance with Applicable GAAP.

     “ Interest Period ” means:

     (a) with respect to any Borrowing of Dollar Loans, (I) in the case of the first such Interest Period, the period beginning on the Dollar Borrowing Date and ending on the numerically corresponding date in the first, third or sixth calendar month thereafter and (II) in the case of each succeeding such Interest Period, the period beginning on the last day of the preceding Interest Period and ending on the numerically corresponding date in the first, third or sixth calendar month thereafter (or such other period, not longer than six months, as the Borrower and Administrative Agent may agree in order to facilitate orderly prepayment of the Loans), in each case as specified by the Borrower in the applicable Borrowing Request or Interest Period Election with respect to such Borrowing of Dollar Loans; provided that prior to the 90th day after the Dollar Borrowing Date, the Borrower shall select Interest Periods for Dollar Loans of one or two weeks or one month as agreed with the Administrative Agent, and provided further that:

       (i) if any Interest Period would end on a day other than a LIBO Business Day, such Interest Period shall (subject to clause (iii) below) be extended to the next succeeding LIBO Business Day unless (in the case of an Interest Period for Dollar Loans of one, three or six months (a “monthly Interest Period”)) such next succeeding LIBO Business Day would fall in the next calendar month, in which case such monthly Interest Period shall end on the next preceding LIBO Business Day;

       (ii) any monthly Interest Period that commences on the last LIBO Business Day of a calendar month (or on a day for which there is no numerically corresponding day in the last calendar month of such monthly Interest Period) shall (subject to clause (iii) below) end on the last LIBO Business Day of the last calendar month of such Interest Period; and

       (iii) any Interest Period for Dollar Loans that would otherwise end after the Maturity Date shall end on the Maturity Date.

     (b) with respect to any Borrowing of Peso Loans, (I) in the case of the first such Interest Period, the period beginning on the Peso Borrowing Date and ending on the 28th day thereafter and (I) in the case of each succeeding such Interest Period, the period beginning on the last day of the preceding Interest Period and ending on the 28th day thereafter (or such other period as the Borrower and Administrative Agent (in consultation with the Mexican Administrative Agent) may agree in order to facilitate orderly prepayment of the Loans), as specified by the Borrower in the applicable Borrowing Request or Interest Period Election with respect to such Borrowing of Peso Loans; provided that:

 
  9  

 


 

       (i) if any such Interest Period would end on a day other than a Peso Business Day, such Interest Period shall (subject to clause (ii) below) be extended to the next succeeding Peso Business Day;

       (ii) any such Interest Period that commences on the last Peso Business Day of a calendar month (or on a day for which there is no numerically corresponding day in the last calendar month of such Interest Period) shall (subject to clause (iii) below) end on the last Peso Business Day of the last calendar month of such Interest Period; and

       (iii) any Interest Period for Peso Loans that would otherwise end after the Maturity Date shall end on the Maturity Date.

     “ Interest Period Election ” has the meaning set forth in Section 2.05(a).

     “ Investment ” has the meaning set forth in Section 6.09.

     “ IPAB ” means the Instituto para la Protección al Ahorro Bancario of Mexico .

     “ Joint Venture Investment Event ” has the meaning set forth in Section 6.05.

     “ KOF Companies ” means the Borrower and its Subsidiaries.

     “ Lender Parties ” means the Lenders, the Administrative Agent and the Mexican Administrative Agent.

     “ Lenders ” means the Persons listed on Schedule 2.01 and any other Person that shall have become a party hereto pursuant to an Assignment, other than any such Person that ceases to be a party hereto pursuant to an Assignment.

     “ Leverage Ratio ” means, on any day, the ratio of (a) Total Debt as of such day to (b) Consolidated EBITDA for the period of four consecutive Fiscal Quarters ended on such day (or, if such day is not the last day of a Fiscal Quarter, ended on the last day of the Fiscal Quarter most recently ended before such day).

     “ LIBO Adjusted Business Day ” means any day (i) that is not a Saturday, Sunday, or other day on which commercial banks in New York City are authorized or required by law to remain closed and (ii) on which banks are open for dealings in Dollar deposits in the London interbank market.

     “ LIBO Business Day ” means any Business Day on which banks are open for dealings in Dollar deposits in the London interbank market.

     “ LIBO Rate ” means, with respect to any Borrowing for any Interest Period, (i) the rate appearing on Page 3750 of the Dow Jones Market Service (or on any successor or substitute page of such Service, or any successor to or substitute for such Service, providing rate quotations comparable to those currently provided on such page of such Service, as determined by the Administrative Agent from time to time for purposes of providing quotations of interest rates applicable to Dollar deposits in the London interbank market) (“ Page 3750 ”) at approximately 11:00 a.m., London time, two LIBO Adjusted Business Days before the beginning of such Interest Period, as the rate for

 
  10  

 


 

Dollar deposits with a maturity most nearly comparable to such Interest Period or (ii) if such rate does not appear on Page 3750 for any relevant Interest Period, the LIBO Rate shall be the interest rate per annum determined by the Administrative Agent to be equal to the arithmetic mean (rounded upward, if necessary, to the nearest 0.01%) of the rates per annum for Dollar deposits which appear on the Reuters Screen LIBO Page at or about 11:00 a.m., London time, on the second LIBO Adjusted Business Day prior to the first day of such Interest Period for a period equal to (or, if there is no equal, then most nearly equal to) such Interest Period. If no such rate appears on Page 3750 or on the Reuters Screen LIBO Page for any relevant Interest Period, the LIBO Rate for such Interest Period shall be the average (rounded upward, if necessary, to the next higher 0.01%) of the rates per annum at which deposits in Dollars in a principal amount of US$5,000,000 are offered by four major banks in the London interbank market (selected by the Administrative Agent after consultation with the Borrower) to JPMorgan Chase Bank in the London interbank market at approximately 11:00 a.m., London time, two LIBO Adjusted Business Days before the first day of such Interest Period and for a period of time most nearly comparable to such Interest Period.

     “ Lien ” means, with respect to any asset, (a) any mortgage, deed of trust, lien, pledge, hypothecation, encumbrance, charge or security interest in, on or of such asset, (b) the interest of a vendor or a lessor under any conditional sale agreement, capital lease or title retention agreement (or any financing lease having substantially the same economic effect as any of the foregoing) relating to such asset and (c) in the case of securities, any purchase option, call or similar right of a third party with respect to such securities.

     “ Loans ” means the loans made by the Lenders to the Borrower pursuant to Section 2.01.

     “ Loan Documents ” means this Agreement and the Notes.

     “ Loan Transactions ” means the execution, delivery and performance by the Borrower of the Loan Documents, the borrowing of Loans and the use of the proceeds thereof.

     “ Long-Term Debt Rating ” means the foreign currency rating assigned by S&P or Moody’s (as applicable) of the Borrower’s long-term senior unsecured debt.

     “ Material Adverse Change ” means any event, change, circumstance or effect that has or could reasonably be expected to have a material adverse effect on (a) the business, results of operations or financial condition of the KOF Companies taken as a whole, since September 30, 2002, (b) the ability of the Borrower to perform its obligations under the Loan Documents, since September 30, 2002, or (c) the rights of Lenders under the Loan Documents, provided, however , that any event, change, circumstance or effect, to the extent (i) resulting from any change in U.S. or Mexican generally accepted accounting principles or official interpretations thereof after December 22, 2002 that apply to the KOF Companies, (ii) resulting from a downturn in the economy or business conditions in general in any country in which the Borrower or Panamco or any of their subsidiaries do business and not specifically relating to the KOF Companies or (iii) resulting from the public announcement of the Acquisition, shall be excluded in determining whether a Material Adverse Change has occurred; and provided further that in the case of Panamco’s business, financial condition and results of

 
  11  

 


 

operations in Venezuela, all of the foregoing shall be determined in accordance with the provisions of Schedule 3.07A of the Merger Agreement (other than (b)(ii) to the extent it relates to exchange controls or (b)(iii)).

     “ Material Adverse Effect ” means a material adverse effect on (a) the business, results of operations, or financial condition of the KOF Companies taken as a whole, (b) the ability of the Borrower to perform its obligations under the Loan Documents or (c) the rights and remedies available to any Lender Party under the Loan Documents.

     “ Material Debt ” means Debt (other than obligations in respect of the Loans) of any one or more KOF Companies in an aggregate principal amount exceeding US$20,000,000 (or its equivalent in any other currency).

     “ Material Subsidiary ” means (i) prior to the first date on which financial statements are delivered pursuant to clause (a) or (b) under Section 5.01, the Persons listed on Schedule 1.01B hereto and (ii) at any time from and after such first date, any Subsidiary of the Borrower the total assets or total EBITDA of which (determined, in the case of any such Subsidiary that has Subsidiaries, on a consolidated basis for such Subsidiary and its Subsidiaries) are at least 10% of the consolidated total assets of the Borrower and its consolidated Subsidiaries or 10% of Consolidated EBITDA respectively, in each case as reflected in the financial statements of the Borrower then most recently delivered to the Lenders pursuant to clause (a) or (b) under Section 5.01; provided that solely for purposes of clauses (h) and (i) of Section 7.01, “Material Subsidiary” shall include any group of Subsidiaries of the Borrower with respect to which any relevant event or condition of the type specified in such clause shall have occurred and be continuing, if such Subsidiaries taken together would constitute a “Material Subsidiary” as defined above.

     “ Merger Agreement ” means the merger agreement between the Borrower and Panamco dated December 22, 2002.

     “ Mexican Administrative Agent ” means Banco J.P. Morgan, S.A., Institución de Banca Múltiple, J.P. Morgan Grupo Financiero, División Fiduciaria, in its capacity as administrative agent for the Lenders with respect to Peso Loans and its successors in such capacity.

     “ Mexican Bank ” shall be a bank organized pursuant to the laws of Mexico and authorized to conduct banking activities in Mexico by the Ministry of Finance.

     “M exican GAAP ” has the meaning set forth in Section 1.03.

     “ Mexico ” means the United Mexican States.

     “ Ministry of Finance ” means the Secretaría de Hacienda y Crédito Público of Mexico.

     “ Moody’s ” means Moody’s Investors Service, Inc.

     “ Net Proceeds ” means, with respect to any event, (a) the cash proceeds received in respect of such event (including any cash received in respect of such event initially received in a form other than cash but only as and when such cash is received), net of (b)

 
  12  

 


 

the sum of (i) all fees and out-of-pocket expenses paid by the KOF Companies to third parties in connection with such event and (ii) in the case of a sale, transfer or other disposition of an asset (including pursuant to a sale and leaseback transaction), the amount of (A) all payments required to be made by the KOF Companies as a result of such event to repay Debt (other than Loans) secured by such asset or otherwise subject to mandatory prepayment as a result of such event, and (B) all taxes paid (or reasonably estimated to be payable) by the KOF Companies that are directly attributable to such event (as determined reasonably and in good faith by the chief financial officer of the Borrower).

     “ Note ” has the meaning set forth in Section 2.02(a). “Other Debt Refinancings” means the refinancing of (i) approximately US$270,500,000 outstanding amount of loans under Panamco’s existing bank term loans and (ii) all or a portion of US$156,500,000 of Debt of certain Subsidiaries of Panamco.

     “ Other Debt Refinancings Loan ” means, for any Lender, the loan or loans owing to such Lender with respect to one or more issues of debt included in the Other Debt Refinancings and identified as an “Other Debt Refinancings Loan” on Schedule 2.04.

     “ Other Loan Agreement ” means the Term Loan Agreement dated as of the date hereof among the Borrower, the lenders party thereto, and the “Agents” party thereto, including JPMorgan Chase Bank, as administrative agent.

     “ Other Loan Documents ” means the Other Loan Agreement and the Notes (as defined in the Other Loan Agreement).

     “ Other Taxes ” means any and all present or future recording, stamp, documentary, excise, transfer, sales, property or similar taxes, charges or levies not based on net income or profit arising from any payment made under any Loan Document or from the execution, delivery or enforcement of, or otherwise with respect to, any Loan Document.

     “ Panama ” means the Republic of Panama.

     “ Panamco ” means Panamerican Beverages, Inc., a corporation organized under the laws of Panama.

     “ Participants ” has the meaning specified in Section 9.04(d).

     “ Person ” means any natural person, corporation, limited liability company, trust, joint venture, association, company, partnership, Governmental Authority or other entity.

     “ Peso Borrowing Date ” has the meaning set forth in Section 4.02.

     “ Peso Business Day ” means any day that is not a Saturday, Sunday, or other day on which commercial banks in Mexico City are authorized or required by law to remain closed.

 
  13  

 


 

     “ Peso Lender ” means a Lender with a Peso Loan Commitment or an outstanding Peso Loan.

     “ Peso Loan ” means a loan, funded and payable in Pesos, made pursuant to Section 2.01(a).

     “ Peso Loan Commitment ” means, with respect to each Lender, the commitment, if any, of such Lender to make a Peso Loan on the Peso Borrowing Date, expressed as an amount in Dollars representing the maximum principal amount of such Peso Loan, as such commitment may be (a) reduced from time to time pursuant to Section 2.06 and (b) reduced or increased from time to time pursuant to assignments by or to such Lender pursuant to Section 9.04. The initial amount in Dollars of each Lender’s Peso Loan Commitment is set forth on Schedule 2.01, or in the Assignment pursuant to which such Lender shall have assumed its initial Peso Loan Commitment, as applicable.

     “ Peso Spot Rate ” means, on any day, the rate at which Pesos may be exchanged into Dollars, at (i) the spot (same day) rate announced by Banco de México and (A) quoted at 12:15 p.m. (Mexico City time) on Reuters Monitor Screen (Page MEX01, or any successor page for quoting such rate) on such day (or, if such day is not a Peso Business Day, on the immediately preceding Peso Business Day) or (B) if such rate is not so quoted on Reuters Monitor Screen for the relevant date of determination, then such spot rate as may be published in the Diario Oficial de la Federación to be in effect on such day (or, if such day is not a Peso Business Day, on the immediately preceding Peso Business Day) or (ii) if such rate is not so published or quoted as described in clause (i) for the relevant date of determination, the “Peso Spot Rate” shall be the rate of exchange at which in accordance with normal banking procedures the Administrative Agent could purchase Dollars for Pesos on a customary basis in the Administrative Agent’s New York City office at 11:00 a.m. (New York City time) on the date of such determination (or, if such day is not a Peso Business Day, on the immediately preceding Peso Business Day), and such determination shall be conclusive absent manifest error.

     “ Pesos ” or “ Ps. ” means the lawful money of Mexico.

     “ Prepayment Debt Incurrence ” means the incurrence by any KOF Company of any Debt, other than Debt described in clauses (i) or (iii) through (vi), inclusive, of Section 6.12.

     “ Prepayment Event ” means:

       (a) any sale, transfer or other disposition (including pursuant to a sale and leaseback transaction) of any property of the Borrower or any of its Subsidiaries, except (i) Transportation Sale and Leaseback Transactions permitted under clause (i) of Section 6.03, (ii) dispositions described in Sections 6.10(a), 6.10(b),or Section 6.10(c) and (iii) others dispositions to the extent that the aggregate Net Proceeds of all such dispositions after the Effective Date excluded under this clause (iii) does not exceed US$10,000,000;

       (b) the issuance by any KOF Company of any Equity Interest, or the receipt by any KOF Company of any capital contribution, other than (i) the issuance of any Equity Interest to, or receipt of any capital contribution from, any

 
  14  

 


 

  other KOF Company, (ii) the issuance of Equity Interests in connection with the Transactions, (iii) any such issuance of any Equity Interest to, or the receipt of any capital contribution from, The Coca-Cola Company, FEMSA or any of their respective Subsidiaries or (iv) the issuance of any Equity Interest other than to the public, solely to finance or provide consideration for an Investment permitted pursuant to Section 6.09(f); or

       (c) any Prepayment Debt Incurrence.

     “ Process Agent ” has the meaning specified in Section 9.09(d).

     “ Register ” has the meaning specified in Section 9.04(b).

     “ Related Parties ” means, with respect to any specified Person, such Person’s Affiliates and the respective directors, officers, employees and agents of such Person and its Affiliates.

     “ Required Lenders ” means, at any time, Lenders having outstanding Loans and/or unused Commitments representing more than 50% of the total Dollar Amount (determined, in the case of any Peso Loan, at the Peso Spot Rate in effect on the Peso Borrowing Date) of all outstanding Loans and/or unused Commitments at such time.

     “ Restricted Payment ” means any dividend or other distribution (whether in cash, securities or other property) with respect to any Equity Interest in any KOF Company, or any payment (whether in cash, securities or other property), including any sinking fund or similar deposit, on account of the purchase, redemption, retirement, acquisition, cancellation or termination of any Equity Interest in any KOF Company (including, for this purpose, any payment under a Synthetic Purchase Agreement with respect to an Equity Interest).

     “ Sale and Leaseback Transaction ” means any arrangement under which a Person shall sell or transfer any property and thereafter rent or lease such property or other property that such Person intends to use for substantially the same purpose or purposes as the property sold or transferred.

     “ SAR ” means Sistema de Ahorro para el Retiro .

     “ SEC ” means the Securities and Exchange Commission.

     “ S&P ” means Standard & Poor’s Ratings Services, a division of The McGraw-Hill Companies, Inc.

     “ Specified Priority Debt Amount ” means at any time the sum, without duplication, of (A) the aggregate outstanding principal amount of all Debt of the Borrower and other obligations secured by Liens in reliance on clause (i) or (x) of Section 6.01 (or, in the case of any Interest and Currency Hedge secured in reliance on such clause (x), the amount of assets subject to a Lien in support of such obligation) plus (B) the aggregate outstanding principal amount of all Debt of Subsidiaries of the Borrower at such time, other than Debt owed to the Borrower or another Subsidiary of the Borrower, plus (C) the aggregate amount of Attributable Debt in respect of all Sale and Leaseback Transactions at such time (other than Transportation Sale and Leaseback

 
  15  

 


 

Transactions permitted pursuant to clause (i) of Section 6.03), all determined on a consolidated basis and without duplication in accordance with Applicable GAAP at such time.

     “ Statutory Reserve Adjustment ” means a fraction (expressed as a decimal), the numerator of which is the number one and the denominator of which is the number one minus the aggregate of the maximum reserve percentages (including any marginal, special, emergency or supplemental reserves) expressed as a decimal established by the Federal Reserve Board to which the Administrative Agent is subject with respect to eurocurrency funding (currently referred to as “Eurocurrency Liabilities” in Regulation D of the Federal Reserve Board). Such reserve percentages will include those imposed pursuant to such Regulation D. Loans will be deemed to constitute eurocurrency funding and to be subject to such reserve requirements without benefit of or credit for proration, exemptions or offsets that may be available from time to time to any Lender under such Regulation D or any comparable regulation.

     “ Subsidiary ” means, with respect to any Person (the “ parent ”) at any date, (a) any corporation, limited liability company, partnership or other entity the accounts of which would be consolidated with those of the parent in the parent’s consolidated financial statements if such financial statements were prepared in accordance with Mexican GAAP as of such date and (b) any other corporation, limited liability company, partnership or other entity (i) of which securities or other ownership interests representing more than 50% of the equity or more than 50% of the ordinary voting power or, in the case of a partnership, more than 50% of the general partnership interests are, as of such date, owned, controlled or held, or (ii) that is otherwise Controlled as of such date, by the parent and/or one or more of its Subsidiaries. For purposes of the representations and warranties made herein on the Borrowing Dates (except with respect representations and warranties made pursuant to Article 38), the term “ Subsidiary ”, when used with respect to the Borrower, includes Panamco and its Subsidiaries.

     “ Syndication Agent ” means Morgan Stanley Senior Funding, Inc., in its capacity as syndication agent for the Lenders.

     “ Synthetic Purchase Agreement ” means any “total return swap” or sale and repurchase agreement with respect to any Equity Interest or debt obligation, or any other swap, derivative or other agreement or combination of agreements pursuant to which such Person is or may become obligated to make (i) any payment in connection with the purchase by any third party, from a Person other than a KOF Company, of any Equity Interest or debt obligation or (ii) any payment (other than on account of a permitted purchase by it of any Equity Interest or debt obligation) the amount of which is determined by reference to the price or value at any time of any Equity Interest or debt obligation.

     “ Taxes ” means any and all present or future taxes, levies, imposts, duties, deductions, charges or withholdings imposed by any Governmental Authority.

     “ TIIE Rate ” means, for each Interest Period with respect to Peso Loans, the Equilibrium Interbank Interest Rate ( Tasa de Interes Interbancaria de Equilibrio ) for a period of 28 days or such other period so published as is most nearly equal to the relevant Interest Period, as determined by the Mexican Administrative Agent, all as published by Banco de México in the Diario Oficial de la Federación on the first Peso Business Day,

 
  16  

 


 

or of most recent publication, prior to the commencement of the relevant Interest Period, or if such day is not a Peso Business Day, on the next preceding Peso Business Day on which there was such a quote; provided that in the event the TIIE Rate shall cease to be published, “TIIE Rate” shall mean any rate specified by the Banco de México as the substitute rate therefor.

     “ Total Debt ” means, as of any date, the aggregate amount for the KOF Companies at such date of Debt of the type referred to in clauses (a), (b), (e) and (f) of the definition thereof, and all obligations of such Persons with respect to any Synthetic Purchase Agreements, all determined without duplication on a consolidated basis at such date in accordance with Mexican GAAP.

     “ Tranche ”, when used with respect to Loans or Commitments, refers to whether such Loans or Commitments are Dollar Loans or Peso Loans, or Dollar Loan Commitments or Peso Loan Commitments, as applicable.

     “ Transactions ” means the Acquisition and the Financing Transactions.

     “ Transportation Sale and Leaseback Transactions ” means Sale and Leaseback Transactions in respect of trucks, forklifts and other transportation equipment.

     “ United States ” means the United States of America.

     “ Venezuelan Subsidiary ” means any Subsidiary of the Borrower organized under the laws of the Republic of Venezuela or any subdivision thereof or directly conducting a substantial portion of its business in the Republic of Venezuela.

     Section 1.02. Terms Generally . The definitions of terms herein (including those incorporated by reference to another document) apply equally to the singular and plural forms of the terms defined. Whenever the context may require, any pronoun includes the corresponding masculine, feminine and neuter forms. The words “ include ”, “ includes ” and “ including ” shall be deemed to be followed by the phrase “ without limitation ”. The word “ will ” shall be construed to have the same meaning and effect as the word “ shall ”. Unless the context requires otherwise, Article 1 any definition of or reference to any agreement, instrument or other document herein shall be construed as referring to such agreement, instrument or other document as from time to time amended, supplemented or otherwise modified (subject to any restrictions on such amendments, supplements or modifications set forth herein), Article 2 any reference herein to any Person shall be construed to include such Person’s successors and assigns, Article 3 the words “ herein ”, “ hereof ” and “ hereunder ”, and words of similar import, shall be construed to refer to this Agreement in its entirety and not to any particular provision hereof, Article 4 all references herein to Articles, Sections, Exhibits and Schedules shall be construed to refer to Articles and Sections of, and Exhibits and Schedules to, this Agreement and Article 5 the word “ property ” shall be construed to refer to any and all tangible and intangible assets and properties, including cash, securities, accounts and contract rights.

     Section 1.03. Accounting Terms . Except as otherwise expressly provided herein, all terms of an accounting or financial nature shall be construed in accordance with generally accepted accounting principles as in effect from time to time in Mexico, applied on a basis consistent (except for changes concurred in by the Borrower’s independent

 
  17  

 


 

public accountants) with the most recent audited consolidated financial statements of the Borrower and its consolidated Subsidiaries delivered to the Lenders (“ Mexican GAAP ”); provided that, if the Borrower notifies the Administrative Agent that the Borrower requests an amendment of any provision hereof to eliminate the effect of any change occurring after the date hereof in Mexican GAAP or in the application thereof (or if the Administrative Agent notifies the Borrower that the Required Lenders request an amendment of any provision hereof for such purpose), regardless of whether such notice is given before or after such change in Mexican GAAP or in the application thereof, then such provision shall be applied on the basis of Mexican GAAP as in effect and applied immediately before such change shall have become effective until such notice shall have been withdrawn or such provision amended in accordance herewith. Any terms of an accounting or financial nature with respect to Panamco and its Subsidiaries for periods prior to the Acquisition Date shall be construed in accordance with generally accepted accounting principles pursuant to which the audited consolidated financial statements for Panamco and its Subsidiaries referred to in Article 38 have been prepared (such generally accepted accounting principles for such Persons and periods, together with Mexican GAAP applied as provided above with respect to the Persons and periods provided therein, “ Applicable GAAP ”).

ARTICLE 2
T HE C REDITS

     Section 2.01. Commitments . Article 6 Subject to the terms and conditions set forth herein, each Lender with a Dollar Loan Commitment agrees to make a Dollar Loan in Dollars to the Borrower on the Dollar Borrowing Date in a principal amount equal to its pro rata portion (in accordance with its respective Dollar Loan Commitment) of the Dollar amount set forth in the Borrowing Request as the aggregate amount of the Borrowing of Dollar Loans; provided that the principal amount of such Dollar Loan does not exceed the amount of its Dollar Loan Commitment.

     (a) Subject to the terms and conditions set forth herein, each Lender with a Peso Loan Commitment agrees to make a Peso Loan in Pesos to the Borrower on the Peso Borrowing Date in a principal amount equal to its pro rata portion (in accordance with its respective Peso Loan Commitment) of the Dollar amount set forth in the Borrowing Request as the aggregate amount of the Borrowing of Peso Loans; provided that the principal amount of such Peso Loan does not exceed the amount of its Peso Loan Commitment multiplied by the Initial Peso Exchange Rate.

     (b) Amounts repaid in respect of Loans may not be reborrowed. All Dollar Loans shall be funded in Dollars, and all Peso Loans shall be funded in Pesos, as more fully set forth in Section 2.04. The Commitments of the Lenders are several, i.e., the failure of any Lender to make any Loan required to be made by it shall not relieve any other Lender of its obligations hereunder, and no Lender shall be responsible for any other Lender’s failure to make Loans as and when required hereunder.

     Section 2.02. Loans; Notes and other Evidence of Loans .

     (a) Each Lender’s Dollar Loan (if any) shall be represented by a promissory note payable in Dollars to the order of such Lender in substantially the form of Exhibit B-

 
  18  

 


 

1 hereto and in a principal amount equal to such Lender’s Dollar Loan. Each Peso Lender’s Loan (if any) shall be represented by a promissory note payable in Pesos to the order of such Lender in substantially the form of Exhibit B-2 hereto and in a principal amount equal to such Peso Lender’s Loan. Each such promissory note referred to in this clause (a) (each, a “ Note ”) shall be executed by the Borrower, shall qualify as a pagaré under Mexican law and shall include the legend “ no negociable ”.

     (b) Upon any assignment made pursuant to Section 9.04 of Commitments or Loans, the Borrower shall prepare, execute and deliver, against simultaneous delivery of the existing Note or Notes, (i) a new Note with respect to each Commitment or Loan so assigned, payable to the order of the assignee Lender and (ii) if required, a new Note with respect to each Commitment or Loan so assigned, payable to the order of the assignor Lender, each dated the date of such Note being exchanged, in a principal amount equal to the principal amount of the Commitment or Loan so assigned (or, in the case of the assignor Lender, retained after such assignment) and otherwise duly completed.

     (c) The Loans shall be made by the Lenders ratably in accordance with their respective Commitments. Each Lender at its option may make any Loan by causing any domestic or foreign branch of such Lender to make such Loan. Any exercise of such option shall not affect the Borrower’s obligation to repay such Loan as provided herein. Each Lender shall maintain in accordance with its usual practice an account or accounts evidencing the indebtedness of the Borrower to such Lender resulting from each Loan made by such Lender, including the amounts of principal and interest payable and paid to such Lender from time to time.

     (d) The entries made in good faith in the accounts maintained pursuant to subsection (c) of this Section shall be prima facie evidence of the existence and amounts of the obligations recorded therein; provided that any failure by any Lender to maintain such accounts or any error therein shall not affect the Borrower’s obligation to repay the Loans in accordance with the terms of this Agreement.

     Section 2.03. Borrowing Request; Notice of Initial Peso Exchange Rate .

     (a) To request the Borrowings on the Borrowing Dates, the Borrower shall notify the Administrative Agent and the Mexican Administrative Agent of such request not later than (I) in the case of the Dollar Loans, 11:00 a.m., New York City time, on the latest day that is at least three LIBO Business Days before the proposed Dollar Borrowing Date and (II) in the case of the Peso Loans, 3:00 p.m., Mexico City time, two Peso Business Days before the proposed Peso Borrowing Date. Any such notice (a “ Borrowing Request ”) shall be irrevocable, shall specify the following information in compliance with Section 2.02 and shall be substantially in the form of Exhibit E-1:

       (i) the aggregate amount of each Borrowing, which in each case shall be expressed in Dollars;

       (ii) the Peso Borrowing Date, which shall be a Peso Business Day, and the Dollar Borrowing Date, which shall be not later than the second LIBO Business Day after the Peso Borrowing Date;

       (iii) the initial Interest Period to be applicable thereto or, if more than one Interest Period is elected with respect to different portions of such

 
  19  

 


 

  Borrowing, the initial Interest Periods for each portion of such Borrowing, each of which shall be a period or periods contemplated by the definition of “Interest Period”; and

       (iv) the location and number of the Borrower’s accounts to which funds are to be disbursed, which shall comply with the requirements of Section 2.04.

If no Interest Period with respect to a requested Borrowing is specified, the Borrower will be deemed to have selected an Interest Period of one month, in the case of a Borrowing of Dollar Loans, or 28 days, in the case of a Borrowing of Peso Loans (subject to the definition of Interest Period). Promptly after it receives a Borrowing Request in accordance with this Section, the Administrative Agent shall advise each Lender with a Dollar Loan Commitment and the Mexican Administrative Agent shall advise each Lender with a Peso Loan Commitment of the details of such Borrowing Request and the amount of such Lender’s Loan or Loans to be made pursuant thereto.

     (b) Simultaneously with the delivery of the Borrowing Request, the Borrower shall deliver to each Peso Lender a certificate executed by a Financial Officer setting forth the amount in Pesos of the Peso Loan to be funded on the Peso Borrowing Date by each such Peso Lender in respect of its Peso Loan Commitment and the basis for such calculation in reasonable detail, including the exchange rate (the “ Initial Peso Exchange Rate ”) of Pesos per Dollar that reflects the Borrower’s reasonable, good faith calculation of the observable exchange rate.

     Section 2.04. Funding of Loans . Article 7 Each Lender shall wire the principal amount of its Dollar Loan or Loans (if any), in Dollars in immediately available funds, by 12:00 noon, New York City time, on the Dollar Borrowing Date, to the account of the Administrative Agent designated by it for such purpose by notice to the Lenders. Each Lender shall wire the principal amount of its Peso Loan (if any), in Pesos in immediately available funds, by 12:00 noon, Mexico City time, on the Peso Borrowing Date, to the account of the Mexican Administrative Agent designated by it for such purpose by notice to the Lenders.

     (a) Notwithstanding the foregoing, any Lender listed on Schedule 2.04 as a Deferred Funding Lender (each, a “ Deferred Funding Lender ”) may defer its obligation to fund all or a portion of its Dollar Loan Commitment or Peso Commitment in such amount and for such Commitment or Commitments as may be described on such Schedule (for each Deferred Funding Lender, its “ Deferred Funding Amount ”) from the relevant Borrowing Date to the date of payment of the relevant Affected Facility (as defined below) as further provided in this clause (b). To defer such funding obligation, each Deferred Funding Lender shall notify the Administrative Agent and Mexican Administrative Agent by the relevant time provided for funding in clause (a) above that it will apply the Deferred Funding Amount of funds to which it will be entitled upon repayment of its Other Debt Refinancings Loan described on such Schedule 2.04 (but only in respect of the principal portion thereof) to satisfy its funding obligation with respect to a portion of its Loan or Loans hereunder in the Deferred Funding Amount. Such notice shall be deemed to be a representation and warranty by such Deferred Funding Lender that it has full right, title and interest in and to the relevant Other Debt Refinancings Loan in aggregate in the Deferred Funding Amount on and as of the relevant Borrowing Date and a covenant by the Deferred Funding Lender that it will not

 
  20  

 


 

transfer or otherwise encumber any right, title and interest in and to the relevant Other Debt Refinancing Loans prior to the refinancing thereof (which covenant shall terminate if the Loans are repaid pursuant to clause (c) of this Section 2.04 and such refinancing does not occur as contemplated hereby). Upon the refinancing in full of the issue in which such Other Debt Refinancings Loan is included (the “ Affected Facility ”), such Deferred Funding Lender shall notify (i) the administrative or paying agent with respect to the Affected Facility that an amount of the principal of such Other Debt Refinancings Loan to which the Deferred Funding Lender is entitled, in an amount equal to the Deferred Funding Amount, shall be applied to discharge in an equal amount the funding obligation of such Deferred Funding Lender with respect to its relevant Loan or Loans, and paid as directed by the Borrower and (ii) the Administrative Agent and/or Mexican Administrative Agent (as relevant) that such refinancing has occurred on such date and its affected Loan or Loans shall be deemed funded simultaneously therewith for purposes of the calculation of interest accrued thereon. Such Deferred Funding Lender hereby irrevocably agrees that its right to receive payment with respect to the principal of such Other Refinancing Debt Loan shall, to the extent of the Deferred Funding Amount (but not with respect to any interest, fees or similar amounts calculated on the basis of the outstanding amount thereof, except to the extent otherwise expressly provided in such notice), be applied to satisfy such Lender’s funding obligation with respect to its Loan or Loans hereunder in the Deferred Funding Amount. Each Deferred Funding Lender further agrees that, solely for the period from and including the relevant Borrowing Date and to but excluding the date of repayment of the Affected Facility, it shall not be entitled to receive interest hereunder with respect to the Deferred Funding Amount of its affected Loan or Loans, and that interest on such portion thereof shall commence accruing from and including the date of such repayment. The Administrative Agent and/or Mexican Administrative Agent, as relevant, shall make appropriate adjustments to payments of interest for the first Interest Period with respect to each affected Loan of a Deferred Funding Lender to reflect the foregoing. In addition, the Borrower shall prepare, execute and deliver to each Deferred Funding Lender a Note or Notes representing the Deferred Funding Amount of such Lender’s Loans (or, if requested by such Lender, and against simultaneous delivery of its existing Note or Notes, a new Note or Notes reflecting the aggregate principal amount of such Loan or Loans) and otherwise duly completed.

     (b) The Administrative Agent shall transfer the funds received by it pursuant to clause (a) above to a separate and segregated account of the Borrower maintained at JPMorgan Chase Bank in New York City and identified by the Borrower and the Administrative Agent prior to the Peso Borrowing Date (the “ New York Funding Account ”), and such funds shall be maintained therein until the Borrower notifies the Administrative Agent that the Acquisition is being consummated and that such funds shall be applied forthwith upon release in accordance with Section 5.09 hereof (the “ Acquisition Date ”). During the period between the Dollar Borrowing Date and the Acquisition Date, the Borrower shall invest such funds in overnight or other short-term liquid investments consistent with liquidation on or prior to the Acquisition Date, and any interest or other amounts earned thereon shall be added to and considered part of the funds held in the New York Funding Account. The Mexican Administrative Agent shall (I) hold the funds received by it pursuant to clause (a) above in a separate and segregated account, identified by the Mexican Administrative Agent to the Borrower on the Peso Borrowing Date, at Banco J.P. Morgan, S.A., Institución de Banca Múltiple, J.P. Morgan Grupo Financiero, in Mexico City and (II) on any Peso Business Day prior to the Acquisition Date, upon written notice and instruction from the Borrower, release such

 
  21  

 


 

funds in Pesos to the Borrower to permit the Borrower to acquire Dollars in foreign exchange transactions arranged by the Borrower, provided that the Dollars so acquired are forthwith deposited into the New York Funding Account for withdrawal on the Acquisition Date. During the period between the Peso Borrowing Date and the date on which it releases such funds, the Borrower shall invest the funds held in such account in such overnight or other short-term liquid investments, and any interest or other amounts earned thereon shall be added to and considered part of the funds held with the Mexican Administrative Agent. Notwithstanding the foregoing, if the Acquisition Date shall not have occurred by the close of business in New York City on the 10th Business Day after the Peso Borrowing Date, the Loans shall be prepaid in full on the third LIBO Business Day thereafter, together with interest thereon to the date of payment.

     (c) Unless the Administrative Agent or the Mexican Administrative Agent, as applicable, receives notice from a Lender before the proposed relevant Borrowing Date that such Lender will not make its share of the Dollar Loans or Peso Loans available as provided in this Section 2.04, then the Administrative Agent or Mexican Administrative Agent (as applicable) may assume that such Lender has made such share available on such date in accordance with this Section 2.04 and may, in reliance on such assumption, make a corresponding share of the Dollar Loans or Peso Loans (as applicable) available to the Borrower. In such event, if a Lender has not in fact made its share of such Borrowing available to the Administrative Agent or Mexican Administrative Agent, as applicable, such Lender and the Borrower severally agree to pay to the Administrative Agent or Mexican Administrative Agent, as applicable, forthwith on demand such corresponding amount with interest thereon, for each day from and including the day such amount is made available to the Borrower to but excluding the date of payment to such Agent, at Article 8 in the case of such Lender, the greater of the Federal Funds Effective Rate and a rate determined by such Agent in accordance with banking industry rules on interbank compensation or Article 9 in the case of the Borrower, the greater of the Federal Funds Effective Rate and the rate of interest otherwise applicable to such Loan (including, after the date of any demand, pursuant to Section 2.10(c)); provided that any such payment by the Borrower shall be subject to Section 2.13. If such Lender pays such amount to the Administrative Agent or Mexican Administrative Agent, as applicable, such amount shall constitute such Lender’s Loan included in such Borrowing.

     Section 2.05. Interest Period Elections . Article 10 Each Borrowing shall have an initial Interest Period as specified in the Borrowing Request. Thereafter, the Borrower may continue such Borrowing for subsequent Interest Periods, all as provided in this Section. The Borrower may elect different options with respect to different portions of the affected Borrowing, in which case each such portion shall be allocated ratably among the Lenders holding the Loans comprising such Borrowing, and the Loans comprising each such portion shall be considered a separate Borrowing.

     (a) To make an election pursuant to this Section, the Borrower shall notify (i) in the case of Dollar Loans, the Administrative Agent thereof by telephone or through a notice in writing not later than 11:00 a.m., New York City time, three LIBO Adjusted Business Days before the effective date of the proposed election and (ii) in the case of Peso Loans, the Mexican Administrative Agent thereof by telephone or through a notice in writing not later than 11:00 a.m., Mexico City time, three Peso Business Days before the effective date of the proposed election (an “ Interest Period Election ”). Each such Interest Period Election shall be irrevocable and shall be confirmed promptly by hand delivery or telecopy to the Administrative Agent or the Mexican Administrative Agent,

 
  22  

 


 

as applicable, of a written Interest Period Election in the form attached hereto as Exhibit E-2.

     (b) Each telephonic and written Interest Period Election shall specify the following information in compliance with Section 2.02 and subsection (d) of this Section:

       (i) the Borrowing to which such Interest Period Election applies and, if different options are being elected with respect to different portions thereof, the portions thereof to be allocated to each resulting Borrowing (in which case the information to be specified pursuant to clause (iii) below shall be specified for each resulting Borrowing);

       (ii) the effective date of the election made pursuant to such Interest Period Election, which shall be, in the case of a Dollar Loan, a LIBO Business Day or, in the case of a Peso Loan, a Peso Business Day; and

       (iii) the Interest Period to be applicable thereto after giving effect to such election, which shall be a period contemplated by the definition of “Interest Period”.

If an Interest Period Election does not specify an Interest Period, the Borrower will be deemed to have selected an Interest Period of the same duration as for the prior Interest Period with respect to such Borrowing.

     (c) Promptly after it receives an Interest Period Election, the Administrative Agent (or, in the case of any Interest Period Election for Peso Loans, the Mexican Administrative Agent) shall advise each Lender with a Loan subject to such Interest Period Election as to the details thereof and such Lender’s portion of each resulting Borrowing.

     (d) If the Borrower fails to deliver a timely Interest Period Election before the end of an Interest Period applicable to a Borrowing, the Borrower will be deemed to have selected an Interest Period of the same duration as for the prior Interest Period with respect to such Borrowing.

     Section 2.06. Termination or Reduction of Commitments . Article 11 Unless previously terminated, the Commitments of each Tranche will terminate on the Borrowing Date with respect to such Tranche immediately after the relevant Borrowing hereunder.

     (a) The Commitments will be reduced upon the consummation of any Prepayment Debt Incurrence occurring after the Effective Date and on or prior to the Borrowing Dates in an aggregate amount equal to the principal amount of such Prepayment Debt Incurrence.

     (b) The Borrower may at any time between the Effective Date and the Peso Borrowing Date terminate or reduce the Commitments; provided that the amount of each reduction of the Commitments shall be at least US$10,000,000 or an integral multiple of US$5,000,000 in excess thereof. The Borrower shall notify the Administrative Agent and the Mexican Administrative Agent of any election to terminate or reduce the Commitments under this clause (c) at least three LIBO Adjusted Business Days before

 
  23  

 


 

the effective date of such termination or reduction, specifying such election and the effective date thereof. Promptly after it receives any such notice, the Administrative Agent and the Mexican Administrative Agent shall advise the affected Lenders of the contents thereof. Each notice delivered by the Borrower pursuant to this Section will be irrevocable.

     (c) Any termination or reduction of the Commitments will be permanent and will be made ratably among the Lenders in accordance with their respective Commitments prior to such termination or reduction.

     Section 2.07. Payment at Maturity . Without limitation of Section 2.08, the Borrower unconditionally promises to pay to the Administrative Agent (or, in the case of Peso Loans, the Mexican Administrative Agent) on the Bridge Maturity Date, for the account of each Lender, the then unpaid principal amount of such Lender’s Loan (payable in Pesos, in the case of Peso Loans).

     Section 2.08. Optional and Mandatory Prepayments . Article 12 Optional Prepayments . The Borrower will have the right at any time to prepay the Loans in whole or in part, subject to the provisions of this Section, in each case in an aggregate principal amount of not less than US$5,000,000 (calculated with respect to the Peso Loans included in such prepayment using the Dollar Amount thereof at the date of such prepayment) or, if less, the then outstanding aggregate principal amount of the Loans. Each such prepayment shall be accompanied by accrued interest on the amount so repaid to the date of such prepayment.

     (a) Mandatory Prepayment Events . Within five LIBO Business Days after receipt of any Net Proceeds by or on behalf of the Borrower or any of its Subsidiaries in respect of any Prepayment Event, the Borrower shall prepay Loans in an aggregate principal amount equal to such Net Proceeds; provided that if the Borrower notifies the Administrative Agent within two LIBO Business Days after receipt of such Net Proceeds that the Borrower intends to exchange currency of a type different from that in which such Net Proceeds are received in order to facilitate prepayment of the Loans, then such prepayment may be deferred by up to 30 days after the date of such receipt. Each such prepayment shall be accompanied by accrued interest on the amount so repaid to the date of such prepayment.

     (b) Notice and Application of Prepayments . The Borrower shall notify the Administrative Agent (and, in the case of any Peso Loans, the Mexican Administrative Agent) by telephone (confirmed by telecopy) of any prepayment of Loans, which notice shall be (i) if such Loans are Dollar Loans, not later than 11:00 a.m., New York City time, three LIBO Adjusted Business Days before the date of prepayment and (ii) if such Loans are Peso Loans, not later than 11:00 a.m., Mexico City time, three Peso Business Days before the date of prepayment. Each such notice shall be irrevocable and shall specify the prepayment date and the principal amount of each Borrowing or portion thereof to be prepaid. Promptly after it receives any such notice, the Administrative Agent (or, in the case of Peso Loans, the Mexican Administrative Agent) shall advise the affected Lenders of the contents thereof. All prepayments under this Agreement shall be applied to prepay all Loans pro rata in accordance with the respective outstanding principal amounts thereof at the time such payment is made.

 
  24  

 


 

     Section 2.09. Fees . The Borrower shall pay to the Administrative Agent and the Mexican Administrative Agent, each for its own account, fees payable in the amounts and at the times separately agreed upon by the Borrower and the Administrative Agent or the Borrower and the Mexican Administrative Agent, as applicable.

     Section 2.10. Interest . Article 13 The Dollar Loans comprising each Borrowing shall bear interest for each Interest Period in effect for such Borrowing at the Adjusted LIBO Rate for such Interest Period plus the Applicable Margin for Dollar Loans for such day (subject to the provisions of Section 2.11).

     (a) The Peso Loans comprising each Borrowing shall bear interest for each Interest Period in effect for such Borrowing at the TIIE Rate plus the Applicable Margin for the Peso Loans for such day, payable in Pesos.

     (b) Notwithstanding the foregoing, if any principal of or interest on any Loan or any fee or other amount payable by the Borrower hereunder is not paid when due, whether at stated maturity, upon acceleration or otherwise, all outstanding Loans and any overdue interest shall bear interest, after as well as before judgment, to the extent permitted under applicable law, at a rate per annum equal to Article 14 in the case of overdue principal of or interest on any Loan, 2% plus the rate otherwise applicable to such Loan as provided in the preceding subsections of this Section ( provided that, after the end of the final Interest Period with respect to such Loan, the LIBO Rate (in the case of Dollar Loans) or the TIIE Rate (in the case of Peso Loans) for such Loan shall be determined by the Administrative Agent on the basis of such period, not longer than one month or 28 days, respectively, as the Administrative Agent may determine in its sole discretion) or Article 15 in the case of any other amount, the rate that is then applicable to overdue principal pursuant to clause (i) above (A) in respect of a Dollar Loan, if such amount is owing in Dollars or (B) in respect of a Peso Loan, if such amount is owing in Pesos (or, if no such Dollar Loan or Peso Loan, as applicable, is outstanding at such time, as would be applicable if such Loan were outstanding).

     (c) Interest accrued on each Loan shall be payable in arrears on the last day of the Interest Period applicable to the Borrowing of which such Loan is a part and, in the case of Dollar Loans, if such Interest Period is longer than three months, each day during such Interest Period that occurs at intervals of three months’ duration after the first day of such Interest Period; provided that Article 16 interest accrued pursuant to Section 2.10(b) shall be payable on demand and Article 17 upon any repayment of any Loan, interest accrued on the principal amount repaid shall be payable on the date of such repayment.

     (d) All interest hereunder will be computed on the basis of a year of 360 days, and will be payable for the actual number of days elapsed (including the first day but excluding the last day). Each applicable Adjusted LIBO Rate and (except as provided in the definition thereof) Alternate Rate shall be determined by the Administrative Agent, and each applicable TIIE Rate shall be determined by the Mexican Administrative Agent, and each such determination thereof will be conclusive absent manifest error.

     Section 2.11. Alternate Rate of Interest . (a) If before the beginning of any Interest Period for a Borrowing of Dollar Loans:

       (i) the Administrative Agent determines (which determination will be conclusive absent manifest error) that, by reason of circumstances affecting

 
  25  

 


 

the London interbank market, adequate and reasonable means do not exist for ascertaining the Adjusted LIBO Rate for such Interest Period; or

       (ii) Lenders whose Loans aggregate more than 50% of such Borrowing provide notice to the Administrative Agent, with a copy to the Borrower, that the Adjusted LIBO Rate for such Interest Period will not adequately and fairly reflect the cost to such Lenders of making or maintaining such Loans for such Interest Period;

then the Administrative Agent shall give notice thereof to the Borrower and the Lenders by telephone or telecopy as promptly as practicable thereafter and, from such date (the “ Alternate Rate Date ”) until the Administrative Agent notifies the Borrower and the Lenders that the circumstances giving rise to such notice no longer exist, (i) any Interest Period Election that requests the continuation of any Borrowing of Dollar Loans will be ineffective and (ii) all Dollar Loans will bear interest at the Alternate Rate for such period.

     (b) As used herein, “ Alternate Rate ” means for any Lender and for any day a rate per annum equal to the sum of (i) the Base Funding Rate for such Lender for such day plus (ii) the Applicable Margin for Dollar Loans for such date; and “ Base Funding Rate ” means for any Lender and for any day a rate per annum equal to the Federal Funds Effective Rate for such day; provided that if any Lender that is required to make or maintain Alternate Rate Loans pursuant to this Section 2.11 determines in good faith that the Base Funding Rate as so determined does not accurately reflect the cost to such Lender of obtaining funds to fund its Loans, then (A) such Lender shall notify the Borrower and the Administrative Agent of such fact promptly (but in any event within 10 Business Days) after the Alternate Rate Date and (B) during the 20 Business Days after the date on which such notice is given (the “ Negotiation Period ”), the Borrower and such Lender shall negotiate in good faith to determine the rate necessary to compensate such Lender for its cost of obtaining as of the commencement of the then current Interest Period (and thereafter as of the commencement of each subsequent Interest Period), funds for such Interest Period in an amount equal to the applicable principal amount of such Lender’s Dollar Loan or Loans (which may be established with reference to a fluctuating benchmark or otherwise). If the Borrower and such Lender agree to any such rate pursuant to the preceding sentence, the rate so agreed shall be the Base Funding Rate for such Lender for each such day or Interest Period, as applicable. Such Lender shall notify the Administrative Agent of such Base Funding Rate promptly upon such determination and on the first day of each Interest Period thereafter, and, if requested by the Administrative Agent from time to time, shall provide the Administrative Agent sufficient information to allow it to determine such Base Funding Rate from time to time. If the Borrower and such Lender do not agree to such rate, then the Borrower shall, within 10 days after the end of the Negotiation Period (and on three LIBO Business Day’s notice to such Lender and the Administrative Agent), either (and notwithstanding anything to the contrary in Section 2.16) (x) require such Lender to sell its Dollar Loans in accordance with Section 2.16 or (y) prepay all Loans of such Lender, with interest accrued thereon to the date of such prepayment calculated at the Alternate Rate applicable from time to time during such period calculated using the Base Funding Rate determined solely for this purpose without regard to the proviso thereof, from and after the date on which such Alternate Rate otherwise first so applies to but excluding the date of such prepayment.

 
  26  

 


 

     Section 2.12. Increased Costs . Article 18 If any Change in Law shall:

       (i) impose, modify or deem applicable any reserve, assessment (contribution), special deposit or similar requirement against assets of, deposits with or for the account of, or credit extended by, any Lender (except any such reserve requirement reflected in the Adjusted LIBO Rate in the case of Dollar Loans); or

       (ii) impose on any Lender, the London interbank market or the Mexican interbank market, as may be appropriate, any other condition affecting this Agreement or Loans made by such Lender;

and the result of any of the foregoing shall be to increase the cost to such Lender of making or maintaining any Loan (or of maintaining its obligation to make Loans) or to reduce any amount received or receivable by such Lender hereunder (whether of principal, interest or otherwise) (excluding, for purposes of this Section 2.12, any such increased costs resulting from Taxes and Other Taxes (which shall be exclusively governed by Section 2.14)), then the Borrower shall pay to such Lender such additional amount or amounts as will compensate it for such additional cost incurred or reduction suffered in accordance with subsection (c) of this Section.

     (b) If any Lender determines in good faith that any Change in Law (other than a Change in Law with respect to Taxes or Other Taxes, which shall be governed by the provisions of Section 2.14) regarding capital requirements has or would have the effect of reducing the rate of return on such Lender’s capital or on the capital of such Lender’s holding company, if any, as a consequence of this Agreement or the Loans made by such Lender, to a level below that which such Lender or such Lender’s holding company could have achieved but for such Change in Law (taking into consideration such Lender’s policies and the policies of such Lender’s holding company with respect to capital adequacy), then from time to time the Borrower shall pay to such Lender such additional amount or amounts as will compensate it or its holding company for any such reduction suffered in accordance with subsection (c) of this Section.

     (c) A certificate of a Lender setting forth the amount or amounts necessary to compensate it or its holding company, as the case may be, as specified in subsection Article 18 or (b) of this Section (and setting forth in reasonable detail the basis for calculating such increased costs owed to such Lender) shall be delivered to the Borrower and shall constitute prima facie evidence of any such amounts payable. The Borrower shall pay such Lender the amount shown as due on any such certificate within 10 Business Days after receipt thereof.

     (d) Failure or delay by any Lender to demand compensation pursuant to this Section will not constitute a waiver of its right to demand such compensation; provided that the Borrower will not be required to compensate a Lender pursuant to this Section for any increased cost or reduction incurred more than 180 days before it notifies the Borrower of the Change in Law giving rise to such increased cost or reduction and of its intention to claim compensation therefor. However, if the Change in Law giving rise to such increased cost or reduction is retroactive, then the 180-day period referred to above will be extended to include the period of retroactive effect thereof.

 
  27  

 


 

     Section 2.13. Break-Funding Payments . If Article 19 any principal of any Loan is repaid on a day other than the last day of an Interest Period applicable thereto (including as a result of an Event of Default or pursuant to Section 2.11 or Section 2.16), Article 20 the Borrower fails to borrow, continue or prepay any Loan on the date specified in any notice delivered pursuant hereto, or Article 21 any Loan is assigned on a day other than the last day of an Interest Period applicable thereto as a result of a request by the Borrower pursuant to Section 2.16, then the Borrower shall compensate each Lender for its loss, cost and expense attributable to such event, which shall be deemed to include an amount determined by such Lender to be the excess, if any, of (a) the amount of interest that would have accrued on the principal amount of such Loan had such event not occurred, at the Adjusted LIBO Rate (or, in the case of any Peso Loan, the TIIE Rate) that would have been applicable to such Loan, for the period from the date of such event to the end of the then current Interest Period therefor (or, in the case of a failure to borrow or continue, the Interest Period that would have begun on the date of such failure), over (b) the amount of interest that would accrue on such principal amount for such period at the interest rate which such Lender would bid were it to bid, at the beginning of such period, for Dollar deposits of a comparable amount and period from other banks in the eurodollar market (or, in the case of any Peso Loan, for Peso deposits of a comparable amount and period from appropriate sources in the markets or from the sources through which such Lender funds its Peso Loan). A certificate of any Lender setting forth in reasonable detail the basis for calculating such increased costs owed to such Lender that such Lender is entitled to receive pursuant to this Section shall be delivered to the Borrower and shall constitute prima facie evidence of such amounts payable. The Borrower shall pay such Lender the amount shown as due on any such certificate within 10 Business Days after receipt thereof.

     Section 2.14. Taxes . (a) All payments by the Borrower under the Loan Documents shall be made free and clear of and without deduction or withholding for any Indemnified Taxes or Other Taxes; provided that, if the Borrower shall be required, by law or otherwise, to deduct any Indemnified Taxes or Other Taxes from such payments, then (i) the Borrower shall make such deduction or withholding and pay the full amount deducted to the relevant Governmental Authority in accordance with applicable law and (ii) the sum payable by the Borrower to the relevant Lender Party under the Loan Documents shall be increased as necessary so that, after all required deductions or withholdings (including deductions applicable to additional sums payable under this Section) are made, each such Lender Party receives an amount equal to the sum it would have received had no such deductions or withholdings been made.

     (b) In addition, the Borrower shall pay any Other Taxes to the relevant Governmental Authority in accordance with applicable law.

     (c) The Borrower shall indemnify each Lender Party, within 30 days after written demand therefor, for the full amount of any Indemnified Taxes or Other Taxes paid by, or claimed from, or assessed in respect of, such Lender Party with respect to any payment by or obligation of the Borrower under the Loan Documents (including Indemnified Taxes or Other Taxes imposed or asserted on or attributable to amounts payable under this Section) and any penalties, surcharges, interest and reasonable costs and expenses arising therefrom or related thereto, whether or not such Indemnified Taxes or Other Taxes were correctly or legally imposed or asserted by the relevant Governmental Authority. A certificate as to the amount of any such payment delivered to the Borrower by a Lender Party, or by the Administrative Agent on behalf of any Lender

 
  28  

 


 

Party, shall be conclusive and binding absent manifest error. As soon as practicable after such Lender Party pays any Indemnified Taxes or Other Taxes to a Governmental Authority, the Lender Party shall deliver to the Borrower a copy of a receipt issued by such Governmental Authority evidencing such payment, a copy of the return reporting such payment, or other evidence of such payment reasonably satisfactory to the Borrower.

     (d) As soon as practicable after the Borrower pays any Indemnified Taxes or Other Taxes to a Governmental Authority, the Borrower shall deliver to the Administrative Agent the original or a certified copy of a receipt issued by such Governmental Authority evidencing such payment, a copy of the return reporting such payment, duly stamped or acknowledged by the relevant Governmental Authority, or other evidence of such payment, reasonably satisfactory to the Administrative Agent.

     (e) Each Lender Party hereby represents as of the relevant Borrowing Date (or in the case of any Lender that is an assignee pursuant to Section 9.04(a), other than any such assignee Lender that has notified the Borrower and the Administrative Agent that it is electing to be subject to the proviso in clause (b)(v) of Section 9.04, as of each date the assignment of any Commitment or Loans becomes effective) that it is either (i) a Mexican Bank or (ii) a Foreign Financial Institution that is resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico.

     (f) Each Lender Party (other than a Lender Party that is a Mexican Bank) shall, at the request of the Borrower, made pursuant to a written notice given at least 10 days prior to the relevant filing date, use reasonable commercial efforts to file with the Ministry of Finance or, where applicable, in accordance with the laws of any jurisdiction outside Mexico from or through which payments hereunder or under any Notes are made, a form, certificate or other similar document requested by the Borrower (including without limitation any such form, certificate or other similar document that may be required to maintain such Lender Party’s status as a Foreign Financial Institution) if (i) such filing is required under applicable law or a treaty for the avoidance of double taxation then in effect, (ii) such filing would avoid the need for making any tax withholding or deduction, or reduce the amount of any such withholding or deduction which may thereafter accrue to or for the account of such Lender Party pursuant to this Section and (iii) such filing would not, in the good faith judgment of such Lender Party, require such Lender Party to disclose any confidential or proprietary information or be otherwise materially disadvantageous to such Lender Party. Notwithstanding the foregoing, it is understood and agreed that nothing in this Section shall interfere with the rights of any Lender Party to conduct its fiscal or tax affairs in such manner as it deems appropriate.

     (g) If after the Borrower has paid any Indemnified Taxes for the account of any Lender Party under this Section 2.14, such Lender Party thereafter receives a cash rebate of such payment (but not a credit with respect to such payment) from the applicable authority expressly identified by such authority as being in respect of such Indemnified Taxes for which the Borrower has made such payment, such Lender Party shall pay to the Borrower, within 60 days after receipt of such rebate, the amount of such rebate. Any Lender Party shall use reasonable efforts to cooperate, at the request and sole expense of the Borrower, with the Borrower’s efforts to submit a claim for such rebate, provided that such cooperation shall not, in the good faith judgment of such

 
  29  

 


 

Lender Party, require such Lender Party to disclose any confidential or proprietary information or be otherwise materially disadvantageous to such Lender Party.

     Section 2.15. Payments Generally; Pro Rata Treatment; Sharing of Set-offs . Article 22 The Borrower shall make each payment required to be made by it under the Loan Documents (whether of principal, interest or fees or amounts payable under Section 2.12, 2.13, or 2.14 or otherwise) on or before the time expressly required under the relevant Loan Document for such payment (or, if no such time is expressly required, before 3:00 P.M., New York City time), on the date when due, in immediately available funds, without set-off or counterclaim. Any amount received after such time on any day may, in the discretion of the Administrative Agent, be deemed to have been received on the next succeeding Business Day for purposes of calculating interest thereon. All such payments shall be made to the Administrative Agent at its offices at 270 Park Avenue, New York, New York 10017, except that (i) payments in respect of Peso Loans shall be made to the Mexican Administrative Agent at its offices in Mexico City and (ii) payments pursuant to Sections 2.12, 2.13, 2.14 and 9.03 shall be made directly to the Persons entitled thereto. The Administrative Agent and the Mexican Administrative Agent shall distribute any such payment received by it for the account of any other Person to the appropriate recipient promptly after receipt thereof. If any payment under any Loan Document shall be due on a day that is not (i) in the case of any payment of principal on or interest with respect to any Dollar Loan, a LIBO Business Day, the date for payment will be extended to the next succeeding LIBO Business Day, (ii) in the case of any payment of principal on or interest with respect to any Peso Loan, a Peso Business Day, the date for payment will be extended to the next succeeding Peso Business Day and (iii) in the case of any other payment hereunder, a Business Day, the date for payment will be extended to the next succeeding Business Day, and, in each case, if such payment accrues interest, interest thereon will be payable for the period of such extension. All payments with respect to Dollar Loans under each Loan Document shall be made in Dollars and all payments with respect to Peso Loans under each Loan Document shall be made in Pesos.

     (a) If at any time insufficient funds are received by and available to the Administrative Agent or Mexican Administrative Agent to pay fully all amounts of principal, interest and fees then due hereunder and payable through the Administrative Agent or Mexican Administrative Agent, as relevant, the Agent with insufficient funds shall promptly notify the other such Agent thereof, and the Administrative Agent and the Mexican Administrative Agent shall jointly apply such funds Article 23 first, to pay fees then due hereunder, ratably among the parties entitled thereto in accordance with the amounts of fees then due to such parties, Article 24 second, to pay interest then due hereunder, ratably among the parties entitled thereto in accordance with the amounts of interest then due to such parties, Article 25 third, to pay principal then due hereunder, ratably among the parties entitled thereto in accordance with the amounts of principal then due to such parties and Article 26 fourth, to pay any other amounts then due hereunder, ratably among the parties entitled thereto in accordance with the amounts then due to such parties.

     (b) If any Lender shall, by exercising any right of set-off or counterclaim or otherwise, obtain payment in respect of any principal of or interest on any of its Loans resulting in such Lender receiving payment of a greater proportion of the aggregate amount of its Loans and accrued interest thereon than the proportion received by any other Lender, then the Lender receiving such greater proportion shall purchase (for cash

 
  30  

 


 

at face value) participations in the Loans of other Lenders to the extent necessary so that the benefit of all such payments shall be shared by the Lenders ratably in accordance with the aggregate amount of principal of and accrued interest on their respective Loans; provided that Article 27 if any such participations are purchased and all or any portion of the payment giving rise thereto is recovered, such participations shall be rescinded and the purchase price restored to the extent of such recovery, without interest, and Article 28 the provisions of this subsection shall not apply to any payment made by the Borrower pursuant to and in accordance with the express terms of this Agreement or any payment obtained by a Lender as consideration for the assignment of or sale of a participation in any of its Loans to any assignee or participant, other than to the Borrower or any Subsidiary or Affiliate thereof (as to which the provisions of this subsection shall apply). The Borrower consents to the foregoing and agrees, to the extent it may effectively do so under applicable law, that any Lender acquiring a participation pursuant to the foregoing arrangements may exercise against the Borrower rights of set-off and counterclaim with respect to such participation as fully as if such Lender were a direct creditor of the Borrower in the amount of such participation.

     (c) Unless, before the date on which any payment is due to the Administrative Agent or Mexican Administrative Agent (herein, the “ Relevant Administrative Agent ”) for the account of one or more Lender Parties hereunder, the Relevant Administrative Agent receives from the Borrower notice that the Borrower will not make such payment, the Relevant Administrative Agent may assume that the Borrower has made such payment on such date in accordance herewith and may, in reliance on such assumption, distribute to each relevant Lender Party the amount due to it. In such event, if the Borrower has not in fact made such payment, each Lender Party severally agrees to repay to the Relevant Administrative Agent forthwith on demand the amount so distributed to such Lender Party with interest thereon, for each day from and including the day such amount is distributed to it to but excluding the day it repays the Relevant Administrative Agent, at the greater of the Federal Funds Effective Rate and a rate determined by the Relevant Administrative Agent in accordance with banking industry rules on interbank compensation.

     (d) If any Lender fails to make any payment required to be made by it pursuant to Section 2.04(a), 2.15(c) or 9.03(b), the Relevant Administrative Agent may, in its discretion (notwithstanding any contrary provision hereof), apply any amounts thereafter received by the Relevant Administrative Agent for the account of such Lender to satisfy such Lender’s obligations under such Sections until all such unsatisfied obligations are fully paid.

     (e) All calculations of ratable amounts required for sharing of payments or otherwise under this Section 2.15 shall be determined on the basis of the Dollar Amount of outstanding Loans determined on the date on which any such payment is first received.

     Section 2.16. Lender’s Obligation to Mitigate; Replacement of Lenders . Article 29 If (x) any Lender requests compensation under Section 2.12, or (y) the Borrower is required to pay any additional amount to any Lender or any Governmental Authority for the account of any Lender pursuant to Section 2.14 in excess of the amount that the Borrower would be required to pay if such Lender were a Foreign Financial Institution resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico, then such Lender (except in the case of (y) if the Lender makes the election set forth in the proviso

 
  31  

 


 

to clause (b)(v) of Section 9.04) shall use reasonable efforts to designate a different lending office for funding or booking its Loans hereunder or to assign its rights and obligations hereunder to another of its offices, branches or affiliates, if, in the reasonable judgment of such Lender, such designation or assignment (a) would eliminate or reduce amounts payable pursuant to Section 2.12 or Section 2.14, as the case may be, in the future, (b) would not subject such Lender to any unreimbursed cost or expense and (c) would not otherwise be materially disadvantageous to such Lender. The Borrower shall pay all reasonable and documented costs and expenses incurred by any Lender in connection with any such designation or assignment.

     (a) If (x) any Lender requests compensation under Section 2.12 or (y) the Borrower is required to pay any additional amount to any Lender or any Governmental Authority for the account of any Lender pursuant to Section 2.14 in excess of the amount that the Borrower would be required to pay if such Lender were a Foreign Financial Institution resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico, unless such Lender has made the election set forth in the proviso to clause (b)(v) of Section 9.04, or (z) any Lender defaults in its obligation to fund Loans hereunder, then the Borrower may, at its sole expense, upon notice to such Lender and the Administrative Agent, require such Lender to assign, without recourse (in accordance with and subject to the restrictions contained in Section 9.04), all its interests, rights and obligations under this Agreement to an assignee that shall assume such obligations (which assignee may be another Lender, if a Lender accepts such assignment); provided that Article 30 the Borrower shall have received the prior written consent of the Administrative Agent, which consent shall not unreasonably be withheld, Article 31 such Lender shall have received payment of an amount equal to the outstanding principal of its Loans, accrued interest thereon, accrued fees and all other amounts payable to it hereunder, from the assignee (to the extent of such outstanding principal and accrued interest and fees) or the Borrower (in the case of all other amounts) and Article 32 in the case of any such assignment resulting from a claim for compensation under Section 2.12 or payments required to be made pursuant to Section 2.14, such assignment will result in a reduction in such compensation or payments that is material to the Borrower in its reasonable judgment. A Lender shall not be required to make any such assignment if, prior thereto, as a result of a waiver by such Lender or otherwise, the circumstances entitling the Borrower to require such assignment cease to apply.

     (c) If the Borrower becomes obligated to pay additional amounts to any Lender pursuant to Section 2.12 or Section 2.14 of this Agreement (in this last case, in excess of additional amounts that would be paid to such Lender if it were a Foreign Financial Institution resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico), the Borrower shall be entitled to prepay the Loans of any Lender affected by such conditions by providing five LIBO Business Days prior written notice to the Administrative Agent of such prepayment (which prepayment shall occur not more than 20 days after the date of such notice); provided that the Borrower has endeavored in good faith to find an assignee to purchase the Loans of such Lender pursuant to Section 2.16(a) and has been unable to find any such assignee for thirty days from the commencement of such efforts; and provided further , that Lenders claiming equivalent additional amounts shall be treated equally. On the date of any such prepayment, the Lenders shall be paid the principal amount of the Loans to be prepaid, together with interest accrued thereon

 
  32  

 


 

through the date of prepayment and all other amounts due, with respect to such Loans, hereunder. Payments pursuant to this Section 2.16(c) shall not be subject to Section 2.15.

     Section 2.17. Judgment Currency . Article 33 If for the purpose of obtaining judgment in any court it is necessary to convert a sum due from the Borrower under any Loan Document in the currency expressed to be payable in such Loan Document (the “ specified currency ”) into another currency, the parties hereto agree, to the fullest extent that they may effectively do so, that the rate of exchange used shall be that at which in accordance with normal banking procedures the Administrative Agent (or, in the case of any Peso Loan, the Mexican Administrative Agent) could purchase the specified currency with such other currency at (i) where the specified currency is Dollars, the Administrative Agent’s New York City office and (ii) where the specified currency is Pesos, the Mexican Administrative Agent’s Mexico City office, in each case at 11:00 a.m. (New York City or Mexico City time, as applicable) on the Peso Business Day preceding that on which final judgment is given. The obligations of the Borrower in respect of any sum due to any Lender or any Agent under any Loan Document shall, notwithstanding any judgment in a currency other than the specified currency, be discharged only to the extent that on the Business Day (or Peso Business Day, in the case of any sum where the specified currency is Pesos) following receipt by such Lender or such Agent (as the case may be) of any sum adjudged to be so due in such other currency such Lender or Agent (as the case may be) may in accordance with normal banking procedures purchase the specified currency with such other currency. If the amount of the specified currency so purchased is less than the sum originally due to such Lender or such Agent, as the case may be, in the specified currency, the Borrower agrees, to the fullest extent that it may effectively do so, as a separate obligation and notwithstanding any such judgment, to indemnify such Lender or such Agent, as applicable, against such loss, and if the amount of the specified currency so purchased exceeds (i) the sum originally due to such Lender or Agent, as applicable, and (ii) any amounts shared with other Lenders as a result of allocations of such excess as a disproportionate payment to such Lender under Section 2.15, such Lender or Agent, as applicable, agrees to remit such excess to the Borrower.

ARTICLE 3
R EPRESENTATIONS AND W ARRANTIES

     The Borrower represents and warrants to the Lender Parties that:

     Section 3.01. Organization; Powers . The Borrower has been duly incorporated, is validly existing under the laws of Mexico, has all requisite power and authority to carry on its business as now conducted and, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect, is qualified to do business and is in good standing in every jurisdiction where such qualification is required. Each Subsidiary of the Borrower has been duly incorporated, is validly existing and, where applicable, in good standing under the laws of the jurisdiction of its organization, has all requisite power and authority to carry on its business as now conducted and is qualified to do business in, and is in good standing in, every jurisdiction where such qualification is required, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect.

 
  33  

 


 

     Section 3.02. Authorization; Enforceability . The Transactions to be entered into by each KOF Company are within its corporate powers and have been duly authorized by all necessary corporate and, if required, stockholder action. This Agreement has been duly executed and delivered by the Borrower and constitutes, and each other Loan Document to which the Borrower is to be a party, when executed and delivered by the Borrower, will constitute, a legal, valid and binding obligation of the Borrower, in each case enforceable in accordance with its terms, subject to applicable bankruptcy, concurso mercantil , insolvency, reorganization, moratorium and other laws affecting creditors’ rights generally and subject to general principles of equity, regardless of whether considered in a proceeding in equity or at law.

     Section 3.03. Governmental Approvals; No Conflicts . Except as provided in Schedule 3.03, the Transactions Article 34 do not require any consent or approval of, registration or filing with, or other action by, any Governmental Authority, except such as have been obtained or made and are in full force and effect on the date of this Agreement or (to the extent not necessary until the relevant Borrowing Date) shall be obtained or made on or prior to, and be in full force and effect on, the relevant Borrowing Date, Article 35 will not violate any applicable law or regulation or the charter, by-laws , estatutos sociales or other organizational documents of any KOF Company or any order of any Governmental Authority, Article 36 will not violate or result in a default under (x) any indenture, instrument or other agreement with respect to Debt of the type included in the calculation of “Total Debt”, in excess of US$1,000,000, or (y) any other material agreement, in each case binding upon any KOF Company or any of its material properties, or give rise to a right thereunder to require any KOF Company to make any material payment and Article 37 will not result in the creation or imposition of any Lien on any property of any KOF Company.

     Section 3.04. Financial Statements; No Material Adverse Change . Article 38 The Borrower has heretofore furnished to the Lenders:

       (i) the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of December 31, 2001 and the related consolidated statements of income, changes in stockholders’ equity and changes in financial position for the Fiscal Year then ended, reported on by Ruiz, Urquiza y Cia., S.C., independent public accountants;

       (ii) the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of September 30, 2002 and the related consolidated statements of income, changes in stockholders’ equity and changes in financial position for the Fiscal Quarter then ended and for the portion of the Fiscal Year then ended;

       (iii) the consolidated balance sheet of Panamco and its consolidated Subsidiaries as of December 31, 2001 and the related consolidated statements of income, stockholders’ equity and cash flows for the Fiscal Year then ended, reported on by Arthur Andersen LLP, independent public accountants; and

       (iv) the consolidated balance sheet of Panamco and its consolidated Subsidiaries as of September 30, 2002 and the related consolidated statements of income, stockholders’ equity and cash flows for the Fiscal Quarter then ended and for the portion of the Fiscal Year then ended.

 
  34  

 


 

The financial statements referred to in clauses (i) and (ii) above present fairly, in all material respects, the financial position of the Borrower and its consolidated Subsidiaries, as of such dates and their results of operations and changes of financial position for such periods in accordance with Mexican GAAP, subject to normal year-end adjustments and the absence of footnotes in the case of the statements referred to in clause (ii) above. The financial statements referred to in clauses (iii) and (iv) above present fairly, in all material respects, the financial position of Panamco and its consolidated Subsidiaries as of such dates and their results of operations and cash flows for such periods in accordance with generally accepted accounting principles in the United States at the date hereof, subject to normal year-end adjustments.

     (b) The pro forma consolidated balance sheet as of September 30, 2002 included in the Information Memorandum has been prepared giving effect (as if such event has occurred on such date) to Article 39 the consummation of the Acquisition, Article 40 the maximum borrowings that could be made hereunder and under the Other Loan Agreement in connection with the Acquisition and the use of proceeds thereof and Article 41 the payment of fees and expenses in connection with the foregoing. Such pro forma consolidated balance sheet (i) has been prepared in good faith based on assumptions believed by the Borrower to be reasonable and (ii) is based on the best information available to the Borrower after due inquiry.

     (c) After giving effect to the Transactions, none of the KOF Companies will have or has, as of either Borrowing Date, any material contingent liabilities, unusual long-term commitments or unrealized losses, except as disclosed in the financial statements referred to above or the notes thereto or in the Information Memorandum and except for the Disclosed Matters.

     (d) There has not occurred after December 22, 2002 any Material Adverse Change.

     Section 3.05. Properties . Each KOF Company has good title to, or valid leasehold interests in, all real and personal property material to its business, except for minor defects in title that do not interfere with its ability to conduct its business as currently conducted or to utilize such properties for their intended purposes and except where failures to have such title or interests could not reasonably be expected to result in a Material Adverse Effect.

     Section 3.06. Litigation and Environmental Matters . Article 42 Except for the Disclosed Matters, there are no actions, suits or proceedings by or before any arbitrator or Governmental Authority pending against or, to the knowledge of the Borrower, threatened in writing against or affecting any KOF Company which if decided adversely to any KOF Company, could reasonably be expected to have a material adverse effect on (a) the business, condition (financial or otherwise), operations, results of operations, performance, properties, assets, liabilities (contingent or otherwise) or prospects of the Borrower or Panamco, in each case together with its respective Subsidiaries, taken as a whole, whether before or after giving effect to the Transactions, (b) the Acquisition, (c) the rights of the Lenders or (d) the ability of the Borrower to perform its financial obligations under the Loan Documents (excluding in all cases the matters disclosed on Schedules 3.06, 3.12, 3.13, 3.15 and 3.17 of the Merger Agreement).

 
  35  

 


 

     (a) Except for the Disclosed Matters and except for other matters that, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect, no KOF Company Article 43 has failed to comply with any Environmental Law or to obtain, maintain or comply with any permit, license or other approval required under any Environmental Law, Article 44 is subject to any Environmental Liability, Article 45 has received notice of any claim with respect to any Environmental Liability or Article 46 knows of any basis for any Environmental Liability.

     (b) Since the date of this Agreement, there has been no change in the status of the Disclosed Matters that, individually or in the aggregate, has resulted in, or materially increased the likelihood of, a Material Adverse Change.

     Section 3.07. Compliance with Laws and Agreements . Each KOF Company is in compliance with all laws, regulations and orders of any Governmental Authority applicable to it or its property (including, without limitation, Environmental Laws, IMSS, INFONAVIT and SAR rules) and all indentures, agreements and other instruments binding on it or its property, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect. No Default has occurred and is continuing.

     Section 3.08. Investment and Holding Company Status . The Borrower is not Article 47 an “investment company” as defined in, or subject to regulation under, the Investment Company Act of 1940 or Article 48 a “holding company” or “subsidiary company” of a holding company as defined in, or subject to regulation under, the Public Utility Holding Company Act of 1935.

     Section 3.09. Taxes . Each KOF Company has timely filed or caused to be filed all Tax returns and reports required to have been filed by it and has paid or caused to be paid all Taxes required to have been paid by it, except Article 49 any Taxes that are being contested in good faith by appropriate proceedings and for which the relevant KOF Company has set aside on its books reserves (to the extent required by Applicable GAAP) or Article 50 to the extent that failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect.

     Section 3.10. Disclosure . The Information Memorandum and all other reports, financial statements, certificates or other information furnished by or on behalf of the Borrower or any of its Subsidiaries to the Administrative Agent or any Lender in connection with the negotiation of this Agreement or any other Loan Document or delivered hereunder or thereunder (as modified or supplemented by other information so furnished), taken as a whole, are true and correct in all material respects and do not omit to state a material fact necessary to make the statements contained therein not misleading, in light of the circumstances under which such statements were made, in each case on the date on which such information was furnished; provided that, with respect to projected financial information, the Borrower represents only that such information was prepared in good faith based on assumptions believed to be reasonable at the time.

     Section 3.11. Pari Passu Status . The obligations of the Borrower under the Loan Documents constitute direct and unconditional obligations of the Borrower and rank at all times at least pari passu in right of payment and in all other respects with all other unsecured, unsubordinated Debt of the Borrower at any time outstanding.

 
  36  

 


 

     Section 3.12. Subsidiaries . Schedule 3.12 sets forth the name of, and the ownership interest of the Borrower in, each of its Subsidiaries as of each Borrowing Date. Upon the consummation of the Acquisition, all the Borrower’s Subsidiaries, including Panamco and its Subsidiaries, will be fully consolidated in the Borrower’s consolidated financial statements.

     Section 3.13. Insurance . The Borrower and its Subsidiaries maintain all insurance as required by law or as usually carried by companies of established repute engaged in the same or similar business, owning similar properties, and located in the same general areas as the Borrower and its Subsidiaries, except for any such failure that could not reasonably be expected to have a Material Adverse Effect.

     Section 3.14. Labor Matters . As of each Borrowing Date, there are no strikes, lockouts or slowdowns against any KOF Company pending or, to the knowledge of the Borrower, threatened, except such strikes, lockouts or slowdowns which in the aggregate would not reasonably be expected to have a Material Adverse Effect. All payments due from any KOF Company, or for which any claim may be made against any KOF Company, on account of wages and employee health and welfare insurance and other benefits (including IMSS, INFONAVIT and SAR), have been paid or accrued as a liability on the books of such KOF Company, except such payments which in the aggregate would not reasonably be expected to have a Material Adverse Effect.

     Section 3.15. Solvency . Immediately after the Transactions to occur on the Borrowing Dates and Acquisition Date are consummated and after giving effect to the application of the proceeds of each Loan to be made hereunder, Article 51 the fair value of the assets of the Borrower, at a fair valuation, will exceed its debts and liabilities, subordinated, contingent or otherwise and Article 52 the Borrower will be able to pay its debts and liabilities, subordinated, contingent or otherwise, as such debts and liabilities become absolute and matured.

     Section 3.16. Legal Form . Article 53 Each of the Loan Documents is in proper legal form under all applicable laws for the enforcement thereof in accordance with their respective terms against the parties thereto under such laws. To ensure the legality, validity, enforceability or admissibility into evidence of the Loan Documents, it is not necessary that any of such Loan Documents or any other document be filed or recorded with any applicable Governmental Authority or that any stamp or similar tax be paid on or in respect of this Agreement or any Note, or any other such document, except that in the event that any legal proceedings with respect to any Loan Document are brought in the courts of Mexico, a Spanish translation of the documents required in such proceedings prepared by a Mexican court-approved translator would have to be approved by the court after the defendant had been given an opportunity to be heard with respect to the accuracy of such translation, and the proceedings would thereafter be based upon the translated documents. Any judgment against the Borrower obtained in a non-Mexican state or federal court to which the Borrower is submitting pursuant to Section 9.09(a) hereof is capable of being enforced in the courts of Mexico, subject to the satisfaction of all applicable procedural requirements.

     (a) Neither the Borrower nor any of its property has any immunity on the ground of sovereignty or otherwise, from the jurisdiction of any court or from any legal process (whether through service or notice, attachment prior to judgment, attachment in aid of execution, execution or otherwise) under any applicable laws in respect of the

 
  37  

 


 

obligations of the Borrower under the Loan Documents or from the execution or enforcement of any judgment resulting therefrom, and if the Borrower or any of its revenues, assets or properties should become entitled to any such right of immunity, the Borrower has effectively waived such right pursuant to Section 9.09(d).

     (b) It is not necessary in order for any Lender Party to enforce any of its rights or remedies under the Loan Documents or solely by reason of the execution, delivery and performance by the Borrower of the Loan Documents, that any Lender Party be licensed or qualified with any Mexican Governmental Authority or be entitled to carry on business in any jurisdiction.

ARTICLE 4
C ONDITIONS

     Section 4.01. Effective Date . This Agreement shall become effective on the date (the “ Effective Date ”) on which the Administrative Agent (or its counsel) shall have received from each party hereto either Article 54 a counterpart of this Agreement signed on behalf of such party or Article 55 written evidence satisfactory to the Administrative Agent (which may include telecopy transmission of a signed signature page) that such party has signed a counterpart of this Agreement. Promptly upon the occurrence of the Effective Date, the Administrative Agent shall notify the Borrower and the Lenders thereof, and such notice shall be conclusive and binding.

     Section 4.02. Conditions To Borrowing . The obligations of the Lenders to make Loans hereunder shall not become effective until the date, if any (in the case of Lenders with Peso Loan Commitments, the “ Peso Borrowing Date ”; and in the case of Lenders with Dollar Loan Commitments, the “ Dollar Borrowing Date ”) on which each of the following additional conditions is first satisfied (or waived by the Required Lenders and otherwise in accordance with Section 9.02):

     (a) The Administrative Agent shall have received each of the following, in each case dated on or as of the Peso Borrowing Date unless expressly provided otherwise below:

       (i) for each Lender a Note representing such Lender’s Peso Loans or Dollar Loans, as applicable, duly executed by the Borrower and dated the Peso Borrowing Date;

       (ii) an opinion of each of Article 56 Cleary, Gottlieb, Steen & Hamilton, special New York counsel for the Borrower and Article 57 Lic. Carlos Aldrete Ancira, corporate counsel for the Borrower, substantially in the form of Exhibits C-1 and C-2, respectively;

       (iii) an opinion of each of (A) Davis Polk & Wardwell, special New York counsel for the Agents and (B) Ritch, Heather y Mueller, S.C., special Mexican counsel for the Agents, substantially in the form of Exhibits D-1 and D-2, respectively, and each covering such additional matters relating to the Loan Documents or the Transactions as the Required Lenders may reasonably request;

 
  38  

 


 

       (iv) the following documents and certificates, all in form and substance satisfactory to the Administrative Agent and its counsel:

       (A) the estatutos sociales of the Borrower, certified by a Mexican notary public as to its authenticity and certified by an appropriate officer of the Borrower as true and correct and in full force and effect in its delivered form on the Peso Borrowing Date;

       (B) a power of attorney, certified by a Mexican notary public, authorizing the relevant officers of the Borrower to execute and deliver the Notes (with poder para suscribir títulos de crédito ) and this Agreement and any other document or certificate to be delivered by the Borrower on or prior to the Peso Borrowing Date in connection with this Agreement, including authority for acts of administration ( poder para actos de administración ); and

       (C) powers of attorney, certified by a Mexican notary public, in form reasonably satisfactory to the Administrative Agent, appointing the Process Agent to act as such on behalf of the Borrower, together with a letter to such effect and written evidence of acceptance by the Process Agent of such appointment;

       (v) confirmation that the Borrower shall have received final Long-Term Debt Ratings (giving pro forma effect to the Transactions) of BBB- and Baa3, or higher, from S&P and Moody’s, respectively, with stable outlook in each case; and

       (vi) payment of all reasonable and documented fees and other amounts due and payable to the Lender Parties on or before the Peso Borrowing Date for which invoices have been received by the Borrower not less than five Business Days before the Peso Borrowing Date, including, to the extent invoiced, all out-of-pocket expenses of the Agents (including fees, charges and disbursements of their counsel) required to be reimbursed or paid by the Borrower under the Loan Documents.

     (b) All consents and approvals required to be obtained from any Governmental Authority or other Person prior to the Borrowing Dates in connection with the Transactions shall have been obtained, and all applicable waiting periods and appeal periods shall have expired, in each case without the imposition of any burdensome condition; and no law or regulation shall be applicable, in the reasonable judgment of the Administrative Agent, and no action, suit, investigation, litigation or proceeding shall be pending or threatened in writing, in each case that restrains, prevents or imposes materially adverse conditions upon the Transactions.

     (c) The Administrative Agent shall have received confirmation satisfactory to it that the Acquisition is expected to be consummated promptly (and in any event within 10 Business Days) after the Peso Borrowing Date in accordance with the Acquisition Documents and applicable law, without any amendment to or waiver of any material term or condition of the Acquisition Documents not approved by the Required Lenders, and that the proceeds of the Loans are to be applied as provided in Section 5.09. Copies of

 
  39  

 


 

the Acquisition Documents and all certificates, opinions and other documents delivered thereunder shall be made available to the Administrative Agent for inspection.

     (d) There shall exist no action, suit, investigation, litigation or proceeding pending or threatened in any court or before any arbitrator or governmental or regulatory agency or authority that could reasonably be expected, in the determination of the Required Lenders, to have a material adverse effect on Article 58 the business, condition (financial or otherwise), operations, results of operations, performance, properties, assets, liabilities (contingent or otherwise) or prospects of the Borrower or Panamco, in each case together with its respective Subsidiaries, taken as a whole, whether before or after giving effect to the Transactions, Article 59 the Acquisition, Article 60 the rights of the Lenders under the Loan Documents or Article 61 the ability of the Borrower to perform its financial obligations under the Loan Documents (excluding in all cases the matters disclosed on Schedules 3.06, 3.12, 3.13, 3.15 and 3.17 of the Merger Agreement).

     (e) There shall not have occurred after December 22, 2002, in the sole good faith judgment of the Required Lenders, any Material Adverse Change.

     (f) The representations and warranties of the Borrower set forth in the Loan Documents shall be true on and as of each Borrowing Date.

     (g) Immediately after giving effect to the Borrowings, no Default shall have occurred and be continuing.

     (h) In the case of the Lenders holding Dollar Loan Commitments, the Dollar Borrowing Date shall occur not later than the second LIBO Business after the Peso Borrowing Date.

Each Borrowing shall be deemed to constitute a representation and warranty by the Borrower on the date thereof as to the matters specified in clauses (c), (f) and (g) of this Section. Notwithstanding the foregoing, the obligations of the Lenders to make Loans shall not become effective unless each of the foregoing conditions is satisfied (or waived pursuant to Section 9.02) and the Borrowing Dates occur before 5:00 p.m., New York City time, on September 18, 2003.

ARTICLE 5
A FFIRMATIVE C OVENANTS

     Until all the Commitments have expired or terminated and the principal of and interest on each Loan and all fees payable hereunder have been paid in full, the Borrower covenants and agrees with the Lenders that:

     Section 5.01. Financial Statements and Other Information . The Borrower will furnish to the Administrative Agent (for delivery to the Lenders):

     (a) within 120 days after the end of each Fiscal Year:

       (i) in the case of the Fiscal Year ended December 31, 2002, (A) the audited consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Year and the related statements of

 
  40  

 


 

  income, stockholders’ equity and change of financial position for such Fiscal Year and (B) the audited consolidated balance sheet of Panamco and its consolidated Subsidiaries as at December 31, 2002 and the related statements of income, stockholders’ equity and cash flows for the Fiscal Year then ended, setting forth in each case in comparative form the corresponding figures for the previous Fiscal Year, all reported on by Deloitte Touche Tohmatsu or other independent public accountants of recognized national standing (without a “going concern” or like qualification or exception and without any qualification or exception as to the scope of such audit) as presenting fairly in all material respects the financial position, results of operations and change of financial position (or cash flows, as applicable) of the Borrower and its consolidated Subsidiaries or Panamco and its consolidated Subsidiaries, as applicable, on a consolidated basis in accordance with Applicable GAAP;

       (ii) in the case of each Fiscal Year from and including the Fiscal Year ending December 31, 2003, the audited consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Year and the related statements of income, stockholders’ equity and change of financial position for such Fiscal Year setting forth in each case in comparative form the figures for the previous Fiscal Year, all reported on by Deloitte Touche Tohmatsu or other independent public accountants of recognized national standing (without a “going concern” or like qualification or exception and without any qualification or exception as to the scope of such audit) as presenting fairly in all material respects the financial position, results of operations and change of financial position of the Borrower and its consolidated Subsidiaries on a consolidated basis in accordance with Mexican GAAP;

     (b) within 60 days after the end of each of the first three Fiscal Quarters of each Fiscal Year:

       (i) in the case of the Fiscal Quarter ended March 31, 2003, (A) the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Quarter and the related statements of income, stockholders’ equity and change of financial position for such Fiscal Quarter and (B) the consolidated balance sheet of Panamco and its consolidated Subsidiaries as at March 31, 2003 and the related statements of income, stockholders’ equity and cash flows for the Fiscal Quarter then ended, setting forth in each case in comparative form the figures for the corresponding period of (or, in the case of the balance sheet, as of the end of) the previous Fiscal Year, all certified by a Financial Officer as presenting fairly in all material respects the financial position, results of operations and change of financial position (or cash flows, as applicable) of the Borrower and its consolidated Subsidiaries or Panamco and its consolidated Subsidiaries, as applicable, on a consolidated basis in accordance with Applicable GAAP, subject to normal year-end adjustments and the absence of footnotes;

       (ii) in the case of each Fiscal Quarter ending after March 31, 2003, the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Quarter and the related statements of income, stockholders’ equity and change of financial position for such Fiscal Quarter and for the then elapsed portion of such Fiscal Year setting forth in each case in

 
  41  

 


 

  comparative form the figures for the corresponding period or periods of (or, in the case of the balance sheet, as of the end of) the previous Fiscal Year, all certified by a Financial Officer as presenting fairly in all material respects the financial position, results of operations and change of financial position of the Borrower and its consolidated Subsidiaries on a consolidated basis in accordance with Mexican GAAP, subject to normal year-end adjustments and the absence of footnotes;

     (c) concurrently with each delivery of financial statements under clause (a) or (b) above, a certificate of a Financial Officer Article 62 certifying as to whether a Default has occurred and, if a Default has occurred, specifying the details thereof and any action taken or proposed to be taken with respect thereto, Article 63 setting forth reasonably detailed calculations demonstrating compliance with Section 6.07 and Section 6.08 and Article 64 listing each Material Subsidiary as of the date of such financial statements;

     (d) promptly after the same become publicly available, copies of all periodic and other reports, proxy statements or any other materials filed by the Borrower or Panamco with the SEC, the CNBV or similar Governmental Authority; provided that the Borrower may comply with this subsection by delivering a notice, by email or otherwise, to the Administrative Agent (which shall be promptly forwarded to the Lenders by the Administrative Agent) that any documents described herein have been posted on a website identified in such notice and accessible by the Lenders without charge;

     (e) promptly following any request therefor, such other information regarding the operations, business affairs and financial condition of any KOF Company, or compliance with the terms of any Loan Document, as the Administrative Agent or any Lender may reasonably request.

     Section 5.02. Notice of Material Events . The Borrower will furnish to the Administrative Agent and each Lender prompt written notice of the following:

     (a) the occurrence of any Default;

     (b) the filing or commencement of any action, suit or proceeding by or before any arbitrator or Governmental Authority against or affecting any KOF Company that in the opinion of the Borrower has a reasonable likelihood of being adversely determined and that, if adversely determined, could reasonably be expected to result in a Material Adverse Effect; and

     (c) any other development relating to any KOF Company (and not merely to general economic conditions) that results in, or could reasonably be expected to result in, a Material Adverse Effect.

Each notice delivered under this Section shall be accompanied by a statement of a Financial Officer or other executive officer of the Borrower setting forth the details of the event or development requiring such notice and any action taken or proposed to be taken with respect thereto.

     Section 5.03. Existence; Conduct of Business . Each of the Borrower and the Material Subsidiaries will preserve and maintain its legal existence and all of its material rights, licenses, privileges and franchises, except where failures to do so could not

 
  42  

 


 

reasonably be expected in the aggregate to result in a Material Adverse Effect; provided that the foregoing shall not prohibit any merger, consolidation, liquidation or dissolution permitted under Section 6.02.

     Section 5.04. Payment of Obligations . Each of the Borrower and the Material Subsidiaries will pay its Debt and other obligations, including Tax liabilities, before the same shall become delinquent or in default, except where Article 65 the validity or amount thereof is being contested in good faith by appropriate proceedings, Article 66 the relevant KOF Company has set aside on its books adequate reserves with respect thereto as required by Applicable GAAP, and Article 67 the failure to make payment pending such contest could not reasonably be expected to result in a Material Adverse Effect.

     Section 5.05. Maintenance of Properties . Each of the Borrower and the Material Subsidiaries will maintain all property material to the conduct of its business in good working order and condition, ordinary wear and tear excepted, except where failures to do so could not reasonably be expected in the aggregate to result in a Material Adverse Effect.

     Section 5.06. Insurance . The Borrower and the Material Subsidiaries will maintain with insurance companies (believed in good faith by the Borrower to be financially sound and reputable) that customarily write insurance for the risks covered thereby such insurance as may be required by law or as is usually carried by companies of established repute engaged in the same or similar business, owning similar properties, and located in the same general areas as the Borrower and the Material Subsidiaries, except where failures to do so could not reasonably be expected to result in a Material Adverse Effect.

     Section 5.07. Proper Records; Rights to Inspect and Appraise . Each of the Borrower and the Material Subsidiaries will keep proper books of record and account in which complete and correct entries are made of all transactions relating to its business and activities in accordance with Applicable GAAP, except where failures to do so could not reasonably be expected in the aggregate to result in a Material Adverse Effect. Each KOF Company will permit any representatives of the Administrative Agent and Lenders designated by the Administrative Agent, upon reasonable prior notice, to examine its books and records, and to discuss its affairs, finances and condition with its financial officers, all at such reasonable times and as often as reasonably requested but, unless an Event of Default has occurred and is continuing at the time of such proposed visit or inspection, no more than twice in any calendar year.

     Section 5.08. Compliance with Laws . Each KOF Company will comply with all laws, rules, regulations and orders of any Governmental Authority applicable to it or its property, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect.

     Section 5.09. Use of Proceeds . The proceeds of the Loans will be used only Article 68 to pay amounts payable under the Acquisition Documents as consideration for the Acquisition, Article 69 to consummate the Other Debt Refinancings ( provided that any proceeds that will be so applied on a date other than the Acquisition Date shall be held on Borrower’s balance sheet until so applied) and Article 70 to pay fees, expenses and taxes, if any, payable in connection with the Transactions. No part of the proceeds of

 
  43  

 


 

any Loan will be used, directly or indirectly, for any purpose that entails a violation of any of the Regulations of the Federal Reserve Board, including Regulations U and X.

     Section 5.10. Further Assurances . From time to time, the Borrower and its Subsidiaries shall do and perform any and all acts and execute any and all documents as may be reasonably necessary pursuant to applicable law in order to effect the purposes of this Agreement or to protect the rights or remedies of the Lenders under the Loan Documents.

ARTICLE 6
N EGATIVE C OVENANTS

     Until all the Commitments have expired or terminated and the principal of and interest on each Loan and all fees payable hereunder have been paid in full, the Borrower covenants and agrees with the Lenders that:

     Section 6.01. Liens . Neither the Borrower nor any of its Subsidiaries will create or permit to exist any Lien on any property now owned or hereafter acquired by it, or assign or sell any income or revenues (including accounts receivable) or rights in respect of any thereof, except:

       (i) any Lien on any property of the Borrower or any of its Subsidiaries existing on the date hereof and listed in Schedule 6.01;

       (ii) Liens imposed by law for taxes that are not yet due or are being contested in good faith by appropriate proceedings and for which appropriate reserves (if any) required in accordance with Applicable GAAP have been made in the financial statements of the Borrower and its Subsidiaries;

       (iii) Liens arising in the ordinary course of the business of the Borrower or any of its Subsidiaries that Article 71 do not secure Debt, Article 72 do not secure any obligation in an amount exceeding US$10,000,000 and Article 73 do not materially detract from the value of the affected property, or interfere with the ordinary conduct of business, of the Borrower or any of its Subsidiaries;

       (iv) deposits to secure the performance of bids, trade contracts, leases, statutory obligations, performance bonds and other obligations of a like nature (excluding items described in clause (vi) below), in each case in the ordinary course of business;

       (v) carriers’, warehousemen’s, mechanics’, materialmen’s, repairmen’s and other like Liens imposed by law, arising in the ordinary course of business and securing obligations that are not overdue by more than 60 days or are being contested in good faith by appropriate proceedings and for which appropriate reserves (if any) have been made in the financial statements of the Borrower and its Subsidiaries;

       (vi) judgment liens in respect of judgments that do not constitute an Event of Default under clause (k) of Article 7 and any deposits to secure surety

 
  44  

 


 

  and appeal bonds with respect to judgments or orders, in the ordinary course of business and not representing obligations of the relevant Person exceeding US$50,000,000 (or its equivalent in any other currency);

       (vii) easements, zoning restrictions, rights-of-way and similar encumbrances on real property imposed by law or arising in the ordinary course of business that do not secure any monetary obligation and do not materially detract from the value of the affected property or interfere with the ordinary conduct of business of the Borrower or any of its Subsidiaries;

       (viii) Liens on cash and cash equivalents securing obligations of the Borrower under Interest and Currency Hedges of the Borrower; provided that the aggregate amount of cash and cash equivalents subject to such Liens shall at no time exceed US$75,000,000 (or the equivalent thereof in any other currency);

       (ix) Liens incurred or deposits made in the ordinary course of business in connection with workers’ compensation, unemployment insurance and other types of social security; and

       (x) Liens not otherwise permitted by the foregoing clauses of this Section 6.01 securing Debt or other obligations, provided that the Specified Priority Debt Amount shall at no time exceed the greater of (A) 20% of Consolidated Tangible Assets determined at such time and (B) US$570,000,000.

     Section 6.02. Fundamental Changes . Article 74 The Borrower will not merge into or consolidate with any other Person, or liquidate or dissolve, permit any other Person to merge into or consolidate with it or permit any of its Subsidiaries to liquidate or dissolve, except that, if at the time thereof and immediately after giving effect thereto no Default shall have occurred and be continuing, (i) any Person may merge into the Borrower in a transaction in which the Borrower is the surviving Person and (ii) any Subsidiary of the Borrower may liquidate or dissolve if the Borrower determines in good faith that such liquidation or dissolution is in the best interests of the Borrower and is not materially disadvantageous to the Lenders.

     (a) Neither the Borrower nor any Material Subsidiary will engage to any material extent in any business except businesses of the types conducted by the Borrower and its Material Subsidiaries on the Borrowing Dates (including the production, distribution or sale of soft drinks, beer, juices, water and other beverages) and businesses reasonably related thereto.

     Section 6.03. Sale and Leaseback Transactions . Neither the Borrower nor any of its Subsidiaries will enter into any Sale and Leaseback Transaction other than (i) Transportation Sale and Leaseback Transactions, provided that the aggregate amount of Attributable Debt outstanding under Transportation Sale and Leaseback Transactions shall at no time exceed US$30,000,000 (or the equivalent thereof in any other currency), and (ii) other Sale and Leaseback Transactions; provided that the Specified Priority Debt Amount shall at no time exceed the greater of (A) 20% of Consolidated Tangible Assets determined at such time and (B) US$570,000,000.

     Section 6.04. Transactions with Affiliates . No KOF Company will sell, lease or otherwise transfer any property to, or purchase, lease or otherwise acquire any property

 
  45  

 


 

from, or otherwise engage in any other transaction with, any of its Affiliates, except Article 75 transactions that are at prices and on terms and conditions not less favorable to such KOF Company than could be obtained on an arm’s-length basis from unrelated third parties, Article 76 any Restricted Payment permitted by Section 6.06, Article 77 transactions (including Debt Transactions) between or among any KOF Company and The Coca Cola Company or any of its Subsidiaries and Article 78 any issuance of any Equity Interest by any KOF Company to, or the receipt directly or indirectly by any KOF Company of any capital contribution from, FEMSA.

     Section 6.05. Restrictive Agreements . Neither the Borrower nor any of its Subsidiaries will, directly or indirectly, enter into or permit to exist any agreement or other arrangement that prohibits, restricts or imposes any condition on the ability of any Subsidiary of the Borrower to pay dividends or other distributions with respect to any shares of its capital stock or to make or repay loans or advances to the Borrower or any of its Subsidiaries or to Guarantee the Loans or other obligations under the Loan Documents; provided that (a) the foregoing shall not apply to restrictions and conditions imposed by law or by any Loan Document, (b) the foregoing shall not apply to restrictions and conditions existing on the date hereof and identified on Schedule 6.05 (but shall apply to any amendment or modification expanding the scope of any such restriction or condition) and (c) the foregoing shall not apply to customary restrictions and conditions contained in agreements relating to the sale of a Subsidiary of the Borrower pending such sale, provided that such restrictions and conditions apply only to such Subsidiary that is to be sold and such sale is permitted hereunder and (d) the foregoing shall not apply to shareholder agreements and similar restrictions with respect to any non-wholly-owned Subsidiary of the Borrower that is not organized under the laws of, and does not have a substantial portion of its assets (directly or indirectly, through any of its Subsidiaries) located in, Mexico (a “ Foreign Joint Venture ”), provided that (A) any such restrictions on dividends and distributions shall in any event permit the Borrower or its other Subsidiaries to declare annual dividends or distributions in an amount of at least 30% of such Foreign Joint Venture’s annual consolidated net income, determined in accordance with generally accepted accounting principles then in effect in the jurisdiction in which such Foreign Joint Venture is organized, and (B) immediately after giving effect to any Joint Venture Investment Event with respect to any Foreign Joint Venture, the aggregate Asset Amount of all Joint Venture Investment Events does not exceed 15% of the consolidated total assets of the Borrower and its consolidated Subsidiaries at such time, determined for this purpose exclusive of minority interests in consolidated Subsidiaries of the Borrower held by Persons other than the Borrower and its consolidated Subsidiaries, and otherwise in accordance with Mexican GAAP.

     As used in this Section 6.05:

       “ Joint Venture Investment Event ” means (i) the transaction pursuant to which any Person becomes a Foreign Joint Venture, including without limitation by acquisition by any KOF Company of a portion of such Person’s capital stock or the issuance by any Subsidiary of the Borrower of a portion of its capital stock to a Person other than another KOF Company, and (ii) (after any event described in clause (i)) the making of any Investment in a Foreign Joint Venture or any of its Subsidiaries by any KOF Company other than such Foreign Joint Venture or any of its Subsidiaries.

 
  46  

 


 

       “ Asset Amount ” means with respect to any Joint Venture Investment Event, (A) in the case of any Joint Venture Investment Event under clause (i) of the definition thereof, the consolidated total assets of such Foreign Joint Venture and its consolidated Subsidiaries (adjusted to reflect minority ownership by Persons other than a KOF Company) immediately after giving effect to such transaction, and (B) in the case of any Joint Venture Investment Event under clause (ii) of the definition thereof, the aggregate amount of the assets comprising such Investment (including without limitation the amount of any cash advanced or contributed as a capital contribution), determined, in the case of each of (A) and (B), at the book value thereof at the time of such Joint Venture Investment Event in accordance with Mexican GAAP, and, in the case of any Joint Venture Investment Event in a currency other than Pesos, stated in Pesos at the spot rate for the conversion of such other currency into Pesos at the time of such Joint Venture Investment Event.

     Section 6.06. Restricted Payments . No KOF Company will declare or make, or agree to pay or make, directly or indirectly, any Restricted Payment, or incur any obligation (contingent or otherwise) to do so, except that (e) any Subsidiary of the Borrower may declare and pay dividends with respect to its capital stock and (f) the Borrower may make Restricted Payments not exceeding in the aggregate the greater of (A) 25% of Adjusted Net Income for Fiscal Year 2003 and (B) 5.4% of Consolidated EBITDA for Fiscal Year 2003, each determined on a consolidated basis in accordance with Applicable GAAP if, both before and immediately after giving effect to such Restricted Payment, no Event of Default shall be continuing. As used above, “ Adjusted Net Income ” means, for Fiscal Year 2003, consolidated net income of the Borrower and its consolidated Subsidiaries determined in accordance with Mexican GAAP; provided that consolidated net income (i) for the fiscal quarter ended March 31, 2003 shall be deemed to be the sum of (A) the consolidated net income of the Borrower and its consolidated Subsidiaries plus (B) the consolidated net income of Panamco and its consolidated Subsidiaries, each determined for such financial quarter in accordance with Applicable GAAP, and (ii) for the fiscal quarter ended June 30, 2003 shall be deemed to be the sum of (A) consolidated net income of the Borrower and its consolidated Subsidiaries plus (B) consolidated net income of Panamco and its consolidated Subsidiaries from April 1, 2003 through the Acquisition Date, each determined for such financial quarter in accordance with Applicable GAAP.

     Section 6.07. Interest Expense Coverage Ratio . The Borrower will not permit the ratio of Article 79 Consolidated EBITDA to Article 80 Consolidated Interest Expense, in each case for any period of four consecutive Fiscal Quarters ending during the Fiscal Year 2003 or the Fiscal Year 2004, to be less than the 3.00.

     Section 6.08. Leverage Ratio . The Borrower will not permit the Leverage Ratio Article 81 at any time during the Fiscal Year 2003, to exceed 3.50 and Article 82 at any time during the Fiscal Year 2004, to exceed 3.25.

     Section 6.09. Investments and Acquisitions . Neither the Borrower nor any of its Subsidiaries will purchase, hold or acquire (including pursuant to any merger with any Person that was not a wholly-owned Subsidiary) any Equity Interest in or evidence of indebtedness or other security (including any option, warrant or other right to acquire any of the foregoing) of, make or permit to exist any loan or advance to, Guarantee any obligation of, or make or permit to exist any investment or other interest in, any other

 
  47  

 


 

Person, or purchase or otherwise acquire (in one transaction or a series of transactions) any assets of any other Person constituting a business unit (any of the foregoing, an “ Investment ”), except:

     (a) the Acquisition;

     (b) Investments in cash and cash equivalents;

     (c) Investments in Distribution Assets pursuant to Asset Swaps;

     (d) Investments existing on the Peso Borrowing Date;

     (e) Investments by the Borrower and its Subsidiaries in Persons that are Subsidiaries of the Borrower on the Peso Borrowing Date or that will become Subsidiaries of the Borrower pursuant to and upon consummation of the Acquisition;

     (f) Investments in Persons that, after giving effect to such Investments, become Subsidiaries of the Borrower, provided that (i) the aggregate amount of all Investments made or acquired pursuant to this clause (f) does not exceed US$400,000,000 (in each case determined at the book value thereof at the time such Investment is made), (ii) such Investments shall be financed through the issuance of not more than US$200,000,000 aggregate principal amount of Debt otherwise permitted under this Agreement and none of any remaining amount shall be financed through the issuance of Equity Interests to the public, (iii) unless otherwise consented to by the Required Lenders, not more than US$200,000,000 in the aggregate of such Investments shall be allocable to assets other than Distribution Assets with respect to routes or territories in Mexico, (iv) all such Investments are for Persons or assets engaged in businesses of the types conducted by the Borrower and its Material Subsidiaries on the Borrowing Dates and (v) prior to the consummation of any such Investment (other than an Investment in Distribution Assets with respect to routes or territories in Mexico) the Borrower shall have received confirmation from either S&P or Moody’s (as selected by the Lead Arrangers) that its Long-Term Debt Rating (after giving pro forma effect to such Investment) shall be at least BBB- and Baa3, respectively, from such agencies, with stable outlook in each case;

     (g) Investments received in connection with the bankruptcy or reorganization of, or settlement of delinquent accounts and disputes with, customers and suppliers, in each case in the ordinary course of business.

Notwithstanding the foregoing, neither the Borrower nor any of its Subsidiaries (other than a Venezuelan Subsidiary) shall make or acquire Investments after the date hereof in Venezuelan Subsidiaries that exceed in the aggregate US$120,000,000; and provided that no more than US$50,000,000 aggregate amount of such Investments may be used for purposes other than the payment of costs and expenses in connection with the dissolution or termination of the operations of one or more Venezuelan Subsidiaries.

     Section 6.10. Asset Sales . Without limitation of any provision of Section 6.02, neither the Borrower nor any of its Subsidiaries will sell, transfer, lease or otherwise dispose (collectively, “ dispose ”; and any such transaction, a “ disposition ”) of any assets, including any Equity Interest owned by it, nor will any Subsidiary of the Borrower issue any additional Equity Interest in such Subsidiary, except:

 
  48  

 


 

     (a) sales of inventory, used surplus or obsolete equipment and dispositions of cash and cash equivalents;

     (b) dispositions to the Borrower or one of its Subsidiaries;

     (c) any Asset Swaps; and

     (d) dispositions of assets that are not permitted by the foregoing clauses of this Section; provided that Article 83 each such disposition is made for fair value and consideration consisting of not less than 75% cash received by the Borrower or such Subsidiary of the Borrower at the closing thereof and Article 84 the Net Proceeds thereof are applied to repay the Loans to the extent required in accordance with Section 2.08.

     Section 6.11. Certain Payments of Debt . No KOF Company will make or agree to pay or make, directly or indirectly, any payment or other distribution (whether in cash, securities or other property) of or in respect of principal of or interest on any Debt, or any payment or other distribution (whether in cash, securities or other property), including any sinking fund or similar deposit, on account of the purchase, redemption, defeasance or termination of any Debt (including, without limitation, any payment in respect of Debt under a Synthetic Purchase Agreement), except:

       (i) payment of Debt created under the Loan Documents;

       (ii) payment of regularly scheduled interest and principal payments as and when due in respect of any Debt;

       (iii) refinancings of Debt with the proceeds of Debt permitted by Section 6.12;

       (iv) payment of secured Debt that becomes due as a result of the voluntary sale or transfer of the property securing such Debt; and

       (v) the Other Debt Refinancings.

     Section 6.12. Debt . Neither the Borrower nor any of its Subsidiaries will create, incur, assume or permit to exist any Debt, except:

       (i) Debt created under the Loan Documents;

       (ii) Debt of the Borrower, provided that the Net Proceeds thereof are used in full to repay the Loans (or, if such Net Proceeds are greater than the aggregate amount of the Loans and all interest accrued and owing thereunder, the amount thereof necessary to pay such amounts), all in the manner described in Section 2.10(b);

       (iii) Debt of the Borrower in an aggregate principal amount not exceeding the sum of (A) US$100,000,000 plus (B) the amount, if any, by which US$2,050,000,000 exceeds the sum of (x) the aggregate initial Dollar Amount of all Loans under this Agreement and loans under the Other Loan Agreement and (y) the aggregate initial principal amount of any Prepayment Debt Incurrences after the Effective Date and on prior to the Peso Borrowing Date (stated in

 
  49  

 


 

  Dollars at the Peso Spot Rate in effect on the Peso Borrowing Date), provided that (I) any such Debt is on terms and conditions reasonably acceptable to the Required Lenders, (II) the Borrower shall have provided twenty days’ written notice to the Administrative Agent of any intention to incur Debt pursuant to this clause (iii), (III) if the aggregate amount of any such proposed issuance under this clause (iii), together with any prior such issuances, exceeds the amount (if any) determined pursuant to clause (B) of this clause (iii), then upon the request of the Lead Arrangers, the Borrower shall have received confirmation from either S&P or Moody’s (as selected by the Lead Arrangers) that its Long-Term Debt Rating (after giving pro forma effect to the expected use of proceeds of such Debt) shall be at least BBB- and Baa3, respectively, from such agencies, with stable outlook in each case and (IV) after giving pro forma effect to such acquisition and the related financing, no Event of Default shall have occurred and be continuing;

       (iv) Debt existing on the date hereof and listed in Schedule 6.12, and any refinancing by Panamco of its outstanding 7 1 / 4 % Bonds due 2009;

       (v) Debt of any Subsidiary of the Borrower to the Borrower or any of its other Subsidiaries; provided that Debt of any Subsidiary of the Borrower to the Borrower shall be subject to Section 6.09;

       (vi) Debt of the Borrower under the Coca-Cola Facility; provided that none of such Debt by its terms matures prior to the Bridge Maturity Date; and

       (vii) Debt of any Subsidiary of the Borrower not otherwise permitted by the foregoing provisions of this Section 6.12, provided that (i) the Specified Priority Debt Amount at no time exceeds the greater of (A) 20% of Consolidated Tangible Assets determined at such time and (B) US$570,000,000 and (ii) no Debt of any Subsidiary under the Coca-Cola Facility shall by its terms mature prior to the Bridge Maturity Date.

     Section 6.13. Amendment of Material Documents . The Borrower will not amend, modify or waive any of its rights under its certificate of incorporation, by-laws, estatutos sociales or other organizational documents in any manner that could reasonably be expected to have a Material Adverse Effect.

ARTICLE 7
E VENTS O F D EFAULT

     Section 7.01. Events Of Default . If any of the following events (“ Events of Default ”) shall occur:

     (a) the Borrower shall fail to pay any principal of any Loan when the same shall become due, whether at the due date thereof or at a date fixed for prepayment thereof or otherwise;

 
  50  

 


 

     (b) the Borrower shall fail to pay when due any interest on any Loan or any fee or other amount (except an amount referred to in clause (a) above) payable under any Loan Document, and such failure shall continue unremedied for a period of three Business Days;

     (c) any representation or warranty made or deemed made by or on behalf of the Borrower in any Loan Document or any amendment or modification thereof or waiver thereunder, or in any report, certificate, financial statement or other document furnished pursuant to any Loan Document or any amendment or modification thereof or waiver thereunder, shall prove to have been incorrect in any material respect when made or deemed made;

     (d) the Borrower shall fail to observe or perform any covenant or agreement contained in Section 5.02, 5.03 (with respect to the existence of the Borrower) or 5.09 or in Article 6;

     (e) the Borrower or any of its Subsidiaries shall fail to observe or perform any covenant or agreement contained in any Loan Document (other than those specified in clause (a), (b) or (d) above), and such failure shall continue unremedied for a period of 30 days after notice thereof from the Administrative Agent to the Borrower (which notice will be given at the request of any Lender);

     (f) any KOF Company shall fail to make a payment or payments (whether of principal or interest and regardless of amount) in respect of Material Debt when the same shall become due, whether at the due date thereof or at a date fixed for prepayment thereof or otherwise and such failure shall have continued after any grace period applicable pursuant to the relevant agreement;

     (g) any event or condition occurs or continues (after the passage of any grace period applicable pursuant to the relevant agreement) that results in Material Debt becoming due before its scheduled maturity or that enables or permits the holder or holders of Material Debt or any trustee or agent on its or their behalf to cause Material Debt to become due, or to require the prepayment, repurchase, redemption or defeasance thereof, before its scheduled maturity; provided that this clause shall not apply to secured Debt that becomes due as a result of a voluntary sale or transfer of the property securing such Debt;

     (h) an involuntary proceeding shall be commenced or an involuntary petition shall be filed seeking Article 85 liquidation, reorganization or other relief in respect of the Borrower or any Material Subsidiary or its debts, or of a substantial part of its assets, under any Federal, state or foreign bankruptcy, concurso mercantil , insolvency, receivership or similar law now or hereafter in effect or Article 86 the appointment of a receiver, trustee, síndico, conciliador , custodian, sequestrator, conservator or similar official for the Borrower or any Material Subsidiary or for a substantial part of its respective assets, and, in any such case, such proceeding or petition shall continue undismissed for 60 days or an order or decree approving or ordering any of the foregoing shall be entered; or an order for relief shall be entered against the Borrower or any Material Subsidiary under any applicable bankruptcy laws as now or hereafter in effect (including the Ley de Concursos Mercantiles );

 
  51  

 


 

     (i) the Borrower or any Material Subsidiary shall Article 87 voluntarily commence any proceeding or file any petition seeking liquidation, reorganization or other relief under any Federal, state or foreign bankruptcy, concurso mercantil , insolvency, receivership or similar law now or hereafter in effect, Article 88 consent to the institution of, or fail to contest in a timely and appropriate manner, any proceeding or petition described in clause (h) above, Article 89 apply for or consent to the appointment of a receiver, trustee, síndico, conciliador , custodian, sequestrator, conservator or similar official for the Borrower or any Material Subsidiary or for a substantial part of its respective assets, Article 90 file an answer admitting the material allegations of a petition filed against it in any such proceeding, Article 91 make a general assignment for the benefit of creditors or Article 92 take any action for the purpose of effecting any of the foregoing;

     (j) the Borrower shall become unable, admit in writing its inability or fail generally to pay its debts as they become due;

     (k) either Article 93 one or more judgments for the payment of money in an aggregate amount exceeding US$25,000,000 (or its equivalent in any other currency) shall be rendered against one or more KOF Companies and shall remain undischarged for a period of 60 consecutive days during which execution shall not be effectively stayed, or Article 94 a judgment shall have attached or been levied upon any asset with a value exceeding US$25,000,000;

     (l) Article 95 any Governmental Authority shall declare a moratorium or other type of order that affects payments or obligations under the Loan Documents, Article 96 any Governmental Authority shall take any action, that restricts or has the effect of restricting (A) the exchange of Pesos for Dollars, (B) the transfer of funds outside of Mexico or (C) the transfer of Pesos within or outside of Mexico, or affects the schedule of payments of Loans, or limits the foregoing to impair the practical ability of the Borrower to pay its obligations under the Loan Documents in US Dollars or Pesos, as required or Article 97 the Borrower shall voluntarily or involuntarily seek the rescheduling of its debts or the restructuring or restatement of the currency in which it may pay its obligations by participating in, or by being required to participate in, any facility or exercise that is sponsored or mandated, or in which participation is effectively required, by any Governmental Authority in Mexico;

     (m) the Borrower or any of its Subsidiaries shall fail to pay when due any and all amounts payable as required under IMSS, INFONAVIT, or SAR, except to the extent that such payments are disputed in good faith through appropriate proceedings and proper reserves therefor are maintained by the relevant Person or Persons, or the outstanding amount of such due but unpaid payments does not in the aggregate exceed at any time US$10,000,000;

     (n) a Change in Control shall occur; or

     (o) the Dollar Borrowing Date shall not occur on or prior to the second LIBO Business Day after the Peso Borrowing Date;

then, and in every such event (except an event with respect to the Borrower described in clause (h) or (i) above), and at any time thereafter during the continuance of such event, the Administrative Agent may, and at the request of the Required Lenders shall, by notice

 
  52  

 


 

to the Borrower, take either or both of the following actions, at the same or different times: (i) terminate the Commitments, and thereupon the Commitments shall terminate immediately, and (ii) declare the Loans then outstanding to be due and payable in whole (or in part, in which case any principal not so declared to be due and payable may thereafter be declared to be due and payable), and thereupon the principal of the Loans so declared to be due and payable, together with accrued interest thereon and all fees and other obligations of the Borrower accrued hereunder, shall become due and payable immediately, without presentment, demand, protest or other notice of any kind, all of which are waived by the Borrower; and in the case of any event with respect to the Borrower described in clause (h) or (i) above, the Commitments shall automatically terminate and the principal of the Loans then outstanding, together with accrued interest thereon and all fees and other obligations of the Borrower accrued hereunder, shall automatically become due and payable, without presentment, demand, protest or other notice of any kind, all of which are waived by the Borrower.

ARTICLE 8
T HE A GENTS

     Section 8.01. Appointment and Authorization . Each Lender Party irrevocably appoints the Administrative Agent and, in the case of each Peso Lender, the Mexican Administrative Agent, as its agent and authorizes the Administrative Agent and, if applicable, the Mexican Administrative Agent to take such actions on its behalf and to exercise such powers as are delegated to the Administrative Agent or the Mexican Administrative Agent, as applicable, by the terms of the Loan Documents, together with such actions and powers as are reasonably incidental thereto.

     Section 8.02. Rights and Powers as a Lender . A bank serving as an Agent shall, in its capacity as a Lender, have the same rights and powers as any other Lender and may exercise the same as though it were not an Agent. Such bank and its Affiliates may accept deposits from, lend money to and generally engage in any kind of business with any KOF Company or Affiliate thereof as if it were not an Agent.

     Section 8.03. Limited Duties and Responsibilities . No Agent shall have any duties or obligations except those expressly set forth with respect to such Agent in the Loan Documents. Without limiting the generality of the foregoing, Article 98 no Agent shall be subject to any fiduciary or other implied duties, regardless of whether a Default has occurred and is continuing, Article 99 no Agent shall have any duty to take any discretionary action or exercise any discretionary powers, except discretionary rights and powers expressly contemplated by the Loan Documents that the Administrative Agent or the Mexican Administrative Agent is required in writing to exercise by the Required Lenders (or such other number or group of the Lenders as shall be necessary under the circumstances as provided in Section 9.02) and Article 100 except as expressly set forth in the Loan Documents, no Agent shall have any duty to disclose, and shall not be liable for any failure to disclose, any information relating to any KOF Company that is communicated to or obtained by the bank serving as an Agent or any of its Affiliates in any capacity. No Agent shall be liable for any action taken or not taken by it with the consent or at the request of the Required Lenders (or such other number or group of the Lenders as shall be necessary under the circumstances as provided in Section 9.02) or in the absence of its own gross negligence or willful misconduct. The Administrative Agent

 
  53  

 


 

shall be deemed not to have knowledge of any Default unless and until written notice thereof is given to the Administrative Agent by the Borrower or a Lender, and no Agent shall be responsible for or have any duty to ascertain or inquire into (a) any statement, warranty or representation made in or in connection with any Loan Document, (b) the contents of any certificate, report or other document delivered thereunder or in connection therewith, (c) the performance or observance of any of the covenants, agreements or other terms or conditions set forth in any Loan Document, (d) the validity, enforceability, effectiveness or genuineness of any Loan Document or any other agreement, instrument or document or (e) the satisfaction of any condition set forth in Article 4 or elsewhere in any Loan Document, other than, in the case of the Administrative Agent, to confirm receipt of items expressly required to be delivered to the Administrative Agent. Without limitation of the foregoing, the Syndication Agent shall have no obligations, duties or responsibilities whatsoever under the Loan Documents.

     Section 8.04. Authority to Rely on Certain Writings, Statements and Advice . Each Agent shall be entitled to rely on, and shall not incur any liability for relying on, any notice, request, certificate, consent, statement, instrument, document or other writing believed by it to be genuine and to have been signed or sent by the proper Person. Each Agent also may rely on any statement made to it orally or by telephone and believed by it to be made by the proper Person, and shall not incur any liability for relying thereon. Each Agent may consult with legal counsel (who may be counsel for any KOF Company), independent accountants and other experts selected by it, and shall not be liable for any action taken or not taken by it in accordance with the advice of any such counsel, accountants or experts.

     Section 8.05. Sub-Agents and Related Parties . The Administrative Agent or Mexican Administrative Agent may perform any and all of its duties and exercise its rights and powers by or through one or more sub-agents appointed by it. The Administrative Agent or Mexican Administrative Agent, as applicable, and any such sub-agent may perform any and all of the duties of the Administrative Agent or Mexican Administrative Agent, as applicable, and exercise the rights and powers of the Administrative Agent or Mexican Administrative Agent, as applicable, through their respective Related Parties. The exculpatory provisions of the preceding Sections of this Article shall apply to any such sub-agent and to the Related Parties of the Agents and any such sub-agent, and shall apply to activities in connection with the syndication of the credit facilities provided for herein as well as activities as Agent.

     Section 8.06. Resignation; Successor Administrative Agents . Subject to the appointment and acceptance of a successor Administrative Agent or Mexican Administrative Agent, as applicable, as provided in this Section, the Administrative Agent or Mexican Administrative Agent may resign at any time by giving at least 15 Business Days’ advance notice to the Borrower and the Administrative Agent or Mexican Administrative Agent, as applicable, and 10 Business Days’ advance notice to the Lenders. Upon any such resignation, the Required Lenders shall have the right, acting jointly and with the consent of the Borrower, to appoint a successor to such Administrative Agent or Mexican Administrative Agent (as applicable). If no successor shall have been so appointed by the Required Lenders and shall have accepted such appointment within 30 days after the retiring Administrative Agent or Mexican Administrative Agent (as applicable) gives notice of its resignation, then the retiring Administrative Agent or Mexican Administrative Agent (as applicable) may, on behalf of

 
  54  

 


 

the Lenders, appoint a successor Administrative Agent or Mexican Administrative Agent (as applicable), which shall be (i) in the case of the Administrative Agent, a bank with an office in New York, New York, or an Affiliate of any such bank and (ii) in the case of the Mexican Administrative Agent, a Mexican Bank with an office in Mexico City, or an Affiliate of any such Person. Upon acceptance of its appointment as Administrative Agent or Mexican Administrative Agent, as applicable, by a successor, such successor shall succeed to and become vested with all the rights, powers, privileges and duties of the retiring Agent, and the retiring Agent shall be discharged from its duties and obligations hereunder. The fees payable by the Borrower to any such successor Administrative Agent or Mexican Administrative Agent (as applicable) shall be the same as those payable to its predecessor unless otherwise agreed by the Borrower and such successor. After any Administrative Agent’s or Mexican Administrative Agent’s resignation hereunder, the provisions of this Article and Section 9.03 shall continue in effect for the benefit of such retiring Agent, its sub-agents and their respective Related Parties in respect of any actions taken or omitted to be taken by any of them while the retiring Agent was acting as Administrative Agent or Mexican Administrative Agent, as applicable.

     Section 8.07. Credit Decisions by Lenders . Each Lender acknowledges that it has, independently and without reliance on any Agent or any other Lender and based on such documents and information as it has deemed appropriate, made its own credit analysis and decision to enter into this Agreement. Each Lender also acknowledges that it will, independently and without reliance on any Agent or any other Lender and based on such documents and information as it shall from time to time deem appropriate, continue to make its own decisions in taking or not taking action under or based on this Agreement, any other Loan Document or related agreement or any document furnished hereunder or thereunder.

ARTICLE 9
M ISCELLANEOUS

     Section 9.01. Notices . Except in the case of notices and other communications expressly permitted to be given by telephone, all notices and other communications provided for herein shall be in writing and shall be delivered by hand or overnight courier service, mailed by certified or registered mail or sent by telecopy, as follows:

     (a) if to the Borrower, to it at Guillermo González Camarena No. 600, Colonia Centro de Ciudad de Santa Fe, México, D.F, Mexico 01210, Attention: Héctor Treviño Gutiérrez, Chief Financial Officer, (Telecopy No. 52-55-5292-3475) and Carlos Aldrete Ancira, Secretary of the Board of Directors, (Telecopy No. 528-18-328-6181);

     (b) if to the Administrative Agent, to JPMorgan Chase Bank, 1111 Fannin, 10th Floor, Houston, Texas 77002, Attention of Leah E. Hughes (Telecopy No. 713-750-2452) (or, in the case of any notice by email for purposes of Section 5.01(d) only, Leah.E.Hughes@jpmorgan.com);

     (c) if to the Mexican Administrative Agent, to Banco J.P. Morgan, S.A., Institución de Banca Múltiple, J.P. Morgan Grupo Financiero, División Fiduciaria, at

 
  55     

 


 

Paseo de las Palmas 405, 15th Floor, C.P. 11000, Mexico City, Mexico, Attention of David R. Jaime (Telecopy No. 52-55-5283-1620); and

     (d) if to any other Lender, to it at its address (or telecopy number) set forth in its Administrative Questionnaire.

Any party hereto may change its address or telecopy number for notices and other communications hereunder by notice to the Administrative Agent, the Mexican Administrative Agent and the Borrower. All notices and other communications given to any party hereto in accordance with the provisions of this Agreement will be deemed to have been given on the date of receipt.

     Section 9.02. Waivers; Amendments . Article 101 No failure or delay by any Lender Party in exercising any right or power hereunder or under any other Loan Document shall operate as a waiver thereof, nor shall any single or partial exercise of any such right or power, or any abandonment or discontinuance of steps to enforce such a right or power, preclude any other or further exercise thereof or the exercise of any other right or power. The rights and remedies of the Lender Parties under the Loan Documents are cumulative and are not exclusive of any rights or remedies that they would otherwise have. No waiver of any provision of any Loan Document or consent to any departure by the Borrower therefrom shall in any event be effective unless the same shall be permitted by subsection (a) of this Section, and then such waiver or consent shall be effective only in the specific instance and for the purpose for which given. Without limiting the generality of the foregoing, the making of a Loan shall not be construed as a waiver of any Default, regardless of whether any Lender Party had notice or knowledge of such Default at the time.

     (a) This Agreement and any provision hereof may not be waived, amended or modified except by an agreement or agreements in writing entered into by the Borrower and the Required Lenders; provided that no such agreement shall:

       (i) increase the Commitment of any Lender without its written consent;

       (ii) reduce the principal amount of any Loan or reduce the rate of interest thereon, or reduce any fee payable hereunder, without the written consent of each Lender Party affected thereby;

       (iii) postpone the maturity of any Loan or any date for the payment of any interest or fee payable hereunder, or reduce the amount of, waive or excuse any such payment, or postpone the scheduled date of expiration of any Commitment, without the written consent of each Lender Party affected thereby;

       (iv) change Section 2.15(a) or Section 2.15(b) in a manner that would alter the pro rata sharing of payments required thereby, or change Section 2.17 without the written consent of each Lender;

       (v) change any provision of Section 2.03(b) or the definition of “Initial Peso Exchange Rate” without the consent of each Peso Lender (and such agreement shall not otherwise require the consent of the Required Lenders); or

 
  56  

 


 

       (vi) change any provision of this Section or the percentage set forth in the definition of “Required Lenders” or any other provision of this Agreement specifying the number or percentage of Lenders (or Lenders of any Tranche or Tranches) required to take any action thereunder, without the written consent of each Lender, or each Lender of such Tranche or Tranches, as the case may be.

provided further that (A) no such agreement shall amend, modify or otherwise affect the rights or duties of any Agent without its prior written consent and (B) any waiver, amendment or modification of this Agreement that by its terms affects the rights or duties under this Agreement of either the Dollars Lenders or Peso Lenders (but not both) may be effected by an agreement or agreements in writing entered into by the Borrower and the requisite percentage in interest of the affected Lenders that would be required to consent thereto under this Section if such Lenders were the only Lenders hereunder at the time.

     (b) Notwithstanding the foregoing, if the Required Lenders enter into or consent to any waiver, amendment or modification pursuant to subsection (b) of this Section, no consent of any other Lender will be required if, when such waiver, amendment or modification becomes effective, (i) the Commitment of each Lender not consenting thereto terminates and (ii) all amounts owing to it or accrued for its account hereunder are paid in full.

     Section 9.03. Expenses; Indemnity; Damage Waiver . Article 102 The Borrower shall pay (a) all reasonable and documented out-of-pocket expenses incurred by the Administrative Agent, the Mexican Administrative Agent and their respective Affiliates, including the reasonable and documented fees, charges and disbursements of special New York and Mexican counsel for the Agents, in connection with the syndication of the credit facilities provided for herein, the preparation and administration of the Loan Documents and any amendments, modifications or waivers of the provisions thereof (whether or not the transactions contemplated hereby or thereby shall be consummated) and (b) all reasonable and documented out-of-pocket expenses incurred by any Lender Party, including the fees, charges and disbursements of any counsel for any Lender Party, in connection with the enforcement or protection of its rights in connection with the Loan Documents (including its rights under this Section) or the Loans, including all such out-of-pocket expenses incurred during any workout, restructuring or negotiations in respect of the Loans.

     (a) The Borrower shall indemnify each of the Lender Parties and their respective Related Parties (each such Person being called an “ Indemnitee ”) against, and hold each Indemnitee harmless from, any and all losses, claims, damages, liabilities and related expenses, including the reasonable and documented fees, charges and disbursements of counsel for any Indemnitee, incurred by or asserted against any Indemnitee arising out of, in connection with, or as a result of Article 103 the execution or delivery of any Loan Document or any other agreement or instrument contemplated hereby, the performance by the parties to the Loan Documents of their respective obligations thereunder or the consummation of the Transactions or any other transactions contemplated hereby, Article 104 any Loan or the use of the proceeds therefrom, or Article 105 any actual or prospective claim, litigation, investigation or proceeding relating to any of the foregoing, whether based on contract, tort or any other theory and regardless of whether any Indemnitee is a party thereto; provided that such indemnity shall not be available to any Indemnitee to the extent that such losses, claims, damages,

 
  57  

 


 

liabilities or related expenses resulted (x) from such Indemnitee’s gross negligence or willful misconduct, (y) pursuant to a dispute between Indemnitees and not predicated in any substantial manner on actions or failures to act by the Borrower or (z) solely in the case of any Affiliate of JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc. (but not JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc.), pursuant to a dispute involving such Affiliate arising solely in such Affiliate’s Related Transaction Capacity and not predicated in any substantial manner on the Loan Documents, the Other Loan Documents or any commitment letter or other agreement preliminary or incidental to the Loan Documents and Other Loan Documents. As used above, a matter is within the “ Related Transaction Capacity ” of an Affiliate of JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc. if, in taking or failing to take any action, such Affiliate was acting pursuant to its engagement by one of the parties to the Acquisition as financial advisor, and not pursuant to or related to the role of JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc. or any of their respective Affiliates as an Agent, Co-Lead Arranger and Joint Bookrunner, Lender or similar capacity with respect to the Loan Documents, the Other Loan Documents or any commitment letter or other agreement preliminary or incidental to the Loan Documents and Other Loan Documents.

     (b) To the extent that the Borrower fails to pay any amount required to be paid by it to the Administrative Agent or Mexican Administrative Agent under subsection Article 102 or (a) of this Section, each Lender severally agrees to pay to the Administrative Agent and/or Mexican Administrative Agent, as applicable, such Lender’s pro rata share (determined as of the time that the applicable unreimbursed expense or indemnity payment is sought) of such unpaid amount; provided that the unreimbursed expense or indemnified loss, claim, damage, liability or related expense, as the case may be, was incurred by or asserted against the Administrative Agent and/or the Mexican Administrative Agent, as the case may be, in their capacity as such. For purposes hereof, a Lender’s “ pro rata share ” shall be determined based on the proportion of the aggregate Dollar Amount of all Loans represented by the aggregate Dollar Amount of such Lender’s Loan or Loans at such time (or, if the Borrowing Dates have not occurred, of the aggregate Commitments represented by its Commitment or Commitments), all determined on the date on which such claim arose, as determined in the sole good faith discretion of such Agent.

     (c) To the extent permitted by applicable law, the Borrower shall not assert, and hereby waives, any claim against any Indemnitee, on any theory of liability, for special, indirect, consequential or punitive damages (as opposed to direct or actual damages) arising out of any failure of such Indemnitee to perform its obligations or undertakings in connection with, or as a result of, this Agreement or any agreement or instrument contemplated hereby, the Transactions, any Loan or the use of the proceeds thereof.

     (d) All amounts due under this Section shall be payable within ten Business Days after written demand therefor setting forth a reasonably detailed explanation as to the reason for any amounts.

     Section 9.04. Successors and Assigns . Article 106 The provisions of this Agreement shall be binding on and inure to the benefit of the parties hereto and their respective successors and assigns permitted hereby, except that the Borrower may not assign or otherwise transfer any of its rights or obligations hereunder without the prior written consent of each Lender (and any attempted assignment or transfer by the

 
  58  

 


 

Borrower without such consent shall be null and void). Nothing in this Agreement, expressed or implied, shall be construed to confer upon any Person (except the parties hereto, their respective successors and assigns permitted hereby and, to the extent expressly provided herein, the directors, officers, employees, agents or advisors of the Lender Parties) any legal or equitable right, remedy or claim under or by reason of this Agreement.

     (a) Any Lender may assign to one or more assignees all or a portion of its rights and obligations under this Agreement (including all or a portion of any Commitment it has at the time and any Loans at the time owing to it); provided that:

       (i) except in the case of an assignment to a Lender or an Affiliate of a Lender, each of the Borrower and the Administrative Agent must give their prior written consent to such assignment (which consent shall not be unreasonably withheld or delayed), provided that solely for purposes of this clause (b)(i), no collateralized loan obligation fund or similar Person that purchases or invests in bank loans or similar extensions of credit and that is managed by a Lender or any of such Lender’s other Affiliates shall be deemed to be an “Affiliate” of such Lender by virtue of such management;

       (ii) each partial assignment shall be made as an assignment of a proportionate part of all the assigning Lender’s rights and obligations under this Agreement; except that this clause (ii) shall not prohibit the assignment of a proportionate part of all the assigning Lender’s rights and obligations in respect of its (I) Dollar Loan Commitments or Dollar Loans or (II) Peso Loan Commitments or Peso Loans;

       (iii) unless each of the Borrower and the Administrative Agent otherwise consent, the amount of the Commitment or Loans of the assigning Lender subject to each such assignment (determined as of the date on which the relevant Assignment is delivered to the Administrative Agent) shall not be less than US$5,000,000 (or, in the case of Peso Loans, Ps. 50,000,000); provided that this clause (iii) shall not apply to an assignment to a Lender or an Affiliate of a Lender or an assignment of the entire remaining amount of the assigning Lender’s Commitment or Loans;

       (iv) the parties to each assignment shall execute and deliver to the Administrative Agent an Assignment, together with a processing and recordation fee of US$2,500 which shall be paid by the parties to such assignment; provided that only one such fee shall be due in respect of a simultaneous assignment to more than one Affiliate of a Lender;

       (v) each such assignee will be either a Mexican Bank or registered as a Foreign Financial Institution that is resident (or, if applicable, the main office of which is resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico, provided that such registration is required to avoid the imposition of Indemnified Taxes and Other Taxes covered by Section 2.14 in excess of the rate applicable to such a registered Foreign Financial Institution or it is otherwise agreed by such assignee that any amount payable by the Borrower under Section 2.14 to such assignee shall not be higher than the amount payable to an institution so registered.

 
  59  

 


 

       (vi) the assignee, if it shall not be a Lender, shall deliver to the Administrative Agent a completed Administrative Questionnaire;

provided that no consent of the Borrower otherwise required under this clause shall be required if an Event of Default is continuing at the time of such assignment. Subject to acceptance and recording thereof pursuant to subsection (c) of this Section, from and after the effective date specified in each Assignment the assignee thereunder shall be a party hereto and, to the extent of the interest assigned by such Assignment, have the rights and obligations of a Lender under this Agreement, and the assigning Lender thereunder shall, to the extent of the interest assigned by such Assignment, be released from its obligations under this Agreement (and, in the case of an Assignment covering all of the assigning Lender’s rights and obligations under this Agreement, such Lender shall cease to be a party hereto but shall continue to be entitled to the benefits of Sections 2.12, 2.13, 2.14 and 9.03). Any assignment or transfer by a Lender of rights or obligations under this Agreement that does not comply with this subsection shall be treated for purposes of this Agreement as a sale by such Lender of a participation in such rights and obligations in accordance with subsection (d) of this Section.

     (b) The Administrative Agent, acting for this purpose as an agent of the Borrower, shall maintain at one of its offices in New York City a copy of each Assignment delivered to it and a register for the recordation of the names and addresses of the Lenders, their respective Commitments and the principal amounts of the Loans owing to each Lender pursuant to the terms hereof from time to time (the “ Register ”). The entries in the Register shall be conclusive, absent manifest error, and the parties hereto may treat each Person whose name is recorded in the Register pursuant to the terms hereof as a Lender for all purposes of this Agreement, notwithstanding notice to the contrary. The Register shall be available for inspection by any party hereto at any reasonable time and from time to time upon reasonable prior notice.

     (c) Upon its receipt of a duly completed Assignment executed by an assigning Lender and an assignee, the assignee’s completed Administrative Questionnaire (unless the assignee shall already be a Lender hereunder), the processing and recordation fee referred to in subsection (a) of this Section and any written consent to such assignment required by subsection (a) of this Section, the Administrative Agent shall accept such Assignment and record the information contained therein in the Register. No assignment shall be effective for purposes of this Agreement unless it has been recorded in the Register as provided in this subsection.

     (d) Any Lender may, without the consent of the Borrower or any other Lender Party, sell participations to one or more banks or other entities (“ Participants ”) in all or a portion of such Lender’s rights and obligations under this Agreement (including all or a portion of its Commitments and the Loans owing to it); provided that Article 107 such Lender’s obligations under this Agreement shall remain unchanged, Article 108 such Lender shall remain solely responsible to the other parties hereto for the performance of such obligations and Article 109 the Borrower and the other Lender Parties shall continue to deal solely and directly with such Lender in connection with such Lender’s rights and obligations under this Agreement. Any agreement or instrument pursuant to which a Lender sells such a participation shall provide that such Lender shall retain the sole right to enforce the Loan Documents and to approve any amendment, modification or waiver of any provision of the Loan Documents; provided that such agreement or instrument may provide that such Lender will not, without the consent of the Participant, agree to

 
  60  

 


 

any amendment, modification or waiver described in the first proviso to Section 9.02(a) that affects such Participant. Subject to subsection (e) of this Section, each Participant shall be entitled to the benefits of Sections 2.12, 2.13, and 2.14 to the same extent as if it were a Lender and had acquired its interest by assignment pursuant to subsection (a) of this Section. To the extent permitted by law, each Participant also shall be entitled to the benefits of Section 9.08 as though it were a Lender, provided that such Participant agrees to be subject to Section 2.15(c) as though it were a Lender.

     (e) A Participant shall not be entitled to receive any greater payment under Section 2.12 or 2.14 than the applicable Lender would have been entitled to receive with respect to the participation sold to such Participant, unless the sale of the participation to such Participant is made with the Borrower’s prior written consent.

     (f) Any Lender may at any time pledge or assign a security interest in all or any portion of its rights under this Agreement to secure obligations of such Lender to a Federal Reserve Bank, any central bank, or any similar institution and this Section shall not apply to any such pledge or assignment of a security interest.

     Section 9.05. Survival . All covenants, agreements, representations and warranties made by the Borrower in the Loan Documents and in certificates or other instruments delivered in connection with or pursuant to the Loan Documents shall be considered to have been relied upon by the other parties hereto and shall, from the date made or entered, survive the execution and delivery of the Loan Documents and the making of any Loans and shall continue in full force and effect as long as any principal of or accrued interest on any Loan or any fee or other amount payable hereunder is outstanding and unpaid or any Commitment has not expired or terminated. The provisions of Sections 2.12, 2.13, 2.14, 9.03 and Article 8 shall survive and remain in full force and effect for two years from the date on which the Commitments have expired or terminated and the principal of and interest on each Loan have been paid in full.

     Section 9.06. Counterparts; Integration; Effectiveness . This Agreement may be executed in counterparts (and by different parties hereto on different counterparts), each of which shall constitute an original, but all of which when taken together shall constitute a single contract. From and after the Borrowing Dates, this Agreement, the other Loan Documents and any separate letter agreements with respect to fees payable to the Administrative Agent shall constitute the entire contract among the parties relating to the subject matter hereof and shall supersede any and all previous agreements and understandings, oral or written, relating to the subject matter hereof (except, in the case of commitment letters and similar agreements between the Borrower and one or more of the Agents and their affiliates executed solely for the accounts of the parties thereto). Except as provided in Section 4.01, this Agreement (a) will become effective when the Administrative Agent shall have signed this Agreement and received counterparts hereof that, when taken together, bear the signatures of each of the other parties hereto and (b) thereafter will be binding upon and inure to the benefit of the parties hereto and their respective successors and assigns. Delivery of an executed counterpart of a signature page of this Agreement by telecopy will be effective as delivery of a manually executed counterpart of this Agreement.

     Section 9.07. Severability . If any provision of any Loan Document is invalid, illegal or unenforceable in any jurisdiction then, to the fullest extent permitted by law, (c) such provision shall, as to such jurisdiction, be ineffective to the extent (but only to the

 
  61  

 


 

extent) of such invalidity, illegality or unenforceability, (d) the other provisions of the Loan Documents shall remain in full force and effect in such jurisdiction and shall be liberally construed in favor of the Lender Parties in order to carry out the intentions of the parties thereto as nearly as may be possible and (e) the invalidity, illegality or unenforceability of any such provision in any jurisdiction shall not affect the validity, legality or enforceability of such provision in any other jurisdiction.

     Section 9.08. Right of Set-off . If an Event of Default shall have occurred and be continuing, each Lender is authorized at any time and from time to time, to the fullest extent permitted by law, to set off and apply any and all deposits (general or special, time or demand, provisional or final) at any time held and other obligations at any time owing by such Lender to or for the credit or the account of the Borrower against any obligations of the Borrower due hereunder and held by such Lender, irrespective of whether or not such Lender shall have made any demand hereunder and although such obligations may be unmatured. The rights of each Lender under this Section are in addition to other rights and remedies (including other rights of setoff) that such Lender may have.

     Section 9.09. Governing Law; Jurisdiction; Consent to Service of Process . Article 110 This Agreement shall be construed in accordance with and governed by the law of the State of New York.

     (a) Each of the parties hereto hereby irrevocably and unconditionally submits, for itself, to the jurisdiction of the Supreme Court of the State of New York sitting in New York County and of the United States District Court of the Southern District of New York, and any relevant appellate court (each, a “ New York Court ”) and to the courts of its own corporate domicile in respect of actions brought against it as a defendant, in any action or proceeding arising out of or relating to any Loan Document, or for recognition or enforcement of any judgment, and each party hereto irrevocably and unconditionally agrees that all claims in respect of any such action or proceeding may be heard and determined in such courts. Each party hereto agrees that a final judgment in any such action or proceeding shall be conclusive and may be enforced in other jurisdictions by suit on the judgment or in any other manner provided by law.

     (b) The Borrower irrevocably and unconditionally waives, to the fullest extent it may legally and effectively do so, any objection that it may now or hereafter have to the laying of venue of any suit, action or proceeding arising out of or relating to any Loan Document in any court referred to in subsection (a) of this Section and any right to which it may be entitled on account of place of residence or domicile. Each party hereto irrevocably waives, to the fullest extent permitted by law, the defense of an inconvenient forum to the maintenance of any such suit, action or proceeding in any such court.

     (c) The Borrower hereby irrevocably designates, appoints, authorizes and empowers as its agent for service of process, CT Corporation System, at its offices currently located at 111 Eighth Avenue, 13th Floor, New York, NY 10011 (the “ Process Agent ”), to receive and forward on its behalf service of any and all process, notices or other documents that may be served in any suit, action or proceeding relating hereto in any New York Court (as defined in subsection (b) of this Section). The Borrower consents to process being served in any suit, action or proceeding of the nature referred to in this Section 9.09 by serving a copy thereof upon the Process Agent. Without prejudice to the foregoing, the Lenders agree that to the extent lawful and possible, written notice of said service upon the Process Agent shall also be mailed by registered or certified

 
  62  

 


 

airmail, postage prepaid, return receipt requested, to the Borrower at the address provided pursuant to Section 9.01. If said service upon the Process Agent shall not be possible or shall otherwise be impractical after reasonable efforts to effect the same, the Borrower consents to process being served in any suit, action or proceeding of the nature referred to in Section 9.09 by the mailing of a copy thereof by registered or certified airmail, postage prepaid, return receipt requested, to the address of the Borrower provided pursuant to Section 9.01, which service shall be effective 14 days after deposit in the United States Postal Service. The Borrower agrees that such service (1) shall be deemed in every respect effective service of process upon it in any such suit, action or proceeding and (2) shall, to the fullest extent permitted by law, be taken and held to be valid personal service upon and personal delivery to it. Without limitation of the foregoing, each party hereto irrevocably consents to service of process in the manner provided for notices in Section 9.01. Nothing in any Loan Document will affect the right of any party hereto to serve process in any other manner permitted by law.

     (d) To the extent that the Borrower has or hereafter may be entitled to claim or may acquire, for itself or any of its assets, any immunity from suit, jurisdiction of any court or from any legal process (whether through service or notice, attachment prior to judgment, attachment in aid of execution, or otherwise) with respect to itself or its property, it hereby irrevocably waives such immunity in respect of its obligations under the Loan Documents to the extent permitted by applicable law and, without limiting the generality of the foregoing, agrees that the waivers set forth in this Section shall be effective to the fullest extent now or hereafter permitted under the Foreign Sovereign Immunities Act of 1976 of the United States and are intended to be irrevocable for purposes of such Act.

     Section 9.10. WAIVER OF JURY TRIAL . EACH PARTY HERETO WAIVES, TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, ANY RIGHT IT MAY HAVE TO A TRIAL BY JURY IN ANY LEGAL PROCEEDING DIRECTLY OR INDIRECTLY ARISING OUT OF OR RELATING TO ANY LOAN DOCUMENT OR ANY TRANSACTION CONTEMPLATED THEREBY (WHETHER BASED ON CONTRACT, TORT OR ANY OTHER THEORY). EACH PARTY HERETO (A) CERTIFIES THAT NO REPRESENTATIVE, AGENT OR ATTORNEY OF ANY OTHER PARTY HAS REPRESENTED, EXPRESSLY OR OTHERWISE, THAT SUCH OTHER PARTY WOULD NOT, IN THE EVENT OF LITIGATION, SEEK TO ENFORCE THE FOREGOING WAIVER AND (B) ACKNOWLEDGES THAT IT AND THE OTHER PARTIES HERETO HAVE BEEN INDUCED TO ENTER INTO THIS AGREEMENT BY, AMONG OTHER THINGS, THE MUTUAL WAIVERS AND CERTIFICATIONS IN THIS SECTION.

     Section 9.11. Headings . Article and Section headings and the Table of Contents herein are for convenience of reference only, are not part of this Agreement and shall not affect the construction of, or be taken into consideration in interpreting, this Agreement.

     Section 9.12. Confidentiality . Each Lender Party agrees to maintain the confidentiality of the Information (as defined below), except that Information may be disclosed Article 111 to its and its Affiliates’ directors, officers, employees and agents, including accountants, legal counsel and other advisors strictly on a need to know basis (it being understood that the Persons to whom such disclosure is made will be informed of the confidential nature of such Information and will be instructed on and will agree to keep such Information confidential), Article 112 to the extent requested by any regulatory

 
  63  

 


 

authority, including the regulatory authority having jurisdiction over any Affiliate, Article 113 to the extent required by applicable laws or regulations, or by any subpoena or similar legal process, Article 114 to any other party to this Agreement, Article 115 in connection with the exercise of any remedy hereunder or any suit, action or proceeding relating to any Loan Document or the enforcement of any right thereunder, Article 116 subject to an agreement containing provisions substantially the same as those of this Section to any actual or prospective assignee of or Participant in any of its rights or obligations under this Agreement, Article 117 with the consent of the Borrower or Article 118 to the extent such Information either (a) becomes publicly available other than as a result of a breach of this Section or (b) becomes available to any Lender Party on a nonconfidential basis from a source other than the Borrower. For the purposes of this Section, “ Information ” means all information received from the Borrower relating to the Borrower or its business, other than any such information that is available to any Lender Party on a nonconfidential basis before disclosure by the Borrower.

 
  64  

 


 

     IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be duly executed by their respective authorized officers as of the day and year first above written.

BORROWER

COCA-COLA FEMSA, S.A. DE C.V.

By: /s/ Héctor Treviño Gutiérrez
Title: Chief Financial Officer

 
  65  

 


 

ADMINISTRATIVE AGENT

JPMORGAN CHASE BANK,
   as Administrative Agent

By: /s/ Linda M. Meyer
Title: Vice President

 
  66  

 


 

MEXICAN ADMINISTRATIVE AGENT

BANCO J.P. MORGAN, S.A.,
INSTITUCIÓN DE BANCA MÚLTIPLE,
J.P. MORGAN GRUPO FINANCIERO,
DIVISIÓN FIDUCIARIA, as Mexican
Administrative Agent

By: /s/ María Elisa Cornejo Mirabal
Title: Trustee Delegate

 
  67  

 


 

LENDERS

JPMORGAN CHASE BANK

By: /s/ Linda M. Meyer
Title: Vice President

 
  68  

 


 

MORGAN STANLEY SENIOR FUNDING, INC.

By: /s/ Lucy Galbraith
Title: Vice President

 
  69  

 


 

BANCO NACIONAL DE MÉXICO, S.A.,
INTEGRANTE DEL GRUPO FINANCIERO
BANAMEX

By: /s/ Leopoldo Amaya González
Title: Director de Finanzas Corporativas

By: /s/ Julio Alvarez
Title: Vice President

 
  70  

 


 

BBVA BANCOMER, S.A.
INSTITUCION DE BANCA MULTIPLE
GRUPO FINANCIERO BANCOMER,
SUCURSAL GRAN CAIMAN

By: /s/ Agustin de la Garza Vidaurri
Title: Attorney in Fact

By: /s/ Sergio del Rio Herrera
Title: Attorney in Fact

 
  71  

 


 

ING BANK, N.V. ACTING THROUGH
ITS CURACAO BRANCH

By: /s/ A.B. Rosaria
Title: Risk Manager

  By: /s/ A.C. Zulia
  Title: Vice President
Senior Manager
Transaction Processing

 
  72  

 


 

THE BANK OF NOVA SCOTIA

By: /s/ Robert D. Hirsh
Title: Representative

 
  73  

 


 

BNP PARIBAS PANAMA BRANCH

  By: /s/ Jorge Dixon
  Title: Vice President & Commercial Director

By: /s/ Leticia Sang
Title: Commercial Officer

 
  74  

 


 

COMERICA BANK

By: /s/ Myrna E. Fernandez-Lynch
Title: International Lending Officer

 
  75  

 


 

STANDARD CHARTERED BANK

By: /s/ Steve Aloupis
Title: Senior Vice President

By: /s/ Andrew Y. Ng
Title: Vice President

 
  76  

 


 

WACHOVIA BANK, NATIONAL
ASSOCIATION

By: /s/ J. Tyler Rollins
Title: Director

 
  77  

 


 

Exhibit 2.6


TERM LOAN AGREEMENT

dated as of

April 23, 2003

among

COCA-COLA FEMSA, S.A. DE C.V.

THE LENDERS PARTY HERETO

JPMORGAN CHASE BANK
as Administrative Agent

and

BANCO J.P. MORGAN, S.A.,
INSTITUCIÓN DE BANCA MÚLTIPLE, J.P. MORGAN GRUPO FINANCIERO,
DIVISIÓN FIDUCIARIA
as Mexican Administrative Agent

MORGAN STANLEY SENIOR FUNDING, INC.
Syndication Agent

J.P. MORGAN SECURITIES INC.
and
MORGAN STANLEY SENIOR FUNDING, INC.,
Co-Lead Arrangers and Joint Bookrunners

BANCO NACIONAL DE MÉXICO, S.A.,
BBVA BANCOMER,
ING BANK, N.V.,
Senior Arrangers


 
   

 


 

 
TABLE OF CONTENTS

P AGE
ARTICLE 1
D EFINITIONS
   
Section 1.01. Defined Terms 1
Section 1.02. Terms Generally 17
Section 1.03. Accounting Terms 18
 
ARTICLE 2
T HE C REDITS
   
Section 2.01. Commitments 18
Section 2.02. Loans, Notes and other Evidence of Loans 19
Section 2.03. Borrowing Request; Notice of Initial Peso Exchange Rate 20
Section 2.04. Funding of Loans 21
Section 2.05. Interest Period Elections 23
Section 2.06. Termination or Reduction of Commitments 24
Section 2.07. Payment at Maturity; Scheduled Amortization 24
Section 2.08. Prepayments 25
Section 2.09. Fees 26
Section 2.10. Interest 26
Section 2.11. Alternate Rate of Interest 27
Section 2.12. Increased Costs 28
Section 2.13. Break-Funding Payments 29
Section 2.14. Taxes 29
Section 2.15. Payments Generally; Pro Rata Treatment; Sharing of Set-offs 31
Section 2.16. Lender’s Obligation to Mitigate; Replacement of Lenders 33
Section 2.17. Judgment Currency 34
 
ARTICLE 3
R EPRESENTATIONS AND W ARRANTIES
   
Section 3.01. Organization; Powers 35
Section 3.02. Authorization; Enforceability 35
Section 3.03. Governmental Approvals; No Conflicts 35
Section 3.04. Financial Statements; No Material Adverse Change 35
Section 3.05. Properties 36
Section 3.06. Litigation and Environmental Matters 37
Section 3.07. Compliance with Laws and Agreements 37
Section 3.08. Investment and Holding Company Status 37
Section 3.09. Taxes 37
Section 3.10. Disclosure 38
Section 3.11. Pari Passu Status 38
Section 3.12. Subsidiaries 38
Section 3.13. Insurance 38
Section 3.14. Labor Matters 38

 

 
   

 


 

 
Section 3.15. Solvency 38
Section 3.16. Legal Form 38
 
ARTICLE 4
C ONDITIONS
   
Section 4.01. Effective Date 39
Section 4.02. Conditions To Borrowing 39
 
ARTICLE 5
A FFIRMATIVE C OVENANTS
   
Section 5.01. Financial Statements and Other Information 42
Section 5.02. Notice of Material Events 43
Section 5.03. Existence; Conduct of Business 44
Section 5.04. Payment of Obligations 44
Section 5.05. Maintenance of Properties 44
Section 5.06. Insurance 44
Section 5.07. Proper Records; Rights to Inspect and Appraise 44
Section 5.08. Compliance with Laws 45
Section 5.09. Use of Proceeds 45
Section 5.10. Further Assurances 45
Section 5.11. Covenants During Bridge Period 45
 
ARTICLE 6
N EGATIVE C OVENANTS
   
Section 6.01. Liens 45
Section 6.02. Fundamental Changes 46
Section 6.03. Transactions with Affiliates 47
Section 6.04. Restrictive Agreements 47
Section 6.05. Interest Expense Coverage Ratio 48
Section 6.06. Leverage Ratio 49
Section 6.07. Subsidiary Debt 49
 
ARTICLE 7
E VENTS O F D EFAULT
   
Section 7.01. Events Of Default 49
 
ARTICLE 8
T HE A GENTS
   
Section 8.01. Appointment and Authorization 52
Section 8.02. Rights and Powers as a Lender 52
Section 8.03. Limited Duties and Responsibilities 52
Section 8.04. Authority to Rely on Certain Writings, Statements and Advice 53
Section 8.05. Sub-Agents and Related Parties 53
Section 8.06. Resignation; Successor Administrative Agents 53
Section 8.07. Credit Decisions by Lenders 54

 

  ii  

 


 

 
ARTICLE 9
M ISCELLANEOUS
   
Section 9.01. Notices 54
Section 9.02. Waivers; Amendments 55
Section 9.03. Expenses; Indemnity; Damage Waiver 56
Section 9.04. Successors and Assigns 58
Section 9.05. Survival 60
Section 9.06. Counterparts; Integration; Effectiveness 60
Section 9.07. Severability 61
Section 9.08. Right of Set-off 61
Section 9.09. Governing Law; Jurisdiction; Consent to Service of Process 61
Section 9.10. WAIVER OF JURY TRIAL 62
Section 9.11. Headings 63
Section 9.12. Confidentiality 63

 

  iii  

 


 

SCHEDULES AND EXHIBITS:

Schedule 1.01A

-

Acquisition Documents

Schedule 1.01B

-

Initial Material Subsidiaries

Schedule 2.01

-

Commitments

Schedule 2.04

-

Deferred Funding Lenders

Schedule 3.03

-

Governmental Approvals

Schedule 3.06

-

Disclosed Matters

Schedule 3.12

-

Subsidiaries

Schedule 6.01

-

Existing Liens

Schedule 6.04

-

Existing Restrictions

     

Exhibit A

-

Form of Assignment

Exhibit B-1

-

Form of Dollar Tranche A Note

Exhibit B-2

-

Form of Dollar Tranche B Note

Exhibit B-3

-

Form of Peso Note

Exhibit C-1

-

Form of Opinion of New York Counsel to the Borrower

Exhibit C-2

-

Form of Opinion of Mexican Counsel to the Borrower

Exhibit D-1

-

Form of Opinion of New York Counsel to the Agents

Exhibit D-2

-

Form of Opinion of Mexican Counsel to the Agents

Exhibit E-1

-

Form of Borrowing Request

Exhibit E-2

-

Form of Interest Period Election Notice

 

  iv  

 


 

     TERM LOAN AGREEMENT dated as of April 23, 2003 among COCA-COLA FEMSA, S.A. DE C.V., the LENDERS party hereto, BANCO J.P. MORGAN, S.A., INSTITUCIÓN DE BANCA MÚLTIPLE, J.P. MORGAN GRUPO FINANCIERO, DIVISIÓN FIDUCIARIA, as Mexican Administrative Agent, and JPMORGAN CHASE BANK, as Administrative Agent.

RECITALS

     The Borrower proposes to acquire all of the outstanding capital stock of Panamco (as defined below) pursuant to a merger of a wholly-owned Subsidiary of the Borrower with and into Panamco, and desires to borrow funds under this Agreement to finance such acquisition and for the other purposes set forth herein. The Lenders are willing to make loans hereunder on the terms and subject to the conditions set forth herein. The parties hereto therefore agree as follows:

ARTICLE 1
D EFINITIONS

     Section 1.01. Defined Terms . As used in this Agreement, the following terms have the meanings specified below:

     “ Acquisition ” means the merger between Panamco and a wholly-owned Subsidiary of the Borrower, all pursuant to the Acquisition Documents.

     “ Acquisition Date ” has the meaning set forth in Section 2.04(c).

     “ Acquisition Documents ” means the Merger Agreement and other documents specified in Schedule 1.01A.

     “ Adjusted LIBO Rate ” means, for any Interest Period, an interest rate per annum (rounded upwards, if necessary, to the next 0.01%) equal to (a) the LIBO Rate for such Interest Period multiplied by (b) the Statutory Reserve Adjustment in effect on the date of the determination.

     “ Administrative Agent ” means JPMorgan Chase Bank, in its capacity as administrative agent under the Loan Documents, and its successors in such capacity.


     “ Administrative Questionnaire ” means an Administrative Questionnaire in a form supplied by the Administrative Agent.

     “ Affected Facility ” has the meaning set forth in Section 2.04(b).

     “ Affiliate ” means, with respect to a specified Person, another Person that directly, or indirectly through one or more intermediaries, Controls or is Controlled by or is under common Control with such specified Person. “ Control ” means possession, directly or indirectly, of the power to direct or cause the direction of the management or policies of a Person, whether through the ability to exercise voting power, by contract or otherwise. “ Controlling ” and “ Controlled ” have meanings correlative thereto.

 
   

 


 

     “ Agents ” means the Administrative Agent, the Mexican Administrative Agent and the Syndication Agent.

     “ Alternate Rate ” has the meaning set forth in Section 2.11(b).

     “ Alternate Rate Loan ” means, at any time, any Loan that is bearing interest at a rate based upon the Alternate Rate at such time.

     “ Attributable Debt ” in respect of a Sale and Leaseback Transaction means, at any date, the present value of the obligation of the lessee for net rental payments during the remaining term of the lease included in such Sale and Leaseback Transaction including any period for which such lease has been extended or may, at the option of the lessor, be extended. Such present value shall be calculated using a discount rate equal to the rate of interest implicit in such transaction, determined in accordance with GAAP.

     “ Applicable GAAP ” has the meaning set forth in Section 1.03.

     “ Applicable Margin ” means (as used below, the “Third Anniversary” and “Fourth Anniversary” means the third or fourth anniversary, respectively, of the relevant Borrowing Date for Loans of such Tranche) (a) with respect to any Dollar Loan for any day, the rate per annum set forth below under the caption “LIBO Rate Margin” opposite the period in which such day occurs and (b) with respect to any Peso Loan for any day, the rate per annum set forth below under the caption “TIIE Rate Margin” opposite the period in which such day occurs:

Period
   LIBO Rate
Margin

   TIIE Rate
Margin

         
Relevant Borrowing Date through Third Anniversary   0.85%   0.45%
Third Anniversary through Fourth Anniversary   0.95%   0.50%
Fourth Anniversary and thereafter   1.05%   0.55%

     “ Asset Amount ” has the meaning set forth in Section 6.04.

     “ Asset Swap ” means any sale, transfer, lease or other disposition by the Borrower or any of its Subsidiaries of any asset or assets, including any Equity Interest owned by the Borrower or any of its Subsidiaries, in which the consideration received for such asset or assets are in the form of Distribution Assets.

     “ Assignment ” means an assignment and assumption agreement entered into by a Lender and an assignee (with the consent of any party whose consent is required by Section 9.04), and accepted by the Administrative Agent, in the form of Exhibit A or any other form approved by the Administrative Agent.

     “ Borrower ” means Coca-Cola Femsa, S.A. de C.V., a sociedad anónima de capital variable organized under the laws of Mexico.

     “ Borrowing ” means Loans of the same Tranche made on the same day and as to which the same Interest Period is in effect.

 
  2  

 


 

     “ Borrowing Dates ” means the Dollar Borrowing Date and the Peso Borrowing Date; and the “relevant Borrowing Date” means, for the Dollar Loans, the Dollar Borrowing Date and, for the Peso Loans, the Peso Borrowing Date.

     “ Borrowing Request ” has the meaning set forth in Section 2.03.

     “ Bridge Loans ” means the loans made pursuant to the Other Loan Agreement.

     “ Bridge Period ” means the period from and including the date of the Other Loan Agreement to and including the first date on which the Bridge Loans and all interest due with respect to such Bridge Loans shall have been repaid in full and the commitments under the Other Loan Agreement shall have expired or been terminated.

     “ Business Day ” means any day that is not a Saturday, Sunday, or other day on which commercial banks in New York City or Mexico City are authorized or required by law to remain closed.

     “ Capital Lease Obligations ” of any Person means obligations of such Person to pay rent or other amounts under any lease of (or other arrangement conveying the right to use) real or personal property, or a combination thereof, which obligations are required under Applicable GAAP to be classified and accounted for as capital leases on a balance sheet of such Person (including without limitation any such obligation arising under a Sale and Leaseback Transaction). The amount of such obligations will be the capitalized amount thereof determined in accordance with Applicable GAAP.

     “ Change in Control ” means the occurrence of either of the following:

       (i) during the Bridge Period, any “Change of Control” as defined in the Other Loan Agreement on the date hereof (without giving effect to any amendment or modification thereof not consented to in writing by the Required Lenders under this Agreement pursuant to Section 9.02(b)); or

       (ii) the failure by The Coca-Cola Company at any time after the end of the Bridge Period to own, directly or indirectly, beneficially and of record, ordinary shares of capital stock of the Borrower representing at least 25% of the voting power of all issued and outstanding capital stock of all classes of capital stock of the Borrower (exclusive of any matters as to which (x) class voting rights exist and (y) holders of a class of shares of the Borrower may exercise limited voting rights).

     “ Change in Law ” means (a) the adoption of any law, rule or regulation after the date of this Agreement (including circulars or other rules issued by any Governmental Authority of Mexico), (b) any change in any law, rule or regulation or in the interpretation or application thereof by any relevant Governmental Authority after such date or (c) compliance by any Lender (or, for purposes of Section 2.12(b), by any lending office of such Lender or by such Lender’s holding company, if any) with any request, guideline or directive (whether or not having the force of law) of any Governmental Authority made or issued after such date.

 
  3  

 


 

     “ CNBV ” means the National Banking and Securities Commission ( Comisión Nacional Bancaria y de Valores ) of Mexico or any entity succeeding to any or all of its functions.

     “ Coca-Cola Facility ” means a liquidity facility extended by The Coca-Cola Company and/or any of its Subsidiaries to the Borrower and/or one or more of its Subsidiaries the proceeds of which shall be used for ongoing working capital, general corporate and related purposes, and the aggregate principal amount of which shall not exceed US$250,000,000.

     “ Commitment ” means a Tranche A Commitment, Tranche B Commitment or Peso Loan Commitment, or any combination thereof (as the context requires).

     “ Consolidated EBITDA ” means, for any period, EBITDA of the Borrower and its Subsidiaries for such period; provided that “ Consolidated EBITDA ” (i) for the fiscal quarters ended June 30, 2002, September 30, 2002 and December 31, 2002 shall be deemed to be US$249,657,504, US$199,780,002 and US$220,686,730, respectively, (ii) for the fiscal quarter ended March 31, 2003 shall be deemed to be the sum of (A) EBITDA of the Borrower and its consolidated Subsidiaries plus (B) EBITDA of Panamco and its consolidated Subsidiaries, each determined for such financial quarter in accordance with Applicable GAAP and (iii) for the fiscal quarter ended June 30, 2003 shall be deemed to be the sum of (A) EBITDA of the Borrower and its consolidated Subsidiaries plus (B) EBITDA of Panamco and its consolidated Subsidiaries from April 1, 2003 through the Acquisition Date, each determined for such financial quarter in accordance with Applicable GAAP.

     “ Consolidated Interest Expense ” means, for any period, Interest Expense of the Borrower and its Subsidiaries for such period; provided that “ Consolidated Interest Expense ” (i) for the fiscal quarters ended June 30, 2002, September 30, 2002 and December 31, 2002 shall be deemed to be US$30,729,849, US$27,921,840 and US$28,968,628, respectively, (ii) for the fiscal quarter ended March 31, 2003 shall be deemed to be the sum of (A) the Interest Expense of the Borrower and its consolidated Subsidiaries for such fiscal quarter plus (B) the Interest Expense of Panamco and its consolidated Subsidiaries for such fiscal quarter, and (iii) for the fiscal quarter ended June 30, 2003 shall be deemed to be the sum of (A) the Interest Expense of the Borrower and its consolidated Subsidiaries for such fiscal quarter plus (B) the Interest Expense of Panamco and its consolidated Subsidiaries from April 1, 2003 through the Acquisition Date.

     “ Consolidated Tangible Assets ” means at any time the total assets appearing on a consolidated balance sheet of the Borrower and its Subsidiaries less intangible assets appearing on such balance sheet, all determined on a consolidated basis at such time in accordance with Mexican GAAP.

     “ Debt ” of any Person means, without duplication, (a) all obligations of such Person for borrowed money or with respect to advances of any kind, (b) all obligations of such Person evidenced by bonds, debentures, notes or similar instruments, (c) all obligations of such Person in respect of the deferred purchase price of property or services (excluding current trade payables or accounts payable incurred in the ordinary course of business), (d) all Debt of other Persons secured by any Lien on property owned or acquired by such Person, whether or not the Debt secured thereby has been assumed,

 
  4  

 


 

(e) all Guarantees including an aval by such Person of Debt of other Persons, (f) all Capital Lease Obligations of such Person, (g) all Derivatives Obligations of such Person (determined, where applicable, at the net termination value thereof and giving effect to contractually permitted netting with the relevant counterparty), (h) all non-contingent obligations of such Person as an account party in respect of letters of credit and letters of guaranty and (i) all obligations, contingent or otherwise, of such Person in respect of bankers’ acceptances.

     “ Default ” means any event or condition which constitutes an Event of Default or which upon notice, lapse of time or both would, unless cured or waived, become an Event of Default.

     “ Deferred Funding Amount ” and “ Deferred Funding Lender ” each have the respective meaning set forth in Section 2.04(b).

     “ Derivatives Obligations ” of any Person means all obligations of such Person in respect of any rate swap transaction, basis swap, forward rate transaction, commodity swap, commodity option, equity or equity index swap, equity or equity index option, bond option, interest rate option, derivatives transactions with respect to foreign currency exchange, cap transaction, floor transaction, collar transaction, currency swap transaction, cross-currency rate swap transaction, currency option or any other similar transaction (including any option with respect to any of the foregoing transactions) or any combination of the foregoing transactions, including without limitation obligations under any Synthetic Purchase Agreement; provided that in no event shall the term “Derivative Obligations” include any swap, option or similar transaction relating to the price of aluminum or other commodities used in the business of the Borrower and its Subsidiaries entered into in the ordinary course of business of such Person or Persons and not for speculative purposes.

     “ Disclosed Matters ” means the matters disclosed in Schedule 3.06.

     “ Distribution Assets ” means the assets consisting of brands, routes, territories or distribution rights with respect to the distribution or sale of soft drinks, beer, juices, water and other beverages, together with related assets for production and distribution in such routes or territories, including Equity Interests in any Person all or substantially all of whose assets consist of the foregoing, provided that immediately after giving effect to any such acquisition of Equity Interests, such Person is a Subsidiary of the Borrower.

     “ Dollar Amount ” means, at any time, for any Lender and with respect to any determination required hereunder:

       (i) with respect to any Dollar Commitment or Peso Commitment of such Lender, the respective Dollar amount thereof as set forth on Schedule 2.01 or in the Assignment pursuant to which such Dollar Commitment or Peso Commitment (or portion thereof) has been assigned under Section 9.04

       (ii) with respect to any Dollar Loan, the principal amount of such Dollar Loan then outstanding; and

 
  5  

 


 

       (iii) with respect to any Peso Loan, the Dollar equivalent of the principal amount thereof then outstanding, determined using the Peso Spot Rate at the time of such determination.

     “ Dollar Borrowing Date ” has the meaning set forth in Section 4.02.

     “ Dollar Loan ” means any Tranche A Loan or Tranche B Loan.

     “ Dollar Loan Commitments ” means any Tranche A Commitment or Tranche B Commitment.

     “ Dollars ”, “ $ ” or “ US$ ” means the lawful money of the United States.

     “ EBITDA ” means, for any period and for any Person, the sum of: (a) operating income of such Person and its Subsidiaries for such period plus (b) only to the extent deducted in determining such operating income for such period, (x) depreciation and amortization of such Person and its Subsidiaries for such period, all as determined in accordance with Applicable GAAP, and (y) all other non-cash items of such Person and its Subsidiaries reducing such operating income for such period (not including any such non-cash charges in such period that reflect cash expenses paid or to be paid in any other period).

     “ EDC ” means Export Development Canada.

     “ Effective Date ” means the date on which each of the conditions specified in Section 4.01 is satisfied (or waived in accordance with Section 9.02).

     “ Environmental Laws ” means all laws, rules, regulations, codes, ordinances, technical standards ( normas técnicas ), orders, decrees, judgments, injunctions, notices or binding agreements issued, promulgated or entered into by any Governmental Authority, relating in any way to the environment, the preservation or reclamation of natural resources, the management, release or threatened release of any Hazardous Material or health and safety matters.

     “ Environmental Liability ” means any liability, contingent or otherwise (including any liability for damages, costs of remediation, fines, penalties or indemnities), of the Borrower or any of its Subsidiaries directly or indirectly resulting from or based on (a) violation of any Environmental Law, (b) the generation, use, handling, transportation, storage, treatment or disposal of any Hazardous Material, (c) exposure to any Hazardous Material, (d) the release or threatened release of any Hazardous Material into the environment or (e) any contract, agreement or other consensual arrangement pursuant to which liability is assumed or imposed with respect to any of the foregoing.

     “ Equity Interests ” means (i) shares of capital stock, partnership interests, membership interests in a limited liability company, beneficial interests in a trust or other equity ownership interests in a Person or (ii) any warrants, options, convertible bonds or other rights to acquire such shares or interests.

     “ Events of Default ” has the meaning specified in Article 7.

 
  6  

 


 

     “ Excluded Taxes ” means, with respect to any Lender Party or other recipient of a payment made by or on account of any obligation of the Borrower under any Loan Document (a) Taxes imposed on (or measured by) its net income or net profits by the jurisdiction (or any subdivision thereof or therein) under the laws of which such recipient is organized or in which its principal office is located or, in the case of any Lender, in which its applicable lending office is located, (b) Taxes imposed as a result of the failure of such Lender Party’s representation in Section 2.14(e) (or in the case of EDC, Section 2.14(h)) to be accurate as of the date as of which it is made and (c) Taxes imposed as a result of a failure of such Lender Party (other than a Lender Party that is a Mexican Bank) to comply with its obligations set forth in Section 2.14(f), subject to the exceptions and limitations provided therein; provided that (i) in the case of clauses (b) and (c) above, Excluded Taxes shall only be deemed to include withholdings or deductions payable by the Borrower in respect of payments hereunder, in excess of a rate equal to the rate applicable if there had been no such failure by such Lender Party under Section 2.14(e) or Section 2.14(f), as applicable, and (ii) in the case of EDC, Excluded Taxes shall include any amounts in excess of what would be payable to EDC if it were a Foreign Financial Institution.

     “ Federal Funds Effective Rate ” means, for any day, the weighted average (rounded upwards, if necessary, to the next 0.01%) of the rates on overnight Federal funds transactions with members of the Federal Reserve System arranged by Federal funds brokers, as published on the next succeeding Business Day by the Federal Reserve Bank of New York, or, if such rate is not so published on such Business Day, the average (rounded upwards, if necessary, to the next 0.01%) of the quotations for such day for such transactions received by the Administrative Agent from three Federal funds brokers of recognized standing selected by it.

     “ Federal Reserve Board ” means the Board of Governors of the Federal Reserve System of the United States.

     “ FEMSA ” means Fomento Económico Mexicano, S.A. de C.V., a sociedad anónima de capital variable organized under the laws of Mexico.

     “ Financial Officer ” means the chief financial officer, principal accounting officer, treasurer or controller of the Borrower.

     “ Financing Transactions ” means (a) the Loan Transactions and (b) the Other Debt Refinancings.

     “ Fiscal Quarter ” means a fiscal quarter of the Borrower.

     “ Fiscal Year ” means a fiscal year of the Borrower.

     “ Foreign Financial Institution ” means an institution registered as a foreign financial institution with the Ministry of Finance in the registry referred to in Article 197 of Mexico’s Income Tax Law and any successor provision thereof, for purposes of fracción I, inciso a), subinciso 1 , of Article 195 of Mexico’s Income Tax Law.

     “ Foreign Joint Venture ” has the meaning set forth in Section 6.04.

 
  7  

 


 

     “ Governmental Authority ” means the executive, legislative and judicial branches of power of Mexico or any political subdivision thereof, the government of Mexico or any political subdivision thereof, or the government of any other nation or any political subdivision thereof, whether state or local, and any agency, authority, instrumentality, regulatory body, court, central bank or other entity exercising executive, legislative, judicial, taxing, regulatory or administrative powers or functions of or pertaining to government (including, without limitation, the United States Federal Reserve Board, Banco de México , the CNBV and IPAB).

     “ Guarantee ” by any Person (the “ Guaranteeing Person ”) means any obligation, contingent or otherwise, of the Guaranteeing Person guaranteeing any Debt of any other Person (the “ Primary Obligor ”) in any manner, whether directly or indirectly, and including an aval and any obligation of the Guaranteeing Person, direct or indirect, (a) to purchase or pay (or advance or supply funds for the purchase or payment of) such Debt or to purchase (or advance or supply funds for the purchase of) any security for the payment thereof, (b) to purchase or lease property, securities or services for the purpose of assuring the owner of such Debt of the payment thereof, (c) pursuant to a contract of such Guaranteeing Person, to maintain working capital, equity capital or any other financial statement condition or liquidity of the Primary Obligor so as to enable the Primary Obligor to pay such Debt or (d) as an account party in respect of any letter of credit or letter of guaranty issued to support such Debt; provided that the term “Guarantee” shall not include endorsements for collection or deposit in the ordinary course of business.

     “ Hazardous Materials ” means all explosive or radioactive substances or wastes and all hazardous or toxic substances, wastes or other pollutants, including petroleum or petroleum distillates, asbestos or asbestos-containing materials, polychlorinated biphenyls, radon gas, infectious or medical wastes and all other substances or wastes of any nature regulated pursuant to any Environmental Law.

     “ IMSS ” means the Instituto Mexicano del Seguro Social .

     “ Indemnified Taxes ” means all Taxes imposed by Mexico or any other jurisdiction (or any subdivision thereof or therein) from which or through which any payment is made or deemed made (for tax purposes) by the Borrower under the Loan Documents, except Excluded Taxes.

     “ INFONAVIT ” means the Instituto del Fondo Nacional de la Vivienda para los Trabajadores of Mexico.

     “ Information Memorandum ” means the Confidential Information Memorandum dated January, 2003 relating to the Borrower and the Transactions.

     “ Initial Peso Exchange Rate ” has the meaning set forth in Section 2.03(b).

     “ Interest and Currency Hedges ” means agreements, however documented, entered into with the purpose of hedging interest rate or currency risk with respect to Debt for borrowed money of the Borrower and its Subsidiaries, and not for speculative purposes.

 
  8  

 


 

     “ Interest Expense ” means, for any period and for any Person, an amount equal to the interest expense (including deemed interest expense in respect of Capital Lease Obligations) of such Person and its Subsidiaries for such period, including fees or other similar amounts paid in connection with or in addition to interest and interest paid in respect of factoring or equivalent arrangements even if not reflected on a Person’s balance sheet or financial statements, determined on a consolidated basis in accordance with Applicable GAAP.

     “ Interest Period ” means:

     (a) with respect to any Borrowing of Dollar Loans, (I) in the case of the first such Interest Period, the period beginning on the Dollar Borrowing Date and ending on the numerically corresponding date in the first, third or sixth calendar month thereafter and (II) in the case of each succeeding such Interest Period, the period beginning on the last day of the preceding Interest Period and ending on the numerically corresponding date in the first, third or sixth calendar month thereafter (or such other period, not longer than six months, as the Borrower and Administrative Agent may agree in order to facilitate orderly prepayment of the Loans), in each case as specified by the Borrower in the applicable Borrowing Request or Interest Period Election with respect to such Borrowing of Dollar Loans; provided that prior to the 90 th day after the Dollar Borrowing Date, the Borrower shall select Interest Periods for Dollar Loans of one or two weeks or one month as agreed with the Administrative Agent, and provided further that:

       (i) if any Interest Period would end on a day other than a LIBO Business Day, such Interest Period shall (subject to clause (iii) below) be extended to the next succeeding LIBO Business Day unless (in the case of an Interest Period for Dollar Loans of one, three or six months (a “ monthly Interest Period ”)) such next succeeding LIBO Business Day would fall in the next calendar month, in which case such monthly Interest Period shall end on the next preceding LIBO Business Day;

       (ii) any monthly Interest Period that commences on the last LIBO Business Day of a calendar month (or on a day for which there is no numerically corresponding day in the last calendar month of such monthly Interest Period) shall (subject to clause (iv) below) end on the last LIBO Business Day of the last calendar month of such Interest Period;

       (iii) if any Interest Period with respect to a Tranche B Loan includes a date on which a scheduled payment of principal of Tranche B Loans is required to be made under Section 2.07(b) but does not end on such date, then (x) the principal amount of each Loan or portion thereof required to be repaid on such date shall have an Interest Period ending on such date and (y) the remainder (if any) of each such Loan shall have an Interest Period determined as set forth above; and

       (iv) any Interest Period for Tranche A Loans or Tranche B Loans that would otherwise end after the Tranche A Maturity Date or Tranche B Maturity Date, as applicable, shall end on the Tranche A Maturity Date or Tranche B Maturity Date, as applicable.

 
  9  

 


 

     (b) with respect to any Borrowing of Peso Loans, (I) in the case of the first such Interest Period, the period beginning on the Peso Borrowing Date and ending on the 28th day thereafter and (II) in the case of each succeeding such Interest Period, the period beginning on the last day of the preceding Interest Period and ending on the 28th day thereafter (or such other period as the Borrower and Administrative Agent (in consultation with the Mexican Administrative Agent) may agree in order to facilitate orderly prepayment of the Loans), as specified by the Borrower in the applicable Borrowing Request or Interest Period Election with respect to such Borrowing of Peso Loans; provided that:

       (i) if any such Interest Period would end on a day other than a Peso Business Day, such Interest Period shall (subject to clause (ii) below) be extended to the next succeeding Peso Business Day;

       (ii) any such Interest Period that commences on the last Peso Business Day of a calendar month (or on a day for which there is no numerically corresponding day in the last calendar month of such Interest Period) shall (subject to clause (iv) below) end on the last Peso Business Day of the last calendar month of such Interest Period;

       (iii) if any such Interest Period includes a date on which a scheduled payment of principal of Peso Loans is required to be made under Section 2.07(c) but does not end on such date, then (x) the principal amount of each Loan or portion thereof required to be repaid on such date shall have an Interest Period ending on such date and (y) the remainder (if any) of each such Loan shall have an Interest Period determined as set forth above; and

       (iv) any Interest Period for Peso Loans that would otherwise end after the Peso Loan Maturity Date shall end on the Peso Loan Maturity Date.

     “ Interest Period Election ” has the meaning set forth in Section 2.05(b).

     “ Investment ” by any Person (the “ Investor ”) in or with respect to any other Person means any investment by the Investor in such other Person, including without limitation through the acquisition or holding of any Equity Interest in or evidence of indebtedness or other security (including any option, warrant or other right to acquire any of the foregoing) of such other Person, or the making or holding of any loan or advance to or the Guarantee of any obligations of, such other Person.

     “ IPAB ” means the Instituto para la Protección al Ahorro Bancario of Mexico.

     “ Joint Venture Investment Event ” has the meaning set forth in Section 6.04.

     “ KOF Companies ” means the Borrower and its Subsidiaries.

     “ Lender Parties ” means the Lenders, the Administrative Agent and the Mexican Administrative Agent.

     “ Lenders ” means the Persons listed on Schedule 2.01 and any other Person that shall have become a party hereto pursuant to an Assignment, other than any such Person that ceases to be a party hereto pursuant to an Assignment.

 
  10  

 


 

     “ Leverage Ratio ” means, on any day, the ratio of (a) Total Debt as of such day to (b) Consolidated EBITDA for the period of four consecutive Fiscal Quarters ended on such day (or, if such day is not the last day of a Fiscal Quarter, ended on the last day of the Fiscal Quarter most recently ended before such day).

     “ LIBO Adjusted Business Day ” means any day (i) that is not a Saturday, Sunday, or other day on which commercial banks in New York City are authorized or required by law to remain closed and (ii) on which banks are open for dealings in Dollar deposits in the London interbank market.

     “ LIBO Business Day ” means any Business Day on which banks are open for dealings in Dollar deposits in the London interbank market.

     “ LIBO Rate ” means, with respect to any Borrowing for any Interest Period, (i) the rate appearing on Page 3750 of the Dow Jones Market Service (or on any successor or substitute page of such Service, or any successor to or substitute for such Service, providing rate quotations comparable to those currently provided on such page of such Service, as determined by the Administrative Agent from time to time for purposes of providing quotations of interest rates applicable to Dollar deposits in the London interbank market) (“ Page 3750 ”) at approximately 11:00 a.m., London time, two LIBO Adjusted Business Days before the beginning of such Interest Period, as the rate for Dollar deposits with a maturity most nearly comparable to such Interest Period or (ii) if such rate does not appear on Page 3750 for any relevant Interest Period, the LIBO Rate shall be the interest rate per annum determined by the Administrative Agent to be equal to the arithmetic mean (rounded upward, if necessary, to the nearest 0.01%) of the rates per annum for Dollar deposits which appear on the Reuters Screen LIBO Page at or about 11:00 a.m., London time, on the second LIBO Adjusted Business Day prior to the first day of such Interest Period for a period equal to (or, if there is no equal, then most nearly equal to) such Interest Period. If no such rate appears on Page 3750 or on the Reuters Screen LIBO Page for any relevant Interest Period, the LIBO Rate for such Interest Period shall be the average (rounded upward, if necessary, to the next higher 0.01%) of the rates per annum at which deposits in Dollars in a principal amount of US$5,000,000 are offered by four major banks in the London interbank market (selected by the Administrative Agent after consultation with the Borrower) to JPMorgan Chase Bank in the London interbank market at approximately 11:00 a.m., London time, two LIBO Adjusted Business Days before the first day of such Interest Period and for a period of time most nearly comparable to such Interest Period.

     “ Lien ” means, with respect to any asset, (a) any mortgage, deed of trust, lien, pledge, hypothecation, encumbrance, charge or security interest in, on or of such asset, (b) the interest of a vendor or a lessor under any conditional sale agreement, capital lease or title retention agreement (or any financing lease having substantially the same economic effect as any of the foregoing) relating to such asset and (c) in the case of securities, any purchase option, call or similar right of a third party with respect to such securities.

     “ Loans ” means the loans made by the Lenders to the Borrower pursuant to Section 2.01.

     “ Loan Documents ” means this Agreement and the Notes.

 
  11  

 


 

     “ Loan Transactions ” means the execution, delivery and performance by the Borrower of the Loan Documents, the borrowing of Loans and the use of the proceeds thereof.

     “ Long-Term Debt Rating ” means the foreign currency rating assigned by S&P or Moody’s (as applicable) of the Borrower’s long-term senior unsecured debt.

     “ Material Adverse Change ” means any event, change, circumstance or effect that has or could reasonably be expected to have a material adverse effect on (a) the business, results of operations or financial condition of the KOF Companies taken as a whole, since September 30, 2002, (b) the ability of the Borrower to perform its obligations under the Loan Documents, since September 30, 2002, or (c) the rights of Lenders under the Loan Documents, provided , however , that any event, change, circumstance or effect, to the extent (i) resulting from any change in U.S. or Mexican generally accepted accounting principles or official interpretations thereof after December 22, 2002 that apply to the KOF Companies, (ii) resulting from a downturn in the economy or business conditions in general in any country in which the Borrower or Panamco or any of their subsidiaries do business and not specifically relating to the KOF Companies or (iii) resulting from the public announcement of the Acquisition, shall be excluded in determining whether a Material Adverse Change has occurred; and provided further that in the case of Panamco’s business, financial condition and results of operations in Venezuela, all of the foregoing shall be determined in accordance with the provisions of Schedule 3.07A of the Merger Agreement (other than (b)(ii) to the extent it relates to exchange controls or (b)(iii)).

     “ Material Adverse Effect ” means a material adverse effect on (a) the business, results of operations, or financial condition of the KOF Companies taken as a whole, (b) the ability of the Borrower to perform its obligations under the Loan Documents or (c) the rights and remedies available to any Lender Party under the Loan Documents.

     “ Material Debt ” means Debt (other than obligations in respect of the Loans) of any one or more KOF Companies in an aggregate principal amount exceeding US$30,000,000 (or its equivalent in any other currency).

     “ Material Subsidiary ” means (i) prior to the first date on which financial statements are delivered pursuant to clause (a) or (b) under Section 5.01, the Persons listed on Schedule 1.01B hereto and (ii) at any time from and after such first date, any Subsidiary of the Borrower the total assets or total EBITDA of which (determined, in the case of any such Subsidiary that has Subsidiaries, on a consolidated basis for such Subsidiary and its Subsidiaries) are at least 10% of the consolidated total assets of the Borrower and its consolidated Subsidiaries or 10% of Consolidated EBITDA, respectively, in each case as reflected in the financial statements of the Borrower then most recently delivered to the Lenders pursuant to clause (a) or (b) under Section 5.01; provided that solely for purposes of clauses (h) and (i) of Section 7.01, “Material Subsidiary” shall include any group of Subsidiaries of the Borrower with respect to which any relevant event or condition of the type specified in such clause shall have occurred and be continuing, if such Subsidiaries taken together would constitute a “Material Subsidiary” as defined above.

     “ Merger Agreement ” means the merger agreement between the Borrower and Panamco dated December 22, 2002.

 
  12  

 


 

     “ Mexican Administrative Agent ” means Banco J.P. Morgan, S.A., Institución de Banca Múltiple, J.P. Morgan Grupo Financiero, División Fiduciaria, in its capacity as administrative agent for the Lenders with respect to Peso Loans and its successors in such capacity.

     “ Mexican Bank ” shall be a bank organized pursuant to the laws of Mexico and authorized to conduct banking activities in Mexico by the Ministry of Finance.

     “ Mexican GAAP ” has the meaning set forth in Section 1.03.

     “ Mexico ” means the United Mexican States.

     “ Ministry of Finance ” means the Secretaría de Hacienda y Crédito Público of Mexico.

     “ Moody’s ” means Moody’s Investors Service, Inc.

     “ Note ” has the meaning set forth in Section 2.02(a).

     “ Other Debt Refinancings ” means the refinancing of (i) approximately US$270,500,000 outstanding amount of loans under Panamco’s existing bank term loans and (ii) all or a portion of US$156,500,000 of Debt of certain Subsidiaries of Panamco.

     “ Other Debt Refinancings Loan ” means, for any Lender, the loan or loans owing to such Lender with respect to one or more issues of debt included in the Other Debt Refinancings and identified as an “Other Debt Refinancings Loan” on Schedule 2.04.

     “ Other Loan Agreement ” means the Bridge Loan Agreement dated as of the date hereof among the Borrower, the lenders party thereto, and the “Agents” party thereto, including JPMorgan Chase Bank, as administrative agent.

     “ Other Loan Documents ” means the Other Loan Agreement and the Notes (as defined in the Other Loan Agreement).

     “ Other Taxes ” means any and all present or future recording, stamp, documentary, excise, transfer, sales, property or similar taxes, charges or levies not based on net income or profit arising from any payment made under any Loan Document or from the execution, delivery or enforcement of, or otherwise with respect to, any Loan Document.

     “ Panama ” means the Republic of Panama.

     “ Panamco ” means Panamerican Beverages, Inc., a corporation organized under the laws of Panama.

     “ Participants ” has the meaning specified in Section 9.04(e).

     “ Person ” means any natural person, corporation, limited liability company, trust, joint venture, association, company, partnership, Governmental Authority or other entity.

     “ Peso Borrowing Date ” has the meaning set forth in Section 4.02.

 
  13  

 


 

     “ Peso Business Day ” means any day that is not a Saturday, Sunday, or other day on which commercial banks in Mexico City are authorized or required by law to remain closed.

     “ Peso Lender ” means a Lender with a Peso Loan Commitment or an outstanding Peso Loan.

     “ Peso Loan ” means a loan, funded and payable in Pesos, made pursuant to Section 2.01(c).

     “ Peso Loan Commitment ” means, with respect to each Lender, the commitment, if any, of such Lender to make a Peso Loan on the Peso Borrowing Date, expressed as an amount in Dollars representing the maximum principal amount of such Peso Loan, as such commitment may be (a) reduced from time to time pursuant to Section 2.06 and (b) reduced or increased from time to time pursuant to assignments by or to such Lender pursuant to Section 9.04. The initial amount in Dollars of each Lender’s Peso Loan Commitment is set forth on Schedule 2.01, or in the Assignment pursuant to which such Lender shall have assumed its initial Peso Loan Commitment, as applicable.

     “ Peso Loan Maturity Date ” means the fifth anniversary of the Dollar Borrowing Date; provided that if such day is not both a LIBO Business Day and a Peso Business Day, the Peso Loan Maturity Date shall be extended to the next succeeding LIBO Business Day that is also a Peso Business Day unless such next succeeding day would fall in the next calendar month, in which case the Peso Loan Maturity Date shall be the next preceding LIBO Business Day that is also a Peso Business Day.

     “ Peso Spot Rate ” means, on any day, the rate at which Pesos may be exchanged into Dollars, at (i) the spot (same day) rate announced by Banco de México and (A) quoted at 12:15 p.m. (Mexico City time) on Reuters Monitor Screen (Page MEX01, or any successor page for quoting such rate) on such day (or, if such day is not a Peso Business Day, on the immediately preceding Peso Business Day) or (B) if such rate is not so quoted on Reuters Monitor Screen for the relevant date of determination, then such spot rate as may be published in the Diario Oficial de la Federación to be in effect on such day (or, if such day is not a Peso Business Day, on the immediately preceding Peso Business Day) or (ii) if such rate is not so published or quoted as described in clause (i) for the relevant date of determination, the “Peso Spot Rate” shall be the rate of exchange at which in accordance with normal banking procedures the Administrative Agent could purchase Dollars for Pesos on a customary basis in the Administrative Agent’s New York City office at 11:00 a.m. (New York City time) on the date of such determination (or, if such day is not a Peso Business Day, on the immediately preceding Peso Business Day), and such determination shall be conclusive absent manifest error.

     “ Pesos ” or “ Ps .” means the lawful money of Mexico.

     “ Process Agent ” has the meaning specified in Section 9.09(d).

     “ Register ” has the meaning specified in Section 9.04(c).

 
  14  

 


 

     “ Related Parties ” means, with respect to any specified Person, such Person’s Affiliates and the respective directors, officers, employees and agents of such Person and its Affiliates.

     “ Required Lenders ” means, at any time, Lenders having outstanding Loans and/or unused Commitments representing more than 50% of the total Dollar Amount (determined, in the case of any Peso Loan, at the Peso Spot Rate in effect on the Peso Borrowing Date) of all outstanding Loans and/or unused Commitments at such time.

     “ Restricted Payment ” means any dividend or other distribution (whether in cash, securities or other property) with respect to any Equity Interest in any KOF Company, or any payment (whether in cash, securities or other property), including any sinking fund or similar deposit, on account of the purchase, redemption, retirement, acquisition, cancellation or termination of any Equity Interest in any KOF Company (including, for this purpose, any payment under a Synthetic Purchase Agreement with respect to an Equity Interest).

     “ Sale and Leaseback Transaction ” means any arrangement under which a Person shall sell or transfer any property and thereafter rent or lease such property or other property that such Person intends to use for substantially the same purpose or purposes as the property sold or transferred.

     “ SAR ” means Sistema de Ahorro para el Retiro.

     “ SEC ” means the Securities and Exchange Commission.

     “ S&P ” means Standard & Poor’s Ratings Services, a division of The McGraw-Hill Companies, Inc.

     “ Specified Priority Debt Amount ” means at any time the sum, without duplication, of (A) the aggregate outstanding principal amount of all Debt of the Borrower and other obligations secured by Liens in reliance on clause (i) or (x) of Section 6.01 (or, in the case of any Interest and Currency Hedge secured in reliance on such clause (x), the amount of assets subject to a Lien in support of such obligation) plus (B) the aggregate outstanding principal amount of all Debt of Subsidiaries of the Borrower at such time, other than Debt owed to the Borrower or another Subsidiary of the Borrower, plus (C) during the Bridge Period, the aggregate amount of Attributable Debt in respect of all Sale and Leaseback Transactions at such time (other than Transportation Sale and Leaseback Transactions permitted pursuant to clause (i) of Section 6.03 of the Other Loan Agreement), all determined on a consolidated basis and without duplication in accordance with Applicable GAAP at such time.

     “ Statutory Reserve Adjustment ” means a fraction (expressed as a decimal), the numerator of which is the number one and the denominator of which is the number one minus the aggregate of the maximum reserve percentages (including any marginal, special, emergency or supplemental reserves) expressed as a decimal established by the Federal Reserve Board to which the Administrative Agent is subject with respect to eurocurrency funding (currently referred to as “Eurocurrency Liabilities” in Regulation D of the Federal Reserve Board). Such reserve percentages will include those imposed pursuant to such Regulation D. Loans will be deemed to constitute eurocurrency funding and to be subject to such reserve requirements without benefit of or credit for proration,

 
  15  

 


 

exemptions or offsets that may be available from time to time to any Lender under such Regulation D or any comparable regulation.

     “ Subsidiary ” means, with respect to any Person (the “ parent ”) at any date, (a) any corporation, limited liability company, partnership or other entity the accounts of which would be consolidated with those of the parent in the parent’s consolidated financial statements if such financial statements were prepared in accordance with Mexican GAAP as of such date and (b) any other corporation, limited liability company, partnership or other entity (i) of which securities or other ownership interests representing more than 50% of the equity or more than 50% of the ordinary voting power or, in the case of a partnership, more than 50% of the general partnership interests are, as of such date, owned, controlled or held, or (ii) that is otherwise Controlled as of such date, by the parent and/or one or more of its Subsidiaries. For purposes of the representations and warranties made herein on the Borrowing Dates (except with respect representations and warranties made pursuant to Section 3.04(a)), the term “ Subsidiary ”, when used with respect to the Borrower, includes Panamco and its Subsidiaries.

     “ Syndication Agent ” means Morgan Stanley Senior Funding, Inc., in its capacity as syndication agent for the Lenders.

     “ Synthetic Purchase Agreement ” means any “total return swap” or sale and repurchase agreement with respect to any Equity Interest or debt obligation, or any other swap, derivative or other agreement or combination of agreements pursuant to which such Person is or may become obligated to make (i) any payment in connection with the purchase by any third party, from a Person other than a KOF Company, of any Equity Interest or debt obligation or (ii) any payment (other than on account of a permitted purchase by it of any Equity Interest or debt obligation) the amount of which is determined by reference to the price or value at any time of any Equity Interest or debt obligation.

     “ Taxes ” means any and all present or future taxes, levies, imposts, duties, deductions, charges or withholdings imposed by any Governmental Authority.

     “ TIIE Rate ” means, for each Interest Period with respect to Peso Loans, the Equilibrium Interbank Interest Rate ( Tasa de Interes Interbancaria de Equilibrio ) for a period of 28 days or such other period so published as is most nearly equal to the relevant Interest Period, as determined by the Mexican Administrative Agent, all as published by Banco de México in the Diario Oficial de la Federación on the first Peso Business Day, or of most recent publication, prior to the commencement of the relevant Interest Period, or if such day is not a Peso Business Day, on the next preceding Peso Business Day on which there was such a quote; provided that in the event the TIIE Rate shall cease to be published, “TIIE Rate” shall mean any rate specified by the Banco de México as the substitute rate therefor.

     “ Total Debt ” means, as of any date, the aggregate amount for the KOF Companies at such date of Debt of the type referred to in clauses (a), (b), (e) and (f) of the definition thereof, and all obligations of such Persons with respect to any Synthetic Purchase Agreements, all determined without duplication on a consolidated basis at such date in accordance with Mexican GAAP.

 
  16  

 


 

     “ Tranche ”, when used with respect to Loans or Commitments, refers to whether such Loans or Commitments are Tranche A Loans, Tranche B Loans or Peso Loans, or Tranche A Commitments, Tranche B Commitments or Peso Loan Commitments, as applicable.

     “ Tranche A Commitment ” means, with respect to each Lender, the commitment, if any, of such Lender to make a Tranche A Loan on the Dollar Borrowing Date, expressed as an amount representing the maximum principal amount of such Tranche A Loan, as such commitment may be (a) reduced from time to time pursuant to Section 2.06 and (b) reduced or increased from time to time pursuant to assignments by or to such Lender pursuant to Section 9.04. The initial amount of each Lender’s Tranche A Commitment is set forth on Schedule 2.01, or in the Assignment pursuant to which such Lender shall have assumed its initial Tranche A Commitment, as applicable.

     “ Tranche A Loan ” means a Loan, denominated and payable in Dollars, made pursuant to Section 2.01(a).

     “ Tranche A Maturity Date ” means the third anniversary of the Dollar Borrowing Date; provided that if such day is not a LIBO Business Day, the Tranche A Maturity Date shall be extended to the next succeeding LIBO Business Day unless such next succeeding LIBO Business Day would fall in the next calendar month, in which case the Tranche A Maturity Date shall be the next preceding LIBO Business Day.

     “ Tranche B Commitment ” means, with respect to each Lender, the commitment, if any, of such Lender to make a Tranche B Loan on the Dollar Borrowing Date, expressed as an amount representing the maximum principal amount of such Tranche B Loan, as such commitment may be (a) reduced from time to time pursuant to Section 2.06 and (b) reduced or increased from time to time pursuant to assignments by or to such Lender pursuant to Section 9.04. The initial amount of each Lender’s Tranche B Commitment is set forth on Schedule 2.01, or in the Assignment pursuant to which such Lender shall have assumed its initial Tranche B Commitment, as applicable.

     “ Tranche B Loan ” means a Loan, denominated and payable in Dollars, made pursuant to Section 2.01(b).

     “ Tranche B Maturity Date ” means the fifth anniversary of the Dollar Borrowing Date; provided that if such day is not both a LIBO Business Day and a Peso Business Day, the Tranche B Maturity Date shall be extended to the next succeeding LIBO Business Day that is also a Peso Business Day unless such next succeeding day would fall in the next calendar month, in which case the Tranche B Maturity Date shall be the next preceding LIBO Business Day that is also a Peso Business Day.

     “ Transactions ” means the Acquisition and the Financing Transactions.

     “ Transportation Sale and Leaseback Transactions ” means Sale and Leaseback Transactions in respect of trucks, forklifts and other transportation equipment.

     “ United States ” means the United States of America.

     Section 1.02. Terms Generally . The definitions of terms herein (including those incorporated by reference to another document) apply equally to the singular and plural

 
  17  

 


 

forms of the terms defined. Whenever the context may require, any pronoun includes the corresponding masculine, feminine and neuter forms. The words “ include ”, “ includes ” and “ including ” shall be deemed to be followed by the phrase “ without limitation ”. The word “ will ” shall be construed to have the same meaning and effect as the word “ shall ”. Unless the context requires otherwise, (a) any definition of or reference to any agreement, instrument or other document herein shall be construed as referring to such agreement, instrument or other document as from time to time amended, supplemented or otherwise modified (subject to any restrictions on such amendments, supplements or modifications set forth herein), (b) any reference herein to any Person shall be construed to include such Person’s successors and assigns, (c) the words “ herein ”, “ hereof ” and “ hereunder ”, and words of similar import, shall be construed to refer to this Agreement in its entirety and not to any particular provision hereof, (d) all references herein to Articles, Sections, Exhibits and Schedules shall be construed to refer to Articles and Sections of, and Exhibits and Schedules to, this Agreement and (e) the word “ property ” shall be construed to refer to any and all tangible and intangible assets and properties, including cash, securities, accounts and contract rights.

     Section 1.03. Accounting Terms . Except as otherwise expressly provided herein, all terms of an accounting or financial nature shall be construed in accordance with generally accepted accounting principles as in effect from time to time in Mexico, applied on a basis consistent (except for changes concurred in by the Borrower’s independent public accountants) with the most recent audited consolidated financial statements of the Borrower and its consolidated Subsidiaries delivered to the Lenders (“ Mexican GAAP ”); provided that, if the Borrower notifies the Administrative Agent that the Borrower requests an amendment of any provision hereof to eliminate the effect of any change occurring after the date hereof in Mexican GAAP or in the application thereof (or if the Administrative Agent notifies the Borrower that the Required Lenders request an amendment of any provision hereof for such purpose), regardless of whether such notice is given before or after such change in Mexican GAAP or in the application thereof, then such provision shall be applied on the basis of Mexican GAAP as in effect and applied immediately before such change shall have become effective until such notice shall have been withdrawn or such provision amended in accordance herewith. Any terms of an accounting or financial nature with respect to Panamco and its Subsidiaries for periods prior to the Acquisition Date shall be construed in accordance with generally accepted accounting principles pursuant to which the audited consolidated financial statements for Panamco and its Subsidiaries referred to in Section 3.04(a) have been prepared (such generally accepted accounting principles for such Persons and periods, together with Mexican GAAP applied as provided above with respect to the Persons and periods provided therein, “ Applicable GAAP ”).

ARTICLE 2
T HE C REDITS

     Section 2.01. Commitments . (a) Subject to the terms and conditions set forth herein, each Lender with a Tranche A Commitment agrees to make a Tranche A Loan in Dollars to the Borrower on the Dollar Borrowing Date in a principal amount equal to its pro rata portion (in accordance with its respective Tranche A Commitment) of the Dollar amount set forth in the Borrowing Request as the aggregate amount of the Borrowing of

 
  18  

 


 

Tranche A Loans; provided that the principal amount of such Tranche A Loan does not exceed the amount of its Tranche A Commitment.

     (b) Subject to the terms and conditions set forth herein, each Lender with a Tranche B Commitment agrees to make a Tranche B Loan in Dollars to the Borrower on the Dollar Borrowing Date in a principal amount equal to its pro rata portion (in accordance with its respective Tranche B Commitment) of the amount set forth in the Borrowing Request as the aggregate amount of the Borrowing of Tranche B Loans; provided that the principal amount of such Tranche B Loan does not exceed the amount of its Tranche B Commitment.

     (c) Subject to the terms and conditions set forth herein, each Lender with a Peso Loan Commitment agrees to make a Peso Loan in Pesos to the Borrower on the Peso Borrowing Date in a principal amount equal to its pro rata portion (in accordance with its respective Peso Loan Commitment) of the Dollar amount set forth in the Borrowing Request; provided that the principal amount of such Peso Loan does not exceed the amount of its Peso Loan Commitment multiplied by the Initial Peso Exchange Rate.

     (d) Amounts repaid in respect of Loans may not be reborrowed. All Dollar Loans shall be funded in Dollars, and all Peso Loans shall be funded in Pesos, as more fully set forth in Section 2.04. The Commitments of the Lenders are several, i.e. , the failure of any Lender to make any Loan required to be made by it shall not relieve any other Lender of its obligations hereunder, and no Lender shall be responsible for any other Lender’s failure to make Loans as and when required hereunder.

     Section 2.02. Loans, Notes and other Evidence of Loans .

     (a) Each Lender’s Tranche A Loan (if any) shall be represented by a promissory note payable in Dollars to the order of such Lender in substantially the form of Exhibit B-1 hereto and in a principal amount equal to such Lender’s Tranche A Loan. Each Lender’s Tranche B Loan (if any) shall be represented by a promissory note payable in Dollars to the order of such Lender in substantially the form of Exhibit B-2 hereto and in a principal amount equal to such Lender’s Tranche B Loan. Each Lender’s Peso Loan (if any) shall be represented by a promissory note payable in Pesos to the order of such Lender in substantially the form of Exhibit B-3 hereto and in a principal amount equal to such Lender’s Peso Loan. Each such promissory note referred to in this clause (a) (each, a “ Note ”) shall be executed by the Borrower, shall qualify as a pagaré under Mexican law and shall include the legend “ no negociable ”.

     (b) Upon any assignment made pursuant to Section 9.04 of Commitments or Loans of any Tranche, the Borrower shall prepare, execute and deliver, against simultaneous delivery of the existing Note or Notes, (i) a new Note with respect to the Commitment or Loan of each relevant Tranche so assigned, payable to the order of the assignee Lender and (ii) if required, a new Note with respect to the Commitment or Loan of each relevant Tranche so assigned, payable to the order of the assignor Lender, each dated the date of such Note being exchanged, in a principal amount equal to the principal amount of the Commitment or Loan so assigned (or, in the case of the assignor Lender, retained after such assignment) and otherwise duly completed.

 
  19  

 


 

     (c) Each Loan shall be made as part of a Borrowing consisting of Loans of the same Tranche made by the Lenders ratably in accordance with their respective Commitments of the applicable Tranche. Each Lender at its option may make any Loan by causing any domestic or foreign branch of such Lender to make such Loan. Any exercise of such option shall not affect the Borrower’s obligation to repay such Loan as provided herein. Each Lender shall maintain in accordance with its usual practice an account or accounts evidencing the indebtedness of the Borrower to such Lender resulting from each Loan made by such Lender, including the amounts of principal and interest payable and paid to such Lender from time to time.

     (d) The entries made in good faith in the accounts maintained pursuant to subsection (c) of this Section shall be prima facie evidence of the existence and amounts of the obligations recorded therein; provided that any failure by any Lender to maintain such accounts or any error therein shall not affect the Borrower’s obligation to repay the Loans in accordance with the terms of this Agreement.

     Section 2.03. Borrowing Request; Notice of Initial Peso Exchange Rate .

     (a) To request the Borrowings on the Borrowing Dates, the Borrower shall notify the Administrative Agent and the Mexican Administrative Agent of such request not later than (I) in the case of the Dollar Loans, 11:00 a.m., New York City time, on the latest day that is at least three LIBO Business Days before the proposed Dollar Borrowing Date and (II) in the case of the Peso Loans, 3:00 p.m., Mexico City time, two Peso Business Days before the proposed Peso Borrowing Date. Any such notice (a “ Borrowing Request ”) shall be irrevocable, shall specify the following information in compliance with Section 2.02 and shall be substantially in the form of Exhibit E-1:

       (i) the aggregate amount of the Borrowing of each Tranche of Loans, which in each case shall be expressed in Dollars;

       (ii) the Peso Borrowing Date, which shall be a Peso Business Day, and the Dollar Borrowing Date, which shall be not later than the second LIBO Business Day after the Peso Borrowing Date;

       (iii) the initial Interest Period to be applicable to Loans of each Tranche or, if more than one Interest Period is elected with respect to different portions of Tranche A, Tranche B or Peso Loans, the initial Interest Periods for each portion of such Borrowing, each of which shall be a period or periods contemplated by the definition of “Interest Period”; and

       (iv) the location and number of the Borrower’s accounts to which funds are to be disbursed, which shall comply with the requirements of Section 2.04.

     If no Interest Period with respect to a requested Borrowing is specified, the Borrower will be deemed to have selected an Interest Period of one month, in the case of a Borrowing of Dollar Loans, or 28 days, in the case of a Borrowing of Peso Loans (subject to the definition of Interest Period). Promptly after it receives a Borrowing Request in accordance with this Section, the Administrative Agent shall advise each Lender with a Dollar Loan Commitment and the Mexican Administrative Agent shall advise each

 
  20  

 


 

Lender with a Peso Loan Commitment of the details of such Borrowing Request and the amount of such Lender’s Loan or Loans to be made pursuant thereto.

     (b) Simultaneously with the delivery of the Borrowing Request, the Borrower shall deliver to each Peso Lender a certificate executed by a Financial Officer setting forth the amount in Pesos of the Peso Loan to be funded on the Peso Borrowing Date by each such Peso Lender in respect of its Peso Loan Commitment and the basis for such calculation in reasonable detail, including the exchange rate (the “ Initial Peso Exchange Rate ”) of Pesos per Dollar that reflects the Borrower’s reasonable, good faith calculation of the observable exchange rate.

     Section 2.04. Funding of Loans . (a) Each Lender shall wire the principal amount of its Dollar Loan or Loans (if any), in Dollars in immediately available funds, by 12:00 noon, New York City time, on the Dollar Borrowing Date, to the account of the Administrative Agent designated by it for such purpose by notice to the Lenders. Each Lender shall wire the principal amount of its Peso Loan (if any), in Pesos in immediately available funds, by 12:00 noon, Mexico City time, on the Peso Borrowing Date, to the account of the Mexican Administrative Agent designated by it for such purpose by notice to the Lenders.

     (b) Notwithstanding the foregoing, any Lender listed on Schedule 2.04 as a Deferred Funding Lender (each, a “ Deferred Funding Lender ”) may defer its obligation to fund all or a portion of its Dollar Loan Commitment or Peso Commitment in such amount and for such Commitment or Commitments as may be described on such Schedule (for each Deferred Funding Lender, its “ Deferred Funding Amount ”) from the relevant Borrowing Date to the date of payment of the relevant Affected Facility (as defined below) as further provided in this clause (b). To defer such funding obligation, each Deferred Funding Lender shall notify the Administrative Agent and Mexican Administrative Agent by the relevant time provided for funding in clause (a) above that it will apply the Deferred Funding Amount of funds to which it will be entitled upon repayment of its Other Debt Refinancings Loan described on such Schedule 2.04 (but only in respect of the principal portion thereof) to satisfy its funding obligation with respect to a portion of its Loan or Loans hereunder in the Deferred Funding Amount. Such notice shall be deemed to be a representation and warranty by such Deferred Funding Lender that it has full right, title and interest in and to the relevant Other Debt Refinancings Loan in aggregate in the Deferred Funding Amount on and as of the relevant Borrowing Date and a covenant by the Deferred Funding Lender that it will not transfer or otherwise encumber any right, title and interest in and to the relevant Other Debt Refinancing Loans prior to the refinancing thereof (which covenant shall terminate if the Loans are repaid pursuant to clause (c) of this Section 2.04 and such refinancing does not occur as contemplated hereby). Upon the refinancing in full of the issue in which such Other Debt Refinancings Loan is included (the “ Affected Facility ”), such Deferred Funding Lender shall notify (i) the administrative or paying agent with respect to the Affected Facility that an amount of the principal of such Other Debt Refinancings Loan to which the Deferred Funding Lender is entitled, in an amount equal to the Deferred Funding Amount, shall be applied to discharge in an equal amount the funding obligation of such Deferred Funding Lender with respect to its relevant Loan or Loans, and paid as directed by the Borrower and (ii) the Administrative Agent and/or Mexican Administrative Agent (as relevant) that such refinancing has occurred on such date and its affected Loan or Loans shall be deemed funded simultaneously therewith for purposes of the calculation of interest accrued thereon. Such Deferred Funding Lender hereby

 
  21  

 


 

irrevocably agrees that its right to receive payment with respect to the principal of such Other Refinancing Debt Loan shall, to the extent of the Deferred Funding Amount (but not with respect to any interest, fees or similar amounts calculated on the basis of the outstanding amount thereof, except to the extent otherwise expressly provided in such notice), be applied to satisfy such Lender’s funding obligation with respect to its Loan or Loans hereunder in the Deferred Funding Amount. Each Deferred Funding Lender further agrees that, solely for the period from and including the relevant Borrowing Date and to but excluding the date of repayment of the Affected Facility, it shall not be entitled to receive interest hereunder with respect to the Deferred Funding Amount of its affected Loan or Loans, and that interest on such portion thereof shall commence accruing from and including the date of such repayment. The Administrative Agent and/or Mexican Administrative Agent, as relevant, shall make appropriate adjustments to payments of interest for the first Interest Period with respect to each affected Loan of a Deferred Funding Lender to reflect the foregoing. In addition, the Borrower shall prepare, execute and deliver to each Deferred Funding Lender a Note or Notes representing the Deferred Funding Amount of such Lender’s Loans (or, if requested by such Lender, and against simultaneous delivery of its existing Note or Notes, a new Note or Notes reflecting the aggregate principal amount of such Loan or Loans) and otherwise duly completed.

     (c) The Administrative Agent shall transfer the funds received by it pursuant to clause (a) above to a separate and segregated account of the Borrower maintained at JPMorgan Chase Bank in New York City and identified by the Borrower and the Administrative Agent prior to the Peso Borrowing Date (the “ New York Funding Account ”), and such funds shall be maintained therein until the Borrower notifies the Administrative Agent that the Acquisition is being consummated and that such funds shall be applied forthwith upon release in accordance with Section 5.09 hereof (the “ Acquisition Date ”). During the period between the Dollar Borrowing Date and the Acquisition Date, the Borrower shall invest such funds in overnight or other short-term liquid investments consistent with liquidation on or prior to the Acquisition Date, and any interest or other amounts earned thereon shall be added to and considered part of the funds held in the New York Funding Account. The Mexican Administrative Agent shall (I) hold the funds received by it pursuant to clause (a) above in a separate and segregated account, identified by the Mexican Administrative Agent to the Borrower on the Peso Borrowing Date, at Banco J.P. Morgan, S.A., Institución de Banca Múltiple, J.P. Morgan Grupo Financiero in Mexico City and (II) on any Peso Business Day prior to the Acquisition Date, upon written notice and instruction from the Borrower, release such funds in Pesos to the Borrower to permit the Borrower to acquire Dollars in foreign exchange transactions arranged by the Borrower, provided that the Dollars so acquired are forthwith deposited into the New York Funding Account for withdrawal on the Acquisition Date. During the period between the Peso Borrowing Date and the date on which it releases such funds, the Borrower shall invest the funds held in such account in such overnight or other short-term liquid investments, and any interest or other amounts earned thereon shall be added to and considered part of the funds held with the Mexican Administrative Agent. Notwithstanding the foregoing, if the Acquisition Date shall not have occurred by the close of business in New York City on the 10 th Business Day after the Peso Borrowing Date, the Loans shall be prepaid in full on the third LIBO Business Day thereafter, together with interest thereon to the date of payment.

     (d) Unless the Administrative Agent or the Mexican Administrative Agent, as applicable, receives notice from a Lender before the relevant Borrowing Date that such Lender will not make its share of the Dollar Loans or Peso Loans available as provided in

 
  22  

 


 

this Section 2.04, then the Administrative Agent or Mexican Administrative Agent (as applicable) may assume that such Lender has made such share available on such date in accordance with this Section 2.04 and may, in reliance on such assumption, make a corresponding share of the Dollar Loans or Peso Loans (as applicable) available to the Borrower. In such event, if a Lender has not in fact made its share of such Borrowing available to the Administrative Agent or Mexican Administrative Agent, as applicable, such Lender and the Borrower severally agree to pay to the Administrative Agent or Mexican Administrative Agent, as applicable, forthwith on demand such corresponding amount with interest thereon, for each day from and including the day such amount is made available to the Borrower to but excluding the date of payment to such Agent, at (i) in the case of such Lender, the greater of the Federal Funds Effective Rate and a rate determined by such Agent in accordance with banking industry rules on interbank compensation or (ii) in the case of the Borrower, the greater of the Federal Funds Effective Rate and the rate of interest otherwise applicable to such Loan (including, after the date of any demand, pursuant to Section 2.10(c)); provided that any such payment by the Borrower shall be subject to Section 2.13. If such Lender pays such amount to the Administrative Agent or Mexican Administrative Agent, as applicable, such amount shall constitute such Lender’s Loan included in such Borrowing.

     Section 2.05. Interest Period Elections . (a) Each Borrowing shall have an initial Interest Period as specified in the Borrowing Request. Thereafter, the Borrower may continue such Borrowing for subsequent Interest Periods, all as provided in this Section. The Borrower may elect different options with respect to different portions of the affected Borrowing, in which case each such portion shall be allocated ratably among the Lenders holding the Loans comprising such Borrowing, and the Loans comprising each such portion shall be considered a separate Borrowing.

     (b) To make an election pursuant to this Section, the Borrower shall notify (i) in the case of Dollar Loans, the Administrative Agent thereof by telephone or through a notice in writing not later than 11:00 a.m., New York City time, three LIBO Adjusted Business Days before the effective date of the proposed election and (ii) in the case of Peso Loans, the Mexican Administrative Agent thereof by telephone or through a notice in writing not later than 11:00 a.m., Mexico City time, three Peso Business Days before the effective date of the proposed election (an “ Interest Period Election ”). Each such Interest Period Election shall be irrevocable and shall be confirmed promptly by hand delivery or telecopy to the Administrative Agent or the Mexican Administrative Agent, as applicable, of a written Interest Period Election in the form attached hereto as Exhibit E-2.

     (c) Each telephonic and written Interest Period Election shall specify the following information in compliance with Section 2.02 and subsection (e) of this Section:

       (i) the Borrowing to which such Interest Period Election applies and, if different options are being elected with respect to different portions thereof, the portions thereof to be allocated to each resulting Borrowing (in which case the information to be specified pursuant to clause (iii) below shall be specified for each resulting Borrowing);

       (ii) the effective date of the election made pursuant to such Interest Period Election, which shall be, in the case of a Dollar Loan, a LIBO Business Day or, in the case of a Peso Loan, a Peso Business Day; and

 
  23  

 


 

       (iii) the Interest Period to be applicable thereto after giving effect to such election, which shall be a period contemplated by the definition of “Interest Period”.

     If an Interest Period Election does not specify an Interest Period, the Borrower will be deemed to have selected an Interest Period of the same duration as for the prior Interest Period with respect to such Borrowing.

     (d) Promptly after it receives an Interest Period Election, the Administrative Agent (or, in the case of any Interest Period Election for Peso Loans, the Mexican Administrative Agent) shall advise each Lender with a Loan subject to such Interest Period Election as to the details thereof and such Lender’s portion of each resulting Borrowing.

     (e) If the Borrower fails to deliver a timely Interest Period Election before the end of an Interest Period applicable to a Borrowing, the Borrower will be deemed to have selected an Interest Period of the same duration as for the prior Interest Period with respect to such Borrowing.

     Section 2.06. Termination or Reduction of Commitments . (a) Unless previously terminated, the Commitments of each Tranche will terminate on the Borrowing Date with respect to such Tranche immediately after the relevant Borrowing hereunder.

     (b) The Borrower may at any time between the Effective Date and the Peso Borrowing Date terminate or reduce the Commitments of any Tranche; provided that the amount of each reduction of the Commitments of any Tranche shall be at least US$10,000,000 or an integral multiple of US$5,000,000 in excess thereof. The Borrower shall notify the Administrative Agent (and in the case of any reduction of the Peso Loan Commitments, the Mexican Administrative Agent) of any election to terminate or reduce the Commitments under this clause (b) at least three LIBO Adjusted Business Days before the effective date of such termination or reduction, specifying such election and the effective date thereof. Promptly after it receives any such notice, the Administrative Agent or Mexican Administrative Agent (as applicable) shall advise the affected Lenders of the contents thereof. Each notice delivered by the Borrower pursuant to this Section will be irrevocable. Any termination or reduction of the Commitments of any Tranche will be permanent and will be made ratably among the Lenders in accordance with their respective Commitments of such Tranche prior to such termination or reduction.

     Section 2.07. Payment at Maturity; Scheduled Amortization . (a) Maturity. Without limitation of clauses (b) and (c) of this Section 2.07, the Borrower unconditionally promises to pay (i) on the Tranche A Maturity Date, to the Administrative Agent for the account of each Lender with a Tranche A Loan, the then unpaid principal amount of such Lender’s Tranche A Loan, (ii) on the Tranche B Maturity Date, to the Administrative Agent for the account of each Lender with a Tranche B Loan, the then unpaid principal amount of such Lender’s Tranche B Loan and (iii) on the Peso Loan Maturity Date, to the Mexican Administrative Agent for the account of each Lender with a Peso Loan, the then unpaid principal amount of such Lender’s Peso Loan, payable in Pesos.

     (b) Scheduled Amortization of Tranche B Loans . Subject to adjustment pursuant to Section 2.07(d), the Borrower shall repay the Tranche B Loans on the date

 
  24  

 


 

numerically corresponding to the Dollar Borrowing Date in each of the month after the Dollar Borrowing Date set forth below ( provided that if such day is not a LIBO Business Day, then on the next succeeding LIBO Business Day unless such next succeeding LIBO Business Day would fall in the next calendar month, in which case on the next preceding LIBO Business Day), in an aggregate principal amount equal to the percentage of the initial aggregate principal amount of the Tranche B Loans set forth opposite such month:

TRANCHE B LOANS

      Month after the Dollar
Borrowing Date

   Percentage of Initial
Amount

  
  30 th month   16.67%  
  36 th month   16.67%  
  42 nd month   16.67%  
  48 th month   16.67%  
  54 th month   16.67%  
  Tranche B Maturity Date   16.65%  

     (c) Scheduled Amortization of Peso Loans . Subject to adjustment pursuant to Section 2.07(d), the Borrower shall repay the Peso Loans, in Pesos, on the date numerically corresponding to the Dollar Borrowing Date in each of the months after the Dollar Borrowing Date set forth below ( provided that if such day is not a Peso Business Day, then on the next succeeding Peso Business Day unless such next succeeding Peso Business Day would fall in the next calendar month, in which case on the next preceding Peso Business Day), in an aggregate principal amount equal to the percentage of the initial aggregate principal amount of the Peso Loans set forth opposite such month:

PESO LOANS

      Month after the Dollar
Borrowing Date

   Percentage of Initial
Amount

  
  30 th month   16.67%  
  36 th month   16.67%  
  42 nd month   16.67%  
  48 th month   16.67%  
  54 th month   16.67%  
  Peso Loan Maturity Date   16.65%  

     (d) Application of Prepayments . Any prepayment of Tranche B Loans or Peso Loans pursuant to Section 2.08 will be applied to reduce the subsequent scheduled repayments of such Loans to be made pursuant to this Section ratably.

     Section 2.08. Prepayments . (a) Optional Prepayments . The Borrower will have the right at any time to prepay any Borrowing in whole or in part, subject to the provisions of this Section, in each case in an aggregate principal amount of not less than US$5,000,000 (calculated with respect to Peso Loans using the Dollar Amount thereof at such time) or, if less, the then outstanding aggregate principal amount of such Borrowing. Each such prepayment shall be accompanied by accrued interest on the amount so repaid to the date of such prepayment.

 
  25  

 


 

     (b) Notice of Prepayments . The Borrower shall notify the Administrative Agent (and, in the case of any Peso Loans, the Mexican Administrative Agent) by telephone (confirmed by telecopy) of any prepayment of Loans, which notice shall be (i) if such Loans are Dollar Loans, not later than 11:00 a.m., New York City time, three LIBO Adjusted Business Days before the date of prepayment and (ii) if such Loans are Peso Loans, not later than 11:00 a.m., Mexico City time, three Peso Business Days before the date of prepayment. Each such notice shall be irrevocable and shall specify the prepayment date and the principal amount of each Borrowing or portion thereof to be prepaid. Promptly after it receives any such notice, the Administrative Agent (or, in the case of Peso Loans, the Mexican Administrative Agent) shall advise the affected Lenders of the contents thereof. Before any prepayment of Borrowings under this Section 2.08, the Borrower shall select the Borrowing or Borrowings to be prepaid and shall specify such selection in the notice of such prepayment pursuant to this Section 2.08(b).

     Section 2.09. Fees . The Borrower shall pay to the Administrative Agent and the Mexican Administrative Agent, each for its own account, fees payable in the amounts and at the times separately agreed upon by the Borrower and the Administrative Agent or the Borrower and the Mexican Administrative Agent, as applicable.

     Section 2.10. Interest . (a) The Dollar Loans comprising each Borrowing of each Tranche shall bear interest for each Interest Period in effect for such Borrowing at the Adjusted LIBO Rate for such Interest Period plus the Applicable Margin for Dollar Loans for such day (subject to the provisions of Section 2.11).

     (b) The Peso Loans comprising each Borrowing shall bear interest for each Interest Period in effect for such Borrowing at the TIIE Rate plus the Applicable Margin for the Peso Loans for such day, payable in Pesos.

     (c) Notwithstanding the foregoing, if any principal of or interest on any Loan or any fee or other amount payable by the Borrower hereunder is not paid when due, whether at stated maturity, upon acceleration or otherwise, such overdue amount (or, if at such time the Bridge Period is still in effect, all outstanding Loans and any overdue interest) shall bear interest, after as well as before judgment, to the extent permitted under applicable law, at a rate per annum equal to (i) in the case of overdue principal of or interest on any Loan, 2% plus the rate otherwise applicable to such Loan as provided in the preceding subsections of this Section ( provided that, after the end of the final Interest Period with respect to such Loan, the LIBO Rate (in the case of Dollar Loans) or the TIIE Rate (in the case of Peso Loans) for such Loan shall be determined by the Administrative Agent on the basis of such period, not longer than one month or 28 days, respectively, as the Administrative Agent may determine in its sole discretion) or (ii) in the case of any other amount, the rate that is then applicable to overdue principal pursuant to clause (i) above (A) in respect of a Dollar Loan, if such amount is owing in Dollars or (B) in respect of a Peso Loan, if such amount is owing in Pesos (or, if no such Dollar Loan or Peso Loan, as applicable, is outstanding at such time, as would be applicable if such Loan were outstanding).

     (d) Interest accrued on each Loan shall be payable in arrears on the last day of the Interest Period applicable to the Borrowing of which such Loan is a part and, in the case of Dollar Loans, if such Interest Period is longer than three months, each day during such Interest Period that occurs at intervals of three months’ duration after the first day of such Interest Period; provided that (i) interest accrued pursuant to Section 2.10(c) shall be

 
  26  

 


 

payable on demand and (ii) upon any repayment of any Loan, interest accrued on the principal amount repaid shall be payable on the date of such repayment.

     (e) All interest hereunder will be computed on the basis of a year of 360 days, and will be payable for the actual number of days elapsed (including the first day but excluding the last day). Each applicable Adjusted LIBO Rate and (except as provided in the definition thereof) Alternate Rate shall be determined by the Administrative Agent, and each applicable TIIE Rate shall be determined by the Mexican Administrative Agent, and each such determination thereof will be conclusive absent manifest error.

     Section 2.11. Alternate Rate of Interest . (a) If before the beginning of any Interest Period for a Borrowing of Dollar Loans:

       (i) the Administrative Agent determines (which determination will be conclusive absent manifest error) that, by reason of circumstances affecting the London interbank market, adequate and reasonable means do not exist for ascertaining the Adjusted LIBO Rate for such Interest Period; or

       (ii) Lenders whose Loans aggregate more than 50% of such Borrowing provide notice to the Administrative Agent, with a copy to the Borrower, that the Adjusted LIBO Rate for such Interest Period will not adequately and fairly reflect the cost to such Lenders of making or maintaining such Loans for such Interest Period;

then the Administrative Agent shall give notice thereof to the Borrower and the Lenders by telephone or telecopy as promptly as practicable thereafter and, from such date (the “ Alternate Rate Date ”) until the Administrative Agent notifies the Borrower and the Lenders that the circumstances giving rise to such notice no longer exist, (i) any Interest Period Election that requests the continuation of any Borrowing of Dollar Loans will be ineffective and (ii) all Dollar Loans will bear interest at the Alternate Rate for such period.

     (b) As used herein, “ Alternate Rate ” means for any Lender and for any day a rate per annum equal to the sum of (i) the Base Funding Rate for such Lender for such day plus (ii) the Applicable Margin for Dollar Loans for such date; and “ Base Funding Rate ” means for any Lender and for any day a rate per annum equal to the Federal Funds Effective Rate for such day; provided that if any Lender that is required to make or maintain Alternate Rate Loans pursuant to this Section 2.11 determines in good faith that the Base Funding Rate as so determined does not accurately reflect the cost to such Lender of obtaining funds to fund its Loans, then (A) such Lender shall notify the Borrower and the Administrative Agent of such fact promptly (but in any event within 10 Business Days) after the Alternate Rate Date and (B) during the 20 Business Days after the date on which such notice is given (the “ Negotiation Period ”), the Borrower and such Lender shall negotiate in good faith to determine the rate necessary to compensate such Lender for its cost of obtaining as of the commencement of the then current Interest Period (and thereafter as of the commencement of each subsequent Interest Period), funds for such Interest Period in an amount equal to the applicable principal amount of such Lender’s Dollar Loan or Loans (which may be established with reference to a fluctuating benchmark or otherwise). If the Borrower and such Lender agree to any such rate pursuant to the preceding sentence, the rate so agreed shall be the Base Funding Rate for such Lender for each such day or Interest Period, as applicable. Such Lender shall notify

 
  27  

 


 

the Administrative Agent of such Base Funding Rate promptly upon such determination and on the first day of each Interest Period thereafter, and, if requested by the Administrative Agent from time to time, shall provide the Administrative Agent sufficient information to allow it to determine such Base Funding Rate from time to time. If the Borrower and such Lender do not agree to such rate, then the Borrower shall, within 10 days after the end of the Negotiation Period (and on three LIBO Business Day’s notice to such Lender and the Administrative Agent), either (and notwithstanding anything to the contrary in Section 2.16) (x) require such Lender to sell its Dollar Loans in accordance with Section 2.16 or (y) prepay all Loans of such Lender, with interest accrued thereon to the date of such prepayment calculated at the Alternate Rate applicable from time to time during such period calculated using the Base Funding Rate determined solely for this purpose without regard to the proviso thereof, from and after the date on which such Alternate Rate otherwise first so applies to but excluding the date of such prepayment.

     Section 2.12. Increased Costs . (a) If any Change in Law shall:

       (i) impose, modify or deem applicable any reserve, assessment (contribution), special deposit or similar requirement against assets of, deposits with or for the account of, or credit extended by, any Lender (except any such reserve requirement reflected in the Adjusted LIBO Rate in the case of Dollar Loans); or

       (ii) impose on any Lender, the London interbank market or the Mexican interbank market, as may be appropriate, any other condition affecting this Agreement or Loans made by such Lender;

and the result of any of the foregoing shall be to increase the cost to such Lender of making or maintaining any Loan (or of maintaining its obligation to make Loans) or to reduce any amount received or receivable by such Lender hereunder (whether of principal, interest or otherwise) (excluding, for purposes of this Section 2.12, any such increased costs resulting from Taxes and Other Taxes (which shall be exclusively governed by Section 2.14)), then the Borrower shall pay to such Lender such additional amount or amounts as will compensate it for such additional cost incurred or reduction suffered in accordance with subsection (c) of this Section.

     (b) If any Lender determines in good faith that any Change in Law (other than a Change in Law with respect to Taxes or Other Taxes, which shall be governed by the provisions of Section 2.14) regarding capital requirements has or would have the effect of reducing the rate of return on such Lender’s capital or on the capital of such Lender’s holding company, if any, as a consequence of this Agreement or the Loans made by such Lender, to a level below that which such Lender or such Lender’s holding company could have achieved but for such Change in Law (taking into consideration such Lender’s policies and the policies of such Lender’s holding company with respect to capital adequacy), then from time to time the Borrower shall pay to such Lender such additional amount or amounts as will compensate it or its holding company for any such reduction suffered in accordance with subsection (c) of this Section.

     (c) A certificate of a Lender setting forth the amount or amounts necessary to compensate it or its holding company, as the case may be, as specified in subsection (a) or (b) of this Section (and setting forth in reasonable detail the basis for calculating such

 
  28  

 


 

increased costs owed to such Lender) shall be delivered to the Borrower and shall constitute prima facie evidence of any such amounts payable. The Borrower shall pay such Lender the amount shown as due on any such certificate within 10 Business Days after receipt thereof.

     (d) Failure or delay by any Lender to demand compensation pursuant to this Section will not constitute a waiver of its right to demand such compensation; provided that the Borrower will not be required to compensate a Lender pursuant to this Section for any increased cost or reduction incurred more than 180 days before it notifies the Borrower of the Change in Law giving rise to such increased cost or reduction and of its intention to claim compensation therefor. However, if the Change in Law giving rise to such increased cost or reduction is retroactive, then the 180-day period referred to above will be extended to include the period of retroactive effect thereof.

     Section 2.13. Break-Funding Payments . If (a) any principal of any Loan is repaid on a day other than the last day of an Interest Period applicable thereto (including as a result of an Event of Default or pursuant to Section 2.11 or Section 2.16), (b) the Borrower fails to borrow, continue or prepay any Loan on the date specified in any notice delivered pursuant hereto, or (c) any Loan is assigned on a day other than the last day of an Interest Period applicable thereto as a result of a request by the Borrower pursuant to Section 2.16, then the Borrower shall compensate each Lender for its loss, cost and expense attributable to such event, which shall be deemed to include an amount determined by such Lender to be the excess, if any, of (i) the amount of interest that would have accrued on the principal amount of such Loan had such event not occurred, at the Adjusted LIBO Rate (or, in the case of any Peso Loan, the TIIE Rate) that would have been applicable to such Loan, for the period from the date of such event to the end of the then current Interest Period therefor (or, in the case of a failure to borrow or continue, the Interest Period that would have begun on the date of such failure), over (ii) the amount of interest that would accrue on such principal amount for such period at the interest rate which such Lender would bid were it to bid, at the beginning of such period, for Dollar deposits of a comparable amount and period from other banks in the eurodollar market (or, in the case of any Peso Loan, for Peso deposits of a comparable amount and period from appropriate sources in the markets or from the sources through which such Lender funds its Peso Loan). A certificate of any Lender setting forth in reasonable detail the basis for calculating such increased costs owed to such Lender that such Lender is entitled to receive pursuant to this Section shall be delivered to the Borrower and shall constitute prima facie evidence of such amounts payable. The Borrower shall pay such Lender the amount shown as due on any such certificate within 10 Business Days after receipt thereof.

     Section 2.14. Taxes. (a) All payments by the Borrower under the Loan Documents shall be made free and clear of and without deduction or withholding for any Indemnified Taxes or Other Taxes; provided that, if the Borrower shall be required, by law or otherwise, to deduct any Indemnified Taxes or Other Taxes from such payments, then (i) the Borrower shall make such deduction or withholding and pay the full amount deducted to the relevant Governmental Authority in accordance with applicable law and (ii) the sum payable by the Borrower to the relevant Lender Party under the Loan Documents shall be increased as necessary so that, after all required deductions or withholdings (including deductions applicable to additional sums payable under this Section) are made, each such Lender Party receives an amount equal to the sum it would have received had no such deductions or withholdings been made.

 
  29  

 


 

     (b) In addition, the Borrower shall pay any Other Taxes to the relevant Governmental Authority in accordance with applicable law.

     (c) The Borrower shall indemnify each Lender Party, within 30 days after written demand therefor, for the full amount of any Indemnified Taxes or Other Taxes paid by, or claimed from, or assessed in respect of, such Lender Party with respect to any payment by or obligation of the Borrower under the Loan Documents (including Indemnified Taxes or Other Taxes imposed or asserted on or attributable to amounts payable under this Section) and any penalties, surcharges, interest and reasonable costs and expenses arising therefrom or related thereto, whether or not such Indemnified Taxes or Other Taxes were correctly or legally imposed or asserted by the relevant Governmental Authority. A certificate as to the amount of any such payment delivered to the Borrower by a Lender Party, or by the Administrative Agent on behalf of any Lender Party, shall be conclusive and binding absent manifest error. As soon as practicable after such Lender Party pays any Indemnified Taxes or Other Taxes to a Governmental Authority, the Lender Party shall deliver to the Borrower a copy of a receipt issued by such Governmental Authority evidencing such payment, a copy of the return reporting such payment, or other evidence of such payment reasonably satisfactory to the Borrower.

     (d) As soon as practicable after the Borrower pays any Indemnified Taxes or Other Taxes to a Governmental Authority, the Borrower shall deliver to the Administrative Agent the original or a certified copy of a receipt issued by such Governmental Authority evidencing such payment, a copy of the return reporting such payment, duly stamped or acknowledged by the relevant Governmental Authority, or other evidence of such payment, reasonably satisfactory to the Administrative Agent.

     (e) Each Lender Party (other than EDC) hereby represents as of the relevant Borrowing Date (or in the case of any Lender that is an assignee pursuant to Section 9.04(b), other than any such assignee Lender that has notified the Borrower and the Administrative Agent that it is electing to be subject to the proviso in clause (b)(v) of Section 9.04, as of each date the assignment of any Commitment or Loans becomes effective) that it is either (i) a Mexican Bank or (ii) a Foreign Financial Institution that is resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico.

     (f) Each Lender Party (other than EDC and a Lender Party that is a Mexican Bank) shall, at the request of the Borrower, made pursuant to a written notice given at least 10 days prior to the relevant filing date, use reasonable commercial efforts to file with the Ministry of Finance or, where applicable, in accordance with the laws of any jurisdiction outside Mexico from or through which payments hereunder or under any Notes are made, a form, certificate or other similar document requested by the Borrower (including without limitation any such form, certificate or other similar document that may be required to maintain such Lender Party’s status as a Foreign Financial Institution) if (i) such filing is required under applicable law or a treaty for the avoidance of double taxation then in effect, (ii) such filing would avoid the need for making any tax withholding or deduction, or reduce the amount of any such withholding or deduction which may thereafter accrue to or for the account of such Lender Party pursuant to this Section and (iii) such filing would not, in the good faith judgment of such Lender Party, require such Lender Party to disclose any confidential or proprietary information or be otherwise materially disadvantageous to such Lender Party. Notwithstanding the

 
  30  

 


 

foregoing, it is understood and agreed that nothing in this Section shall interfere with the rights of any Lender Party to conduct its fiscal or tax affairs in such manner as it deems appropriate.

     (g) If after the Borrower has paid any Indemnified Taxes for the account of any Lender Party under this Section 2.14, such Lender Party thereafter receives a cash rebate of such payment (but not a credit with respect to such payment) from the applicable authority expressly identified by such authority as being in respect of such Indemnified Taxes for which the Borrower has made such payment, such Lender Party shall pay to the Borrower, within 60 days after receipt of such rebate, the amount of such rebate. Any Lender Party shall use reasonable efforts to cooperate, at the request and sole expense of the Borrower, with the Borrower’s efforts to submit a claim for such rebate, provided that such cooperation shall not, in the good faith judgment of such Lender Party, require such Lender Party to disclose any confidential or proprietary information or be otherwise materially disadvantageous to such Lender Party.

     (h) EDC represents and warrants to the Borrower that, as of the relevant Borrowing Date, the head office of EDC is in Ottawa, Canada, and EDC was previously named an Export Development Corporation as referred to in Article 11 of the “Convention Between the Government of Canada and the Government of the United Mexican States for the Avoidance of Double Taxation and the Prevention of Fiscal Evasion with Respect to Taxes on Income”.

     Section 2.15. Payments Generally; Pro Rata Treatment; Sharing of Set-offs . (a) The Borrower shall make each payment required to be made by it under the Loan Documents (whether of principal, interest or fees or amounts payable under Section 2.12, 2.13, or 2.14 or otherwise) on or before the time expressly required under the relevant Loan Document for such payment (or, if no such time is expressly required, before 3:00 P.M., New York City time), on the date when due, in immediately available funds, without set-off or counterclaim. Any amount received after such time on any day may, in the discretion of the Administrative Agent, be deemed to have been received on the next succeeding Business Day for purposes of calculating interest thereon. All such payments shall be made to the Administrative Agent at its offices at 270 Park Avenue, New York, New York 10017, except that (i) payments in respect of Peso Loans shall be made to the Mexican Administrative Agent at its offices in Mexico City and (ii) payments pursuant to Sections 2.12, 2.13, 2.14 and 9.03 shall be made directly to the Persons entitled thereto. The Administrative Agent and the Mexican Administrative Agent shall distribute any such payment received by it for the account of any other Person to the appropriate recipient promptly after receipt thereof. If any payment under any Loan Document shall be due on a day that is not (i) in the case of any payment of principal on or interest with respect to any Dollar Loan, a LIBO Business Day, the date for payment will be extended to the next succeeding LIBO Business Day, (ii) in the case of any payment of principal on or interest with respect to any Peso Loan, a Peso Business Day, the date for payment will be extended to the next succeeding Peso Business Day and (iii) in the case of any other payment hereunder, a Business Day, the date for payment will be extended to the next succeeding Business Day, and, in each case, if such payment accrues interest, interest thereon will be payable for the period of such extension. All payments with respect to Dollar Loans under each Loan Document shall be made in Dollars and all payments with respect to Peso Loans under each Loan Document shall be made in Pesos.

 
  31  

 


 

     (b) If at any time insufficient funds are received by and available to the Administrative Agent or Mexican Administrative Agent to pay fully all amounts of principal, interest and fees then due hereunder and payable through the Administrative Agent or Mexican Administrative Agent, as relevant, the Agent with insufficient funds shall promptly notify the other such Agent thereof, and the Administrative Agent and the Mexican Administrative Agent shall jointly apply such funds (i) first, to pay fees then due hereunder, ratably among the parties entitled thereto in accordance with the amounts of fees then due to such parties, (ii) second, to pay interest then due hereunder, ratably among the parties entitled thereto in accordance with the amounts of interest then due to such parties, (iii) third, to pay principal then due hereunder, ratably among the parties entitled thereto in accordance with the amounts of principal then due to such parties and (iv) fourth, to pay any other amounts then due hereunder, ratably among the parties entitled thereto in accordance with the amounts then due to such parties.

     (c) If any Lender shall, by exercising any right of set-off or counterclaim or otherwise, obtain payment in respect of any principal of or interest on any of its Loans resulting in such Lender receiving payment of a greater proportion of the aggregate amount of its Loans and accrued interest thereon than the proportion received by any other Lender, then the Lender receiving such greater proportion shall purchase (for cash at face value) participations in the Loans of other Lenders to the extent necessary so that the benefit of all such payments shall be shared by the Lenders ratably in accordance with the aggregate amount of principal of and accrued interest on their respective Loans; provided that (i) if any such participations are purchased and all or any portion of the payment giving rise thereto is recovered, such participations shall be rescinded and the purchase price restored to the extent of such recovery, without interest, and (ii) the provisions of this subsection shall not apply to any payment made by the Borrower pursuant to and in accordance with the express terms of this Agreement or any payment obtained by a Lender as consideration for the assignment of or sale of a participation in any of its Loans to any assignee or participant, other than to the Borrower or any Subsidiary or Affiliate thereof (as to which the provisions of this subsection shall apply). The Borrower consents to the foregoing and agrees, to the extent it may effectively do so under applicable law, that any Lender acquiring a participation pursuant to the foregoing arrangements may exercise against the Borrower rights of set-off and counterclaim with respect to such participation as fully as if such Lender were a direct creditor of the Borrower in the amount of such participation.

     (d) Unless, before the date on which any payment is due to the Administrative Agent or Mexican Administrative Agent (herein, the “ Relevant Administrative Agent ”) for the account of one or more Lender Parties hereunder, the Relevant Administrative Agent receives from the Borrower notice that the Borrower will not make such payment, the Relevant Administrative Agent may assume that the Borrower has made such payment on such date in accordance herewith and may, in reliance on such assumption, distribute to each relevant Lender Party the amount due to it. In such event, if the Borrower has not in fact made such payment, each Lender Party severally agrees to repay to the Relevant Administrative Agent forthwith on demand the amount so distributed to such Lender Party with interest thereon, for each day from and including the day such amount is distributed to it to but excluding the day it repays the Relevant Administrative Agent, at the greater of the Federal Funds Effective Rate and a rate determined by the Relevant Administrative Agent in accordance with banking industry rules on interbank compensation.

 
  32  

 


 

     (e) If any Lender fails to make any payment required to be made by it pursuant to Section 2.04(a), 2.15(d) or 9.03(c), the Relevant Administrative Agent may, in its discretion (notwithstanding any contrary provision hereof), apply any amounts thereafter received by the Relevant Administrative Agent for the account of such Lender to satisfy such Lender’s obligations under such Sections until all such unsatisfied obligations are fully paid.

     (f) All calculations of ratable amounts required for sharing of payments or otherwise under this Section 2.15 shall be determined on the basis of the Dollar Amount of outstanding Loans determined on the date on which any such payment is first received.

     Section 2.16. Lender’s Obligation to Mitigate; Replacement of Lenders . (a) If (x) any Lender requests compensation under Section 2.12, or (y) the Borrower is required to pay any additional amount to any Lender or any Governmental Authority for the account of any Lender pursuant to Section 2.14 in excess of the amount that the Borrower would be required to pay if such Lender were a Foreign Financial Institution resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico, then such Lender (except in the case of (y) if the Lender makes the election set forth in the proviso to clause (b)(v) of Section 9.04) shall use reasonable efforts to designate a different lending office for funding or booking its Loans hereunder or to assign its rights and obligations hereunder to another of its offices, branches or affiliates, if, in the reasonable judgment of such Lender, such designation or assignment (i) would eliminate or reduce amounts payable pursuant to Section 2.12 or Section 2.14, as the case may be, in the future, (ii) would not subject such Lender to any unreimbursed cost or expense and (iii) would not otherwise be materially disadvantageous to such Lender. The Borrower shall pay all reasonable and documented costs and expenses incurred by any Lender in connection with any such designation or assignment.

     (b) If (x) any Lender requests compensation under Section 2.12 or (y) the Borrower is required to pay any additional amount to any Lender or any Governmental Authority for the account of any Lender pursuant to Section 2.14 in excess of the amount that the Borrower would be required to pay if such Lender were a Foreign Financial Institution resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico, unless such Lender has made the election set forth in the proviso to clause (b)(v) of Section 9.04, or (z) any Lender defaults in its obligation to fund Loans hereunder, then the Borrower may, at its sole expense, upon notice to such Lender and the Administrative Agent, require such Lender to assign, without recourse (in accordance with and subject to the restrictions contained in Section 9.04), all its interests, rights and obligations under this Agreement to an assignee that shall assume such obligations (which assignee may be another Lender, if a Lender accepts such assignment); provided that (i) the Borrower shall have received the prior written consent of the Administrative Agent, which consent shall not unreasonably be withheld, (ii) such Lender shall have received payment of an amount equal to the outstanding principal of its Loans, accrued interest thereon, accrued fees and all other amounts payable to it hereunder, from the assignee (to the extent of such outstanding principal and accrued interest and fees) or the Borrower (in the case of all other amounts) and (iii) in the case of any such assignment resulting from a claim for compensation under Section 2.12 or payments required to be made pursuant to Section 2.14, such assignment will result in a reduction in such compensation or payments that is material to the Borrower in its reasonable judgment. A Lender shall not be required to

 
  33  

 


 

make any such assignment if, prior thereto, as a result of a waiver by such Lender or otherwise, the circumstances entitling the Borrower to require such assignment cease to apply.

     (c) If the Borrower becomes obligated to pay additional amounts to any Lender pursuant to Section 2.12 or Section 2.14 of this Agreement (in this last case, in excess of additional amounts that would be paid to such Lender if it were a Foreign Financial Institution resident (or, if applicable, the main office of which is a resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico), the Borrower shall be entitled to prepay the Loans of any Lender affected by such conditions by providing five LIBO Business Days prior written notice to the Administrative Agent of such prepayment (which prepayment shall occur not more than 20 days after the date of such notice); provided that the Borrower has endeavored in good faith to find an assignee to purchase the Loans of such Lender pursuant to Section 2.16(b) and has been unable to find any such assignee for thirty days from the commencement of such efforts; and provided further , that Lenders claiming equivalent additional amounts shall be treated equally. On the date of any such prepayment, the Lenders shall be paid the principal amount of the Loans to be prepaid, together with interest accrued thereon through the date of prepayment and all other amounts due, with respect to such Loans, hereunder. Payments pursuant to this Section 2.16(c) shall not be subject to Section 2.15.

     Section 2.17. Judgment Currency . If for the purpose of obtaining judgment in any court it is necessary to convert a sum due from the Borrower under any Loan Document in the currency expressed to be payable in such Loan Document (the “ specified currency ”) into another currency, the parties hereto agree, to the fullest extent that they may effectively do so, that the rate of exchange used shall be that at which in accordance with normal banking procedures the Administrative Agent (or, in the case of any Peso Loan, the Mexican Administrative Agent) could purchase the specified currency with such other currency at (i) where the specified currency is Dollars, the Administrative Agent’s New York City office and (ii) where the specified currency is Pesos, the Mexican Administrative Agent’s Mexico City office, in each case at 11:00 a.m. (New York City or Mexico City time, as applicable) on the Peso Business Day preceding that on which final judgment is given. The obligations of the Borrower in respect of any sum due to any Lender or any Agent under any Loan Document shall, notwithstanding any judgment in a currency other than the specified currency, be discharged only to the extent that on the Business Day (or Peso Business Day, in the case of any sum where the specified currency is Pesos) following receipt by such Lender or such Agent (as the case may be) of any sum adjudged to be so due in such other currency such Lender or Agent (as the case may be) may in accordance with normal banking procedures purchase the specified currency with such other currency. If the amount of the specified currency so purchased is less than the sum originally due to such Lender or such Agent, as the case may be, in the specified currency, the Borrower agrees, to the fullest extent that it may effectively do so, as a separate obligation and notwithstanding any such judgment, to indemnify such Lender or such Agent, as applicable, against such loss, and if the amount of the specified currency so purchased exceeds (i) the sum originally due to such Lender or Agent, as applicable, and (ii) any amounts shared with other Lenders as a result of allocations of such excess as a disproportionate payment to such Lender under Section 2.15, such Lender or Agent, as applicable, agrees to remit such excess to the Borrower.

 
  34  

 


 

ARTICLE 3
R EPRESENTATIONS AND W ARRANTIES

     The Borrower represents and warrants to the Lender Parties that:

     Section 3.01. Organization; Powers. The Borrower has been duly incorporated, is validly existing under the laws of Mexico, has all requisite power and authority to carry on its business as now conducted and, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect, is qualified to do business and is in good standing in every jurisdiction where such qualification is required. Each Subsidiary of the Borrower has been duly incorporated, is validly existing and, where applicable, in good standing under the laws of the jurisdiction of its organization, has all requisite power and authority to carry on its business as now conducted and is qualified to do business in, and is in good standing in, every jurisdiction where such qualification is required, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect.

     Section 3.02. Authorization; Enforceability. The Transactions to be entered into by each KOF Company are within its corporate powers and have been duly authorized by all necessary corporate and, if required, stockholder action. This Agreement has been duly executed and delivered by the Borrower and constitutes, and each other Loan Document to which the Borrower is to be a party, when executed and delivered by the Borrower, will constitute, a legal, valid and binding obligation of the Borrower, in each case enforceable in accordance with its terms, subject to applicable bankruptcy, concurso mercantil , insolvency, reorganization, moratorium and other laws affecting creditors’ rights generally and subject to general principles of equity, regardless of whether considered in a proceeding in equity or at law.

     Section 3.03. Governmental Approvals; No Conflicts . Except as provided in Schedule 3.03, the Transactions (a) do not require any consent or approval of, registration or filing with, or other action by, any Governmental Authority, except such as have been obtained or made and are in full force and effect on the date of this Agreement or (to the extent not necessary until the relevant Borrowing Date) shall be obtained or made on or prior to, and be in full force and effect on, the relevant Borrowing Date, (b) will not violate any applicable law or regulation or the charter, by-laws, estatutos sociales or other organizational documents of any KOF Company or any order of any Governmental Authority, (c) will not violate or result in a default under (x) any indenture, instrument or other agreement with respect to Debt of the type included in the calculation of “Total Debt”, in excess of US$1,000,000, or (y) any other material agreement, in each case binding upon any KOF Company or any of its material properties, or give rise to a right thereunder to require any KOF Company to make any material payment and (d) will not result in the creation or imposition of any Lien on any property of any KOF Company.

     Section 3.04. Financial Statements; No Material Adverse Change . (a) The Borrower has heretofore furnished to the Lenders:

       (i) the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of December 31, 2001 and the related consolidated statements of income, changes in stockholders’ equity and changes in financial position for the Fiscal Year then ended, reported on by Ruiz, Urquiza y Cia., S.C., independent public accountants;

 
  35  

 


 

       (ii) the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of September 30, 2002 and the related consolidated statements of income, changes in stockholders’ equity and changes in financial position for the Fiscal Quarter then ended and for the portion of the Fiscal Year then ended;

       (iii) the consolidated balance sheet of Panamco and its consolidated Subsidiaries as of December 31, 2001 and the related consolidated statements of income, stockholders’ equity and cash flows for the Fiscal Year then ended, reported on by Arthur Andersen LLP, independent public accountants; and

       (iv) the consolidated balance sheet of Panamco and its consolidated Subsidiaries as of September 30, 2002 and the related consolidated statements of income, stockholders’ equity and cash flows for the Fiscal Quarter then ended and for the portion of the Fiscal Year then ended.

The financial statements referred to in clauses (i) and (ii) above present fairly, in all material respects, the financial position of the Borrower and its consolidated Subsidiaries, as of such dates and their results of operations and changes of financial position for such periods in accordance with Mexican GAAP, subject to normal year-end adjustments and the absence of footnotes in the case of the statements referred to in clause (ii) above. The financial statements referred to in clauses (iii) and (iv) above present fairly, in all material respects, the financial position of Panamco and its consolidated Subsidiaries as of such dates and their results of operations and cash flows for such periods in accordance with generally accepted accounting principles in the United States at the date hereof, subject to normal year-end adjustments.

     (b) The pro forma consolidated balance sheet as of September 30, 2002 included in the Information Memorandum has been prepared giving effect (as if such event has occurred on such date) to (i) the consummation of the Acquisition, (ii) the maximum borrowings that could be made hereunder and under the Other Loan Agreement in connection with the Acquisition and the use of proceeds thereof and (iii) the payment of fees and expenses in connection with the foregoing. Such pro forma consolidated balance sheet (i) has been prepared in good faith based on assumptions believed by the Borrower to be reasonable and (ii) is based on the best information available to the Borrower after due inquiry.

     (c) After giving effect to the Transactions, none of the KOF Companies will have or has, as of either Borrowing Date, any material contingent liabilities, unusual long-term commitments or unrealized losses, except as disclosed in the financial statements referred to above or the notes thereto or in the Information Memorandum and except for the Disclosed Matters.

     (d) There has not occurred after December 22, 2002 any Material Adverse Change.

     Section 3.05. Properties. Each KOF Company has good title to, or valid leasehold interests in, all real and personal property material to its business, except for minor defects in title that do not interfere with its ability to conduct its business as currently conducted or to utilize such properties for their intended purposes and except

 
  36  

 


 

where failures to have such title or interests could not reasonably be expected to result in a Material Adverse Effect.

     Section 3.06. Litigation and Environmental Matters . (a) Except for the Disclosed Matters, there are no actions, suits or proceedings by or before any arbitrator or Governmental Authority pending against or, to the knowledge of the Borrower, threatened in writing against or affecting any KOF Company which if decided adversely to any KOF Company, could reasonably be expected to have a material adverse effect on (i) the business, condition (financial or otherwise), operations, results of operations, performance, properties, assets, liabilities (contingent or otherwise) or prospects of the Borrower or Panamco, in each case together with its respective Subsidiaries, taken as a whole, whether before or after giving effect to the Transactions, (ii) the Acquisition, (iii) the rights of the Lenders or (iv) the ability of the Borrower to perform its financial obligations under the Loan Documents (excluding in all cases the matters disclosed on Schedules 3.06, 3.12, 3.13, 3.15 and 3.17 of the Merger Agreement).

     (b) Except for the Disclosed Matters and except for other matters that, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect, no KOF Company (i) has failed to comply with any Environmental Law or to obtain, maintain or comply with any permit, license or other approval required under any Environmental Law, (ii) is subject to any Environmental Liability, (iii) has received notice of any claim with respect to any Environmental Liability or (iv) knows of any basis for any Environmental Liability.

     (c) Since the date of this Agreement, there has been no change in the status of the Disclosed Matters that, individually or in the aggregate, has resulted in, or materially increased the likelihood of, a Material Adverse Change.

     Section 3.07. Compliance with Laws and Agreements . Each KOF Company is in compliance with all laws, regulations and orders of any Governmental Authority applicable to it or its property (including, without limitation, Environmental Laws, IMSS, INFONAVIT and SAR rules) and all indentures, agreements and other instruments binding on it or its property, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect. No Default has occurred and is continuing.

     Section 3.08. Investment and Holding Company Status . The Borrower is not (a) an “investment company” as defined in, or subject to regulation under, the Investment Company Act of 1940 or (b) a “holding company” or “subsidiary company” of a holding company as defined in, or subject to regulation under, the Public Utility Holding Company Act of 1935.

     Section 3.09. Taxes. Each KOF Company has timely filed or caused to be filed all Tax returns and reports required to have been filed by it and has paid or caused to be paid all Taxes required to have been paid by it, except (a) any Taxes that are being contested in good faith by appropriate proceedings and for which the relevant KOF Company has set aside on its books reserves (to the extent required by Applicable GAAP) or (b) to the extent that failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect.

 
  37  

 


 

     Section 3.10. Disclosure. The Information Memorandum and all other reports, financial statements, certificates or other information furnished by or on behalf of the Borrower or any of its Subsidiaries to the Administrative Agent or any Lender in connection with the negotiation of this Agreement or any other Loan Document or delivered hereunder or thereunder (as modified or supplemented by other information so furnished), taken as a whole, are true and correct in all material respects and do not omit to state a material fact necessary to make the statements contained therein not misleading, in light of the circumstances under which such statements were made, in each case on the date on which such information was furnished; provided that, with respect to projected financial information, the Borrower represents only that such information was prepared in good faith based on assumptions believed to be reasonable at the time.

     Section 3.11. Pari Passu Status . The obligations of the Borrower under the Loan Documents constitute direct and unconditional obligations of the Borrower and rank at all times at least pari passu in right of payment and in all other respects with all other unsecured, unsubordinated Debt of the Borrower at any time outstanding.

     Section 3.12. Subsidiaries. Schedule 3.12 sets forth the name of, and the ownership interest of the Borrower in, each of its Subsidiaries as of each Borrowing Date. Upon the consummation of the Acquisition, all the Borrower’s Subsidiaries, including Panamco and its Subsidiaries, will be fully consolidated in the Borrower’s consolidated financial statements.

     Section 3.13. Insurance. The Borrower and its Subsidiaries maintain all insurance as required by law or as usually carried by companies of established repute engaged in the same or similar business, owning similar properties, and located in the same general areas as the Borrower and its Subsidiaries, except for any such failure that could not reasonably be expected to have a Material Adverse Effect.

     Section 3.14. Labor Matters . As of each Borrowing Date, there are no strikes, lockouts or slowdowns against any KOF Company pending or, to the knowledge of the Borrower, threatened, except such strikes, lockouts or slowdowns which in the aggregate would not reasonably be expected to have a Material Adverse Effect. All payments due from any KOF Company, or for which any claim may be made against any KOF Company, on account of wages and employee health and welfare insurance and other benefits (including IMSS, INFONAVIT and SAR), have been paid or accrued as a liability on the books of such KOF Company , except such payments which in the aggregate would not reasonably be expected to have a Material Adverse Effect.

     Section 3.15. Solvency. Immediately after the Transactions to occur on the Borrowing Dates and Acquisition Date are consummated and after giving effect to the application of the proceeds of each Loan to be made hereunder, (a) the fair value of the assets of the Borrower, at a fair valuation, will exceed its debts and liabilities, subordinated, contingent or otherwise and (b) the Borrower will be able to pay its debts and liabilities, subordinated, contingent or otherwise, as such debts and liabilities become absolute and matured.

     Section 3.16. Legal Form . (a) Each of the Loan Documents is in proper legal form under all applicable laws for the enforcement thereof in accordance with their respective terms against the parties thereto under such laws. To ensure the legality, validity, enforceability or admissibility into evidence of the Loan Documents, it is not

 
  38  

 


 

necessary that any of such Loan Documents or any other document be filed or recorded with any applicable Governmental Authority or that any stamp or similar tax be paid on or in respect of this Agreement or any Note, or any other such document, except that in the event that any legal proceedings with respect to any Loan Document are brought in the courts of Mexico, a Spanish translation of the documents required in such proceedings prepared by a Mexican court-approved translator would have to be approved by the court after the defendant had been given an opportunity to be heard with respect to the accuracy of such translation, and the proceedings would thereafter be based upon the translated documents. Any judgment against the Borrower obtained in a non-Mexican state or federal court to which the Borrower is submitting pursuant to Section 9.09(b) hereof is capable of being enforced in the courts of Mexico, subject to the satisfaction of all applicable procedural requirements.

     (b) Neither the Borrower nor any of its property has any immunity on the ground of sovereignty or otherwise, from the jurisdiction of any court or from any legal process (whether through service or notice, attachment prior to judgment, attachment in aid of execution, execution or otherwise) under any applicable laws in respect of the obligations of the Borrower under the Loan Documents or from the execution or enforcement of any judgment resulting therefrom, and if the Borrower or any of its revenues, assets or properties should become entitled to any such right of immunity, the Borrower has effectively waived such right pursuant to Section 9.09(e).

     (c) It is not necessary in order for any Lender Party to enforce any of its rights or remedies under the Loan Documents or solely by reason of the execution, delivery and performance by the Borrower of the Loan Documents, that any Lender Party be licensed or qualified with any Mexican Governmental Authority or be entitled to carry on business in any jurisdiction.

ARTICLE 4
C ONDITIONS

     Section 4.01. Effective Date . This Agreement shall become effective on the date (the “ Effective Date ”) on which the Administrative Agent (or its counsel) shall have received from each party hereto either (a) a counterpart of this Agreement signed on behalf of such party or (b) written evidence satisfactory to the Administrative Agent (which may include telecopy transmission of a signed signature page) that such party has signed a counterpart of this Agreement. Promptly upon the occurrence of the Effective Date, the Administrative Agent shall notify the Borrower and the Lenders thereof, and such notice shall be conclusive and binding.

     Section 4.02. Conditions To Borrowing . The obligations of the Lenders to make Loans hereunder shall not become effective until the date, if any (in the case of Lenders with Peso Loan Commitments, the “ Peso Borrowing Date ”; and in the case of Lenders with Dollar Loan Commitments, the “ Dollar Borrowing Date ”) on which each of the following additional conditions is first satisfied (or waived by the Required Lenders and otherwise in accordance with Section 9.02):

     (a) The Administrative Agent shall have received each of the following, in each case dated on or as of the Peso Borrowing Date unless expressly provided otherwise below:

 
  39  

 


 

       (i) for each Lender a Note of each relevant Tranche duly executed by the Borrower and dated the relevant Borrowing Date;

       (ii) an opinion of each of (A) Cleary, Gottlieb, Steen & Hamilton, special New York counsel for the Borrower and (B) Lic. Carlos Aldrete Ancira, corporate counsel for the Borrower, substantially in the form of Exhibits C-1 and C-2, respectively;

       (iii) an opinion of each of (A) Davis Polk & Wardwell, special New York counsel for the Agents and (B) Ritch, Heather y Mueller, S.C., special Mexican counsel for the Agents, substantially in the form of Exhibits D-1 and D-2, respectively, and each covering such additional matters relating to the Loan Documents or the Transactions as the Required Lenders may reasonably request;

       (iv) the following documents and certificates, all in form and substance satisfactory to the Administrative Agent and its counsel:

       (A) the estatutos sociales of the Borrower, certified by a Mexican notary public as to its authenticity and certified by an appropriate officer of the Borrower as true and correct and in full force and effect in its delivered form on the Peso Borrowing Date;

       (B) a power of attorney, certified by a Mexican notary public, authorizing the relevant officers of the Borrower to execute and deliver the Notes (with poder para suscribir títulose crédito ) and this Agreement and any other document or certificate to be delivered by the Borrower on or prior to the Peso Borrowing Date in connection with this Agreement, including authority for acts of administration ( poder para actos de administración ); and

       (C) powers of attorney, certified by a Mexican notary public, in form reasonably satisfactory to the Administrative Agent, appointing the Process Agent to act as such on behalf of the Borrower, together with a letter to such effect and written evidence of acceptance by the Process Agent of such appointment;

       (v) confirmation that the Borrower shall have received final Long-Term Debt Ratings (giving pro forma effect to the Transactions) of BBB- and Baa3, or higher, from S&P and Moody’s, respectively, with stable outlook in each case; and

       (vi) payment of all reasonable and documented fees and other amounts due and payable to the Lender Parties on or before the Peso Borrowing Date for which invoices have been received by the Borrower not less than five Business Days before the Peso Borrowing Date, including, to the extent invoiced, all out-of-pocket expenses of the Agents (including fees, charges and disbursements of their counsel) required to be reimbursed or paid by the Borrower under the Loan Documents.

     (b) All consents and approvals required to be obtained from any Governmental Authority or other Person prior to the Borrowing Dates in connection with

 
  40  

 


 

the Transactions shall have been obtained, and all applicable waiting periods and appeal periods shall have expired, in each case without the imposition of any burdensome condition; and no law or regulation shall be applicable, in the reasonable judgment of the Administrative Agent, and no action, suit, investigation, litigation or proceeding shall be pending or threatened in writing, in each case that restrains, prevents or imposes materially adverse conditions upon the Transactions.

     (c) The Administrative Agent shall have received confirmation satisfactory to it that the Acquisition is expected to be consummated promptly (and in any event within 10 Business Days) after the Peso Borrowing Date in accordance with the Acquisition Documents and applicable law, without any amendment to or waiver of any material term or condition of the Acquisition Documents not approved by the Required Lenders, and that the proceeds of the Loans are to be applied as provided in Section 5.09. Copies of the Acquisition Documents and all certificates, opinions and other documents delivered thereunder shall be made available to the Administrative Agent for inspection.

     (d) There shall exist no action, suit, investigation, litigation or proceeding pending or threatened in any court or before any arbitrator or governmental or regulatory agency or authority that could reasonably be expected, in the determination of the Required Lenders, to have a material adverse effect on (i) the business, condition (financial or otherwise), operations, results of operations, performance, properties, assets, liabilities (contingent or otherwise) or prospects of the Borrower or Panamco, in each case together with its respective Subsidiaries, taken as a whole, whether before or after giving effect to the Transactions, (ii) the Acquisition, (iii) the rights of the Lenders under the Loan Documents or (iv) the ability of the Borrower to perform its financial obligations under the Loan Documents (excluding in all cases the matters disclosed on Schedules 3.06, 3.12, 3.13, 3.15 and 3.17 of the Merger Agreement).

     (e) There shall not have occurred after December 22, 2002, in the sole good faith judgment of the Required Lenders, any Material Adverse Change.

     (f) The representations and warranties of the Borrower set forth in the Loan Documents shall be true on and as of each Borrowing Date.

     (g) Immediately after giving effect to the Borrowings, no Default shall have occurred and be continuing.

     (h) In the case of the Lenders holding Dollar Loan Commitments, the Dollar Borrowing Date shall occur not later than the second LIBO Business after the Peso Borrowing Date.

Each Borrowing shall be deemed to constitute a representation and warranty by the Borrower on the date thereof as to the matters specified in clauses (c), (f) and (g) of this Section. Notwithstanding the foregoing, the obligations of the Lenders to make Loans shall not become effective unless each of the foregoing conditions is satisfied (or waived pursuant to Section 9.02) and the Borrowing Dates occur before 5:00 p.m., New York City time, on September 18, 2003.

 
  41  

 


 

ARTICLE 5
A FFIRMATIVE C OVENANTS

     Until all the Commitments have expired or terminated and the principal of and interest on each Loan and all fees payable hereunder have been paid in full, the Borrower covenants and agrees with the Lenders that:

     Section 5.01. Financial Statements and Other Information . The Borrower will furnish to the Administrative Agent (for delivery to the Lenders):

     (a) within 120 days after the end of each Fiscal Year:

       (i) in the case of the Fiscal Year ended December 31, 2002, (A) the audited consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Year and the related statements of income, stockholders’ equity and change of financial position for such Fiscal Year and (B) the audited consolidated balance sheet of Panamco and its consolidated Subsidiaries as at December 31, 2002 and the related statements of income, stockholders’ equity and cash flows for the Fiscal Year then ended, setting forth in each case in comparative form the corresponding figures for the previous Fiscal Year, all reported on by Deloitte Touche Tohmatsu or other independent public accountants of recognized national standing (without a “going concern” or like qualification or exception and without any qualification or exception as to the scope of such audit) as presenting fairly in all material respects the financial position, results of operations and change of financial position (or cash flows, as applicable) of the Borrower and its consolidated Subsidiaries or Panamco and its consolidated Subsidiaries, as applicable, on a consolidated basis in accordance with Applicable GAAP;

       (ii) in the case of each Fiscal Year from and including the Fiscal Year ending December 31, 2003, the audited consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Year and the related statements of income, stockholders’ equity and change of financial position for such Fiscal Year setting forth in each case in comparative form the figures for the previous Fiscal Year, all reported on by Deloitte Touche Tohmatsu or other independent public accountants of recognized national standing (without a “going concern” or like qualification or exception and without any qualification or exception as to the scope of such audit) as presenting fairly in all material respects the financial position, results of operations and change of financial position of the Borrower and its consolidated Subsidiaries on a consolidated basis in accordance with Mexican GAAP;

     (b) within 60 days after the end of each of the first three Fiscal Quarters of each Fiscal Year:

  (i) in the case of the Fiscal Quarter ended March 31, 2003, (A) the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Quarter and the related statements of income, stockholders’ equity and change of financial position for such Fiscal Quarter and (B) the consolidated balance sheet of Panamco and its consolidated Subsidiaries as at March 31, 2003 and the related statements of income, stockholders’ equity

 
  42  

 


 

  and cash flows for the Fiscal Quarter then ended, setting forth in each case in comparative form the figures for the corresponding period of (or, in the case of the balance sheet, as of the end of) the previous Fiscal Year, all certified by a Financial Officer as presenting fairly in all material respects the financial position, results of operations and change of financial position (or cash flows, as applicable) of the Borrower and its consolidated Subsidiaries or Panamco and its consolidated Subsidiaries, as applicable, on a consolidated basis in accordance with Applicable GAAP, subject to normal year-end adjustments and the absence of footnotes;

       (ii) in the case of each Fiscal Quarter ending after March 31, 2003, the consolidated balance sheet of the Borrower and its consolidated Subsidiaries as of the end of such Fiscal Quarter and the related statements of income, stockholders’ equity and change of financial position for such Fiscal Quarter and for the then elapsed portion of such Fiscal Year setting forth in each case in comparative form the figures for the corresponding period or periods of (or, in the case of the balance sheet, as of the end of) the previous Fiscal Year, all certified by a Financial Officer as presenting fairly in all material respects the financial position, results of operations and change of financial position of the Borrower and its consolidated Subsidiaries on a consolidated basis in accordance with Mexican GAAP, subject to normal year-end adjustments and the absence of footnotes;

     (c) concurrently with each delivery of financial statements under clause (a) or (b) above, a certificate of a Financial Officer (i) certifying as to whether a Default has occurred and, if a Default has occurred, specifying the details thereof and any action taken or proposed to be taken with respect thereto, (ii) setting forth reasonably detailed calculations demonstrating compliance with Section 6.05 and Section 6.06, (iii) listing each Material Subsidiary as of the date of such financial statements and (iv) listing any Joint Venture Investment Events that have occurred during such period, and setting forth a reasonably detailed calculation demonstrating compliance with Section 6.04 with respect thereto;

     (d) promptly after the same become publicly available, copies of all periodic and other reports, proxy statements or any other materials filed by the Borrower or Panamco with the SEC, the CNBV or similar Governmental Authority; provided that the Borrower may comply with this subsection by delivering a notice, by email or otherwise, to the Administrative Agent (which shall be promptly forwarded to the Lenders by the Administrative Agent) that any documents described herein have been posted on a website identified in such notice and accessible by the Lenders without charge;

     (e) promptly following any request therefor, such other information regarding the operations, business affairs and financial condition of any KOF Company, or compliance with the terms of any Loan Document, as the Administrative Agent or any Lender may reasonably request.

     Section 5.02. Notice of Material Events . The Borrower will furnish to the Administrative Agent and each Lender prompt written notice of the following:

     (a) the occurrence of any Default; and

 
  43  

 


 

     (b) the filing or commencement of any action, suit or proceeding by or before any arbitrator or Governmental Authority against or affecting any KOF Company that in the opinion of the Borrower has a reasonable likelihood of being adversely determined and that, if adversely determined, could reasonably be expected to result in a Material Adverse Effect.

     Each notice delivered under this Section shall be accompanied by a statement of a Financial Officer or other executive officer of the Borrower setting forth the details of the event or development requiring such notice and any action taken or proposed to be taken with respect thereto.

     Section 5.03. Existence; Conduct of Business . Each of the Borrower and the Material Subsidiaries will preserve and maintain its legal existence and all of its material rights, licenses, privileges and franchises, except where failures to do so could not reasonably be expected in the aggregate to result in a Material Adverse Effect; provided that the foregoing shall not prohibit any merger, consolidation, liquidation or dissolution permitted under Section 6.02.

     Section 5.04. Payment of Obligations . Each of the Borrower and the Material Subsidiaries will pay its Debt and other obligations, including Tax liabilities, before the same shall become delinquent or in default, except where (a) the validity or amount thereof is being contested in good faith by appropriate proceedings, (b) the relevant KOF Company has set aside on its books adequate reserves with respect thereto as required by Applicable GAAP, and (c) the failure to make payment pending such contest could not reasonably be expected to result in a Material Adverse Effect.

     Section 5.05. Maintenance of Properties . Each of the Borrower and the Material Subsidiaries will maintain all property material to the conduct of its business in good working order and condition, ordinary wear and tear excepted, except where failures to do so could not reasonably be expected in the aggregate to result in a Material Adverse Effect.

     Section 5.06. Insurance . The Borrower and the Material Subsidiaries will maintain with insurance companies (believed in good faith by the Borrower to be financially sound and reputable) that customarily write insurance for the risks covered thereby such insurance as may be required by law or as is usually carried by companies of established repute engaged in the same or similar business, owning similar properties, and located in the same general areas as the Borrower and the Material Subsidiaries, except where failures to do so could not reasonably be expected to result in a Material Adverse Effect.

     Section 5.07. Proper Records; Rights to Inspect and Appraise . Each of the Borrower and the Material Subsidiaries will keep proper books of record and account in which complete and correct entries are made of all transactions relating to its business and activities in accordance with Applicable GAAP, except where failures to do so could not reasonably be expected in the aggregate to result in a Material Adverse Effect. Each KOF Company will permit any representatives of the Administrative Agent and Lenders designated by the Administrative Agent, upon reasonable prior notice, to examine its books and records, and to discuss its affairs, finances and condition with its financial officers, all at such reasonable times and as often as reasonably requested but, unless an

 
  44  

 


 

Event of Default has occurred and is continuing at the time of such proposed visit or inspection, no more than twice in any calendar year.

     Section 5.08. Compliance with Laws . Each KOF Company will comply with all laws, rules, regulations and orders of any Governmental Authority applicable to it or its property, except where failures to do so, in the aggregate, could not reasonably be expected to result in a Material Adverse Effect.

     Section 5.09. Use of Proceeds . The proceeds of the Loans will be used only (a) to pay amounts payable under the Acquisition Documents as consideration for the Acquisition, (b) to consummate the Other Debt Refinancings ( provided that any proceeds that will be so applied on a date other than the Acquisition Date shall be held on Borrower’s balance sheet until so applied) and (c) to pay fees, expenses and taxes, if any, payable in connection with the Transactions. No part of the proceeds of any Loan will be used, directly or indirectly, for any purpose that entails a violation of any of the Regulations of the Federal Reserve Board, including Regulations U and X.

     Section 5.10. Further Assurances . From time to time, the Borrower and its Subsidiaries shall do and perform any and all acts and execute any and all documents as may be reasonably necessary pursuant to applicable law in order to effect the purposes of this Agreement or to protect the rights or remedies of the Lenders under the Loan Documents.

     Section 5.11. Covenants During Bridge Period . During the Bridge Period, the Borrower shall comply with the covenants set forth in Sections 5.02(c), 6.03, 6.09 (other than items (ii) through (v) of clause (f) thereof), 6.10, 6.11, 6.12 (other than the proviso of clause (iii) thereof) and 6.13 of the Other Loan Agreement as if such covenants and any related definitions were set forth in full herein. No waiver, amendment or modification of any such covenant or any defined term used therein shall be effective, for purposes of this Agreement, unless consented to in writing by the Required Lenders under this Agreement pursuant to Section 9.02(b).

ARTICLE 6
N EGATIVE C OVENANTS

     Until all the Commitments have expired or terminated and the principal of and interest on each Loan and all fees payable hereunder have been paid in full, the Borrower covenants and agrees with the Lenders that:

     Section 6.01. Liens. Neither the Borrower nor any of its Subsidiaries will create or permit to exist any Lien on any property now owned or hereafter acquired by it, or assign or sell any income or revenues (including accounts receivable) or rights in respect of any thereof, except:

       (i) any Lien on any property of the Borrower or any of its Subsidiaries existing on date hereof and listed in Schedule 6.01;

       (ii) Liens imposed by law for taxes that are not yet due or are being contested in good faith by appropriate proceedings and for which appropriate

 
  45  

 


 

  reserves (if any) required in accordance with Applicable GAAP have been made in the financial statements of the Borrower and its Subsidiaries;

       (iii) Liens arising in the ordinary course of the business of the Borrower or any of its Subsidiaries that (A) do not secure Debt, (B) do not secure any obligation in an amount exceeding US$10,000,000 and (C) do not materially detract from the value of the affected property, or interfere with the ordinary conduct of business, of the Borrower or any of its Subsidiaries;

       (iv) deposits to secure the performance of bids, trade contracts, leases, statutory obligations, performance bonds and other obligations of a like nature (excluding items described in clause (vi) below), in each case in the ordinary course of business;

       (v) carriers’, warehousemen’s, mechanics’, materialmen’s, repairmen’s and other like Liens imposed by law, arising in the ordinary course of business and securing obligations that are not overdue by more than 60 days or are being contested in good faith by appropriate proceedings and for which appropriate reserves (if any) have been made in the financial statements of the Borrower and its Subsidiaries;

       (vi) judgment liens in respect of judgments that do not constitute an Event of Default under clause (k) of Article 7 and any deposits to secure surety and appeal bonds with respect to judgments or orders, in the ordinary course of business and not representing obligations of the relevant Person exceeding US$50,000,000 (or its equivalent in any other currency);

       (vii) easements, zoning restrictions, rights-of-way and similar encumbrances on real property imposed by law or arising in the ordinary course of business that do not secure any monetary obligation and do not materially detract from the value of the affected property or interfere with the ordinary conduct of business of the Borrower or any of its Subsidiaries;

       (viii) Liens on cash and cash equivalents securing obligations of the Borrower under Interest and Currency Hedges of the Borrower; provided that the aggregate amount of cash and cash equivalents subject to such Liens may at no time exceed US$75,000,000 (or the equivalent thereof in any other currency);

       (ix) Liens incurred or deposits made in the ordinary course of business in connection with workers’ compensation, unemployment insurance and other types of social security; and

       (x) Liens not otherwise permitted by the foregoing clauses of this Section 6.01 securing Debt or other obligations, provided that the Specified Priority Debt Amount shall at no time exceed the greater of (A) 20% of Consolidated Tangible Assets determined at such time and (B) US$570,000,000.

     Section 6.02. Fundamental Changes . (a) The Borrower will not merge into or consolidate with any other Person, or liquidate or dissolve, permit any other Person to merge into or consolidate with it or permit any of its Subsidiaries to liquidate or dissolve, except that, if at the time thereof and immediately after giving effect thereto no Default

 
  46  

 


 

shall have occurred and be continuing, (i) any Person may merge into the Borrower in a transaction in which the Borrower is the surviving Person and (ii) any Subsidiary of the Borrower may liquidate or dissolve if the Borrower determines in good faith that such liquidation or dissolution is in the best interests of the Borrower and is not materially disadvantageous to the Lenders.

     (b) Without limitation of any provision of Section 6.10 of the Other Loan Agreement as such Section is incorporated by reference into this Agreement through Section 5.11 hereof, the Borrower will not, and will not permit any of its Subsidiaries to, sell, transfer, lease or otherwise dispose of (i) all or substantially all of the property (including Equity Interests) of the Borrower and its Subsidiaries, taken as a whole, pursuant to any transaction or series of related transactions or (ii) all or any substantial portion of, the property (including Equity Interests) owned by the Borrower and its Subsidiaries, taken as a whole, pursuant to any transaction or series of related transactions, except in the case of this clause (ii) for any such sale, transfer, lease or disposition (A) from a Subsidiary of the Borrower to the Borrower or another of its Subsidiaries, (B) pursuant to any Asset Swap or (C) the net proceeds of which are applied within 180 days thereafter to (x) the acquisition of long-term assets to be used in the existing lines of business of the Borrower or any Subsidiary (including through the acquisition of Equity Interests of any Person owning such long-term assets) or (y) the permanent repayment of Loans or any other Debt of the Borrower or its Subsidiaries (other than Debt of the Borrower or any of its Subsidiaries owed to the Borrower or one or more of its Subsidiaries).

     (c) Neither the Borrower nor any Material Subsidiary will engage to any material extent in any business except businesses of the types conducted by the Borrower and its Material Subsidiaries on the Borrowing Dates (including the production, distribution or sale of soft drinks, beer, juices, water and other beverages) and businesses reasonably related thereto.

     Section 6.03. Transactions with Affiliates . No KOF Company will sell, lease or otherwise transfer any property to, or purchase, lease or otherwise acquire any property from, or otherwise engage in any other transaction with, any of its Affiliates, except (a) transactions that are at prices and on terms and conditions not less favorable to such KOF Company than could be obtained on an arm’s-length basis from unrelated third parties, (b) any Restricted Payments, (c) transactions (including Debt Transactions) between or among any KOF Company and The Coca Cola Company or any of its Subsidiaries and (d) any issuance of any Equity Interest by any KOF Company to, or the receipt directly or indirectly by any KOF Company of any capital contribution from, FEMSA.

     Section 6.04. Restrictive Agreements . Neither the Borrower nor any of its Subsidiaries will, directly or indirectly, enter into or permit to exist any agreement or other arrangement that prohibits, restricts or imposes any condition on the ability of any Subsidiary of the Borrower to pay dividends or other distributions with respect to any shares of its capital stock or to make or repay loans or advances to the Borrower or any of its Subsidiaries or to Guarantee the Loans or other obligations under the Loan Documents; provided that (i) the foregoing shall not apply to restrictions and conditions imposed by law or by any Loan Document, (ii) the foregoing shall not apply to restrictions and conditions existing on the date hereof and identified on Schedule 6.04 (but shall apply to any amendment or modification expanding the scope of any such restriction or condition), (iii) the foregoing shall not apply to customary restrictions and

 
  47  

 


 

conditions contained in agreements relating to the sale of a Subsidiary of the Borrower pending such sale, provided that such restrictions and conditions apply only to such Subsidiary that is to be sold and such sale is permitted hereunder and (iv) the foregoing shall not apply to shareholder agreements and similar restrictions with respect to any non-wholly-owned Subsidiary of the Borrower that is not organized under the laws of, and does not have a substantial portion of its assets (directly or indirectly, through any of its Subsidiaries) located in, Mexico (a “ Foreign Joint Venture ”), provided that (A) any such restrictions on dividends and distributions shall in any event permit the Borrower or its other Subsidiaries to declare annual dividends or distributions in an amount of at least 30% of such Foreign Joint Venture’s annual consolidated net income, determined in accordance with generally accepted accounting principles then in effect in the jurisdiction in which such Foreign Joint Venture is organized, and (B) immediately after giving effect to any Joint Venture Investment Event with respect to any Foreign Joint Venture, the aggregate Asset Amount of all Joint Venture Investment Events does not exceed 15% of the consolidated total assets of the Borrower and its consolidated Subsidiaries at such time, determined for this purpose exclusive of minority interests in consolidated Subsidiaries of the Borrower held by Persons other than the Borrower and its consolidated Subsidiaries, and otherwise in accordance with Mexican GAAP.

     As used in this Section 6.04:

       ” Joint Venture Investment Event ” means (i) the transaction pursuant to which any Person becomes a Foreign Joint Venture, including without limitation by acquisition by any KOF Company of a portion of such Person’s capital stock or the issuance by any Subsidiary of the Borrower of a portion of its capital stock to a Person other than another KOF Company, and (ii) (after any event described in clause (i)) the making of any Investment in a Foreign Joint Venture or any of its Subsidiaries by any KOF Company other than such Foreign Joint Venture or any of its Subsidiaries.

       ” Asset Amount ” means with respect to any Joint Venture Investment Event, (A) in the case of any Joint Venture Investment Event under clause (i) of the definition thereof, the consolidated total assets of such Foreign Joint Venture and its consolidated Subsidiaries (adjusted to reflect minority ownership by Persons other than a KOF Company) immediately after giving effect to such transaction, and (B) in the case of any Joint Venture Investment Event under clause (ii) of the definition thereof, the aggregate amount of the assets comprising such Investment (including without limitation the amount of any cash advanced or contributed as a capital contribution), determined, in the case of each of (A) and (B), at the book value thereof at the time of such Joint Venture Investment Event in accordance with Mexican GAAP, and, in the case of any Joint Venture Investment Event in a currency other than Pesos, stated in Pesos at the spot rate for the conversion of such other currency into Pesos at the time of such Joint Venture Investment Event.

     Section 6.05. Interest Expense Coverage Ratio . The Borrower will not permit the ratio of (a) Consolidated EBITDA to (b) Consolidated Interest Expense, in each case for any period of four consecutive Fiscal Quarters ending during any Fiscal Year set forth below, to be less than the ratio set forth below opposite such period:

 
  48  

 


 

      Fiscal Year
   Ratio
  
  2003   3.00  
  2004   3.00  
  2005   3.25  
  2006   3.50  
  2007   3.50  
  2008   3.75  

     Section 6.06. Leverage Ratio . The Borrower will not permit the Leverage Ratio at any time during any period set forth below to exceed the ratio set forth opposite such period:

      Fiscal Year
   Ratio
  
  2003   3.50  
  2004   3.25  
  2005   3.00  
  2006   3.00  
  2007   2.75  
  2008   2.50  

     Section 6.07. Subsidiary Debt . The Borrower will not permit any of its Subsidiaries to create, incur, assume or permit to exist any Debt, except:

       (i) Debt of any Subsidiary of the Borrower to the Borrower or any of its other Subsidiaries; and

       (ii) Debt of any Subsidiary of the Borrower not otherwise permitted by the foregoing provision of this Section 6.07, provided that (i) the Specified Priority Debt Amount at no time exceeds the greater of (A) 20% of Consolidated Tangible Assets determined at such time and (B) US$570,000,000 and (ii) no Debt of any Subsidiary under the Coca-Cola Facility shall by its terms mature prior to the Bridge Maturity Date (as defined in the Other Loan Agreement).

ARTICLE 7
E VENTS O F D EFAULT

     Section 7.01. Events Of Default. If any of the following events (“ Events of Default ”) shall occur:

     (a) the Borrower shall fail to pay any principal of any Loan when the same shall become due, whether at the due date thereof or at a date fixed for prepayment thereof or otherwise;

     (b) the Borrower shall fail to pay when due any interest on any Loan or any fee or other amount (except an amount referred to in clause (a) above) payable under any Loan Document, and such failure shall continue unremedied for a period of three Business Days;

     (c) any representation or warranty made or deemed made by or on behalf of the Borrower in any Loan Document or any amendment or modification thereof or waiver thereunder, or in any report, certificate, financial statement or other document

 
  49  

 


 

furnished pursuant to any Loan Document or any amendment or modification thereof or waiver thereunder, shall prove to have been incorrect in any material respect when made or deemed made;

     (d) the Borrower shall fail to observe or perform any covenant or agreement contained in Section 5.02, 5.03 (with respect to the existence of the Borrower), 5.09 or 5.11 or in Article 6;

     (e) the Borrower or any of its Subsidiaries shall fail to observe or perform any covenant or agreement contained in any Loan Document (other than those specified in clause (a), (b) or (d) above), and such failure shall continue unremedied for a period of 30 days after notice thereof from the Administrative Agent to the Borrower (which notice will be given at the request of any Lender);

     (f) any KOF Company shall fail to make a payment or payments (whether of principal or interest and regardless of amount) in respect of Material Debt when the same shall become due, whether at the due date thereof or at a date fixed for prepayment thereof or otherwise and such failure shall have continued after any grace period applicable pursuant to the relevant agreement;

     (g) (i) any event or condition occurs or continues (after the passage of any grace period applicable pursuant to the relevant agreement) that results in Material Debt becoming due before its scheduled maturity, or requires the prepayment, repurchase, redemption or defeasance thereof, before its scheduled maturity or (ii) any event or condition occurs and continues for the lesser of (x) 45 days after the passage of any grace period applicable pursuant to the relevant agreement and (y) 60 days in the case of any credit agreements, loan agreements or other facilities placed with banks or similar lenders in the syndicated loan market or otherwise, and 90 days in the case of any other Material Debt, and in either case that enables or permits the holder or holders of Material Debt or any trustee or agent on its or their behalf to cause such Material Debt to become due, or to require the prepayment, repurchase, redemption or defeasance thereof, before its scheduled maturity; provided that clauses (i) and (ii) above shall not apply to secured Debt that becomes due as a result of a voluntary sale or transfer of the property securing such Debt;

     (h) an involuntary proceeding shall be commenced or an involuntary petition shall be filed seeking (i) liquidation, reorganization or other relief in respect of the Borrower or any Material Subsidiary or its debts, or of a substantial part of its assets, under any Federal, state or foreign bankruptcy, concurso mercantil , insolvency, receivership or similar law now or hereafter in effect or (ii) the appointment of a receiver, trustee, síndico, conciliador , custodian, sequestrator, conservator or similar official for the Borrower or any Material Subsidiary or for a substantial part of its respective assets, and, in any such case, such proceeding or petition shall continue undismissed for 60 days or an order or decree approving or ordering any of the foregoing shall be entered; or an order for relief shall be entered against the Borrower or any Material Subsidiary under any applicable bankruptcy laws as now or hereafter in effect (including the Ley de Concursos Mercantiles );

     (i) the Borrower or any Material Subsidiary shall (i) voluntarily commence any proceeding or file any petition seeking liquidation, reorganization or other relief under any Federal, state or foreign bankruptcy, concurso mercantil , insolvency,

 
  50  

 


 

receivership or similar law now or hereafter in effect, (ii) consent to the institution of, or fail to contest in a timely and appropriate manner, any proceeding or petition described in clause (h) above, (iii) apply for or consent to the appointment of a receiver, trustee, síndico , conciliador , custodian, sequestrator, conservator or similar official for the Borrower or any Material Subsidiary or for a substantial part of its respective assets, (iv) file an answer admitting the material allegations of a petition filed against it in any such proceeding, (v) make a general assignment for the benefit of creditors or (vi) take any action for the purpose of effecting any of the foregoing;

      (j) the Borrower shall become unable, admit in writing its inability or fail generally to pay its debts as they become due;


     (k) either (i) one or more judgments for the payment of money in an aggregate amount exceeding US$25,000,000 (or its equivalent in any other currency) shall be rendered against one or more KOF Companies and shall remain undischarged for a period of 60 consecutive days during which execution shall not be effectively stayed, or (ii) a judgment shall have attached or been levied upon any asset with a value exceeding US$25,000,000;

     (l) (i) any Governmental Authority shall declare a moratorium or other type of order that affects payments or obligations under the Loan Documents, (ii) any Governmental Authority shall take any action that restricts or has the effect of restricting (A) the exchange of Pesos for Dollars, (B) the transfer of funds outside of Mexico or (C) the transfer of Pesos within or outside of Mexico, or affects the schedule of payments of Loans, or limits the foregoing to impair the practical ability of the Borrower to pay its obligations under the Loan Documents in US Dollars or Pesos, as required, or (iii) the Borrower shall voluntarily or involuntarily seek the rescheduling of its debts or the restructuring or restatement of the currency in which it may pay its obligations by participating in, or by being required to participate in, any facility or exercise that is sponsored or mandated, or in which participation is effectively required, by any Governmental Authority in Mexico;

     (m) the Borrower or any of its Subsidiaries shall fail to pay when due any and all amounts payable as required under IMSS, INFONAVIT, or SAR, except to the extent that such payments are disputed in good faith through appropriate proceedings and proper reserves therefor are maintained by the relevant Person or Persons, or the outstanding amount of such due but unpaid payments does not in the aggregate exceed at any time US$10,000,000;

     (n) a Change in Control shall occur; or

     (o) the Dollar Borrowing Date shall not occur on or prior to the second LIBO Business Day after the Peso Borrowing Date;

then, and in every such event (except an event with respect to the Borrower described in clause (h) or (i) above), and at any time thereafter during the continuance of such event, the Administrative Agent may, and at the request of the Required Lenders shall, by notice to the Borrower, take either or both of the following actions, at the same or different times: (i) terminate the Commitments, and thereupon the Commitments shall terminate immediately, and (ii) declare the Loans then outstanding to be due and payable in whole (or in part, in which case any principal not so declared to be due and payable may

 
  51  

 


 

thereafter be declared to be due and payable), and thereupon the principal of the Loans so declared to be due and payable, together with accrued interest thereon and all fees and other obligations of the Borrower accrued hereunder, shall become due and payable immediately, without presentment, demand, protest or other notice of any kind, all of which are waived by the Borrower; and in the case of any event with respect to the Borrower described in clause (h) or (i) above, the Commitments shall automatically terminate and the principal of the Loans then outstanding, together with accrued interest thereon and all fees and other obligations of the Borrower accrued hereunder, shall automatically become due and payable, without presentment, demand, protest or other notice of any kind, all of which are waived by the Borrower.

ARTICLE 8
T HE A GENTS

     Section 8.01. Appointment and Authorization . Each Lender Party irrevocably appoints the Administrative Agent and, in the case of each Peso Lender, the Mexican Administrative Agent, as its agent and authorizes the Administrative Agent and, if applicable, the Mexican Administrative Agent to take such actions on its behalf and to exercise such powers as are delegated to the Administrative Agent or the Mexican Administrative Agent, as applicable, by the terms of the Loan Documents, together with such actions and powers as are reasonably incidental thereto.

     Section 8.02. Rights and Powers as a Lender . A bank serving as an Agent shall, in its capacity as a Lender, have the same rights and powers as any other Lender and may exercise the same as though it were not an Agent. Such bank and its Affiliates may accept deposits from, lend money to and generally engage in any kind of business with any KOF Company or Affiliate thereof as if it were not an Agent.

     Section 8.03. Limited Duties and Responsibilities . No Agent shall have any duties or obligations except those expressly set forth with respect to such Agent in the Loan Documents. Without limiting the generality of the foregoing, (a) no Agent shall be subject to any fiduciary or other implied duties, regardless of whether a Default has occurred and is continuing, (b) no Agent shall have any duty to take any discretionary action or exercise any discretionary powers, except discretionary rights and powers expressly contemplated by the Loan Documents that the Administrative Agent or the Mexican Administrative Agent is required in writing to exercise by the Required Lenders (or such other number or group of the Lenders as shall be necessary under the circumstances as provided in Section 9.02) and (c) except as expressly set forth in the Loan Documents, no Agent shall have any duty to disclose, and shall not be liable for any failure to disclose, any information relating to any KOF Company that is communicated to or obtained by the bank serving as an Agent or any of its Affiliates in any capacity. No Agent shall be liable for any action taken or not taken by it with the consent or at the request of the Required Lenders (or such other number or group of the Lenders as shall be necessary under the circumstances as provided in Section 9.02) or in the absence of its own gross negligence or willful misconduct. The Administrative Agent shall be deemed not to have knowledge of any Default unless and until written notice thereof is given to the Administrative Agent by the Borrower or a Lender, and no Agent shall be responsible for or have any duty to ascertain or inquire into (i) any statement, warranty or representation made in or in connection with any Loan Document, (ii) the contents of any certificate, report or other document delivered thereunder or in connection therewith, (iii)

 
  52  

 


 

the performance or observance of any of the covenants, agreements or other terms or conditions set forth in any Loan Document, (iv) the validity, enforceability, effectiveness or genuineness of any Loan Document or any other agreement, instrument or document or (v) the satisfaction of any condition set forth in Article 4 or elsewhere in any Loan Document, other than, in the case of the Administrative Agent, to confirm receipt of items expressly required to be delivered to the Administrative Agent. Without limitation of the foregoing, the Syndication Agent shall have no obligations, duties or responsibilities whatsoever under the Loan Documents.

     Section 8.04. Authority to Rely on Certain Writings, Statements and Advice . Each Agent shall be entitled to rely on, and shall not incur any liability for relying on, any notice, request, certificate, consent, statement, instrument, document or other writing believed by it to be genuine and to have been signed or sent by the proper Person. Each Agent also may rely on any statement made to it orally or by telephone and believed by it to be made by the proper Person, and shall not incur any liability for relying thereon. Each Agent may consult with legal counsel (who may be counsel for any KOF Company), independent accountants and other experts selected by it, and shall not be liable for any action taken or not taken by it in accordance with the advice of any such counsel, accountants or experts.

     Section 8.05. Sub-Agents and Related Parties . The Administrative Agent or Mexican Administrative Agent may perform any and all of its duties and exercise its rights and powers by or through one or more sub-agents appointed by it. The Administrative Agent or Mexican Administrative Agent, as applicable, and any such sub-agent may perform any and all of the duties of the Administrative Agent or Mexican Administrative Agent, as applicable, and exercise the rights and powers of the Administrative Agent or Mexican Administrative Agent, as applicable, through their respective Related Parties. The exculpatory provisions of the preceding Sections of this Article shall apply to any such sub-agent and to the Related Parties of the Agents and any such sub-agent, and shall apply to activities in connection with the syndication of the credit facilities provided for herein as well as activities as Agent.

     Section 8.06. Resignation; Successor Administrative Agents . Subject to the appointment and acceptance of a successor Administrative Agent or Mexican Administrative Agent, as applicable, as provided in this Section, the Administrative Agent or Mexican Administrative Agent may resign at any time by giving at least 15 Business Days’ advance notice to the Borrower and the Administrative Agent or Mexican Administrative Agent, as applicable, and 10 Business Days’ advance notice to the Lenders. Upon any such resignation by the Administrative Agent, Lenders holding more than 50% of the aggregate outstanding principal amount of the Dollar Loans shall have the right, acting jointly and with the consent of the Borrower, to appoint a successor Administrative Agent. Upon any such resignation by the Mexican Administrative Agent, Lenders holding more than 50% of the aggregate outstanding principal amount of the Peso Loans shall have the right, with the consent of the Borrower, to appoint a successor Mexican Administrative Agent. If no successor Administrative Agent or Mexican Administrative Agent (as applicable) shall have been so appointed and shall have accepted such appointment within 30 days after the retiring Administrative Agent or Mexican Administrative Agent (as applicable) gives notice of its resignation, then the retiring Administrative Agent or Mexican Administrative Agent (as applicable) may, on behalf of the Lenders, appoint a successor Administrative Agent or Mexican Administrative Agent (as applicable), which shall be (i) in the case of the Administrative

 
  53  

 


 

Agent, a bank with an office in New York, New York, or an Affiliate of any such bank and (ii) in the case of the Mexican Administrative Agent, a Mexican Bank with an office in Mexico City, or an Affiliate of any such Person. Upon acceptance of its appointment as Administrative Agent or Mexican Administrative Agent, as applicable, by a successor, such successor shall succeed to and become vested with all the rights, powers, privileges and duties of the retiring Agent, and the retiring Agent shall be discharged from its duties and obligations hereunder. The fees payable by the Borrower to any such successor Administrative Agent or Mexican Administrative Agent (as applicable) shall be the same as those payable to its predecessor unless otherwise agreed by the Borrower and such successor. After any Administrative Agent’s or Mexican Administrative Agent’s resignation hereunder, the provisions of this Article and Section 9.03 shall continue in effect for the benefit of such retiring Agent, its sub-agents and their respective Related Parties in respect of any actions taken or omitted to be taken by any of them while the retiring Agent was acting as Administrative Agent or Mexican Administrative Agent, as applicable.

     Section 8.07. Credit Decisions by Lenders . Each Lender acknowledges that it has, independently and without reliance on any Agent or any other Lender and based on such documents and information as it has deemed appropriate, made its own credit analysis and decision to enter into this Agreement. Each Lender also acknowledges that it will, independently and without reliance on any Agent or any other Lender and based on such documents and information as it shall from time to time deem appropriate, continue to make its own decisions in taking or not taking action under or based on this Agreement, any other Loan Document or related agreement or any document furnished hereunder or thereunder.

ARTICLE 9
M ISCELLANEOUS

     Section 9.01. Notices. Except in the case of notices and other communications expressly permitted to be given by telephone, all notices and other communications provided for herein shall be in writing and shall be delivered by hand or overnight courier service, mailed by certified or registered mail or sent by telecopy, as follows:

     (a) if to the Borrower, to it at Guillermo González Camarena No. 600, Colonia Centro de Ciudad de Santa Fe, México, D.F, Mexico 01210, Attention: Héctor Treviño Gutiérrez, Chief Financial Officer, (Telecopy No. 52-55-5292-3475) and Carlos Aldrete Ancira, Secretary of the Board of Directors, (Telecopy No. 528-18-328-6181);

     (b) if to the Administrative Agent, to JPMorgan Chase Bank, 1111 Fannin, 10 th Floor, Houston, Texas 77002, Attention of Leah E. Hughes (Telecopy No. 713-750-2452) (or, in the case of any notice by email for purposes of Section 5.01(d) only, Leah.E.Hughes@jpmorgan.com);

     (c) if to the Mexican Administrative Agent, to Banco J.P. Morgan, S.A., Institución de Banca Múltiple, J.P. Morgan Grupo Financiero, División Fiduciaria, Paseo de las Palmas 405, 15th Floor, C.P. 11000, Mexico City, Mexico, Attention of David R. Jaime (Telecopy No. 52-55-5283-1620); and

 
  54  

 


 

     (d) if to any other Lender, to it at its address (or telecopy number) set forth in its Administrative Questionnaire.

     Any party hereto may change its address or telecopy number for notices and other communications hereunder by notice to the Administrative Agent, the Mexican Administrative Agent and the Borrower. All notices and other communications given to any party hereto in accordance with the provisions of this Agreement will be deemed to have been given on the date of receipt.

     Section 9.02. Waivers; Amendments. (a) No failure or delay by any Lender Party in exercising any right or power hereunder or under any other Loan Document shall operate as a waiver thereof, nor shall any single or partial exercise of any such right or power, or any abandonment or discontinuance of steps to enforce such a right or power, preclude any other or further exercise thereof or the exercise of any other right or power. The rights and remedies of the Lender Parties under the Loan Documents are cumulative and are not exclusive of any rights or remedies that they would otherwise have. No waiver of any provision of any Loan Document or consent to any departure by the Borrower therefrom shall in any event be effective unless the same shall be permitted by subsection (b) of this Section, and then such waiver or consent shall be effective only in the specific instance and for the purpose for which given. Without limiting the generality of the foregoing, the making of a Loan shall not be construed as a waiver of any Default, regardless of whether any Lender Party had notice or knowledge of such Default at the time.

     (b) This Agreement and any provision hereof may not be waived, amended or modified except by an agreement or agreements in writing entered into by the Borrower and the Required Lenders; provided that no such agreement shall:

       (i) increase the Commitment of any Lender without its written consent;

       (ii) reduce the principal amount of any Loan or reduce the rate of interest thereon, or reduce any fee payable hereunder, without the written consent of each Lender holding Loans of such Tranche (and such agreement shall not otherwise require the consent of the Required Lenders);

       (iii) postpone the maturity of any Loan, or any scheduled date of payment of the principal amount of any Tranche B Loan or Peso Loan under Section 2.07, or any date for the payment of any interest or fee payable hereunder, or reduce the amount of, waive or excuse any such payment, or postpone the scheduled date of expiration of any Commitment, without the written consent of each Lender holding the Loan or Loans the terms of which are affected thereby;

       (iv) change Section 2.15(b) or Section 2.15(c) in a manner that would alter the pro rata sharing of payments required thereby, or change Section 2.17 without the written consent of each Lender;

       (v) change any provision of Section 2.03(b) or the definition of “Initial Peso Exchange Rate” without the consent of each Peso Lender (and such agreement shall not otherwise require the consent of the Required Lenders); or

 
  55  

 


 

       (vi) change any provision of this Section or the percentage set forth in the definition of “Required Lenders” or any other provision of this Agreement specifying the number or percentage of Lenders (or Lenders of any Tranche or Tranches) required to take any action thereunder, without the written consent of each Lender, or each Lender of such Tranche or Tranches, as the case may be;

provided further that (A) no such agreement shall amend, modify or otherwise affect the rights or duties of any Agent without its prior written consent and (B) any waiver, amendment or modification of this Agreement that by its terms affects the rights or duties under this Agreement of the Lenders of any Tranche of Loans (but not all Tranches) may be effected by an agreement or agreements in writing entered into by the Borrower and the requisite percentage in interest of the affected Lenders that would be required to consent thereto under this Section if such Lenders were the only Lenders hereunder at the time.

     (c) Notwithstanding the foregoing, if the Required Lenders enter into or consent to any waiver, amendment or modification pursuant to subsection (b) of this Section, no consent of any other Lender will be required if, when such waiver, amendment or modification becomes effective, (i) the Commitment of each Lender not consenting thereto terminates and (ii) all amounts owing to it or accrued for its account hereunder are paid in full.

     (d) If, within 90 days after the effectiveness of any Required Lender Amendment (as defined below), (i) the Borrower optionally prepays a principal amount of the Loans of any Tranche by more than 75% of the aggregate principal amount thereof outstanding at the time such Required Lender Amendment became effective (other than pursuant to a prepayment of all Loans of all Tranches pro rata in accordance with their respective outstanding principal amounts) and (ii) such Required Lender Amendment was not approved by the Required Lenders determined, solely for purposes of this clause (ii), after giving effect to the optional prepayment under clause (i) above, then such Required Lender Amendment shall have no further force or effect from and after the 30th day after the date of the prepayment under clause (i) above unless within such 30-day period the Required Lenders as so determined after giving effect to such prepayment shall have consented in writing to such amendment or waiver pursuant to Section 9.02(a). As used herein, a “ Required Lender Amendment ” means a waiver, amendment or modification of this Agreement effected by an agreement in writing entered into by the Borrower and the Required Lenders pursuant to clause (b) above, but excluding any such waiver, amendment or modification described in the provisos thereto.

     Section 9.03. Expenses; Indemnity; Damage Waiver . (a) The Borrower shall pay (i) all reasonable and documented out-of-pocket expenses incurred by the Administrative Agent, the Mexican Administrative Agent and their respective Affiliates, including the reasonable and documented fees, charges and disbursements of special New York and Mexican counsel for the Agents, in connection with the syndication of the credit facilities provided for herein, the preparation and administration of the Loan Documents and any amendments, modifications or waivers of the provisions thereof (whether or not the transactions contemplated hereby or thereby shall be consummated) and (ii) all reasonable and documented out-of-pocket expenses incurred by any Lender Party, including the fees, charges and disbursements of any counsel for any Lender Party, in connection with the enforcement or protection of its rights in connection with the Loan Documents (including its rights under this Section) or the Loans, including all such out-

 
  56  

 


 

of-pocket expenses incurred during any workout, restructuring or negotiations in respect of the Loans.

     (b) The Borrower shall indemnify each of the Lender Parties and their respective Related Parties (each such Person being called an “ Indemnitee ”) against, and hold each Indemnitee harmless from, any and all losses, claims, damages, liabilities and related expenses, including the reasonable and documented fees, charges and disbursements of counsel for any Indemnitee, incurred by or asserted against any Indemnitee arising out of, in connection with, or as a result of (i) the execution or delivery of any Loan Document or any other agreement or instrument contemplated hereby, the performance by the parties to the Loan Documents of their respective obligations thereunder or the consummation of the Transactions or any other transactions contemplated hereby, (ii) any Loan or the use of the proceeds therefrom, or (iii) any actual or prospective claim, litigation, investigation or proceeding relating to any of the foregoing, whether based on contract, tort or any other theory and regardless of whether any Indemnitee is a party thereto; provided that such indemnity shall not be available to any Indemnitee to the extent that such losses, claims, damages, liabilities or related expenses resulted (x) from such Indemnitee’s gross negligence or willful misconduct, (y) pursuant to a dispute between Indemnitees and not predicated in any substantial manner on actions or failures to act by the Borrower or (z) solely in the case of any Affiliate of JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc. (but not JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc.), pursuant to a dispute involving such Affiliate arising solely in such Affiliate’s Related Transaction Capacity and not predicated in any substantial manner on the Loan Documents, the Other Loan Documents or any commitment letter or other agreement preliminary or incidental to the Loan Documents and Other Loan Documents. As used above, a matter is within the “ Related Transaction Capacity ” of an Affiliate of JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc. if, in taking or failing to take any action, such Affiliate was acting pursuant to its engagement by one of the parties to the Acquisition as financial advisor, and not pursuant to or related to the role of JPMorgan Chase Bank or Morgan Stanley Senior Funding Inc. or any of their respective Affiliates as an Agent, Co-Lead Arranger and Joint Bookrunner, Lender or similar capacity with respect to the Loan Documents, the Other Loan Documents or any commitment letter or other agreement preliminary or incidental to the Loan Documents and Other Loan Documents.

     (c) To the extent that the Borrower fails to pay any amount required to be paid by it to the Administrative Agent or Mexican Administrative Agent under subsection (a) or (b) of this Section, each Lender severally agrees to pay to the Administrative Agent and/or Mexican Administrative Agent, as applicable, such Lender’s pro rata share (determined as of the time that the applicable unreimbursed expense or indemnity payment is sought) of such unpaid amount; provided that the unreimbursed expense or indemnified loss, claim, damage, liability or related expense, as the case may be, was incurred by or asserted against the Administrative Agent and/or the Mexican Administrative Agent, as the case may be, in their capacity as such. For purposes hereof, a Lender’s “ pro rata share ” shall be determined based on the proportion of the aggregate Dollar Amount of all Loans represented by the aggregate Dollar Amount of such Lender’s Loan or Loans at such time (or, if the Borrowing Dates have not occurred, of the aggregate Commitments represented by its Commitment or Commitments), all determined on the date on which such claim arose, as determined in the sole good faith discretion of such Agent.

 
  57  

 


 

     (d) To the extent permitted by applicable law, the Borrower shall not assert, and hereby waives, any claim against any Indemnitee, on any theory of liability, for special, indirect, consequential or punitive damages (as opposed to direct or actual damages) arising out of any failure of such Indemnitee to perform its obligations or undertakings in connection with, or as a result of, this Agreement or any agreement or instrument contemplated hereby, the Transactions, any Loan or the use of the proceeds thereof.

     (e) All amounts due under this Section shall be payable within ten Business Days after written demand therefor setting forth a reasonably detailed explanation as to the reason for any amounts.

     Section 9.04. Successors and Assign s. (a) The provisions of this Agreement shall be binding on and inure to the benefit of the parties hereto and their respective successors and assigns permitted hereby, except that the Borrower may not assign or otherwise transfer any of its rights or obligations hereunder without the prior written consent of each Lender (and any attempted assignment or transfer by the Borrower without such consent shall be null and void). Nothing in this Agreement, expressed or implied, shall be construed to confer upon any Person (except the parties hereto, their respective successors and assigns permitted hereby and, to the extent expressly provided herein, the directors, officers, employees, agents or advisors of the Lender Parties) any legal or equitable right, remedy or claim under or by reason of this Agreement.

     (b) Any Lender may assign to one or more assignees all or a portion of its rights and obligations under this Agreement (including all or a portion of any Commitment it has at the time and any Loans at the time owing to it); provided that:

       (i) except in the case of an assignment to a Lender or an Affiliate of a Lender, each of the Borrower and the Administrative Agent must give their prior written consent to such assignment (which consent shall not be unreasonably withheld or delayed), provided that solely for purposes of this clause (b)(i), no collateralized loan obligation fund or similar Person that purchases or invests in bank loans or similar extensions of credit and that is managed by a Lender or any of such Lender’s other Affiliates shall be deemed to be an “Affiliate” of such Lender by virtue of such management;

       (ii) each partial assignment shall be made as an assignment of a proportionate part of all the assigning Lender’s rights and obligations under this Agreement, except that this clause (ii) shall not prohibit the assignment of a proportionate part of all the assigning Lender’s rights and obligations in respect of one Tranche of Commitments or Loans;

       (iii) unless each of the Borrower and the Administrative Agent otherwise consent, the amount of the Commitment or Loans of the assigning Lender subject to each such assignment (determined as of the date on which the relevant Assignment is delivered to the Administrative Agent) shall not be less than US$5,000,000 (or, in the case of Peso Loans, Ps. 50,000,000); provided that this clause (iii) shall not apply to an assignment to a Lender or an Affiliate of a Lender or an assignment of the entire remaining amount of the assigning Lender’s Commitment or Loans;

 
  58  

 


 

       (iv) the parties to each assignment shall execute and deliver to the Administrative Agent an Assignment, together with a processing and recordation fee of US$2,500 which shall be paid by the parties to such assignment; provided that only one such fee shall be due in respect of a simultaneous assignment to more than one Affiliate of a Lender;

       (v) each such assignee will be either a Mexican Bank or registered as a Foreign Financial Institution that is resident (or, if applicable, the main office of which is resident) in a country that has entered into a treaty for the avoidance of double taxation with Mexico, provided that such registration is required to avoid the imposition of Indemnified Taxes and Other Taxes covered by Section 2.14 in excess of the rate applicable to such a registered Foreign Financial Institution or it is otherwise agreed by such assignee that any amount payable by the Borrower under Section 2.14 to such assignee shall not be higher than the amount payable to an institution so registered.

       (vi) the assignee, if it shall not be a Lender, shall deliver to the Administrative Agent a completed Administrative Questionnaire;

provided that no consent of the Borrower otherwise required under this clause shall be required if an Event of Default is continuing at the time of such assignment. Subject to acceptance and recording thereof pursuant to subsection (d) of this Section, from and after the effective date specified in each Assignment the assignee thereunder shall be a party hereto and, to the extent of the interest assigned by such Assignment, have the rights and obligations of a Lender under this Agreement, and the assigning Lender thereunder shall, to the extent of the interest assigned by such Assignment, be released from its obligations under this Agreement (and, in the case of an Assignment covering all of the assigning Lender’s rights and obligations under this Agreement, such Lender shall cease to be a party hereto but shall continue to be entitled to the benefits of Sections 2.12, 2.13, 2.14 and 9.03). Any assignment or transfer by a Lender of rights or obligations under this Agreement that does not comply with this subsection shall be treated for purposes of this Agreement as a sale by such Lender of a participation in such rights and obligations in accordance with subsection (e) of this Section.

     (c) The Administrative Agent, acting for this purpose as an agent of the Borrower, shall maintain at one of its offices in New York City a copy of each Assignment delivered to it and a register for the recordation of the names and addresses of the Lenders, their respective Commitments and the principal amounts of the Loans owing to each Lender pursuant to the terms hereof from time to time (the “ Register ”). The entries in the Register shall be conclusive, absent manifest error, and the parties hereto may treat each Person whose name is recorded in the Register pursuant to the terms hereof as a Lender for all purposes of this Agreement, notwithstanding notice to the contrary. The Register shall be available for inspection by any party hereto at any reasonable time and from time to time upon reasonable prior notice.

     (d) Upon its receipt of a duly completed Assignment executed by an assigning Lender and an assignee, the assignee’s completed Administrative Questionnaire (unless the assignee shall already be a Lender hereunder), the processing and recordation fee referred to in subsection (b) of this Section and any written consent to such assignment required by subsection (b) of this Section, the Administrative Agent shall accept such Assignment and record the information contained therein in the Register. No assignment

 
  59  

 


 

shall be effective for purposes of this Agreement unless it has been recorded in the Register as provided in this subsection.

     (e) Any Lender may, without the consent of the Borrower or any other Lender Party, sell participations to one or more banks or other entities (“ Participants ”) in all or a portion of such Lender’s rights and obligations under this Agreement (including all or a portion of its Commitments and the Loans owing to it); provided that (i) such Lender’s obligations under this Agreement shall remain unchanged, (ii) such Lender shall remain solely responsible to the other parties hereto for the performance of such obligations and (iii) the Borrower and the other Lender Parties shall continue to deal solely and directly with such Lender in connection with such Lender’s rights and obligations under this Agreement. Any agreement or instrument pursuant to which a Lender sells such a participation shall provide that such Lender shall retain the sole right to enforce the Loan Documents and to approve any amendment, modification or waiver of any provision of the Loan Documents; provided that such agreement or instrument may provide that such Lender will not, without the consent of the Participant, agree to any amendment, modification or waiver described in the first proviso to Section 9.02(b) that affects such Participant. Subject to subsection (f) of this Section, each Participant shall be entitled to the benefits of Sections 2.12, 2.13, and 2.14 to the same extent as if it were a Lender and had acquired its interest by assignment pursuant to subsection (b) of this Section. To the extent permitted by law, each Participant also shall be entitled to the benefits of Section 9.08 as though it were a Lender, provided that such Participant agrees to be subject to Section 2.15(c) as though it were a Lender.

     (f) A Participant shall not be entitled to receive any greater payment under Section 2.12 or 2.14 than the applicable Lender would have been entitled to receive with respect to the participation sold to such Participant, unless the sale of the participation to such Participant is made with the Borrower’s prior written consent.

     (g) Any Lender may at any time pledge or assign a security interest in all or any portion of its rights under this Agreement to secure obligations of such Lender to a Federal Reserve Bank, any central bank, or any similar institution and this Section shall not apply to any such pledge or assignment of a security interest.

     Section 9.05. Survival. All covenants, agreements, representations and warranties made by the Borrower in the Loan Documents and in certificates or other instruments delivered in connection with or pursuant to the Loan Documents shall be considered to have been relied upon by the other parties hereto and shall, from the date made or entered, survive the execution and delivery of the Loan Documents and the making of any Loans and shall continue in full force and effect as long as any principal of or accrued interest on any Loan or any fee or other amount payable hereunder is outstanding and unpaid or any Commitment has not expired or terminated. The provisions of Sections 2.12, 2.13, 2.14, 9.03 and Article 8 shall survive and remain in full force and effect for two years from the date on which the Commitments have expired or terminated and the principal of and interest on each Loan have been paid in full.

     Section 9.06. Counterparts; Integration; Effectiveness . This Agreement may be executed in counterparts (and by different parties hereto on different counterparts), each of which shall constitute an original, but all of which when taken together shall constitute a single contract. From and after the Borrowing Dates, this Agreement, the other Loan Documents and any separate letter agreements with respect to fees payable to the

 
  60  

 


 

Administrative Agent shall constitute the entire contract among the parties relating to the subject matter hereof and shall supersede any and all previous agreements and understandings, oral or written, relating to the subject matter hereof (except, in the case of commitment letters and similar agreements between the Borrower and one or more of the Agents and their affiliates executed solely for the accounts of the parties thereto). Except as provided in Section 4.01, this Agreement (i) will become effective when the Administrative Agent shall have signed this Agreement and received counterparts hereof that, when taken together, bear the signatures of each of the other parties hereto and (ii) thereafter will be binding upon and inure to the benefit of the parties hereto and their respective successors and assigns. Delivery of an executed counterpart of a signature page of this Agreement by telecopy will be effective as delivery of a manually executed counterpart of this Agreement.

     Section 9.07. Severability. If any provision of any Loan Document is invalid, illegal or unenforceable in any jurisdiction then, to the fullest extent permitted by law, (i) such provision shall, as to such jurisdiction, be ineffective to the extent (but only to the extent) of such invalidity, illegality or unenforceability, (ii) the other provisions of the Loan Documents shall remain in full force and effect in such jurisdiction and shall be liberally construed in favor of the Lender Parties in order to carry out the intentions of the parties thereto as nearly as may be possible and (iii) the invalidity, illegality or unenforceability of any such provision in any jurisdiction shall not affect the validity, legality or enforceability of such provision in any other jurisdiction.

     Section 9.08. Right of Set-off . If an Event of Default shall have occurred and be continuing, each Lender is authorized at any time and from time to time, to the fullest extent permitted by law, to set off and apply any and all deposits (general or special, time or demand, provisional or final) at any time held and other obligations at any time owing by such Lender to or for the credit or the account of the Borrower against any obligations of the Borrower due hereunder and held by such Lender, irrespective of whether or not such Lender shall have made any demand hereunder and although such obligations may be unmatured. The rights of each Lender under this Section are in addition to other rights and remedies (including other rights of setoff) that such Lender may have.

     Section 9.09. Governing Law; Jurisdiction; Consent to Service of Process . (a) This Agreement shall be construed in accordance with and governed by the law of the State of New York.

     (b) Each of the parties hereto hereby irrevocably and unconditionally submits, for itself, to the jurisdiction of the Supreme Court of the State of New York sitting in New York County and of the United States District Court of the Southern District of New York, and any relevant appellate court (each, a “ New York Court ”) and to the courts of its own corporate domicile in respect of actions brought against it as a defendant, in any action or proceeding arising out of or relating to any Loan Document, or for recognition or enforcement of any judgment, and each party hereto irrevocably and unconditionally agrees that all claims in respect of any such action or proceeding may be heard and determined in such courts. Each party hereto agrees that a final judgment in any such action or proceeding shall be conclusive and may be enforced in other jurisdictions by suit on the judgment or in any other manner provided by law.

     (c) The Borrower irrevocably and unconditionally waives, to the fullest extent it may legally and effectively do so, any objection that it may now or hereafter have to

 
  61  

 


 

the laying of venue of any suit, action or proceeding arising out of or relating to any Loan Document in any court referred to in subsection (b) of this Section and any right to which it may be entitled on account of place of residence or domicile. Each party hereto irrevocably waives, to the fullest extent permitted by law, the defense of an inconvenient forum to the maintenance of any such suit, action or proceeding in any such court.

     (d) The Borrower hereby irrevocably designates, appoints, authorizes and empowers as its agent for service of process, CT Corporation System, at its offices currently located at 111 Eighth Avenue, 13th Floor, New York, NY 10011 (the “ Process Agent ”), to receive and forward on its behalf service of any and all process, notices or other documents that may be served in any suit, action or proceeding relating hereto in any New York Court (as defined in subsection (b) of this Section). The Borrower consents to process being served in any suit, action or proceeding of the nature referred to in this Section 9.09 by serving a copy thereof upon the Process Agent. Without prejudice to the foregoing, the Lenders agree that to the extent lawful and possible, written notice of said service upon the Process Agent shall also be mailed by registered or certified airmail, postage prepaid, return receipt requested, to the Borrower at the address provided pursuant to Section 9.01. If said service upon the Process Agent shall not be possible or shall otherwise be impractical after reasonable efforts to effect the same, the Borrower consents to process being served in any suit, action or proceeding of the nature referred to in Section 9.09 by the mailing of a copy thereof by registered or certified airmail, postage prepaid, return receipt requested, to the address of the Borrower provided pursuant to Section 9.01, which service shall be effective 14 days after deposit in the United States Postal Service. The Borrower agrees that such service (1) shall be deemed in every respect effective service of process upon it in any such suit, action or proceeding and (2) shall, to the fullest extent permitted by law, be taken and held to be valid personal service upon and personal delivery to it. Without limitation of the foregoing, each party hereto irrevocably consents to service of process in the manner provided for notices in Section 9.01. Nothing in any Loan Document will affect the right of any party hereto to serve process in any other manner permitted by law.

     (e) To the extent that the Borrower has or hereafter may be entitled to claim or may acquire, for itself or any of its assets, any immunity from suit, jurisdiction of any court or from any legal process (whether through service or notice, attachment prior to judgment, attachment in aid of execution, or otherwise) with respect to itself or its property, it hereby irrevocably waives such immunity in respect of its obligations under the Loan Documents to the extent permitted by applicable law and, without limiting the generality of the foregoing, agrees that the waivers set forth in this Section shall be effective to the fullest extent now or hereafter permitted under the Foreign Sovereign Immunities Act of 1976 of the United States and are intended to be irrevocable for purposes of such Act.

     Section 9.10. WAIVER OF JURY TRIAL . EACH PARTY HERETO WAIVES, TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, ANY RIGHT IT MAY HAVE TO A TRIAL BY JURY IN ANY LEGAL PROCEEDING DIRECTLY OR INDIRECTLY ARISING OUT OF OR RELATING TO ANY LOAN DOCUMENT OR ANY TRANSACTION CONTEMPLATED THEREBY (WHETHER BASED ON CONTRACT, TORT OR ANY OTHER THEORY). EACH PARTY HERETO (A) CERTIFIES THAT NO REPRESENTATIVE, AGENT OR ATTORNEY OF ANY OTHER PARTY HAS REPRESENTED, EXPRESSLY OR OTHERWISE, THAT SUCH OTHER PARTY WOULD NOT, IN THE EVENT OF LITIGATION, SEEK TO

 
  62  

 


 

ENFORCE THE FOREGOING WAIVER AND (B) ACKNOWLEDGES THAT IT AND THE OTHER PARTIES HERETO HAVE BEEN INDUCED TO ENTER INTO THIS AGREEMENT BY, AMONG OTHER THINGS, THE MUTUAL WAIVERS AND CERTIFICATIONS IN THIS SECTION.

     Section 9.11. Headings. Article and Section headings and the Table of Contents herein are for convenience of reference only, are not part of this Agreement and shall not affect the construction of, or be taken into consideration in interpreting, this Agreement.

     Section 9.12. Confidentiality. Each Lender Party agrees to maintain the confidentiality of the Information (as defined below), except that Information may be disclosed (a) to its and its Affiliates’ directors, officers, employees and agents, including accountants, legal counsel and other advisors strictly on a need to know basis (it being understood that the Persons to whom such disclosure is made will be informed of the confidential nature of such Information and will be instructed on and will agree to keep such Information confidential), (b) to the extent requested by any regulatory authority, including the regulatory authority having jurisdiction over any Affiliate, (c) to the extent required by applicable laws or regulations, or by any subpoena or similar legal process, (d) to any other party to this Agreement, (e) in connection with the exercise of any remedy hereunder or any suit, action or proceeding relating to any Loan Document or the enforcement of any right thereunder, (f) subject to an agreement containing provisions substantially the same as those of this Section to any actual or prospective assignee of or Participant in any of its rights or obligations under this Agreement, (g) with the consent of the Borrower or (h) to the extent such Information either (i) becomes publicly available other than as a result of a breach of this Section or (ii) becomes available to any Lender Party on a nonconfidential basis from a source other than the Borrower. For the purposes of this Section, “ Information ” means all information received from the Borrower relating to the Borrower or its business, other than any such information that is available to any Lender Party on a nonconfidential basis before disclosure by the Borrower.

 
  63  

 


 

     IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be duly executed by their respective authorized officers as of the day and year first above written.

   BORROWER
      
  COCA-COLA FEMSA, S.A. DE C.V
   
  By: /s/ Héctor Treviño Gutiérrez
    Title: Chief Financial Officer

 
  64  

 


 

 
   ADMINISTRATIVE AGENT
      
  JPMORGAN CHASE BANK,
   as Administrative Agent
     
  By: /s/ Linda M. Meyer
    Title: Vice President

 
  65  

 


 

 
   MEXICAN ADMINISTRATIVE AGENT
      
  BANCO J.P. MORGAN, S.A., INSTITUCIÓN
DE BANCA MÚLTIPLE, J.P. MORGAN
GRUPO FINANCIERO, DIVISIÓN
FIDUCIARIA as Mexican Administrative
Agent
     
  By: /s/ María Elisa Cornejo Mirabal
    Title: Trustee Delegate

 
  66  

 


 

 
   LENDERS
      
  JPMORGAN CHASE BANK
     
  By: /s/ Linda M. Meyer
    Title: Vice President

 
  67  

 


 

 
   MORGAN STANLEY SENIOR FUNDING,
INC.
      
  By: /s/ Lucy Galbraith
    Title: Vice President

 
  68  

 


 

 
   BANCO NACIONAL DE MÉXICO, S.A.,
INTEGRANTE DEL GRUPO FINANCIERO
BANAMEX
      
  By: /s/ Julio Alvarez
    Title: Vice President
     
  By: /s/ Leopoldo Amaya González
    Title: Director de Finanzas Corporativas

 
  69  

 


 

 
   BBVA BANCOMER, S.A.
INSTITUCION DE BANCA MULTIPLE
GRUPO FINANCIERO BANCOMER
      
  By: /s/ Agustin de la Garza Vidaurri
    Title: Attorney in Fact
     
  By: By: /s/ Sergio del Rio Herrera
    Title: Attorney in Fact
     
     

 
  70  

 


 
   ING BANK, N.V. ACTING THROUGH ITS
CURACAO BRANCH
      
  By: /s/ A.B. Rosaria
    Title: Risk Manager
     
  By: /s/ A.C. Zulia
    Title: Vice President Senior
          Manager Transaction
          Processing

 
  71  

 


 

 
   ING BANK (MÉXICO) S.A. INSTITUCIÓN
DE BANCA MÚLTIPLE, ING GRUPO
FINANCIERO
      
  By: /s/ Daniel Rodriguez Palacios
    Title: Vice President

 
  72  

 


 

 
   THE BANK OF NOVA SCOTIA
      
  By: /s/ Robert D. Hirsh
    Title: Representative

 
  73  

 


 

 
   SCOTIABANK INVERLAT, S.A.,
INSTITUCIÓN DE BANCA MÚLTIPLE,
GRUPO FINANCIERO SCOTIABANK
INVERLAT
      
  By: /s/ David Cotterall
    Title: General Counsel

 
  74  

 


 

 
   BNP PARIBAS PANAMA BRANCH
      
  By: /s/ Jorge Dixon
    Title: Vice President & Commercial
          Director
     
  By: /s/ Leticia Sang
    Title: Commercial Officer

 
  75  

 


 

 
   COMERICA BANK
      
  By: /s/ Myrna E. Fernandez-Lynch
    Title: International Lending Officer

 
  76  

 


 

 
   STANDARD CHARTERED BANK
      
  By: /s/ Steve Aloupis
    Title: Senior Vice President
     
  By: /s/ Andrew Y. Ng
    Title: Vice President

 
  77  

 


 

 
   WACHOVIA BANK, NATIONAL
ASSOCIATION
      
  By: /s/ J. Tyler Rollins
    Title: Director

 
  78  

 


 

 
   COÖPERATIEVE CENTRALE
RAIFFEISEN-BOERENLEENBANK B.A.
“RABOBANKINTERNATIONAL”
NEW YORK BRANCH
      
  By: /s/ W. Pieter C. Kodde
    Title: Managing Director
     
  By: /s/ Barbara A. Hyland
    Title: Managing Director

 
  79  

 


 

 
   EXPORT DEVELOPMENT CANADA
      
  By: /s/ J.M. Scully
    Title: Financial Services Manager
     
  By: /s/ Denis L’Heureux
    Title: Financial Services Manager

 
  80  

 


 

 
   ABN AMRO BANK N.V. 
      
  By: /s/ Manuel Gomez
    Title: Group Vice President
     
  By: /s/ Luis Cuellar
    Title: Senior Vice President 

 
  81  

 


 

 
   THE BANK OF TOKYO-MITSUBISHI, LTD.
      
  By: /s/ Seiji Sato
    Title: Vice President

 
  82  

 


 

 
   LANDESBANK BADEN-WUERTTEMBERG
INTERNATIONAL BANKING FACILITY
      
  By: /s/ Karen Richard
    Title: Vice President
     
  By: /s/ Carolyn Gutbrod
    Title: Vice President

 
  83  

 


 

 
   HUA NAN COMMERCIAL BANK, LTD.,
NEW YORK AGENCY
      
  By: /s/ Yun-Peng Chang
    Title: General Manager
           Senior Vice President

 
  84  

 


 

 
   ISRAEL DISCOUNT BANK OF NEW YORK
      
  By: /s/ Anthony M. Fitzgerald-Swan
    Title: Vice President
     
  By: /s/ Ilan Hadani
    Title: Senior Vice President I
          Head International Banking
          Department

 
  85  

 


 

Exhibit 4.13

AMENDED AND RESTATED
SHAREHOLDERS AGREEMENT

by and among

COMPAÑIA INTERNACIONAL DE BEBIDAS, S.A. DE C.V.,

GRUPO INDUSTRIAL EMPREX, S.A. DE C.V.,

THE COCA-COLA COMPANY,

and

THE INMEX CORPORATION

Dated as of July 6, 2002


COCA-COLA FEMSA, S.A. DE C.V.

 

   

 


 

 

TABLE OF CONTENTS

    Page
         

1.

   Definitions   

1

         

2.

 

Corporate Governance

 

8

 

  2.1.   

Board of Directors

 

8

 

  2.2.  

Officers

 

9

 

  2.3.  

Shareholder Meetings

 

10

 

  2.4.  

Chart of Authority

 

10

 

  2.5.  

Business Plans

 

10

 

  2.6.  

Subsidiaries of the Company

 

10

 

  2.7.  

Code of Business Conduct

 

11

 

  2.8.  

Corporate Records

 

12

 

  2.9.  

Severance of Officers in Connection with Change of Management

 

12

         

3.

 

Certain Agreements

 

12

 

  3.1.  

Transfers of Shares

 

12

 

  3.2.  

Secondary Offering

 

14

 

  3.3.  

Confidentiality

 

14

 

  3.4.  

Horizontal Growth

 

15

 

  3.5.  

Policies Regarding Indebtedness

 

15

 

  3.6.  

Dividend Policy

 

15

 

  3.7.  

Policy Regarding Entry into Mineral Waters Business

 

15

 

  3.8.  

Provision of Certain Information

 

15

 

  3.9.  

Fair Market Value

 

17

         

4.

 

Certain Rights in the Event of Change of Control

 

17

 

  4.1.  

Notification of Change of Control

 

17

 

  4.2.  

Share Acquisition in the Event of Change of Control

 

17

         

5.

 

Certain Rights in the Event of Irreconcilable Differences

 

18

 

  5.1.  

Impasse

 

18

 

  5.2.  

Resolution of Differences

 

19

 

  5.3.  

Certain Related Matters

 

20

         

6.

 

Certain Rights in the Event of Specified Default

 

21

 

  6.1.  

Specified Default

 

21

 

  i  

 


 

TABLE OF CONTENTS
(continued)

        Page
             

 

   6.2.  

Share Acquisition in the Event of Specified Default

 

22

         

7.

 

Termination of Certain Provisions; Term

 

23

 

  7.1.  

Termination of Certain Provisions

 

23

 

  7.2.  

Term

 

24

         

8.

 

Certain Guarantees

 

24

 

  8.1.  

Obligations of the CIB Shareholders

 

24

 

  8.2.  

Obligations of CIB

 

24

 

  8.3.  

Obligations of the Inmex Shareholders

 

24

 

  8.4.  

Obligations of Inmex

 

25

 

  8.5.  

Matters Relating to the Guarantees

 

25

         

9.

 

Miscellaneous

 

26

 

  9.1.  

Specific Performance

 

26

 

  9.2.  

No Third Party Beneficiaries

 

26

 

  9.3.  

Notices

 

26

 

  9.4.  

Successors and Assigns

 

27

 

  9.5.  

Resolution of Legal Disputes; Consent to Jurisdiction; Etc.

 

27

 

  9.6.  

Governing Law; Construction and Representation of Counsel; Conflict with Estatutos

 

28

 

  9.7.  

Headings

 

29

 

  9.8.  

Entire Agreement; Amendment

 

29

 

  9.9.  

No Waiver

 

29

 

  9.10.  

Exchange Rate

 

29

 

  9.11.  

Originals

 

29

 

  9.12.  

Waiver, Preservation of Rights

 

30




  ii  

 


 

 
EXHIBITS

Exhibit A:

   

Chart of Authority

Exhibit B:

 

Code of Business Conduct

Exhibit C:

 

Specified Bottler’s Agreement Provisions

Exhibit D:

 

Form of Subsidiary Estatutos

Exhibit E:

 

Form of Transfer Agency Agreement

Exhibit F:

 

Form of Assumption Agreement

Exhibit G:

 

Form of Pledgee Agreement

Exhibit H:

 

Statement on Horizontal Growth

Exhibit I:

 

Notice of Consummation of Permitted Transfer

Exhibit J:

 

Form of Estatutos for Coca-Cola FEMSA de Buenos Aires, S.A.

 

 
   

 


 

AMENDED AND RESTATED SHAREHOLDERS AGREEMENT

     AMENDED AND RESTATED SHAREHOLDERS AGREEMENT dated as of July 6, 2002 (this “ Agreement ”) by and among Compania Internacional de Bebidas, S.A. de C.V. (“CIB”), a sociedad anónima de capital variable organized under the laws of the United Mexican States (“ Mexico ”), Grupo Industrial Emprex, S.A. de C.V. (formerly named Fomento Económico Mexicano, S.A. de C.V.) (“ Emprex ”), a sociedad anónima de capital variable organized under the laws of Mexico, The Coca-Cola Company (“ KO ”), a corporation organized under the laws of Delaware, and The Inmex Corporation (“ Inmex ”), a corporation organized under the laws of Florida.

     WHEREAS, Emprex, KO and Inmex are parties to a shareholders agreement dated as of June 21, 1993, as amended on January 28, 1999 (the “ Original Shareholders Agreement ”) pursuant to which Emprex, KO and Inmex entered into certain arrangements regarding their respective rights and obligations with respect to the management, capitalization and operation of Coca-Cola FEMSA, S.A. de C.V. (the “ Company ”), a sociedad anónima de capital variable organized under the laws of Mexico;

     WHEREAS, the Company has an authorized capital stock consisting of ordinary restricted Series A Shares (as defined below), ordinary restricted Series D Shares (as defined below), ordinary unrestricted Series B Shares (as defined below) and special, limited voting, unrestricted Series L Shares (as defined below);

     WHEREAS, as of the date hereof, Emprex holds all of the Company’s Series A Shares and Inmex holds all of the Company’s Series D Shares;

     WHEREAS, on July 6, 2002, Emprex through an escisión or split-up under Mexican law has transferred all of the Company’s Series A Shares held by Emprex to CIB; and

     WHEREAS, as a result of said escisión , Emprex, KO, Inmex and CIB wish to amend and restate the Original Shareholders Agreement effective as of, from and after July 6, 2002, in order to add CIB as a party in its capacity as a shareholder of the Company, to remove Emprex as a party in its capacity as a shareholder of the Company, and to add Emprex as a party in its capacity as a guarantor of CIB’s obligations under this Agreement, all as hereinafter set forth.

     NOW THEREFORE, the parties hereto deem it in their best interests and in the best interest of the Company to provide consistent and uniform management for the Company and to regulate certain of their rights in connection with their interests in the Company, and desire to enter into this Agreement in order to effectuate those purposes.

     Accordingly, in consideration of the premises and of the terms and conditions herein contained, the parties hereto mutually agree as follows:

1.   Definitions .

     As used in this Agreement, the following terms shall have the following meanings:

 
   

 


 

     “ Affiliate ” shall mean, with respect to any Person, any Person that directly or indirectly controls, is controlled by or is under common control with such Person. For purposes of determining whether a Person is an Affiliate, the term “control” shall mean Managing Control.

     “ Agreement ” shall have the meaning set forth above in the preliminary statement.

     “ Annual Business Plan ” shall mean, with respect to the period from June 21, 1993 through December 31, 1993, the corresponding portion of the first Five Year Business Plan, and with respect to any period of one year commencing on or after January 1, 1994, the first year of the Five-Year Business Plan then in effect, in each case as such plan shall have been amended, supplemented, modified or replaced by the Board of Directors of the Company (or at a general meeting of the shareholders of the Company) in accordance with the Estatutos .

     “ Attributable To CIB ” shall mean a breach or violation of an obligation of the Company or any Subsidiary arising out of an act or omission of, approved by or made or omitted to be made with the actual, contemporaneous knowledge of a Series A Key Officer, which act or omission was not approved, ratified or authorized in writing (specifically or as part of a general approval or authorization) by a duly authorized officer of KO, Inmex, or any Inmex Shareholder or the Board of Directors of the Company, or such Subsidiary (with at least one Series D Director supporting such approval or authorization).

     “ Bottler’s Agreements ” shall mean (i) the Bottler’s Agreement and supplemental letter agreement, each dated June 21, 1993, between the Company and KO, relating to the Valley of Mexico territories (the “ Valley of Mexico Bottler’s Agreement ”), as they shall be amended or extended from time to time, (ii) the Bottler’s Agreement and supplemental letter agreement, each dated June 21, 1993, between the Company and KO, relating to the southeastern Mexico territories (the “ Southeastern Bottler’s Agreement ”), as they shall be amended or extended from time to time, and (iii) any similar bottler’s agreement with KO or an Affiliate thereof to which the Company or any Subsidiary may from time to time be a party.

     “ Change Of Control ” shall mean a CIB Change Of Control, a CIB Shareholder Change Of Control, an Inmex Change Of Control or an Inmex Shareholder Change Of Control.

     “ Chart of Authority ” shall mean the Chart of Authority attached as Exhibit A hereto, as it shall from time to time be amended, supplemented, modified or replaced by the Board of Directors of the Company (or at a general meeting of the shareholders of the Company) in accordance with the Estatutos .

     “ CIB ” shall have the meaning set forth above in the preliminary statement.

     “ CIB Change Of Control ” shall mean the occurrence of any of the following: (i) at any time when a group of Persons led by the Garza Laguera family has Managing Control of CIB, such group ceases to have Managing Control of CIB; or (ii) at any time when Managing Control of CIB is held by a Person that is not a group of Persons led by the Garza Laguera family, such Person ceases to have Managing Control of CIB.

     “ CIB Shareholder ” shall as of a particular time mean CIB (if it is then a Shareholder) or any Shareholder that at such time is a Majority Owned Subsidiary of CIB.

 
  2  

 


 

     “ CIB Shareholder Change Of Control ” with respect to a CIB Shareholder shall mean that such CIB Shareholder shall cease to be a Majority Owned Subsidiary of CIB.

     “ COC Shareholder ” shall mean (i) with respect to a CIB Change Of Control, each of the CIB Shareholders and each Shareholder that was a CIB Shareholder immediately prior to the time of such CIB Change Of Control, (ii) with respect to a CIB Shareholder Change Of Control, each Shareholder that ceased to be a CIB Shareholder upon the occurrence of such CIB Shareholder Change Of Control, (iii) with respect to an Inmex Change Of Control, each of the Inmex Shareholders and each Shareholder that was an Inmex Shareholder immediately prior to such Inmex Change Of Control and (iv) with respect to an Inmex Shareholder Change Of Control, each Shareholder that ceased to be an Inmex Shareholder upon the occurrence of such Inmex Shareholder Change Of Control.

     “ COC Shares ” shall mean all Restricted Shares owned by a COC Shareholder at the time of the occurrence of a Change Of Control.

     “ Code of Business Conduct ” shall mean the Code of Business Conduct attached as Exhibit B hereto, as it shall from time to time be amended, supplemented, modified or replaced by the Board of Directors of the Company (or at a general meeting of the shareholders of the Company) in accordance with the Estatutos .

     “ Company ” shall have the meaning set forth above in the recitals.

     “ Company Value ” shall mean the amount in United States Dollars that, as of the valuation date, would be received for all issued, subscribed and paid shares of the Company’s capital stock in an arm’s-length transaction between a willing buyer and seller, determined as follows:

       (i) The FMV Determining Parties will each make an independent determination of the Company Value (each an “ Original Valuation Determination ”) and will submit it to the Chairman of the Board of Directors of the Company, the Series D Representative and the Transfer Agent. If the Original Valuation Determinations differ by an amount which is less than 10% of the smaller Original Valuation Determination, the Company Value will be the average of such Original Valuation Determinations.

       (ii) If the difference between the Original Valuation Determinations is an amount which is greater than 10% of the smaller Original Valuation Determination, the FMV Determining Parties will each select a financial institution from the FMV Institution List. These two institutions will make their respective determinations of the Company Value (each a “ Second Valuation ”) and submit them to the Chairman of the Board of Directors, the Series D Representative and the Transfer Agent. If the Second Valuations differ by an amount which is less than 10% of the smaller Second Valuation, the Company Value will be the average of such Second Valuations.

       (iii) If the Second Valuations differ by an amount which is greater than 10% of the smaller Second Valuation, the two aforementioned institutions will select a third institution from the FMV Institution List, which institution shall then make its own determination of the Company Value (the “ Third Valuation ”). The two Second

 
  3  

 


 

  Valuations and the Third Valuation will be averaged together, and the Original Valuation Determination that is nearest to this average will be deemed to be the Company Value.

For all purposes of this Agreement, the Company Value shall be computed on the assumption that the Bottler’s Agreements shall continue in effect for a period of ten years from the date as of which such Company Value is to be calculated and without regard to any action by KO or any Affiliate thereof under the Bottler’s Agreements in response to a default or asserted default thereunder by the Company or any Subsidiary; provided , however , that such Company Value shall reflect any adverse effects (other than direct effects of such actions or threat thereof on the part of KO or any Affiliate thereof) on the business or financial condition of the Company resulting from (i) the facts giving rise to such default or asserted default, and (ii) the effects of such actions upon any agreement or transaction of the Company or any Subsidiary with any third party.

     “ Designated Guarantor ” shall have the meaning set forth in Section 8.4 hereof.

     “ Emprex ” shall have the meaning set forth above in the preliminary statement.

     “ Emprex Guarantee ” shall have the meaning set forth in Section 8.2 hereof.

     ” Estatutos ” shall mean the Estatutos of the Company in effect from time to time.

     “ Fair Market Value ” of the Restricted Shares to be valued shall mean an amount equal to the Company Value multiplied by a fraction, the numerator of which is the number of such Restricted Shares and the denominator of which is the total number of issued, subscribed and paid Shares as of the valuation date.

     “ Final Offer ” shall have the meaning set forth in Section 5.2(b) hereof.

     “ Five-Year Business Plan ” shall mean, with respect to the period from June 21, 1993 through December 31, 1996, the first business plan to be adopted at a general shareholders meeting of the Company, and with respect to any period of five years commencing on or after January 1, 1994, the five-year business plan adopted by the Board of Directors of the Company (or at a general meeting of the shareholders of the Company) in accordance with the Estatutos, containing information of a nature substantially similar to that contained in such first business plan, in each case as such plan shall have been amended, supplemented, modified or replaced by the Board of Directors of the Company in accordance with the Estatutos , it being understood in each case that any such adoption of a Five-Year Business Plan shall be deemed to replace any previous Five-Year Business Plans.

     “ FMV Determining Parties ” shall mean (i) for purposes of Section 4 hereof, the COC Shareholders, acting unanimously, and the Non-COC Shareholders, acting unanimously, (ii) for purposes of Section 6 hereof, the Specified Default Parties, acting unanimously, and the Non-Defaulting Parties, acting unanimously, (iii) for purposes of paragraphs (h) through (k) of Article 15 of the Estatutos , the proposed transferor of Restricted Shares and the “FMV Offeree Shareholders” (as defined therein) and (iv) for purposes of paragraph (f) of Article 15 of the Estatutos , the “Pledgee” (as defined therein) and the “Offeree Shareholders” (as defined in paragraph (b) of such Article).

 
  4  

 


 

     “ FMV Institution List ’ shall have the meaning set forth in Section 3.9 hereof.

     “ Guarantees ” shall mean the KO Guarantee, the Emprex Guarantee and the guarantees set forth in Sections 8.1 and 8.3 hereof.

     “ Horizontal Growth Transaction ” shall have the meaning set forth in Section 3.4 hereof.

     “ Impasse ” shall have the meaning set forth in Section 5.1 hereof.

     “ Indebtedness ” of the Company or any of its Subsidiaries shall mean and include all indebtedness of such Person for borrowed money and all guarantees by such Person of indebtedness of others for borrowed money; provided , however , that “ Indebtedness ” shall not include any such indebtedness or guarantee to the extent incurred (i) as working capital obligations by such Person in the ordinary course of operating its business, or (ii) by any such Person in favor of the Company or any of its Subsidiaries.

     “ Initial Offer ” shall have the meaning set forth in Section 5.2(a) hereof.

     “ Inmex ” shall have the meaning set forth above in the recitals.

     “ Inmex Change Of Control ” shall mean the occurrence of any of the following: (i) at any time when Inmex is a Majority Owned Subsidiary of KO or KO is the legal successor of Inmex, a Person that is not approved by KO’s Board of Directors shall obtain effective working control of KO; (ii) Inmex shall cease to be a Majority Owned Subsidiary of KO other than in a transaction pursuant to which KO becomes the legal successor of Inmex; or (iii) at any time when Inmex is not a Majority Owned Subsidiary of KO, there shall occur a change in the then existing Managing Control over Inmex.

     “ Inmex Shareholder ” shall as of a particular time mean Inmex (if it is then a Shareholder) or any Shareholder that at such time is a Majority Owned Subsidiary of Inmex.

     “ Inmex Shareholder Change Of Control ” with respect to an Inmex Shareholder shall mean that such Inmex Shareholder shall cease to be a Majority Owned Subsidiary of Inmex.

     “ Key Officers ” shall mean the Series A Key Officers and the Series D Key Officers.

     “ KO ” shall have the meaning set forth above in the recitals.

     “ KO Guarantee ” shall have the meaning set forth in Section 8.4 hereof.

     “ KO Mexican Division Office ” shall mean any Affiliate (other than the Company or any Subsidiary) or office of KO resident in, having operations in or organized under the laws of Mexico and responsible for managing KO’s concentrate business or any of KO’s soft drink bottling operations in Mexico.

 
  5  

 


 

     “ KOFBA ” shall have the meaning set forth in Section 2.6 hereof.

     “ Majority Owned Subsidiary ” of a Person shall mean a corporation more than 50% of the voting securities of which are owned, directly or indirectly, by such Person.

     “ Managing Control ” shall mean, with respect to a Person, the possession, directly or indirectly, of effective managing control of such Person.

     “ Mexico ” shall have the meaning set forth above in the recitals.

     “ Non-COC Shareholder ” shall mean (i) each of the Inmex Shareholders, in the case of a CIB Change Of Control or a CIB Shareholder Change Of Control, and (ii) each of the CIB Shareholders, in the case of an Inmex Change Of Control or an Inmex Shareholder Change Of Control.

     “ Non-Defaulting Party ” shall mean (i) each of the Inmex Shareholders, in the case of a Specified Default with respect to which any CIB Shareholder is a Specified Default Party, and (ii) each of the CIB Shareholders, in the case of a Specified Default with respect to which any Inmex Shareholder is a Specified Default Party.

     “ Notice of Continuing Impasse ” shall have the meaning set forth in Section 5.1 hereof.

     “ Ordinary Shares ” shall mean the Restricted Shares and the Series B Shares.

     “ P$ ” shall mean Mexican pesos.

     “ Party ” shall mean any of the parties hereto on the date hereof or any Shareholder from time to time, it being understood that the term “parties hereto” shall mean the parties hereto on the date hereof.

     “ Person ” shall mean any individual, corporation, unincorporated association, business trust, estate, partnership, trust, nation or political subdivision or agency thereof or any other entity.

     “ Restricted Shares ” shall mean the Series A Shares and the Series D Shares.

     “ Series A Directors ” shall have the meaning set forth in Section 2.1 hereof.

     “ Series A Key Officers ” shall mean the Chief Executive Officer and the Chief Financial and Administrative Officer of the Company.

     “ Series A Shares ” shall mean the ordinary restricted shares of Series A Common Stock of the Company, with a par value of P$1.00.

     “ Series B Shares ” shall mean the ordinary unrestricted shares of Series B Common Stock of the Company, with a par value of P$1.00.

     “ Series D Directors ” shall have the meaning set forth in Section 2.1 hereof.

 
  6  

 


 

     “ Series D Key Officers ” shall mean the Chief Operating Officer, the Controller, the Marketing Director and the Systems Services Director of the Company.

     “ Series D Representative ” shall have the meaning set forth in Section 2.1(f) hereof.

     “ Series D Shares ” shall mean the ordinary restricted shares of Series D Common Stock of the Company, with a par value of P$1.00.

     “ Series L Shares ” shall mean the special, limited voting, unrestricted shares of Series L Common Stock of the Company, with a par value of P$1.00.

     “ Services Agreement ” shall mean the Services Agreement, dated as of June 21, 1993, between the Company and Femsa Servicios, S.A. de C.V., as it shall be amended from time to time.

     “ Shareholder ” shall mean any holder (whether directly or through a trust effectively controlled by it) from time to time of Restricted Shares who becomes and remains bound by this Agreement, and such holder shall be deemed directly to own any Shares held through such a trust.

     “ Shares ” shall mean the Ordinary Shares and the Series L Shares.

     “ Significant Obligation ” shall mean any contractual obligation of a Specified Default Party the breach or violation of which is so significant that such breach or violation, had it been specifically foreseen at the time the Non-Defaulting Party entered into the agreement giving rise to such obligation, would have caused such Non-Defaulting Party not to enter into such agreement.

     “ Simple Majority Period ” shall have the meaning set forth in the Estatutos .

     “ Specified Bottler’s Agreement Provisions ” shall mean those provisions of the Valley of Mexico Bottler’s Agreement and the Southeastern Bottler’s Agreement identified in Exhibit C attached hereto, any corresponding provisions in such agreements as they may be amended or extended from time to time or in other Bottler’s Agreements and any provisions in any Bottler’s Agreements designated as such by the parties thereto.

     “ Specified Default ” shall have the meaning set forth in Section 6.1 hereof.

     “ Specified Default Party ” shall mean (i) each of the CIB Shareholders, in the case of a Specified Default by CIB, any CIB Shareholder, the Company or any Subsidiary, and (ii) each of the Inmex Shareholders, in the case of a Specified Default by KO, an Affiliate thereof, Inmex or any Inmex Shareholder.

     “ Stock Subscription Agreement ” shall mean the stock subscription agreement dated as of June 21, 1993 among Emprex, the Company, KO and Inmex.

 
  7  

 


 

     “ Subsidiary ” shall mean any corporation that shall from time to time be a Majority Owned Subsidiary of the Company.

     “ Subsidiary Estatutos ” shall mean the estatutos of any Subsidiary, in Spanish reading substantially as attached hereto as Exhibit D, as they shall from time to time be amended, supplemented, modified or replaced by action authorized by the Board of Directors of the Company (or authorized at a general meeting of the shareholders of the Company) in accordance with the Estatutos .

     “ Transfer ” shall mean sell, transfer, assign, pledge, or otherwise dispose of.

     “ Transfer Agency Agreement ” shall mean the Transfer Agency Agreement entered into on June 21, 1993, between the Company and Banca Serfin, S.A., as transfer agent, in Spanish reading substantially as attached hereto as Exhibit E, as it shall be amended from time to time, or any similar agreement entered into upon termination thereof.

     “ Transfer Agent ” shall mean the transfer agent under the Transfer Agency Agreement.

2.   Corporate Governance .

     2.1.   Board of Directors .

     (a) As provided in the Estatutos , the Company shall be governed by a Board of Directors which shall consist of not less than 16 members. The Estatutos provide that 11 directors of the Company (the “ Series A Directors ”), and any alternates therefor, shall be elected by the holders of Series A Shares, that four directors of the Company (the “ Series D Directors ”), and any alternates therefor, shall be elected by the holders of Series D Shares and that one director of the Company, and one alternate therefor, shall be elected by the holders from time to time of Series L Shares. In addition, the Estatutos provide that any holder or group of holders of Shares that were not voted in favor of the directors of the Company elected by the holders of Series A Shares, Series D Shares or Series L Shares shall have the right to designate one director of the Company, and one alternate therefor, for each 10% of all issued, subscribed and paid Shares such holder’s or group’s Shares represent. Each Shareholder agrees that, if such Shareholder votes any Series A Shares or Series D Shares held by it in favor of any individual who is elected as a Series A Director or Series D Director at any general meeting, or related special meeting, of shareholders of the Company, such Shareholder shall vote all such Restricted Shares held by it in favor of such individual at such meetings.

     (b) The Inmex Shareholders, Inmex and KO agree that no individual then employed by the KO Mexican Division Office shall be designated or nominated, nor shall serve, as a Series D Director or alternate therefor.

     (c) Each Shareholder (other than any holder of Series A Shares) agrees not to take any action or to cause the Company to take any action to remove or replace, without cause, any Series A Director, and each Shareholder (other than any holder of Series D Shares) agrees not to take any action or to cause the Company to take any action to remove or replace, without cause, any Series D Director.

 
  8  

 


 

     (d) The Shareholders acknowledge that the Estatutos provide for certain notice, quorum and voting requirements for action of the Board of Directors and agree not to take any action inconsistent with such provisions.

     (e) The Shareholders acknowledge that the Estatutos provide for declaration by the Series A Directors of a Simple Majority Period in certain circumstances where they reasonably and in good faith believe that an action by KO or any Affiliate thereof under a Bottler’s Agreement is materially adverse to the business interests of the Company considered as a whole, with the consequence that, during the pendency of such Simple Majority Period, certain actions of the Company’s Board of Directors (including introduction of a new line of business) would be treated as matters to be approved by a simple majority vote of the entire Board of Directors of the Company, without requiring the presence or approval of any Series D Director. The Shareholders agree not to take any action inconsistent with such provisions subject, in the case of a Shareholder that is KO or any Affiliate thereof, to Section 9.9(b) hereof.

     (f) The Inmex Shareholders agree to cause (i) the designation from among the Series D Directors of one individual who shall serve as the representative of the Series D Directors, (ii) if any such representative shall cease for any reason to serve as such, the designation from among the Series D Directors of a replacement therefor, and (iii) the Chairman of the Board of Directors and the Corporate Secretary of the Company to be promptly notified of the identity of such representative and of any replacement representatives, which notices shall be conclusive evidence of the authority of such representative (the “ Series D Representative ”) for all purposes hereof and of the Estatutos .

     (g) The CIB Shareholders shall, if practicable, cause actual notice of each meeting of the Board of Directors of the Company and each Subsidiary to be given to the Series D Representative at least 15 days prior to the date thereof. If such actual notice of a meeting is not given, the CIB Shareholders shall, unless the Series D Representative agrees otherwise in writing, cause such meeting to be postponed until such actual notice can be given.

     (h) The Shareholders shall, if practicable, cause the meetings of the Board of Directors of the Company to be conducted in English. To the extent that conducting such a meeting in English is impracticable, simultaneous translation into English shall be provided if requested by any director present at such meeting.

     2.2.   Officers .

     (a) The Shareholders acknowledge that the Estatutos provide for designation, by a majority vote of the Board of Directors, of the Series A Key Officers and the Series D Key Officers from lists proposed by the Series A Directors and the Series D Directors respectively, provided that such majority includes at least two Series D Directors or Series A Directors, respectively. The holders of Series A Shares agree to cause the Series A Directors, and the holders of Series D Shares agree to cause the Series D Directors, not to withhold unreasonably their votes in favor of the election of the individuals so designated. The Shareholders acknowledge that the Estatutos provide for removal of the Series A Key Officers by the Series A Directors and of the Series D Key Officers by the Series D Directors

 
  9  

 


 

     (b) The holders of Series A Shares and Series D Shares agree to cause the Series A Directors and the Series D Directors, respectively, (i) not to designate as a Series A Key Officer or a Series D Key Officer, respectively, any individual who holds a management position with any entity other than the Company or any of its Subsidiaries, and (ii) to remove any Series A Key Officer or Series D Key Officer, respectively, who holds such a position.

     (c) The Shareholders agree that in no event shall the aggregate compensation of any individual as an officer or employee of the Company or any of its Subsidiaries exceed the compensation of the Chief Executive Officer of the Company as such, with the exception of any excess that may result from such individual’s expatriate allowance.

     2.3. Shareholder Meetings .

     (a) The Shareholders acknowledge that the Estatutos provide for certain notice, quorum and voting requirements at ordinary, extraordinary and special shareholders meetings and agree not to take any action inconsistent with such provisions.

     (b) If any ordinary, extraordinary or special meeting of the Shareholders of the Company shall be called other than by the Board of Directors of the Company and the Chairman of the Board of Directors of the Company (or the Series D Representative) shall become aware of such call, the CIB Shareholders agree to cause such Chairman (or the Inmex Shareholders agree to cause the Series D Representative, as the case may be), if practicable, to give the Series D Representative (or such Chairman) actual notice of the call of such meeting. If such actual notice of a meeting is not given, the CIB Shareholders shall, unless the Series D Representative agrees otherwise in writing, cause such meeting to be postponed until such actual notice can be given.

     2.4.   Chart of Authority . The Shareholders agree that the Company and the Subsidiaries shall have in effect at all times a Chart of Authority. In addition to any authorizations that may be required by applicable law, the provisions of the Estatutos or the Board of Directors of the Company or any Subsidiary, the Shareholders agree that the actions of the Company and each Subsidiary specified in the Chart of Authority shall require the recommendation or final authorization of certain Key Officers or the Board of Directors of the Company, all as specified therein.

     2.5.   Business Plans .

     (a) Except as permitted both hereunder and under the Estatutos , the Company shall operate each year in accordance with the Annual Business Plan then in effect.

     (b) Except as permitted both hereunder and under the Estatutos , the Company shall operate in accordance with the Five-Year Business Plan then in effect.

     2.6. Subsidiaries of the Company .

     (a) The Shareholders agree that, except as otherwise provided in Section 2.6(d), each of the Subsidiaries shall have (i) a Board of Directors consisting at all times of three directors and three alternates therefor, of which one director and the alternate therefor shall be

 
  10  

 


 

selected from the Series D Directors or any alternates therefor, and two directors and the alternates therefor shall be selected from the Series A Directors or any alternates therefor, and (ii) in effect at all times, Subsidiary Estatutos (or the substantial equivalent thereof, in the case of any Subsidiary organized under the laws of a jurisdiction other than Mexico).

     (b) The Shareholders agree that, except as otherwise provided in Section 2.6(d), of the two directors of any Subsidiary who are required to sign any certificate representing any of the capital stock thereof, one shall be a Series D Director, or any alternate therefor.

     (c) The Shareholders agree that the members (and any alternates therefor) of the Board of Directors (and any examiners and alternates therefor, if applicable) of each Subsidiary shall be such individuals as shall be appointed or authorized by the Company or its designee, in accordance with resolutions naming the individuals and duly adopted by the Board of Directors of the Company.

     (d) The Shareholders agree that Coca-Cola FEMSA de Buenos Aires, S.A., a Subsidiary of the Company (“ KOFBA ”), shall have in effect at all times By-laws in Spanish reading substantially as attached hereto as Exhibit J, as they shall from time to time be amended, supplemented, modified or replaced by action authorized by the Board of Directors of the Company (or authorized at a general meeting of the shareholders of the Company) in accordance with the Estatutos . Notwithstanding the provisions of Section 2.6(a), it is not necessary for the members (and any alternates therefor) of the Board of Directors of KOFBA to be selected from the Series D Directors (or any alternates therefor) or from the Series A Directors (or any alternates therefor). The Shareholders agree to take such actions as may be necessary to cause all matters of material significance with respect to the condition (financial or other), assets, business, properties, operations or earnings of KOFBA promptly to be reported in writing to all members of the Board of Directors of the Company, or to be reported in writing at a meeting of the Board of Directors of the Company.

     (e) Section 2.6(d) of this Agreement, together with all references thereto in any portion of this Agreement other than this Section 2.6(e) and Exhibit J, immediately shall cease to be a part of this Agreement and shall be of no further effect in the event that either CIB or Inmex at any time notifies the other party hereto in writing that it is invoking the provisions of this Section 2.6(e) for such purpose. As soon as practicable following any such notice, the Shareholders shall cause the Company to amend the By-laws of KOFBA in accordance with the provisions of Exhibit D, to the maximum extent permissible under the laws of Argentina.

     (f) The Shareholders agree that no individual then employed by KO’s River Plate Division office in Argentina shall be designated or nominated, nor shall serve, as a member of the Board of Directors of KOFBA (or alternate therefor).

     2.7. Code of Business Conduct . The Shareholders agree (i) that the Company and the Subsidiaries shall have in effect at all times a Code of Business Conduct, and (ii) to take, and the CIB Shareholders and the Inmex Shareholders agree to cause the Series A Directors and the Series D Directors, respectively, to take, appropriate action to assure that the Code of Business Conduct is adequately communicated to management and all employees of the Company and the Subsidiaries.

 
  11  

 


 

     2.8.   Corporate Records . The Shareholders acknowledge that the corporate records of the Company and the Subsidiaries shall be kept by Femsa Servicios, S.A. de C.V., an Affiliate of CIB, pursuant to and subject to the terms of a separate agreement with the Company, which agreement shall at all times provide CIB, the CIB Shareholders, Inmex and the Inmex Shareholders with full access to such records during regular business hours and upon reasonable advance notice.

     2.9.   Severance of Officers in Connection with Change of Management . The Shareholders agree: if any officer of the Company or any of the Subsidiaries whose officer or employee status changes, whether by termination, layoff or otherwise, in such manner as to entitle such officer to severance or termination benefits either under Mexican law or in accordance with the past practice of the Company and the Subsidiaries, in each case as a result of the change in the management of the Company from being operated as a division of CIB to being operated as a joint venture between CIB and Inmex, then such officer shall be entitled to termination or severance benefits in accordance with such past practice, unless Mexican law requires more generous benefits or the Board of Directors of the Company, subject to Mexican law, determines otherwise.

3.   Certain Agreements .

     3.1.   Transfers of Shares .

     (a) The Shareholders acknowledge that the Estatutos restrict the Transfer of the Restricted Shares, and each Shareholder agrees that it shall not directly or indirectly Transfer any Restricted Shares unless such action shall have been effected in accordance with the terms of the Estatutos , the Transfer Agency Agreement and this Agreement. Each of the Shareholders agrees to provide the Transfer Agent with such certifications as the Transfer Agent may require, to give all notices as and to the Persons required by the Estatutos , the Transfer Agency Agreement and this Agreement and to cooperate with the Transfer Agent, in connection with the Transfer Agent’s discharge of its duties relating to the Restricted Shares pursuant to the Transfer Agency Agreement.

     (b) Each Shareholder agrees not to Transfer any Shares at any time if such action would (i) constitute a violation of any applicable securities laws or (ii) cause any Shares not to be exempt from registration under any such laws.

     (c) The Shareholders agree that, (i) as a condition precedent to any sale of any Restricted Shares to any proposed purchaser in accordance with paragraphs (b) through (d) of Article 15 of the Estatutos or to any Person in accordance with paragraph (g) of such Article, or any Transferring of any Restricted Shares to any proposed transferee in accordance with paragraphs (h) through (k) of such Article, such proposed purchaser, proposed transferee or other Person shall have executed an instrument causing such proposed purchaser, proposed transferee or other Person to become bound by this Agreement, substantially in the form of Exhibit F attached hereto (for purposes of this Section 3.1, an “ Assumption Agreement ”), and delivered such instrument to the Chairman of the Board of Directors of the Company, with a copy to the Series D Representative and the Transfer Agent, (ii) as a condition precedent to any public sale of Restricted Shares in accordance with paragraph (e) of Article 15 of the Estatutos , the selling

 
  12  

 


 

Shareholder shall place such Restricted Shares in a manner designed to ensure, in the reasonable judgment of those Shareholders entitled to a right of first refusal to purchase such Shares, that no person or group will initially acquire in such placement more than 3% of the Company’s issued, subscribed and paid Shares, and any fees, costs or expenses of the Company in connection with such public sale and placement shall be for the account of such selling Shareholder, and (iii) as a condition precedent to any pledge of Restricted Shares to any financial or credit institution in accordance with paragraph (f) of Article 15 of the Estatutos , the “Pledgor” (as defined therein) shall have delivered to the Chairman of the Board of Directors, with a copy to the Series D Representative and the Transfer Agent, an agreement of the “Pledgee” (as defined therein) substantially in the form of Exhibit G attached hereto.

     (d) Each Shareholder agrees that, except for this Agreement, any amendment hereto, any Assumption Agreement or any agreements or arrangements solely among CIB Shareholders or Inmex Shareholders, it shall not grant any proxy or enter into or agree to be bound by any voting trust with respect to any Shares nor enter into any agreement or arrangement of any kind with any Person with respect to any Shares inconsistent with the provisions of the Estatutos or this Agreement (regardless of whether such agreement or arrangement is with any Shareholder or holder of Shares that is not bound by this Agreement), including agreements or arrangements with respect to the acquisition, disposition or voting of any Shares, nor shall any Shareholder act, for any reason, as a member of a group or in concert with any other Person in connection with the acquisition, disposition or voting of any Shares in any manner which is inconsistent with the provisions of this Agreement.

     (e) The Shareholders agree to cause the Corporate Secretary of the Company, or any alternate therefor, subject to under the terms of the Transfer Agency Agreement, to provide the Chairman of the Board of Directors of the Company and the Series D Representative with full access to the Company’s stock register maintained by the Transfer Agent, subject only to such ordinary and reasonable notice as the Transfer Agent may require and to the Transfer Agent’s normal business hours.

     (f) The Shareholders hereby agree that each stock certificate representing Restricted Shares shall bear endorsements in Spanish reading substantially as follows:

       (i) The shares represented by this certificate have not been registered under the United States Securities Act of 1933, as amended, and may not be transferred, sold or otherwise disposed of except pursuant to an effective registration statement or pursuant to an exemption from registration under such Act and in compliance with all other applicable securities laws.

       (ii) The shares represented by this certificate are subject to restrictions on transfer, certain other restrictions, certain rights of the shareholders of the Company to purchase such shares and certain other rights the terms and conditions of which are set forth in the Company’s By-Laws [for definitive certificates, add the following :

  reproduced on the reverse of this certificate] and the Service Agreement, dated June 21, 1993, between the Company and the Trustee Division of Banca Serfin, S.A. and the Shareholders Agreement dated as of June 21, 1993, as such

 
  13  

 


 

  Agreements may have been amended. No transfer of such shares will be made on the stock register of the Corporation unless accompanied by evidence of compliance with the terms of such By-Laws and Agreements.

     3.2.   Secondary Offering .

     (a) KO, Inmex and the Inmex Shareholders agree that they will support an initial secondary public offering of Series L Shares in Mexico, the United States or elsewhere, and the exchange listing of such Shares, subject to their satisfaction that the Company shall meet all applicable legal requirements in connection therewith. CIB agrees to consult with KO with respect to the timing, terms and conditions of any such offering.

     (b) The parties hereto agree that the Company shall, in connection with such offering, pay (i) all registration and filing fees imposed by the Mexican Comisión Nacional Bancaria y de Valores , the U.S. Securities and Exchange Commission and similar fees in other national jurisdictions, (ii) all exchange listing, registration and filing fees and (iii) all fees and disbursements of the Company’s independent public accountants in connection with such offering; provided , however , the Company shall not be responsible for (1) any U.S. state securities law registration, qualification or filing fees, (2) any costs associated with printing or delivering offering documents in connection with such offering, (3) any transfer taxes in connection with sales of such Series L Shares, (4) any underwriting discounts or brokerage commissions, (5) any fees or disbursements of counsel in connection with such offering or (6) any other costs or expenses in connection with such offering, which in each case shall be for the account of the selling Shareholder or, if not paid or provided for thereby, for the account of CIB.

     3.3.   Confidentiality . From and after June 21, 1993 through a period of two years from the termination of this Agreement, unless otherwise agreed to by all of them, each Shareholder, CIB, Inmex and KO shall keep, and shall ensure that their officers, employees and advisors keep, confidential all information acquired from the Company or any of its Subsidiaries or from each other or their respective Affiliates pursuant to this Agreement or otherwise, including the contents of this Agreement and the Stock Subscription Agreement, which information the Board of Directors of the Company shall have designated as confidential either through specific action or through confidentiality categories adopted thereby, except that the foregoing restriction shall not apply to any such information that (i) is or hereafter becomes generally available to the public other than by reason of any default with respect to a confidentiality obligation under this Agreement; or (ii) was already known to the recipient as evidenced by prior written documents in its possession; or (iii) is disclosed to the recipient by a third party who is not in default of any confidentiality obligation to the disclosing party hereunder; or (iv) is developed by or on behalf of the receiving Person, without reliance on confidential information received hereunder; or (v) is otherwise required to be disclosed in compliance with applicable laws or regulations or order by a court or other regulatory body having competent jurisdiction; or (vi) is disclosed in connection with any public offering of Shares; or (vii) is disclosed to any professional advisor of the recipient in connection with such advisor’s retention, or the performance of its duties, as such.

 
  14  

 


 

     3.4.   Horizontal Growth .

     (a) On the terms and subject to the conditions set forth therein, KO hereby agrees to comply with the provisions regarding horizontal growth attached as Exhibit H hereto.

     (b) In the event the Company issues any Shares in connection with any transaction of a kind described in Exhibit H hereto (a “ Horizontal Growth Transaction ”), (i) the Shareholders agree, if practicable, to cause the Company to issue only Series B Shares or Series L Shares held as treasury shares, with respect to which all preemptive rights have been waived, (ii) if issuance of only Series B Shares or Series L Shares is not practicable in connection therewith or if such Series B Shares and Series L Shares have been exhausted, CIB and Inmex agree, subject to the approval of their respective Boards of Directors, to exercise (or cause any CIB Shareholders or Inmex Shareholders, as the case may be, to exercise) their preemptive rights to purchase Ordinary Shares to the extent necessary so that upon such acquisition, the CIB Shareholders together shall own greater than 50%, and the Inmex Shareholders shall own not less than 25%, of the issued, subscribed and paid Ordinary Shares.

     3.5.   Policies Regarding Indebtedness . The Shareholders agree that, except as may otherwise be approved by the Shareholders or the Board of Directors of the Company, it shall be an objective of the Company and its Subsidiaries to incur Indebtedness only as follows: (i) as a primary objective, to expand the existing business of the Company generally in accordance with the Five-Year Business Plan in effect from time to time, and (ii) as a secondary and subordinate objective, to finance Horizontal Growth Transactions, to the extent not inconsistent with the Annual Business Plan in effect from time to time.

     3.6.   Dividend Policy . The Shareholders agree that it shall be an objective of the Company to pay annual dividends of at least 20% of the preceding year’s consolidated net profits, subject, however, to applicable law and to due consideration being given to reinvestment to support growth and market development generally in accordance with the Five-Year Business Plan then in effect.

     3.7.   Policy Regarding Entry into Mineral Waters Business . The Shareholders agree that, from and after January 1, 1996, the Company shall actively explore entering the mineral waters business in Mexico.

     3.8.   Provision of Certain Information . CIB, the CIB Shareholders, Inmex and the Inmex Shareholders agree that the Company shall provide each of them with the following:

       (i) such information and calculations as to permit each of them to meet its planning, accounting, tax and regulatory requirements (including the U.S. Foreign Corrupt Practices Act, if applicable, and any similar Mexican laws), and shall conduct its affairs in such manner as to permit each of them to comply with such Act and laws, it being understood that, except to the extent required to comply with such Act and laws, the Company will not be required to change its existing accounting practices;

       (ii) monthly unaudited US$ and P$ consolidated financial statements (including net income) prepared in accordance with Mexican generally accepted accounting principles, consistently applied, and reconciled to U.S. generally accepted

 
  15  

 


 

  accounting principles, as soon as practicable but not later than 60 days after the end of each month for 1993 and 1994; in 1995 and beyond this information will be provided within 30 days after the end of each month;

       (iii) monthly rolling estimate of US$ and P$ consolidated net income by month for the remainder of the year prepared in accordance with Mexican generally accepted accounting principles, consistently applied, and reconciled to U.S. generally accepted accounting principles, by the 15th of each month;

       (iv) quarterly unaudited US$ and P$ consolidated financial statements (including net revenues, cost of goods sold, operating income, cash operating profit and net income) prepared in accordance with Mexican generally accepted accounting principles, consistently applied, and reconciled to U.S. generally accepted accounting principles, as soon as practicable but not later than 60 days after the end of each quarter for 1993 and 1994; in 1995 and beyond this information will be provided within 30 days after the end of each quarter;

       (v) quarterly physical and unit case sales each categorized into KO and non-KO brands as soon as practicable but not later than 30 days after the end of each quarter;

       (vi) annual US$ and P$ audited consolidated financial statements prepared in accordance with Mexican generally accepted accounting principles, consistently applied, and reconciled to U.S. generally accepted accounting principles, as soon as practicable but not later than 60 days after the end of each fiscal year;

       (vii) for the Company and each Subsidiary, annual P$ audited financial statements prepared in accordance with Mexican generally accepted accounting principles, consistently applied, and reconciled to U.S. generally accepted accounting principles, as soon as practicable but not later than 90 days after the end of each fiscal year;

       (viii) copies of the stamped tax returns for the Company and each Subsidiary as soon as practicable but not later than 95 days after the end of each fiscal year;

       (ix) US$ and P$ budget (including net revenues, cost of goods sold, operating income, cash operating profit, net income and unit cases) on a consolidated basis by quarter for the next fiscal year prepared in accordance with Mexican generally accepted accounting principles, consistently applied, and reconciled to U.S. generally accepted accounting principles, on a preliminary basis in September of each year and finalized in December of each year; and

       (x) US$ and P$ budget (including net revenues, cost of goods sold, operating income, cash operating profit, net income and unit cases) on a consolidated basis by year for the next three fiscal years prepared in accordance with Mexican generally accepted accounting principles, consistently applied, and reconciled to U.S. generally accepted accounting principles, in May of each year.

 
  16  

 


 

     3.9.   Fair Market Value .

     (a) The Shareholders who hold Series A Shares agree to cause the Series A Directors, and the Shareholders who hold Series D Shares agree to cause the Series D Directors, to create and maintain at all times with the Corporate Secretary of the Company and the Transfer Agent an agreed list (the “FMV Institution List”) of internationally recognized institutions from which institutions may be selected from time to time for purposes of determining Fair Market Value.

     (b) The Shareholders agree that, in the case of any determination of Fair Market Value pursuant to Section 4 or 6 hereof or paragraphs (h) through (k) of Article 15 of the Estatutos , each of the two FMV Determining Parties shall bear the fees and expenses of any institution it selects from the FMV Institution List, and the fees and expenses of any institution selected from the FMV Institution List by such institutions to render a “Third Valuation” (as defined in Article 15(1) of the Estatutos ) shall be shared equally by such FMV Determining Parties.

     (c) The Shareholders agree that, in the case of any determination of Fair Market Value pursuant to Article 15(f) of the Estatutos , (i) each of the two FMV Determining Parties shall pay the fees and expanses of any institution it selects from the FMV Institution List, (ii) the two FMV Determining Parties shall pay equally the fees and expenses of any institution selected from the FMV Institution List to render a “Third Valuation” and (iii) the “Pledgor” (as defined in such Article) shall promptly reimburse each of the two FMV Determining Parties for all such fees and expenses.

     (d) The Shareholders agree that any determination of Fair Market Value pursuant to paragraphs (h) through (k) or paragraph (f) of Article 15 of the Estatutos shall be made on the assumption set forth in the second sentence of the definition herein of Company Value.

4.   Certain Rights in the Event of Change of Control .

     4.1.   Notification of Change of Control .

     (a) CIB and the CIB Shareholders agree to notify Inmex and the Inmex Shareholders immediately upon the occurrence of a CIB Change Of Control or a CIB Shareholder Change Of Control.

     (b) Inmex and the Inmex Shareholders agree to notify CIB and the CIB Shareholders immediately upon the occurrence of an Inmex Change Of Control or an Inmex Shareholder Change Of Control.

     4.2.   Share Acquisition in the Event of Change of Control .

     (a) For a period of 90 days following receipt by a Non-COC Shareholder of a notice under Section 4.1 hereof, such Non-COC Shareholder shall be entitled to demand a determination of Fair Market Value of the COC Shares. If such a demand is made, the COC Shareholders and the Non-COC Shareholders shall proceed as rapidly as practicable to determine the Fair Market Value of all of the COC Shares.

 
  17  

 


 

     (b) The Non-COC Shareholders shall have an irrevocable option to purchase, or to cause their designee or designees to purchase, the COC Shares for United States Dollars in cash at a price equal to their Fair Market Value, payable in lump sum, within 90 days following the determination of such Fair Market Value.

     (c) The Shareholders agree that, after the occurrence of a Change Of Control and during any consequent determination of Fair Market Value or option period, they shall cooperate to continue the operations of the Company and the Subsidiaries in the ordinary course of business.

     (d) Immediately upon the occurrence of a CIB Change Of Control, any purchase option under this Section 4.2 arising or that may arise from a prior Inmex Change Of Control shall be deemed to terminate, and immediately upon the occurrence of an Inmex Change Of Control, any purchase option under this Section 4.2 arising or that may arise from a prior CIB Change Of Control shall be deemed to terminate. Each of CIB and Inmex agrees that, from and after the occurrence of a Change Of Control until consummation of the exercise of the Non-COC Shareholders’ purchase option under this Section 4.2 with respect to such Change Of Control or lapse or termination thereof, it shall not permit to occur a CIB Shareholder Change Of Control or an Inmex Shareholder Change Of Control, respectively, and each of the Shareholders agrees that it shall not Transfer any of its Restricted Shares during such time period. No Change Of Control shall relieve any guarantor hereunder or any Designated Guarantor of any requirement to guarantee (whether directly or, in the case of the KO Guarantee or the Emprex Guarantee, indirectly through Inmex’s guarantee pursuant to Section 8.3 hereof or CIB’s guarantee pursuant to Section 8.1 hereof, as the case may be) any obligation under this Section 4 of a COC Shareholder with respect to such Change Of Control; provided , however , that this Section 4.2(d) shall not be construed to affect any Guarantee of any obligation other than those contained in this Section 4; and provided, further, that any such Guarantee of such obligations contained in this Section 4 shall terminate to the full extent provided by Section 8 hereof upon the consummation of the exercise of the Non-COC Shareholders’ purchase option under this Section 4.2 with respect to such Change Of Control or lapse or termination of such option.

5.   Certain Rights in the Event of Irreconcilable Differences .

     5.1.   Impasse . In the event that (i) two successive meetings of the Board of Directors of the Company or any Subsidiary shall lack a quorum, after having been duly called, after notices thereof have been duly given in accordance with the Estatutos or the Subsidiary Estatutos of such Subsidiary and after actual notice thereof has been given to the Series D Representative pursuant to Section 2.1(g) hereof, which meetings would have had a quorum but for the absence of any Series A Director or Series D Director, (ii) two successive meetings (ordinary or extraordinary) of the shareholders of the Company shall lack a quorum, after having been duly called, after notices thereof have been duly given in accordance with the Estatutos and after actual notice thereof has been given to the Series D Representative pursuant to Section 2.3(b) hereof, which meetings would have had a quorum but for the absence of any CIB Shareholder or Inmex Shareholder, (iii) the Board of Directors of the Company (or any Subsidiary) is unable at any two consecutive meetings to reach a decision by the required vote concerning any matter that was on the agenda for such meeting, (iv) the holders of Shares do not approve, at any ordinary or extraordinary meeting of shareholders of the Company, any matter

 
  18  

 


 

that was on the agenda for such meeting or (v) a Simple Majority Period remains in existence for a continuous period of more than one year (any such occurrence, an “ Impasse ”), the CIB Shareholders and the Inmex Shareholders shall consult with each other in good faith on a regular basis during the 120-day period following the occurrence of such Impasse, subject to extension by mutual agreement of all such CIB Shareholders and Inmex Shareholders (for purposes of this Section 5, the “ Initial Consultation Period ”), in an effort to resolve such Impasse; provided , however , that a meeting called but lacking a quorum as set forth in clause (i) or clause (ii) of this Section 5.1 shall not constitute a meeting for purposes of clause (iii) or clause (iv) of this Section 5.1. Within 30 days after the end of the Initial Consultation Period, such 30-day period being subject to extension by mutual agreement of all such CIB Shareholders and Inmex Shareholders (for purposes of this Section 5, the “ Parent Consultation Period ”), CIB and Inmex shall cause the chief executive officer of CIB and the President of KO (or, if Inmex shall not be a Majority Owned Subsidiary of KO and KO shall not be the legal successor to Inmex, the chief executive officer of the ultimate parent of Inmex, or person of equivalent standing), respectively, to meet in a mutually agreeable place and to make a good faith effort to resolve such Impasse. In the event such officers are unable to resolve such Impasse, (i) prior to the end of the Parent Consultation Period, the CIB Shareholders and the Inmex Shareholders may mutually agree to submit such matter to such non-binding mediation on such terms as they may agree, or any CIB Shareholder or Inmex Shareholder may give written notice to each Inmex Shareholder or each CIB Shareholder, respectively, of the continuance of such Impasse (a “ Notice of Continuing Impasse ”), or (ii) if no such action is taken prior to the end of the Parent Consultation Period, such Impasse shall be deemed immediately to terminate.

     5.2.   Resolution of Differences .

     (a) Within 30 days following delivery of a Notice of Continuing Impasse, the CIB Shareholders or the Inmex Shareholders (for purposes of this Section 5.2, the “ Offering Shareholders ”) may advise the Inmex Shareholders or the CIB Shareholders, respectively (for purposes of this Section 5.2, the “ Offeree Shareholders ”), in writing either (i) that the Offering Shareholders offer to sell all of their Restricted Shares to the Offeree Shareholders, or (ii) that the Offering Shareholders offer to purchase (or cause a nominee or nominees designated by them to purchase) all of the Offeree Shareholders’ Restricted Shares, specifying the aggregate price at which the Offering Shareholders are willing to sell or buy, as the case may be (the “ Initial Offer ”). Upon receipt of an Initial Offer, the Offeree Shareholders must respond in writing within 30 days indicating their acceptance of the Initial Offer or making a counteroffer to either (1) sell all of their Restricted Shares to the Offering Shareholders, or (2) purchase (or cause a nominee or nominees designated by them to purchase) all of the Offering Shareholders’ Restricted Shares, specifying the aggregate price at which the Offeree Shareholders are willing to sell or buy, as the case may be (for purposes of this Section 5.2, the “ Response ”). If no such Response is so given, the Initial Offer shall be deemed to have been accepted.

     (b) If the Initial Offer and the Response indicate that (i) (A) the Offering Shareholders wish to buy and the Offeree Shareholders wish to sell, or (B) the Offeree Shareholders wish to buy and the Offering Shareholders wish to sell, then they shall continue negotiations in good faith to reach a final agreement on price, or (ii) both the Offering Shareholders and the Offeree Shareholders wish to sell their Restricted Shares, they shall promptly meet to determine how to realize the maximum value for their Shares; provided ,

 
  19  

 


 

however , that if, in the case of clause (i) above, they have not reached final agreement on price or, in the case of clause (ii) above, they have not reached such a mutual determination, within 45 days after delivery of the Response, then either the Offering Shareholders or the Offeree Shareholders may deliver a final offer (the “ Final Offer ”) stating the price per Restricted Share at which such Shareholders (for purposes of this Section 5.2, the “ Final Offering Shareholders ”) are willing at the election of the recipient of the Final Offer (for purposes of this Section 5.2, the “ Final Offeree Shareholders ”) either to (1) sell all of their Restricted Shares to the Final Offeree Shareholders, or (2) purchase (or cause a nominee or nominees designated by them to purchase) from the Final Offeree Shareholder all of their Restricted Shares. The Final Offer shall be irrevocable for a period of 30 days following delivery and shall preempt the right of the Final Offeree Shareholders to make a Final Offer.

     (c) Within 30 days following delivery of the Final Offer, the Final Offeree Shareholders shall, by notice to the Final Offering Shareholders, elect either to purchase (or to cause a nominee or nominees designated by them to purchase) all of the Final Offering Shareholders’ Restricted Shares or to sell all of the Final Offeree Shareholders’ Restricted Shares to the Final Offering Shareholders, in either case at the price per Restricted Share set forth in the Final Offer. In the event that the Final Offeree Shareholders fail to make such an election within such 30-day period, the Final Offering Shareholder may then elect whether to buy all of the Final Offeree Shareholders Restricted Shares or sell all of the Final Offering Shareholders’ Restricted Shares to the Final Offeree Shareholder at the price per Restricted Share set forth in the Final Offer.

     (d) If the Initial Offer and the Response indicate that both the Offering Shareholders and the Offeree Shareholders wish to buy all of the others’ Restricted Shares, the CIB Shareholders and the Inmex Shareholders shall begin a bidding process therefor. The higher of the aggregate prices (on a per Restricted Share basis) offered in the Initial Offer and the Response shall constitute the initial bid. Such initial bid and each subsequent bid must be met in turn, within 30 days following delivery thereof, by either acceptance or delivery of a counteroffer, which must be at least 5% higher than the preceding bid (on a per Restricted Share basis). This bidding process shall continue until acceptance, or failure to respond, within 30 days following receipt of any bid. Any such failure to respond shall be deemed to constitute acceptance.

     5.3.   Certain Related Matters .

     (a) For purposes of this Section 5, all offers, bids, acceptances and counteroffers must be in writing, in a form which is firm and binding and solely for United States Dollars in cash payable in a lump sum.

     (b) For purposes of this Section 5, to the extent there exists more than one CIB Shareholder or Inmex Shareholder, (i) the CIB Shareholders or the Inmex Shareholders, as the case may be, shall be required to act unanimously, and (ii) any obligation of the CIB Shareholders or the Inmex Shareholders shall be the joint and several obligation of each of the CIB Shareholders or each of the Inmex Shareholders, respectively.

 
  20  

 


 

 

     (c) All sales and transfers made pursuant to this Section 5 shall be consummated as soon as practicable following the acceptance or deemed acceptance of an offer or bid, and each Shareholder agrees to take all actions necessary to conclude such sales and transfers as contemplated hereunder.

     (d) In the event that the Inmex Shareholders either elect or are required to purchase any Restricted Shares pursuant to this Section 5 at a time when one or more of them would not be permitted by applicable law to hold such additional Restricted Shares, the Inmex Shareholders shall (i) be required to purchase all such Restricted Shares that any of them may legally purchase, and (ii) within nine months after the acceptance or deemed acceptance of the related offer or bid and to the extent permitted by applicable law, either cause a third party to acquire all such remaining Restricted Shares or establish a satisfactory trust arrangement that would permit the Inmex Shareholders to hold a beneficial interest in all such remaining Restricted Shares.

     (e) During the pendency of any Impasse or the procedures set forth in this Section 5, the Parties shall cooperate to continue the operations of the Company and the Subsidiaries in the ordinary course of business.

     (f) Any Impasse may be terminated at any time by written agreement of all CIB Shareholders and Inmex Shareholders.

     (g) No Change Of Control after the occurrence of an Impasse shall relieve any guarantor hereunder or any Designated Guarantor of any requirement to guarantee (whether directly or, in the case of the KO Guarantee or the Emprex Guarantee, indirectly through Inmex’s guarantee pursuant to Section 8.3 hereof or CIB’s guarantee pursuant to Section 8.1 hereof, as the case may be) any obligation under this Section 5 of any Person who was a CIB Shareholder or an Inmex Shareholder immediately prior to such Change of Control; provided , however , that this Section 5.3(g) shall not be construed to affect any Guarantee of any obligation other than those contained in this Section 5; and provided , further , that any such Guarantee of such obligations contained in this Section 5 shall terminate to the full extent provided by Section 8 hereof upon fulfillment of all procedures set forth in Section 5.2 hereof or earlier termination of such Impasse. Each of CIB and Inmex agrees that, during the pendency of any Impasse or the procedures set forth in this Section 5, it shall not permit to occur a CIB Shareholder Change Of Control or an Inmex Shareholder Change Of Control, respectively, and each of the Shareholders agrees that it shall not Transfer any of its Restricted Shares during such time period.

6.   Certain Rights in the Event of Specified Default .

     6.1.   Specified Default . The following events shall constitute a specified default (a “Specified Default”) with respect to the Specified Default Parties:

       (i) any breach or violation of any Significant Obligation of (1) CIB, any CIB Shareholder, Inmex or any Inmex Shareholder or KO under this Agreement (including, without limitation, any obligation of CIB, Inmex or KO under any of the Guarantees), the Estatutos or the Subsidiary Estatutos of any Subsidiary, or (2) the Company, any

 
  21  

 


 

  Subsidiary, KO or any Affiliate of KO under any of the Bottler’s Agreements, which breach or violation referred to in clause (1) or (2) of any such Person continues unremedied for at least 90 days after the Non-Defaulting Party has delivered written notice of such breach or violation of all Specified Default Parties; provided , however , that no such breach or violation of an obligation referred to in clause (2) of the Company or any Subsidiary shall constitute a Specified Default unless (I) such obligation is contained in the Specified Bottler’s Contract Provisions and (II) such breach or violation thereof is Attributable To CIB; or

       (ii) the commencement by CIB, any CIB Shareholder, Inmex or any Inmex Shareholder or, for so long as Inmex shall be a Majority Owned Subsidiary of KO or KO shall be the legal successor of Inmex, KO of a proceeding for receivership, bankruptcy, insolvency, dissolution, liquidation or reorganization or any similar proceeding; or

       (iii) the commencement against CIB, any CIB Shareholder, Inmex or any Inmex Shareholder or, for so long as Inmex shall be a Majority Owned Subsidiary of KO or KO shall be the legal successor of Inmex, KO of any proceeding specified in clause (ii) of this Section 6.1, and such proceeding has resulted in the entry of an order for any relief which shall not have been vacated, discharged, stayed or bonded pending appeal within 60 days from the entry thereof.

     6.2.   Share Acquisition in the Event of Specified Default .

     (a) If any Specified Default shall occur and be continuing, any Non-Defaulting Party may by written notice to all Specified Default Parties declare a Specified Default. If such Specified Default shall cease to be continuing within 30 days of the delivery of such declaration, no Non-Defaulting Party shall have any rights under this Section 6 with respect to such Specified Default.

     (b) If such Specified Default shall not have ceased to be continuing at or prior to the expiration of such 30-day period, the Specified Default Parties, acting unanimously, and the Non-Defaulting Parties, acting unanimously, shall proceed as rapidly as practicable to determine the Fair Market Value, payable in lump sum, of all of the Specified Default Parties’ Restricted Shares.

     (c) The Non-Defaulting Parties shall have an irrevocable option to purchase, or to cause their designee or designees to purchase, the Specified Default Parties’ Restricted Shares for United States Dollars in cash at a price equal to 95% of their Fair Market Value, payable in lump sum, within 90 days following the determination of such Fair Market Value.

     (d) During the pendency of a Specified Default and the exercise of remedies in connection therewith, the Shareholders shall cooperate to continue the operations of the Company and the Subsidiaries in the ordinary course of business.

     (e) No Change Of Control after the occurrence of a Specified Default shall relieve any guarantor hereunder or any Designated Guarantor of any requirement to guarantee (whether directly or, in the case of the KO Guarantee or the Emprex Guarantee, indirectly through Inmex’s guarantee pursuant to Section 8.3 hereof or CIB’s guarantee pursuant to Section 8.1

 
  22  

 


 

hereof, as the case may be) any obligation under this Section 6 of any Person who was a Specified Default Party immediately prior to such Change Of Control; provided , however , that this Section 6.2(e) shall not be construed to affect any Guarantee of any obligation other than those contained in this Section 6; and provided , further , that any such Guarantee of such obligations contained in this Section 6 shall terminate to the full extent provided by Section 8 hereof upon the consummation of the exercise of the Non-Defaulting Parties’ purchase option under this Section 6.2 with respect to such Specified Default or lapse or termination of such option. Each of CIB, the CIB Shareholders, Inmex and the Inmex Shareholders agrees that, during the pendency of a Specified Default and the exercise of remedies in connection therewith, it shall not permit to occur a CIB Shareholder Change Of Control or an Inmex Shareholder Change Of Control, respectively, and each of the Shareholders agrees that it shall not Transfer any of its Restricted Shares during such period.

     (f) CIB, the CIB Shareholders, KO, Inmex and the Inmex Shareholders agree that, in the event the Non-Defaulting Parties purchase all of the Specified Default Parties’ Restricted Shares pursuant to this Section 6.2, none of the Non-Defaulting Parties shall thereafter have any remedy under this Agreement, the Estatutos or the Subsidiary Estatutos of any Subsidiary or otherwise for any Specified Defaults, and each of them agrees not to assert or continue the assertion of any such remedy against any Specified Default Party. Nothing in this Section 6 shall prevent (i) any of them from asserting any such remedy against any other Party that is not a Specified Default Party with respect to such Specified Default, or (ii) any Party that is not a Non-Defaulting Party with respect to such Specified Default from asserting any claim based on such Specified Default against any other Party.

7.   Termination of Certain Provisions; Term .

     7.1.   Termination of Certain Provisions .

     (a) In the event (i) an option of Non-COC Shareholders to purchase Restricted Shares arises under Section 4.2(b) and the closing with respect to such option would cause, (ii) any proposed Transfer of Restricted Shares pursuant to Article 15 of the Estatutos would cause or (iii) any exercise of a purchase option pursuant to such Article would cause, the Restricted Shares held by the Inmex Shareholders (or the CIB Shareholders, as the case may be) to constitute less than 25% of all issued, subscribed and paid Ordinary Shares, then upon the request of any of the CIB Shareholders (or any of the Inmex Shareholders, as the case may be), promptly but in any case not later than the date of such closing pursuant to Section 4.2(b) or the closing of such Transfer or purchase option exercise, as the case may be, each of the Shareholders shall take all action necessary to eliminate, effective not later than immediately prior to any such closing, all special majority quorum and voting requirements (other than those herein or in the Estatutos relating to restrictions on Transferring the Restricted Shares) from this Agreement, the Estatutos and the Subsidiary Estatutos of each of the Subsidiaries.

     (b) In the event (i) an option of Non-COC Shareholders to purchase Restricted Shares arises under Section 4.2(b), (ii) the acceptance or deemed acceptance of an Initial Offer, a Final Offer or a bid to purchase Restricted Shares under Section 5.2 hereof or (iii) an option of Non-Defaulting Parties to purchase Restricted Shares arises under Section 6.2(c), and the closing with respect to any such option or the closing of the acquisition of Restricted Shares in

 
  23  

 


 

connection with such acceptance or deemed acceptance, as the case may be, would cause the Restricted Shares held by the Inmex Shareholders (or the CIB Shareholders, as the case may be) to constitute less than 20% of all issued, subscribed and paid Ordinary Shares, then upon the request of any of the CIB Shareholders (or any of the Inmex Shareholders, as the case may be), promptly but in any case not later than the date of such closing, (1) each of the Shareholders shall take all action necessary to eliminate, effective not later than immediately prior to such closing, all special majority quorum and voting requirements and all restrictions on Transferring the Restricted Shares from this Agreement, the Estatutos and the Subsidiary Estatutos of each Subsidiary, and (2) the CIB Shareholders shall cause the Chairman of the Board of Directors, and the Inmex Shareholders shall cause the Series D Representative, to transmit to the Transfer Agent a notice substantially in the form attached hereto as Exhibit I.

     (c) In the event any proposed Transfer of Restricted Shares pursuant to Article 15 of the Estatutos would cause, or any exercise of a purchase option pursuant to such Article would cause, the Restricted Shares held by the Inmex Shareholders (or the CIB Shareholders, as the case may be) to constitute less than 20% of all issued, subscribed and paid Ordinary Shares, then upon the request of any of the CIB Shareholders (or any of the Inmex Shareholders, as the case may be), promptly but in any case not later than the date of closing of such Transfer or purchase option exercise, each of the Shareholders shall take all action necessary to eliminate, effective not later than immediately prior to such closing, all special majority quorum and voting requirements and all restrictions on Transferring the Restricted Shares from this Agreement, the Estatutos and the Subsidiary Estatutos of each Subsidiary.

     7.2.   Term . This Agreement shall terminate upon the first to occur of either of the following events: (i) effectiveness of a unanimous written consent to the termination hereof executed by each of the Shareholders, or (ii) consummation of any transaction in accordance with paragraph (b) or (c) of Section 7.1 hereof; provided , however , that the provisions of Section 3.3 hereof and this Section 7 shall survive any such termination.

8.   Certain Guarantees .

     8.1. Obligations of the CIB Shareholders . CIB hereby guarantees, absolutely, irrevocably and unconditionally, to Inmex and the Inmex Shareholders, their successors and assigns, the full and prompt performance and observance of all of the covenants, agreements and obligations of each of the other CIB Shareholders under this Agreement and the Estatutos .

     8.2.   Obligations of CIB . Emprex hereby guarantees, absolutely, irrevocably and unconditionally, to Inmex and the Inmex Shareholders, their successors and assigns, the full and prompt performance and observance of all of the covenants, agreements and obligations of CIB under this Agreement, including any covenants, agreements and obligations contained in Section 8.1 hereof, the Stock Subscription Agreement and the Estatutos (the “ Emprex Guarantee ”). Emprex may assign and be released from its obligations under the Emprex Guarantee with the prior written consent of Inmex, which it may withhold in its sole discretion.

     8.3.   Obligations of the Inmex Shareholders . Inmex hereby guarantees, absolutely, irrevocably and unconditionally, to CIB and the CIB Shareholders, their successors

 
  24  

 


 

and assigns, the full and prompt performance and observance of all of the covenants, agreements and obligations of each of the other Inmex Shareholders under this Agreement and the Estatutos .

     8.4.   Obligations of Inmex . KO hereby guarantees, absolutely, irrevocably and unconditionally, to CIB and the CIB Shareholders, their successors and assigns, the full and prompt performance and observance of all of the covenants, agreements and obligations of Inmex under this Agreement, including any covenants, agreements and obligations contained in Section 8.3 hereof, the Stock Subscription Agreement and the Estatutos (the “ KO Guarantee ”). In the event KO delivers to CIB one or more guarantee agreements executed by a Person that is and remains a record holder of shares of common stock of Inmex (each, a “ Designated Guarantor ”) in favor of CIB and the CIB Shareholders, in form and substance satisfactory to CIB, and provided that each such Designated Guarantor’s net worth shall exceed US$200,000,000 at the time of delivery thereof, then the KO Guarantee shall be the several, but not joint, obligation of KO and any such Designated Guarantors, in such proportions as shall be set forth in such guarantee agreements; provided , however , that in the event (i) a Designated Guarantor’s net worth shall not exceed US$200,000,000 at the time any obligation on the part of a guarantor arises pursuant to the KO Guarantee or at any time thereafter until such obligation is satisfied in full, (ii) a Designated Guarantor shall commence a proceeding for receivership, bankruptcy, insolvency, dissolution, liquidation or reorganization or any similar proceeding or (iii) any proceeding specified in clause (ii) of this proviso shall be commenced against a Designated Guarantor, and such proceeding has resulted in the entry of an order for any relief which shall not have been vacated, discharged, stayed or bonded pending appeal within 60 days from the entry thereof, then in any such case any portion of the KO Guarantee set forth in such Designated Guarantor’s guarantee agreement as being the several obligation of such Designated Guarantor shall be the guarantee obligation of KO as if no such guarantee agreement had been delivered; and provided , further , that in no case shall such proportionate guarantees of KO or the Designated Guarantors, taken as a whole, constitute less than 100% of the KO Guarantee on a several basis; and provided , further , that, subject to Sections 4.2(d), 5.3(f) and 6.2(e) hereof, in no event shall KO be obligated under this Section 8.4 with respect to the performance or observance, after Inmex shall have ceased to be a Majority Owned Subsidiary of KO, of any covenant, agreement or obligation of Inmex; and provided , further , that for so long as Inmex shall be a Majority Owned Subsidiary of KO, KO’s proportionate obligation with respect to the KO Guarantee shall not be less than its direct percentage ownership interest, if any, in Inmex; and provided , further , that in no event shall there be more than 3 Designated Guarantors at any one time.

     8.5.   Matters Relating to the Guarantees .

     (a) CIB, Emprex, Inmex and KO waive (i) notice of acceptance of the respective Guarantees by the Persons for whose benefit such Guarantees are made (for purposes of this Section 8.5, the “ Guarantee Beneficiaries ”), (ii) any right they may have to require the respective Guarantee Beneficiaries to notify them of any non-performance or non-observance by the CIB Shareholders, CIB, the Inmex Shareholders or Inmex, as the case may be, (iii) any right they may have to require that the Guarantee Beneficiaries make a demand upon them as a precondition to their obligations to perform the respective Guarantees and (iv) any right they may have to require that the Guarantee Beneficiaries comply with other formalities that might otherwise be legally required in order to charge them with liability under this Section 8. Each of CIB, Emprex, Inmex

 
  25  

 


 

and KO hereby expressly waives the benefits of orden y excusión and such other rights provided in Articles 2814, 2815, 2817, 2818, 2820, 2821, 2822, 2823, 2836, 2839, 2842, 2844, and 2845 of the Civil Code for the Federal District of Mexico.

     (b) If any of the Guarantee Beneficiaries grants a deferral, a stay or a release with regard to any of the covenants, agreements or obligations that are the subject of the respective Guarantee as to which it is a beneficiary without the consent of the guarantor thereof, even if such release subjects the principal obligation to new encumbrances or conditions with regard to such Guarantee Beneficiary, no such covenant, agreement or obligation shall be discharged, and such guarantor expressly waives its respective rights and benefits in terms of Articles 2846, 2847, 2848 and 2849 of the Civil Code for the Federal District of Mexico.

     (c) Insofar as the respective Guarantees may require payment of any sums of money to the Guarantee Beneficiaries, the respective Guarantees are guarantees of payment and not of collection and shall remain in full force and effect until the respective Guarantee Beneficiaries have received payment in full of all monies payable with respect to the guaranteed obligations.

9.   Miscellaneous .

     9.1.   Specific Performance . Any aggrieved Party shall, in addition to any other available remedies, be entitled to specific performance, to the extent such remedy is or shall become available under applicable law.

     9.2.   No Third Party Beneficiaries . Except as otherwise specifically provided herein, nothing in this Agreement is intended to confer upon any Person other than the Parties any rights or remedies.

     9.3.   Notices . All notices, statements, instructions or other documents required to be given hereunder, shall be in writing and shall be given either personally or by facsimile transmission at the addresses specified below, in the case of any of the parties hereto, or in the case of any other Party, the address specified by such Party at the time it became a Party. Any of the Parties, by written notice given to the other Parties hereto in accordance with this Section 9.3, may change the address to which notices, statements, instructions or other documents are to be sent to such Party.

     If to CIB:

  General Anaya No. 601 Pte.
Colonia Bella Vista
Monterey, NL 64410, Mexico
Attention: Chief Financial Officer and Legal Department
Phone: 52.81.83.28.6000
Facsimile: 52.81.83.28.6080

 
  26  

 


 

     with a copy to:

   Cleary, Gottlieb, Steen & Hamilton
One Liberty Plaza
New York, New York 10006 U.S.A.
Attention: Jaime A. El Koury, Esq.
Phone: 212-225-2570
Facsimile: 212-225-3999

     If to KO or Inmex:

   One Coca-Cola Plaza
Atlanta, Georgia 30313 U.S.A.
Attention: Chief Financial Officer
Phone: 404-676-2121
Facsimile: 404-676-8621

     with a copy to:

   One Coca-Cola Plaza
Atlanta, Georgia 30313 U.S.A.
Attention: General Counsel
Phone: 404-676-2121
Facsimile: 404-676-6792

     If to the Company:

   Guillermo González Camarena No. 600
Centro de Ciudad Santa Fe
01210 México, D.F., México
Attention: Chief Financial Officer
Phone: 52.55.50.81.5109
Facsimile: 52.55.52.92.3475
  with copies to CIB at its addresses specified pursuant to this Section 9.3.

     9.4.   Successors and Assigns .

     This Agreement and the rights of a Party hereunder may not be assigned and, except for any delegation by KO of any portion of the KO Guarantee pursuant to Section 8.4 hereof, the obligations of a Party hereunder may not be delegated, in whole or in part, without the prior written consent of all of the Shareholders. This Agreement shall be binding upon and shall inure to the benefit of the Parties and their respective successors and permitted assigns.

     9.5.   Resolution of Legal Disputes; Consent to Jurisdiction; Etc .

     (a) The Parties agree to make a good faith effort to resolve any legal disagreement, dispute, controversy or claim (for purposes of this Section 9.5, a “ Legal Dispute ”) arising out of or relating to this Agreement, the Estatutos or the Subsidiary Estatutos of any

 
  27  

 


 

Subsidiary, the interpretation hereof or thereof, any arrangements relating hereto or thereto or contemplated herein or therein, or the breach, termination or invalidity hereof or thereof. Failing such a resolution, such Legal Dispute shall, if the parties thereto so agree, be resolved by resort to a non-binding dispute resolution procedure on terms to be agreed by them.

     (b) Each of the Parties hereby submits to the exclusive jurisdiction of (i) the courts of the State of New York and the Federal courts of the United States of America located in such State, in the case of any action, suit or proceeding commenced with respect to a Legal Dispute by CIB, Emprex, any CIB Shareholder, any Affiliate of any of them, the Company or any other Shareholder that is a resident of Mexico and is not an Affiliate of KO, Inmex or any Designated Guarantor, and (ii) any competent court located in Mexico City, Mexico, in the case of any action, suit or proceeding commenced with respect to a Legal Dispute by KO, any Inmex Shareholder, Inmex, any Designated Guarantor, any Affiliate of any of them or any other Shareholder that is neither a resident of Mexico nor an Affiliate of CIB or Emprex.

     (c) The Parties agree that, after any Legal Dispute is before a court as specified in paragraph (b) of this Section 9.5 and during the pendency of such Legal Dispute before such court, all actions, suits or proceedings with respect to such Legal Dispute or any other Legal Dispute, including without limitation any counterclaim, cross-claim or interpleader, shall be subject to the exclusive jurisdiction of such court.

     (d) Each of the Parties hereby waives, and agrees not to assert, as a defense in any action, suit or proceeding referred to in paragraph (b) or (c) of this Section 9.5, that it is not subject thereto or that such action, suit or proceeding may not be brought or is not maintainable in such court or that its property is exempt or immune from execution, that the action, suit or proceeding is brought in an inconvenient forum or that the venue of the action, suit or proceeding is improper. Each of the Parties agrees that service of process in any such action, suit or proceeding shall be deemed in every respect effective service of process upon it if personally served upon the applicable Party at its address for notice purposes designated pursuant to Section 9.3 hereof.

     (e) This Agreement has been executed, each of the Estatutos and the Subsidiary Estatutos of each of the Subsidiaries exists and all amendments, supplements, modifications or replacements to any thereof shall be made in English and Spanish versions, each of which shall be an original, except that the English version shall control in any action, suit or proceeding before a court sitting in the United States of America, and the Spanish version shall control in any action, suit or proceeding before a court sitting in Mexico.

     9.6.   Governing Law; Construction and Representation of Counsel; Conflict with Estatutos .

     (a) Regardless of the place of execution, this Agreement shall be governed by and construed in accordance with the laws of Mexico.

     (b) Each party hereto represents that, in the negotiation and drafting of this Agreement, such party has been represented by and relied upon the advice of counsel of such party’s choice. Each such party affirms that such party’s counsel has had a substantial role in the

 
  28  

 


 

drafting and negotiation of this Agreement. Each Shareholder that became a party hereto after the date hereof represents that such party has been represented by and relied upon the advice of counsel of such Shareholder’s choice in entering into this Agreement. Therefore, each Party agrees that the rule of construction to the effect that any ambiguities are to be resolved against the drafting Party shall not be employed in the interpretation of this Agreement or any Exhibit hereto.

     9.7.   Headings . All headings are inserted herein for convenience of reference only and do not form a part of this Agreement.

     9.8.   Entire Agreement; Amendment . This Agreement contains the entire agreement among the parties hereto on the date hereof with respect to the transactions contemplated herein and supersedes all prior written agreements and negotiations and oral understandings, including but not limited to the letter of intent dated April 25, 1993 among KO, Emprex and the Company. Except to the extent any addition of a party hereto by execution of an Assumption Agreement constitutes an amendment or supplement hereto, this Agreement may not be amended or supplemented except by an instrument in writing signed by each of the Shareholders; provided , however , that any such amendment or supplement that would restrict the rights of any Party hereunder or the exercise thereof or add to such Party’s obligations must also be signed by such Party. In the event that the amendment or modification of this Agreement in accordance with its terms requires that the Estatutos be amended, the Shareholders shall cause the Board of Directors of the Company to meet within 30 days following such amendment or modification or as soon thereafter as is practicable for the purpose of amending the Estatutos and proposing such amendments to the shareholders of the Company entitled to vote thereon, and such action shall be the first action to be taken at such meeting.

     9.9.   No Waiver .

     (a) No failure to exercise and no delay in exercising any right, power or privilege of a Party shall operate as a waiver nor a consent to the modification of the terms hereof unless given by that Party in writing.

     (b) Nothing in the Estatutos or in this Agreement, including without limitation Sections 2.1(e) and 6 hereof, shall be construed as restricting, waiving or modifying in any manner the rights of KO or any Affiliate thereof, as franchisor, under the Bottler’s Agreements, including without limitation any rights thereunder with respect to any proposal by the Company to introduce a new line of business, or as modifying or affecting in any manner any of the terms or conditions of the Bottler’s Agreements.

     9.10.   Exchange Rate . To the extent that any amount specified herein in a particular currency is paid in another currency, the amount paid shall be converted into the specified currency at the average of the conversion rates for such currencies as announced by Banco Nacional de Mexico, S.A. and Citibank, N.A. For purposes hereof, the “conversion rate” shall be the average of the buy and sell conversion rates for commercial transactions at the end of the business day prior to the business day on which such amount is paid.

     9.11.   Originals . This Agreement has been executed in 6 originals.

 
  29  

 


 

     9.12.   Waiver, Preservation of Rights .

     (a) Effective as of July 6, 2002, each of KO and Inmex waives any rights either may have under the Original Shareholders Agreement or the Estatutos with respect to, and otherwise consents to, the transfer on July 6, 2002 of all of the Company’s Series A Shares from Emprex to CIB.

     (b) Except as set forth in Section 9.12(a), nothing in this Agreement shall affect any rights or obligations of any Party under the terms of the Original Shareholders Agreement with respect to any action, inaction or state of facts occurring or in existence at any time prior to July 6, 2002.

 
  30  

 


 
     IN WITNESS WHEREOF, on August 27, 2002 the parties hereto have caused this instrument to be duly executed as of July 6, 2002 by their respective duly authorized representatives.

COMPAÑIA INTERNACIONAL DE
BEBIDAS, S.A. DE C.V.

By: ___________________________
Name:
Title:

      

THE COCA-COLA COMPANY


By: ___________________________
Name:
Title:

     

GRUPO INDUSTRIAL EMPREX, S.A. DE
C.V. (formerly named FOMENTO
ECONÓMICO MEXICANO, S.A. DE C.V.)

By: ___________________________
Name:
Title:

 

THE INMEX CORPORATION



By: ___________________________
Name:
Title:

 

 

 

WITNESS:

______________________________
Name:

 

WITNESS:

______________________________
Name:

 

 
  31  

 


 

EXHIBIT A

Chart of Authority
(all amounts in US $)

This Chart of Authority is to govern specified matters, whether arising at the Company level or the level of one or more consolidated subsidiaries. References herein to the Board of Directors shall be to the Board of Directors of the Company. Any decision of Executive Management or the Board of Directors for which corporate action of a consolidated subsidiary is necessary or appropriate shall be reflected by such corporate action. Attached as ANNEX A hereto are brief descriptions of the responsibilities of Key Officers of the Company.

    

 

    

CFO

  

COO

  

CEO

  

Board
of
Directors

   

 

   

 

 

 

 

 

 

 

I.   Five Year Business Plan  

 

 

 

 

 

 

 

                       
   

A.

The Five Year Business Plan (including volume, income statement,
balance sheet, capital investments, marketing plans and strategies, etc.)
will be reviewed by CFO, COO and CEO (“Executive Management”) and
presented to the Board of Directors for approval each year.
 

R

 

R

 

R

 

A

                       
   

B.

Significant modifications to the Five Year Business Plan  

R

 

R

 

R

 

A

                     
II.  

Capital

 

 

 

 

 

 

 

 

                       
   

A.

The Annual Capital Investment Plan will be reviewed by Executive Management during the annual business planning process. The
Annual Capital Investment Plan (in addition to the Annual Business Plan) will be presented to the Board of Directors for approval each year.
 

R

 

R

 

R

 

A



R = Review and recommend
A = Final Authorization

 

 
   

 


 

 
    

 

    

CFO

  

COO

  

CEO

  

Board
of
Directors

   

B.

All capital projects must be individually formally authorized:  

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                       
   

C.

Revisions in excess of 15% to an approved capital project
such that the revised project would involve total past and
expected future expenditures of:
 

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                     
III.  

Annual Business Plan

 

 

 

 

 

 

 

 

                       
   

A.

The Annual Business Plan (including volume, income statement,
balance sheet, marketing plans and strategies, etc.) will be reviewed
by Executive Management and presented to the Board of Directors
for approval each year.
 

R

 

R

 

R

 

A

                       
   

B.

Adverse revisions in excess of 15% with respect to any line item
of the Annual Business Plan.
 

R

 

R

 

R

 

A

                     
IV.  

Asset Disposals (Sale, Write Off, Other)

 

 

 

 

 

 

 

 


R = Review and recommend
A = Final Authorization

* Marketing or advertising expenditures in excess of $.25 million will require the CFO’s approval as well as any other required approval.

 

  2  

 


 

 
    

 

    

CFO

  

COO

  

CEO

  

Board
of
Directors

                       
   

A.

Fixed asset disposals with book or market value
(whichever is greater) of:
 

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                       
   

B.

Disposals of inventory outside the ordinary course of business,
or of any other assets, with book or market value
(whichever is greater) of:
 

 

 

 

 

 

 

 

                       
   

 

1.  $1.0 million or more  

R

 

R

 

R

 

A

                       
   

 

2.   $.5 million and less than $1.0 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $.5 million  

R

 

A

 

 

 

 

                     
V.  

Acquisitions or Divestitures

 

 

 

 

 

 

 

 

                       
   

A.

Authority to negotiate to merge, acquire or sell any business
as a going concern.
 

R

 

R

 

A

 

 

                       
   

B.

Authority to commit to merge, acquire or sell any business
as a going concern.
 

R

 

R

 

R

 

A

                       
   

C.

Introduction of any new line of business or termination of any
existing line of business.
 

R

 

R

 

R

 

A

                     
VI.  

Indebtedness or Other Obligations

 

 

 

 

 

 

 

 

                       
   

A.

Incurrence of indebtedness or other financial obligations
(or guaranties of the same) in respect of a single transaction
or a series of related transactions.
 

 

 

 

 

 

 

 


R = Review and recommend
A = Final Authorization

* Marketing or advertising expenditures in excess of $.25 million will require the CFO’s approval as well as any other required approval.

 

  3  

 


 

 
    

 

    

CFO

  

COO

  

CEO

  

Board
of
Directors

   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                       
   

B.

Modification of any indebtedness or other financial obligations
(or guaranties of the same) in excess of 15% such that the modified
indebtedness or financial obligation would involve total past and
maximum future expenditures of:
 

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                       
   

C.

New or renewed operating leases for real or personal property
having a present value of minimum future payments:
 

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                       
   

D.

New or renewed commitments of any type having a present value
of the payments:
 

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 


R = Review and recommend
A = Final Authorization

* Marketing or advertising expenditures in excess of $.25 million will require the CFO’s approval as well as any other required approval.

 

  4  

 


 

    

 

    

CFO

  

COO

  

CEO

  

Board
of
Directors

   

E.

Unbudgeted expenditures in respect of any single transaction
or series of related transactions:*
 

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                       
   

F.

Transactions with affiliates in respect of any single transaction
or series of related transactions:
 

 

 

 

 

 

 

 

                       
   

 

1.  $1.0 million or more  

R

 

R

 

A

 

Informed

                       
   

 

2.  $.5 million and less than $1.0 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $.5 million  

R

 

A

 

 

 

 

                     
VII.  

Personnel

 

 

 

 

 

 

 

 

                       
   

A.

Designation, job description, reporting relationships and
remuneration (including incentive compensation) of:
 

 

 

 

 

 

 

 

                       
   

 

1.  Key Officers (CEO, COO, CFO, Controller, Market Director,
     Systems Services Director (see brief description of Key Officer      responsibilities in Annex A hereto)).
 

R

 

R

 

R

 

A

                       
   

 

2.  Other direct reports to Executive Management.  

R

 

R

 

A

 

 

                       
   

B.

Salary policy and inventive plans for all non-unionized employees.  

R

 

R

 

R

 

A



R = Review and recommend
A = Final Authorization

* Marketing or advertising expenditures in excess of $.25 million will require the CFO’s approval as well as any other required approval.

 
  5  

 


 

    

 

    

CFO

  

COO

  

CEO

  

Board
of
Directors

   

C.

Establishment of guidelines for union negotiations.  

R

 

R

 

R

 

A

                     
VIII.  

Legal

 

 

 

 

 

 

 

 

                       
   

A.

Commencement or settlement of any litigation of:  

 

 

 

 

 

 

 

                       
   

 

1.  $2.5 million or more  

R

 

R

 

R

 

A

                       
   

 

2.  $1.0 million and less than $2.5 million  

R

 

R

 

A

 

 

                       
   

 

3.  less than $1.0 million  

R

 

A

 

 

 

 

                     
IX.  

Other

 

 

 

 

 

 

 

 

                       
   

A.

Change the appointed external auditors.  

R

 

 

 

R

 

A

                       
   

B.

Revisions to the Chart of Authority.  

R

 

R

 

R

 

A

                       
   

C.

Delegation of authority from Board to Coca-Cola FEMSA’s officers, employees or agents.  

R

 

R

 

R

 

A

                       
   

D.

Creation of any branch or subsidiary.  

R

 

R

 

R

 

A

                       
   

E.

Designation of members for Board of Directors of subsidiaries.  

R

 

R

 

R

 

A

                       
   

F.

Action to grant or withhold any vote or consent as shareholder of subsidiaries.  

R

 

R

 

R

 

A

                       
   

G.

Appointment of the Transfer Agent, approval of any subsequent
change in the Transfer Agent or any amendment to the Transfer
Agent Agreement.
 

R

 

R

 

R

 

A

                       
   

H.

Granting of a power of attorney to take any action  

R

 

R

 

R

 

A


R = Review and recommend
A = Final Authorization

* Marketing or advertising expenditures in excess of $.25 million will require the CFO’s approval as well as any other required approval.

 

  6  

 


 

 
    

 

    

CFO

  

COO

  

CEO

  

Board
of
Directors

      specified in this Chart of Authority as requiring authorization by the Board of Directors.                
                       
   

J.

Approval of any political contributions.  

R

 

R

 

R

 

A


R = Review and Recommend
A = Final Authorization


R = Review and recommend
A = Final Authorization

* Marketing or advertising expenditures in excess of $.25 million will require the CFO’s approval as well as any other required approval.

  7  

 


 

ANNEX A

Key Officers of Coca-Cola FEMSA, S.A. de C.V. (the “Company”) .

CHIEF EXECUTIVE OFFICER (“CEO”): The powers and duties of the CEO are:

     (a) to act as the chief executive officer of the Company and, subject to the control of the Board of Directors of the Company, to have general supervision, direction and control of the business and affairs of the Company and its consolidated subsidiaries; and

     (b) subject to the direction of the Board of Directors of the Company, to have general charge of the property of the Company and its consolidated subsidiaries, to supervise and control all officers, agents and employees of the Company and to exercise such other general powers of management as are usually vested in the office of chief executive officer of a corporation organized under the laws of the United Mexican States (“Mexico”).

CHIEF FINANCIAL AND ADMINISTRATIVE OFFICER (“CFO”): The powers and duties of the CFO are:

     (a) to act as the chief financial officer of the Company and, subject to the control of the Board of Directors of the Company and the CEO, to have general supervision, direction and control of the financial affairs of the Company and its consolidated subsidiaries;

     (b) to supervise and control the keeping and maintaining of adequate and correct accounts of the Company’s investments and business transactions, including accounts of its assets, liabilities, receipts, disbursements, gains, losses, capital, retained earnings and shares;

     (c) to render to the CEO and to the Board of Directors, whenever they may require, accounts of all transactions and of the financial condition of the Company; and

     (d) generally to do and perform all such duties as pertain to, and to have such general powers of management as are usually vested in, the office of chief executive officer of a corporation organized under the laws of Mexico, and to do and perform such duties and have such powers as may be assigned to him by the Board of Directors of the Company or the CEO.

 
   

 


 

Chief Operating Officer

     The Chief Operating Officer (“COO”) of the Company shall have the following powers, functions and duties:

     (i) under the direction of the Board of Directors and the Chief Executive Officer, such person shall have general supervision over and active management of the property, affairs and business of the Company;

     (ii) such person shall have the general supervision and direction over the operating officers of the Company and shall see that their duties are properly performed;

     (iii) such person shall execute and acknowledge all contracts, agreements, deeds, bonds, mortgages and other obligations and instruments in the name of the Company when so authorized by the Board of Directors or a committee of the Board of Directors and all other papers and documents necessary and proper to be executed in the performance of such person’s duties; and

     (iv) such person shall be vested with such other powers of supervision and management and shall perform such other duties as may be delegated to such person by the Chief Executive Officer, the Board of Directors, a committee of the Board of Directors or as devolve upon the Chief Operating Officer of like companies.

 
  2  

 


 

Controller

The Controller of the Company shall have the following powers, functions and duties:

     (i) such person shall provide and maintain financial and accounting controls over the business and affairs of the Company;

     (ii) such person shall maintain, among others, adequate records of the assets, liabilities and financial transactions of the Company, and shall direct the preparation of financial statements, reports and analyses;

     (iii) such person shall perform such other duties and exercise such other powers as are incident to the office of the Controller, subject to the control of the Board of Directors; and

     (iv) such person shall perform such other duties as may be delegated to him by the Chief Executive Officer, the Chief Financial Officer, the Board of Directors or a committee of the Board of Directors.

 
  3  

 


 

Marketing Director

The Marketing Director of the Company shall have the following powers, functions and duties:

     (i) subject to the direction of the Chief Executive Officer, the Chief Operating Officer and the Board of Directors, such person shall have general authority and responsibility over all aspects of the Company’s marketing and advertising function and shall be responsible for developing and implementing marketing and advertising plans and strategies for the Company; and

     (ii) such person shall perform such other duties as may be delegated to such person by the Chief Executive Officer, the Chief Operating Officer, the Board of Directors or a committee of the Board of Directors.

 
  4  

 


 

Systems Services Director

     The Systems Services Director of the Company shall have the following powers, functions and duties:

     (i) subject to the direction of the Chief Executive Officer, the Chief Operating Officer and the Board of Directors, such person shall have general responsibility and authority over the development and maintenance of the Company’s information and communication systems; and

     (ii) such person shall perform such other duties as may be delegated to such person by the Chief Executive Officer, the Chief Financial Officer, the Board of Directors or a committee of the Board of Directors.

 
  5  

 


 

EXHIBIT B

Code of Business Conduct

Words in italics are defined in the Glossary.

AUDIT AND CONTROL

Responsibility

The Internal Audit Department of the Company shall be responsible for reviewing the operations as well as the administrative procedures of the Company in order to ensure compliance with the policies, rules and procedures set forth herein. It shall also act to support management’s efforts to ensure the safekeeping and profitable use of the resources of the Company.

All officers shall ensure that the internal auditors’ recommendations as to (i) any deviations from the policies, rules or procedures set forth herein or (ii) irregularities in the Company’s operations or management of resources, are implemented or shall provide justification as to why they have not been so implemented.

All employees shall immediately communicate to their immediate superiors and to the Internal Audit Department any serious irregularity of which they become aware. Administrative and operating officers may request the internal auditors to perform special reviews, to extend their normal audits and shall allow them to establish the priorities that they consider appropriate.

All transactions shall be supported by accurate documentation in reasonable detail, recorded in the proper account and recorded in the proper accounting time period. Compliance with Generally Accepted Accounting Principles and the Company’s systems of internal accounting controls is required at all times. No false or misleading entries shall be made in the Company’s accounting records.

Reports to Management

The internal auditors shall report any deviations discovered during the course of an audit to the responsible officer.

The internal auditors shall, upon completion of an audit, present an audit report to the responsible officer who shall establish a plan designed to address the concerns raised in such report in a timely manner. The Internal Audit Department shall ensure that such officer’s plan has been implemented.

Payments

All payments made by the Company for goods or services (including advertising, marketing and promotional participation) shall be made by check or draft drawn to the order of the party entitled thereto.

In no case shall such checks or drafts be drawn against any account created for the receipt of sales proceeds.

 
   

 


 

Disposition of Assets

All materials, by-products or waste products shall either be sold through the appropriate department of the Company or be otherwise disposed of.

The prices of materials, by-products or waste products to be sold shall be fixed by a Committee comprised of 3 departmental officials, each of whom represents a different department of the Company , which Committee shall also define a system for updating prices.

In disposing of such items, preference shall be given to subsidiaries of the Company that may utilize them. Transfer prices shall be determined according to the procedures established for the Company. Equipment which cannot be used internally shall be sold at market price, provided that proper authorization has been received and such sale is not made to a competitor.

Any waste product not sold shall be disposed of by a company authorized by the SEDESOL for solid waste management, which disposal shall be conducted pursuant to the written contract in effect with such company and in compliance with Mexican law.

Inquiries

All officers of the Company shall facilitate any review conducted by external and internal auditors and shall provide such auditors with:
an adequate workplace.
access to complete and accurate information and documents of the Company .
tools and equipment required for the performance of their work.
technical and auxiliary employees to improve efficiency.

Sales

All products that are regularly marketed shall be listed in a “Price List” duly authorized by the Company or operational area thereof and shall be sold at the prices fixed in such Price List, which prices shall be fixed on the date such products are first listed. Such Price List shall additionally set forth any discounts and credits terms.

The price of products that do not appear in the Price List shall be determined by special order of the Manager that oversees such products and the corresponding Administrative Manager.

Abnormally large sales prior to announced price increases or sales at prices no longer valid, are forbidden. Exceptions shall be authorized in writing by the Chief Operating Officer of the Company.

The collection of accounts is the responsibility of the Sales Department. Judicial collection should be sought if necessary.

The sale of fixed assets shall be documented through a written request to take such assets out of service. Prices of such assets shall be fixed by the Administrative Department of the Company , which shall assure that necessary accounting record are kept.

 
  2  

 


 

Purchases

All purchases shall be carried out by the Purchasing Department or by the party charged with such responsibility. Negotiation and payment of large purchases shall be made in a centralized manner.

The person in charge of purchasing shall be responsible for obtaining the best terms for such purchases and for maintaining good commercial relationships.

CONFLICTS OF INTEREST

General

At all times while acting within the scope of his or her employment, each employee shall conduct himself or herself in accordance with applicable law and Company standards and shall not take any action in excess of his or her authority.

No employee shall promote his or her own interests or the interests of superiors, other employees or personal friends over the interests of the Company.

No employee shall work for or supervise any family member that may work for the Company without first obtaining the written authorization of the Director of the Human Resources Department.

No employee shall devote significant Company time to personal or non-company activities which are not within the scope of his or her day-to-day responsibilities.

Transactions

No employee shall transact business or make any decision with respect to any transaction with a company whose representative is a family member or friend or in which the employee or the employee’s family has an ownership interest. In such a case, the official or employee shall notify their superior of such conflict in order that another competent person may carry out the transaction. The terms of the transaction shall be no less favorable to the Company than are available to or from other customers or suppliers.

Financial or Business Interests

No employee shall have any ownership interest of more than 1% of the equity interests of any competitor, supplier, contractor, client or customer.

No employee that, directly or indirectly, participates in the procuring of supplies or services, shall accept any gift or other compensation from a seller of supplies or services.

No employee shall accept any payment, advantage or gift (except business related meals or small gifts of little value) from suppliers, construction contractors, competitors, customers or any other company or person with whom the Company does business.

 
  3  

 


 

Assets, Resources, Information

No employee shall use the name of the Company or its subsidiaries, the personnel or the resources of the Company or its subsidiaries for his or her personal benefit or the benefit of relatives or friends.

Company employees may not use privileged information of the Company for personal benefit, or for the benefit of relatives or friends.

In the event of embezzlement by any employee , the operations executive in charge of the area in which such employee works, the appropriate administrative executive and the Internal Audit Department shall be immediately notified of such embezzlement. The operations executive shall implement procedures in order to recover the embezzled funds and shall file an appropriate claim with the surety bond company.

The authorization of an officer two levels higher than manager, the participation of the Legal Department and the approval of the Human Resources Department shall be required in order to bring criminal charges against an employee for fraud or embezzlement.

Penalties

Non-compliance with the above policies, rules, and procedures shall result in severe sanctions against the appropriate employee. Should any employee believe that he or she may not (for any reason whatsoever) be able to comply with such policies, rules and procedures, such employee should communicate this concern to the Chief Financial and Administrative Officer .

DEALING WITH GOVERNMENT OFFICIALS

All Company dealings with government officials shall be carried out in accordance with applicable Mexican law and with the customary course of business conduct ordinarily followed by Mexican companies in the same or similar line of business.

POLITICAL CONTRIBUTIONS

All requests for authorization of political contributions shall be in writing, shall set forth the relevant circumstances of the contribution and shall be forwarded to the Company’s Board of Directors for their approval.

ADMINISTRATION OF CODE

All Company officers are responsible for knowing and understanding the general policies, rules and procedures set forth herein, and are additionally responsible for ensuring that such policies, rules and procedures are made known to, are understood, and are carried out by each employee in their charge. A copy of this Code shall be furnished to any agent, consultant or other party who is retained to perform services for the Company or on behalf of the Company.

 
  4  

 


 

GLOSSARY

As used in this Code of Business Conduct, the terms included in italic type face shall have the following meanings:

Chief Financial and Administrative Officer means the Chief Financial and Administrative Officer of Coca-Cola FEMSA, S.A. de C.V. or other person specifically designated by the Chief Financial and Administrative Officer of Coca-Cola FEMSA, S.A. de C.V. in writing to be responsible for assisting with the administration of the Code.

Company means Coca-Cola FEMSA, S.A. de C.V. and its subsidiaries. A subsidiary of the Company is a corporation more than 50% of the voting stock of which is owned directly or indirectly by the Company or a partnership more than 50% of the equity interest of which is owned directly or indirectly by the Company. The term Company does not include any business entity in which the Company (and its subsidiaries) owns 50% or less of the equity interest.

Code means this Code of Business Conduct of the Company.

Employee means all officers and employees of the Company.

Government official includes persons acting in an official capacity for or on behalf of the executive, legislative or judicial organs of Mexico or any foreign state, whether federal or unitary, central or local, or any subdepartments, agencies or instrumentalities thereof.

Political Contribution means, any direct or indirect expenditures or contributions in cash, property or services rendered on behalf of the Company given to political parties, their affiliates or candidates for nomination or election to public office, as well as indirect assistance or support such as furnishing goods, transportation, or equipment, or purchasing tickets or subscriptions to political fund raising events.

BUSINESS CONDUCT INQUIRIES

Any questions regarding this Code , its meaning or its application to specific circumstances should be addressed to the Chief Financial and Administrative Officer who shall see that each such inquiry receives a prompt response. If the Chief Financial and Administrative Officer’s initial response is not in writing, the Chief Financial and Administrative Officer shall immediately prepare a written record of the responses a copy of which shall be sent to the employee who made the inquiry. The Chief Financial and Administrative Officer may, from time to time, issue interpretative memoranda to Company employees with respect to issues arising under this Code.

 
  5  

 


 

Additional copies of this Code of Business Conduct are available through the Human Resources Department of Coca-Cola FEMSA, S.A. de C.V.

  Coca-Cola FEMSA, S.A. de C.V.
Guillermo González Camarena No. 600
Centro de Ciudad Santa Fe
01210 México, D.F., México

     Attention:   Chief Financial and Administrative Officer

 
  6  

 


 

EXHIBIT C

Specified Bottler Agreement Provisions

Section 1
General Description 2
   
4(b) Beverage Bases to be used exclusively for preparation of Beverages pursuant to Bottling Agreement.
   
8 Advertising and promotional material relating to the Trade Marks or the Beverages used by Company subject to KO approval.
   
12(a) Company to adopt and apply KO standards for design and decoration of trucks, cases, etc.
   
13 Company to refrain from sale or distribution of the Beverages outside the Territory.
   
14-19 Obligations of Company relative to the Trade Marks.
   
20(a) Company to use only the Beverage Bases in preparing the Beverages and to conform to manufacturing standards.
   
20(c) Company to withdraw Beverages or Authorized Containers from the market if required by KO.
   
22(a) Company to purchase and use only packaging materials approved by KO from suppliers approved by KO.
   
32(a) Company not to assign, encumber, etc., Bottler’s Agreement without KO approval.
   
32(b) Company not to delegate Bottler’s Agreement without KO approval.
   
36(d) Indemnification.
   
37 Confidentiality.


1 Section references are to each of (i) the Bottler’s Agreement dated June 21, 1993 between The Coca-Cola Company and Coca-Cola FEMSA, S.A. de C.V., as amended by the letter agreement between such parties of even date, relating to certain Valley of Mexico territories, and (ii) the Bottler’s Agreement dated June 21, 1993 between The Coca-Cola Company and Coca-Cola FEMSA, S.A. de C.V., as amended by the letter agreement between such parties of even date, relating to certain southeastern Mexico territories.
2 Descriptions are inserted for convenience of reference only.

 
   

 


EXHIBIT D

[Form of Subsidiary By-Laws]

[[        ], S.A. DE C.V.]

BY-LAWS

CHAPTER I

NAME, PURPOSE, DURATION, LEGAL RESIDENCE
AND NATIONALITY OF THE COMPANY

      ARTICLE 1 : The Company is called “[          ]” followed by the words “SOCIEDAD ANONIMA DE CAPITAL VARIABLE” (Variable Stock Corporation), or by the abbreviation “S.A. DE C.V.”

      ARTICLE 2 : The purposes of the Company shall be: 1

       ARTICLE 3 : The Company shall have a duration of 99 (ninety-nine) years, beginning as of the date the Company was incorporated.

       ARTICLE 4 : The legal domicile of the Company is Mexico, D.F., and the Company may establish agencies, offices or branches in other places in the Republic or abroad.

      ARTICLE 5 : Any foreigner who, at the time of incorporation or at any subsequent time, acquires a corporate interest or participation in the Company, will be considered by that fact alone as Mexican with respect to such interest or participation, and it is understood that he agrees not to invoke the protection of his government, under the penalty, in case of failure to comply with this agreement, of forfeiting said interest or participation to the benefit of the Mexican Nation.

1 The purposes of the Company shall be those currently in effect (with certain minor updates) and will depend upon the type of business engaged in.

 
   

 


 

CHAPTER II

CAPITAL STOCK AND SHARES

       ARTICLE 6 : (a) The Company is a variable capital corporation. The minimum fixed Capital Stock not subject to withdrawal is N$[_________] new pesos, national currency, 2 represented by ordinary Series “I” Shares, each with a par value of N$l.00 (One New Peso, National Currency).

     (b) The variable part of the Capital Stock is unlimited and is represented by ordinary Series “II” Shares, each with a par value of N$1.00 (One New Peso, National Currency).

     (c) Within their respective Series, the shares give their holders the same rights and subject their holders to the same obligations.

     (d) The certificates representing the shares shall bear the manual signatures of two Proprietary Directors.

      ARTICLE 7 : Any increase or reduction of the fixed portion of the Capital Stock, any changes to the authorized Capital Stock and any consequent amendment of clause three of the escritura constitutiva and Article 6 of these By-Laws shall be accomplished pursuant to a resolution adopted at an Extraordinary Shareholders’ Meeting in accordance with the terms of Article 18 hereof.

      ARTICLE 8 : Any increase or reduction of the variable portion of the Capital Stock shall be accomplished pursuant to a resolution adopted at an Ordinary Shareholders’ Meeting in accordance with the terms of Article 18 hereof.

2 The fixed part of the Capital Stock will be as currently fixed.

 
  2  

 


 

      ARTICLE 9 : The variable portion of the Capital Stock may be increased, as and when approved at an Ordinary Shareholders’ Meeting, through the issuance of new shares or the offering of treasury shares (shares that are authorized, issued and unsubscribed shall be referred to herein as “Treasury Shares”) held for this purpose, provided that the shareholders shall have preemptive rights to subscribe such shares. The exercise of this right shall be carried out pursuant to the terms of Article 132 of the General Law of Commercial Companies.

      ARTICLE 10 : All increases or reductions of the Capital Stock shall be recorded by the Company in a Capital Variations Book kept for such purpose.

      ARTICLE 11 : The Company may redeem part of its shares by using distributable profits according to the following rules:

     (a) The redemption must be resolved by an Extraordinary Shareholders’ Meeting.

     (b) Only fully paid shares may be redeemed.

     (c) The shares to be redeemed shall be acquired pursuant to the rules set forth in Article 136 of the General Law of Commercial Companies.

     (d) The certificates representing redeemed shares shall be cancelled.

      ARTICLE 12 : The Company may be reorganized into one of several corporations pursuant to a resolution adopted at an Extraordinary Shareholders’ Meeting.

      ARTICLE 13 : The Company will have a stock transfer book and will consider as shareholders only those persons who appear registered in such book. Such book must, at a minimum, comply with the provisions of Article 128 of The General Law of Commercial Companies.

 
  3  

 


 

CHAPTER III

SHAREHOLDERS’ GENERAL MEETING

       ARTICLE 14 : (a) The General Meeting of Shareholders is the supreme authority of the Company, all other corporate authority being subordinate thereto.

     (b) All Shareholders’ Meetings shall be either Ordinary or Extraordinary. All Shareholders’ Meetings will be held at the domicile of the Company. Extraordinary Meetings will be those which are held to deal with any of the matters contemplated in Article 182 of the General Law of Commercial Companies; all other General Meetings will be Ordinary Meetings. Each meeting shall deal only with the matters included in the Agenda.

      ARTICLE 15 : (a) An Ordinary Meeting shall be held at least once a year in the Company’s domicile on the date set by the Board of Directors, which date shall be within four months following the close of the corresponding fiscal year.

     (b) Extraordinary Shareholders’ Meetings shall be called by the Board of Directors. Any such meetings will also be called at the request of the shareholders of the Company pursuant to Articles 184 and 185 of the General Law of Commercial Companies.

       ARTICLE 16 : (a) The call for the Ordinary and Extraordinary Shareholders’ Meetings, in first or further call, shall be published in the Official Gazette in the domicile of the Company or in at least one of the newspapers of major circulation in the domicile of the Company, at least 15 days prior to the date scheduled for the meeting to take place.

     (b) Calls for a General Shareholders’ Meeting shall comply with the requirements set forth in Articles 186 and 187 of the General Law of Commercial Companies.

 
  4  

 


 

      ARTICLE 17 : To attend a Shareholders’ Meeting, shareholders must be registered in the stock transfer book kept by the Company. The shareholders are entitled to be represented at the meetings by proxies, through a simple power of attorney letter.

      ARTICLE 18 : (a) The Ordinary Shareholders Meeting held through first call shall be considered legally convened if shareholders representing more than 50% of the issued, subscribed and paid Capital Stock are present. Such meeting held pursuant to a second call shall be considered legally convened if shareholders representing more than 40% of the issued, subscribed and paid Capital Stock are present.

     (b) The Extraordinary Shareholders Meeting held through first call shall be considered legally convened if shareholders representing at least 76% of the issued, subscribed and paid Capital Stock are present. Such meeting held pursuant to a second call shall be considered legally convened if shareholders representing more than 50% of the issued, subscribed and paid Capital Stock are present.

     (c) Any Ordinary and Extraordinary Shareholders’ Meetings shall be lawfully convened if all issued, subscribed and paid shares are represented therein, even if no notice was published, and their Resolutions will be deemed valid if, at the time of voting, all shares continue to be represented.

      ARTICLE 19 : The Chairman of the Board of Directors, or whoever may substitute for him in his functions, shall preside over the corresponding Shareholders’ Meeting; in his absence, such meeting shall be presided over by any shareholder designated by those shareholders attending the meeting. The Secretary shall be the Board’s Secretary or, in his absence, any person designated by those shareholders attending the meeting. The Chairman shall name two of the shareholders present as vote-counters (“ escrutadores ”).

 
  5  

 


 

Voting shall be by show of hands (“ económicas ”) unless at least three of the shareholders attending the meeting request that it be made by roll call (“ nominales ”). Furthermore, at the request of shareholders holding 33% (thirty-three percent) of the shares represented at a Shareholders’ Meeting, the vote for any matter with respect to which they do not consider themselves sufficiently informed may be postponed by them for up to three days without the need for a new call. This right may only be exercised once for a particular matter.

CHAPTER IV

ADMINISTRATION AND VIGILANCE

      ARTICLE 20 : (a) The management and administration of Company matters shall be entrusted to a Board of Directors, which shall be comprised of three Proprietary Directors and their respective alternates, each of whom shall be authorized to substitute for the specific Director for whom he is designated.

     (b) The Directors shall be elected for one year and shall continue in the exercise of their functions even if the term for which they have been designated has concluded until such time as those persons appointed to replace them have taken office. The Ordinary Meeting of Shareholders at which the Directors of the Company are designated shall determine the compensation that the Directors will receive for their service during the period so designated.

      ARTICLE 21 : Any minority shareholder or group of shareholders holding shares that were not voted in favor of the Directors appointed by the holders of a majority of the shares shall have the right to designate 1 Proprietary Director for each 25% of all issued, subscribed and paid shares of Capital Stock of the Company. When Alternate Directors are to be named, the aforementioned minority shall be entitled to designate 1 Alternate for each Proprietary Director appointed by such minority.

 
  6  

 


 

      ARTICLE 22 : The calls for Board of Directors meetings shall be signed by the Chairman or, in his absence, by the Vice-Chairman or by the Secretary, and shall be sent by fax or personal delivery, or by any other means permitted by law, at least 15 days before the date of the meeting. Any Director may request a meeting of the Board of Directors of the Company, in which case the Chairman, Vice-Chairman or Secretary shall duly issue a call for such meeting to be held within 30 days after receipt of such request, and shall include in the agenda therefor any matter requested by such Director.

       ARTICLE 23 : (a) The Board of Directors shall meet at least once a year. Annually, at the first session after the meeting that designated them, the Board of Directors shall name a Chairman and a Vice-Chairman. The Chairman, who shall act as chairman of the meetings of the Board of Directors and the Shareholder’s Meetings, shall, during his absences, have his position temporarily filled by the Vice-Chairman, and during the Vice-Chairman’s absence, by the other Directors in the order in which they have been designated.

     (b) The Secretary and an Alternate Secretary of the Company, neither of whom need be a Director, shall be designated by majority of the issued, subscribed and paid Capital Stock. Minutes shall be taken at all meetings and must be approved in writing by all the Directors who attended the respective session, and be signed by the Chairman and Secretary.

      ARTICLE 24 : (a) The Board of Directors shall be considered legitimately functioning with respect to any action only if all of its members (or their respective alternates, as the case may be) are present at the time such action is taken.

     (b) A resolution of the Board of Directors shall be valid only if it has been approved by all of its members (or their respective alternates, as the case may be) who vote on the matter (not counting as voting members those who abstain).

 
  7  

 


 

     (c) The Board of Directors may, without convening, adopt resolutions by a unanimous vote of its members (or their respective alternates, as the case may be), provided that such resolutions are confirmed in a writing signed by all members (or their respective alternates, as the case may be) and recorded in the minute books of the Company.

      ARTICLE 25 : The Board of Directors shall have the following powers:

     (a) To manage the Company’s business and property, with the broadest powers of administration, pursuant to Article 2554, second paragraph, of the Civil Code of the Federal District.

     (b) To exercise acts of ownership with regard to the Company’s personal and real property as well as its real and personal rights as set forth in the third paragraph of Article 2554 of the Civil Code of the Federal District, and to grant guarantees of any type with regard to the obligations contracted or to the securities issued or accepted by third parties.

     (c) To act as agent of the Company with the broadest powers (including those that under Mexican law require a special Clause) before all administrative or judicial authorities of any Municipality or State or the Federation, as well as before labor or any other authorities, or before arbitrators or referees; to take depositions and testify, including withdrawing from civil rights (“amparo”) proceedings, under the terms of the first paragraph of Article 2554 of the Civil Code of the Federal District; as well as to act as agent of the Company before all types of criminal, Federal and State authorities; to file and withdraw criminal complaints; to cause the Company to assist Mexico’s Attorney General in those proceedings and to grant pardons.

     (d) To draw, make, endorse and guarantee (“ avalar ”) negotiable instruments on behalf of the Company, to issue securities secured with real property or unsecured, to cause the Company to be jointly and severally liable, to give guarantees (“ avales ”), bonds, or any other

 
  8  

 


 

guarantee of payment with respect to any obligations contracted or securities issued or accepted by third parties, to donate or contribute the Company’s personal and real property to other companies, to subscribe shares of Capital Stock as well as acquire interests in other companies, and in general to conclude acts, enter into contracts and carry out other transactions which may be necessary, conducive, complementary or connected to the Company’s main business purpose.

     (e) To appoint the Officers and Managers deemed necessary.

     (f) To approve the internal policies applicable to the Company.

     (g) To grant and revoke powers of attorney as it deems necessary, with or without the power of delegation, within the authority granted to the Board of Directors by these By-Laws.

     (h) To determine the manner in which the shares owned by the Company shall be voted at Ordinary and Extraordinary Shareholders’ Meetings of any controlled company.

     (i) To implement the resolutions taken at General Shareholders’ Meetings and, in general, to carry out all the acts and transactions necessary or convenient for the business purposes of the Company, except for those acts expressly reserved by law and these By-Laws to the Shareholders’ Meetings.

The shareholders or the Board of Directors of the Company shall (by valid action at a General Shareholders’ Meeting or by action of the Board of Directors, in either case in accordance with these By-Laws) be entitled to reserve exclusively unto themselves all or any portion of their powers provided for herein or by applicable law, on such terms and subject to such conditions as they may specify, acting as aforesaid, from time to time.

      ARTICLE 26 : The surveillance of the Company shall be entrusted to two Proprietary Examiners and two Alternate Examiners designated at the Ordinary Shareholders

 
  9  

 


 

Meetings. The Examiners shall perform their duties for one year with the understanding that they will continue to carry out these duties until the successors appointed to replace them take possession of their charges.

CHAPTER V

FISCAL YEAR, FINANCIAL STATEMENTS,
AND DISTRIBUTION OF PROFIT AND LOSS

      ARTICLE 27 : The fiscal year of the Company shall be 12 (twelve) months, beginning on January 1 and ending on December 31 of the same year.

      ARTICLE 28 : Annual profits, after payment of Income Tax (“ Impuesto Sobre la Renta ”), workers’ profit sharing and any other items that must be deducted or separated in accordance with Mexican law, shall be applied as follows:

     (a) A minimum of 5% shall be set aside to constitute the legal reserve fund until it reaches at least 20% (twenty percent) of the Company’s Capital Stock;

     (b) The remainder may be distributed as dividends among the shareholders proportionally to the number of shares held by them or, if resolved by the Shareholders’ Meeting, it shall be totally or partially allocated in provision funds, reinvestment reserve funds, special funds or any other funds the meeting may determine.

      ARTICLE 29 : The founders do not reserve any special participation in the Company’s profits.

       ARTICLE 30 : Losses, if any, shall be divided among shareholders pro rata according to the number of shares held but shall not exceed the shares’ face value.

 
  10  

 


 

CHAPTER VI

DISSOLUTION AND LIQUIDATION

      ARTICLE 31 : The Company shall be dissolved in the cases referred to in points II, III, IV and V of Article 229 of the General Law of Commercial Companies or, if the Extraordinary Shareholders’ Meeting so determines, in accordance with the terms of Article 18 of these By-Laws.

      ARTICLE 32 : Once the Company is dissolved, the Extraordinary Shareholders’ Meeting, voting as set forth in Article 18, shall designate a Liquidator, fixing a term for the carrying out of his duties and the compensation that shall be paid to him.

      ARTICLE 33 : The Liquidator shall carry out the liquidation of the Company pursuant to the resolutions of the General Shareholders’ Meeting, and in the absence thereof, in accordance with the following:

     (a) The Liquidator shall conclude the Company’s business in the manner he deems most appropriate, collecting receivables, paying debts and selling the Company’s property required therefor.

     (b) The Liquidator shall prepare the Liquidation Financial Statements and shall submit them for the approval of a duly called General Shareholders’ Meeting.

     (c) The Liquidator shall distribute among the shareholders the remaining assets as per the Financial Statements approved by the General Shareholders’ Meeting, in accordance with law and these By-Laws and against the delivery and cancellation of the corresponding share certificates.

      ARTICLE 34 : During the liquidation period, the Ordinary or Extraordinary Shareholders’ Meeting shall meet in accordance with the terms set forth in Article III of those

 
  11  

 


 

By-Laws, and the Liquidator shall perform the same functions the Board of Directors had during the normal course of the Company’s business.

      ARTICLE 35 : During liquidation and with respect to the Liquidator, the Examiner shall perform the same duties attributed to them in the normal course of business regarding supervision of the Board of Directors’ acts.

 
  12  

 


 

EXHIBIT E

[Transfer Agency Agreement]

SERVICE AGREEMENT entered between COCA-COLA FEMSA, S.A. DE C.V., herein represented by _______________________________, which shall be hereinafter referred to as “THE COMPANY”, and BANCA SERFIN, S.A., Banking Institution, Serfin Financing Group, herein represented by its Trustee Representative JAIME CESAR ANCER TIJERINA, hereinafter referred to as “THE TRANSFER AGENT”, in accordance with the following:

R E C I T A L S

I. THE COMPANY through its representative states the following:

     a) That it is a Commercial Company (“Sociedad Anónima de Capital Variable”), of Mexican Nationality, with Federal Taxpayer’s Registry No. FRE-911030-425, incorporated by Public Deed No. 11,373, dated October 30, 1991, granted before the Notary Public No. 12, and registered under No. 2916, Page 171, Volume 365, Book 3, Second Aux., Deeds of Commercial Entities, in the Public Registry of Property and Commerce of Monterrey, N.L., on November 22, 1991.

     b) That its representative executing this Agreement has the authority to bind THE COMPANY to the provisions hereof.

     c) That THE COMPANY desires to enter into this Agreement in order to have BANCA SERFIN, S.A. through its Trustee Department to keep custody and carry out the corresponding entries in the registry of the shares representing the capital stock of THE COMPANY (hereinafter, “THE SHARES”), in accordance with the provisions of articles 128 and 129, of the General Law of Commercial Entities, as well as in accordance with the By-Laws of THE COMPANY and subject to the provisions of this Agreement.

     d) That the By-laws of THE COMPANY (hereinafter “The By-laws”), provide in Article 17 thereof that the registry of THE SHARES shall be maintained by THE TRANSFER AGENT or any other trust institution that the Board of Directors of THE COMPANY may select. A copy of the By-laws is attached hereto as Exhibit “A”.

II. BANCA SERFIN, S.A. through its Trustee Representative states the following:

     a) That it is a Commercial Company (“Sociedad Anónima”) according to the transformation decree published in the Official Gazette on January 16, 1992, being authorized to operate as a Banking Institution under the terms of the Transitory Articles Eighth and Thirteenth of the Law of Credit Institutions.

     b) That the appointment of the Trustee Representative is evidenced by the Public Deed No. 29,088 dated April 17, 1990, granted before the Notary Public No. 105, and registered

 
   

 


 

under No. 2047, Volume 193/41, Book 4, Third Aux., Deeds and diverse contracts, in the Public Registry of Property and Commerce of Monterrey, N.L.

     c) That THE TRANSFER AGENT has the capability and interest to grant the services consisting of keeping custody of and carrying out the corresponding entries on the registry of THE SHARES, in connection with changes of the ownership thereof occurring from the date hereof, in accordance with the applicable regulations, the By-Laws, and according to this Agreement.

III. Each of the parties hereto mutually acknowledges the powers and authority of the other party entering this Agreement, since they have been vested with sufficient authority to execute and deliver it, the same having not been limited or revoked.

     Therefore the parties hereto agree to bind themselves by the following:

C L A U S E S

      FIRST: PURPOSE OF THE AGREEMENT . THE TRANSFER AGENT shall grant services to THE COMPANY consisting in keeping custody of the registry of THE SHARES and to carry out entries on such registry in connection with ownership changes of THE SHARES, occurring from the date hereof, in accordance with the applicable regulations on the subject matter, the By-laws and the provisions of this Agreement. To that end, THE COMPANY through the Secretary of its Board of Directors, as delegate of the same, delivers simultaneously herewith the book containing the registry of THE SHARES (hereinafter, the “Registry Book”) which bears all authorized transfers to this date, from which is inferred the shareholding of THE SHARES described on Exhibit “B” attached hereto.

     THE TRANSFER AGENT simultaneously herewith receives the Registry Book, under the assumption that the entries thereon recorded up to this date are true and correct, and consequently in no way shall THE TRANSFER AGENT be held responsible therefor.

      SECOND: SCOPE OF SERVICES . THE TRANSFER AGENT by this Agreement is committed to keep custody of the Registry Book and shall be responsible to cause all related entries therein to be made properly, in conformity with articles 128 and 129 of the General Law of Commercial Entities, and in accordance with the By-laws of THE COMPANY and this Agreement. According to the foregoing, THE TRANSFER AGENT shall verify and shall at all time be responsible to:

     1. Record the name, nationality and address of the shareholders of THE COMPANY and, additionally in the case of the Series “A” and Series “D” shareholders only, their telephone and telefax numbers.

     2. Specify the shareholding of THE SHARES, determining the ones pertaining to each shareholder, indicating the provisional or definite certificate number, as the case may be, the amount thereof covered by such documents, as well as indicating the class, series and issuance date.

 
  2  

 


 

     3. Subject to the notices that THE TRANSFER AGENT shall receive as provided in Article 15 of the By-laws and in Clauses THIRD and FOURTH hereof, record the date and form of transfer of the shares, registering the name, nationality, address, telephone and telefax numbers of the new holder of the shares; as well as record the liens and other rights granted to third parties in the Series “A” and Series “D” shares, as provided on paragraph 2 of Clause FOURTH.

     4. Issue certifications of the entries in the Registry Book to shareholders, whether directly or through the Secretary of the Board of Directors of THE COMPANY, under the circumstances contemplated by Article 22 of the By-laws.

     5. Replace the Registry Book for a new one once the space in the Registry Book herein delivered has been depleted, using in any case a book with numbered pages.

     6. Keep strictly secret the contents of the Registry Book, not being allowed to release such information unless the request is made through the Secretary of the Board of THE COMPANY.

     7. Provide directly the services hereunder, not being allowed to delegate such services to other persons or institutions, provided that if it may be deemed necessary, with the prior written authorization of THE COMPANY, THE TRANSFER AGENT may seek support with specialists or firms, provided, further, that in no event shall the seeking of such support or any such authorization relieve THE TRANSFER AGENT of any responsibility hereunder.

      THIRD: NOTICES . In case any of the Series “A” and Series “D” shareholders proposes to sell or otherwise transfer (the “Transferring Shareholder”) its shares (the “Subject Shares”), all notices that it shall provide in order to evidence compliance with the procedures established in Article 15 of the By-laws shall be made, substantially in the appropriate form attached hereto as part of Exhibit “C”, which may be sent by telefax, and which shall be sent to the persons specified in such forms; provided that all such notices of proposed transfer (other than notices in respect of proposed transfers made in compliance with Article 15(g) of the By-Laws) shall be given so as to provide not less than 90 days from the date of receipt thereof to the proposed transfer date.

     THE TRANSFER AGENT shall require confirmation of receipt of the aforementioned notices by the persons specified in such forms.

     Shareholders that are granted an option pursuant to Article 15 of the By-laws with respect to a proposed transfer (the “Option Shareholders”), shall, through the Chairman of the Board of Directors (in the case the Subject Shares are Series “D” shares) or the designated representative of the Directors appointed by the Series “D” shareholders (in the case the Subject Shares are Series “A” shares), notify THE TRANSFER AGENT if they elect to exercise their option to purchase the Subject Shares, specifying any designated persons who will purchase Subject Shares on behalf of any of them, such notice to be made substantially in the form attached hereto as Exhibit “C-2” or Exhibit “C-8,” as appropriate.

     Likewise, in any case THE TRANSFER AGENT carries out a change of ownership of Series “A” or Series “D” shares in the Registry Book, THE TRANSFER AGENT shall confirm

 
  3  

 


 

so in writing to the Chairman of the Board of Directors through its Secretary and to the Series “A” shareholders when the selling Shares are Series “D” shares and when the Selling Shares are Series “A” shares, to the Series “D” shareholders and to the designated representative of the Directors appointed by Series “D” shareholders.

      FOURTH: ENTRIES OF OWNERSHIP CHANGES OF AND LIENS ON THE SHARES ON THE REGISTRY BOOK. THE TRANSFER AGENT shall proceed to make changes in the Registry Book of THE COMPANY subject to the full compliance with the following:

     1. In the case of Series “A” shares and Series “D” shares:

     a) THE TRANSFER AGENT shall verify that the Transferring Shareholder has duly given the requisite notices referred to in Clause THIRD of this Agreement.

     b) Upon receipt of a notice of final transfer or consummation of transfer of the Subject Shares in the appropriate form attached hereto as part of Exhibit “C” (including any documents referred to in any such notice), THE TRANSFER AGENT shall make entries in the Registry Book changing the ownership of the Subject Shares as specified in such notice; provided, however, that no such entry shall be made with respect to a notice in the form of Exhibit “C-3” if the date specified in such notice as the date of consummation of the sale of the Subject Shares is less than 90 days after the date of the related notice in the form of Exhibit “C-1”. Should THE TRANSFER AGENT deem it convenient it may verify the content of such notices with the person giving any such notice.

     c) Except as provided in Subparagraph (d) below, in case THE TRANSFER AGENT does not receive an appropriate notice in accordance with Clause THIRD of this Agreement, it shall abstain from making any change in the Registry Book until it considers that the procedure preceding an ownership change on the Registry Book has been accomplished in conformity with the above provisions.

     d) THE TRANSFER AGENT is authorized to enter changes in the ownership of the Series “A” or “D” shares in the Registry Book, without verifying the compliance of the terms of Article 15 of the By-laws, provided that a document is executed and delivered by all the Series “A” and “D” shareholders granting their consent to such ownership change.

     2. Upon receipt of a notice of the proposed granting of a pledge in the form attached hereto as part of Exhibit “C-4” (including any documents referred to in such notice), THE TRANSFER AGENT shall notify the Series “A” or Series “D” shareholder giving such notice of receipt of such notice (and the documents referred to in such notice). Upon receipt of a notice from such shareholder of the consummation of the granting of such pledge, THE TRANSFER AGENT shall make the appropriate entries with regard to the granting of such pledge. No change of ownership with respect to Series “A’” or Series “D” shares subject to such pledge shall be effected without compliance with Paragraph 1 of this Clause Fourth.

     3. With respect to ownership changes of Series “B” or “L” shares, THE TRANSFER AGENT shall only proceed to enter them in the Record Book following a notice sent by the Secretary of the Board of Directors of THE COMPANY requiring such change. If a request of

 
  4  

 


 

transfer is received directly from the new holder of Series “B” or “L” shares, it shall so inform the Secretary of the Board of Directors of THE COMPANY requesting such authorization.

     4. THE TRANSFER AGENT with the assistance of THE COMPANY shall verify the compliance with applicable tax obligations in connection with the transfer of THE SHARES.

     5. THE TRANSFER AGENT shall make all transfer entries on the Registry Book no later than three business days following compliance, in THE TRANSFER AGENT’s own judgment, of the corresponding terms of the provisions of Article 15 of the By-laws and Clauses THIRD and FOURTH of this Agreement.

     6. Any ownership change of THE SHARES derived from increases or reductions in the capital stock of THE COMPANY shall be advised by the Secretary of the Board who shall furnish to THE TRANSFER AGENT in writing all relevant information in order to authorize the corresponding changes in the Registry Book.

     7. Notwithstanding the provisions under Clause THIRD and in the preceding paragraph of this Clause FOURTH, THE TRANSFER AGENT is entitled, in case of any doubt with regard to the legitimacy or rightfulness of any request for ownership change of THE SHARES, to require the Board of Directors of THE COMPANY to resolve over the legitimacy or rightfulness of such request and to instruct THE TRANSFER AGENT to proceed according to such resolution.

      FIFTH: COVENANTS OF THE COMPANY . THE COMPANY shall comply with the following obligations:

     1. Inform THE TRANSFER AGENT, through the Secretary of the Board, with respect to any notice received by the Chairman of the Board of Directors from any Transferring Shareholder with regard to a proposed transfer of Series “A” or Series “D” shares according to Article 15 of the By-Laws, within the three business days following receipt thereof.

     2. In case of receipt of any notice of change of record ownership on Series “B” or Series “L” shares, THE COMPANY through the Secretary of the Board shall notify in writing to THE TRANSFER AGENT, not later than three business days following receipt of the notice of transfer of such shares.

     3. Inform THE TRANSFER AGENT, through the Secretary of the Board of Directors, of the notice of any shareholder proposing to grant a pledge on its shares, not later than three business days following receipt thereof.

     4. Keep THE TRANSFER AGENT informed of the identity of the Chairman, Vice Chairman, Secretary and Alternate Secretary of the Board of Directors of THE COMPANY, and of the designated representative of the Directors appointed by the Series “D” shareholders referred to in Article 15 of the By-Laws and in Clause THIRD hereof, as well as informed of any amendment to the By-laws affecting in any way the provisions of this Agreement.

     5. Assure the compliance with tax obligations in effect, applicable in connection with the transfer of THE SHARES.

 
  5  

 


 

     6. Keep THE TRANSFER AGENT informed of any change of the shareholding of THE SHARES resulting from increases or reductions in the capital stock of THE COMPANY.

     7. Hold and save THE TRANSFER AGENT harmless and released from any liability, when acting in conformity with the information and documentation that have to be furnished in accordance with this Agreement and the By-laws of THE COMPANY, as well as from losses and damages that it may suffer from acts or omissions incurred in performing the services specified herein and in the By-laws; provided, however, that in no case shall THE COMPANY be responsible to hold and save THE TRANSFER AGENT harmless and released from liabilities, losses or damages resulting from its bad faith, gross negligence or willful misconduct.

      SIXTH: INFORMATION . THE COMPANY shall provide all the information and documentation that may be required by THE TRANSFER AGENT in order to efficiently carry out the services it is responsible for. In that regard, is agreed that THE COMPANY shall have a period of no more than five business days to provide the information and documentation requested by THE TRANSFER AGENT.

     Likewise, THE TRANSFER AGENT may request from THE COMPANY all such information and documentation that it may require in order to make changes in the Registry Book of THE SHARES in accordance with the provisions of this Agreement and the By-laws of THE COMPANY.

     Furthermore, THE TRANSFER AGENT shall provide any information that THE COMPANY may request through the Secretary of the Board of Directors and shall issue a duly signed report during the first 15 days of January, April, July and October of each year with respect to the entries made during the immediately preceding three calendar month term. This report shall be sent to the secretary of the Company’s board of directors and to the designated representative of the Series “D” shareholders.

      SEVENTH: CONSIDERATION . The parties hereof agree that THE TRANSFER AGENT shall be paid by THE COMPANY as fees the amounts mentioned herein below.

     a) For the acceptance of performance of the services herein provided, the amount of NP$10,000, payable only once, simultaneously with the execution hereof,

     b) For the performance of such services, it shall be charged quarterly in arrears the amount of NP$25,000, provided that such amount shall be revised annually to adjust it in proportion to the inflation index published by Banco de Mexico.

     c) It is understood that THE TRANSFER AGENT shall be entitled to charge any Value Added Tax accrued as a result of its services hereunder to THE COMPANY.

     d) Likewise, it is agreed that all expenses incurred by THE TRANSFER AGENT in relation with the performance of the services and its obligations hereunder shall be on account of THE COMPANY.

 
  6  

 


 

      EIGHTH: TERM . This Agreement shall be for an undetermined term, being understood that any party hereof may terminate this Agreement by a 60 day previous written notice; provided however, that no termination notice on the part of THE TRANSFER AGENT shall become effective until THE COMPANY has appointed a substitute therefor.

      NlNTH: DOMICILES . Both parties designate as their addresses to receive notices, communications and summons and in general for anything related to this Agreement, as follows:

  THE COMPANY Ave Cuauhtemoc 400 sur
Monterrey, N.L., 64000
phone 42 59 43 fax 45 47 69
Attn: Secretary of the Board of Directors
     
  THE TRANSFER AGENT Ave. Morelos 133 ote., 8°p.
Monterrey, N.L., 64000
phone 42 59 43 fax 45 47 69
Attn: Trustee Representative

     In addition, the Transfer Agent is hereby advised that, unless otherwise informed, the authorized representative of the Series “D” shareholders is Mr. Jack Stahl, and that his address is One Coca-Cola Plaza, Atlanta, GA 30313, U.S.A., telephone number (404) 676-2121 and telecopier number (404) 676-8683.

      TENTH: JURISDICTION . The parties hereof submit themselves to the jurisdiction of the competent Courts sitting in Monterrey, Nuevo Leon, for the adjudication of any controversy that may arise in connection with the construction, performance or execution of the agreements hereof, waiving the right to any other venue that may correspond to them for reasons of their present or future domicile, or for any other circumstance.

     In witness whereof, having read this Agreement and acknowledging the extent thereof, the parties hereof execute this Agreement before the undersigned witnesses, in the city of Monterrey, N.L. the 21st day of June, 1993.

“THE COMPANY”   “THE TRANSFER AGENT”
     

 
     
WITNESS   WITNESS
     

 

 
  7  

 


 

EXHIBIT A

FEMSA REFRESCOS, S.A. DE C.V.

BY-LAWS

CHAPTER I

NAME, PURPOSE, DURATION, LEGAL RESIDENCE
AND NATIONALITY OF THE COMPANY

      ARTICLE 1 : The Company is called “FEMSA REFRESCOS” followed by the words “SOCIEDAD ANONIMA DE CAPITAL VARIABLE” (Variable Stock Corporation), or by the abbreviation “S.A. DE C.V.”

      ARTICLE 2 : The purposes of the Company shall be:

       (a) To establish, promote and organize commercial or civil companies of any type, as well as to acquire and possess shares or participations in them;

       (b) To acquire, possess and sell bonds, shares, participations and securities of any type, participate in the borrowing and lending of securities, enter into partnerships, companies and joint ventures and, in general, to carry out all types of active and passive transactions involving said securities;

       (c) To provide or receive advisory, consulting or other types of services in industrial, commercial, financial, legal and tax matters and in any other area related to the promotion, administration and management of companies;

       (d) To acquire, build, manufacture, import, export, dispose of and, in general, conduct business with all types of machinery, equipment, raw materials and any other items necessary to the companies in which it has an interest or with which it has commercial relations;

 
   

 


 

       (e) To request, obtain, register, buy, least, sell or in any other way dispose of and acquire trademarks, commercial names, copyrights, patents, inventions, franchises, distributions, concessions and processes;

       (f) To acquire, build, lease and, under any other title possess and operate, the real and personal property required by or necessary for its purpose, as well as to install or, under any other title operate, plants, workshops, warehouses, stores, storage facilities or depositories; to subscribe or buy and sell stocks, bonds and securities as well as to undertake any other transactions which may be necessary or conducive to the main business purpose; and

       (g) To draw, accept, make, endorse or guarantee (“ avalar ”) negotiable instruments, issue bonds secured with real property or unsecured, and to make the company jointly and severally liable, as well as to grant security of any type with regard to the obligations entered into by the Company or by third parties, and in general, to perform such acts, enter into such contracts and carry out such other transactions as may be necessary or conducive to the business purpose of the Company.

      ARTICLE 3 : The Company shall have a duration of 99 (ninety-nine) years, beginning as of the date the Company is incorporated.

      ARTICLE 4 : The legal domicile of the Company is México, D.F., and the Company may establish agencies, offices or branches in other places in the Republic or abroad.

      ARTICLE 5 : Any foreigner who, at the time of incorporation or at any subsequent time, acquires a corporate interest or participation in the Company, will be considered by that fact alone as Mexican with respect to such interest or participation, and it is understood that he agrees not to invoke the protection of his government, under the penalty, in

 
  2  

 


 

case of failure to comply with this agreement, of forfeiting said interest or participation to the benefit of the Mexican Nation.

CHAPTER II

CAPITAL STOCK AND SHARES

      ARTICLE 6 : (a) The Company is a variable capital corporation. The minimum fixed Capital Stock not subject to withdrawal is equal to N$633,250,000 new pesos, national currency, of which the amount of N$475,000,000 is fully paid and subscribed. The variable Capital Stock shall not exceed ten times the amount of the minimum fixed Capital Stock.

     (b) At least 75% of the Capital Stock will be represented by ordinary shares, each with a par value of N$l.00 one new peso, national currency. These shares will be divided into three Series: Series “A” ordinary shares with restricted transferability, Series “D” ordinary shares with restricted transferability, and series “B” ordinary shares of free transferability. The Capital Stock will also be represented by not more than 25% of Series “L” shares with limited voting rights, free transferability and a par value per share of N$1.00 one new peso, national currency.

     (c) The Series “A” shares shall constitute at all times no less than 51% of the Capital Stock represented by ordinary shares and shall be subscribed to and held only by Mexican investors. The Series “D” shares shall constitute at all times no less than 25% of the Capital Stock represented by ordinary shares and shall be freely subscribable. The Series “B” shares shall be freely subscribable and shall, together with the Series “D” shares, not exceed 49% of the Capital Stock represented by ordinary shares. The Series “L” shares shall, at all times subsequent to the authorization of the National Securities Commission and the Foreign Investment Commission of Mexico, not be counted for purposes of determining the amount and percentage of foreign participation in the Capital Stock of the Company.

 
  3  

 


 

     (d) The Series “A” and the Series “D” shares shall be shares with restricted transferability, and as such, shall be subject to the restriction, set forth in Article 15 hereto and verification by the Company’s Transfer Agent referred to in Article 17 hereof for their transfer to be effective.

     (e) Within their respective Series, the shares give their holders the same rights and subject their holders to the same obligations.

     (f) The certificates representing the shares shall bear the manual signatures of two Directors and, from and after the initial appointment of Series “D” Directors, shall bear the manual signature of one Series “A” and one Series “D” Proprietary Director.

     (g) The Series “L” shares shall only have voting rights as to those limited matters described in these By-Laws and specified in the corresponding share certificates. Such limited matters are as follows: changes in the legal form of the Company, other than changes from Sociedad Anónima de Capital Variable to Sociedad Anónima and vice versa; merger with another corporation, in the capacity of merged corporation, or merger with another corporation in the capacity of merging corporation, when the principal corporate purposes of the merged corporation are not related to or connected with those of the Company or its subsidiaries; and the cancellation of the registration of the shares issued by the company with the special section or securities section of the National Registry of Securities and brokers or with other foreign stock exchanges in which the shares may be listed.

     (h) It is understood and agreed by the holders of Series “L” shares that under no circumstances will such holders have the right to determine the management of the Company, its investments, increases or reductions of Capital Stock, the issuance or amortization of the shares representing the Capital Stock, changes in these By-Laws or the dissolution or liquidation

 
  4  

 


 

of the Company, or have any rights other then those expressly granted pursuant to paragraph (g) of this Article 6; provided , however , that the holders of Series “L” shares shall, pursuant to Article 25 hereof, have the right to designate 1 Proprietary Director and 1 Alternate Director.

      ARTICLE 7 : The Company shall be able to issue limited voting shares, described herein as Series “L” shares, which, with the prior authorization of the National Securities Commission and the Foreign Investment Commission of Mexico, will be considered issued under the terms of Part III of Article 14b is of the Stock Exchange Law. Article 198 of the General Law of Commercial Companies shall not apply to such shares, and such shares shall be subject to other limitations on corporate rights as specified herein.

      ARTICLE 8 : Any increase or reduction of the fixed portion of the Capital Stock, any changes to the authorized Capital Stock and any consequent amendment of clause three of the escritura constitutiva and Article 6 of these By-Laws shall be accomplished pursuant to a resolution adopted at an Extraordinary Shareholders’ Meeting in accordance with the terms of Article 23 hereof.

      ARTICLE 9 : Any increase or reduction of the variable portion of the Capital Stock, within the maximum amount authorized, shall (except when the shareholders exercise their right of redemption pursuant to Article 11 hereof) be accomplished pursuant to a resolution adopted at an Ordinary Shareholders’ Meeting in accordance with the terms of Article 23 hereof.

      ARTICLE 10 : The variable portion of the Capital Stock may be increased, as and when approved at an Ordinary Shareholders’ Meeting, through the issuance of new shares or the offering of treasury shares (shares that are authorized, issued and unsubscribed shall be referred to herein as “Treasury Shares”) held for this purpose, provided that the shareholders

 
  5  

 


 

shall have preemptive rights to subscribe such shares. The exercise of this right shall be carried out pursuant to the terms of Article 132 of the General Law of Commercial Companies.

      ARTICLE 11 : (a) Subject to the provisions of this Article 11 and applicable law, the variable portion of the Capital stock may be reduced, among other means, through the partial or full redemption of shares by the Company at the request of any shareholder, provided that prior notice of such intention to have their shares redeemed is given to the Company, which notice, (i) if received before the last quarter of the fiscal year, shall become effective, as of the end of the fiscal year in question, or (ii) if received during the last quarter of the fiscal year, shall become effective as of the end of the following fiscal year. Notwithstanding the foregoing, the shareholders may not exercise their right of redemption if such redemption affects the fixed portion of the Capital Stock not subject to redemption or the percentages established in Article 6 of these By-Laws.

     (b) Should the Company receive redemption requests that would cause a reduction below the minimum of the Capital Stock of the Company or of the percentages established in Article 6 hereof, the Company shall only redeem such shares which would not cause a reduction in the Capital Stock below the minimum required or affect the percentages established in Article 6 hereof; such redemption shall be made with respect to each requesting shareholder in the order in which such request was received.

     (c) Should the Company receive simultaneous redemption requests that would cause a reduction below the minimum of the Capital Stock of the Company or of the percentages established in Article 6 hereof, the Company shall only redeem such shares which would not cause a reduction in the Capital Stock below the minimum required or affect the percentages established in Article 6 hereof; such redemption shall be made with respect to each requesting

 
  6  

 


 

shareholder on a pro-rata basis as to the number of shares for which redemption was simultaneously requested.

     (d) The procedure for the exercise of the right of redemption by shareholders of the variable portion of the Capital Stock shall, in addition to complying with the provisions of Articles 220 and 221 of the General Law of Commercial Companies, conform to the requirement that such redemption shall be at the lower of the following amounts: 95% (ninety-five percent) of the quoted stock market price on the Mexican Stock Exchange (“ Bolsa de Valores ”), calculated based on the average of the closing prices for the thirty trading days prior to the date such redemption is effected, or the full book value of the shares in accordance with the year-end financial statements for the fiscal year in which the redemption is effected, as previously approved at the Ordinary Shareholders’ Meeting.

     (e) The redemption amount shall be due and payable as of the day following the Ordinary Shareholders’ Meeting at which the Company’s audited financial statements for the fiscal year at the end of which the redemption is effected are approved.

      ARTICLE 12 : Following a resolution of the Board of Directors, the Company, under the terms of Article 14b is, Part I of the Stock Exchange Law and the general regulations issued by the National Securities Commission, shall be able to temporarily acquire shares representing its Capital Stock through the Mexican Stock Exchange at current market prices; provided, however, that such repurchase is charged to the net profits reserve account, which shall be denominated “Reserve for Repurchase of Shares”. This reserve if such is the case will be replenished with the proceeds of any resale of the shares repurchased. During such time as the shares belong to the Company, the Company shall not exercise the corporate rights that such shares confer and such shares will be registered in a special asset account, denominated “Owned

 
  7  

 


 

Shares”, which will be used to record the losses and profits from their subsequent transfer through the Stock Exchange.

      ARTICLE 13 : All increases or reductions of the Capital Stock shall be recorded by the Company in a Registry Book kept for such purpose.

      ARTICLE 14 : The Company may redeem part of its shares by using distributable profits according to the following rules:

     (a) The redemption must be resolved by an Extraordinary Shareholders’ Meeting.

     (b) Only fully paid shares may be redeemed.

     (c) The shares to be redeemed shall be acquired pursuant to the rules set forth in Article 135 of the General Law of Commercial Companies.

     (d) The certificates representing redeemed shares shall be cancelled.

      ARTICLE 15 : (a) No sale, transfer, assignment, pledge or other disposition (any of the foregoing being hereinafter referred to as a “Transfer”) of Series “A” shares or Series “D” shares will be valid if it is not carried out in accordance with the following procedures, unless all the holders of the Series “A” and “D” shares give their prior written approval.

     (b) Any shareholder that wishes to sell Series “A”’ or “D” shares (the “Selling Shareholder”) shall communicate such intention in writing to the Series “A” shareholders (if the shares to be sold are Series “D” shares) or the Series “D” shareholders (if the shares to be sold are Series “A” shares) (the shareholders required to receive such notice being hereafter referred to as “Offeree Shareholders”) and to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent 90 days prior to such proposed sale, which writing shall communicate the intention to sell such shares, the number of shares

 
  8  

 


 

intended to be sold, the name of the proposed purchaser, the proposed price, which must be payable entirely in cash (the “First Refusal Price”), as well as any other terms in connection with the proposed sale.

     (c) During said period of 90 days, the Offeree Shareholders, each of whom shall be bound by the decision of Offeree Shareholders holding a majority of the Series “A” or Series “D” shares, as the case may he, will have an option to purchase all (but not less than all) of the shares offered at the First Refusal Price, to be paid in cash and on the same terms offered to the proposed purchaser, provided that, in the event such option is exercised, any Offeree Shareholder so required to purchase shares may designate any other person or persons on its behalf to acquire such shares and provided that the Offeree Shareholders give prior written notice of the exercise of such option to the Chairman of the Board of Directors, the designated representative of the Directors appointed by the Series “D” shareholders and the Transfer Agent. In the event such option is exercised, (i) if the shares to be acquired pursuant to such option are Series “A” shares, each Offeree Shareholder shall be required to acquire such shares in the proportion its Series “D” shares bear to all issued, subscribed and paid Series “D” shares, (ii) if the shares to be acquired pursuant to such option are Series “D” shares, each Offeree Shareholder shall be required to acquire such shares in the proportion its Series “A” shares bear to all issued, subscribed and paid Series “A” shares and (iii) the Selling Shareholder and each of the Offeree Shareholders (or any designee of such Offeree Shareholder) shall consummate the transactions implied by the exercise of such option within 10 business days after the date on which such option is exercised.

     (d) In case the Offeree Shareholders do not exercise the aforementioned purchase option, the Selling Shareholder will have 90 days beginning on the earlier of (i) the date

 
  9  

 


 

on which the 90 day period referred to in the immediately preceding paragraph ends and (ii) the date on which the Selling Shareholder receives written notice from the Offeree Shareholders of their desire not to exercise their option, to consummate the proposed sale, in its entirety, at a price not less than the First Refusal Price and on terms no less favorable to the Selling Shareholder than those offered to the Offeree Shareholders.

     (e) At any time when any shares of the Company’s Capital Stock are listed for public trading on the Mexican Stock Exchange (“ Bolsa de Valores ”), any holder shall be entitled to sell Series “A” or Series “D” shares through a public offering on such Exchange, provided that it complies with the terms of paragraphs (b) through (e) of this Article 15, except that the Selling Shareholder need not provide the Offeree Shareholders with the names of the proposed purchasers.

     (f) Should any Series “A” or “D” shareholder propose to pledge its shares to a financial or credit institution (the “Pledges”), such shareholder (the “Pledgor”) shall deliver to the Chairman of the Board of Directors, the designated representative, of the Series D Directors and the Transfer Agent, prior to the execution of such pledge, a written agreement in which the Pledges agrees (i) to notify the Chairman of the Board of Directors of the Company and the designated representative or the Series D Directors of any default under the pledge, (ii) to comply with all the procedures set forth in paragraphs (b) through (d) and any other applicable provisions of this Article 15 prior to any foreclosure of the pledged shares and (iii) to irrevocably waive any right of self adjudicating the shares, even with the written consent of the shareholder that granted the pledge, until it has fully complied with such restrictions and procedures, and (iv) that the Pledgor shall be entitled to vote the pledged shares so long as it is the registered holder thereof. In the event of such a foreclosure, the First Refusal Price shall be determined by an

 
  10  

 


 

auction or, if such auction is not required by law and the transfer is to be carried out in a different manner, such First Refusal Price will be equivalent to the “Fair Market Value” of such shares, as determined pursuant to paragraph (1) of this Article 15.

     (g) Notwithstanding the foregoing, (i) any shareholder (a “Subscription Shareholder”) that acquired Series “A” or Series “D” shares by subscription (or that acquired Series “A” or Series “D” shares in connection with a recapitalization in exchange for shares of the Company it acquired by subscription) may Transfer any such shares to a company in which it owns, directly or indirectly, more than 50% of the outstanding shares of the capital stock with voting power (with respect to such Subscription Shareholder, a “Subscription Subsidiary”), and (ii) any Subscription Subsidiary may Transfer any such shares to such Subscription Shareholder or any other Subscription Subsidiary of such Subscription Shareholder, provided that in each case the Transferor shall give prior written notice to the Chairman of the Board, the designated representative of the Directors appointed by the Series “D” shareholders and the Transfer Agent.

     (h) Any shareholder that wishes to Transfer Series “A” or “D” shares in any manner whatsoever except as permitted by paragraphs (b) through (g) hereof (the “FMV Shares”) shall communicate such intention in writing to the Series “A” shareholders (if the FMV Shares are Series “D” shares) or the Series “D” shareholders (if the FMV Shares are Series “A” shares) (the shareholders required to receive such notice being hereafter referred to as the “FMV Offeree Shareholders”) and to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent, which writing shall communicate the intention to Transfer the FMV Shares, the number of FMV Shares, the name of the proposed transferee and a detailed description of the proposed Transfer and the terms thereof, including any compensation to be paid.

 
  11  

 


 

     (i) For a period of 90 days following delivery of such notice, FMV Offeree Shareholders holding a majority of the Series “A” or Series “D” shares, as the case may be, shall be entitled to demand a determination of Fair Market Value of the FMV Shares by delivering a notice in writing to the proposed transferor and to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent. If such a demand is so delivered, the FMV Offeree Shareholders, each of whom shall be bound by the decision of FMV Offeree Shareholders holding a majority of the Series “A” or Series “D” shares, as the case may be, and the proposed transferor shall proceed as rapidly as practicable to determine the Fair Market Value of the FMV Shares.

     (j) The FMV Offeree Shareholders, each of whom shall be bound by the decision of FMV Offeree Shareholders holding a majority or the Series “A” or Series “D” shares, as the case may be, shall have an option to purchase all (but not less than all) of the FMV Shares at a price equal to their Fair Market Value within 90 days following the determination thereof, provided that, in the event such option is exercised, any FMV Offeree Shareholder so required to purchase shares may designate any other person or persons on its behalf to acquire such FMV Shares. In the event such option is exercised, (i) if the FMV Shares are Series “A” shares, each FMV Offeree Shareholder shall be required to acquire such FMV Shares in the proportion its Series “D” shares bear to all issued, subscribed and paid Series “D” shares, (ii) if the FMV Shares are Series “D” shares, each Offeree Shareholder shall be required to acquire such FMV Shares in the proportion its Series “A” shares bear to all issued, subscribed and paid Series “A” shares and (iii) the proposed transferor and each of the FMV Offeree Shareholders (or any designee of such FMV Offeree Shareholder) shall consummate the transactions implied by the exercise of such option within 10 business days after the date on which such option is exercised.

 
  12  

 


 

     (k) In case the FMV Offeree Shareholders do not exercise the aforementioned purchase option, the proposed transferor will have 90 days beginning on the earlier of (i) the date on which the 90 day option period referred to in the immediately preceding paragraph ends and (ii) the date on which the proposed transferor receives written notice from the FMV Offerse Shareholders of their desire not to exercise their option, to consummate the proposed Transfer, in its entirety, on the terms specified in the notice referred to in paragraph (h) of this Article 15.

     (l) As used in this Article 15, the “Fair Market Value” of the Company’s shares shall mean an amount equal to the “Company Value”, as defined below, multiplied by a fraction, the numerator of which is the number of the Company’s shares that are being valued, and the denominator of which is the total number of issued, subscribed and paid shares as of the valuation date. As used in this Article 15, the term “Company Value” shall mean the amount in New Pesos that, as of the date of such valuation, would be received for all issued, subscribed and paid shares of the Company’s Capital Stock in an arm’s-length transaction between a willing buyer and seller, determined as follows:

     1. The two parties determining Fair Market Value will each make an independent determination of the Company Value (each an “Original Valuation Determination”) and will submit it to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent. If the two valuations differ by an amount which is less than 10% of the smaller valuation, the Company Value will be the average of such Original Valuation Determinations.

     2. If the difference between the two valuations is an amount which is greater than 10% of the smaller valuation, the parties will each select a financial institution from a list of internationally recognized institutions approved by a majority of the Series A Directors and a

 
  13  

 


 

majority of the Series D Directors. These two institutions will make their respective determinations of the Company Value (the “Second Valuations”) and submit them to the Chairman of the Board of Directors, the designated representative of the Series D Directors and the Transfer Agent. If the Second Valuations differ by an amount which is less than 10% of the smaller valuation, the Company Value will be the average of such Second Valuations.

     3. If the Second Valuations differ by an amount which is greater than 10% of the smaller valuation, the two aforementioned institutions will select a third institution from the same list from which they were chosen, which institution shall then make its own determination of the Company Value (the “Third Valuation”). The two Second Valuations and the Third Valuation will be averaged together, and the original Valuation Determination that is nearest to this average will be deemed to be the Company Value.

      ARTICLE 16 : The Company may be reorganized into one of several corporations pursuant to a resolution adopted at an Extraordinary Shareholders’ Meeting.

      ARTICLE 17 : The Company will have a shares registry and will consider as shareholders only those persons who appear registered in such registry. Upon the appointment of the Trustee Division of Banca Serfin, S.A. (or any other trust institution that the Board of Directors may select) as transfer agent of the Company (the “Transfer Agent’”), the Company will register its shares of Capital Stock of any Series with the Transfer Agent; with respect to such shares, the Company will consider as owner only those shareholders who appear in the registry of such trust institution and, before making changes in such registry with respect to Series “A” or “D” shares, such trust institution must verify full compliance with the provisions set forth in Article 15 hereof.

 
  14  

 


 

      ARTICLE 18 : (a) The Company’s controlling shareholders are required, in the event of cancellation of the registration of any shares of the Company in the Securities Section of the National Register of Securities and Financial Instruments, either at the request of the Company or by a resolution of the National Security Commission of Mexico in accordance with law, to make a public offer to acquire said shares prior to such cancellation at the highest price resulting from the average of the closing prices of such shares over the thirty day period immediately preceding the offering date, or at the book value of the shares according to the most recent quarterly report presented to the Commission and the Mexican Stock Exchange prior to the offering.

     (b) Such shareholders shall not be obliged to carry out the aforementioned public acquisition offer in the event that all of the shareholders approve the cancellation of the registration.

CHAPTER III

SHAREHOLDERS’ MEETINGS

      ARTICLE 19 : (a) The General Meeting of Shareholders is the supreme authority of the company, all other corporate authority being subordinate thereto.

     (b) The Shareholders’ Meetings shall be either General (Ordinary or Extraordinary) or Special and will be held at the domicile of the Company. Extraordinary Meetings will be those which are held to deal with any of the matters stipulated under Article 182 of the General Commercial Companies Law, as well as for the cancellation of the registration of shares issued or to be issued by the Company, which have been filed with the securities or special sections of the National Register of Securities and Financial Instruments, or with foreign stock exchanges in which such shares may have been listed. All other General Meetings will be Ordinary Meetings. Special Meetings will be those which are held to deal with

 
  15  

 


 

matters put to the vote of a particular Series of shares. Each meeting shall deal only with the matters included in the Agenda.

      ARTICLE 20 : (a) An Ordinary Meeting shall be held at least once a year in the Company’s offices on the date set by the Board of Directors, which date shall be within four months following the close of the corresponding fiscal year.

     (b) Extraordinary and Special Shareholders’ Meetings shall be called by the Board of Directors. Any such meetings will be called upon shareholder request pursuant to the terms set forth in Articles 184 and 185 of the General Commercial Companies Law.

      ARTICLE 21 : (a) The call for the Ordinary, Extraordinary and Special Shareholders’ Meetings, in first or further call, shall be published in the Official Newspaper in the domicile of the Company or in at least one of the newspapers of major circulation in the domicile, of the Company, at least 15 days prior to the date determined for the meeting to take place.

     (b) Calls for a General Shareholders’ Meeting shall comply with the requirements set forth in Articles 186 and 187 of the General Law of Commercial Companies.

      ARTICLE 22 : To attend the meetings, holders of Series “A” and “D” shares must deposit their shares with the Transfer Agent and obtain written proof of ownership of such shares from the Transfer Agent in order to obtain from the Company’s Corporate Secretary a certificate authorizing such shareholders’ participation in the meetings, which certificate must be received at least 48 hours before the day and hour indicated for the meeting; holders of Series “B” and “L” shares must deposit their shares with the Corporate Secretary and obtain a certificate from the Company’s Corporate Secretary authorizing such shareholders’ participation in the meetings, at least 48 hours before the day and hour indicated for the meeting or, in the case

 
  16  

 


 

of Series “B” or “L” shares deposited in an institution for the custody of securities, said institution shall inform the Company’s Corporate Secretary, on a timely basis, of the number of shares that each of its depositors maintains therein, and shall indicate if the deposit has been made on the depositor’s or on a third party’s behalf; this proof shall be accompanied by a listing of names prepared by depositors and previously delivered to the Company’s Corporate Secretary, within the aforementioned time, in order to obtain a certificate valid for entry. The shareholders are entitled to be represented at the meetings by proxies, through a simple power of attorney letter which must be received by the Company’s Corporate Secretary within the aforementioned time.

      ARTICLE 23 : (a) The Ordinary and Extraordinary Shareholders’ Meetings, called to deal with matters in which the holders of Series “L” shares do not have voting rights, shall be considered legally convened through first or further call, provided that shareholders representing at least 76% of the issued, subscribed and paid ordinary Capital Stock are present, and their resolutions shall be valid when adopted by the holders of at least a majority of the issued, subscribed and paid shares of ordinary Capital Stock voting (and not abstaining) at such meeting.

     (b) Except as otherwise provided in paragraph (d) of this Article 23, Extraordinary Shareholders’ Meetings which are held through first or further call, to deal with matters in which the holders of Series “L” shares have voting rights, shall be considered legally convened, provided that shareholders representing at least 82% of the issued, subscribed and paid shares of Capital Stock are present, and their resolutions shell be valid when adopted by holders of at least a majority of the issued, subscribed and paid shares of Capital Stock voting (and not abstaining) at such meeting.

 
  17  

 


 

     (c) Special Shareholders’ Meetings of any Series of shares, which are held through first or further call, shall be considered legally convened when holders of at least a majority of the issued, subscribed and paid shares of such Series are present, and their resolutions shall be valid when adopted by at least a majority of the issued, subscribed and paid shares of such Series.

     (d) The approval of the modification of any of the provisions of, Article 18 hereof requires a minimum quorum of holders of 95% of all the issued, subscribed and paid shares of Capital Stock, the vote of holders of at least 95% of all the issued, subscribed and paid shares of Capital Stock voting (and not abstaining) in connection therewith and the previous approval of the National Securities Commission.

     (e) Any Ordinary, Special and Extraordinary Shareholders’ Meetings shall be deemed lawfully called if all issued, subscribed and paid shares are represented therein, even if no notice was published, and their Resolutions will be deemed valid if, at the time of voting, all shares continue to be represented.

     (f) During an Ordinary Shareholders’ Meeting where the Company’s Financial Statements for the prior fiscal year are discussed, the report referred to by Article 172 of the General Law of Commercial Companies, corresponding to the Company’s prior fiscal year, shall also be discussed, along with those Reports that correspond to other companies of which the Company owns 50% or more of the capital stock.

      ARTICLE 24 : The Chairman of the Board of Directors, or whoever may substitute for him in his functions, shall preside over the corresponding Shareholders’ Meeting; in his absence, the meeting shall be presided over by any shareholder designated by those shareholders attending the meeting. The Secretary shall be the Board’s Secretary or, in his

 
  18  

 


 

absence, any person designated by those shareholders attending the meeting. The Chairman shall name two of the shareholders present as vote-counters (“ escrutadores ”). Voting shall be by show of hands (“ económicas ”) unless at least three of the shareholders attending the meeting request that it be made by roll call (“ nominales ”). Furthermore, at the request of shareholders holding 33% (thirty-three percent) of the shares represented at a Meeting, the vote for any matter with respect to which they do not consider themselves sufficiently informed may be postponed by them for up to three days without the need for a new call. This right may only be exercised once for a particular matter.

CHAPTER IV

ADMINISTRATION AND VIGILANCE

      ARTICLE 25 : (a) The management and administration of Company matters shall be entrusted to a Board of Directors, which shall be comprised of at least 16 Proprietary Directors and up to 11 Alternate Directors. The number of Proprietary and Alternate Directors will be increased if the minority shareholders exercise their right to designate a Director in accordance with Article 26 hereof. Nominations of Directors for each Series of shares will take place in a Special Shareholders’ Meeting for such Series, convened in accordance with Article 23 hereof. The Series “A” shareholders shall, by a majority vote, appoint 11 Proprietary Directors and 6 Alternate Directors; the Series “D” shareholders shall, by a majority vote, appoint 4 Proprietary Directors and up to 4 Alternate Directors; the Series “L” shareholders shall, by a majority vote, appoint 1 Proprietary Director and 1 Alternate Director; and the Series “B” shareholders may appoint one or more Directors to the extent provided in Article 26 hereof. Any Alternate Director may act as a substitute in the absence of any Proprietary Director designated by the holders of the same Series of shares. The Delegates for such Special Shareholders Meetings will notify the Chairman of the Board of Directors of the Company of the

 
  19  

 


 

resolutions adopted at the Special Shareholders Meetings at which they were present, whereupon the shareholders in attendance at the Ordinary Shareholders’ Meeting, convened for the election of the Directors and Examiners, shall adopt the designation of Directors determined by the shareholders in the Special Shareholders Meetings.

     (b) The Directors shall be elected for one year and shall continue in the exercise of their functions even if the term for which they have been designated has concluded until such time as those persons appointed to replace them have taken office. The Ordinary Meeting of Shareholders at which the Directors of the Company are designated shall determine the compensation that the Directors will receive for their service during the period so designated.

      ARTICLE 26 : Any shareholder or group of shareholders holding paid Series “B” shares or other paid shares of Capital Stock of the Company that were not voted in favor of the Directors appointed by the holders of a majority of the shares of any other Series pursuant to Article 25(a) hereof, shall, without affecting the number of Directors appointed pursuant to such Article, have the right to designate 1 Proprietary Director for each 10% of all issued, subscribed and paid shares of Capital Stock of the Company such Series “B” shares or other shares represent. When Alternate Directors are to be named, the aforementioned minority shall be entitled to designate 1 Alternate for each Proprietary Director appointed by such minority.

      ARTICLE 27 : The calls for Board of Director meetings shall be signed by the Chairman or, in his absence, by the Vice-Chairman or by the Secretary, and shall be sent by fax or personal delivery, or by any other means permitted by law, at least 15 days before the date of the meeting. Any three Directors may request a meeting of the Board of Directors of the company, in which case the Chairman, Vice-Chairman or Secretary shall duly issue a call for

 
  20  

 


 

such meeting to be held within 30 days after receipt of such request, and shall include in the agenda therefor any matter requested by such Directors.

      ARTICLE 28 : (a) The Board of Directors shall meet at least 4 times a year. Annually, at the first session after the meeting that designated them, the Board of Directors shall name, from the Directors designated by the Series “A” shareholders, a Chairman and a Vice-Chairman. The Chairman, who shall act as chairman of the Board of Directors meetings and the Shareholders’ Meetings, shall, during his absences, have his position temporarily filled by the Vice-Chairman, and during the Vice-Chairman’s absence, by the other Series A Directors in the order in which they have been designated.

     (b) The Secretary and an Alternate Secretary of the Company, neither of whom need be a Director, shall be designated by majority of the issued, subscribed and paid Capital Stock represented by Series “A” shares Minutes shall be taken at all, meetings and must be approved in writing by at least a majority of the Directors designated by the Series “A” shareholders and by at least two Directors designated by the Series “D” shareholders who attended the respective session, and be signed by the Chairman and Secretary.

      ARTICLE 29 : (a) The Board of Directors shall be considered legitimately functioning with respect to any action only if the majority of its members are present at the time such action is taken, and (except during the pendency of a Simple Majority Period under Article 31 hereof, which exception shall apply only with respect to the Simple Majority Matter, as defined therein), as part of such majority, at least two Directors designated by the Series “D” shareholders are also present at the time such action is taken.

 
  21  

 


 

     (b) The Board of Directors may, without convening, adopt resolutions by a unanimous vote of its members, provided that such resolutions are confirmed in a writing signed by all members and recorded in the minute books of the Company.

     (c) Resolutions of the Board of Directors shall be valid only if they have been approved by a majority of Directors voting (and not abstaining) at a meeting, which majority must (except (i) during the pendency of a Simple Majority Period under Article 31 hereof, which exception shall apply only with respect to the Simple Majority Matters, or (ii) in the event that all Series D Directors present thereat abstain) include at least two Series D Directors.

     (d) Notwithstanding the foregoing, the designation of the Chief Executive Officer and the Chief Financial and Administrative Officer shall be made, from a list proposed by the Series A Directors, by the majority vote of the Directors present, which majority must include the vote of at least two Series D Directors. The designation of the Chief operating Officer, the Controller, the Systems Services Director and the Marketing Director shall be made, from the list proposed by the Series D Directors, by the majority vote of the Directors present.

     (e) The removal of the above referenced officers shall be resolved by a majority of the Directors of the Series that proposed them.

      ARTICLE 30 : The Board of Directors shall have the following powers:

     (a) To manage the Company’s business and property, with the broadest powers of administration, pursuant to Article 2554, second paragraph, of the Civil Code of the Federal District.

     (b) To exercise acts of ownership with regard to the Company’s personal and real property as well as its real and personal rights as set forth in the third paragraph of Article

 
  22  

 


 

2554 of the Civil Code of the Federal District, and to grant guarantees of any type with regard to the obligations contracted or to the securities issued or accepted by third parties.

     (c) To act as agent of the Company with the broadest powers (including those that under Mexican law require a special Clause) before all administrative or judicial authorities of any Municipality or State or the Federation, as well as before labor or any other authorities, or before arbitrators or referees; to take depositions and testify, including withdrawing from civil rights (“amparo”) proceedings, under the terms of the first paragraph of Article 2554 of the Civil Code of the Federal District; as well as to act as agent of the Company before all types of criminal, Federal and State authorities; to file and withdraw criminal, complaints; to cause the Company to assist Mexico’s Attorney General in those proceedings and to grant pardons.

     (d) To draw, make, endorse and guarantee (“ avalar ”) negotiable instruments on behalf of the Company, to issue securities secured with real property or unsecured, to cause the Company to be jointly and severally liable, to give guarantees (“ avales ”), bonds, or any other guarantee of payment with respect to any obligations contracted or securities issued or accepted by third parties, to donate or contribute the company’s personal and real property to other companies, to subscribe shares of Capital Stock as well as acquire interests in other companies, and in general to conclude acts, enter into contracts and carry out other transactions which may be necessary, conducive, complementary or connected to the Company’s main business purpose.

     (e) To appoint the Officers and Managers deemed necessary.

     (f) To approve the internal policies applicable to the Company.

     (g) To grant and revoke powers of attorney as it deems necessary, with or without the power of delegation, within the authority granted to the Board of Directors by these By-Laws.

 
  23  

 


 

     (h) To determine the manner in which the shares owned by the Company shall be voted at Ordinary and Extraordinary Shareholders’ Meetings of any controlled company.

     (i) To implement the resolutions taken at General Shareholders’ Meetings and, in general, to carry out all the acts and transactions necessary or convenient for the business purposes of the Company, except for those acts expressly reserved by law or these By-Laws to the Shareholders’ Meetings.

     (j) To approve the Five-Year Business Plan and the Annual Business Plan of the Company and its subsidiaries.

     (k) To approve any significant deviations from such Five-Year Business Plan or Annual Business Plan of the Company and its subsidiaries.

     (l) To approve the introduction of any new line of business or the termination of any existing line of business. The shareholders or the Board of Directors of the Company shall (by valid action at a General Shareholders’ Meeting or by action of the Board of Directors, in either case in accordance with these By-Laws) be entitled to reserve exclusively unto the Board of Directors, except for those determinations expressly reserved by law or these By-Laws to the Shareholders’ Meetings, all or any portion of its powers provided for herein or by applicable law, on such terms and subject to such conditions as the shareholders or the Board of Directors, acting as aforesaid, may specify from time to time.

      ARTICLE 31 : In the event that The Coca-Cola Company or any affiliate thereof takes any action under a bottler’s agreement (or any agreement supplemental or related thereto) executed with the Company or any of its subsidiaries that a majority of the Directors of the Company designated by the Series “A” shares reasonably and in good faith believe to be

 
  24  

 


 

materially adverse to the business interests of the company considered as a whole (a “Simple Majority Determination”), such majority may deliver written notice of such Simple Majority Determination (detailing the specific basis therefor) to The Cola-Cola Company or such affiliate and the designated representative of the Series D Directors. At any time during the 90-day period commencing on the 61st day following delivery of such notice, a majority of the Directors designated by the Series “A” shares may, if such action shall not have been cured to their reasonable satisfaction, deliver another written notice to the same persons declaring a “Simple Majority Period” to be in existence. During the pendency (and only during the pendency) of any such Simple Majority Period, only matters (as so limited, the “Simple Majority Matters”) described in paragraphs (j), (k) and (1) of Article 30 hereof, and matters described in paragraph (h) thereof only to the extent required to implement such matters described in such paragraphs (j), (k) and (1) at the level of any controlled company, shall be treated as matters to be approved by a simple majority vote of the entire Board of Directors of the Company, without requiring the presence or approval of any Director designated by the Series “D” shares. A majority of the Directors of the Company designated by the Series “A” shares may terminate a simple Majority Period at any time by giving written notice thereof to The Coca-Cola Company or such affiliate and the designated representative of the Series D Directors. For a period of one year following any such termination, the Directors designated by the Series “A” shares will have no right to declare another Simple Majority Period to be in existence. No cure after the declaration of a Simple Majority Period of the action that gave rise thereto shall terminate such Simple Majority Period. No failure to declare a Simple Majority Period during such 90-day period shall prevent a majority of the Directors of the Company designated by the Series “A” shares from subsequently

 
  25  

 


 

exercising the rights conferred by this Section 31 by making another Simple Majority Determination with respect to such action.

      ARTICLE 32 : The holders of ordinary shares, voting at an Ordinary Shareholders’ Meeting as set forth in Article 23, may set up intermediate, levels of administration which differ from the ones set forth in the Law of Commercial Companies. The creation, structure and operation of such intermediate levels of administration shall be subject to the general rules issued by the National Securities Commission.

      ARTICLE 33 : The surveillance of the Company shall be entrusted to two Proprietary Examiners and two Alternate Examiners. The Series “A” shareholders shall designate, by a majority vote, a Proprietary Examiner and his Alternate, and the Series “D” shareholders shall, by a majority vote, designate a Proprietary Examiner and his Alternate. The Examiners shall perform their duties for one year with the understanding that they will continue to carry out these duties until the successors appointed to replace them take possession of their charges.

CHAPTER V

FISCAL YEAR, FINANCIAL STATEMENTS, AND
DISTRIBUTION OF PROFIT AND LOSS

      ARTICLE 34 : The fiscal year of the Company shall be 12 (twelve) months, beginning on January 1 and ending on December 31 of the same year.

      ARTICLE 35 : Annual profits, after payment of Income Tax (“ Impuesto Sobre la Renta ”), workers’ profit sharing and any other items that must be deducted or separated in accordance with Mexican law, shall be applied as follows:

     (a) A minimum of 5% shall be set aside to constitute the legal reserve fund until it reaches at least 20% (twenty percent) of the Company’s Capital Stock;

 
  26  

 


 

     (b) The remainder may be distributed as dividends among the shareholders proportionally to the number of shares held by them or, if resolved by the Shareholders’ Meeting, it shall be totally or partially allocated in provision funds, reinvestment reserve funds, special funds or any other funds the meeting may determine.

      ARTICLE 36 : The founders do not reserve any special participation in the Company’s profits.

      ARTICLE 37 : Losses, if any, shall be divided among shareholders pro rate according to the number of shares held but shall not exceed the shares’ face value.

CHAPTER VI

DISSOLUTION AND LIQUIDATION

      ARTICLE 38 : The Company shall be dissolved in the cases referred to in points II, III, IV and V of Article 229 of the General Law of Commercial Companies or, if the Extraordinary Shareholders’ Meeting so determines, in accordance with the terms of Article 23 of these By-Laws.

      ARTICLE 39 : Once the company is dissolved, the Extraordinary Shareholders’ Meeting, voting as set forth in Article 23, shall designate a Liquidator, fixing a term for the carrying out of his duties and the compensation that shall be paid to him.

      ARTICLE 40 : The Liquidator shall carry out the liquidation of the Company pursuant to the resolutions of the Extraordinary Shareholders’ Meeting, and in the absence thereof, in accordance with the following:

     (a) The Liquidator shall conclude the Company’s business in the manner he deems, most appropriate, collecting receivables, paying debts and selling the Company’s property required therefor.

 
  27  

 


 

     (b) The Liquidator shall prepare the Liquidation Financial Statements and shall submit them for the approval of a duly called Extraordinary Shareholders’ Meeting.

     (c) The Liquidator shall distribute among the shareholders the remaining assets as per the Financial Statements approved by the Extraordinary Shareholders’ Meeting, in accordance with law and these By-Laws and against the delivery and cancellation of the corresponding share certificates.

      ARTICLE 41 : During the liquidation period, the Extraordinary, Ordinary or Special Shareholders’ Meeting shall meet in accordance with the terms set forth in these By-Laws in the chapter relating to Shareholders’ Meetings, and the Liquidator shall perform the same functions the Board of Directors had during the normal course of the Company’s business.

      ARTICLE 42 : During liquidation and with respect to the Liquidator, the Examiner shall perform the same duties attributed to them in the normal course of business regarding supervision of the Board of Directors’ acts.

 
  28  

 


 

EXHIBIT B

     BANCA SERFIN, División Fiduciaria, en los términos del contrato de Prestación de Servicios celebrado con Coca-Cola FEMSA, S.A. de C. V. de fecha 21 de Junio de 1993, CERTIFICA de acuerdo al Libro de Registro de Accionistas que con esta fecha recibo de la compañía las últimas anotaciones que aparecen en el Libro son las siguientes:

ACCIONISTA

No.
C.P.

ACCIONES

TIPO

         

FOMENTO ECONOMICO

 

 

 

MEXICANO, S.A. DE C.V.

1

996

SERIE “A”

LIC. ARTUTRO QUIROGA GZA.

2

4

ORIDINARIAS

FOMENTO ECONOMICO

 

 

DE CIRCULACION

MEXICANO S.A. DE C.V.

3

242,249,000

RESTRINGIDA.

ACCIONES EN TESORERIA

1

90,250,000

SERIE “B” ORDINARIAS.

THE INMEX CORPORATION

1

142,500,000

SERIE “D”
ORDINARIAS
DE CIRCULACION
RESTRINGIDA.

IMPULSORA DE MERCADOS,
S.A. DE C.V.

1

90,250,000

SERIE “L”
DE VOTO

ACCIONES EN TESORERIA

2

68,000,000

LIMITADO.

  21 de junio de 1993
   
  BANCA SERFIN, DIVISION FIDUCIARIA
   
 
   
Coca-Cola FEMSA. S.A. de C.V.  
   

 

 
  29  

 


 

EXHIBIT C-1

[Form of Notice of Proposed Sale Pursuant to Article 15(b), Article 15(e) or Article 15(f) of the By-Laws]

[Date]

To: [Name of Series A or Series D
Shareholders (as applicable)]

Chairman of the Board of Directors of Coca-Cola FEMSA, S.A. de C.V.

Designated Representative of
  Series D Shareholders

Trustee Division of Banca Serfin, S.A.,
  as Transfer Agent

Dear Sirs:

     This is to signify the intention of the undersigned to sell the following shares of Coca-Cola FEMSA, S.A. de C.V. (the “Company”):

  Series:
Certificate Number:
Number of Shares:
Name of Proposed Purchaser*:
Address of Proposed Purchaser*:
Proposed Sale Price:
Date of Sale:
Other Terms:

     Acceptance of the option to purchase all (but not less than all) said shares in accordance with the terms of Article 15(c) of the By-Laws of the Company shall be notified to the undersigned at the address specified below.

  Very truly yours,
     
  [NAME OF TRANSFERRING SHAREHOLDER]**
[NAME OP PLEDGEE]***
[Address]
     
  By:  
   
    Title:


* Information not required if sale is proposed to be effected pursuant to Article 15(e) of the By-Laws.
** In the event such sale is proposed to be effected pursuant to Article 15(b) or Article 15(e) of the By-Laws.
*** To be used in the event such sale is proposed to be effected pursuant to Article 15(f) of the By-Laws.

 
  1  

 


 

EXHIBIT C-2

[Form of Notice of Acceptance Pursuant to Article 15(c) of the By-Laws]

[Date]

To: [Name of Transferring Shareholder(s)]

[Chairman of the Board of Directors of Coca-Cola FEMSA, S.A. de C.V.]

[Designated Representative of
  Series D Shareholders]

Trustee Division of Banca Serfin, S.A.,
   as Transfer Agent

Dear Sirs:

     The undersigned, on behalf of the [Series A] [Series D] shareholders, hereby agrees to purchase all (but not less than all) of the shares specified in the letter dated _____________ of [Name of Transferring Shareholder] in accordance with the terms of Article 15(c) of the By-Laws of Coca-Cola FEMSA, S.A. de C.V. (the “Company”).

     This will serve to certify that a majority of [Series A] [Series D] shareholders have approved such purchase.

  Very truly yours,
     
  [Name of chairman of the Board
   of Directors of the Company)
[Name of Designated
  Representative of Series D Shareholders]
     
  By:  
   
    Title:

 
   

 


 

EXHIBIT C-2(A)

[Form of Notice of Consummation of Transfer Pursuant to Article 15(c) of the By-Laws]

[Date]

To: Trustee Division of Banca Serfin, S.A., as Transfer Agent

Dear Sirs:

     This is to notify you of the communication of the transfer of all (but not less than all) of the shares specified in the letter dated ____________[Name of Transferring Shareholder] in accordance with the terms of Article 15(c) of the By-Laws of Coca-Cola FEMSA, S.A. de C.V. (the “Company”).

     The number of shares purchased by each [Series A] [Series D] shareholder and the names of such shareholders or of their designees (a “Designated Purchaser”) are as follows:







     [Enclosed herewith is an executed original of the Assumption Agreement of the Designated Purchaser in the form of Exhibit ______ of the Shareholders Agreement dated as of __________ by and among Fomento Económico Mexicano, S.A. de C.V., The Coca-Cola Company and The Inmex Corporation.] 1

  Very truly yours,
     
  [Name of chairman of the Board
   of Directors of the Company)
     
  By:  
   
    Title:
     
    [Name of Designated
  Representative of Series D Shareholders]
     
  By:  
   
    Title:


1 To be used in the event such purchase is made to a Designated Purchaser.

 
   

 


 

EXHIBIT C-3

[Form of Notice of Final Sale Pursuant to Article 15(d) or Article 15(f) of the By-Laws]

[Date]

To: Chairman of the Board of Directors of Coca-Cola FEMSA, S.A. de C.V.

Designated Representative of Series D Shareholders

Trustee Division of Banca Serfin, S.A., as Transfer Agent

Dear Sirs:

     This is to notify you of the sale of the shares specified in our letter to you dated _________, pursuant to [Article 15(d)] [Article 15(f)] of the By-Laws of Coca-Cola FEMSA, S.A. de C.V. (the “Company”). This will serve to certify that such sale was consummated on [date] pursuant to [Article 15(d)] [Article 15(f)] of the By-Laws of the Company and in compliance with all applicable provisions of the By-Laws of the Company. The name and address of the purchaser (the “Purchaser”) are:







     Enclosed herewith is an executed original of the Assumption Agreement of the Purchaser in the form of Exhibit ____ to the Shareholders Agreement dated as of _________ by and among Fomento Económico Mexicano, S.A. de C.V., The Coca-Cola Company, and The Inmex Corporation.

  Very truly yours,
     
  [NAME OF TRANSFERRING SHAREHOLDER]*
[NAME OF PLEDGEE]**
[Address]
     
  By:  
   
    Title:


* To be used in the event such sale is made in accordance with Article 15(d).
** To be used in the event such sale is made in accordance with Article 15(f).

 
   

 


 

EXHIBIT C-4

[Form of Notice of Proposed Granting of Pledge Pursuant to Article 15(f) of the By-Laws]

[Date]

To: Chairman of the Board of Directors of
Coca-Cola FEMSA, S.A. de C.V. (the “Company”)

Designated Representative of Series D Shareholders

Trustee Division of Banca Serfin, S.A., as Transfer Agent

Dear Sirs:

     This is to notify you of the proposed granting of a pledge to [Name of Financial or Credit Institution] in respect of the [Series A] [Series D] shares specified in the enclosed executed original of the Assumption Agreement of [Name of Financial or Credit Institution] in the form of Exhibit _____ to the Shareholders Agreement dated as of ________________ by and among Fomento Económico Mexicano, S.A. de C.V., The Coca-Cola Company and The Inmex Corporation.

     This will serve to certify that the enclosed documentation complies in all respects with Article 15(f) of the By-Laws and that the proposed pledge will be consummated pursuant to Article 15(f) of the By-Laws of the Company and in compliance with all applicable provisions of the By-Laws of the Company. Please advise the undersigned of receipt of this notice and the enclosures hereto.

  [NAME OF PLEDGOR]
[Address]
     
  By:  
   
    Title:

 
   

 


 

EXHIBIT C-5

[Form of Notice of Transfer Pursuant to Article 15(g) of the By-Laws]

[Date]

To: Chairman of the Board of Directors of
Coca-Cola FEMSA, S.A. de C.V.

Designated Representative of Series D Shareholders

Trustee Division of Banca Serfín, S.A., as Transfer Agent

Dear Sirs:

     This is to notify you of the transfer of the shares specified in the enclosed executed original of the Assumption Agreement (in the form of Exhibit _____ to the Shareholders Agreement dated as of _________________ by and among Fomento Económico Mexicano, S.A. de C.V., The Coca-Cola Company and The Inmex Corporation) of [Name of Transferee]. This is to certify that such transfer was effected pursuant to the terms of Article 15(g) of the By-Laws of Coca-Cola FEMSA, S.A. de C.V. and in compliance with all applicable provisions of the By-Laws of the Company.

  Very truly yours,
     
  [NAME OF TRANSFERRING SHAREHOLDER]
[Address]
     
  By:  
   
    Title:

 
   

 


 

EXHIBIT C-6

[Form of Notice of Proposed Transfer Pursuant to Article 15(h) of the By-Laws]

[Date]

To: [Name of Series A or Series D Shareholders (as applicable)]

Chairman of the Board of Directors of Coca-Cola FEMSA, S.A. de C.V.

Designated Representative of Series D Shareholders

Trustee Division of Banca Serfín, S.A., as Transfer Agent

Dear Sirs:

     This is to signify the intention of the undersigned to transfer the following shares of Coca-Cola FEMSA, S.A. de C.V. (the “Company”):

  Series:
Certificate Number:
Number of Shares:
Name of Proposed Transferee:
Address of Proposed Transferee:
Proposed Compensation:
Date of Sale:
Other Terms:

     Acceptance of the option to acquire all (but not less than all) said shares in accordance with the terms of Article 15(h) of the By-Laws of the Company shall be notified to the undersigned at the address specified below. In addition, any demand for a determination of Fair Market Value of said shares in accordance with the terms of Article 15(i) of the By-Laws of the Company shall also be notified to the undersigned.

  Very truly yours,
     
  [NAME OF TRANSFERRING SHAREHOLDER]
[Address]
     
  By:  
   
    Title:

 
   

 


 

EXHIBIT C-7

[Form of Demand for a Determination of Fair Market Value Pursuant to Article 15(i) of the By-Laws]

[Date]

To: [Name of Transferring Shareholder(s)]

[Chairman of the Board of Directors of Coca-Cola FEMSA, S.A.
   de C.V. (the “Company”)]

[Designated Representative of Series D Shareholders]

Trustee Division of Banca Serfín, S.A., as Transfer Agent

Dear Sirs:

     The undersigned, on behalf of the [Series A] [Series D] shareholders, hereby notifies you of our demand for a determination of the Fair Market Value of the shares specified in your letter to us (pursuant to Article 15(h) of the By-Laws of the Company) dated ___, which demand is made pursuant to Article 15(i) of the By-Laws of the Company.

  Very truly yours,
     
  [Name of Chairman of the Board
   of Directors of the Company]
[Name of Designated Representative
   of Series D Shareholders]
     
  By:  
   
    Title:

 
   

 


 

EXHIBIT C-8

[Form of Notice of Acceptance Pursuant to Article 15(j) of the By-Laws]

[Date]

To: [Name of Transferring Shareholders]

[Chairman of the Board of Directors of Coca-Cola FEMSA, S.A. de C.V.]

[Designated Representative of Series D Shareholders]

Trustee Division of Banca Serfin, S.A.,
  as Transfer Agent

Dear Sirs:

     The undersigned, on behalf of the [Series A] [Series D] shareholders, hereby agrees to acquire all (but not less than all) of the shares specified in the letter dated _____________ of [Name of Transferring Shareholder] in accordance with the terms of Article 15(j) of the By-Laws of Coca-Cola FEMSA, S.A. de C.V. (the “Company”)

     [Enclosed herewith is an executed original of the Assumption Agreement of the Designated Acquiror in the form of Exhibit ____ of the Shareholders Agreement dated as of ______________ by and among Fomento Económico Mexicano, S. A . de C.V., The Coca-Cola Company and The Inmex Corporation.]*

     This will serve to certify that a majority of [Series A] [Series D] shareholders have approved such acquisition. The number of shares being acquired by each [Series A] (Series D] shareholder and the names of such shareholders or their designees (a “Designated Acquirer”) are as follows:







  Very truly yours,
     
  [Name of Chairman of the Board
   of the Company]
[Name of Designated Representative
   of Series D Shareholders]
     
  By:  
   
    Title:


* To be used in the event such purchase is made to a Designated Acquiror.

 
   

 


 

EXHIBIT C-9

[Form of Notice of Final Transfer Pursuant to Article 15(k) of the By-Laws]

[Date]

To: Chairman of the Board of Directors of Coca-Cola FEMSA, S.A. de C.V.

Designated Representative of Series D Shareholders

Trustee Division of Banca Serfin, S.A., as Transfer Agent

Dear Sirs:

     This is to notify you of the transfer of the shares specified in our letter to you dated ____________ pursuant to Article 15(k) of the By-Laws of Coca-Cola FEMSA, S.A. de C.V. (the “Company”). This will serve to certify that such transfer was consummated on [date] pursuant to Article 15(k) of the By-Laws of the Company and in compliance with all applicable provisions of the By-Laws of the company. The name and address of the acquiror (the “Acquiror”) are:

 

 

 

     Enclosed herewith is an executed original of the Assumption Agreement of the Acquiror in the form of Exhibit ______ to the Shareholders Agreement dated as of _______________ by and among Fomento Económico Mexicano, S.A. de C.V., The Coca-Cola Company and The Inmex Corporation.

  Very truly yours,
     
  [NAME OF TRANSFERRING SHAREHOLDER]
[Address]
     
  By:  
   
    Title:

 
   

 


 

EXHIBIT C-10

[Form of Notice of Consummation of Transfer in Connection with Which the By-Laws Have Been Amended to Eliminate Transfer Restrictions]

To: Trustee Division of Banca Serfín, S.A.

Dear Sirs:

The undersigned Chairman of the Board of Directors of the Company and designated representative of the Directors of the Company appointed by the Series “D” shares hereby certify that the restrictions on transfer of Series “A” and Series “D” shares of Coca-Cola FEMSA, S.A. de C.V. (the “Company”) previously contained in Article 15 of the By-Laws of the Company have been eliminated therefrom. The undersigned hereby direct you immediately to enter the following sale of shares in the Registry Book:

  Series:
Certificate Number:
Number of Shares:
Name of Purchaser:
Address of Purchaser:

  Very truly yours,
     
 
  Name:
Chairman of the Board
     
 
  Name:
Series D Representative

 
   

 


 

EXHIBIT F

[Form of Assumption Agreement]

[LETTERHEAD OF ASSUMING PARTY]

_______________ __, 200_

Coca-Cola FEMSA, S.A. de C.V.
Guillermo González Camarena No. 600
Centro de Ciudad Santa Fe
01210 México, D.F., México

Attention:  Chairman of the Board of Directors

Dear Sir:

     Reference is made to the Amended and Restated Shareholders Agreement, dated as of July 6, 2002 (the “ Amended Shareholders Agreement ”), by and among Grupo Industrial Emprex, S.A. de C.V. (formerly named Fomento Económico Mexicano, S .A. de C.V.) (“ Emprex ”), Compania Internacional de Bebidas, S.A. de C.V. (“ CIB ”), The Coca-Cola Company (“ KO ”) and The Inmex Corporation (“ Inmex ”). Capitalized terms used but not defined herein have the respective meanings set forth in the Amended Shareholders Agreement.

     This assumption agreement (this “ Assumption Agreement ”) is being delivered pursuant to Section 3.1(c)(i) of the Amended Shareholders Agreement as a condition precedent to the Transfer of Restricted Shares (the “ Subject Transfer ”) to the undersigned (the “ Assuming Party ”).

     1. Agreement to be Bound . The Assuming Party hereby agrees that, effective upon consummation of the Subject Transfer, it shall join the Amended Shareholders Agreement as a Shareholder and shall be subject to all the terms and conditions thereof, and, from and after the time of the Subject Transfer, shall assume all responsibilities, duties, obligations and liabilities, and succeed to all rights and privileges, of a [Series A] [Series D] Shareholder thereunder.

     2. Representations . The Assuming Party hereby represents to each of the Parties, the Company and the Transfer Agent as follows:

        (a) Amended Shareholders Agreement, Estatutos and Transfer Agency Agreement . The Assuming Party has received a copy of, and has carefully read, the Amended Shareholders Agreement, the Estatutos and the Transfer Agency Agreement. In particular and without limiting the foregoing, the Assuming Party acknowledges that by delivering this Assumption Agreement, it will become bound by the provisions of Section 9.5 of the Amended Shareholders Agreement, and that service of legal process thereunder shall be deemed in every

 
   

 


 

respect effective if personally served at the address for notice purposes designated pursuant to Section 3 below.

     (b) Delivery; Spanish and English Versions . An executed original of the Spanish version hereof has been delivered to the Chairman of the Board of Directors of the Company. Copies of the English and Spanish versions hereof have been delivered to the Series D Representative and the Transfer Agent.

     (c) Subject Transfer . [ for a sale under Article 15(b) through (d) of the Estatutos : Pursuant to the Subject Transfer, the Assuming Party shall purchase _______________ Series [A or D] Shares, represented by stock certificate nos. _________________________________________ , at a price equal to ___________ per Share. All other terms of the Subject Transfer are set forth in Schedule I hereto.]

--or--

     [ for a foreclosure under Article 15(f) of the Estatutos : Pursuant to the Subject Transfer, the Assuming Party [in this case the pledges of Restricted Shares] shall acquire by way of foreclosure _______________ Series [A or D] Shares, represented by certificate nos. ______________, provided, however, that such Assuming Party has, prior to such foreclosure, complied with the procedures set forth in paragraphs (b) through (d) of Article 15 of the Estatutos .]

--or--

     [ for a Transfer under Article 15(g) of the Estatutos : Pursuant to the Subject Transfer, the Assuming Party shall [ acquire or describe other Transfer ] _________ Series [A or D] Shares, represented by stock certificate nos.____________, owned of record by ________________ (the “ Subject Transferor ”). [The Subject Transferor owns, directly or indirectly, more than 50% of the outstanding shares of the capital stock with voting power of the Assuming Party. or A person that owns, directly or indirectly, more than 50% of the outstanding shares of the capital stock with voting power of the Assuming Party also owns, directly or indirectly, more than 50% of the outstanding shares of the capital stock with voting power of the Subject Transferor.]

--or--

     [ for a Transfer under Article 15(h) through (k) of the Estatutos : Pursuant to the Subject Transfer, the Assuming Party shall [ describe Transfer ] ______________ Series [A or D] Shares, represented by stock certificate nos. ______________, all on the terms set forth in Schedule I hereto. [ Attach copy of notice previously given under Article 15(h) of Estatutos ]. ]

     (d) Corporate Organization . The Assuming Party is a [corporation duly organized, validly existing and in good standing under the laws of _________] [ if the Assuming Party is a partnership or other “non-corporate” entity, include comparable language to reflect such form of organization ] and has all requisite power to execute and deliver this Assumption Agreement, to perform its obligations hereunder and under the Amended Shareholders Agreement and to consummate the transactions contemplated hereby and thereby.

 
   

 


 

        (e) Authorization . The execution and delivery of this Assumption Agreement and the performance and consummation of the transactions contemplated hereby and by the Amended Shareholders Agreement have been duly authorized by all required action. This Assumption Agreement has been duly executed and delivered by the Assuming Party, and this Assumption Agreement and the Amended Shareholders Agreement constitute the valid and binding obligations of the Assuming Party, enforceable against the Assuming Party in accordance with their terms, in each case subject to applicable bankruptcy, insolvency, reorganization, moratorium and other laws affecting the rights of creditors generally.

        (f) No conflict . The execution and delivery by the Assuming Party of this Agreement, the consummation by the Assuming Party of the transactions contemplated hereby and by the Amended Shareholders Agreement, and the fulfillment of, and compliance with the terms and conditions hereof and thereof do not and will not violate or conflict with its governing instruments or any law or regulation, judicial or governmental order, judgment or ruling, or result in the breach, default, modification or alteration of any term in any contract, license or other instrument, to which it or any of its property is subject or bound.

        (g) Pending Litigation . No suit, investigation, action or other proceeding is pending or, to the knowledge of the Assuming Party, threatened, against the Assuming Party before any court or governmental agency restraining or prohibiting the Assuming Party from consummating the transactions contemplated hereby or by the Amended Shareholders Agreement or which could result in the obtaining of damages from the Assuming Party in connection therewith.

        (h) Acquisition for Investment . The Assuming Party acknowledges that the Shares that form part of the Subject Transfer have not and will not be registered under the United States Securities Act of 1933, as amended (the “Securities Act”), and represents that (i) it is excluded from the definition of “U.S. person” as defined in Regulation S of the Securities Act, or (ii) (x) the Assuming Party is an institutional investor and an “accredited investor” within the meaning of Rule 501(a) of Regulation D of the Securities Act and has such knowledge and experience in financial and business matters as to be capable of evaluating the merits and risks of investment in such Shares, and is able to bear the economic risk of its investment and (y) it is purchasing such Shares for its own account for investment and not with a view to the distribution of or with any present intention of distributing or selling any of such Shares. Without limiting the foregoing, the Assuming Party agrees that it (A) will only reoffer or resell such Shares in accordance with any available exemption from the requirements of Section 5 of the Securities Act and, in any event, in accordance with any applicable state securities laws and (B) shall provide to any person purchasing any such Shares from it a notice advising such purchaser that transfers of such Shares are restricted as set forth herein.

     3. Notices . All notices, requests, instructions or other documents to be given hereunder to the Assuming Party shall be in writing and shall be given personally or by facsimile transmission at the address specified below:

          [ Assuming Party ]
          [ Address ]
          Attention:

 
   

 


 

     Phone:
     Facsimile:

     4. Third Party Beneficiaries . This Assumption Agreement has been entered into and is intended to be for the benefit of the parties to the Amended Shareholders Agreement.

     5. Governing Law . Regardless of the place of execution, this Assumption Agreement shall be governed by and construed in accordance with the laws of the United Mexican States (without regard to the conflict of laws principles thereof).

     6. Originals . This Assumption Agreement has been executed in ___ originals.

Very truly yours,

[ NAME OF ASSUMING PARTY ]

By: ________________________________
Name:
Title:

ACKNOWLEDGED AND
     AGREED TO:

[NAME OF TRANSFERRING SHAREHOLDER]

By: ________________________________
Name:
Title:

 
   

 


 

EXHIBIT G

[Form of Pledgee Agreement)

[LETTERHEAD OF PLEDGEE]

_______________ __, 200_

Coca-Cola FEMSA, S.A. de C.V.
Guillermo González Camarena No. 600
Centro de Ciudad Santa Fe
01210 México, D.F., México

Attention:   Chairman of the Board of Directors

Dear Sir:

     Reference is made to the Amended and Restated Shareholders Agreement, dated as of July 6, 2002 (the “ Amended Shareholders Agreement ”), by and among Grupo Industrial Emprex, S.A. de C.V. (formerly named Fomento Económico Mexicano, S.A. de C.V.) (“ Emprex ”), Compañia Internacional de Bebidas, S.A. de C.V. (“ CIB ”), The Coca-Cola Company (“ KO ”) and the Inmex Corporation (“Inmex”). Capitalized terms being used but not defined herein have the respective meanings set forth in the Amended Shareholders Agreement.

     This pledgee agreement (this “ Pledgee Agreement ”) is being delivered pursuant to Section 3.1(c)(iii) of the Amended Shareholders Agreement as a condition precedent to the pledge (the “ Subject Pledge ”) of Restricted Shares (the “ Pledged Shares ”) to the undersigned (the “ Pledgee ”).

     1. Agreement . Effective upon the consummation of the Subject Pledge, the Pledgee hereby agrees as follows:

        (a) The Pledgee shall promptly notify the Chairman of the Board of Directors of the Company, the Series D Representative and the Transfer Agent of any default under the Subject Pledge that would, immediately, with the passage of time or with the giving of notice, enable the Pledgee to proceed against the Pledged Shares.

        (b) The Pledgee agrees to be bound by and shall comply with all procedures set forth in Article 15 of the Estatutos prior to any foreclosure of the Pledged Shares.

        (c) The Pledgee irrevocably waives any right of self-adjudicating the Pledged Shares, even with the written consent of the Pledgor, until the Pledgee has fully complied with such procedures.

        (d) The Pledgee agrees that all voting rights with respect to the Pledged Shares shall remain exclusively with the Pledgor so long as the Pledgor is the owner of record of the Pledged Shares.

   

 



     2. Representations . The Pledges hereby represents to each of the Parties, the Company and the Transfer Agent as follows:

        [(a) Amended Shareholders Agreement, Estatutos and Transfer Agency Agreement . The Pledges has received a copy of, and has carefully read, the Amended Shareholders Agreement, the Estatutos and the Transfer Agency Agreement.

        (b) Delivery; Spanish and English Versions . An executed original of the Spanish version hereof has been delivered to the Chairman of the Board of Directors of the Company. Copies of the English and Spanish versions hereof have been delivered to the Series D Representative and the Transfer Agent.

        (c) Subject Pledge . The Pledgee is a financial or credit institution. Upon consummation of the Subject Pledge, the Pledgee will have a security interest in the Pledged Shares (______________ Series [A or D] Shares, represented by stock certificate nos. ______________), pursuant to [ identify security agreement ] to secure certain obligations of the Pledger under [ identify agreement ] copies of which agreements are attached hereto.]

        (d) Corporate Organization. The Pledgee is a [corporation duly organized, validly existing and in good standing under the laws of _________] [ if the Pledgee is a partnership or other “non-corporate” entity, include comparable language to reflect such form of organization ] and has all requisite power to execute and deliver this Pledgee Agreement, to perform its obligations hereunder and to consummate the transactions contemplated hereby.

        (e) Authorization. The execution and delivery of this Pledgee Agreement and the performance and consummation of the transactions contemplated hereby have been duly authorized by all required action. This Pledgee Agreement has been duly executed and delivered by the Pledgee and constitutes the valid and binding obligation of the Pledgee, enforceable against the Pledgee in accordance with its terms, in each case subject to applicable bankruptcy, insolvency, reorganization, moratorium and other laws affecting the rights of creditors generally.

        (f) No Conflict. The execution and delivery by the Pledgee of this Pledge Agreement, the consummation by the Pledgee of the transactions contemplated hereby and the fulfillment of, and compliance with, the terms and conditions hereof do not and will not violate or conflict with its governing instruments or any law or regulation, judicial or governmental order, judgment or ruling, or result in the breach, default, modification or alteration of any term in any contract, license or other instrument, to which it or any of its property is subject or bound.

        (g) Pending Litigation. No suit, investigation, action or other proceeding is pending or, to the knowledge of the Pledgee, threatened, against the Pledgee before any court or governmental agency restraining or prohibiting the Pledgee from consummating the transactions contemplated hereby or which could result in the obtaining of damages from the Pledgee in connection therewith.

   

 



     3. Notices. All notices, requests, instructions or other documents to be given hereunder to the Pledgee shall be in writing and shall be given personally or by facsimile transmission at the address specified below:

  [Pledgee]
[Address]
Attention:
Phone:
Facsimile:

     4. Third Party Beneficiaries. This Pledgee Agreement has been entered into and is intended to be for the benefit of the parties to the Amended Shareholders Agreement.

     5. Governing Law. Regardless of the place of execution, this Pledgee Agreement shall be governed by and construed in accordance with the laws of United Mexican States (without regard to the conflict of laws principles thereof).

     6. Originals. This Pledge Agreement has been executed in ____ originals.

Very truly yours,

[NAME OF PLEDGEE]

By: ________________________________
Name:
Title:

ACKNOWLEDGED AND
     AGREED TO:

[NAME OF PLEDGOR]

By: ________________________________
Name:
Title:

 
   

 


 

EXHIBIT H

The parties agree that it is desirable for Coca-Cola FEMSA, S.A. de C.V. (“Coca-Cola FEMSA”) to expand its scope of operations in Latin America. Therefore, it is the intention of The Coca-Cola Company (“KO”) that Coca-Cola FEMSA will be a primary vehicle as territories become available in Mexico and other parts of Latin America to facilitate the consolidation of such territories. In other words, Coca-Cola FEMSA will be viewed as one of a small number of “anchor” bottlers for KO in Latin America. Therefore, if and when current owners of Coca-Cola bottling operations in Mexico and in other parts of Latin America choose to sell their bottling operations, KO will fully consider Coca-Cola FEMSA as a potential owner of such operations. In considering Coca-Cola FEMSA as a potential owner, KO must also consider the overall best interests of its bottling system including the acquisition interests of other anchor bottlers. In any event, Coca-Cola FEMSA must successfully negotiate the terms and conditions of any transaction on an economically sound basis with the owners of the available operations in question.

In the event that owners of operations, which Coca-Cola FEMSA and KO agree fit with Coca-Cola FEMSA’s operations on a logistical and marketing basis, decide to sell and KO purchases such operations, KO will provide Coca-Cola FEMSA with an option to purchase these operations from KO. The option will allow Coca-Cola FEMSA to purchase these operations at prices equal to the prices KO paid plus KO’s related expenses and carrying costs and on the same terms and conditions as obtained by KO, all as more specifically described on attached Schedule A.

For other operations in Latin America where KO or one or more of its majority owned subsidiaries directly controls the ownership of the bottling operations therein (apart from its rights under the bottler’s agreements) and KO determines that Coca-Cola FEMSA is the most desirable owner of such operations and KO also decides to sell any such operations, KO and Coca-Cola FEMSA will negotiate in good faith the sale of any such operations to Coca-Cola FEMSA at fair market value. It is understood that this is not a commitment by KO to sell any such operations.

In connection with any proposed acquisition of a Coca-Cola bottling operation, Coca-Cola FEMSA at all times (before and after the acquisition) must meet the usual franchise requirements of KO (including aggressive development of the soft drink market in Coca-Cola FEMSA’s existing operations and maintenance of a financially sound operation), and KO must be satisfied of this prior to the acquisition.

KO will support prudent and sound modifications to Coca-Cola FEMSA’s capital structure to support horizontal growth.

The provisions of this Exhibit will be void and of no further effect upon the earlier of: (i) the elimination of the special majority voting requirements in accordance with Section 7.1(a) of the Amended and Restated Shareholders Agreement to which this Exhibit is attached, or (ii) the election of KO to terminate the provisions of this Exhibit, which KO shall have the right to do at any time following any Specified Default by any CIB Shareholder (as such terms are defined in such Shareholders Agreement).

 
   

 


 

SCHEDULE A

In the event KO obtains ownership of a bottling operation that the parties agree fits with Coca-Cola FEMSA’s operations on a logistical and marketing basis, KO will provide Coca-Cola FEMSA with an option (the “First Option”), exercisable for a period of ninety (90) days following the date of notice to Coca-Cola FEMSA of KO obtaining such ownership, to acquire the bottling operation from KO, within ninety (90) days after the expiration date of the First Option, on the same terms and conditions (other than the amount of the purchase price) on which KO acquired the bottling operation. The First Option purchase price shall be an all cash price equal to the sum of (i) the purchase price paid by KO for the bottling operation, plus (ii) all out-of-pocket expenses incurred by KO in connection with the purchase, ownership, operation and sale of the bottling operation, plus (iii) carrying charges equal to KO’s standard intercompany advance rate per annum, calculated as set forth in accordance with the formula set forth on Appendix I attached to this Schedule, multiplied by the sum of (i), (ii) and any amounts accrued as a result of prior application of this clause (for all prior monthly periods from the date on which KO acquired ownership of the bottling operation) for the period from and after the date on which KO obtained ownership of the bottling operation to the date on which Coca-Cola FEMSA acquires the bottling operation pursuant to the exercise of the First Option computed on the basis of a 360-day year and compounded monthly, less (iv) any dividends received by KO during such period in respect of the bottling operation. If the First Option expires unexercised, KO will be free for a period of one year thereafter to sell the bottling operation to whomever it may wish, provided that the sale price and other terms and conditions of the sale are no less favorable to KO than those provided for in the First Option. If after the expiration of this one year period KO wishes to transfer ownership of the bottling operation, KO will provide Coca-Cola FEMSA with a ninety (90) day option (the “Second Option”) to acquire the bottling operation from KO within ninety (90) days after the expiration date of the Second Option for an all cash price equal to the then fair market value of the bottling operation as determined in good faith by KO (the “KO Price”). In the event the Second Option expires unexercised, the applicable bottling operation thereafter will be freely transferable by KO, except that if KO proposes to transfer ownership of the bottling operation at a price lower than the KO Price, KO will provide Coca-Cola FEMSA with a ninety (90) day option (the “Third Option”) to acquire the bottling operation from KO within ninety (90) days after the expiration date of the Third Option on the same terms and conditions as the proposed transfer.

 
   

 


 

APPENDIX I

Calculation of KO’S Standard Intercompany Advance Rate

The KO standard intercompany advance rate charged/credited on advance account balances is based on KO’s “market” cost (which does not include any administrative overhead charge, but includes estimated bank back-up line charges and dealer commissions) of 30-day commercial paper. For example, on the first of the month, if the actual rate on one-month commercial paper (rate is estimated if no commercial paper issuance on reset date) is 4.10%, the effective rate for 30 days would be 4.32%. The intercompany advance rate, which is rounded to .25% increments, would then be set at either 4.25% or 4.50% based on: current market conditions, KO Treasury’s forecast of rate trends for the remainder of the month, and unanticipated rate changes occurring in the previous month. In determining the monthly rate to be used, KO does not attempt to precisely reflect actual rate movements; the preference is to minimize rate fluctuations. After considering all of the above factors, the rate is set effective the first of each month, to remain in effect for the entire month, as of the first working day of each month.

 
   

 


 

EXHIBIT I

[Form of Notice of Consummation of Transfer in Connection with Which the By-Laws Have Been Amended to Eliminate Transfer Restrictions]

To: Trustee Division of Banca Serfin, S.A.

Dear Sirs:

     The undersigned Chairman of the Board of Directors of the Company and designated representative of the Directors of the Company appointed by the Series “D” shares hereby certify that the restrictions on transfer of Series “A” and Series “D” shares of Coca-Cola FEMSA, S.A. de C.V. (the “Company”) previously contained in Article 15 of the By-Laws of the Company have been eliminated therefrom. The undersigned hereby direct you immediately to enter the following sale of shares in the Registry Book:

  Series:
Certificate Number:
Number of Shares:
Name of Purchaser:
Address of Purchaser:

  Very truly yours,
     
 
  Name:
Chairman of the Board
     
 
  Name:
Series D Representative

 
   

 


 

EXHIBIT J

Article 1 : The company is named “COCA-COLA FEMSA DE BUENOS AIRES, S.A.” and will continue operating under this name. This company was initially named “Coca-Cola S.A. Fábrica Argentina de Bebidas Carbonatadas” and subsequently “Coca-Cola S.A. Industrial, Comercial y Financiera.” The legal domicile of the company is the city of Buenos Aires.

Article 2 : The duration of the company shall be 99 (ninety-nine) years, beginning on the date of the company’s registration in the Public Register of Commerce. This term may be extended.

Article 3 : The purpose of the company is the production, bottling, distribution, sale, exportation and importation, under the license of The Coca-Cola Company, of soft drinks bearing the trademark “Coca-Cola” and other products of The Coca-Cola Company, within certain designated territories in the Republic of Argentina, as a result of the authorization referred to in article 11. Furthermore, the company may produce, bottle, distribute, sell, import and export non-alcoholic beverages, syrups for drinks, concentrates, mineral water, juices, carbonated gas and food products, as well as the fabrication, distribution, importation, exportation and sale of crowns for bottles for beverages, plastic glasses, any type of containers and computer services. The non-alcoholic beverages, syrups for beverages or concentrates that the company may produce, import and export, distribute and/or sell shall not imitate the concentrates, the syrups, or the “Coca-Cola” beverages and other beverages under the license of The Coca-Cola Company and shall not be sold with designations or in containers that imitate or infringe the registered trademarks “Coca-Cola”, “Coke”, “Cola”, “Coca” or the distinctive bottle, or any graphic or phonetic edition thereof or of the other trademarks under the license of The Coca-Cola Company. Furthermore, the company may acquire, subscribe and/or sell shares of the company and of other companies related with the same activities of the company, as well as acquire and sell titles, shares, and other securities; execute any commercial and industrial financing, through loans with interest, with or without specific guarantee, or by means of contributions of capital to other companies incorporated or to be incorporated or to persons, make advances of funds for the acquisition and importation of merchandise and raw materials, by acquiring by assignment of rights from the sale of merchandise, discounting, commercial documents and pledges; take participation in any specific financial transactions, issuing guarantees or bonds for liabilities of third parties and in general using the funds of the company commercially or in the formation of the capital of all type of companies in the country and/or abroad, by participating with individuals or private, public, mixed or state entities or in commercial entities, in its capacity as shareholders and in any other capacity, and to execute any required legal acts and transactions, exception made of those transactions contemplated in the law of Financial Entities and all those transactions that require the concurrence of the public. For this purpose, the company has full legal capacity to acquire rights, to assume obligations and to execute any act not prohibited by law or by these by-laws.

Article 4 : The capital stock is the amount of $52,694,342, represented by 52,694,342 registered, non-endorsable, ordinary shares, with a face value of $1 (one peso) each, and with the right of one vote per share. The capital stock of the company may be increased by resolution of the ordinary general shareholders meeting, by up to five times its total amount pursuant to article 188 of Law No 19,550. Capital stock increases shall be filed in the Public Register of

 
   

 


 

Commerce. The company shall register all increases and decreases of its capital stock in its general balance.

Article 5 : The company shall have a share registry book, and shall only consider as shareholders those persons appearing in such register. The book shall contain, at least, the references specified in article 213 of Law No 19,550. The definitive or provisional certificates representing the shares will contain the references and information specified in articles 211 and 212 of Law 19,550.

Article 6 : The shareholders meetings may be ordinary or extraordinary. Ordinary meetings shall be those that are called to address any of the matters specified in article 234 of Law 19,550; all other meetings shall be extraordinary, as specified by article 235 of Law 19,550.

Article 7 : Shareholders meetings shall be called in accordance with the specifications of article 237 of Law 19,550, subject to the provisions specified in the referenced article regarding meetings to be held with the presence of all shareholders.

Article 8 : The quorum and resolution rules for shareholders meetings shall be subject to the provisions of articles 234 and 244 of Law 19,550, for the class of meetings, notices and matters to be discussed, exception made for the quorum for the extraordinary meetings to be held upon in second notice, which will be considered legally held regardless of the number of shares with full voting rights that are represented.

Article 9 : The management of the company shall be the responsibility of a board of directors, consisting of a number of members to be resolved by the shareholders meeting, which shall be at least 3 and no more than 5 members. The members of the board of directors shall hold their position for one year, but they shall continue in their duties until the new directors appointed to replace them assume their duties. The shareholders meeting may appoint alternate directors up to the same number of directors appointed and up to the same term. The alternate directors will substitute for any of the directors appointed, in the order of their appointment. The members of the board, in the first meeting, shall appoint the chairman of the board and may appoint a vice-chairman and a secretary as well. The chairman shall preside at the board of directors meetings and shall be temporarily substituted for in his absences by the vice-chairman, and in the absence of the vice-chairman by the other members of the board in the order of their appointment. The board of directors shall function with the presence of the absolute majority of the members of the board (or the respective alternates, as the case may be). A resolution shall be valid only if it has been approved by the majority of votes represented at the time of voting. The members of the board shall receive such compensation as the ordinary shareholders meeting may determine. Every member of the board shall post a guarantee in favor of the company in the amount of $100 (one-hundred pesos).

Article 10 : The notices for the meetings of the board shall be signed by the chairman, and in his absence by the secretary of the board, and shall be delivered personally or by any other means permitted by law to each member of the board at least 10 (ten) days prior to the date set forth for the meeting, with the following exception, that any member of the board may request to hold a board meeting, and the chairman shall call such meeting to be held within 5 (five) days following

 
  2  

 


 

receipt of such request, which notice shall include the agenda requested by such member of the board. The board of directors shall hold meetings at least quarterly. The minutes prepared for every meeting must be signed by the members of the board attending the meeting.

Article 11 : The board of directors shall have the power to manage and dispose of the assets of the company, including those powers which require special legal powers as specified in article 1881 of The Civil Code and in article 9 of law decree No 5965/63. Consequently the board shall have the power to execute on behalf of the company all types of legal acts to comply with the corporate purposes; among their powers the board may: operate with the Banks of the Republic of Argentina, of the Province of Buenos Aires, Hipotecario Nacional and other official and private credit institutions: establish agencies, branch offices, and any other type of representation in the country or abroad; grant to one or more person(s) the judicial powers, including powers to sue in criminal or extra-judiciary complaints, with the extension and purpose that it may deem convenient. Furthermore the board of directors shall have the power to obtain and maintain the authorization of The Coca-Cola Export Corporation, a corporation established under the laws of the State of Delaware, United States of America, and/or of The Coca-Cola Company, a corporation established under the laws of the Sate of Delaware, United States of America, by which the company is authorized to bottle and sell the “Coca-Cola” trademark soft-drinks and other products of The Coca-Cola Company within certain specific territories in Argentina, with the express understanding that the company assumes herein the commitment with The Coca-Cola Company of canceling the use of the trademark “Coca-Cola” from its name and to cease any use of such trademark, if such authorization expires or is canceled. The legal representation of the company is vested in the chairman of the board of directors, or in his absence in the vice-chairman. The board may appoint one or more representatives, which may or may not be members of the board, with the powers and subject to the terms and conditions that may be set forth in the corresponding notary deed.

Article 12 : The surveillance of the operations of the company shall be entrusted to an examiner and his alternate who shall be appointed by the ordinary shareholders meeting. The examiner and his alternate shall be appointed annually, but shall continue in their duties until the new examiners assume their duties. The examiners shall have the duties and attributions specified in article 294 of Law 19,550.

Article 13 : The fiscal year of the company shall be of 12 (twelve) months, beginning the first day of January and ending the last day of December of each year.

Article 14 : The annual net profits, after deduction of the necessary amounts of any applicable taxes and any other amounts required by law to be deducted or segregated shall be applied as follows: a) Five percent shall be deducted to establish the legal reserve fund, until such fund is equal to twenty percent of the paid capital stock. b) Payment of fees to the members of the board and examiners, which shall be subject to the limits set by article 261 of Law 19,550. c) The balance shall be distributed as dividends to the shareholders, in proportion to their number of shares, or if resolved by the shareholders meeting it shall be applied totally or partially to create any reserve or fund that the shareholders meeting may resolve.

 
  3  

 


 

Article 15 : The company shall be dissolved upon the occurrence of any of the events contemplated in article 94 of Law 19,550.

Article 16 : Once the company is dissolved, the board of directors shall act as a liquidator.

Article 17 : The board of directors shall implement the liquidation of the company and will have the power to execute all the necessary actions for the liquidation of the assets and the cancellation of the liabilities, in accordance with the obligations set forth in article 109 of Law 19,550. Once the liabilities are paid and the capital stock reimbursed, the balance shall be distributed to the shareholders in the same manner as the capital stock.

Article 18 : During the liquidation process the ordinary and extraordinary shareholders meeting shall meet in accordance with articles 6, 7 and 8 of these by-laws, and the liquidator shall have those duties and rights pertaining to the board of directors during the normal operation of the company.

Article 19 : During the liquidation and with respect to the liquidator the examiners shall continue to perform the same duties and obligations that they normally perform during the normal operation of the company, with respect to the board of directors.

 
  4  

 


 

Exhibit 4.14

FIRST AMENDMENT TO SHAREHOLDERS AGREEMENT

     FIRST AMENDMENT dated as of May 6, 2003 (this “Amendment”), by and among COMPAÑÍA INTERNACIONAL DE BEBIDAS, S.A. DE C.V., a sociedad anónima de capital variable organized under the laws of the United Mexican States (“CIB”), GRUPO INDUSTRIAL EMPREX, S.A. DE C.V., a sociedad anónima de capital variable organized under the laws of the United Mexican States (“Emprex”), THE COCA-COLA COMPANY, a Delaware corporation (“KO”), THE INMEX CORPORATION, a Florida corporation (“Inmex”), ATLANTIC INDUSTRIES, a Cayman Islands corporation (“AI”), DULUX CBAI 2003 B.V., a private company with limited liability ( besloten vennootschap met beperkte aansprakelijkheid ) incorporated under the laws of The Netherlands and an indirect wholly owned subsidiary of AI (“Dulux 1”), and DULUX CBEXINMX 2003 B.V., a private company with limited liability ( besloten vennootschap met beperkte aansprakelijkheid ) incorporated under the laws of The Netherlands and an indirect wholly owned subsidiary of Inmex (“Dulux 2”), to the Amended and Restated Shareholders Agreement dated as of July 6, 2002 (the “Shareholders Agreement”) by and among CIB, Emprex, KO and Inmex.

     WHEREAS, CIB, Emprex, KO and Inmex have entered into the Shareholders Agreement; and

     WHEREAS, as a result of the Agreement of Merger, dated as of December 22, 2002 among Coca-Cola FEMSA, S.A. de C.V. (the “Company”), Midtown Sub, Inc. and Panamerican Beverages, Inc. and the transactions contemplated therein, Dulux 1 and Dulux 2 hold, respectively, 174,943,682 and 129,101,996 ordinary restricted shares of Series D Common Stock of the Company, with a par value of P$1.00.

     NOW THEREFORE, pursuant to the terms of the Shareholders Agreement and in accordance with Section 9.8 thereof, the parties hereto agree to amend the Shareholders Agreement as follows:

     SECTION 1.   Definitions . Capitalized terms used herein and not otherwise defined shall have the meanings ascribed to such terms in the Shareholders Agreement.

     SECTION 2.   Agreement to be Bound . (a) Each Party and each of AI, Dulux 1 and Dulux 2 agrees that, effective as of the date hereof, each of AI, Dulux 1 and Dulux 2 shall join the Shareholders Agreement (as amended hereby) as a Shareholder and shall be subject to all the terms and conditions thereof, and, from and after the date hereof, shall assume all responsibilities, duties, obligations and liabilities, and be entitled to all rights and privileges, of a holder of Series D Shares thereunder.

     (b) AI agrees to comply with all agreements, obligations and duties under Sections 3.3, 3.4(b), 4.2(d), 5.1 and 5.3(g) of the Shareholders Agreement that are applicable to

 
  1  

 


 

Inmex, and AI hereby agrees to all of the waivers set forth in Section 8.5 of the Shareholders Agreement; provided that these agreements and waivers by AI shall not relieve Inmex of any of its obligations under the Shareholders Agreement.

SECTION 3.   Amendment . (a) Section 1 of the Shareholders Agreement is hereby amended as follows:

     (i) The following definition shall be included:

     “‘ AI ’ shall mean Atlantic Industries, a Cayman Islands corporation.”

     (ii) The definition of “COC Shareholder” is amended by deleting the definition in its entirety and replacing such definition with the following:

  “‘ COC Shareholder ’ shall mean (i) with respect to a CIB Change Of Control, each of the CIB Shareholders and each Shareholder that was a CIB Shareholder immediately prior to the time of such CIB Change Of Control, (ii) with respect to a CIB Shareholder Change Of Control, each Shareholder that ceased to be a CIB Shareholder upon the occurrence of such CIB Shareholder Change Of Control, and (iii) with respect to an Inmex Change Of Control, each of the Inmex Shareholders and each Shareholder that was an Inmex Shareholder immediately prior to such Inmex Change Of Control and (iv) with respect to an Inmex Shareholder Change Of Control, each Shareholder that ceased to be an Inmex Shareholder upon the occurrence of such Inmex Shareholder Change Of Control.”

     (iii) The definition of “Inmex Change Of Control” is amended by deleting the definition in its entirety and replacing such definition with the following:

  “‘ Inmex Change Of Control ’ shall mean at any time when an Inmex Shareholder is a Majority Owned Subsidiary of KO or KO is the legal successor of such Inmex Shareholder, a Person that is not approved by KO’s Board of Directors shall obtain effective working control of KO.”

     (iv) The definition of “Inmex Shareholder” is amended by deleting the definition in its entirety and replacing such definition with the following:

  “‘ Inmex Shareholder ’ shall as of a particular time mean Inmex (if it is then a Shareholder), AI (if it is then a Shareholder) or any Shareholder that at such time is a Majority Owned Subsidiary of KO.”

 
  2  

 


 

     (v) The definition of “Inmex Shareholder Change Of Control” is amended by deleting the definition in its entirety and replacing such definition with the following:

  “‘ Inmex Shareholder Change Of Control ’ with respect to an Inmex Shareholder shall mean that (i) such Inmex Shareholder shall cease to be a Majority Owned Subsidiary of KO, other than in a transaction pursuant to which KO (or any Majority Owned Subsidiary of KO) becomes the legal successor of such Inmex Shareholder; or (ii) at any time when an Inmex Shareholder is not a Majority Owned Subsidiary of KO, there shall occur a change in the then existing Managing Control over such Inmex Shareholder.”

     (b) Section 2.1(a) of the Shareholders Agreement is hereby amended and restated as follows:

     “2.1.   Board of Directors .

       (a) As provided in the Estatutos , the Company shall be governed by a Board of Directors which shall consist of not more than 18 members. The Estatutos provide that 11 directors of the Company (the “ Series A Directors ”), and any alternates therefor, shall be elected by the holders of Series A Shares, that four directors of the Company (the “ Series D Directors ”), and any alternates therefor, shall be elected by the holders of Series D Shares and that up to 3 directors of the Company, and any alternates therefor, shall be elected by the holders from time to time of Series L Shares. In addition, the Estatutos provide that any holder or group of holders of Shares that were not voted in favor of the directors of the Company elected by the holders of Series A Shares, Series D Shares or Series L Shares shall have the right to designate one director of the Company, and one alternate therefor, for each 10% of all issued, subscribed and paid Shares such holder’s or group’s Shares represent. Each Shareholder agrees that, if such Shareholder votes any Series A Shares or Series D Shares held by it in favor of any individual who is elected as a Series A Director or Series D Director at any general meeting, or related special meeting, of shareholders of the Company, such Shareholder shall vote all such Restricted Shares held by it in favor of such individual at such meetings.”

     (c) Section 3.8(i) of the Shareholders Agreement is hereby amended and restated as follows:

 
  3  

 


 

       “3.8.   Provision of Certain Information . CIB, the CIB Shareholders, Inmex and the Inmex Shareholders agree that the Company shall provide each of them with the following:

       (i) such information and calculations as to permit each of them to meet its planning, accounting, tax and regulatory requirements (including the U.S. Foreign Corrupt Practices Act, if applicable, and any similar Mexican laws), and shall conduct its affairs in such manner as to permit each of them to comply with such Act and laws, it being understood that, except to the extent required to permit each of them to comply with such tax and regulatory requirements (including the U.S. Foreign Corrupt Practices Act, if applicable, and any similar Mexican laws), the Company will not be required to change its existing accounting practices;”

     (d) Sections 6.1(ii) and 6.1(iii) of the Shareholders Agreement are hereby amended and restated as follows:

       “(ii) the commencement by CIB, any CIB Shareholder, Inmex or any Inmex Shareholder or, for so long as Inmex or AI shall be a Majority Owned Subsidiary of KO or KO shall be the legal successor of Inmex or AI, KO of a proceeding for receivership, bankruptcy, insolvency, dissolution, liquidation or reorganization or any similar proceeding; or

       (iii) the commencement against CIB, any CIB Shareholder, Inmex or any Inmex Shareholder or, for so long as Inmex or AI shall be a Majority Owned Subsidiary of KO or KO shall be the legal successor of Inmex or AI, KO of any proceeding specified in clause (ii) of this Section 6.1, and such proceeding has resulted in the entry of an order for any relief which shall not have been vacated, discharged, stayed or bonded pending appeal within 60 days from the entry thereof.”

     (e) Section 8.3 of the Shareholders Agreement is hereby amended and restated as follows:

       “8.3.   Obligations of the Inmex Shareholders . Inmex hereby guarantees, absolutely, irrevocably and unconditionally, to CIB and the CIB Shareholders, their successors and assigns, the full and prompt performance and observance of all of the covenants, agreements and obligations of each of the Majority Owned Subsidiaries of Inmex under this Agreement and the

 
  4  

 


 

  Estatutos . AI hereby guarantees, absolutely, irrevocably and unconditionally, to CIB and the CIB Shareholders, their successors and assigns, the full and prompt performance and observance of all of the covenants, agreements and obligations of each of the Majority Owned Subsidiaries of AI under this Agreement and the Estatutos .”

     (f) Section 8.4 of the Shareholders Agreement is hereby amended and restated as follows:

       “8.4.   Obligations of Inmex . KO hereby guarantees, absolutely, irrevocably and unconditionally, to CIB and the CIB Shareholders, their successors and assigns, the full and prompt performance and observance of all of the covenants, agreements and obligations of Inmex and AI under this Agreement, including any covenants, agreements and obligations contained in Section 8.3 hereof, the Stock Subscription Agreement and the Estatutos (the “ KO Guarantee ”). In the event KO delivers to CIB one or more guarantee agreements executed by a Person that is and remains a record holder of shares of common stock of Inmex and/or AI (each, a “ Designated Guarantor ”) in favor of CIB and the CIB Shareholders, in form and substance satisfactory to CIB, and provided that each such Designated Guarantor’s net worth shall exceed US$200,000,000 at the time of delivery thereof, then the KO Guarantee shall be the several, but not joint, obligation of KO and any such Designated Guarantors, in such proportions as shall be set forth in such guarantee agreements; provided , however , that in the event (i) a Designated Guarantor’s net worth shall not exceed US$200,000,000 at the time any obligation on the part of a guarantor arises pursuant to the KO Guarantee or at any time thereafter until such obligation is satisfied in full, (ii) a Designated Guarantor shall commence a proceeding for receivership, bankruptcy, insolvency, dissolution, liquidation or reorganization or any similar proceeding or (iii) any proceeding specified in clause (ii) of this proviso shall be commenced against a Designated Guarantor, and such proceeding has resulted in the entry of an order for any relief which shall not have been vacated, discharged, stayed or bonded pending appeal within 60 days from the entry thereof, then in any such case any portion of the KO Guarantee set forth in such Designated Guarantor’s guarantee agreement as being the several obligation of such Designated Guarantor shall be the guarantee obligation of KO as if no such guarantee agreement had been delivered; and provided , further , that in no case shall such

 
  5  

 


 

  proportionate guarantees of KO or the Designated Guarantors, taken as a whole, constitute less than 100% of the KO Guarantee on a several basis; and provided , further , that, subject to Sections 4.2(d), 5.3(f) and 6.2(e) hereof, in no event shall KO be obligated under this Section 8.4 with respect to the performance or observance, after Inmex or AI shall have ceased to be a Majority Owned Subsidiary of KO, of any covenant, agreement or obligation of Inmex or AI, as the case may be; and provided , further , that for so long as Inmex or AI shall be a Majority Owned Subsidiary of KO, KO’s proportionate obligation with respect to the KO Guarantee shall not be less than its direct percentage ownership interest, if any, in Inmex or AI, as the case may be; and provided , further , that in no event shall there be more than 3 Designated Guarantors at any one time.”

     (g) The references in Sections 5.3(g) and 6.2(e) of the Shareholders Agreement to “the Inmex guarantee pursuant to Section 8.3” shall be understood to refer to the guarantees of Inmex and AI pursuant to Section 8.3 of the Shareholders Agreement.

     SECTION 4.  Representations . Each of AI, Dulux 1 and Dulux 2 hereby represents to each of the other Parties and to the Company as follows:

     (a) Shareholders Agreement and Estatutos . Each such party has received a copy of, and has carefully read, the Shareholders Agreement and the Estatutos. In particular and without limiting the foregoing, each such party acknowledges that by delivering this Amendment, it will become bound by the provisions of Section 9.5 of the Shareholders Agreement, and that service of legal process thereunder shall be deemed in every respect effective if personally served at the address for notice to KO or Inmex set forth in Section 9.3 of the Shareholders Agreement.

     (b) Corporate Organization . AI is a corporation duly organized, validly existing and in good standing under the laws of the jurisdiction of its incorporation, and each of Dulux 1 and Dulux 2 is a corporation duly incorporated and validly existing under the laws of The Netherlands. Each such party has all requisite power to execute and deliver this Amendment, to perform its obligations hereunder and under the Shareholders Agreement and to consummate the transactions contemplated hereby and thereby.

     (c) Authorization . The execution and delivery of this Amendment by each such party and the performance and consummation by it of the transactions contemplated hereby and by the Shareholders Agreement have been duly authorized by all required action on the part of such party. This Amendment has been duly executed and delivered by each such party, and, assuming due authorization, execution and delivery of this Amendment and the Shareholders Agreement by the other parties hereto and thereto, this Amendment and the Shareholders Agreement constitute the valid and binding obligations of each such party, enforceable against it

 
  6  

 


 

in accordance with their terms, in each case subject to applicable bankruptcy, insolvency, reorganization, moratorium and other laws affecting the rights of creditors generally.

     (d) No Conflict . The execution and delivery by each such party of this Amendment, the consummation by it of the transactions contemplated hereby and by the Shareholders Agreement and the fulfillment of and compliance with the terms and conditions hereof and thereof do not and will not violate or conflict with its governing instruments or any law or regulation, judicial or governmental order, judgment or ruling, or result in the breach, default, modification or alteration of any term in any contract, license or other instrument, to which it or any of its property is subject or bound.

     (e) Pending Litigation . No suit, investigation, action or other proceeding is pending, or to the knowledge of each such party, threatened, against such party before any court or governmental agency restraining or prohibiting such party from consummating the transactions contemplated hereby or by the Shareholders Agreement or which could result in the obtaining of damages from such party in connection therewith. SECTION 5. Full Force and Effect. Except as expressly amended hereby, the Shareholders Agreement shall continue in full force and effect in accordance with the provisions thereof on the date hereof. SECTION 6. Counterparts. This Amendment may be executed in two or more counterparts, each of which when executed shall be deemed an original but all of which taken together shall constitute one and the same agreement.

     SECTION 5.   Full Force and Effect . Except as expressly amended hereby, the Shareholders Agreement shall continue in full force and effect in accordance with the provisions thereof on the date hereof. SECTION 6. Counterparts. This Amendment may be executed in two or more counterparts, each of which when executed shall be deemed an original but all of which taken together shall constitute one and the same agreement.

      SECTION 6.   Counterparts . This Amendment may be executed in two or more counterparts, each of which when executed shall be deemed an original but all of which taken together shall constitute one and the same agreement.

     SECTION 7.   Captions . The Section headings contained in this Amendment are inserted in this Amendment only as a matter of convenience and for reference and in no way define, limit, extend or describe the scope of this Amendment or the intent of any provision of this Amendment.

     SECTION 8.   Governing Law . This Amendment will be governed by and construed and enforced in accordance with the laws of Mexico.

     SECTION 9.   Further Assurances . Each Party hereto agrees, at its own expense, to perform all such further acts and execute and deliver all such further agreements, instruments and other documents as another Party shall reasonably request to evidence more effectively the assignments and assumptions made by the Parties under this Amendment.

[THE REMAINDER OF THIS PAGE IS INTENTIONALLY LEFT BLANK]

 
  7  

 


 

     IN WITNESS WHEREOF, the undersigned have caused this Amendment to be executed as of the date first written above by their respective officers thereunto duly authorized.

   COMPAÑÍA INTERNACIONAL DE
BEBIDAS, S.A. DE C.V.
   
  By: /s/  Carlos Aldrete Ancira
  Name:  Carlos Aldrete Ancira
Title:    Attorney-in-fact
   
  GRUPO INDUSTRIAL EMPREX, S.A. DE C.V.
   
  By: /s/  Carlos Aldrete Ancira
  Name:  Carlos Aldrete Ancira
Title:    Attorney-in-fact

 
  8  

 


 

 
   THE COCA-COLA COMPANY
   
  By: /s/  David M. Taggart
  Name:  David M. Taggart
Title:    Vice President and Treasurer
   
  THE INMEX CORPORATION
   
  By: /s/  David M. Taggart
  Name:  David M. Taggart
Title:    Treasurer
   
  ATLANTIC INDUSTRIES
   
  By: /s/  Steve M. Whaley
  Name:  Steve M. Whaley
Title:    Director and Vice President
   
  DULUX CBAI 2003 B.V.
   
  By: /s/  Steve M. Whaley
  Name:  Steve M. Whaley
Title:    Director
   
  DULUX CBEXINMX 2003 B.V.
   
  By: /s/  Steve M. Whaley
  Name:  Steve M. Whaley
Title:    Director

 
  9  

 


 

Exhibit 4.32

B O T T L E R    AG R E E M E N T

THIS BOTTLER AGREEMENT (hereinafter referred to as the “Agreement”) valid as of July 1, 1999 entered by and between THE COCA-COLA COMPANY, a company duly incorporated pursuant to the Law regulating the State of Delaware, United States of America, with main headquarters at One Coca-Cola Plaza, N.W., in Atlanta City, State of Georgia, U.S.A (hereinafter referred to as the “Company”) and PANAMCO GOLFO, S.A. DE C.V., a corporation duly incorporated and regulated under the Mexican Law with main headquarters at Blvd. Manuel Ávila Camacho No. 40, Col. Lomas de Chapultepec Del. Miguel Hidalgo, 11000 México, D.F. (hereinafter referred to as the “Bottler”).

W H E R E A S

A. The Company’s business purpose is the manufacturing and sale of certain concentrates and Beverages Bases (hereinafter referred to as “Beverages Bases”) the formulas of which are industrial secrets of the Company, and which are used as basis for the preparation of syrups for non-alcoholic beverages (hereinafter referred to as the “Syrups”), as well as to the manufacturing and sale of such Syrups used for the preparation of certain non-alcoholic beverages explained in detail within Appendix I (hereinafter referred to as the “Beverages”) which are put for sale in bottles and other packages as well as in other forms or manners.

B The Company owns the registered trade marks detailed in Appendix II securing such Bases for Beverages, Syrups and Beverages. It also owns several trade marks consisting of Distinctive Containers in different sizes in which the Beverages have been commercialized for many years, as well as the registered trade marks consisting of the design of a Dynamic Tag used for the advertisement and marketing of some Beverages (all registered trade marks whether collectively or on an individual basis will hereinafter be referred to as the “Trade Marks”).

C The Company has the exclusive right for the Beverages preparation, bottling and sale as well as that for the Bases for Beverages and Syrups manufacture and sale in the Republic of México.

D The Company has designated and authorized certain third parties to manufacture the Beverages Bases for their sale to bottlers duly appointed as such (those third parties mentioned above will be hereinafter referred to as the “Authorized Suppliers”).

E. The Bottler has requested for authorization from the Company so as to use the “Trademarks” in connection with the preparation and bottling of the Beverages and


  for the distribution and sale of the Beverages within the stated territory described herein.

F. The Company is willing to grant such authorization requested to the Bottler under the terms and conditions stated in this Agreement.

THEREFORE, the parties agree as follows:

I. APPROVAL

1. By means of this Agreement, the Company authorizes the Bottler and in turn, the Bottler is obligated, under the terms and conditions herein, to prepare and bottle the Beverages in Authorized Packages as defined later on and to distribute and sell them under the Trademarks exclusively in and within the territory defined in Appendix III (hereinafter referred to as the “Territory”).

2. The Company will approve during the validity period of this Agreement and at its own discretion, the types of container, its sizes, shapes and other distinctive characteristics for each one of the Beverages (hereinafter referred to as the “Authorized Packages”) the Bottler is entitled to use pursuant to this Agreement for the packing of each one of the Beverages. The list of Authorized Packages in connection with each one of the Beverages upon the beginning of this Agreement’s term is detailed in Appendix IV). The Company may, by means of written communication sent to the Bottler, authorize the usage of additional Authorized Packages for the preparation, bottling, distribution and sale of one or more types of Beverages.

3. The Exhibits to this Agreement, if any, identify the nature of the complementary authorizations that may be granted from time to time to the Bottler pursuant to this Agreement, and regulate the specific rights and obligations of the parties in connection with complementary authorizations.

II. OBLIGATIONS OF THE COMPANY

4. The Company or Authorized Suppliers will sell and deliver the Bottler the amount of Beverages Bases the Bottler may request for on a regular basis, in the understanding that:

a) The Bottler will request for and the Company or the Authorized Suppliers will sell and deliver to the Bottler only the amount of Beverages Bases that may be necessary and enough in order to comply with this Agreement; and


b) The Bottler will use the Beverages Bases exclusively for the preparation of the Beverages as prescribed by the Company from time to time, and the Bottler is banned to whether sell the Beverages Bases or the Syrups or allow them to get to third parties without the Company’s previous written consent.

  The Company will keep the exclusive right so as to determine the formulas, composition or ingredients for the Beverages and Beverages Bases at any moment.

5. The Company, within the validity term of this Agreement, except for the stated in Section 11, will refrain from selling, distributing or authorizing third parties to sell or distribute the Beverages within the Territory in the Authorized Packages, keeping the right however, to prepare and bottle the Beverages in the Authorized Packages within the Territory to be sold outside the Territory and to prepare, bottle, distribute and sell or authorize the preparation, bottling, distribution or to authorize third parties to sell the Beverages within the Territory in any other manner or form.

The Company, pursuant to the territoriality principle stated in Section 1 mentioned above, will have the exclusive right to import and export the Beverages both, to Mexico or from Mexico.

III. OBLIGATIONS OF THE BOTTLER N CONNECTION WITH THE COMMERCIALIZATION OF BEVERAGES, FIANCIAL CAPACITY AND PLANNING.

6. The Bottler will have the continuous obligation to develop, foster and totally satisfy the demand for each one of the Beverages within the Territory. Therefore, the Bottler convenes and agrees with the Company, the following:

a) Prepare, bottle, distribute and sell the necessary amounts of each one of the Beverages so as to satisfy in full and in all regards the whole demand of each one of the Beverages within the Territory.

b) To all efforts and make use of all tested, practical and approved means so as to develop and exploit in full the business potential of the preparation, bottling, commercialization and distribution of each one of the Beverages within the Territory by means of the continuous creation, fostering and expansion of the future demand of each one of the Beverages, totally satisfying in all aspects, the current demand;

c) To invest all capital and incur into all expenses that may be needed for the organization, installation, operation, maintenance and replacement of all storing, distribution, manufacture, commercialization, delivery and transportation facilities as well as any other kind of facilities and equipment within the Territory so as to comply with this Agreement;


d) To sell and distribute the Beverages in Authorized Packages to final consumers or retailers within the Territory. However, the Bottler is authorized to distribute and sell the Beverages in the Authorized Packages to wholesalers within the Territory selling only to retailers within the Territory. Any other distribution method will be subject to the Company’s previous authorization in written; and

e) To have a competent management team, duly qualified and to recruit, train, maintain and direct all personnel that may be required in all aspects so as to comply with the Bottler’s obligations pursuant to this Agreement.

7. The parties agree that, in order to develop and foster the demand of each one of the Beverages, advertisement and other marketing activities are necessary. The Bottler therefore agrees to spend the amounts of money that may be necessary for the advertisement and marketing of the Beverages so as to maintain and increase the demand of each one of the Beverages within the Territory. The Company may, at its own discretion, contribute to such advertisement and marketing expenses. The Company may also use its own funds for each advertisement or promotion activity it may consider appropriate to conduct within the Territory, having the foregoing by no means affecting the Bottler’s obligation to invest the necessary sums of money for advertising and marketing of each one of the Beverages so as to foster and develop the demand of each one of the Beverages within the Territory.

8. The Bottler will submit to the Company, for its previous approval, all advertising and promotions related to the Trademarks or Beverages and will use, publish, maintain and distribute only the advertisements and promotional material related to the Trademarks or Beverages that may be approved and authorized by the Company.

9. The Bottler will maintain the consolidated financial capacity that may be reasonably necessary so as to make sure the Bottler can comply with its obligations pursuant to this Agreement. The Bottler will keep books, accounts and records in a precise manner and will supply the Company, upon request, the financial and accounting information that may be required so as to allow the Company determine the Bottler’s compliance of its obligations pursuant to this Agreement.

10. The Bottler convenes and agrees as follows:

a) Deliver to the Company, once every calendar year, a program (hereinafter referred to as the “Annual Program” which should be acceptable for the Company in form and content. The Annual Program will include, but may not be limited to, the Bottler’s plans for commercialization, administration and management, finance, promotion and advertising, showing in detail the activities envisioned for the following twelve-month period or any other period the Company may establish. The Bottler will diligently enforce the Annual Program and will inform on a quarterly bases or as stated by the Company, about the compliance with such Annual Program.


b) Will inform the Company, on a monthly basis or within the intervals the Company may state for such purposes, the sales volume of each one of the Beverages in a detailed manner and with the data the Company may request.

11. The Bottler acknowledges that the Company has entered or may enter similar agreements to this Agreement with third parties outside the Territory and accepts the limitations such agreements may reasonably impose to the Bottler in the performance of its business according to the terms herein. Likewise, the Bottler agrees to conduct its business in such a way so as to avoid conflicts with such third parties and, should disputes may arise despite it all, is obligated to make all reasonable efforts so as to settle them in an amicable manner.

  The Bottler may not oppose, without valid reasons, to any additional measure, the adoption of which may be considered as necessary by the Company and justified by it aiming at protecting and improving the Beverages sale and distribution systems. For instance, those that may be adopted related to the attention of big or special accounts the scope of which may go beyond the Territory limits, even if such measures represent a restriction of the Bottler’s rights or obligations within reasonable limits without affecting the essence of this Agreement.

12.
a)
The Bottler acknowledging the important benefit both, for itself and all third parties referred to in Clause 11 mentioned above, derived from the external uniform appearance of the distribution equipment and other equipment and material used pursuant to the terms herein, agrees on accepting and applying the adopted rules that may be issued from time to time by the Company for the design and decoration of the trucks and other vehicles used for distribution, as well as cases, cardboard, refrigerators, vending machines and other materials and equipment used for the distribution and sale of Beverages pursuant to this Agreement.

b) Moreover, the Bottler is obligated to maintain and replace such equipment at reasonable invervals as well as to use such equipment to distribute or sell only the Beverages and the Beverages by products specified in Appendix V as long as the usage of such equipment related to the products included in Appendix V does not affect the Bottler’s capacity to fulfil its obligations pursuant to this Agreement.

13.
a)
By no means may the Bottler prepare, sell, or distribute or cause the sale or distribution of any of the Beverages outside the Territory without the Company’s previous consent.

b) In the event any of the prepared, bottled, distributed or sold Beverages by the Bottler were found within the Territory of another authorized Bottler by the Company (hereinafter referred to as the “Injured Bottler”, besides the other resources available, the following may apply:

1) The Company may immediately cancel the authorization of the Authorized container(s) found within the Injured Bottler’s Territory;


2) The Company may charge the Bottler a compensatory amount for the Beverages found in the Injured Bottler’s Territory so as to compensate the lost profit, the expenses and other costs incurred by the Company and the Injured Bottler; and

3) The Company may buy any of the prepared, bottled, distributed or sold by the Bottler that may be found in the Injured Bottler’s Territory and the Bottler, additionally to any other obligation that may have pursuant to this Agreement, will reimburse the Company with the cost incurred for the transportation and or purchase or destruction of the Beverages.

c) In the event the prepared, bottled, distributed or sold Beverages by the Bottler were found in the Territory of an Injured Bottler, the Bottler may submit to the Company’s representatives all sale contracts and other records related with such Beverages and will help the Company in all investigations conducted related with the sale and distribution of such Beverages outside the Territory.

d) The Bottler will inform the Company immediately in the event of receiving an order or a purchase offer from a third party regarding which, the Bottler may know or may have reasons to believe or suspect would led to the commercialization, sale, resale, distribution or redistribution of Beverages outside the Territory infringing the stated herein.

IV. BOTTLER’S OBLIGATIONS IN CONNECTION WITH THE TRADEMARKS

14. The Bottler will acknowledge at all times the validity of the Trademarks and the fact they belong to the Company and by no means will it question such validity or ownership in any way whatsoever.

15. There is nothing within this Agreement that may give the Bottler neither benefit not right whatsoever over the Trademarks nor the goodwill inherent to them or over the labels, design, bottling or any other visual representation of them or used in connection with them, and the Bottler acknowledges and agrees that all rights and interests created by the usage of Trademarks, labels, designs, Packages or any other visual representation may have a repercussion for the benefit and property of the Company. The parties agree and understand that this is nothing but a temporary authorization issued in favour of the Bottler pursuant to the terms of this Agreement, leading not to any right or interest and without payment of any right or royalty, for the usage of such Trademarks, labels, designs, packages or any other visual representations of them, but only related to the preparation, bottling, distribution and sale of the Beverages in Authorized Packages. Such usage must be conducted in a manner and form that all goodwill related to it benefits the Company as the source and origin of such Beverages, and the Company will keep full right over determining the presentation of such Trademarks and other steps that may be necessary or convenient so as to assure compliance in the stated in Section 15.


16. The Bottler may neither adopt or use any name, corporate name, company name, establishment name nor any other commercial name including the words “Coca-Cola”, “Coca”, “Cola”, “Coke” or any of them that could be mistaken for or considered as similar to any graphic or visual representation of the Trademarks or any of any other brand or industrial property of the Company, without previous written consent of the Company.

17. The Bottler convenes and agrees with the Company during the validity period of this Agreement and pursuant to the applicable legislation as follows:

a) To manufacture, prepare, bottle, distribute, sell, negotiate or in any other manner establish another type of relationship with any other beverages By products, besides those prepared, bottled, distributed or sold by the Bottler under authorization of the Company, except for those Beverages By products and flavours existing in the market within the Territory as of March 1, 1992 detailed in Appendix V. Any change or additions to Appendix V should be expressly approved in written form by the Company;

b) Not to manufacture, prepare, bottle, distribute, sale, negotiate or by any other means establish any relationship with any other concentrated solution, base for beverage, syrup or beverage that may be easily mistaken for or mixed up with any of the Beverages Bases, Syrups or Beverages.

c) Not to manufacture, prepare, bottle, distribute, sell, negotiate or by any other means establish any other relationship with any other beverage by-product under any commercial design or any container imitating a commercial design or container over which the Company claims property rights or that may be subject to confusion or to cause confusion or that may be perceived by the consumer as confusingly similar or that may be substituted by such commercial design or container;

d) Not to manufacture, prepare, bottle, distribute, sell, negotiate or by any other means establish any relationship with any product under any other brand or name that may be an imitation, copy, infringement or confusingly similar to any of the Trademarks, and

e) Within the validity term of this Agreement and within a period of two (2) years after termination of such term and acknowledging the valuable rights granted by the Company to the Bottler pursuant to this Agreement, not to manufacture, prepare, bottle, distribute, sell, negotiate or by any other means establish any other relationship with any other beverage the name of which may include the word “Cola” (whether on its own or together with any other word or words) or any other phonetic interpretation of such word.


  The stipulated herein apply not only to the operations with which the Bottler may be directly involved but also to the operations with which the Bottler may be indirectly involved by means of ownership, control, management, partnership, contract, agreement or any other means whether within or outside the Territory. The Bottler is obligated not to acquire, retain whether directly or indirectly any property interest in or become part of any contract or agreement related to the management or control of any person or legal entity, within or outside the Territory participating in any of the activities prohibited under this Section.

18. This agreement reflects mutual interest of the parties and in the event:

a) a third party that, in the Company’s opinion, is related whether directly or indirectly, by means of a property title, the exercise of a control or by any other means with the manufacture, preparation, bottling, distribution or sale of any product specified under Section 17 mentioned above, purchases or by any other means obtains control or influences anyhow whether directly or indirectly the Bottler’s management activities;

b) any natural person or legal entity having majority in ownership, direct or indirect control over the Bottler or is controlled, whether directly or indirectly by the Bottler or any third party having control, direct or indirect influence in the Bottler’s management activities that may get involved, pursuant to the Company’s opinion in the preparation, bottling, distribution or sale of any of the products specified in Section 17 mentioned above; the Company will have the right to immediately terminate this Agreement unless the third party is making such acquisition within the stated in subparagraph (a) mentioned above or the person, entity, firm or company referred to in subparagraph (b) mentioned above, after being notified in written of the Company’s intention of terminating the Agreement as mentioned, may agree to discontinue and actually discontinue the manufacturing, preparation, bottling, distribution or sale of such products within a reasonable period exceeding not six (6) months as of the notification date.

19.
a)
If the Company, for the purposes of this Agreement, requires, pursuant to the applicable laws regulating the registration and license of industrial property, for the Bottler to be registered as authorized user or licensee of the Trademarks, upon the Company’s request, the Bottler will enter all an any contracts and documents that may deem necessary so as to establish, modify or cancel the registration.

   
b) Should the public authority with the relevant jurisdiction reject the Company and Bottler’s request so as to register the Bottler as authorized user or licensee of any of the Trademarks in connection with any of the Beverages prepared and bottled by the Bottler pursuant to this Agreement, the Company will be entitled to terminate this Agreement or immediately cancel the relevant authorization in connection with such Beverages.


V. OBLIGATIONS OF THE BOTTLER IN CONNECTION WITH THE PREPARATION AND BOTTLING OF THE BEVERAGES

19.
a)
The Bottler convenes and agrees with the Company to use, in the preparation of the Syrups for each one of the Beverages, only the Beverages Bases acquired from the Company or Authorized Suppliers and in using the Syrups only for the preparation and bottling of the Beverages strictly subject to and in compliance with the directions in written that will be communicated to the Bottler by the Company in a regular basis. bottling and distribution of the Beverages, will at all times be subject to the manufacturing, hygiene among other rules stated from time to time by the Company and to comply with all applicable legal requirements. Likewise, the Bottler will at all times allow the Company, its officers, agents, representatives or employees to have access and to inspect the plant, facilities, equipment and methods used by the Bottler for the preparation, bottling, storage and management of the Beverages in order to determine if the Bottler complies with the terms of this Agreement.

b) The Bottler, acknowledging the relevance of identifying the manufacturing source for the Beverages in the market, agrees to use identification codes in all bottling and/or packaging materials for the Beverages, including Authorized Packages and disposable cases. Moreover, the Bottler agrees to install, maintain and use the necessary machinery and equipment required for the application of such identification codes. The Company supplies the Bottler from time to time with the necessary directions in written in connection with the forms of the identification codes that may be used by the Bottler as well as the production and sale records to be kept by the Bottler.

 
c) In the event the Company determines or notices the existence of any issue related to quality or of technical origin related to any of the Beverages or Authorized Packages in connection with any of the Beverages, the Company may require the Bottler to take all necessary measures so as to immediately withdraw such Beverages or Authorized Packages from the market. Additionally, the Company may revoke its authorization in connection with the Authorized Package(s) that may have shown quality or technical issues or due to other reasons being the interest of the Coca-Cola System in Mexico, eliminating the Authorized Package(s) detailed in Appendix IV herein. The Company will notify the Bottler whether by telephone, cable, telex, telefax or any other means of immediate communication of its decision of requesting the Bottler to withdraw such Beverages or Authorized Packages from the market or to cancel any Authorized Container. Upon reception of such notice, the Bottler will immediately stop the distribution of such Beverages or Authorized Packages and will take any other action that may be requested by the Company in connection with the withdrawal of such Beverages from the market or the cancellation of such Authorized Packages.

d) In the event the Bottler determines or gets acquainted with any quality issue or of technical origin related to any of the Beverages or Authorized Packages in


  connection with any of the Beverages, the Bottler will immediately notify the Company by telephone, cable, telex, telefax or any other means of immediate communication. This notification will include: (1) identity and amount of Beverages involved, including the Authorized Packages, 2) codification data, (3) any other relevant data, including information helping in the tracing of such Beverages.

21. The Bottler must, at its own cost and expense, submit to the Company, samples of the Syrups, Beverages and the materials used for the preparation of such Syrups and Beverages pursuant to the directions communicated in written by the Company from time to time.

a) In the bottling, distribution and sale of the Beverages, the Bottler will only use Authorized Containers, lids, boxes, cardboard, labels and other bottling or packaging materials approved from time to time by the Company, and the Bottler will acquire such items only from the suppliers previously authorised by the Company so as to manufacture such items to be used in connection with the Trade Marks and Beverages. The Company will make its best effort so as to approve two or more suppliers for such items, in the understanding that such authorized suppliers may be within or outside the Territory.

b) The Bottler will inspect the Authorized Packages, lids, cases, cardboard, labels and other bottling or packaging materials and will only use those items complying with the rules stated by the applicable law within the Territory besides the rules and specifications stated by the Company. The Bottler will assume, on an independent manner, the responsibility in connection with the usage of such Authorized Packages, lids, cases, cardboard, labels and other bottling or packaging materials complying with such rules.

c) The Bottler will maintain on an permanent basis, enough inventory of lids, labels, cases, cardboard cases and other bottling or packaging materials so as to comply in full, the demand of each one of the Beverages within the Territory.

23.
a)
The Bottler acknowledges that the increases in demand for Beverages, as well as the changes in the list of Authorized Packages may require, from time to time, modifications or other changes in connection with the manufacture, their existent equipment for the manufacture, bottling, distribution or direct supply or may require the purchase of additional equipment for the manufacture, bottling, distribution or direct supply. The Bottler therefore agrees to modify the existent equipment, acquire and install the additional equipment that may be necessary with enough anticipation so as to permit the introduction of the new Authorized Packages and the preparation and bottling of the Beverages pursuant to the permanent obligations of the Bottler of develop, foster and satisfy in full the demand for each one of the Beverages within the Territory.

b) In the event the Bottler uses non-returnable Authorized Containers for the preparation and bottling of the Beverages, the Bottler agrees to invest the


  necessary capital as well as the sums that may be requested from time to time so as to create and maintain an adequate inventory of the Returnable Authorized Containers. Aiming at assuring the permanent quality and appearance of such inventory of Returnable Authorized Packages. The Bottler, moreover, agrees to replace all or part of such inventory of Returnable Authorized Packages as reasonably necessary and pursuant to the obligations of the Bottler stated herein.

c) The Bottler agrees not to re-bottle or by any other means re-use any of the non-returnable Authorized Packages that may have been previously used.

24. The Bottler is the only held responsible for the compliance of its obligations pursuant to this Agreement in the terms stated on the law and regulations applicable in the Territory, and should immediately inform the Company about any rule that may hinder or limit the Bottler regarding the strict compliance of its obligations herein clearly stated.

VI. CONDITIONS FOR PURCHASE AND SALE

25. The Bottler will acquire the Beverages Bases that may be required for the preparation and bottling of the Beverages from the Company or Authorized Suppliers only, pursuant to the stated in this Agreement.

26.
a)
The Company, by means of communication with the Bottler, keeps the right to establish its own discretion regarding prices of the Beverages Bases, including the shipment and payment conditions, the currency or currencies acceptable for payment purposes by the Company and its Authorized Suppliers, the place for procurement and/or alternative procurement places for each one of the Beverages Bases.

b) The Company and the Bottler agree that the maximum prices of the Beverages convenient to retailers, should be competitive, always aiming at maintaining the ratio “volume, market share and profits” in the right balance so as to permit the permanence of the business in the long run.

c) The Company keeps the right, by means of notification in written to the Bottler, to change the Authorized Suppliers and to revise from time to time and in any moment at its entire discretion, the prices of any of the Beverages Bases, the shipment conditions (including the place for procurement) as well as the currency or currencies acceptable for the Company or its Authorized Suppliers.

d) If the Bottler is not willing to pay the revised price in connection with the Beverages Bases for “Coca-Cola” Beverage, the Bottler will notify so in written within the next thirty (30) days upon reception of the notification issued by the Company stating the revision of the price mentioned above. May this be the case, this Agreement will automatically be terminated upon three (3) calendar months following the reception date of the notification received by the Bottler.


e) Except for the stated in subparagraph (d) mentioned above in connection with the Base for Beverage “Coca-Cola”, if the Bottler is not willing to pay the revised price in connection with the Base(s) for Beverage(s) for one or more of any of the other Beverages, the Bottler should notify so, in written, to the Company within the thirty (30) days upon reception of the written notification of the Company notifying the revision of the price or prices mentioned above. In this case, the Company, at its own discretion and taking into consideration the current and future market conditions, may take one of the following actions: (i) notify the Bottler, in written, that this Agreement will terminate after three (3) calendar months upon receipt of the notification for termination issued from the Company and sent to the Bottler or (i) notify the Bottler in written that the authorization to the Bottler in connection with such Beverage of Beverages regarding which the Bottler is not willing to pay the revised price is cancelled. Such cancellation will be effective three (3) calendar months upon receipt of the notification from the Company stating the cancellation of such authorization(s) to the Bottler. In the event the cancellation of authorization of a Beverage or Beverages pursuant to this subparagraph, the conditions stated on Section 30 will apply in connection with such Beverage of Beverages and, notwithstanding any other stipulation herein, the Company will have no additional obligations towards the Bottler in connection with the Beverage or Beverages the authorization of which has or have been cancelled, and the Company will have the right to prepare, bottle, distribute, sell or grant authorizations to a third party so as to prepare, bottle, distribute or sell such Beverage or Beverages within the Territory.

f) The omission committed by the Bottler regarding notification to the Company the related to the revised price in connection with one or more of the Beverages Bases regarding subparagraphs (d) and (e) mentioned above will be considered as acceptance by the Bottler of the revised price.

g) The Bottler commits to collect and charge the retail distributors the deposits the Company may determine from time to time by means of written notification to the Bottler for each one of the Returnable Authorized Packages and each one of the Returnable cases delivered to them, and to make all reasonable efforts so as to recover the empty Authorized Packages and cases and, once collected, to reimburse or credit the deposits corresponding to such Authorized Packages that may have no damage and that may be in good conditions.

VII. DURATION AND TERMINATION OF THE AGREEMENT

27.
a)
This Agreement will be effective as of July 1, 1999 and will expire on May 31, 2005, without notification, unless is terminated in advance as stated herein. The parties to this Agreement acknowledge and agree that the Bottler will have no right to claim the tacit renewal of this Agreement.

 
b) If the Bottler has complied in full with the terms, obligations, conditions and


 
  stipulations in this Agreement, until its termination and the Bottler is capable of promoting, developing and exploiting the whole potential of the business in a regular basis in the preparation, bottling, distribution and sell of each one of the Beverages, the Bottler may request for an extension of this Agreement for an additional term of ten (10) years. The Bottler may request for such extension by means of a notice in written to the Company at least six (6) months, but not more than twelve (12) months of anticipation before the maturity date of this Agreement. The Bottler’s request for such extension should be supported with the documentation the Company may request, including the documentation related with the Bottler’s compliance with its obligations pursuant to this Agreement and the documentation supporting the continuous capacity of the Bottler so as to develop, foster and satisfy in full, the demand for each one of the Beverages within the Territory. If the Bottler, at the Company’s total discretion, has satisfied the conditions for the extension of this Agreement, the Company, by notification in written, will grant the extension of this Agreement for such additional term.

c) Upon maturity of such additional term, this Agreement, without the need for notification, will finally terminate and the Bottler will have no right to claim a tacit renewal of it whatsoever.

28.
a)
This Agreement may be terminated by the Company or by the Bottler immediately and incurring in no liability whatsoever by means of written notification between the parties holding the right to terminate the other party:

1 If the Company, the Authorized Suppliers or the Bottler can not obtain the foreign currency so as to make payments related to imports of the Beverages Bases, Syrups or Beverages in a legal manner; or

2 If any of the parties to this Agreement stops operating pursuant to the applicable Law or regulations in the country where the Territory is located, and if, derived from the foregoing or from any other Law affecting this Agreement, any of the substantial part of the stipulations herein can not be legally complied with or if the Syrups or Beverages can not be prepared or sold pursuant the directions issued by the Company in accordance with Section 20 mentioned above, or if any of the Beverages Bases can not be manufactured or sold pursuant to the formulas of the Company or to the rules issued by it

b) This Agreement may be immediately terminated by the Company, without incurring into liability for losses and damages:

c) If the Bottler becomes insolvent or declares bankruptcy or if a request for bankruptcy is filed against or on behalf of the Bottler without having it suspended or rejected within the one hundred and twenty (120) days after its filing, or if the Bottler submits a request to liquidate or close its business, or if it


  requests for dissolution or if a judicial order in this connection is issued against the Bottler, or if a receivership, bankruptcy trustee or judicial manager is appointed so as to manage the Bottler’s business, or if the Bottler enters a scheme for judicial or voluntary organization with its creditors, or closes any similar deal with them or makes a general transfer of assets in favour of the creditors; or

d) In the event of dissolution, nationalization or expropriation of the Bottler or in the event the Bottler’s productive or distribution assets are seized.

29.
a)
This Agreement may also be terminated by the Company or the Bottler in the event the other party fails to comply with any of the terms, stipulations or conditions stated herein and defaults in fixing such non-compliance(s) within the following sixty (60) days after having such party receiving notification in written stating such default(s) on compliance.

b) Besides all other remedies the Company may be entitled to by virtue of this Agreement, if the Bottler stops following the rules established by the Company or those requested by the applicable laws in the Territory for the preparation of the Syrups or Beverages, the Company will have the right to prohibit the production of Syrups or Beverages until the default on compliance is solved at the entire satisfaction of the Company, and the Company may demand the withdrawal from the market, at the Bottler’s expense of the Beverages that do not comply or are not manufactured pursuant to the directions, rules or requirements issued in such connection and the Bottler will immediately stick to such prohibition or demand. During such prohibition period, the Company will be entitled to suspend the supply of Beverages Bases to the Bottler and will also keep the right to supply, cause or allow others to supply the Beverages in Authorized Packages in the Territory. No prohibition or demand may be considered as a waiver of the Company’s rights to terminate this Agreement pursuant to this Section whatsoever.

30. Upon maturity or anticipated termination of this Agreement or the cancellation of the authorization for one or more Beverage(s), only in connection that (those) Beverage(s) as it may deem appropriate:

a) As of that date, the Bottler may not prepare, bottle, distribute or sell the Beverages or may use any of the Trademarks, Authorized Packages, cases, lids, labels, bottling material or advertising material used or aimed at being used by the Bottler in connection with the preparation, bottling, distribution and sale of the Beverages;

b) The Bottler will immediately eliminate all reference to the Company, the Beverages and the Trademarks from the facilities, delivery vehicles, direct sale equipments and other equipments of the Bottler, as well as from all commercial stationery and all written, graphic, electromagnetic, digital material or promotional articles, or advertisements used or kept by the Bottler and as of that


  date, by no means the Bottler may assert it has any relationship with neither the Company, the Beverages nor the Trademarks in any way whatsoever.

c) The Bottler will immediately deliver to the Company or a third party, pursuant to the directions issued by the Company, all Beverages Bases, Beverages in Authorized Packages, Authorized Packages that may be used with the Trademarks or with any of them, cases, lids, bottling or packing materials and advertising material for the Beverages still under the Bottler’s possession or control, and the Company, upon receiving the material pursuant to such directions, will pay the Bottler an amount of money equivalent to the reasonable market price of such products or materials, in the understanding that the Company will only accept and pay such products or materials having the possibility of being used and first class ones; stating that all Authorized Packages, lids, labels, bottling or packing material and advertising material bearing the Bottler’s name as well as products or materials which may not be adecquate pursuant to the rules stated by the Company will be destroyed by the Bottler with no cost to the Company whatsoever; stating as well that if this Agreement is terminated pursuant to the provisions stated in Section 18 6 28 (a) or derived from any of the circumstances stated in Section 35 (including termination due to legal provisions), or if the Agreement is terminated by the Bottler for any reason different from it or resulting from the application of Sections 26 or 29 or upon conducting the cancellation of authorization for one or more Beverage(s) pursuant to Section 26 (e) or Section 31, the Company will have the option, but not the obligation, to buy from the Bottler, the products and materials referred to above; and

d) All rights and obligations stated herein, whether expressly defined or that may have been acquired or are being acquired deriving from the usage, practice or by any other manner will expire, cease and terminate, except for the Bottler’s obligations stated in Sections 13 (b) (2) and (b) (3), 14, 15, 16, 17 (e), 19 (a) , 30, 36 (a) , (b) , (c) and (d) y 37, which will remain valid and with full effect. It is understood that this provision should not affect any of the rights that the Company may have against the Bottler in connection with claims for default on payment of any debt or obligation of the Bottler towards the Company or with the authorized suppliers.

31. Besides all other resources of the Company in connection with any default from the Bottler in the terms, obligations and conditions of this Agreement, and as such default may be related only with the Bottler’s preparation, bottling, distribution and sale of one or more but not all the Beverages, the Company may choose to cancel the authorizations granted to the Bottler pursuant to this Agreement, only in connection with such Beverage or Beverages. In the Event the Company cancels authorizations to the Bottler based on this Section, provisions in Section 30 will apply in connection with such Beverage or Beverages, and the Company will have no additional obligations towards the Bottler in connection with the Beverage or Beverages regarding which authorizations have been cancelled and the Company will have the right to prepare, bottle, distribute or sell or grant authorizations to a third party in connection with the


  preparation, bottling, distribution and sale of such Beverage or Beverages in the Territory.

VIII. GENERAL PROVISIONS

32. The parties acknowledge and accept that the Company has a legitimate interest in maintaining, promoting and protecting the global performance, efficiency and integrity of the international system for bottling, distribution and sales. Likewise, the parties acknowledge and accept that this Agreement has been drafted by the Company intuitu personae, taking into consideration the identity, character and integrity of the owners, controlling parties and managers of the Bottler, and the Bottler in turn, guarantees to have disclosed in full, before the execution of this Agreement, the names of the owners and third parties having rights or exercising an effective power of control or management over the Bottler. Therefore, the Bottler accepts and obligates itself towards the Company as follows:

a) Neither to assign, transfer, pledge or by any other means encumber all or part of this Agreement, nor any interest stated herein in favour of a third party or third parties without previous written consent of the Company.

b) Not to delegate the execution of this Agreement, all or part of it, to a third party or third parties without previous written consent of the Company;

c) To immediately notify the Company in the event or upon acknowledging the action of a third party that may or actually results in any change of ownership or control of the Bottler.

d) To put at the Company’s disposal on a regular basis and at the Company’s request, the Bottler’s complete property records with precise information regarding any third party or parties who may exercise direct or indirect control over it.

e) As the Bottler holds some legal control over changes in ownership or control of the Bottler, not to start, conduct, consent, accept changes without the Company’s previous written consent; and

f)
  If the Bottler is incorporated as a partnership, not to change the composition of such partnership by means of accepting new partners or the resignation of any of the existing partners, without the Companys previous written consent.

Besides the stated above in this Section, in the event a proposed change regarding ownership or control of the Bottler involves in whole or in part a direct or indirect transfer or the acquisition of property or control of the Bottler, by an individual or an entity authorized by the Company to manufacture, sale, distribute or by any other means negotiate regarding any of the Beverages and/or any mark of the Company (hereinafter referred to as the “Acquiring Bottler”, the Company may request some and all information that it may consider as relevant both, from the Bottler and the Acquiring Bottler aiming at determining whether to accept such change or not. In any of the circumstances mentioned above, the


parties, acknowledging and admitting the legitimate interest of the Company to maintain, promote and protect the global performance, efficiency and integrity of the bottling, distribution and sale international system, expressly accept that the Company is empowered, it deciding so, to consider all factors that may deem necessary and to apply the relevant criteria.

Moreover, it is acknowledged and agreed between the parties that the Company, at its own discretion, may deny consent to any change proposed over the ownership or any other transaction embraced in this Section 32 or may give consent subject to those conditions that, at its own discretion, may determine. The parties expressly agree that any infringement by the Bottler over the previous stipulations contained in this Section 32, will entitle the Company to immediately terminate this Agreement and, by virtue of the personal nature of this Agreement, they agree that the Company will have the right to terminate this Agreement if any other third party or third parties obtain a direct or indirect interest in the property or control over the Bottler, even though the Bottler has no means to avoid such change and if, in the Company’s opinion, such change may permit such third party or third parties to exercise any influence over the Bottler’s management or materially affect the Bottler’s capacity to strictly comply with the terms and obligations stated herein.

33. The Bottler may, before the emission, offer, sale, transfer, commercialization or exchange of stocks or any other security, its bonds, obligations or any debt certificate or the promotion for selling the foregoing or the encouraging or request from a purchaser or an offer to sell, obtain the Company’s written consent as long as the Bottler uses the name of the Company or the Trade Marks or makes any mention of its commercial relationship with the Company in connection with prospects, promotional material and other selling efforts.

  The Bottler may not use the name of the Company or Trademarks or mention in any manner its relationship with the Company in prospects or advertising or promotional material used in connection with the acquisition by the Bottler of shares or other property titles in other company without the Company’s previous approval in written.

34. The Company may assign any of its rights and delegate in whole or in part, its duties and obligations derived from this Agreement to one or more of its subsidiaries or affiliated companies by means of written notification to the Bottler, in the understanding however that any delegation of this sort does not release the Company from any of the obligations entered into by virtue of this Agreement. Moreover, the Company, at its entire discretion, may and by means of a written notification to the Bottler, appoint a third party as its representative so as to make sure the Bottler complies with its obligations pursuant to this Agreement, fully empowered so as to supervise the Bottler’s performance and demand compliance of all terms and conditions stated herein. The Company may change or revoke such designation at any time by sending a written notification to the Bottler.

35. Neither the Company nor the Bottler will be held responsible for the default on compliance of any of the obligations mentioned herein whenever such default on compliance derives or results from the following:


a) Strike, inclusion in the black list, boycott or commercial sanctions no matter their origin.

b) Fortuitous circumstance, force majeure, enemies or public actions, administrative legal provisions, including the withdrawal of any governmental authorization required by any of the parties for the compliance of the stated within this Agreement, attachment, quarantine, mutiny, insurrection, a declared or non declared war, state of war or beligerance or incidental risk or danger derived from the foregoing; or

c) Any other circumstance that may go beyond control of the parties

In the event the Bottler fails to comply with its obligations resulting from any of the circumstances stated in this Section and as the situation causing such default on compliance, the Company and Authorized Suppliers will be relieved from their obligations stated under Sections 4 and 5. In the event such default on compliance persists for six (6) months or more, any of the parties may terminate this Agreement.

36. a) The Company keeps the sole and exclusive right to file any proceedings or civil, administrative or criminal action and in general, to exercise or search for any of the legal solutions available it may consider appropriate for the protection of its reputation and industrial property rights, as well as to protect the Beverages Bases, Syrups and Beverages and defend any actions that may affect such matters. Upon the Company’s request, the Bottler may assist in any of such actions. The Bottler may not file any claim against the Company resulting from such proceedings or actions or for any default in filing or defending such proceedings or actions. The Bottler will immediately notify the Company of any litigation or proceedings already filed that may affect such matters. The Bottler may not file any legal proceedings, whether legal or administrative against any third party which may affect the Company’s interests without its previous written consent.

b) The Company has exclusive right and responsibility for filing and defending all proceedings and actions related to the Trademarks. The Company may file or defend any of such proceedings or actions on its own behalf or request the Bottler to file or defend such proceedings or actions whether under its own name or in a joint manner under the Bottler’s and the Company’s names.

c) The Bottler agrees to ask for the Company’s advise in connection with all claims for liability regarding products, proceedings or actions filed against the Bottler in connection with Beverages or Authorized Packages in order to defend and take the actions the Company may reasonably advise aiming at protecting the Company’s interests regarding the Beverages, Authorized Packages or goodwill associated with the Trademarks.

d) The Bottler will indemnify and compensate of all losses or liabilities to the Company, its affiliates and associates, their corresponding directors, managers and


employees of and against all costs, damages, claims, obligations and liabilities derived from the facts and circumstances not imputable to the Company, including but not limited to costs and expenses incurred into derived from settling or any transaction of such resulting from the preparation, bottling, distribution, sale or promotion of the Beverages by the Bottler, including but not limited to the costs that may derive from the actions or omissions, whether negligent or not, of the Bottler, the Bottler’s distributors, its suppliers and wholesalers

e) The Bottler will obtain and maintain valid an insurance policy with an insurance company that must be acceptable for the Company granting full and total coverage both, related to the amount and risk covered thereto, in connection with the issues referred to in subparagraph (d) described above, including the indemnity contained therein, and upon the Company’s request, will submit evidence of the existence of such insurance policy. Compliance with Section 36 (e) will not limit or waive the Bottler from its obligations under Section 36 (d) stated herein.

37. The Bottler convenes and agrees with the Company:

a) That it will make no statements or disclose neither to the public, the governmental authorities or any third party related to the Beverages Bases, the Syrups or Beverages, without the Company’s previous written consent.

b) That at all times, both during the validity period of this Agreement and after its maturity date, will maintain strict confidentiality over all confidential or secret information including, but not restricted to, mixing directions and techniques, sales, marketing and distribution, projects and plans related to the matter subject to this Agreement that the Bottler may receive from the Company or in any other manner and will guarantee that such information will be disclosed only as it is needed by those directors, managers and employees having entered enforceable legal documents in which they are committed to maintain confidentiality over the matters described in this Section.

c) That upon maturity or anticipated termination of this Agreement, the Bottler will make the necessary arrangements so as to deliver to the Company, pursuant to the directions it may issue in such connection, all written, graphic, electromagnetic, computarized, digital or any other material containing any information subject to the confidentiality obligation stated herein.

38. In the event any of the provisions stated herein becomes or may become legally inefficient or invalid, the validity or effect of all other provisions in this Agreement will not be affected aiming having not such invalidity or inefficiency of such provisions hindering in a wrong way, compliance of this Agreement or damaging the ownership or validity of the Trade Marks. The right to terminate this Agreement pursuant to Section 28(a)(29 will not be affected by this

39. a) In connection with all issues mentioned herein, this Agreement is the sole


  agreement existing between the Company and the Bottler. All previous agreements entered between the parties and related to the same issues are cancelled by this Agreement except for the covenants entered pursuant to Section 19 in this Agreement in the understanding however that any statement in written made by the Bottler and that the Company took in consideration in order to enter this Agreement will continue valid and binding for the Bottler.

b) Any waiver or modification, alteration or addition to this Agreement or to any of its provisions, will not obligate neither the Company or the Bottler unless they are entered respectively by the corresponding authorized representatives both, of the Company and the Bottler.

c) All notifications in written issued for this Agreement’s purposes will be made by cable, telegram, telex, personal delivery or certified mail and will be considered as delivered upon issuing date of such notification, sending date of certified mail is sent or such personal delivery actually takes place. Such notifications in written will be addressed to the last known address of the interested party. The change of address by any of the parties must be soon notified in written to the other party.

40. The omission by the Company in immediately exercising each of the rights granted herein or in the event strict compliance of any obligation assumed by the Bottler will not be considered as a waiver of such right or of the right to demand the subsequent compliance of each and every obligation assumed by the Bottler pursuant to this Agreement.

41. The Bottler is an independent contractor, not an agent of the Company. The Bottler accepts that it will neither state it is an agent of the Company nor will consider itself as such for no purpose whatsoever.

42. The heading lines stated herein are only for the convenience of the parties and will not affect the interpretation of this Agreement.

43. This Agreement will be interpreted pursuant to the Mexican Law.

44. The Appendixes and Exhibits attached hereto are considered, for any purpose, as inherent part of this Agreement and should be executed by the authorized representatives both, from the Company and the Bottler.

BY VIRTUE OF THE FOREGOING, the Company located in Atlanta, Georgia, U.S.A. and the Bottler in Mexico City, Mexico have agreed on entering this Agreement in triplicate by means of their authorized representatives.

PANAMCO GOLFO,       THE COCA-COLA COMPANY

Represented by
Mr. José Ignacio Huerta G      
Represented by
Mr. Steve M. Whaley


A P P E N D I X    I

B E V E R A G E S

Location: Panamco Golfo
Territory Date: March 1, 2001

For the purposes of the Bottler Agreement entered by and between The Coca-Cola Company and the Bottler signing at the end of this document, valid as of July 1, 1999, the Beverages referred to in Whereas A herein are as follows:

Coca-Cola   Lift  
Coca-Cola light   Delaware Punch  
Fanta   Chispa  
Sprite   Fruitopia  
Sprite light   Senzao  
Fresca      

The description of the Beverages in this Appendix I replaces all previous descriptions and Appendixes related to the Beverages for purposes of Whereas A of such Bottler Agreement.

PANAMCO GOLFO, S.A. DE C.V   THE COCA-COLA  
       
Hereby represented by   Hereby represented by  
Mr. José Ignacio Huerta González   Mr. Eduardo Arrocha Gío  


A P P E N D I X    II

T R A D E M A R K S

Location: Panamco Golfo
Territory Date: March 1, 2001

For the purposes of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company”) and the Bottler signing at the end of this document, valid as of July 1, 1999, the Trademarks of the Company referred to in Whereas B of such Agreement are as follows:

COCA-COLA   LIFT  
COCA-COLA LIGHT   DELAWARE PUNCH  
FANTA   CHISPA  
SPRITE   FRUITOPIA  
SPRITE LIGHT   SENZAO  
FRESCA  

Including all transliterations, requests, records and copyright of all commercial presentations related to these Trademarks. The description of the Trademarks in this Appendix II replaces all previous descriptions and Appendixes related to the Trademarks for purposes of Whereas B of such Bottler Agreement.

PANAMCO GOLFO, S.A. DE C.V   THE COCA-COLA COMPANY  
       
Hereby represented by   Hereby represented by  
Mr. José Ignacio Huerta González   Mr. Eduardo Arrocha Gío  


A P P E N D I X    III

T E R R I T O R Y

Location: Panamco Golfo
Territory Date: July 1, 1999

For the purposes of the Bottler Agreement entered by and between The Coca-Cola Company and the Bottler signing at the end of this document, valid as of July 1, 1999, the Territory referred to in Section 1 of such Agreement are as follows:

1. In the Republic of México, in the stated of PUEBLA, TLAXCALA, VERACRUZ, OAXACA and GUERRERO, the City of PUEBLA and the area surrounding it, limited by an imaginary line beginning at ACAJETE; towards the East to SOLTEPEC; towards the Southeast to ESPERANZA; from that point southwards to ACULTZINGO; towards the Southeast through TEXHUACAN and HUAUTLA to TALISTAC. As of that location, towards the Northwest to IXITLAN; to the Southwest and through CHILA getting to CIENEGUILLA; to the Northwest and through TOTOLAPA to IXCAMILCA; to the Northwest to LAGUNILLAS; to the Northwest reaching CONCEPCION; to the Northwest through TOCHIMILCO to ATEXCAC. As of such location and towards the Northwest through HUEJOTZINGO, XOXTLA and NATIVITAS reaching TEPEYANCO following towards the Southeast through TEOLOCHOLCO and CANOA reaching the starting point at ACAJETE.

The towns mentioned above in this description are part of the Territory except for SOLTEPEC, ESPERANZA, ACULTZINGO, TEXHUACAN, CHILA, ATEXCAC, HUEJOTZINGO, NATIVITAS and TEOLOCHOLCO.

The settlement called TEXHUACAN is located at the State of Veracruz, HUAUTLA, TALISTAC and CIENEGUILLA are part of the State of Oaxaca, TOTOLAPA belongs to the State of GUERRERO, NATIVITAS, TEPEYANCO and TEOLOCHOLCO are located within the State of TLAXCALA.

2. In the Republic of México, at the States of Tlaxcala, Puebla and Veracruz, the city of Apizaco and the area surrounding it, limited by an imaginary line beginning at TETELA; towards teh Northeast through HUEYTLALPAN to COXQUIHUI, to the Southeast reaching ZANJAMALA, to the Southwest reaching HUEYTAMALCO. As of that location and towards the Southeast through ATZALAN and LAS MINAS reaching VIGAS; following to the Southwest crossing PALOMAS and CALZONTEPEC getting to SALTILLO. Then, and towards the Southeast reaching; CHICHIQUILA; to the Southwest towards ESPERANZA; then to the Northwest reaching SOLTEPEC; to the West up to ACAJETE. As of that location and towards the Northeast and going through CANOA and TEOLOCHOLCO up to TEPEXANCO. Afterwards and towards the Southwest trough NATIVITAS, XOXTLA and HUEJOTZINGO up to ATEXCAC; to the Northeast up to TLAHUAPAN; to the Northwest up to MAZAPA. Towards the Northeast up to the


starting point at TETELA. The towns mentioned in this description are part of the Territory except for TETELA, HUEYTLALPAN, COXQUIHUI, ZANJAMALA, VIGAS, CHICHIQUILA, ESPERANZA, ACAJETE, CANOA, TEPEYANCO and XOXTLA. The towns called TETELA, HUEYTLALPAN, ZANJAMALA, HUEYTAMALCO, SALTILLO, CHICHIQUILA, ESPERANZA, SOLTEPEC, ACAJETE, CANOA, XOXTLA, HUEJOTZINGO, ATEXCAC and TLAHUAPAN are located at the State of Puebla, COXQUIHUI, ATZALAN, LAS MINAS, VIGAS, PALOMAS y CALZONTEPEC are part of the State of Veracruz. All other settlements mentioned above are part of the State of Tlaxcala.

3. In the Republic of México within the States of Veracruz and Puebla, the city of Jalapa and the area surrounding it, limited by an imaginary line beginning at Vigueta in the coast line of the Golfo de México. As of that point, towards the Southeast following such coast line up to Antigua Veracruz. Then and towards the West of Xochiapa; to the Northeast and through Chichiquila to Saltillo; towards the Northeast crossing Calzontepec and Palomas to Vigas. From there on, towards the Northwest through Las Minas and Atzalan to Hueytamalco; towards the Northeast of Zanjamala; to the southeast up to Martinez de la Torre; to the northeast crossing S. Marcos up to the starting point at Vigueta. The towns mentioned in this description are part of the Territory, except for Saltillo, Calzontepec, Palomas, Las Minas, Atzalan Hueytamalco and Zanjamala. The towns of Chichiquila, Saltillo, Hueytamalco and Zanjamala are at the State of Puebla; all other settlements are at the State of Veracruz.

4. In the Republic of México, in the States of Veracruz, Oaxaca and Puebla, the cities of VERACRUZ, CORDOBA and ORIZABA and the area surrounding them within an imaginary line beginning at the northernmost location called ANTIGUA VERACRUZ by the Golf of México. From that point to the Southeast following the coast line of the Golf of México to PUNTA MORRILLO, towards the West through MATA DE LINONES a CHIPILO; and the Southwest up to SANTIAGO; towards the Southwest to SOCHIAPAN. As from that point, towards the Northeast and through VALLE NACIONAL up to TALISTAC; reaching to the North TEXHUACAN; going to the Northwest through ACULTZINGO up to ESPERANZA; to the Northeast to CHICHIQUILA; towards the East to XOCHIAPA going back to the starting point in ANTIGUA VERACRUZ. All towns, villages and settlements mentioned in the description above are part of the Territory except for ANTIGUA VERACRUZ, XOCHIAPA, CHICHIQUILA, TALISTAC y ESPERANZA, which are specifically excluded from the Territory. The towns of CHICHIQUILA and ESPERANZA are located at the State of Puebla, VALLE NACIONAL and TALISTAC are at the State of Oaxaca. The other towns mentioned above are located at the State of Veracruz. The description of the Territory in this Appendix III replaces all previous descriptions and Appendixes related to the Territory for purposes of Section 1 of such Bottler Agreement.

PANAMCO GOLFO, S.A. DE C.V   THE COCA-COLA COMPANY  
       
Hereby represented by   Hereby represented by  
Mr. José Ignacio Huerta González   Mr. Steve M. Whaley  


A P P E N D I X    IV

AUTHORIZED PACKAGES

Location: Panamco Golfo Territory
Date: March 1, 2001

Pursuant to the provisions stated in Section 2 of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company” and the Bottler signing at the end of this document, valid as of July 1, 1999, the Company authorizes the Bottler to prepare, distribute and sell the Beverages in the following Packages that, for the purposes of the Bottler Agreement mentioned herein are considered as Authorized Packages.

Coca-Cola   Returnable glass bottle   192,355,473,500,769,1000,1250 ml.  
Coca-Cola light   Returnable glass bottle   192,355 ml.  
Fanta   Returnable glass bottle   192,355,500 ml.  
Sprite   Returnable glass bottle   355,500 ml.  
Fresca   Returnable glass bottle   355,500 ml.  
Lift   Returnable glass bottle   355,500 ml.  
Delaware Punch   Returnable glass bottle   355,500 ml.  
Chispa   Returnable glass bottle   355,500 ml.  
Senzao   Returnable glass bottle   355,500 ml.  
           
Coca-Cola   Returnable glass bottle   237,355,500 ml.  
Coca-Cola light   Returnable glass bottle   237,500 ml.  
Fanta   Returnable glass bottle   355,500 ml.  
Sprite   Returnable glass bottle   355,500 ml.  
Fresca   Returnable glass bottle   500 ml.  
Lift   Returnable glass bottle   500 ml.  
Delaware Punch   Returnable glass bottle   500 ml.  
Fruitopia   Returnable glass bottle   350 ml.  
           
Coca-Cola   Returnable PET bottle   1500, 2,000 ml.  
Fanta   Returnable PET bottle   1500, 2,000 ml.  
Sprite   Returnable PET bottle   1,500 ml.  
Fresca   Returnable PET bottle   1,500 ml.  
Lift   Returnable PET bottle   1,500 ml.  
           
Coca-Cola   Returnable PET bottle   500,600,1000,1500,2000,2500 ml.  
Coca-Cola light   Returnable PET bottle   500,600,1000,2000 ml.  
Fanta   Returnable PET bottle   250,500,1000,1500,2000 ml.  
Sprite   Returnable PET bottle   500,1000,1500,2000 ml.  
Fresca   Returnable PET bottle   500,1000,1500,2000 ml.  
Sprite light   Returnable PET bottle   600.1000,2000 ml.  
Lift   Returnable PET bottle   250,500,1000,1500,2000 ml.  
Delaware Punch   Returnable PET bottle   250,500,1000,1500,2000 ml.  
Chispa   Returnable PET bottle   1000.1500,2000 ml.  
Senzao   Returnable PET bottle   600.1000,2000 ml.  




Coca-Cola   CANS (Production, distribution and sale)   355 ml.  
Coca-Cola light   CANS (Production, distribution and sale)   355 ml.  
Fanta   CANS (Production, distribution and sale)   355 ml.  
Sprite   CANS (Production, distribution and sale)   355 ml.  
Sprite light   CANS (Production, distribution and sale)   355 ml.  
Fresca   CANS (Production, distribution and sale)   355 ml.  
Lift   CANS (Production, distribution and sale)   355 ml.  
Delaware Punch   CANS (Production, distribution and sale)   355 ml.  
Senzao   CANS (Production, distribution and sale)   355 ml.  

The parties hereby acknowledge and agree that during the validity of such Bottler’s Agreement, the Company will refrain from enforcing its right stated in Section 2 within the Bottler Agreement of cancelling the authorization in connection with those Authorized Packages described in this Appendix as Returnable glass bottles.

This authorization replaces all authorizations entered before by and between the Company and the Bottler in connection with the subject matter of this Appendix.

PANAMCO GOLFO, S.A. DE C.V   THE COCA-COLA COMPANY  
       
Hereby represented by   Hereby represented by  
Mr. José Ignacio Huerta González   Mr. Eduardo Arrocha Gío  


A P P E N D I X    V

BEVERAGE PRODUCTS FROM THE BOTTLER

Location: Panamco Golfo Territory
Date: April 1, 2001

Pursuant to the provisions stated in Section 17 (a) of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company” and the Bottler signing a the end of this Appendix, valid as of July 1, 1999, the Bottler may manufacture, prepare, bottle, distribute and sell the following products Bottler’s Beverages in the following flavors:

Bottler’s Beverage Products

PREMIO
RISCO
TOPOCHICO
AGUA MINERAL DE LOURDES
KELOCO

The description of Bottler’s Beverages included in this Appendix V replaces all descriptions and Appendixes drafted before related to the Bottler’s Beverages for purposes of Section 17 (a) of such Bottler Agreement.

PANAMCO GOLFO, S.A. DE C.V   THE COCA-COLA COMPANY  
       
Hereby represented by   Hereby represented by  
Mr. José Ignacio Huerta González   Mr. Steve M. Whaley  


E X H I B I T    A

AUTHORIZATION IN CONNECTION WITH SYRUPS FOR POST-MIX
BEVERAGES
Location: Panamco Golfo Territory
Date: July 1, 1999

Pursuant to the provisions stated in Section 3 in the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company”) and the Bottler signing at the end of this document, valid as of July 1, the Company grants a non-exclusive authorization to the Bottler so as to prepare, bottle and distribute syrups for the following Beverages:

Coca-Cola
Coca-Cola Light
Fanta
Sprite
Fresca
Lift

(the syrups mentioned above will be referred to as “Post-Mix Syrups” in this Exhibit A) to retailers in the Territory so as to serve the Beverages through Post-Mix vending machines at or by the retailer’s establishments and also to operate Post-Mix vending machines and sell the Beverages directly to the consumer subject to the following conditions:

1.
The Bottler may not sell Post-Mix Beverages to retailers within the Territory for their use in any Post-Mix vending machine or operate any Post-Mix vending machine unless:

(a)
There is an adequate source of fresh water,

(b)
All Post-Mix vending machines are as those approved by the Company and comply with all hygiene regulations and of any other sort stated by the Company and communicated in written form to the Bottler in connection with the preparation, botling and sale of the Post-Mix Syrups; and

(c)
The Beverages served by means of Post-Mix vending machines are strictly adjusted to the directions for the preparation of the Post-Mix Syrup Beverages pursuant to the stated in written by the Company from time to time to the Bottler.

2.
The Bottler will take samples of the Beverages served by means of the Post-Mix vending machines operated by retailers to whom the Bottler has supplied with the Post-Mix Syrups or those operated by the Bottler pursuant to the directions and in the intervals the Company may communicate in


  written, and will submit such samples to the Company for their inspection, at its own cost and expense.

3.
The Bottler, from its initiative and under its responsibility, will immediately discontinue the sale of Post-Mix Syrups to any retailer who may not comply with the rules stated by the Company.

4.
The Bottler will discontinue the sale of Post-Mix Beverages to any retailer whenever it is notified by the Company that any of the Beverages supplied by means of such Post-Mix vending machines located at or by the retailer’s establishment do not comply with the rules prescribed by the Company for the Beverages, or that the Post-Mix vending machines are not of the sort of those approved by the Company.

5.
The Bottler agrees to:

(a)
Sell and distribute the Post-Mix Syrups only in packages approved by the Company and to use on such packages, the tags approved by the Company; and

(b)
To influence the retailer so as to persuade it to use a regular glass, paper cup or any other package approved by the Company bearing the legends and graphic design approved by the Company aiming at having the Beverages served to the client adequately identified and served in an attractive and hygienic package. Except for the modified in this Exhibit, all terms, covenants and conditions contained in this Bottler Agreement will be applied to this complementary authorization for the preparation, bottling, distribution and sale of the Post-Mix Beverages and, in such connection, it is expressly agreed upon between the parties that the Bottler’s terms, conditions and obligations as stated in the Bottler Agreement will be incorporated into it a sa reference and that, unless the context states otherwise, any reference made in such Agreement to “Beverages” will also be considered as referring to the Post-Mix Syrups for the purposes of this complementary authorization granted to the Bottler. This authorization will automatically terminate upon maturity or anticipated termination of such Bottler Agreement.

  This authorization replaces all authorizations entered before by and between the Company and the Bottler in connection with the subject matter of this Exhibit A.

PANAMCO GOLFO, S.A. DE C.V   THE COCA-COLA COMPANY  
       
Hereby represented by   Hereby represented by  
Mr. José Ignacio Huerta González   Mr. Eduardo Arrocha Gio  

E X H I B I T    G


COMPLEMENTARY DISTRIBUTION AUTHORIZATION
Location: Panamco Golfo Territory
Date: July 1, 1999

Pursuant to the provisions in Section 3 of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company”) and the Bottler signing at the end of this document, valid as or July 1, 1999, the Company is hereby granting a complementary authorization so as to purchase from the Company, or from whoever it may appoint, the Beverages in the following packages (hereinafter referred to as the “Authorized Packages”) and to sell and distribute the Beverages through the Territory:

Coca-Cola   Can 3   55 ml.  
Coca-Cola 1ight   Can 3   55 ml.  
Fanta   Can 3   55 ml.  
Sprite   Can 3   55 ml.  
Sprite light   Can 3   55 ml.  
Fresca   Can 3   55 ml.  
Lift   Can 3   55 ml.  
Delaware Punch   Can 3   55 ml.  
Senzao  

Subject to the following conditions:

a)
This authorization will automatically terminate upon maturity or anticipated termination of such Bottler Agreement.

l

b)
Upon maturity or cancellation of this authorization, the Bottler will immediately discontinue the sale and/or distribution of the Beverages in the Authorized Containers within the Territory.

c)
The stipulations, covenants, agreements, terms, conditions and provisions within such Bottler Agreement will be applied to and will be valid in full in connection with this complementary authorization.

This authorization replaces all authorizations entered before by and between the Company and the Bottler in connection with the subject matter of this Exhibit G.

PANAMCO GOLFO, S.A. DE C.V   THE COCA-COLA COMPANY  
       
Hereby represented by   Hereby represented by  
Mr. José Ignacio Huerta González   Mr. Eduardo Arrocha Gio  


THE COCA-COLA COMPANY
COCA-COLA PLAZA
ATLANTA, GEORGIA

ADDRESS REPLY TO
P. O. DRAWER 1734
ATLANTA. GA 3O3OI

Atlanta, Ga., July 1, 1999.

PANAMCO GOLFO, S.A. DE C.V. Blvd.
Manuel Ávila Camacho No. 40
Col. Lomas de Chapultepec 11000, México, D.F.

Attn.: Mr. José Ignacio Huerta González

Dear Sirs:

We are hereby referring to the Coca-Cola Bottler Agreement and other products of The Coca-Cola Company (hereinafter referred to as THE COMPANY), entered as of this date by and between The Coca-Cola Company and Panamco Golfo, S.A. de C.V. (hereinafter referred to as THE BOTTLER), valid as of July 1, 1999 and up to May 31, 2005 (hereinafter referred to as THE AGREEMENT) for a Territory within the Republic of Mexico, described in THE AGREEMENT (hereinafter referred to as THE TERRITORY).

As you are well aware of, the foundation of our precious and long business relationship has been and will keep being subject to the New Agreement, the mutual respect, the good faith an the highest business code of ethics.

All along our conversations, you asked us for clarification of some Sections in THE AGREEMENT, so The COMPANY has agreed to make such clarifications pursuant to the following:

1. Section 1 in THE AGREEMENT will apply in the understanding that every time THE COMPANY may decide to introduce a new product and/or packaging within THE TERRITORY, understanding as such carbonated refreshing beverages containing no juice, THE COMPANY will inform in written such decision to THE BOTTLER, explaining its intention, program and other conditions for the introduction of such new product and/or packaging. THE BOTTLER will have the right in the first position of launching such product and/or packaging in THE TERRITORY. THE BOTTLER will enforce such right in the first position within the 60 (sixty) days upon reception of such written communication issued by THE COMPANY by means of a response in written in which it will inform THE COMPANY of its interest in launching the new product and/or packaging within THE TERRITORY, showing at THE COMPANY’s entire satisfaction, its technical and financial capacity so as to conduct such launching and in the understanding that it will comply


with all the programs for such launching in the terms indicated by THE COMPANY

2. Section 9 in the Agreement states that the Company’s request so as to obtain financial and accounting information is for the only purpose of verifying compliance with the AGREEMENT. THE COMPANY agrees that such request in written will come from the THE COMPANY’s subsidiary General Director in Mexico.

3. In Section 11 (first paragraph) in the AGREEMENT it is stated that the has entered or may enter other agreements similar to THE AGREEMENT with other parties outside THE TERRITORY and that THE BOTTLER accepts the limitations that such agreements may reasonably impose to THE BOTTLER in the performance of its business pursuant to THE AGREEMENT. THE COMPANY accepts that such limitations will be exclusively related to the territorial structure of its bottling system in Mexico and the rest of the world.

4. In connection with the adoption of additional measures considered as necessary and justified by THE COMPANY aiming at protecting and improving the beverages sale and distribution system regarding the attention to big and/or special clients having their business purpose going beyond the limits of THE BOTTLER’S TERRITORY (hereinafter referred to as KEY ACCOUNTS), pursuant to the stated in Section 11 (second paragraph) in THE AGREEMENT, THE COMPANY will only adopt such measures, including the direct supply of the beverages in the KEY ACCOUNTS, in the event THE BOTTLER fails to comply with the adequate supply to such KEY ACCOUNTS within THE TERRITORY (frequency in the service, prices, sale conditions, etc.). THE COMPANY besides working directly with a KEY ACCOUNT should notify in written its decision for doing so to THE BOTTLER, unless THE BOTTLER corrects the issue within a period of time no longer than 15 (fifteen) days.

5. Pursuant to Section 12 a) in THE AGREEMENT, THE BOTTLER agreed to accept and apply the rules adopted and issued from time to time by THE COMPANY for a uniform external appearance of the distribution equipment and other materials used by THE BOTTLER and others Coca-Cola Bottlers. It is agreed upon that the directions THE COMPANY may issue on a regular basis in connection with the uniform external appearance will apply to all Bottlers in Mexico.

6. The agreements stated in Section 17 in THE AGREEMENT will apply not only to the operation in which THE BOTTLER is involved but also in those activities in which THE BOTTLER may be directly related by means of ownership, control, management, partnership, agreement or any other manner, whether within or outside THE TERRITORY of THE BOTTLER. THE COMPANY agrees that the term “or any other manner” in such context will refer to situations with similar or equivalent effect.

7. In connection with Section 27 b) the procedure and schedule to be applied will be as follows: in the event THE BOTTLER wants to request renewal of THE AGREEMENT for an additional period of 10 (ten) years, THE BOTTLER should request so with at least 18 (eighteen) months but not more than 24 (twenty four) months before maturity of the


original term through submitting a request in written, supported by the information THE COMPANY may request pursuant to the stated in such Section 27 b). THE COMPANY THE BOTTLER stating the mentioned in Section 27 b) upon maturity will notify in written its decision, at least 12 (twelve) months before the original 10 (ten) year one.

8. In connection with Section 32 in THE AGREEMENT, it is understood that the limitations therein for the assignment of shares will not embrace the assignment of shares by legal means, including legal or testate succession. Among shareholders and any of their consanguineous relatives, wives, in-law relatives and relatives pursuant to the Civil Code (adoption). In such cases, the previous approval of THE COMPANY will not be required.

9. Pursuant to Section 34 in THE AGREEMENT, THE COMPANY will appoint only one or more of its subsidiaries controlled 100% in a direct manner. In the event this is possible or in its absence, to one or ore of its companies controlled in an indirect manner, as its representative so as to make assure The BOTTLER’s full compliance with all terms and conditions stated in THE AGREEMENT.

10. In connection with Section 36 b) in THE AGREEMENT, THE COMPANY agrees to reimburse THE BOTTLER all documented costs related to paper work and actions that may be required by THE COMPANY from THE BOTTLER for the protection of THE COMPANY’s products secured by THE AGREEMENT.

11. It is understood that the insurance policy required by THE BOTTLER in Section 36 e) of THE AGREEMENT will be appropriate for the Mexican conditions and practices as well as local uses prevailing for companies with similar size and activities in connection with this particular type of insurance coverage.

12. In connection with the stated in EXHIBIT A in THE AGREEMENT, THE COMPANY granted THE BOTTLER a non-exclusive authorization for the preparation, distribution and sale of the beverages stated therein, as Post-Mix. Consequently, THE COMPANY may decide to grant similar non- exclusive authorizations for Post-Mix rights to third parties within THE TERRITORY or THE COMPANY may decide to enforce such rights over Post-Mix directly within THE TERRITORY. In the event THE COMPANY decides to grant similar non- exclusive authorizations to any third party or to do it in a direct manner, THE COMPANY agrees to discus such issue in an informal manner with THE BOTTLER, in the understanding that this discussion by no means will limit the rights of THE COMPANY stated in Exhibit A in THE AGREEMENT whatsoever.

13. THE COMPANY and THE BOTTLER agree that all remaining clauses, terms and conditions in THE AGREEMENT will remain with no amendment whatsover and with full validity and effect.

Sincerely,
The Coca-Cola Company

Represented by
Mr. Steve M. Whaley


Accepted on July 1, 1999

PANAMCO GOLFO, S.A. DE C.V.

Represented by
Mr. José Ignacio Huerta González


Exhibit 4.33

B O T T L E R          A G R E E M E N T

THIS BOTTLER AGREEMENT (hereinafter referred to as the “Agreement”) valid as of July 1, 1999, entered by and between THE COCA-COLA COMPANY, a corporation duly incorporated pursuant to the Law regulating the State of Delaware, United States of America, with main headquarters at One Coca-Cola Plaza, N.W., in Atlanta City, State of Georgia, U.S.A. (hereinafter referred to as “Company”) , and PANAMCO BAJIO, S.A. DE C.V., a corporation duly incorporated and regulated under the Mexican Law with main headquarters at Blvd. Manuel Ávila Camacho No. 40, Col. Lomas de Chapultepec Del. Miguel Hidalgo, 11000 México, D.F. (hereinafter referred to as the “Bottler”).

W H E R E A S

A. The Company’s business purpose is the manufacturing and sale of certain Concentrates and Beverages Bases (hereinafter referred to as “Beverages Bases”) the formulas of which are industrial secrets of the Company, and which are used as basis for the preparation of syrups for non-alcoholic beverages (hereinafter referred to as the “Syrups”), as well as to the manufacturing and sale of such Syrups used for the preparation of certain non-alcoholic beverages explained in detail within Appendix I (hereinafter referred to as the “Beverages”) which are put for sale in bottles and other packages as well as in other forms or manners.

B. The Company owns the registered Trademarks detailed in Appendix II securing such Beverages Bases, Syrups and Beverages. It also owns several Trademarks consisting of Distinctive Packages in different sizes in which the Beverages have been commercialized for many years, as well as the registered Trademarks consisting of the design of a Dynamic Tag used for the advertisement and marketing of some Beverages (all registered Trademarks whether collectively or on an individual basis will hereinafter be referred to as the “Trademarks”).

C. The Company has the exclusive right for the Beverages preparation, bottling and sale as well as that for the Beverages Bases and Syrups manufacture and sale in the Republic of Mexico.

D. The Company has designated and authorized certain third parties to manufacture the Beverages Bases for their sale to bottlers duly appointed as such (those third parties mentioned above will be hereinafter referred to as the “Authorized Suppliers”).

E. The Bottler has requested for authorization from the Company so as to use the “Trademarks” in connection with the preparation and bottling of the Beverages and for the distribution and sale of the Beverages within the stated territory described herein.

F. The Company is willing to grant such authorization requested to the Bottler under the terms and conditions stated in this Agreement.

THEREFORE, the parties agree as follows:

 
   

 


 

I. AUTHORIZATION

1. By means of this Agreement, the Company authorizes the Bottler and in turn, the Bottler is obligated, under the terms and conditions herein, to prepare and bottle the Beverages in Authorized Packages as defined later on and to distribute and sell them under the Trademarks exclusively in and within the territory defined in Appendix III (hereinafter referred to as the “Territory”) .

2. The Company will approve during the validity period of this Agreement and at its own discretion, the types of container, their size, shape and other distinctive characteristics for each one of the Beverages (hereinafter referred to as the “Authorized Packages”) the bottler is entitled to use pursuant to this Agreement for the packaging of each one of the Beverages. The list of Authorized Packages in connection with each one of the Beverages upon the beginning of this Agreement’s term is detailed in Appendix IV). The Company may, by means of written communication sent to the Bottler, authorize the usage of additional Authorized Packages for the preparation, bottling, distribution and sale of one or more types of Beverages.

3. The Exhibits attached to this Agreement, if any, identify the nature of the complementary authorizations that may be granted from time to time to the Bottler pursuant to the terms stated herein and regulate the specific rights and obligations of the parties in connection with the complementary authorizations.

II. OBLIGATIONS OF THE COMPANY

4. The Company or Authorized Suppliers will sell and deliver the Bottler the amount of Beverages Bases the Bottler may request for on a regular basis, in the understanding that:

a)       The Bottler will request for, and the Company or the Authorized Suppliers will sell and deliver to the Bottler, only the amount of Beverages Bases that may be necessary and enough in order to comply with this Agreement; and

b)      The Bottler will use the Beverages Bases exclusively for the preparation of the Beverages as prescribed by the Company from time to time, and the Bottler is banned to whether sell the Beverages Bases or the Syrups or allow them to get to third parties without the Company’s previous written consent.

The Company will keep the exclusive right so as to determine the formulas, composition or ingredients for the Beverages and Beverages Bases at any moment.

5. The Company, within the validity term of this Agreement, except for the stated in Section 11, will refrain from selling, distributing or authorizing third parties to sell or distribute the Beverages within the Territory in the Authorized Packages, keeping

 
   

 


 

the right however, to prepare and bottle the Beverages in the Authorized Packages within the Territory to be sold outside the Territory and to prepare, bottle, distribute and sell or authorize the preparation, bottling, distribution or to authorize third parties to sell the Beverages within the Territory in any other manner or form. The Company, pursuant to the territoriality principle stated in Section 1 mentioned above, will have the exclusive right to import and export the Beverages both, to Mexico or from Mexico.

III. OBLIGATIONS OF THE BOTTLER IN CONNECTION WITH THE COMMERCIALIZATION OF BEVERAGES, FIANCIAL CAPACITY AND PLANNING.

6. The Bottler will have the continuous obligation to develop, foster and totally satisfy the demand for each one of the Beverages within the Territory. Therefore, the Bottler convenes and agrees with the Company, the following:

a)       To Prepare, bottle, distribute and sell the necessary amounts of each one of the Beverages so as to completely satisfy and

b)       by all means cover the demand in full, of each one of the Beverages within the Territory; make all efforts and make use of all tested, practical and approved means so as to develop and exploit in full the business potential of the preparation, bottling, commercialization and distribution of each one of the Beverages within the Territory by means of the continuous creation, fostering and expansion of the future demand of each one of the Beverages, totally satisfying in all aspects, the current demand;

c)       To invest all capital and incur into all expenses that may be needed for the organization, installation, operation, maintenance and replacement of all storing, distribution, manufacture, commercialization, delivery and transportation facilities as well as any other kind of facilities and equipment within the Territory so as to comply with this Agreement;

d)       To sell and distribute the Beverages in Authorized Packages only to final consumers or retails within the Territory. However, the Bottler is authorized to distribute and sell the Beverages in the Authorized Packages to wholesalers within the Territory selling only to retailers within the Territory. Any other distribution method will be subject to the Company’s previous authorization in written; and

e)       To have a competent management team, duly qualified and to recruit, train, maintain and direct all personnel that may be required in all aspects so as to comply with the Bottler’s obligations pursuant to this Agreement.

7. The parties agree that, in order to develop and foster the demand of each one of the Beverages, advertisement and other marketing activities are necessary. The Bottler therefore agrees to spend the amounts of money that may be necessary for the

 
   

 


 

advertisement and marketing of the Beverages so as to maintain and increase the demand of each one of the Beverages within the Territory. The Company may, at its own discretion, contribute to such advertisement and marketing expenses. The Company may also use its own funds for each advertisement or promotion activity it may consider appropriate to conduct within the Territory, having the foregoing by no means affecting the Bottler’s obligation to invest the necessary sums of money for advertising and marketing of each one of the Beverages so as to foster and develop the demand of each one of the Beverages within the Territory.

8. The Bottler will submit to the Company, for its previous approval, all advertising and promotions related to the Trademarks or Beverages and will use, publish, maintain and distribute only the advertisements and promotional material related to the Trademarks or Beverages that may be approved and authorized by the Company.

9. The Bottler will maintain the consolidated financial capacity that may be reasonably necessary so as to make sure the Bottler can comply with its obligations pursuant to this Agreement. The Bottler will keep books, accounts and records in a precise manner and will supply the Company, upon request, the financial and accounting information that may be required so as to allow the Company determine the Bottler’s compliance of its obligations pursuant to this Agreement.

10 The Bottler convenes and agrees as follows

a)       To deliver a program to the Company each calendar year (hereinafter referred to as “Annual Program”), which should be acceptable for the Company in form and content. The Annual Program will include, but may not be limited to, the Bottler’s plans for commercialization, administration and management, finance, promotion and advertising, showing in detail the activities envisioned for the following twelve-month period or any other period the Company may establish. The Bottler will diligently enforce the Annual Program and will inform on a quarterly basis or as stated by the Company, about the compliance with such Annual Program.

b)       Will inform the Company, on a monthly basis or within the intervals the Company may state for such purposes, the sales volume of each one of the Beverages in a detailed manner and with the data the Company may request.

11. The Bottler acknowledges that the Company has entered or may enter agreements similar to this Agreement with third parties outside the Territory and accepts the limitations such agreements may reasonably impose to the Bottler in the performance of its business according to the terms herein. Likewise, the Bottler agrees to conduct its business in such a way so as to avoid conflicts with such third parties and, should disputes may arise despite it all, is obligated to make all reasonable efforts so as to settle them in an amicable manner.

 
   

 


 

The Bottler may not oppose, without valid reasons, to any additional measure, the adoption of which may be considered as necessary by the Company and justified by it aiming at protecting and improving the Beverages sale and distribution systems. For instance, those that may be adopted related to the attention of big or special accounts the scope of which may go beyond the Territory limits, even if such measures represent a restriction of the Bottler’s rights or obligations within reasonable limits without affecting the essence of this Agreement.

12.  a) The Bottler acknowledging the important benefit both, for itself and all third parties referred to in Clause 11 mentioned above, derived from the external uniform appearance of the distribution equipment and other equipment and material used pursuant to the terms herein, agrees on accepting and applying the adopted rules that may be issued from time to time by the Company for the design and decoration of the trucks and other vehicles used for distribution, as well as cases, cardboard cases, refrigerators, vending machines and other materials and equipment used for the distribution and sale of Beverages pursuant to this Agreement.

  b) Moreover, the Bottler is obligated to maintain and replace such equipment at reasonable intervals as well as to use such equipment to distribute or sell only the Beverages and the Beverages by products specified in Appendix V as long as the usage of such equipment related to the products included in Appendix V does not affect the Bottler’s capacity to fulfil its obligations pursuant to this Agreement.

13. a) By no means may the Bottler prepare, sell, or distribute or cause the sale or distribution of any of the Beverages outside the Territory without the Company’s previous consent.

  b) In the event any of the prepared, bottled, distributed or sold Beverages by the Bottler were found within the Territory of another authorized Bottler by the Company (hereinafter referred to as the “Injured Bottler”), besides the other remedies available, the following may apply:

1)       The Company may immediately cancel the authorization of the Authorized Package(s) found within the Injured Bottler’s Territory;

2)       The Company may charge the Bottler a compensatory amount for the Beverages found in the Injured Bottler’s Territory so as to compensate the lost profit, the expenses and other costs incurred by the Company and the Injured Bottler; and

3)      The Company may buy any of the prepared, bottled, distributed or sold by the Bottler that may be found in the Injured Bottler’s Territory and the Bottler, additionally to any other obligation that may have pursuant to this Agreement, will reimburse the Company with the cost incurred for the transportation and or Beverages.

 
   

 


 

c) In the event the prepared, bottled, distributed or sold Beverages by the Bottler were found in the Territory of an Injured Bottler, the Bottler may submit to the Company’s representatives all sale contracts and other records related with such Beverages and will help the Company in all investigations conducted related with the sale and distribution of such Beverages outside the Territory.

d) The Bottler will inform the Company immediately in the event of receiving an order or a purchase offer from a third party regarding which, the Bottler may know or may have reasons to believe or suspect would led to the commercialization, sale, resale, distribution or redistribution of Beverages outside the Territory infringing the stated herein.

IV. BOTTLER’S OBLIGATIONS IN CONNECTION WITH THE TRADEMARKS

14. The Bottler will acknowledge at all times the validity of the Trademarks and the fact they belong to the Company and by no means will it question such validity or ownership in any way whatsoever.

15. There is nothing within this Agreement that may give the Bottler neither benefit not right whatsoever over the Trademarks nor the goodwill inherent to them or over the labels, design, bottling or any other visual representation of them or used in connection with them, and the Bottler acknowledges and agrees that all rights and interests created by the usage of Trademarks, labels, designs, packages or any other visual representation may have a repercussion for the benefit and property of the Company. The parties agree and understand that this is nothing but a temporary authorization issued in favor of the Bottler pursuant to the terms of this Agreement, leading not to any right or interest and without payment of any right or royalty, for the usage of such Trademarks, labels, designs, packages or any other visual representations of them, but only related to the preparation, bottling, distribution and sale of the Beverages in Authorized Packages. Such usage must be conducted in a manner and form that all goodwill related to it benefits the Company as the source and origin of such Beverages, and the Company will keep full right over determining the presentation of such Trademarks and other steps that may be necessary or convenient so as to assure compliance in the stated in Section 15.

16. The Bottler may neither adopt or use any name, corporate name, company name, establishment name nor any other commercial name including the words “Coca-Cola”, “Coca”, “Cola”, “Coke” or any of them that could be mistaken for or considered as similar to any graphic or visual representation of the Trademarks or any of any other brand or industrial property of the Company, without previous written consent of the Company.

17. The Bottler convenes and agrees with the Company during the validity period of this Agreement and pursuant to the applicable legislation as follows:

 
   

 


 

a)       Not to manufacture, prepare, bottle, distribute, sell, negotiate or in any other manner establish another type of relationship with any other beverages by products, besides those prepared, bottled, distributed or sold by the Bottler under authorization of the Company, except for those Beverages by products and flavors existing in the market within the Territory as of March 1, 1992 detailed in Appendix V. Any change or additions to Appendix V should be expressly approved in written form by the Company;

b)       Not to manufacture, prepare, bottle, distribute, sale, negotiate or by any other means establish any relationship with any other concentrated solution, base for beverage, syrup or beverage that may be easily mistaken for or mixed up with any of the Beverages Bases, Syrups or Beverages.

c)       Not to manufacture, prepare, bottle, distribute, sell, negotiate or by any other means establish any type of relationship with any other beverage by product under any commercial design or any container imitating a commercial design or container over which the Company claims property rights or that may be subject to confusion or to cause confusion or that may be perceived by the consumer as confusingly similar or that may be substituted by such commercial design or container;

d)       Not to manufacture, prepare, bottle, distribute, sell, negotiate or by any other means establish any relationship with any product under any other brand or name that may be an imitation, copy, infringement or confusingly similar to any of the Trademarks, and e) Within the validity term of this Agreement and within a period of two (2) years after termination of such term and acknowledging the valuable rights granted by the Company to the Bottler pursuant to this Agreement, not to manufacture, prepare, bottle, distribute, sell, negotiate or by any other means establish any other relationship with any other beverage the name of which may include the word “Cola” (whether on its own or together with any other word or words) or any other phonetic interpretation of such word.

The stipulated herein apply not only to the operations with which the Bottler may be directly involved but also to the operations with which the Bottler may be indirectly involved by means of ownership, control, management, partnership, contract, agreement or any other means whether within or outside the Territory. The Bottler is obligated not to acquire, retain whether directly or indirectly any property interest in or become part of any contract or agreement related to the management or control of any person or legal entity, within or outside the Territory participating in any of the activities prohibited under this Section.

18.             This agreement reflects mutual interest of the parties and in the event:

a)       a third party that, in the Company’s opinion, is related whether directly or indirectly, by means of a property title, the exercise of control or by any other means with the manufacture, preparation, bottling, distribution or sale

 
   

 


 

of any product specified under Section 17 mentioned above, purchases or by any other means obtains control or influences anyhow whether directly or indirectly the Bottler’s management activities; or

b)       any natural person or legal entity having majority in ownership, direct or indirect control over the Bottler or is controlled, whether directly or indirectly by the Bottler or any third party having control, direct or indirect influence in the Bottler’s management activities that may get involved, pursuant to the Company’s opinion in the preparation, bottling, distribution or sale of any of the products specified in Section 17 mentioned above; the Company will have the right to immediately terminate this Agreement unless the third party is making such acquisition within the stated in subparagraph (a) mentioned above or the person, entity, firm or company referred to in subparagraph (b) mentioned above, after being notified in written of the Company’s intention of terminating the Agreement as mentioned, may agree to discontinue and actually discontinue the manufacturing, preparation, bottling, distribution or sale of such products within a reasonable period exceeding not six (6) months as of the notification date.

19.              a) If the Company, for the purposes of this Agreement, requires, pursuant to the applicable laws regulating the registration and license of industrial property, for the Bottler to be registered as authorized user or licensee of the Trademarks, upon the Company’s request, the Bottler will enter all an any contracts and documents that may deem necessary so as to establish, modify or cancel the registration.

b)       Should the public authority with the relevant jurisdiction reject the Company and the Bottler’s request so as to register the Bottler as authorized user or licensee of any of the Trademarks in connection with any of the Beverages prepared and bottled by the Bottler pursuant to this Agreement, the Company will be entitled to terminate this Agreement or immediately cancel the relevant authorization in connection with such Beverages.

VI. OBLIGATIONS OF THE BOTTLER IN CONNECTION WITH THE PREPARATION AND BOTTLING OF THE BEVERAGES

20.           a) The Bottler convenes and agrees with the Company to use, in the preparation of the Syrups for each one of the Beverages, only the Beverages Bases acquired from the Company or Authorized Suppliers and in using the Syrups only for the preparation and bottling of the Beverages strictly subject to and in compliance with the directions in written that will be communicated to the Bottler by the Company in a regular basis. The Bottler also convenes and agrees with the Company that upon the preparation, bottling and distribution of the Beverages, will at all times be subject to the manufacturing, hygiene among other rules stated from time to time by the Company and to comply with all applicable legal requirements. Likewise, the Bottler will at all times allow the Company, its officers, agents,

 
   

 


 

representatives or employees to have access to as well as to inspect the plant, facilities, equipment and methods used by the Bottler for the preparation, bottling, storage and management of the Beverages in order to determine if the Bottler complies with the terms of this Agreement.

b)      The Bottler, acknowledging the relevance of identifying the manufacturing source for the Beverages in the market, agrees to use identification codes in all bottling and/or packaging materials for the Beverages, including Authorized Packages and disposable cases. Moreover, the Bottler agrees to install, maintain and use the necessary machinery and equipment required for the application of such identification codes. The Company will supply the Bottler from time to time with the necessary directions in written in connection with the forms of the identification codes that may be used by the Bottler as well as the production and sale records to be kept by the Bottler.

c)       In the event the Company determines or notices the existence of any issue related to quality or of technical origin related to any of the Beverages or Authorized Packages in connection with any of the Beverages, the Company may require the Bottler to take all necessary measures so as to immediately withdraw such Beverages or Authorized Packages from the market. Additionally, the Company may revoke its authorization in connection with the Authorized Container(s) that may has/have shown whether quality or technical issues or caused by any other reason, in the interest of the Coca-Cola System in Mexico, eliminating the Authorized Container(s) from Appendix IV in this Agreement. The Company will notify the Bottler whether by telephone, cable, telex, telefax or any other means of immediate communication of its decision of requesting the Bottler to withdraw such Beverages or Authorized Packages from the market or to cancel any Authorized Container. Upon reception of such notice, the Bottler will immediately stop the distribution of such Beverages or Authorized Packages and will take any other action that may be requested by the Company in connection with the withdrawal of such Beverages from the market or the cancellation of such Authorized Packages.

d)       In the event the Bottler determines or gets acquainted with any quality issue or of technical origin related to any of the Beverages or Authorized Packages in connection with any of the Beverages, the Bottler will immediately notify the Company by telephone, cable, telex, telefax or any other means of immediate communication. This notification will include: (1) identity and amount of Beverages involved, including the Authorized Packages, 2) codification data, (3) any other relevant means including information helping in the tracing of such Beverages.

21. The Bottler must, at its own cost and expense, submit to the Company, samples of the Syrups, Beverages and the materials used for the preparation of such Syrups and Beverages pursuant to the directions communicated in written by the Company from time to time.

 
   

 


 

22.               a) In the bottling, distribution and sale of the Beverages, the Bottler will only use Authorized Packages, lids, cases, cardboard cases, labels and other bottling or packaging materials approved from time to time by the Company, and the Bottler will acquire such items only from the suppliers previously authorized by the Company so as to manufacture such items to be used in connection with the Trademarks and Beverages. The Company will make its best effort so as to approve two or more suppliers for such items, in the understanding that such authorized suppliers may be within or outside the Territory.

b)      The Bottler will inspect the Authorized Packages, lids, cases, cardboard cases, labels and other bottling or packaging materials and will only use those items complying with the rules stated by the applicable law within the Territory besides the rules and specifications stated by the Company. The Bottler will assume, on an independent manner, the responsibility in connection with the usage of such Authorized Packages, lids, cases, cardboard cases, labels and other bottling or packaging materials complying with such rules.

c)       The Bottler will maintain on a permanent basis, enough inventory of Authorized Packages, lids, labels, cases, cardboard cases and other bottling or packaging materials so as to fulfil, in full, the demand of each one of the Beverages within the Territory.

23.              a) The Bottler acknowledges that the increases in demand for Beverages, as well as the changes in the list of Authorized Packages may require, from time to time, modifications or other changes in connection with their existent equipment for the manufacture, bottling, distribution or direct supply or may require the purchase of additional equipment for the manufacture, bottling, distribution or direct supply. The Bottler therefore agrees to modify the existent equipment, acquire and install the additional equipment that may be necessary with enough anticipation so as to permit the introduction of the new Authorized Packages and the preparation and bottling of the Beverages pursuant to the permanent obligations of the Bottler to develop, foster and satisfy in full the demand for each one of the Beverages within the Territory.

b)       In the event the Bottler uses non-returnable Authorized Packages for the preparation and bottling of the Beverages, the Bottler agrees to invest the necessary capital as well as the sums that may be requested from time to time so as to create and maintain an adequate inventory of the non-returnable Authorized Packages. Aiming at assuring the permanent quality and appearance of such inventory of non-returnable Authorized Packages. The Bottler, moreover, agrees to replace all or part of such inventory of non-returnable Authorized Packages as reasonably necessary and pursuant to the obligations of the Bottler stated herein.

 
   

 


 

c)       The Bottler agrees not to re-bottle or by any other means re-use any of the non-returnable Authorized Packages that may have been previously used.

24. The Bottler is the only held responsible for the compliance of its obligations pursuant to this Agreement in the terms stated on the law and regulations applicable in the Territory, and should immediately inform the Company about any rule that may hinder or limit the Bottler regarding the strict compliance of its obligations clearly stated herein .

VII. CONDITIONS FOR PURCHASE AND SALE

25. The Bottler will acquire the Beverages Bases that may be required for the preparation and bottling of the Beverages from the Company or Authorized Suppliers only, pursuant to the stated in this Agreement.

26.              a) The Company, by means of communication with the Bottler, keeps the right to establish its own discretion regarding prices of the Beverages Bases, including the shipment and payment conditions, the currency or currencies acceptable for payment purposes by the Company and its Authorized Suppliers, the place for procurement and/or alternative procurement places for each one of the Beverages Bases.

b)       The Company and the Bottler agree that the maximum prices of the Beverages convenient to retailers, should be competitive, always aiming at maintaining the ratio “volume, market share and profits” in the right balance so as to permit the permanence of the business in the long run.

c)       The Company keeps the right, by means of notification in written to the Bottler, to change the Authorized Suppliers and to revise from time to time and in any moment at its entire discretion, the prices of any of the Beverages Bases, the shipment conditions (including the place for procurement) as well as the currency or currencies acceptable for the Company or for its Authorized Suppliers.

d)       If the Bottler is not willing to pay the revised price in connection with the Beverages Bases for “Coca-Cola” Beverage, the Bottler will notify so in written within the next thirty (30) days upon reception of the notification issued by the Company stating the revision of the price mentioned above. May this be the case, this Agreement will automatically be terminated upon three (3) calendar months following the reception date of the notification received by the Bottler.

e)       Except for the stated in subparagraph (d) mentioned above in connection with the Beverage Base for “Coca-Cola”, if the Bottler is not willing to pay the revised price in connection with the Beverage Base(s) for one or more of any of the other Beverages, the Bottler should notify so, in written, to the

 
   

 


 

Company within the thirty (30) days upon reception of the written notification of the Company notifying the revision of the price or prices mentioned above. In this case, the Company, at its own discretion and taking into consideration the current and future market conditions, may take one of the following actions: (i) notify the Bottler, in written, that this Agreement will terminate and, in such case, this Agreement will be terminated after three (3) calendar months upon receipt of the notification for termination issued by the Company and sent to the Bottler or (ii) notify the Bottler in written that the authorization to the Bottler in connection with such Beverage of Beverages regarding which the Bottler is not willing to pay the revised price is cancelled. Such cancellation will be effective three (3) calendar months upon receipt of the notification from the Company stating the cancellation of such authorization(s) to the Bottler. In the event the cancellation of authorization of a Beverage or Beverages pursuant to this subparagraph, the conditions stated in Section 30 will apply in connection with such Beverage of Beverages and, notwithstanding any other stipulation herein, the Company will have no additional obligations towards the Bottler in connection with the Beverage or Beverages the authorization of which has or have been cancelled, and the Company will have the right to prepare, bottle, distribute, sell or grant authorizations to a third party so as to prepare, bottle, distribute or sell such Beverage or Beverages within the Territory.

f)      The omission committed by the Bottler regarding notification to the Company the related to the revised price in connection with one or more of the Beverages Bases regarding subparagraphs (d) and (e) mentioned above will be considered as acceptance by the Bottler of the revised price.

g)       The Bottler commits to collect and charge the retail distributors the deposits the Company may determine from time to time by means of written notification to the Bottler for each one of the non-returnable Authorized Packages and each one of the non-returnable cases delivered to them, and to make all reasonable efforts so as to recover the empty Authorized Packages and cases and, once collected, to reimburse or credit the deposits corresponding to such Authorized Packages that may have no damage and that may be in good conditions.

VII. DURATION AND TERMINATION OF THE AGREEMENT

27.              a) This Agreement will be effective as of July 1, 1999 and will expire on May 31, 2005, without notification, unless is terminated by anticipate as stated herein. The parties to this Agreement acknowledge and agree that the Bottler will have no right to claim the tacit renewal of this Agreement.

b)       If the Bottler has complied in full with the terms, obligations, conditions and stipulations in this Agreement until its termination and the Bottler is capable of promoting, developing and exploiting the whole potential of the business in a regular basis in the preparation, bottling, distribution and sell of each

 
   

 


 

one of the Beverages, the Bottler may request for an extension of this Agreement for an additional term of ten (10) years. The Bottler may request for such extension by means of a notice in written to the Company at least six (6) months, but not more than twelve (12) months of anticipation before the maturity date of this Agreement. The Bottler’s request for such extension should be supported with the documentation the Company may request, including the documentation related with the Bottler’s compliance with its obligations pursuant to this Agreement and the documentation supporting the continuous capacity of the Bottler so as to develop, foster and satisfy in full, the demand for each one of the Beverages within the Territory. If the Bottler, at the Company’s total discretion, has satisfied the conditions for the extension of this Agreement, the Company, by notification in written, will grant the extension of this Agreement for such additional term.

c)       Upon maturity of such additional term, this Agreement, without the need for notification, will finally terminate and the Bottler will have no right to claim a tacit renewal of it whatsoever.

28.            a) This Agreement may be terminated by the Company or by the Bottler immediately and incurring in no liability whatsoever by means of written notification between the parties holding the right to terminate the other party:

       1) If the Company, the Authorized Suppliers or the Bottler can not obtain the foreign currency so as to make payments related to imports of the Beverages Bases, Syrups or Beverages in a legal manner; or 2) If any of the parties to this Agreement stops operating in accordance with the applicable Law or regulations in the country in which the Territory is located and in the event and due to the foregoing or resulting from any other law affecting this Agreement, any of the substantial part of the stipulations herein can not be legally complied with or if the Syrups or Beverages can not be prepared or sold pursuant the directions issued by the Company in accordance with Section 20 mentioned above, or if any of the Beverages Bases can not be manufactured or sold pursuant to the formulas of the Company or to the rules issued by it.

b)       This Agreement may be immediately terminated by the Company, without incurring into liability for losses and damages:

1) If the Bottler becomes insolvent or declares bankruptcy or if a request for bankruptcy is filed against or on behalf of the Bottler without having it suspended or rejected within the one hundred and twenty (120) days after its filing, or if the Bottler submits a request to liquidate or close its business, or if it requests for disolution or if a judicial order in this connection is issued against the Bottler, or if a receivership, bankruptcy trustee or judicial manager is appointed so as to manage the Bottler’s business, or if the Bottler enters a scheme

 
   

 


 

  for judicial or voluntary organization with its creditors, or closes any similar deal with them or makes a general transfer of assets in favor of the creditors; or

2) In the event of dissolution, nationalization or expropriation of the Bottler or in the event the Bottler’s productive or distribution assets are seized.

29.             a) This Agreement may also be terminated by the Company or the Bottler in the event the other party fails to comply with any of the terms, stipulations or conditions stated herein and defaults in fixing such non-compliance(s) within the following sixty (60) days after having such party receiving notification in written stating such default(s) on compliance.

b)     Besides all other resources the Company may be entitled to by virtue of this Agreement, if the Bottler stops following the rules established by the Company or those requested by the applicable laws in the Territory for the preparation of the Syrups or Beverages, the Company will have the right to prohibit the production of Syrups or Beverages until the default on compliance is solved at the entire satisfaction of the Company, and the Company may demand the withdrawal from the market, at the Bottler’s expense, of the Beverages that do not comply or are not manufactured pursuant to the directions, rules or requirements issued in such connection and the Bottler will immediately stick to such prohibition or demand. During such prohibition period, the Company will be entitled to suspend the supply of Beverages Bases to the Bottler and will also keep the right to supply, cause or allow others to supply the Beverages in Authorized Packages in the Territory. No prohibition or demand may be considered as a waiver of the Company’s rights to terminate this Agreement pursuant to this Section whatsoever.

30. Upon maturity or anticipated termination of this Agreement or the cancellation of the authorization for one or more Beverage(s), only in connection with that (those) Beverage(s) as it may deem appropriate:

a)       As of that date, the Bottler may not prepare, bottle, distribute or sell the Beverages or may use any of the Trademarks, Authorized Packages, cases, lids, labels, bottling material or advertising material used or aimed at being used by the Bottler in connection with the preparation, bottling, distribution and sale of the Beverages. The Bottler will immediately eliminate all reference to the Company, the Beverages and the Trademarks from the facilities, delivery vehicles, direct sale equipments and other equipments of the Bottler, as well as from all commercial stationery and all written, graphic, electromagnetic, digital material or promotional articles, or advertisements used or kept by the Bottler and as of that date, the Bottler

 
   

 


 

may not assert it has any relationship with neither the Company, the Beverages nor the Trademarks in any way whatsoever.

c)       The Bottler will immediately deliver to the Company or a third party, pursuant to the directions issued by the Company, all Beverages Bases, Beverages in Authorized Packages, Authorized Packages that may be used with the Trademarks or with any of them, cases, lids, bottling or packing materials and advertising material for the Beverages still under the Bottler’s possession or control, and the Company, upon receiving the material pursuant to such directions, will pay the Bottler an amount of money equivalent to the reasonable market price of such products or materials, in the understanding that the Company will only accept and pay such products or materials having the possibility of being used and first class ones; stating that all Authorized Packages, lids, labesl, bottling or packing material and advertising material bearing the Bottler’s name as well as products or materials which may not be adecquate pursuant to the rules stated by the Company will be destroyed by the Bottler with no cost to the Company whatsoever; stating as well that if this Agreement is terminated pursuant to the provisions stated in Section 18 6 28 (a) or derived from any of the circumstances stated in Section 35 (including termination due to legal provisions), or if the Agreement is terminated by the Bottler for any reason different from it or resulting from the application of Section s 26629, or upon conducting the cancellation of authorization for one or more Beverage(s) pursuant to Section 26 (e) or Section 31, the Company will have the option, but not the obligation, to buy from the Bottler, the products and materials referred to above; and

d)       All rights and obligations stated herein, whether expressly defined or that may have been acquired or are being acquired deriving from the usage, practice or by any other manner will expire, cease and terminate, except for the Bottler’s obligations stated in Sections 13 (b) (2) and (b) (3), 14, 15, 16, 17 (e), 19 (a) , 30, 36 (a) , (b) , (c) and (d) y 37, which will remain valid and with full effect. It is understood that this provision should not affect any of the rights that the Company may have against the Bottler in connection with claims for default on payment of any debt or obligation of the Bottler towards the Company or with the authorized suppliers.

31. Besides all other resources of the Company in connection with any default from the Bottler in the terms, obligations and conditions of this Agreement, and as such default may be related only with the Bottler’s preparation, bottling, distribution and sale of one or more but not all the Beverages, the Company may choose to cancel the authorizations granted to the Bottler pursuant to this Agreement, only in connection with such Beverage or Beverages. In the Event the Company cancels authorizations to the Bottler based on this Section, provisions in Section 30 will apply in connection with such Beverage or Beverages, and the Company

 
   

 


 

will have no additional obligations towards the Bottler in connection with the Beverage or Beverages regarding which authorizations have been cancelled and the Company will have the right to prepare, bottle, distribute, sell or grant authorizations to a third party in connection with the preparation, bottling, distribution and sale of such Beverage or Beverages in the Territory.

VIII. GENERAL PROVISIONS

32. The parties acknowledge and accept that the Company has a legitimate interest in maintaining, promoting and protecting the global performance, efficiency and integrity of the international system for bottling, distribution and sales. Likewise, the parties acknowledge and accept that this Agreement has been drafted by the Company intuitu personae, taking into consideration the identity, character and integrity of the owners, controlling parties and managers of the Bottler, and the Bottler in turn, guarantees to have disclosed, before the execution of this Agreement, the names of the owners and third parties having rights or exercising an effective power of control or management over the Bottler. Therefore, the Bottler accepts and obligates itself towards the Company as follows:

a)      Neither to assign, transfer, pledge or by any other means encumber this Agreement in whole or in part, nor any interest stated herein in favour of a third party or third parties without previous written consent of the Company.

b)       Not to delegate the execution of this Agreement, all or part of it, to a third party or third parties without previous written consent of the Company;

c)       To immediately notify the Company in the event or upon acknowledging the action of a third party that may or actually results in any change of ownership or control of the Bottler.

d)       To put at the Company’s disposal on a regular basis and at the Company’s request, the Bottler’s complete property records with precise information regarding any third party or parties who may exercise direct or indirect control over it.

e)      As the Bottler holds some legal control over changes in ownership or control of the Bottler, not to start, conduct, consent, accept changes without the Company’s previous written consent; and

f)      If the Bottler is incorporated as a partnership, not to change the composition of such partnership by means of accepting new partners or the resignation of any of the existing partners, without the Companys previous written consent.

Besides the stated above in this Section, in the event a proposed change regarding ownership or control of the Bottler involves in whole or in part a direct or indirect transfer or the acquisition of property or control of the Bottler, by an individual or an entity authorized by the Company to manufacture, sale, distribute or by any other means negotiate regarding any of the Beverages and/or any mark of the Company

 
   

 


 

(hereinafter referred to as the “Acquiring Bottler”), the Company may request some and all information that it may consider as relevant both, from the Bottler and the Acquiring Bottler aiming at determining whether to accept such change or not. In any of the circumstances mentioned above, the parties, acknowledging and admitting the legitimate interest of the Company to maintain, promote and protect the globality, efficiency and integrity of the bottling, distribution and sale international system, expressly accept that the Company is empowered, in the event of deciding so, to consider all factors that may deem necessary and to apply the relevant criteria.

, Moreover it is acknowledged and agreed between the parties that the Company, at its own discretion, may deny consent to any change proposed over the ownership or any other transaction embraced in this Section 32 or may give consent subject to those conditions that, at its own discretion, may determine. The parties expressly agree that any infringement by the Bottler over the previous stipulations contained in this Section 32, will entitle the Company to immediately terminate this Agreement and, by virtue of the personal nature of this Agreement, they agree that the Company will have the right to terminate this Agreement if any other third party or third parties obtain a direct or indirect interest in the property or control over the Bottler, even though the Bottler has no means to avoid such change and if, in the Company’s opinion, such change may permit such third party or third parties to exercise any influence over the Bottler’s management or materially affect the Bottler’s capacity to strictly comply with the terms and obligations stated herein.

33. The Bottler may obtain the Company’s written consent before the emission, offer, sale, transfer, commercialization or exchange of stocks or any other security, its bonds, obligations or any debt certificate or the promotion for selling the foregoing or the encouraging or request from a purchaser or an offer to sell, as long as the Bottler uses the name of the Company or the Trademarks or makes any mention of its commercial relationship with the Company in connection with prospects, promotional material and other selling efforts. The Bottler may not use the name of the Company or Trademarks or mention in any manner its relationship with the Company in prospects or advertising or promotional material used in connection with the acquisition by the Bottler of shares or other property titles in other company without the Company’s previous approval in written.

34. The Company may assign any of its rights and delegate in whole or in part, its duties and obligations derived from this Agreement to one or more of its subsidiaries or affiliated companies by means of written notification to the Bottler, in the understanding however that any delegation of this sort does not release the Company from any of the obligations entered into by virtue of this Agreement. Moreover, the Company, at its entire discretion, may and by means of a written notification to the Bottler, appoint a third party as its representative so as to make sure the Bottler complies with its obligations pursuant to this Agreement, fully empowered so as to supervise the Bottler’s performance and demand compliance of all terms and conditions stated herein. The Company may change or revoke such designation at any time by sending a written notification to the Bottler.

 
   

 


 

35. Neither the Company nor the Bottler will be held responsible for the default on compliance of any of the obligations mentioned herein whenever such default on compliance derives or results from the following:

a)      Strike, inclusion in the black list, boycott or commercial sanctions no matter their origin.

b)      Fortuitous circumstance, major force, enemies or public actions, administrative legal provisions, including the withdrawal of any governmental authorization required by any of the parties for the compliance of the stated within this Agreement, attachment, quarantine, mutiny, insurrection, a declared or non declared war, state of war or beligerance or incidental risk or danger regarding the foregoing; or

c)      Any other circumstance that may go beyond control of the parties

In the event the Bottler fails to comply with its obligations resulting from any of the circumstances stated in this Section and as the situation causing such default on compliance, the Company and Authorized Suppliers will be relieved from their obligations stated under Sections 4 and 5. In the event such default on compliance persists for six (6) months or more, any of the parties may terminate this Agreement.

36. (a) The Company keeps the sole and exclusive right to file any proceedings or civil, administrative or criminal action and in general, to exercise or search for any of the legal solutions available it may consider appropriate for the protection of its reputation and industrial property rights, as well as to protect the Beverages Bases, Syrups and Beverages and defend any actions that may affect such matters. Upon the Company’s request, the Bottler may assist in any of such actions. The Bottler may not file any claim against the Company resulting from such proceedings or actions or for any default in filing or defending such proceedings or actions. The Bottler will immediately notify the Company of any litigation or proceedings already filed that may affect such matters. The Bottler may not file any legal proceedings, whether legal or administrative against any third party which may affect the Company’s interests without its written previous consent.

b) The Company has exclusive right and responsibility for filing and defending all proceedings and actions related to the Trademarks. The Company may file or defend any of such proceedings or actions on its own behalf or request the Bottler to file or defend them whether under its own name or in a joint manner under the Bottler’s and the Company’s names.

c) The Bottler agrees to ask for the Company’s advise in connection with all claims for liability regarding products, actions filed against the Bottler in connection with Beverages or Authorized Packages in order to defend and take the actions the Company may reasonably advise aiming at protecting

 
   

 


 

  the Company’s interests regarding the Beverages, Authorized Beverages or goodwill associated with the Trademarks. d) The Bottler will indemnify and compensate of all losses or liabilities to the Company, its affiliates and associates, their corresponding directors, managers and employees of and against all costs, damages, claims, obligations and liabilities derived from the facts and circumstances not imputable to the Company, including but not limited to costs and expenses incurred into derived from settling or any transaction of such resulting from the preparation, bottling, distribution, sale or promotion of the Beverages by the Bottler, including but not limited to the costs that may derive from the actions or omissions, whether negligent or not, of the Bottler, the Bottler’s distributors, its suppliers and wholesalers.

e) The Bottler will obtain and maintain valid an insurance policy with an insurance company that must be acceptable for the Company granting full and total coverage both, related to the amount and risk covered thereto, in connection with the issues referred to in subparagraph (d) described above, including the indemnity contained therein, and upon the Company’s request, will submit evidence of the existence of such insurance policy. Compliance with Section 36 (e) will not limit or waive number 45 Bottler from its obligations under Section 36 (d) stated herein.

37. The Bottler convenes and agrees with the Company:

a)      That it will make no statements or disclose neither to the public, the governmental authorities or any third party related to the Beverages Bases, the Syrups or Beverages, without the Company’s previous written consent.

b)      That at all times, both during the validity period of this Agreement and after its maturity date, will maintain strict confidentiality over all confidential or secret information including, but not restricted to, mixing directions and techniques, sales, marketing and distribution, projects and plans related to the matter subject to this Agreement that the Bottler may receive from the Company or in any other manner and will guarantee that such information will be disclosed only as it is needed by those directors, managers and employees having entered enforceable legal documents in which they are committed to maintain confidentiality over the matters described in this Section.

c)      That upon maturity or anticipated termination of this Agreement, the Bottler will make the necessary arrangements so as to deliver to the Company, pursuant to the directions it may issue in such connection, all written, graphic, electromagnetic, computarized, digital or any other material containing any information subject to the confidentiality obligation stated herein.

38. In the event any of the provisions stated herein becomes or may become legally inefficient or invalid, the validity or effect of all other provisions in this Agreement will not be affected aiming having not such invalidity or inefficiency of such

 
   

 


 

provisions hindering in a wrong way, compliance of this Agreement or damaging the ownership or validity of the Trademarks. The right to terminate this Agreement pursuant to Section 28(a)(2) will not be affected by this

39 (a) In connection with all issues mentioned herein, this Agreement is the sole agreement existing between the Company and the Bottler. All previous agreements entered between the parties and related to the same issues are cancelled by this Agreement except for the covenants entered pursuant to Section 19 in this Agreement in the understanding however that any statement in written made by the Bottler and that the Company took in consideration in order to enter this Agreement will continue valid and binding for the Bottler.

b) Any waiver or modification, alteration or addition to this Agreement or to any of its provisions, will not obligate neither the Company or the Bottler unless they are entered respectively by the corresponding authorized representatives both, of the Company and the Bottler.

c) All notifications in written that may be issued for purposes of this Agreement will be made by cable, telegram, telex, personal delivery or certified mail and will be considered as delivered upon issuing date of such notification, sending date of certified mail is sent or such personal delivery actually takes place. Such notifications in written will be addressed to the last known address of the interested party. The change of address by any of the parties must be soon notified in written to the other party.

40. The omission by the Company in immediately exercising each of the rights granted herein or in the event strict compliance of any obligation assumed by the Bottler will not be considered as a waiver of such right or of the right to demand the subsequent compliance of each and every obligation assumed by the Bottler pursuant to this Agreement.

41. The Bottler is an independent contractor, not an agent of the Company. The Bottler accepts that it will neither state it is an agent of the Company nor will consider itself as such for no purpose whatsoever.

42. The heading lines stated herein are only for the convenience of the parties and will not affect the interpretation of this Agreement.

43. This Agreement will be interpreted pursuant to the Mexican Law.

44. Appendixes and Exhibits attached hereto are considered, for any purpose, as inherent part of this Agreement and should be executed by the authorized representatives both, from the Company and the Bottler.

 
   

 


 

BY VIRTUE OF THE FOREGOING, the Company located in Atlanta, Georgia, U.S.A. and the Bottler in Mexico City, Mexico have agreed on entering this Agreement in triplicate by means of their authorized representatives.

PANAMCO BAJIO, THE COCA-COLA COMPANY
   
Hereby represented by
Mr. Jose Ignacio Huerta G
Hereby represented by
Mr. Steve M. Whaley
   

 
   

 


 

A P P E N D I X   I
B E V E R A G E S
Location: Territory Panamco Bajio
Date: March 1, 2001

For the purposes of the Bottler Agreement entered by and between The Coca-Cola Company and the Bottler signing at the end of this document, valid as of July 1, 1999, the Beverages referred to in Whereas A herein are as follows:

      Beverages:

Coca-Cola Lift
Coca-Cola light Delaware Punch
Fanta Chispa
Sprite Fruitopia
Sprite light Senzao
Fresca  

The description of the Beverages in this Appendix I replace all previous descriptions and Appendixes related to the Beverages for purposes of Whereas A of such Bottler Agreement.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Eduardo Arrocha Gío

 
   

 


 

A P P E N D I X   II
T R A D E M A R K S
Location: Territory Panamco Bajio
Date: March 1, 2001

For the purposes of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company”) and the Bottler signing at the end of this document, valid as of July 1, 1999, the Trademarks of the Company referred to in Whereas B of such Agreement are as follows:

Trademarks

COCA-COLA LIFT
COCA-COLA LIGHT DELAWARE PUNCH
FANTA CHISPA
SPRITE FRUITOPIA
SPRITE LIGHT SENZAO
FRESCA  

Including all transliterations, requests, records and copyright of all commercial presentations related to these Trademarks.

The description of the Trademarks in this Appendix II replaces all previous descriptions and Appendixes related to the Trademarks for purposes of Whereas B of such Bottler Agreement.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Eduardo Arrocha Gío

 

   

 


 

A P P E N D I X   III
T E R R I T O R Y
Location: Territory Panamco Bajio
Date: July 1, 1999

For the purposes of the Bottler Agreement entered by and between The Coca-Cola Company and the Bottler signing at the end of this document, valid as of July 1, 1999, the Territory referred to in Section 1 of such Agreement are as follows:

1. In the Republic of México, the States of GUANAJUATO, México, CELAYA city and the area surrounding it, within an imaginary line beginning at SAN DIEGO DE LA UNION; following towards the Southeast through ESTACADA, up to a location in the border of the States of GUANAJUATO and QUERETARO towards the West of SANTA ROSA, QUERETARO. As from there towards the Southeast, following the border mentioned above to SAN VICENTE; continuing to the Southwest up to TARIMORO. Towards the Southeast through ENCARNACION and PASO DE OVEJAS up to a location at the border of States of GUANAJUATO and MICHOACAN; following such border towards the West up to the South part of COMAL. As of that part, towards the North through COMAL to SANTIAGO MARAVATIO. From there to the North up to OJO ZARCO; continuing towards the Northwest to SARABIA; towards the Northeast to JUVENTINO ROSAS and towards the North through SAN DAMIAN, going to PEÑA (Railway Station); towards the Northeast going back to the starting point at SAN DIEGO DE LA UNION.

All towns, villages and settlements mentioned above are part of the Territory.

2. In the Republic of Mexico, in the State of Michoacán, the city of MORELIA and the area surrounding it within an imaginary line beginning in PANINDICUARO; towards the North up to AGUA CALIENTE, in the border between the States of Michoacán and Guanajuato. As of such location, towards the East following such border towards an Eastern part of PASO DE OVEJAS; towards the Southeast to BUENAVISTA. As of that location, towards the Southwest through SAN FRANCISCO to REYES; towards the Southeast to a location between the States of Michoacán and México, directly to the East of APORO; going South following such border up to TINGANBATO; towards the Southwest to LAS ANONAS. From there, towards the Southwest and through NESTENAS to MELONAR; towards the West through JAZMIN going to LAS BALSAS; towards the North to HUACANA; towards the Northeast to NUEVO HURECHO; towards the Northeast to ZIRACUARETIRO. From that point towards the North going back to the starting point at PANINDICUARO.

All towns, villages and settlements mentioned above are part of the Territory, except for HUACANA, NUEVO HURECHO and LAS ANONAS.

All villages mentioned above are located at the State of Michoacán, except for PASO DE OVEJAS which is located at the State of Guanajuato, LAS ANONAS, located at the State of Mexico and MELONAR and JAZMIN located at the State of Guerrero.

 
   

 


 

3. In the Republic of Mexico, at the States of Guanajuato and Jalisco, the City of Léon and the area surrounding it, within an imaginary line beginning at LA CANADA; towards the Northeast up to CUARENTA (approximately 22 kms. Northeast Lagos de Moreno). As of that point towards the North to LAGUNITA; towards the Southeast and through GACHUPINES to LA ESTANCIA, as of there towards the South through PENA (Railway Station) to SAN DAMIAN. As of there towards the Southwest to JARIPITIO; continuing towards the Southwest up to GALVANES; towards the Northeast following the borders between the States of Guanajuato and Jalisco towards a location to the West of MANUEL DOBLADO. From that location going Northwest, up to getting to the starting point at LA CAÑADA.

All towns, villages and settlements mentioned in the description above are part of the Territory, except for PENA (railway station), SAN DAMIAN and JARIPITIO. All of them are in the State of Guanajuato, except for LA CANADA, CUARENTA, LAGOS DE MORENO, LAGUNITA, GACHUPINES and GALVANES which are located at the State of Jalisco.

4. In the Republic of Mexico, in the State of GUANAJUATO, the city of IRAPUATO and the area surrounding it within an imaginary line beginning at JARIPITIO, to the Northeast up to SAN DAMIAN; continuing towards the South to JUVENTINO ROSAS; to the Southwest to SARABIA; following towards the Southeast to OJO ZARCO. As of that point southwards to MARAVATIO, following to the Southwest through COMAL to the border between the States of GUANAJUATO and MICHOACAN; continuing towards the West following such border through LA PIEDAD where such border meets the border of the State of JALISCO and GUANAJUATO. From that point, towards the Northeast following the last border mentioned to GALVANES; going towards the Northeast to the starting point at JARIPITIO.

The town of JARIPITIO is included and is part of the Territory. All other towns mentioned above making up the border to such territory are specifically excluded.

5. In the Republic of México, in the States of MICHOACAN and JALISCO, the city of ZAMORA and the area surrounding it within an imaginary line beginning at the Northern most point of ROBLE; towards the Southeast to DEGOLLADO, to the South up to a location in the border between the States of MICHOACAN and JALISCO directly to the North of MIRANDILLAS; towards the East following the border to AGUA CALIENTE; towards the South to PANINDICUARO; to the South to ZIRACUARETIRO; towards the Southwest to TARETAN; to the West through TANCITARO to JILOTLAN DE LOS DOLORES (Jalisco). From that location towards the North to VALLE DE JUAREZ; to the Southwest to MAZAMITLA; to the North to TIZAPAN; towards the East to MALTARAÑA; to the Northeast through EL CARMEN and SANTA RITA; going back to the starting point at ROBLE.

All towns, villages and settlements mentioned in the Territory described above, except for PANINDICUARO, ZIRACUARETIRO, JILOTLAN DE LOS DOLORES and AGUA CALIENTE are part of the Territory. They are all located in the State of MICHOACAN,

 
   

 


 

except for MAZAMITLA, TIZAPAN, MALTARANA, EL CARMEN, SANTA RITA, ROBLE, DEGOLLADO and JILOTLAN DE LOS DOLORES which are located at the State of JALISCO.

6. In the Republic of Mexico in the States of Michoacán and Jalisco, the city of APATZINGAN and the area surrounding it, limited by an imaginary line beginning at TANCITARO; to the Northeast to TARETAN, to the Southwest through NUEVO HURECHO to HUACANA. To the South towards LAS BALSAS; to the Southwest through CANAS and ARTEAGA to LA PICHA; to the Northwest through PAROTA and COALCOMAN to COPORO; to the Northeast to JILOTLAN DE LOS DOLORES going eastwards to the starting point at TANCITARO.

The towns mentioned in this description are part of the Territory except for LAS BALSAS, CAÑAS, ARTEAGA, LA PICHA y PAROTA.

7. In the Republic of Mexico in the States of Michoacán and Guerrero, the City of Lázaro Cárdenas and the area surrounding it, limited by an imaginary line beginning at ARTEAGA; going towards the Northeast through CAÑAS to LAS BALSAS; towards the Southeast to COAHUAYUTLA; to the Southwest reaching EL POCHOTE; going to the Southeast reaching ZANJA. From that point, going Northwest following the Pacific Ocean’s coast to PUNTA LIZARDO. To the Northwest reaching PAROTA; going to the Southeast up to LA PICHA towards the Northeast reaching the starting point at ARTEAGA.

The towns mentioned above in this description are part of the Territory except for EL POCHOTE.

The description of the Territory in this Appendix III replaces all previous descriptions and Appendixes related to the Territory for purposes of Section 1 of such Bottler Agreement.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Steve M. Whaley

 
   

 


 

A P P E N D I X   IV
AUTHORIZED PACKAGES
Location: Territory Panamco Bajio
Date: March 1, 2001

Pursuant to the provisions stated in Section 2 of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company” and the Bottler signing at the end of this document, valid as of July 1, 1999, the Company authorizes the Bottler to prepare, distribute and sell the Beverages in the following Packages that, for the purposes of the Bottler Agreement mentioned herein are considered as Authorized Packages.

Coca-Cola Returnable glass bottle 192,355,473,500,769,1000,1250 ml
Coca-Cola light Returnable glass bottle 192 ml
Fanta Returnable glass bottle 192,355,500 ml
Sprite Returnable glass bottle 355,500 ml
Fresca Returnable glass bottle 355,500 ml
Lift Returnable glass bottle 355,500 ml
Delaware Punch Returnable glass bottle 355,500 ml
Chispa Returnable glass bottle 355,500 ml
Senzao Returnable glass bottle 355,500 ml
     
Coca-Cola Non-Returnable glass bottle 237,355,500 ml
Coca-Cola light Non-Returnable glass bottle 237,355,500 ml
Fanta Non-Returnable glass bottle 355,500 ml
Sprite Non-Returnable glass bottle 500 ml
Fresca Non-Returnable glass bottle 500 ml
Lift Non-Returnable glass bottle 500 ml
Delaware Punch Non-Returnable glass bottle 500 ml
Fruitopia Non-Returnable glass bottle 500 ml
     
Coca-Cola Returnable PET bottle 600,1500,2000 ml.
Fanta Returnable PET bottle 1,500.2000 ml.
Sprite Returnable PET bottle 1,500 ml.
Fresca Returnable PET bottle 1,500 ml.
Lift Returnable PET bottle 1,500 ml.
     
Coca-Cola Non-returnable PET bottle 500,600,1000,1500,2000,2500 ml.
Coca-Cola light Non-returnable PET bottle 500,600,1000,2000 ml.
Fanta Non-returnable PET bottle 250,500,600,1000,1500,2000 ml.
Sprite Non-returnable PET bottle 500,600,1000,1500,2000 ml.
Sprite light Non-returnable PET bottle 600.1000,2000 ml.
Fresca Non-returnable PET bottle 500,600,1000,1500,2000 ml.
Lift Non-returnable PET bottle 250,500,600,1000,1500,2000 ml.
Delaware Punch Non-returnable PET bottle 250,500,600,1000,1500,2000 ml.
Chispa Non-returnable PET bottle 1000.1500,2000 ml.
Senzao Non-returnable PET bottle 600,1000,2000 ml.


   

 


 

 
Coca-Cola CANS (Only distribution and sale) 355 ml
Coca-Cola light CANS (Only distribution and sale) 355 ml
Fanta CANS (Only distribution and sale) 355 ml
Sprite CANS (Only distribution and sale) 355 ml
Sprite light CANS (Only distribution and sale) 355 ml
Fresca CANS (Only distribution and sale) 355 ml
Lift CANS (Only distribution and sale) 355 ml
Delaware Punch CANS (Only distribution and sale) 355 ml
Senzao CANS (Only distribution and sale) 355 ml
     
Delaware Punch      Tetrabrick Packages 250 ml

The parties hereby acknowledge and agree that during such Bottler’s Agreement last validity year, the Company will refrain from exercising its right stated in Section 2 within the Bottler Agreement of cancelling the authorization in connection with those Authorized Packages described in this Appendix as non-returnable glass bottles.

This authorization replaces all authorizations entered before by and between the Company and the Bottler in connection with the subject matter of this Appendix.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Eduardo Arrocha Gío

 
   

 


 

A P P E N D I X   V
BEVERAGE PRODUCTS FROM THE BOTTLER
Location: Territory Panamco Bajio
Date: April 1, 2001

Pursuant to the provisions stated in Section 17 (a) of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company” and the Bottler signing a the end of this Appendix, valid as of July 1, 1999, the Bottler may manufacture, prepare, bottle, distribute and sell the following products Bottler’s Beverages in the following flavors:

Bottler’s Beverage Products

PREMIO
RISCO
TOPOCHICO
AGUA
MINERAL DE LOURDES
KELOCO

The description of Bottler’s Beverages included in this Appendix V replaces all descriptions and Appendixes drafted before related to the Bottler’s Beverages for purposes of Section 17 (a) of such Bottler Agreement.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Steve M. Whaley

 

   

 


 

E X H I B I T
AUTHORIZATION IN CONNECTION WITH SYRUPS FOR POST-MIX
BEVERAGES
Location: Territory Panamco Bajio
Date: July 1, 1999

Pursuant to the provisions stated in Section 3 within the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company”) and the Bottler signing at the end of this document, valid as of July 1, 1999, the Company hereby grants a non-exclusive authorization to the Bottler so as to prepare, bottle, distribute and sell syrups for the following Beverages:

Coca-Cola
Coca-Cola Light
Fanta
Sprite
Fresca
Lift

(the Syrups mentioned above will be referred to as “Post-Mix Syrups” in this Exhibit A) to retailers in the Territory so as to serve the Beverages through Post-Mix vending machines at or by the retailer’s establishments and also to operate Post-Mix vending machines and sell the Beverages directly to the consumer subject to the following conditions:


  1. The Bottler may not sell Post-Mix Beverages to retailers within the Territory for their use in any Post-Mix vending machine or operate any Post-Mix vending machine unless:

  (a) There is an adequate source of fresh water,
     
  (b) All Post-Mix vending machines are as those approved by the Company and comply with all hygiene regulations and of any other sort stated by the Company and communicated in written form to the Bottler in connection with the preparation, bottling and sale of the Post-Mix Syrups; and
     
  (c) The Beverages served by means of Post-Mix vending machines are strictly adjusted to the directions for the preparation of the Post-Mix Syrup Beverages pursuant to the stated in written by the Company from time to time to the Bottler.

  2. The Bottler will take samples of the Beverages served by means of the Post-Mix vending machines operated by retailers to whom the Bottler has supplied with the Post-Mix Syrups or those operated by the Bottler pursuant to the directions and in the intervals the Company may communicate in written, and will submit such samples to the Company for their inspection, at its own cost and expense.

 
   

 


 

  3. The Bottler, from its initiative and under its responsibility, will immediately discontinue the sale of Post-Mix Syrups to any retailer who may not comply with the rules stated by the Company.

  4. The Bottler will discontinue the sale of Post-Mix Beverages to any retailer whenever it is notified by the Company that any of the Beverages supplied by means of such Post-Mix vending machines located at or by the retailer’s establishment do not comply with the rules prescribed by the Company for the Beverages, or that the Post-Mix vending machines are not of the sort of those approved by the Company.

  5. The Bottler agrees to:

  (a) Sell and distribute the Post-Mix Syrups only in packages approved by the Company and to use on such packages, the tags approved by the Company; and
     
  (b) To influence the retailer so as to persuade it to use a regular glass, paper cup or any other package approved by the Company bearing the legends and graphic design approved by the Company aiming at having the Beverages served to the client adequately identified and served in an attractive and hygienic package.

  Except for the modified in this Exhibit, all terms, covenants and conditions contained in this Bottler Agreement will be applied to this complementary authorization for the preparation, bottling, distribution and sale of the Post-Mix Beverages and, in such connection, it is expressly agreed upon between the parties that the Bottler’s terms, conditions and obligations as stated in the Bottler Agreement will be incorporated into it as a reference and that, unless the context states otherwise, any reference made in such Agreement to “Beverages” will also be considered as referring to the Post-Mix Syrups for the purposes of this complementary authorization granted to the Bottler.

  This authorization will automatically terminate upon maturity or anticipated termination of such Bottler Agreement.

This authorization replaces all authorizations entered before by and between the Company and the Bottler in connection with the subject matter of this Exhibit A.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Eduardo Arrocha Gío

 
   

 


 

E X H I B I T   F
COMPLEMENTARY AUTHORIZATION FOR ADDITIONAL TERRITORY
Location: Territory Panamco Bajio
Date: July 1, 1999

Pursuant to the provisions stated in Section 3 in the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company” and the Bottler signing at the end of this document, valid as of July 1 1999, the Company is hereby granting a complementary authorization to the Bottler so as to sell and distribute the Beverages and/or Syrups (as defined in the Bottler Agreement) within the following additional territory:

In the State of Jalisco, the area limited by an imaginary line beginning at LA ISLA, towards the East to ROBLE, from there to the Southwest through STA. RITA and EL CARMEN to MALTARANA. As of there, towards the Northeast to SAN RAMON and SAN JOSE CASAS CAIDAS; going back to the starting point in LA ISLA.

All towns, villages and settlements mentioned above are part of the Territory, except for ROBLE, MALTRAÑA, STA. RITA, EL CARMEN and LA ISLA.

       Subject to the following conditions:

  a) This authorization may be cancelled by the Company at any time. It is also understood and accepted that this complementary authorization will automatically terminate upon maturity or anticipated termination of such Bottler Agreement.
     
  b) Upon termination of cancellation of this authorization, the Bottler will immediately discontinue such sale and/or distribution in such additional territory and will recover all empty bottles, cases and packages for Beverages and Syrups in possession of the original purchasers of Beverages in such additional territory.
     
  c) The stipulations, covenants, agreements, terms, conditions and provisions within such Bottler Agreement will be applied to and will be valid in full in connection with such additional territory.

This authorization replaces all authorizations entered before by and between the Company and the Bottler in connection with the subject matter of this Exhibit F.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Steve M. Whaley

 
   

 


 

E X H I B I T   G
COMPLEMENTARY DISTRIBUTION AUTHORIZATION
Location: Territory Panamco Bajio
Date: July 1, 1999

Pursuant to the provisions in Section 3 of the Bottler Agreement entered by and between The Coca-Cola Company (hereinafter referred to as the “Company” and the Bottler signing at the end of this document, valid as or July 1, 1999, the Company is hereby granting a complementary authorization so as to purchase from the Company, or from whoever it may appoint, the Beverages in the following packages (hereinafter referred to as the “Authorized Packages”) and to sell and distribute the Beverages through the Territory:

Coca-Cola    Can    355 ml.
Coca-Cola light   Can   355 ml.
Fanta   Can   355 ml.
Sprite   Can   355 ml.
Sprite light   Can   355 ml.
Fresca   Can   355 ml.
Lift   Can   355 ml.
Delaware Punch   Can   355 ml.
Senzao   Can   355 ml.

Subject to the following conditions

  a) This authorization will automatically terminate upon maturity or anticipated termination of such Bottler Agreement.
     
  b) Upon maturity or cancellation of this authorization, the Bottler will immediately discontinue the sale and/or distribution of the Beverages in the Authorized Containers within the Territory.
     
  c) The stipulations, covenants, agreements, terms, conditions and provisions within such Bottler Agreement will be applied to and will be valid in full in connection with this complementary authorization.

This authorization replaces all authorizations entered before by and between the Company and the Bottler in connection with the subject matter of this Exhibit G.

PANAMCO BAJIO, S.A. DE C.V. THE COCA-COLA COMPANY
   
Hereby represented by
Mr. José Ignacio Huerta González
Hereby represented by
Mr. Eduardo Arrocha Gío

 

   

 


 

COCA-COLA PLAZA
ATLANTA, GEORGIA

ADDRESS REPLY TO
P. O. DRAWER 1734
ATLANTA, GA 3O3OI
 
4O4 676-2121

Atlanta, Ga., July 1, 1999

PANAMCO BAJIO, S.A. DE C.V.
Blvd. Manuel Ávila Camacho No. 40
Col. Lomas de Chapultepec
11000, México, D.F.

  Attn.: Mr. José Ignacio Huerta González

Dear Sirs:

We are hereby referring to the Coca-Cola Bottler Agreement and other products of The Coca-Cola Company (hereinafter referred to as THE COMPANY), entered as of this date by and between The Coca-Cola Company and Panamco Bajío, S.A. de C.V. (hereinafter referred to as THE BOTTLER), valid as of July 1, 1999 and up to May 31, 2005 (hereinafter referred to as THE AGREEMENT) for a Territory within the Republic of Mexico, described in THE AGREEMENT (hereinafter referred to as THE TERRITORY).

As you are well aware of, the foundation of our precious and long business relationship has been and will keep being subject to the New Agreement, the mutual respect, the good faith an the highest business code of ethics.

All along our conversations, you asked us for clarification of some Sections in THE AGREEMENT, so The COMPANY has agreed to make such clarifications pursuant to the following:

1. Section 1 in THE AGREEMENT will apply in the understanding that every time THE COMPANY may decide to introduce a new product and/or packaging within THE TERRITORY, understanding as such carbonated refreshing beverages containing no juice, THE COMPANY will inform in written such decision to THE BOTTLER, explaining its intention, program and other conditions for the introduction of such new product and/or packaging. THE BOTTLER will have the right in the first position of launching such product and/or packaging in THE TERRITORY. THE BOTTLER ATLANTA GEORGIA will enforce such right in the first position within the 60 (sixty) days upon reception of such written communication issued by THE COMPANY by means of a response in written in which it will inform THE COMPANY of its interest in launching the new product and/or packaging within THE TERRITORY, showing at THE COMPANY’s entire satisfaction, its technical and financial capacity so as to conduct such launching and in the understanding that it will comply with all the programs for such launching in the terms indicated by THE COMPANY.

 
   

 


 

2. Section 9 in THE AGREEMENT states that the request from THE COMPANY so as to obtain financial and accounting information is for the sole purpose of verifying compliance with THE AGREEMENT. THE COMPANY agrees that such request in written will come from the THE COMPANY’s subsidiary General Director in Mexico.

3. In Section 11 (first paragraph) within THE AGREEMENT, it is stated that THE COMPANY has entered or may enter other agreements similar to THE AGREEMENT with other parties outside THE TERRITORY and that THE BOTTLER accepts the limitations that such agreements may reasonably impose to THE BOTTLER in the performance of its business pursuant to THE AGREEMENT. THE COMPANY accepts that such limitations will be exclusively related to the territorial structure of its bottling system in Mexico and the rest of the world.

4. In connection with the adoption of additional measures considered as necessary and justified by THE COMPANY aiming at protecting and improving the beverages sale and distribution system regarding the attention to big and/or special clients having their business purpose going beyond the limits of THE BOTTLER’S TERRITORY (hereinafter referred to as KEY ACCOUNTS), pursuant to the stated in Section 11 (second paragraph) in THE AGREEMENT, THE COMPANY will only adopt such measures, including the direct supply of the beverages in the KEY ACCOUNTS, in the event THE BOTTLER fails to comply with the adequate supply to such KEY ACCOUNTS within THE TERRITORY (frequency in the service, prices, sale conditions, etc.). THE COMPANY besides working directly with a KEY ACCOUNT should notify in written its decision for doing so to THE BOTTLER, unless THE BOTTLER corrects the issue within a period of time no longer than 15 (fifteen) days.

5. Pursuant to Section 12 a) in THE AGREEMENT, THE BOTTLER agreed to accept and apply the rules adopted and issued from time to time by THE COMPANY for a uniform external appearance of the distribution equipment and other materials used by THE BOTTLER and others from Coca-Cola. It is agreed upon that the directions THE COMPANY may issue on a regular basis in connection with the uniform external appearance will apply to all Bottlers in Mexico.

6. The agreements stated in Section 17 in THE AGREEMENT will apply not only to the operation in which THE BOTTLER is involved but also in those activities in which THE BOTTLER may be directly related by means of ownership, control, management, partnership, agreement or any other manner, whether within or outside THE TERRITORY of THE BOTTLER. THE COMPANY agrees that the term “or any other manner” in such context will refer to situations with similar or equivalent effect.

7. In connection with Section 27 b) the procedure and schedule to be applied will be as follows: in the event THE BOTTLER wants to request renewal of THE AGREEMENT for an additional period of 10 (ten) years, THE BOTTLER should request so with at least 18 (eighteen) months but not more than 24 (twenty four) months before maturity of the original term through submitting a request in written, supported by the information THE COMPANY may request pursuant to the stated in such Section 27 b). THE COMPANY

 
   

 


 

THE BOTTLER stating the mentioned in Section 27 b) upon maturity will notify in written its decision, at least 12 (twelve) months before original 10 (ten) years [sic].

8. In connection with Section 32 in THE AGREEMENT, it is understood that the limitations therein for the assignment of shares will not embrace the assignment of shares by legal means, including legal or testate succession. Among shareholders and any of their consanguineous relatives, wives, in-law relatives and relatives pursuant to the Civil Code (adoption). In such cases, the previous approval of THE COMPANY will not be required.

9. Pursuant to Section 34 in THE AGREEMENT, THE COMPANY will appoint only one or more of its subsidiaries controlled 100% in a direct manner. In the event this is possible or in its absence, to one or ore of its companies controlled in an indirect manner, as its representative so as to make assure The BOTTLER’s full compliance with all terms and conditions stated in THE AGREEMENT.

10. In connection with Section 36 b) in THE AGREEMENT, THE COMPANY agrees to reimburse THE BOTTLER all documented costs related to paper work and actions that may be required by THE COMPANY from THE BOTTLER for the protection of THE COMPANY’s products secured by THE AGREEMENT.

11. It is understood that the insurance policy required by THE BOTTLER in Section 36 e) of THE AGREEMENT will be appropriate for the Mexican conditions and practices as well as local uses prevailing for companies with similar size and activities in connection with this particular type of insurance coverage.

12. In connection with the stated in EXHIBIT A in THE AGREEMENT, THE COMPANY granted THE BOTTLER a non-exclusive authorization for the preparation, distribution and sale of the beverages stated therein, as Post-Mix. Consequently, THE COMPANY may decide to grant similar non- exclusive authorizations for Post-Mix rights to third parties within THE TERRITORY or THE COMPANY may decide to enforce such rights over Post-Mix directly within THE TERRITORY. In the event THE COMPANY decides to grant similar non- exclusive authorizations to any third party or to do it in a direct manner, THE COMPANY agres to discus such issue in an informal manner with THE BOTTLER, in the understanding that this discussion by no means will limit the rigths of THE COMPANY stated in Exhibit A in THE AGREEMENT whatsoever.

13. THE COMPANY and THE BOTTLER agree that all remaining clauses, terms and conditions in THE AGREEMENT will remain with no amendment whatsover and with full validity and effect.

S i n c e r e l y,
The Coca-Cola Company

Represented by
Mr. Steve M. Whaley

 
   

 


 

Accepted on July 1, 1999
By PANAMCO BAJIO, S.A. DE C.V.

Hereby represented by Mr. José Ignacio Huerta González

 
   

 


 

Exhibit 4.34

BOTTLER’S AGREEMENT

THIS BOTTLER’S AGREEMENT (the “Agreement”) entered into with effect from _______ by and between THE COCA-COLA COMPANY, a corporation organized and existing under the laws of the State of Delaware, United States of America, with principal offices at One Coca-Cola Plaza, N.W., in the City of Atlanta, State of Georgia, U.S.A. (hereinafter referred to as the “Company”), and _________________________, a corporation organized and existing under the laws of _____________ with principal offices at ________________, ______________ (hereinafter referred to as the “_____________”).

WITNESSETH:

WHEREAS,

A. The Company is engaged in the manufacture and sale of certain concentrates and beverage bases (hereinafter referred to as the “Beverage Bases”) the formulae for which are industrial secrets of the Company, from which non-alcoholic beverage syrups (hereinafter referred to as the “Syrups”) are prepared, and is also engaged in the manufacture and sale of the Syrups, which are used in the preparation of certain non-alcoholic beverages which are more fully described in Appendix I (hereinafter referred to as the “Beverages”) and which are offered for sale in bottles and other containers and in other forms or manners.

B. The Company is the owner of the trade marks set forth in Appendix II that distinguish the said Beverage Bases, Syrups and Beverages and is also the owner of various trade marks consisting of Distinctive Containers in various sizes in which the Beverages have been marketed for many years and of the trade marks consisting of Dynamic Ribbon devices which are used in the advertising and marketing of certain of the Beverages (all of the said trade marks being collectively or severally referred to hereinafter as the “Trade Marks”).

C. The Company has the exclusive right to prepare, package and sell the Beverages and the exclusive right to manufacture and sell the Beverage Bases and the Syrups in ______________.

D. The Company has designated and authorized certain third parties to manufacture the Beverage Bases for sale to duly appointed bottlers (said third parties being hereinafter referred to as “Authorized Suppliers”).

 
   

 


 

E. The Bottler has requested a license from the Company to use the Trade Marks in connection with the preparation and packaging of the Beverages and in connection with the distribution and sale of the Beverages in and throughout a territory as defined and described in this Agreement.

F. The Company is willing to grant the requested license to the Bottler under the terms and conditions set forth in this Agreement.

NOW, THEREFORE, the parties hereto agree as follows:

I. AUTHORIZATION

1. The Company hereby authorizes the Bottler, and the Bottler undertakes, subject to the terms and conditions contained herein, to prepare and package the Beverages in Authorized Containers, as defined hereinafter, and to distribute and sell the same under the Trade Marks, in and throughout, but only in and throughout, the territory which is defined and described in Appendix III (hereinafter referred to as the “Territory”).

2. (a) The Company shall, during the term of this Agreement, in its discretion, approve for each of the Beverages the container types, sizes, shapes and other distinguishing characteristics (hereinafter referred to as “Authorized Containers”) which the Bottler is authorized to use under this Agreement for the packaging of each of the Beverages. The list of Authorized Containers in respect of each of the Beverages as of the effective date hereof is set forth in Appendix IV. The Company may, by giving written notice to the Bottler, authorize the Bottler to use additional Authorized Containers in the preparation, packaging, distribution and sale of one or more of the Beverages.

(b) Subject to the provisions of subclause (c) of this Clause 2, the Company under this Clause 2 reserves the right to cancel its authorization of each of the Authorized Containers for any of the Beverages upon six (6) months written notice to the Bottler. It is recognized between the parties hereto that the Company will exercise its right to cancel its authorization in such a way as to enable the Bottler to prepare, package, distribute and sell the Beverages pursuant to this Agreement in at least one Authorized Container. In the event of such cancellation the provisions of Clause 30(c) shall apply to containers in respect of which authorization has been cancelled. Subject to the provisions of subclause (c) of this Clause 2, the Company shall not withdraw an Authorized Container for the sole purpose of granting a third party rights to manufacture, package, distribute and sell Beverages in that Authorized Container in the Territory.

(c) It is recognized between the parties hereto that the system for the preparation, packaging, distribution and sales of the Beverages in Cans has unique

 
   

 


 

  characteristics when compared with the system for the preparation, packaging, distribution and sales of the Beverages in other containers. It is further recognized and acknowledged between the parties hereto that the Company has a vested and legitimate interest in maintaining and promoting the economic and commercial viability of the system for the preparation, packaging, distribution and sales of the Beverages in Cans, on a worldwide basis. It is, therefore, agreed between the parties hereto that where the Bottler is authorized to prepare, package, distribute and sell the Beverages in Cans the Company may, in its absolute discretion, and at any time during the term of this Agreement, cancel its authorization in respect of Cans as an Authorized Container by notice in writing to the Bottler. The Company may determine that the Bottler has a continuing role with respect to preparation, and/or packaging, and/or distribution and sales of the Beverages in Cans in which event the Company may enter into future arrangements with the Bottler in relation to the toll manufacturing or contract packing by the Bottler of the Beverages in Cans including possible distribution and sales rights with respect to the Beverages in Cans. It is acknowledged and agreed by the Bottler that any continuing authorizations to, or arrangements with, the Bottler in connection with the preparation, packaging, distribution and/or sales of the Beverages in Cans shall be at the sole discretion of the Company.

(d) For the purposes of this Agreement, the term “Cans” shall mean and include:

(1) any beverage container which is made wholly or partially of metal; or

(2) any beverage container which is sealed after filling by the application of a non-removable lid; or

  (3) any beverage container which is generally known and referred to as a can by the soft drink industry, the wholesale trade, the retail trade or by consumers.

3. The Schedules, if any, attached hereto identify the nature of the supplemental authorizations which may be granted from time to time to the Bottler pursuant to this Agreement and govern the particular rights and obligations of the parties in respect of the supplemental authorizations.

II. OBLIGATIONS OF THE COMPANY

4. The Company or Authorized Suppliers will sell and deliver to the Bottler such quantities of the Beverage Bases as may be ordered by the Bottler from time to time provided that:

 
   

 


 

(a) the Bottler will order, and the Company or Authorized Suppliers will sell and deliver to the Bottler, only such quantities of the Beverage Bases as may be necessary and sufficient to implement this Agreement; and

(b) the Bottler will use the Beverage Bases exclusively for the preparation of the Beverages as prescribed from time to time by the Company, and the Bottler undertakes not to sell the Beverage Bases or the Syrups nor permit the same to fall into the hands of third parties without the prior written consent of the Company.

  The Company shall retain the sole and exclusive right at any time to determine the formulae, composition or ingredients for the Beverages and the Beverage Bases.

5. The Company, for the term of this Agreement, except as provided in Clause 11, will refrain from selling or distributing or from authorizing third parties to sell or distribute the Beverages throughout the Territory in Authorized Containers reserving the rights, however, to prepare and package the Beverages in Authorized Containers in the Territory for sale outside the Territory and to prepare, package, distribute and sell or authorize third parties to prepare, package, distribute or sell the Beverages in the Territory in any other manner or form.

III.    OBLIGATIONS OF THE BOTTLER RELATIVE TO MARKETING OF THE BEVERAGES, FINANCIAL CAPACITY AND PLANNING    

6. The Bottler shall have a continuing obligation to develop, stimulate and satisfy fully the demand for each of the Beverages within the Territory. The Bottler therefore covenants and agrees with the Company:

(a) to prepare, package, distribute and sell such quantities of each of the Beverages as shall in all respects satisfy fully every demand for each of the Beverages within the Territory;

(b) to make every effort and to employ all proven, practical and approved means to develop and exploit fully the potential of the business of preparing, packaging, marketing and distributing each of the Beverages throughout the Territory by creating, stimulating and expanding continuously the future demand for each of the Beverages and by satisfying fully and in all respects the existing demand therefor;

(c) to invest all the capital and incur all expenses required for the organization, installation, operation, maintenance and replacement within the Territory of such manufacturing, warehousing, marketing, distribution, delivery, transportation and other facilities and equipment as shall be necessary to implement this Agreement;

 
   

 


 

(d) to sell and distribute the Beverages in Authorized Containers only to retail outlets or final consumers in the Territory; provided, however, that the Bottler shall be authorized to distribute and sell the Beverages in Authorized Containers to wholesale outlets in the Territory who sell only to retail outlets in the Territory. Any other methods of distribution shall be subject to the prior written approval of the Company; and

(e) to provide competent and well-trained management, and to recruit, train, maintain and direct all personnel required, sufficient in every respect to perform all of the obligations of the Bottler under this Agreement.

7. The parties agree that, to develop and stimulate demand for each of the Beverages, advertising and other forms of marketing activities are required. The Bottler agrees, therefore, to spend such funds for the advertising and marketing of the Beverages as may be required to maintain and to increase the demand for each of the Beverages in the Territory. The Company may, in its sole discretion, contribute to such advertising and marketing expenditures. The Company may also undertake at its own expense any advertising or promotional activity that the Company deems appropriate to conduct in the Territory, but this shall in no way affect the obligations of the Bottler to spend funds for the advertising and marketing of each of the Beverages so as to stimulate and develop the demand for each of the Beverages in the Territory.

8. The Bottler shall submit to the Company, for its prior approval, all advertising and all promotions relating to the Trade Marks or the Beverages and shall use, publish, maintain or distribute only such advertising or promotional material relating to the Trade Marks or to the Beverages as the Company shall approve and authorize.

9. The Bottler shall maintain the consolidated financial capacity reasonably necessary to assure that the Bottler will be capable of performing its obligations under this Agreement. The Bottler shall maintain accurate books, accounts, and records and shall provide to the Company, upon the Company’s request, such financial and accounting information as shall enable the Company to determine the Bottler’s compliance with its obligations under this Agreement.

10. The Bottler covenants and agrees:

(a) to deliver to the Company once in each calendar year a program (hereinafter referred to as the “Annual Program”) which shall be acceptable to the Company as to form and substance. The Annual Program shall include but shall not be limited to the marketing, management, financial, promotional and advertising plans of the Bottler showing in detail the activities contemplated for the ensuing twelve-month period or such other period as the Company may prescribe. The Bottler shall prosecute diligently the Annual Program and shall report quarterly or

 
   

 


 

  at such other intervals as the Company may request in connection with the implementation of the Annual Program; and

(b) to report on a monthly basis, or at such other intervals as the Company may request, to the Company, sales of each of the Beverages in such detail and containing such information as may be requested by the Company.

11. The Bottler recognizes that the Company has entered into or may enter into agreements similar to this Agreement with other parties outside of the Territory and accepts the limitations such agreements may reasonably impose on the Bottler in the conduct of its business under this Agreement. The Bottler further agrees to conduct its business in such a manner so as to avoid conflicts with such other parties and, in the event of disputes nevertheless arising with such other parties, to make every reasonable effort to settle them amicably.

  The Bottler will not oppose without valid reason any additional measures the adoption of which are considered by the Company as necessary and justified in order to protect and improve the sales and distribution system for the Beverages as, for instance, those which might be adopted concerning the supply of large and/or special buyers whose field of activity transcends the boundaries of the Territory, even if such measures should entail a restriction of the Bottler’s rights or obligations within reasonable limits not affecting the substance of this Agreement.

12. (a) The Bottler, recognizing the important benefit to itself and all the other parties referred to in Clause 11 above, of a uniform external appearance of the distribution and other equipment and materials used under this Agreement, agrees to accept and apply the standards adopted and issued from time to time by the Company for the design and decoration of trucks and other delivery vehicles, cases, cartons, coolers, vending machines and other materials and equipment used in the distribution and sale of the Beverages under this Agreement.

(b) The Bottler further agrees to maintain and to replace such equipment at such intervals as are reasonably necessary and not to use such equipment to distribute or sell any products which are not identified by the Trade Marks without the prior written consent of the Company.

13. (a) The Bottler shall not, without the prior written consent of the Company, prepare, sell or distribute or cause the sale or distribution in any manner whatsoever of any of the Beverages outside the Territory.

(b) In the event any of the Beverages prepared, packaged, distributed or sold by the Bottler are found in the territory of another authorized bottler of the products of the Company (hereinafter referred to as the “Injured Bottler”) then in addition to all other remedies available to the Company:

 
   

 


 

  (1) the Company may, in its sole discretion, cancel forthwith the authorization for the Authorized Container(s) of the type which were found in the Injured Bottler’s territory;

  (2) the Company may charge the Bottler an amount of compensation for the Beverages found in the Injured Bottler’s territory to include all lost profits, expenses and other costs incurred by the Company and the Injured Bottler; and

  (3) the Company may purchase any of the Beverages prepared, packaged, distributed or sold by the Bottler which are found in the Injured Bottler’s territory, and the Bottler shall, in addition to any other obligation it may have under this Agreement, reimburse the Company for the Company’s cost of purchasing, transporting, and/or destroying such Beverages.

(c) In the event that Beverages prepared, packaged, distributed or sold by the Bottler are found in the territory of an Injured Bottler, the Bottler shall make available to representatives of the Company all sales agreements and other records relating to such Beverages and assist the Company in all investigations relating to the sale and distribution of such Beverages outside the Territory.

(d) The Bottler shall immediately inform the Company if at any time any solicitation or offer to purchase the Beverages is made to the Bottler by a third party which the Bottler knows or has reason to believe or suspect would result in the Beverages being marketed, sold, resold, distributed or redistributed outside the Territory in breach of this Agreement.

IV. OBLIGATIONS OF THE BOTTLER RELATIVE TO THE TRADE MARKS

14. The Bottler shall at all times recognize the validity of the Trade Marks and the ownership thereof by the Company and will not at any time put in issue the validity or ownership of the Trade Marks.

15. Nothing herein shall give the Bottler any interest in the Trade Marks or the goodwill attaching thereto or in any label, design, container or other visual representations thereof or used in connection therewith, and the Bottler acknowledges and agrees that all rights and interest created through such usage of the Trade Marks, labels, designs, containers or other visual representations shall inure to the benefit and be the property of the Company. It is agreed and understood by the parties that there is extended to the Bottler under this Agreement a mere temporary permission, uncoupled with any right or interest, and without payment of any fee or royalty charge, to use said Trade Marks, labels, designs, containers or other visual representations thereof, only in connection with the

 
   

 


 

  preparation, packaging, distribution and sale of the Beverages in Authorized Containers; said use to be in such manner and with the result that all goodwill relating to the same shall accrue to the Company as the source and origin of such Beverages, and the Company shall be absolutely entitled to determine in every instance the manner of presentation and such other steps necessary or desirable to secure compliance with this Clause 15.

16. The Bottler shall not adopt or use any name, corporate name, trading name, title of establishment or other commercial designation which includes the words “Coca-Cola”, “Coca”, “Cola”, “Coke”, or any of them, or any name that is confusingly similar to any of them or any graphic or visual representation of the Trade Marks or any other trade mark or industrial property owned by the Company, without the prior written consent of the Company.

17. The Bottler covenants and agrees with the Company during the term of this Agreement and in accordance with applicable laws:

(a) not to manufacture, prepare, package, distribute, sell, deal in or otherwise be concerned with any other non-alcoholic beverage products other than those prepared, packaged, distributed or sold by the Bottler under authority of the Company, unless prior written consent from the Company is obtained;

(b) not to manufacture, prepare, package, distribute, sell, deal in or otherwise be concerned with any other concentrate, beverage base, syrup, or beverage which is likely to be confused with or passed off for any of the Beverage Bases, Syrups or Beverages;

(c) not to manufacture, prepare, package, distribute, sell, deal in or otherwise be concerned with any other beverage product under any trade dress or in any container that is an imitation of a trade dress or container in which the Company claims a proprietary interest or which is likely to be confused or cause confusion or be perceived by consumers as confusingly similar to or be passed off as such trade dress or container;

(d) not to manufacture, prepare, package, distribute, sell, deal in or otherwise be concerned with any product under any trade mark or other designation that is an imitation, copy, infringement of, or confusingly similar to, any of the Trade Marks; and

(e) during the term of this Agreement and for a period of two (2) years thereafter, and in recognition of the valuable rights granted by the Company to the Bottler pursuant to this Agreement, not to manufacture, prepare, package, distribute, sell, deal in or otherwise be concerned with any beverage put out under the name

 
   

 


 

  “Cola” (whether alone or in conjunction with any other word or words) or any phonetic rendering of such word.

  The covenants herein contained apply not only to the operations with which the Bottler may be directly concerned, but also to activities with which the Bottler may be indirectly concerned through ownership, control, management, partnership, contract, agreement or otherwise, and whether located within or outside of the Territory. The Bottler covenants not to acquire or hold, directly or indirectly, any ownership interest in, or enter into any contract or arrangement with respect to the management or control of any person or legal entity, within or outside of the Territory, that engages in any of the activities prohibited under this Clause 17.

  Further, with respect to alcoholic beverages with which the Bottler may be concerned during the term of this Agreement, the Bottler agrees to undertake said business or any portion thereof, which may include manufacture, preparation, packaging, distributing, selling or otherwise dealing in alcoholic beverages, through a company distinct from and held out to the public as distinct from the Bottler’s Beverage business as authorized herein. Accordingly, the Bottler agrees to undertake any alcoholic beverage business through a separate and distinct business operation including: (i) legal entity, (ii) physical plant or other structure, (iii) sales force, (iv) equipment and vehicles, and (v) all other business indicia, unless otherwise consented to by Company in writing.

18. This Agreement reflects the mutual interest of both parties and in the event that either:

  (a) a third party which is, in the opinion of the Company, directly or indirectly through ownership, control, management or otherwise, concerned with the manufacture, preparation, packaging, distribution or sale of any product specified in Clause 17 hereof, shall acquire or otherwise obtain control or any direct or indirect influence on the management of the Bottler; or

(b) any real or legal person having majority ownership or direct or indirect control of the Bottler or who is directly or indirectly controlled either by the Bottler or by any third party which has control or any direct or indirect influence, in the opinion of the Company, on the management of the Bottler, shall engage in the preparation, packaging, distribution or sale of any products specified in Clause 17 hereof;

  then the Company shall have the right to terminate this Agreement forthwith unless the third party making such acquisition as specified in subclause (a) hereof or the person, entity, firm or company referred to in subclause (b) hereof shall, on being notified in writing by the Company of its intention to terminate as aforesaid, agree to discontinue, and shall in fact discontinue, the manufacture, preparation, packaging, distribution or sale of such products within a reasonable period not exceeding six (6) months from the date of notification.

 
   

 


 

19. (a) If the Company, for the purposes of this Agreement, should require that, in accordance with applicable laws governing the registration and licensing of industrial property, the Bottler be recorded as a registered user or licensee of the Trade Marks then, at the request of the Company, the Bottler will execute any and all agreements and such other documents as may be necessary for the purpose of entering, varying or cancelling the recordation.

(b) Should the public authority having jurisdiction refuse any application of the Company and the Bottler for recordation of the Bottler as registered user or licensee of any of the Trade Marks in respect of any of the Beverages prepared and packaged by the Bottler under this Agreement, then the Company shall have the right to terminate this Agreement or cancel the authorization in respect of such Beverages forthwith.

V.       OBLIGATIONS OF THE BOTTLER RELATIVE TO THE PREPARATION AND PACKAGING OF THE BEVERAGES

20. (a) The Bottler covenants and agrees with the Company to use, in preparing the Syrups for each of the Beverages, only the Beverage Bases purchased from the Company or the Authorized Suppliers and to use the Syrups only for the preparation and packaging of the Beverages in strict adherence to and compliance with the instructions issued to the Bottler from time to time by the Company in writing. The Bottler further covenants and agrees with the Company that in preparing, packaging and distributing the Beverages the Bottler shall at all times conform to the manufacturing standards, hygienic and otherwise, established from time to time by the Company and comply with all legal requirements, and the Bottler shall permit the Company, its officers, agents and designees at all times to enter and inspect the plant, facilities, equipment and methods used by the Bottler in the preparation, packaging, storage and handling of the Beverages to ascertain whether the Bottler is complying with the terms of this Agreement.

(b) The Bottler, recognizing the importance of identifying the source of manufacture of the Beverages in the market, agrees to use identification codes on all packaging materials for the Beverages, including Authorized Containers and non-returnable cases. The Bottler further agrees to install, maintain and use the necessary machinery and equipment required for the application of such identification codes. The Company shall provide the Bottler, from time to time, with necessary instructions in writing regarding the forms of the identification codes to be used by the Bottler and the production and sales records to be maintained by the Bottler.

 
   

 


 

(c) In the event the Company determines or becomes aware of the existence of any quality or other technical problems relating to any of the Beverages or Authorized Containers in respect of any of the Beverages, the Company may require the Bottler to take all necessary action to withdraw immediately any such Beverages from the market. The Company shall notify the Bottler by telephone, cable, telex, telefax or any other form of immediate communication of the decision by the Company to require the Bottler to withdraw any such Beverages from the market and the Bottler shall, upon receipt of such notice, immediately cease distribution of such Beverages and take such other action as may be required by the Company in connection with the withdrawal of such Beverages from the market.

(d) In the event the Bottler determines or becomes aware of the existence of quality or other technical problems relating to any of the Beverages or Authorized Containers in respect of any of the Beverages, then the Bottler shall immediately notify the Company by telephone, cable, telex, telefax, or any other form of immediate communication. This notification shall include: (1) identity and quantities of the Beverages involved, including the Authorized Containers, (2) coding data and (3) any other relevant data including data that will assist in tracing such Beverages.

21. The Bottler shall submit to the Company, at the Bottler’s expense, samples of the Syrups, of the Beverages and of materials used in the preparation of the Syrups and the Beverages in accordance with such instructions as may be given in writing from time to time by the Company.

22. (a) In the packaging, distribution and sale of the Beverages, the Bottler shall use only such Authorized Containers, closures, cases, cartons, labels and other packaging materials approved from time to time by the Company, and the Bottler shall purchase such items only from manufacturers who have been authorized by the Company to manufacture the items to be used in connection with the Trade Marks and the Beverages. The Company shall use its best efforts to approve two or more manufacturers of such items, it being understood that said approved manufacturers may be located within or outside of the Territory.

(b) The Bottler shall inspect such Authorized Containers, closures, cases, cartons, labels and other packaging materials and shall use only those items which comply with the standards established by applicable laws in the Territory in addition to the standards and specifications prescribed by the Company. The Bottler shall assume independent responsibility in connection with the use of such Authorized Containers, closures, cases, cartons, labels and other packaging materials which conform to such standards.

 
   

 


 

(c) The Bottler shall maintain at all times a sufficient stock of Authorized Containers, closures, labels, cases, cartons and other packaging materials to satisfy fully the demand for each of the Beverages in the Territory.

23. (a) The Bottler recognizes that increases in the demand for the Beverages, as well as changes in the list of Authorized Containers, may from time to time require modifications or other changes in respect of its existing manufacturing, packaging, delivery or vending equipment or require the purchase of additional manufacturing, packaging, delivery or vending equipment. The Bottler agrees, therefore, to make such modifications to existing equipment and to purchase and install such additional equipment as necessary with sufficient lead time to enable the introduction of new Authorized Containers and the preparation and packaging of the Beverages in accordance with the continuing obligations of the Bottler to develop, stimulate and satisfy fully every demand for each of the Beverages in the Territory.

(b) In the event the Bottler uses refillable Authorized Containers in the preparation and packaging of all or any of the Beverages, the Bottler agrees to invest the necessary capital and to appropriate and expend such funds as may be required from time to time to establish and maintain an adequate inventory of refillable Authorized Containers. In order to ensure the continuing quality and appearance of the said inventory of refillable Authorized Containers, the Bottler further agrees to replace all or part of the said inventory of refillable Authorized Containers as may be reasonably necessary and in accordance with the obligations of the Bottler hereunder.

(c) The Bottler agrees not to refill or otherwise reuse any non-refillable Authorized Containers that have been previously used.

24. The Bottler shall be solely responsible in the carrying out of its obligations hereunder for compliance with all regulations and laws applicable in the Territory and shall inform the Company forthwith of any such provision which would prevent or limit in any way the strict compliance by the Bottler with its obligations hereunder.

VI. CONDITIONS OF PURCHASE AND SALE

25. The Bottler shall, in accordance with the provisions of this Agreement, purchase the Beverage Bases required for the preparation and packaging of the Beverages only from the Company or Authorized Suppliers.

26. (a) The Company reserves the right by giving notice to the Bottler to establish in its sole discretion the prices of the Beverage Bases, including the conditions of shipment and payment and the currency or currencies acceptable to the Company

 
   

 


 

  and its Authorized Suppliers in payment and to designate one or more Authorized Suppliers, the supply point and/or alternate supply points for each of the Beverage Bases.

(b) The Company reserves the right, to the extent permitted by the law applicable in the Territory, to establish and to revise, by giving written notice to the Bottler, maximum prices at which each of the Beverages in Authorized Containers may be sold by the Bottler to retail outlets and the maximum retail prices for each of the Beverages. It is recognized in this regard that the Bottler may sell the Beverages to retail outlets and authorize the retail sales of the Beverages at prices which are lower than the maximum prices which have been established or revised by the Company pursuant to this subclause. The Bottler shall not, however, increase the maximum prices established and revised by the Company at which the Beverages in Authorized Containers may be sold to retail outlets nor authorize an increase in the maximum retail prices for the Beverages without the prior approval in writing of the Company.

(c) The Company reserves the right by giving written notice to the Bottler, to change the Authorized Suppliers and to revise from time to time and at any time in its sole discretion the price of any of the Beverage Bases, the conditions of shipment (including the supply point) and the currency or currencies acceptable to the Company or its Authorized Suppliers.

(d) If the Bottler is unwilling to pay the revised price in respect of the Beverage Base for the Beverage “Coca-Cola”, then the Bottler shall so notify the Company in writing within thirty (30) days from receipt of the written notice from the Company revising the aforesaid price. In this event, this Agreement shall terminate automatically three (3) calendar months after receipt of the Bottler’s notification.

(e) Except as provided in subclause (d) hereof in respect of the Beverage Base for the Beverage “Coca-Cola,” if the Bottler is unwilling to pay the revised price in respect of the Beverage Base(s) for any one or more of the other Beverages, then the Bottler shall so notify the Company in writing within thirty (30) days from receipt of the written notice from the Company revising the aforesaid price or prices. In this event, the Company, in its discretion and having regard to the present and prospective circumstances in the market, shall either (i) notify the Bottler in writing that the Agreement shall terminate, in which event this Agreement shall terminate three (3) calendar months after the date of the Company’s notice of termination to the Bottler, or (ii) notify the Bottler in writing that the Bottler’s authorization in respect of that Beverage or those Beverages for which the Bottler is unwilling to pay the revised price is cancelled, such cancellation to be effective three (3) calendar months after the date of the Company’s notice of such cancellation of authorization(s) to the Bottler. In the

 
   

 


 

  event of the cancellation of an authorization of a Beverage or Beverages pursuant to this subclause, the provisions of Clause 30 shall apply in respect of that Beverage or those Beverages, and, notwithstanding any other provision of this Agreement, the Company shall have no further obligation to the Bottler in respect of that Beverage or those Beverages for which authorizations have been cancelled, and the Company shall be entitled to prepare, package, distribute or sell, or to grant authorizations to a third party to prepare, package, distribute or sell that Beverage or those Beverages in the Territory.

(f) Any failure on the part of the Bottler to notify the Company in respect of the revised price of any one or more of the Beverage Bases pursuant to subclauses (d) and (e) hereof shall be deemed to be acceptance by the Bottler of the revised price.

(g) The Bottler undertakes to collect from or charge to retail outlets for each refillable Authorized Container and each returnable case delivered to the said retail outlets, such deposits as the Company may determine from time to time by giving written notice to the Bottler, and to make all reasonably diligent efforts to recover all empty refillable Authorized Containers and cases and, upon recovery, to refund or to credit the deposits for said refillable Authorized Containers and returnable cases returned undamaged and in good condition.

VII. DURATION AND TERMINATION OF AGREEMENT

27. (a) This Agreement shall be effective from ___________ and shall expire, without notice, on _____________ unless it has been earlier terminated as provided herein. It is recognized and agreed between the parties hereto that the Bottler shall have no right to claim a tacit renewal of this Agreement.

(b) If the Bottler has fully complied with all the terms, covenants, conditions and stipulations of this Agreement throughout its term and the Bottler is capable of the continued promotion, development and exploitation of the full potential of the business in the preparation, packaging, distribution and sale of each of the Beverages, the Bottler may request an extension of this Agreement for an additional term of FIVE (5) years. The Bottler may request such extension by giving written notice to the Company at least six (6) months but not more than twelve (12) months prior to the expiration date of this Agreement. The request by the Bottler for such extension shall be supported by such documentation as the Company may request including documentation relating to the Bottler’s compliance with the performance obligations under this Agreement and including documentation supporting the continued capability of the Bottler to develop, stimulate and satisfy fully the demand for each of the Beverages within the Territory. If the Bottler has, in the sole discretion of the Company, satisfied the

 
   

 


 

  conditions for the extension of this Agreement, then the Company may, by written notice, agree to extend this Agreement for such additional term.

(c) At the expiration of any such additional term, this Agreement shall expire finally without further notice, and the Bottler shall have no right to claim a tacit renewal of this Agreement.

28. (a) This Agreement may be terminated by the Company or the Bottler forthwith and without liability for damages by written notice given by the party entitled to terminate to the other party:

  (1) if the Company, the Authorized Suppliers or the Bottler cannot legally obtain foreign exchange to remit abroad in payment of imports of the Beverage Bases or the ingredients or materials necessary for the manufacture of the Beverage Bases, the Syrups or the Beverages; or

  (2) if any part of this Agreement ceases to be in conformity with the laws or regulations applicable in the country in which the Territory is located and, as a result thereof, or as a result of any other laws affecting this Agreement, any one of the material stipulations herein cannot be legally performed or the Syrups cannot be prepared, or the Beverages cannot be prepared or sold in accordance with the instructions issued by the Company pursuant to Clause 20 above, or if any of the Beverage Bases cannot be manufactured or sold in accordance with the Company’s formulae or with the standards prescribed by it.

(b) This Agreement may be terminated forthwith by the Company without liability for damages:

  (1) if the Bottler becomes insolvent, or if a petition in bankruptcy is filed against or on behalf of the Bottler which is not stayed or dismissed within one hundred and twenty (120) days, or if the Bottler passes a resolution for winding up, or if a winding up or judicial management order is made against the Bottler, or if a receiver is appointed to manage the business of the Bottler, or if the Bottler enters into any judicial or voluntary scheme of composition with its creditors or concludes any similar arrangements with them or makes an assignment for the benefit of creditors; or

  (2) in the event of the Bottler’s dissolution, nationalization or expropriation, or in the event of the confiscation of the production or distribution assets of the Bottler.

29. (a) This Agreement may also be terminated by the Company or the Bottler if the other party fails to observe any one or more of the terms, covenants or conditions of this

 
   

 


 

  Agreement, and fails to remedy such default(s) within sixty (60) days after such party has been given written notice of such default(s).

(b) In addition to all other remedies to which the Company may be entitled hereunder, if at any time the Bottler fails to follow the instructions or to maintain the standards prescribed by the Company or required by applicable laws in the Territory for the preparation of the Syrups or the Beverages, the Company shall have the right to prohibit the production of the Syrups or the Beverages until the default has been corrected to the Company’s satisfaction, and the Company may demand the withdrawal from the trade, at the Bottler’s expense, of any Beverages not in conformity with or not manufactured in conformity with such instructions, standards or requirements, and the Bottler shall promptly comply with such prohibition or demand. During the period of such prohibition of production, the Company shall be entitled to suspend deliveries of the Beverage Bases to the Bottler and shall also be entitled to supply, or to cause or permit others to supply, the Beverages in Authorized Containers in the Territory. No prohibition or demand shall be deemed a waiver of the rights of the Company to terminate this Agreement pursuant to this clause 29.

30. Upon the expiration or earlier termination of this Agreement or upon cancellation of the authorization for a Beverage(s) and then only in respect of that Beverage(s), as the case may be:

(a) the Bottler shall not thereafter prepare, package, distribute, or sell the Beverages or make any use of the Trade Marks, Authorized Containers, cases, closures, labels, packaging material or advertising material used or which are intended for use by the Bottler in connection with the preparation, packaging, distribution and sale of the Beverage(s);

(b) the Bottler shall forthwith eliminate all references to the Company, the Beverages and the Trade Marks from the premises, delivery vehicles, vending and other equipment of the Bottler and from all business stationery and all written, graphic, electromagnetic, digital or other promotional or advertising material used or maintained by the Bottler, and the Bottler shall not thereafter hold forth in any manner whatsoever that the Bottler has any connection with the Company, the beverages or the Trade Marks;

(c) the Bottler shall forthwith deliver to the Company or a third party in accordance with such instructions as the Company shall give, all of the Beverage Bases, Beverages in Authorized Containers, usable Authorized Containers bearing the Trade Marks or any of them, cases, closures, labels, packaging materials and advertising material for the Beverages still in the Bottler’s possession or under its control, and the Company shall, upon delivery thereof pursuant to such instructions, pay to the Bottler a sum equal to the reasonable market value of such

 
   

 


 

  supplies or materials, provided that the Company will accept and pay for only such supplies or materials as are in first-class and usable condition; and provided further that all Authorized Containers, closures, labels, packaging materials and advertising materials bearing the name of the Bottler and any such supplies and materials which are unfit for use according to the Company’s standards shall be destroyed by the Bottler without cost to the Company; and provided further that, if this Agreement is terminated in accordance with the provisions of Clauses 18 or 28(a) or as a result of any of the contingencies provided in Clause 35 (including termination by operation of law), or if the Agreement is terminated by the Bottler for any reason other than in accordance with or as a result of the operation of Clauses 26 or 29, or upon the cancellation of the authorization for a Beverage(s) pursuant to Clause 26(e) or Clause 31, the Company shall have the option, but no obligation, to purchase from the Bottler the supplies and materials referred to above; and

(d) all rights and obligations hereunder, whether specifically set out or whether accrued or accruing by use, conduct or otherwise, shall expire, cease and end, excepting all provisions concerning the obligations of the Bottler as set forth in Clauses 13(b)(2) and (b)(3), 14, 15, 16, 17(e), 19(a), 30, 36(a), (b), (c) and (d) and 37, all of which shall continue in full force and effect. Provided always that this provision shall not affect any rights the Company may have against the Bottler in respect of any claim for nonpayment of any debt or account owed by the Bottler to the Company or its Authorized Suppliers.

31. In addition to all other remedies of the Company in respect of any breach by the Bottler of the terms, covenants and conditions of this Agreement and where such breach relates only to the preparation, packaging, distribution and sale by the Bottler of one or more but not all of the Beverages then the Company may elect to cancel the authorizations granted to the Bottler pursuant to this Agreement in respect only of that Beverage or those Beverages. In the event of the cancellation by the Company of authorizations to the Bottler pursuant to this Clause 31, the provisions of Clause 30 shall apply in respect of that Beverage or those Beverages, and the Company shall have no further obligations to the Bottler in respect of that Beverage or those Beverages in respect of which authorizations have been cancelled, and the Company shall be entitled to prepare, package, distribute or sell or to grant authorizations to a third party in connection with the preparation, packaging, distribution and sale of that Beverage or those Beverages in the Territory.

VIII. GENERAL PROVISIONS

32. It is recognized and acknowledged between the parties hereto that the Company has a vested and legitimate interest in maintaining, promoting and safeguarding the overall performance, efficiency and integrity of the Company’s international bottling, distribution

 
   

 


 

  and sales system. It is further recognized and acknowledged between the parties hereto that this Agreement has been entered into by the Company intuitu personae and in reliance upon the identity, character and integrity of the owners, controlling parties and managers of the Bottler, and the Bottler warrants having made to the Company prior to the execution hereof a full and complete disclosure of the owners and of any third parties having a right to, or power of, control or management of the Bottler. The Bottler, therefore, covenants and agrees with the Company:

(a) not to assign, transfer, pledge or in any way encumber this Agreement or any interest herein or rights hereunder, in whole or in part, to any third party or parties, without the prior written consent of the Company;

(b) not to delegate performance of this Agreement, in whole or in part, to any third party or parties, without the prior written consent of the Company;

(c) to notify the Company promptly in the event of or upon obtaining knowledge of any third party action which may or will result in any change in the ownership or control of the Bottler;

(d) to make available from time to time and at the request of the Company complete records of current ownership of the Bottler and full information concerning any third party or third parties by whom it is controlled directly or indirectly;

(e) to the extent the Bottler has any legal control over changes in the ownership or control of the Bottler, not to initiate or implement, consent to or acquiesce in any such change without the prior written consent of the Company; and

(f) if the Bottler is organized as a partnership, not to change the composition of such partnership by the inclusion of any new partners or the release of existing partners without the prior written consent of the Company.

  In addition to the foregoing provisions of this Clause 32, if a proposed change in ownership or control of the Bottler involves a direct or indirect transfer to or acquisition of ownership or control of the Bottler, in whole or in part, by a person or entity authorized or licensed by the Company to manufacture, sell, distribute or otherwise deal in any beverage products and/or any trade marks of the Company (the “Acquiror Bottler”), the Company may request any and all information it considers relevant from both the Bottler and the Acquiror Bottler in order to make its determination as to whether to consent to such change. In any such circumstances, the parties hereto, recognizing and acknowledging the vested and legitimate interest of the Company in maintaining, promoting and safeguarding the overall performance, efficiency and integrity of the Company’s international bottling, distribution and sales system, expressly agree that the Company may consider all and any factors, and apply any criteria that it considers relevant in making such determination.

 
   

 


 

  It is further recognized and agreed between the parties hereto that the Company, in its sole discretion, may withhold consent to any proposed change in ownership or other transaction contemplated in this Clause 32, or may consent subject to such conditions as the Company, in its sole discretion, may determine. The parties hereto expressly stipulate and agree that any violation by the Bottler of the foregoing covenants contained in this Clause 32 shall entitle the Company to terminate this Agreement forthwith; and, furthermore, in view of the personal nature of this Agreement, that the Company shall have the right to terminate this Agreement if any other third party or third parties should obtain any direct or indirect interest in the ownership or control of the Bottler, even when the Bottler had no means to prevent such a change, if, in the opinion of the Company, such change either enables such third party or third parties to exercise any influence over the management of the Bottler or materially alters the ability of the Bottler to comply fully with the terms, obligations and conditions of this Agreement.

33. The Bottler shall, prior to the issue, offer, sale, transfer, trade or exchange of any of its shares of stock or other evidence of ownership, its bonds, debentures or other evidence of indebtedness, or the promotion of the sale of the above, or stimulation or solicitation of the purchase or an offer to sell thereof, obtain the written consent of the Company whenever the Bottler uses in this connection the name of the Company or the Trade Marks or any description of the business relationship with the Company in any prospectus, advertisement or other sales efforts. The Bottler shall not use the name of the Company or the Trade Marks or any description of the business relationship with the Company in any prospectus or advertisement used in connection with the Bottler’s acquisition of any shares or other evidence of ownership in a third party without the Company’s prior written approval.

34. The Company may assign any of its rights and delegate all or any of its duties or obligations under this Agreement to one or more of its subsidiaries or related companies upon written notice to the Bottler; provided, however, that any such delegation shall not relieve the Company from any of its contractual obligations under this Agreement. In addition, the Company in its sole discretion, may through written notice to the Bottler, appoint a third party as its representative to ensure that the Bottler carries out its obligations under this Agreement, with full powers to oversee the Bottler’s performance and to require from the Bottler its compliance with all the terms and conditions of this Agreement. The Company may change or retract such appointment at any time by written notice sent to the Bottler.

35. Neither the Company nor the Bottler shall be liable for failure to perform any of their obligations hereunder when such failure is caused by or results from:

(a) strike, blacklisting, boycott or sanctions, however incurred; or

 
   

 


 

(b) act of God, force majeure, public enemies, authority of law and/or legislative or administrative measures (including the withdrawal of any government authorization required by any of the parties to carry out the terms of this Agreement), embargo, quarantine, riot, insurrection, a declared or undeclared war, state of war or belligerency or hazard or danger incident thereto; or

(c) any other cause whatsoever beyond their control.

  In the event of the Bottler being unable to perform its obligations as a consequence of any of the contingencies set forth in this Clause 35, and for the duration of such inability, the Company and Authorized Suppliers shall be relieved of their obligations under Clauses 4 and 5; and provided that, if any such failure by either party shall persist for a period of six (6) months or more, either of the parties hereto may terminate this Agreement.

36. (a) The Company reserves the sole and exclusive right to institute any civil, administrative or criminal proceedings or action, and generally to take or seek any available legal remedy it deems desirable, for the protection of its reputation and industrial property rights as well as for the protection of the Beverage Bases, the Syrups and the Beverages and to defend any action affecting these matters. At the request of the Company, the Bottler will render assistance in any such action. The Bottler shall not have any claim against the Company as a result of such proceedings or action or for any failure to institute or defend such proceedings or action. The Bottler shall promptly notify the Company of any litigation or proceedings instituted or threatened affecting these matters. The Bottler shall not institute any legal or administrative proceedings against any third party which may affect the interests of the Company without the prior written consent of the Company.

(b) The Company has the sole and exclusive right and responsibility to initiate and defend all proceedings and actions relating to the Trade Marks. The Company may initiate or defend any such proceedings or actions in its own name or require the Bottler to institute or defend such proceedings or actions either in its own name or in the joint names of the Bottler and the Company.

(c) The Bottler agrees to consult with the Company on all product liability claims, proceedings or actions brought against the Bottler in connection with the Beverages or Authorized Containers and to take such action with respect to the defense of any such claim or lawsuit as the Company may reasonably request in order to protect the interests of the Company in the Beverages, the Authorized Containers or the goodwill associated with the Trade Marks.

(d) The Bottler shall indemnify and hold harmless the Company, its affiliates and their respective officers, directors and employees from and against all costs, expenses, damages, claims, obligations and liabilities whatsoever arising from

 
   

 


 

  facts or circumstances not attributable to the Company including, but not limited to, all costs and expenses incurred in settling or compromising any of the same arising out of the preparation, packaging, distribution, sale or promotion of the Beverages by the Bottler, including, but not limited to, all costs arising out of the acts or defaults, whether negligent or not, of the Bottler, the Bottler’s distributors, suppliers and wholesalers.

(e) The Bottler shall obtain and maintain a policy of insurance with insurance carriers satisfactory to the Company giving full and comprehensive coverage both as to amount and risks covered in respect of matters referred to in subclause (d) above (including the indemnity contained therein) and shall on request produce evidence satisfactory to the Company of the existence of such insurance. Compliance with this Clause 36(e) shall not limit or relieve the Bottler from its obligations under Clause 36(d) hereof.

37. The Bottler covenants and agrees with the Company:

(a) that it will make no representations or disclosures to public or government authorities or to any other third party relating to the Beverage Bases, the Syrups or the Beverages without the prior written consent of the Company;

(b) that it will at all times, both during the continuance and after termination of this Agreement, keep strictly confidential all secret and confidential information including, without limiting the generality of the foregoing, mixing instructions and techniques, sales, marketing and distribution information and projects and plans relating to the subject matter of this Agreement which the Bottler may receive from the Company or in any other manner and to ensure that such information shall be made known on a need-to-know basis only to those officers, directors and employees bound by reasonable provisions incorporating the nondisclosure and secrecy obligations set out in this Clause 37; and

(c) that upon the expiration or earlier termination of this Agreement the Bottler will make necessary arrangements to deliver to the Company in accordance with instructions as may be given by the Company, all written, graphic, electromagnetic, computerized, digital or other materials comprising or containing any information subject to the obligation of confidence hereunder.

38. In the event of any provisions of this Agreement being or becoming legally ineffective or invalid, the validity or effect of the remaining provisions of this Agreement shall not be affected; provided that the invalidity or ineffectiveness of the said provisions shall not prevent or unduly hamper performance hereunder or prejudice the ownership or validity of the Trade Marks. The right to terminate in accordance with Clause 28(a)(2) is not affected hereby.

 
   

 


 

39. (a) As to all matters herein mentioned, this Agreement constitutes the only agreement between the Company and the Bottler, all prior agreements of any kind whatsoever between these parties relating to the subject matter hereof being cancelled hereby save to the extent that the same may comprise agreements and other documents within the provisions of Clause 19 hereof; provided, however, that any written representations made by the Bottler upon which the Company relied in entering into this Agreement shall remain binding upon the Bottler.

(b) Any waiver or modification of, or alteration or addition to, this Agreement or any of its provisions, shall not be binding upon the Company or the Bottler unless the same shall be executed respectively by duly authorized representatives of the Company and the Bottler.

(c) All written notices given pursuant to this Agreement shall be by cable, telegram, telex, hand delivery or registered mail and shall be deemed to be given on the date such notice is dispatched, such registered letter is mailed or such hand delivery is effected. Such written notices shall be addressed to the last known address of the party concerned. Any change of address by either of the parties hereto shall be promptly notified in writing to the other party.

40. Failure of the Company to exercise promptly any right herein granted, or to require strict performance of any obligation undertaken herein by the Bottler, shall not be deemed to be a waiver of such right or of the right to demand subsequent performance of any and all obligations herein undertaken by the Bottler.

41. The Bottler is an independent contractor and not the agent of the Company. The Bottler agrees that it will not represent that it is an agent of the Company nor hold itself out as such.

42. The headings herein are solely for the convenience of the parties and shall not affect the interpretation of this Agreement.

43. This Agreement shall be interpreted, construed and governed by and in accordance with the laws of ____________.

44. The Appendices and Schedules which are attached hereto shall, for all purposes, be deemed and by this reference are made a part of this Agreement and shall be executed respectively by duly authorized representatives of the Company and the Bottler.

IN WITNESS WHEREOF, the Company at Atlanta, Georgia, U.S.A., and the Bottler at ______________, have caused these presents to be executed in triplicate by the duly authorized person or persons on their behalf on the dates indicated below.




 
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Appendix I

BEVERAGES

Location: ________________
Date: ______________

For purposes of the Bottler’s Agreement entered into between The Coca-Cola Company and the undersigned Bottler with effect from ______________, the Beverages referred to in recital paragraph A thereof are:

The description of the Beverages in this Appendix I supersedes all prior descriptions and Appendices relating to the Beverages for purposes of recital paragraph A of the said Bottler’s Agreement.




  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Appendix II

TRADE MARKS

Location: ________________
Date: ______________

For purposes of the Bottler’s Agreement entered into between The Coca-Cola Company (hereinafter referred to as the “Company”) and the undersigned Bottler with effect from ____________, the Trade Marks of the Company referred to in recital paragraph B thereof are:

Trade Marks


Including all transliterations and all related trade dress applications, registrations and copyrights.

The description of the Trade Marks in this Appendix II supersedes all prior descriptions and Appendices relating to the Trade Marks for purposes of recital paragraph B of the said Bottler’s Agreement.




  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Appendix III

TERRITORY

Location: ________________
Date: ______________

For purposes of the Bottler’s Agreement entered into between The Coca-Cola Company and the undersigned Bottler with effect from ___________, the Territory referred to in Clause 1 thereof is:

The description of the Territory in this Appendix III supersedes all prior descriptions and Appendices relating to the Territory for purposes of Clause 1 of the said Bottler’s Agreement.




  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Appendix IV

AUTHORIZED CONTAINERS

Location: __________________
Date: __________________

Pursuant to the provisions of Clause 2 of the Bottler’s Agreement entered into between The Coca-Cola Company (hereinafter referred to as the “Company”) and the undersigned Bottler with effect from __________________, the Company authorizes the Bottler to prepare, distribute and sell the Beverages in the following containers, which for the purposes of the said Bottler’s Agreement shall be deemed “Authorized Containers.”

e.g.:

             Coca-Cola Refillable Glass Bottle Capacity: 6 oz
  Fanta Refillable Glass Bottle Capacity: 6 oz
  Sprite Refillable Glass Bottle Capacity: 6 oz

This authorization supersedes any prior authorizations entered into between the Company and the Bottler in connection with the subject matter of this Appendix IV.




  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Appendix V

OTHER BEVERAGE PRODUCTS

Location:
Date:

In accordance with Clause 17 (a) of the Bottler’s Agreement entered into between The Coca-Cola Company (hereinafter referred to as the “Company” and the undersigned Bottler with effect from _____________________, the Company authorizes the Bottler to prepare, bottle, distribute, or sell the following beverage products and packages, other than those prepared, packaged, distributed or sold by the Bottler under authority of the Company.

This authorization supersedes any prior authorizations entered into between the Company and the Bottler in connection with the subject matter of this Appendix V.


 

  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Schedule A

AUTHORIZATION IN RESPECT OF SYRUPS
FOR POST-MIX BEVERAGES

Location: __________________
Date: ____________________

Pursuant to the provisions of Clause 3 of the Bottler’s Agreement entered into between The Coca-Cola Company (hereinafter referred to as the “Company”) and the undersigned Bottler with effect from _________, the Company hereby grants a non-exclusive authorization to the Bottler to prepare, package, distribute and sell syrups for the following Beverages:

  Coca-Cola
Fanta
Sprite

(said syrups being hereinafter referred to in this Schedule A as “Post-Mix Syrups”) to retail dealers in the Territory for use in dispensing the Beverages through Post-Mix Dispensers in or adjoining the establishments of retail outlets and also to operate Post-Mix Dispensers and sell the Beverages dispensed therefrom directly to consumers subject to the following conditions:

1. The Bottler shall not sell Post-Mix Syrups to a retail outlet for use in any Post-Mix Dispenser, or operate any Post-Mix Dispenser unless:

(a) there is available an adequate source of safe, potable water;

(b) all Post-Mix Dispensers are of a type approved by the Company and conform in all respects to the hygienic and other standards which the Company shall issue in writing to the Bottler in connection with the preparation, packaging and sale of the Post-Mix Syrups; and

(c) the Beverages dispensed through the Post-Mix Dispensers are in strict adherence to and compliance with the instructions for the preparation of the Beverages from Post-Mix Syrups as issued in writing to the Bottler from time to time by the Company.

2. The Bottler shall take samples of the Beverages dispensed through the Post-Mix Dispensers operated by retail outlets to whom the Bottler has supplied the Post-Mix Syrups or which are operated by the Bottler, in accordance with such instructions and at

 
   

 


 

  such intervals as may be notified by the Company in writing and shall submit said samples at the Bottler’s expense to the Company for inspection.

3. The Bottler shall on its own initiative and responsibility, discontinue immediately the sale of Post-Mix Syrups to any retail outlet which fails to comply with the standards prescribed by the Company.

4. The Bottler shall discontinue the sale of Post-Mix Syrups to any retail outlet when notified by the Company that any of the Beverages dispensed through a Post-Mix Dispenser located in or adjoining the establishment of the retail outlet do not comply with the standards prescribed by the Company for the Beverages or that the Post-Mix Dispenser is not of a type approved by the Company.

5. The Bottler agrees:

(a) to sell and distribute the Post-Mix Syrups only in containers of a type approved by the Company and to use on said containers only labels which have been approved by the Company; and

(b) to exert every influence to persuade retail outlets to use a standard glass, paper cup or other container, approved by the Company and with markings approved by the Company to the end that the Beverages served to the customer will be appropriately identified and will be served in an attractive and sanitary container.

Except as modified in this Schedule, all of the terms, covenants and conditions contained in the said Bottler’s Agreement shall apply to this supplemental authorization to the Bottler to prepare, package, distribute and sell the Post-Mix Syrups and, in this regard, it is expressly agreed between the parties hereto that the terms, conditions, duties and obligations of the Bottler, as set forth in the said Bottler’s Agreement, shall be incorporated herein by reference and, unless the context otherwise indicates or requires, any reference in the said Bottler’s Agreement to the term “Beverages” shall be deemed to refer to the term “Post-Mix Syrups” for the purpose of this supplemental authorization to the Bottler.

This authorization may be terminated by either party upon ninety (90) days’ advance written notice, provided that it shall terminate automatically upon the expiration or earlier termination of the said Bottler’s Agreement.

This authorization supersedes any prior authorizations entered into between the Company and the Bottler in connection with the subject matter of this Schedule A.


 

  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Schedule B

AUTHORIZATION IN RESPECT OF
PRE-MIX BEVERAGES

Location: __________________
Date: ____________________

Pursuant to the provisions of Clause 3 of the Bottler’s Agreement entered into between The Coca-Cola Company (hereinafter referred to as the “Company”) and the undersigned Bottler with effect from __________________, the Company hereby authorizes the Bottler to prepare and package the following Beverages:

eg:

  Coca-Cola
Fanta
Sprite

(said Beverages hereinafter referred to as “Pre-Mix Beverages”) for distribution and sale in stainless steel containers or such other pressure vessels (hereinafter referred to as the “Pre-Mix Containers”) as have been approved by the Company to retail outlets in the Territory operating mechanical devices (hereinafter referred to as “Pre-Mix Dispensers”) of a type which has been approved by the Company, and also to operate said Pre-Mix Dispensers and sell the Pre-Mix Beverages dispensed therefrom directly to consumers subject to the following conditions:

1. The Bottler shall maintain equipment sufficient in all respects to satisfy fully the demand for the Pre-Mix Beverages in the Territory and to prepare the Pre-Mix Beverages in conformity with the standards, hygienic and others, set by the Company, and to comply with all legal requirements; and to permit the Company and its officers at all times to enter upon and inspect the premises, equipment and methods used by the Bottler in preparing the Pre-Mix Beverages and in filling and storing the Pre-Mix Containers, to ascertain whether the Bottler is complying with this authorization and the Bottler’s Agreement, and especially whether the Bottler is complying strictly with the standards presented by the Company for the Pre-Mix Beverages.

2. The Bottler shall use on the Pre-Mix Containers only labels which have been approved from time to time by the Company.

3. The Bottler shall ensure that, in maintaining and operating the Pre-Mix Dispensers, the retailers conform to the standards, hygienic and other, set by the Company and comply

 
   

 


 

  with all legal requirements; and to this end the Bottler shall carry out periodic inspections to ascertain whether the retailers so conform and comply and the Bottler shall require the retailers to permit the Company to make similar inspections. The provisions of this paragraph shall apply to the Bottler in the maintaining and operating of Pre-Mix Dispensers and selling the Pre-Mix Beverages therefrom directly to consumers.

4. The Bottler shall not sell the Pre-Mix Beverage to any retailer who fails in any way to meet the standards set by the Company in maintaining and operating the Pre-Mix Dispensers.

Except as modified in this Schedule, all of the terms, covenants and conditions contained in the said Bottler’s Agreement shall apply to this supplemental authorization to the Bottler to prepare, package, distribute and sell the Pre-Mix Beverages and, in this regard, it is expressly agreed between the parties hereto that the terms, conditions, duties and obligations of the Bottler, as set forth in the said Bottler’s Agreement, shall be incorporated herein by reference and, unless the context otherwise indicates or requires, any references in the Bottler’s Agreement to the term “Beverages” shall be deemed to refer to the term “Pre-Mix Beverages” for the purpose of this supplemental authorization to the Bottler.

This authorization may be terminated by either party upon ninety (90) days’ advance written notice, provided that it shall terminate automatically upon the expiration or earlier termination of the said Bottler’s Agreement.

This authorization supersedes any prior authorizations entered into between the Company and the Bottler in connection with the subject matter of this Schedule B.




  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

Schedule C

SUPPLEMENTAL AUTHORIZATION FOR DISTRIBUTION

Location: __________________
Date:

Pursuant to the provisions of Clause 3 of the Bottler’s Agreement entered into between The Coca-Cola Company (hereinafter referred to as the “Company”) and the undersigned Bottler with effect from __________________, the Company hereby grants a supplemental non-exclusive authorization to purchase from the Company or its designee the Beverages in the following containers (hereinafter the “Authorized Containers”) and to sell and distribute the Beverages throughout the Territory:

eg:       Coca-Cola             Refillable Glass Bottles                       330 ml

subject to the following conditions:

(a) This authorization may be terminated by either party upon ninety (90) days advance written notice and provided that it shall terminate automatically upon the expiration or earlier termination of the said Bottler’s Agreement.

(b) Upon the termination or cancellation of this authorization, the Bottler shall immediately discontinue such sale and/or distribution of the Beverage in the Authorized Containers in the Territory.

(c) Except as supplemented or modified herein, the stipulations, covenants, agreements, terms, conditions and provisions of the Bottler’s Agreement shall apply to and be effective for this supplemental authorization.

This authorization supersedes any prior authorizations entered into between the Company and the Bottler in connection with the subject matter of this Schedule C.


 

  THE COCA-COLA COMPANY
     
By:_________________________                    By:_________________________
      Authorized Representative         Authorized Representative
     
Date:_______________________   Date:_______________________

 
   

 


 

 

Schedule of Bottler’s Agreements between Panamerican Beverages, Inc.,
and The Coca-Cola Company


Territory
   Execution Date
   Termination Date

Mexico

 

 

Panamco Bajio, S.A. de C.V.

July 1, 1999

May 31, 2005

Panamco Golfo, S.A. de C.V.

July 1, 1999

May 31, 2005

         

Guatemala

 

 

Embotelladora Central, S.A.

March 18, 2000

March 17, 2005

         

Nicaragua

 

 

Panamco de Nicaragua, S.A.

May 13, 2001

May 12, 2006

         

Costa Rica

 

 

Embotelladora Panamco Tica, S.A.

October 1, 2002

September 30, 2007

         

Panama

 

 

Coca-Cola de Panama, Compania Embotelladora, S.A. 1

 

 

         

Columbia

 

 

Panamco Colombia S.A.

July 1, 1999

June 30, 2004

         

Venezuela

 

 

Embotelladora Coca-Cola and Hit de Venezuela, S.A.

August 16, 2001

August 16, 2006

Embotelladora Coca-Cola, Hit de Venezuela, S.A. and Advantage Investments, Inc.

August 16, 2001

August 16, 2006

         

Brazil

 

 

Spal Industria Brasileira de Bebidas S.A.
(Sao Paulo and Campinas)

April 16, 1999

April 15, 2004

Refrigerantes do Oeste Ltda.

April 16, 1999

April 15, 2004



1   Under negotiation.

 
   

 


 

Exhibit 8.1

SIGNIFICANT SUBSIDIARIES

     The table below sets forth all of our direct and indirect significant subsidiaries and the percentage of equity of each subsidiary we owned directly or indirectly as of December 31, 2002.

          Name of Company
    Percentage
       
Propimex, S.A. de C.V., a Mexican corporation 99.99%
Inmuebles del Golfo, S.A. de C.V., a Mexican corporation 99.99%
Refrescos y Aguas Minerales, S.A. de C.V., a Mexican corporation 99.99%
Coca-Cola FEMSA de Buenos Aires S.A., an Argentine corporation 99.99%

Exhibit 12.1

Certification
Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
(Subsections (a) and (b) of Section 1350, Chapter 63 of Title 18, United States Code)

     Pursuant to section 906 of the Sarbanes-Oxley Act of 2002 (subsections (a) and (b) of section 1350, chapter 63 of title 18, United States Code), each of the undersigned officers of Coca-Cola FEMSA, S.A. de C.V., a foreign corporation (the “Company”), does hereby certify, to such officer’s knowledge, that:

     The Annual Report on form 20-F for the year ended December 31, 2002 (the “Form 20-F”) of the Company fully complies with the requirements of section 13(a) or 15(d) of the Securities Exchange Act of 1934 and information contained in the Form 20-F fairly presents, in all material respects, the financial condition and results of operations of the Company.

Dated: June 27, 2003              /s/Carlos Salazar Lomelin
Carlos Salazar Lomelin
Chief Executive Officer
     
Dated: June 27, 2003   /s/ Hector Trevino Gutierrez
    Hector Trevino Gutierrez
    Chief Financial Officer

     A signed original of this written statement required by Section 906 has been provided to Coca-Cola FEMSA, S.A. de C.V. and will be retained by Coca-Cola FEMSA, S.A. de C.V. and furnished to the Securities and Exchange Commission or its staff upon request.